アルコール飲料パッケージ市場：材料タイプ別、用途別、包装タイプ別、地域別、2026～2032年

アルコール飲料パッケージ市場の評価-2026-2032

世界のアルコール飲料パッケージ市場は、製品の安全性、品質、アルコール製品の寿命延長に対する需要の高まりにより成長を遂げています。そのため、新たな現地競合企業や革新的なパッケージングソリューションの導入が製品の魅力向上に貢献し、市場規模は2024年に888億6,000万米ドルを超え、2032年には約1,242億1,000万米ドルに達すると予測されます。

これに加えて、飲食品業界の繁栄と、包装・製造業界が提供する魅力的な包装形態が、アルコール飲料包装の市場価値の成長を促進すると思われます。独創的で環境に優しいパッケージングソリューションに対する需要の高まりと、地ビールメーカーや酒造メーカーの増加が、2026年から2032年までのCAGR 4.97%での市場成長を可能にしています。

アルコール飲料パッケージ市場定義/概要

アルコール飲料パッケージには、ビール、ワイン、蒸留酒などのアルコール飲料を保管、輸送、提示するために使用される特殊な容器や材料が含まれます。この包装は、単に製品を保持するだけでなく、品質の保持、規制遵守の確保、ブランドの認知度と魅力の向上など、重要な役割を担っています。アルコール飲料パッケージ業界は、消費者の嗜好の変化、持続可能性の目標、規制要件に対応するため、従来のガラス瓶から革新的なパウチや缶に至るまで、絶えず進化を続けています。市場には、世界中の生産者と消費者の多様なニーズを反映した、幅広い素材、デザイン、技術が含まれています。アルコール産業が拡大し、消費者がより環境に優しい選択肢を求める中、アルコール飲料パッケージ分野はさらなる革新と成長を遂げようとしています。

アルコールは、化学変化を引き起こし品質を低下させる可能性のある光から内容物を保護するため、着色されたガラス瓶に包装されることが多いです。琥珀色の瓶は光を遮るのに最も適しているため、ビール包装の需要が高いです。緑色の瓶も、高品質の象徴として一部の生産者に使用されています。アルコール飲料のトップ生産者は通常、欧州とアメリカです。しかし、アジア太平洋地域は、ジャパニーズウイスキーや中国ビールの需要の高まりとともに、アルコール生産においてますます重要な市場となりつつあります。このため、同地域ではアルコール飲料パッケージソリューションに対する需要が高まっています。

アルコール飲料の消費量増加はアルコール飲料包装の需要をどのように増加させるか？

アルコール飲料パッケージ市場は、アルコール飲料の需要と消費の増加、新興経済諸国を中心とした包装産業の拡大、個人の可処分所得の増加など、いくつかの要因によって大きな成長が見込まれています。これらの要因が分析期間中の市場成長を促進すると予測されます。

一方、特に新興国市場におけるeコマース分野の拡大、小売形式に対する消費者の嗜好の高まり、世界人口の都市化と近代化の進行、個人の可処分所得の増加、これらすべての要因もアルコール飲料パッケージ市場の成長率をサポートすると予測されます。長期的には、消費者のブランド認知度の上昇がアルコール飲料包装市場の拡大のチャンスとなるかもしれないです。

クラフトビールを含むプレミアムアルコール飲料の需要増加や、シム飲料の人気の高まりも、予測期間中の市場成長にプラスの影響を与えると予想されます。

アルコール飲料パッケージ市場では、新しく見た目にも魅力的なパッケージングソリューションが導入され、技術革新が進んでいます。これには、バッグインボックス、セラミックガラス瓶、バッグインチューブ、ウイスキーパウチなどが含まれます。これらの代替品はユニークな美観と機能性を提供し、独特で便利な包装形態を求める消費者の嗜好の進化に対応しています。

さらに、研究開発への注目の高まりは、環境に対する懸念の高まりに対応するため、生分解性で持続可能な包装材料の採用を促進しています。このような環境に優しいソリューションの重視は、消費者の価値観に合致しているだけでなく、持続可能性に対する業界の広範なコミットメントを反映しています。バカルディ・リミテッドは2020年、同社の全ブランドが2024年までに植物由来のオイルを使用した生分解性プラスチック包装材を100％使用することを発表しました。その結果、こうした先進パッケージングは、環境意識の高い消費者と、より環境に優しいパッケージング慣行を求める規制当局の両方の要求を満たすことで、市場の成長を促進すると予想されます。

原材料のコストと入手性の変動はアルコール飲料パッケージ市場の成長を妨げるか？

COVID-19の発生時には、距離の維持や検疫などの制限措置が実施され、飲食品、特にアルコール、調理済み食品などの販売に影響が出たと予測されます。こうした課題は、サプライチェーンの混乱や事業所の閉鎖と相まって、アルコール飲料パッケージ業界の今後の経営にとって困難なものとなっています。

ガラス、アルミニウム、プラスチックなどの材料価格の変動は、包装メーカーの製造コストに影響を与え、価格戦略や利益率に影響を与える可能性があります。さらに、自然災害や地政学的緊張などによるサプライチェーンの混乱は、必要不可欠な原材料の不足や入手の遅れにつながり、生産スケジュールをさらに複雑にし、コストを上昇させる可能性があります。

健康意識の高まりと過剰摂取による潜在的な副作用への懸念は、アルコール飲料パッケージ市場の成長率を鈍らせる可能性があります。消費者の健康意識が高まるにつれて、アルコールの消費を控えたり、低アルコールの選択肢を求めたりするようになり、アルコール飲料の需要全体、ひいてはそのパッケージングに影響を与える可能性があります。

目次

第1章 世界のアルコール飲料パッケージ市場の導入

• 市場概要
• 調査範囲
• 前提条件

第2章 エグゼクティブサマリー

第3章 VERIFIED MARKET RESEARCHの調査手法

• データマイニング
• バリデーション
• 一次資料
• データソース一覧

第4章 アルコール飲料パッケージの世界市場展望

• 概要
• 市場力学
  • 促進要因
  • 抑制要因
  • 機会
• ポーターのファイブフォースモデル
• バリューチェーン分析

第5章 アルコール飲料パッケージの世界市場、材料タイプ別

• 概要
• ガラス
• プラスチック
• 金属
• 紙・板紙

第6章 アルコール飲料パッケージの世界市場、用途別

• 概要
• ビール
• スピリッツ
• ワイン

第7章 アルコール飲料パッケージの世界市場、包装タイプ別

• 概要
• 一次包装
  • ボトル
  • 缶
  • パウチ
  • バッグインボックス
• 二次梱包
  • カートン
  • シュリンク包装

第8章 アルコール飲料パッケージの世界市場：地域別

• 概要
• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • その他欧州
• アジア太平洋
  • 中国
  • 日本
  • インド
  • その他アジア太平洋地域
• 世界のその他の地域
  • ラテンアメリカ
  • 中東・アフリカ

第9章 世界のアルコール飲料パッケージ市場の競合情勢

• 概要
• 各社の市場ランキング
• 主な発展戦略

第10章 企業プロファイル

• West Rock LLC
• Stora Enso Oyj
• Smurfit Kappa Group
• Amcor Limited
• Ball Corporation
• Crown Holdings, Inc.
• Ardagh Group S.A.
• Owens Illinois Inc.
• Berry Global, Inc.
• DS Smith Plc

第11章 主な発展

• 製品上市／開発
• 合併と買収
• 事業拡大
• パートナーシップと提携

第12章 付録

• 関連調査

Alcohol Packaging Market Valuation - 2026-2032

The global Alcohol Packaging Market is experiencing growth due to a rise in demand for product safety, quality, and extending lifespan of alcoholic products. Thus, introduction of new local competitors and innovative packaging solutions is projected to help enhance product appeal, enabling the market size surpass USD 88.86 Billion in 2024 to reach a valuation of around USD 124.21 Billion by 2032.

In addition to this, the flourishing food and beverages industry, along with attractive packaging formats provided by the packaging and manufacturing industry, will drive growth in the market value of alcoholic beverage packaging. The rising demand for both creative and eco-friendly packaging solutions, as well as a growing number of local breweries and players, is enabling the market to grow at a CAGR of 4.97% from 2026 to 2032.

Alcohol Packaging Market: Definition/ Overview

Alcohol packaging includes specialized containers and materials used to store, transport, and present alcoholic beverages such as beer, wine, and spirits. This packaging has a crucial role beyond just holding the product, including preserving its quality, ensuring regulatory compliance, and enhancing brand visibility and appeal. The alcohol packaging industry is continuously evolving to meet changing consumer preferences, sustainability goals, and regulatory requirements, ranging from conventional glass bottles to innovative pouches and cans. The market includes a wide range of materials, designs, and technologies, reflecting the diverse needs of producers and consumers worldwide. As the alcohol industry expands and consumers demand more environmentally friendly options, the alcohol packaging sector is poised for further innovation and growth.

Alcohol is often packaged in colored glass bottles to protect the contents from light, which can cause chemical changes and reduce quality. Amber-colored bottles are the best at blocking out light and are therefore in high demand for beer packaging. Green bottles are also used by some producers as a symbol of high quality. The top producers of alcoholic beverages are usually from Europe and America. However, the Asia-Pacific region is becoming an increasingly important market for alcohol production with the rise in demand for Japanese whiskey and Chinese beer. This has led to a high demand for packaging solutions for alcoholic beverages in the region.

How will Rising Consumption of Alcoholic Beverages Increase Demand for Alcohol Packaging?

The alcoholic beverage packaging market is expected to experience significant growth due to several factors such as rising demand and consumption of alcoholic beverages, expansion of the packaging industry, especially in developing economies, and increased personal disposable income. These factors are projected to drive the growth of the market over the analysis period.

On the other hand, the expanding e-commerce sector, particularly in developing nations, the growing consumer preference for retail formats, the ongoing urbanization and modernization of the world's population, and the rise in personal disposable income all these factors are also anticipated to support the growth rate of the alcoholic beverage packaging market. In the long run, rising consumer brand awareness might offer a chance for the Alcohol Packaging Market to expand.

Increasing demand for premium alcoholic beverages, including craft beer, and the growing popularity of shim drinks is also expected to have a positive impact on the market growth during the forecast period.

The Alcohol Packaging Market is experiencing an increase in innovation as new and visually appealing packaging solutions are being introduced. These include bag-in-box, ceramic glass bottles, bag-in-tube, and whiskey pouches. These alternatives offer unique aesthetics and functionality, catering to evolving consumer preferences for distinctive and convenient packaging formats.

Moreover, the growing focus on research and development is driving the adoption of biodegradable and sustainable packaging materials to address growing environmental concerns. This emphasis on eco-friendly solutions not only aligns with consumer values but also reflects a broader industry commitment to sustainability. Bacardi Limited announced in 2020 that all its brands will use 100% biodegradable plastic packaging made with plant-based oils by 2024. As a result, these advancements are expected to fuel market growth by meeting the demands of both environmentally conscious consumers and regulatory mandates for greener packaging practices.

Will Fluctuations in the Cost and Availability of Raw Materials Hinder the Growth of Alcohol Packaging Market?

During the COVID-19 outbreak, the implementation of restrictive measures such as maintaining distance and quarantine projected to have impacted the sales of food and beverages, especially alcohol, ready-to-eat, and other items. These challenges, coupled with disruptions in the supply chain and business closures, is proving challenging for the alcohol packaging industry to operate in the future.

Variations in the prices of materials such as glass, aluminum, and plastics can impact production costs for packaging manufacturers, potentially affecting pricing strategies and profit margins. Moreover, disruptions in the supply chain, whether due to natural disasters, geopolitical tensions, or other factors, can lead to shortages or delays in obtaining essential raw materials, further complicating production schedules and increasing costs.

The growing health awareness and concerns about the potential side effects of over-consumption could potentially dampen the growth rate of the alcoholic beverage packaging market. As consumers become more health-conscious, they may moderate their alcohol consumption or seek out lower-alcohol options, impacting overall demand for alcoholic beverages and, consequently, their packaging.

Category-Wise Acumens

Will Growing Demand for Glass Packing Drive Alcohol Packaging Market?

Glass is commonly used in the alcohol industry due to its non-reactive nature, helping preserve the chemical composition of stored liquids. Also, the demand for appealing packaging and light-induced alterations is surging demand for colored glass bottles. Similarly, rising demand sophisticated appearance and longer shelf life with minimal reactivity is bolstering demand for glass bottles and containers in wine and spirit industry.

With the chances of chemical reaction and loss of quality when exposed light in case of beer, there is high demand for storing beer in a container with the availability to block light effectively. Thereby, surging the demand for amber bottles, especially green bottles are considered highly effective, for offering higher quality.

How will Beer Production Drive Alcohol Packaging Market?

Packaging is a critical operation in beer production, as it accounts for up to two-thirds of the total cost. To ensure a longer shelf life, beer should be protected from any stray yeast infection and oxygen contact during the packaging process, creating high demand for highly efficient alcohol packaging solutions.

Breweries need to invest heavily in innovative or upgraded packaging machinery to handle increased production volumes efficiently. This can include filling lines, labeling machines, and packaging automation systems, driving growth in the packaging machinery industry.

For instance, Talas, a Norwegian brewery, has one of the most unique packaging methods. They package their beer in a paper bag, which gives their customers a distinctive drinking experience while still staying trendy by connecting back to traditional drinking themes.

Country/Region-wise Acumens

Will Alcohol Packaging Market Mature in North America Over the Forecast Period?

The Alcohol Packaging Market is maturing in North America as the consumer preferences are changing and shifting the focus toward sustainability and eco-friendly practices. Thus, consumers are increasingly seeking premium, innovative packaging solutions that is projected to protect alcoholic beverages and enhance brand experience. Also, the focus on recyclable, biodegradable, and lightweight materials is driving the adoption of innovative packaging designs.

The market is also characterized by rising competition among manufacturers and suppliers, leading to advancements in packaging technologies like digital printing and interactive labels.

The regulatory requirements and labeling standards are also crucial in shaping the maturing Alcohol Packaging Market. Thus, encouraging manufacturers to adhere to strict regulations related to alcohol content labeling, warning labels, underage drinking prevention, and responsible consumption messaging to maintain credibility and consumer trust.

The maturing Alcohol Packaging Market is also influenced by changing market dynamics, such as shifts in distribution channels, e-commerce growth, and evolving retail strategies. The rise of online sales platforms and direct-to-consumer models in this region after the COVID-19 pandemic is spurring innovation in packaging formats that cater to convenience, portability, and shelf appeal of the online shoppers.

Furthermore, growing trend of socializing along with the adaptation to the western culture in the developed nations is enhancing the consumption of alcohol, thereby propelling the demand for alcohol packaging in North America.

Will the Growing Consumption of Alcohol Drive the Demand for Alcohol Packaging in Asia Pacific?

The Asia Pacific region is projected to exhibit rapid growth over the forecast period. This is mainly due to the increasing need for packaging of alcoholic beverages, as the consumption of alcohol continues to rise. In addition, the global alcohol consumption rate tends to increase as the capital income of the population grows. The global Alcohol Packaging Market is driven by the growing demand from end-use industries, especially the alcohol sector.

The entry of new local competitors into the market, as well as the development of creative packaging that enhances product attractiveness, are also expected to drive the growth of the global sector.

China is one of the biggest consumers of alcoholic beverages worldwide. For the past ten years, local consumers have become more and more interested in foreign wine, beer, and spirits, even if the sale of Chinese rice liquor, or "Baijiu," is still highly common.

Many international alcohol brands are expanding their presence in the Asia Pacific region to tap into its growing consumer base. These brands typically require packaging solutions that meet their global standards, further contributing to the demand for alcohol packaging in the region.

The increasing popularity of e-commerce platforms for alcohol sales in the Asia Pacific region requires robust packaging solutions to ensure the safe and secure transportation of alcoholic beverages to consumers' doorsteps.

Competitive Landscape

The competitive landscape of the Alcohol Packaging Market is characterized by the presence of numerous global, regional, and local players offering a diverse range of packaging solutions tailored to the specific needs of alcoholic beverage producers. Key players in the market include packaging manufacturers, suppliers, and service providers, each competing based on factors such as product innovation, quality, pricing, and customer service.

Some prominent players in the Alcohol Packaging Market include:

West Rock LLC, Stora Enso Oyj, Smurfit Kappa Group, Amcor Limited, Ball Corporation, Crown Holdings, Inc., Ardagh Group S.A., Owens Illinois Inc., Berry Global, Inc., DS Smith Plc, Gerresheimer AG, Nampak Ltd., Vidrala S.A., Intrapac International Corporation, Beatson Clark Ltd., BA Glass Germany GmbH.

Latest Developments

• In Sep 2021, Crown Holdings, Inc. (CCK) has announced the opening of a new beverage can facility in Mesquite, Nevada. The plant will have two lines and produce both standard and customized products.
• In May 2022, Orora was pleased to receive funding from the federal government for developing Australia's first oxygen-fueled furnace project. The Orora Glass manufacturing facility in Gawler, South Australia, is scheduled to build an oxygen-fueled furnace, and this project will be supported by the grant application.
• In March 2019, Amcor Ltd. purchased rival Bemis Company Inc. By combining these two industry leaders, Amcor aims to provide a strong value offer for the environment, customers, workers, and shareholders.
• In October 2021, Velox Ltd., a top developer and manufacturer of direct-to-shape digital decoration solutions, partnered with Crown Holdings, Inc.

Alcohol Packaging Market, By Category

• Material Type:
• Glass
• Plastic
• Metal
• Paper & Paperboard
• Application:
• Beer
• Spirits
• Wine
• Packaging Type:
• Primary Packaging
• Bottle
• Can
• Pouch
• Bag-in-box
• Secondary Packaging
• Carton
• Shrink Wrap
• Region:
• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL ALCOHOL PACKAGING MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL ALCOHOL PACKAGING MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL ALCOHOL PACKAGING MARKET, BY MATERIAL TYPE

• 5.1 Overview
• 5.2 Glass
• 5.3 Plastic
• 5.4 Metal
• 5.5 Paper & Paperboard

6 GLOBAL ALCOHOL PACKAGING MARKET, BY APPLICATION

• 6.1 Overview
• 6.2 Beer
• 6.3 Spirits
• 6.4 Wine

7 GLOBAL ALCOHOL PACKAGING MARKET, BY PACKAGING TYPE

• 7.1 Overview
• 7.2 Primary Packaging
  • 7.2.1 Bottle
  • 7.2.2 Can
  • 7.2.3 Pouch
  • 7.2.4 Bag-in-box
• 7.3 Secondary Packaging
  • 7.3.1 Carton
  • 7.3.2 Shrink Wrap

8 GLOBAL ALCOHOL PACKAGING MARKET, BY GEOGRAPHY

• 8.1 Overview
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
  • 8.2.3 Mexico
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 U.K.
  • 8.3.3 France
  • 8.3.4 Rest of Europe
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 Japan
  • 8.4.3 India
  • 8.4.4 Rest of Asia Pacific
• 8.5 Rest of the World
  • 8.5.1 Latin America
  • 8.5.2 Middle East and Africa

9 GLOBAL ALCOHOL PACKAGING MARKET COMPETITIVE LANDSCAPE

• 9.1 Overview
• 9.2 Company Market Ranking
• 9.3 Key Development Strategies

10 COMPANY PROFILES

• 10.1 West Rock LLC
  • 10.1.1 Overview
  • 10.1.2 Financial Performance
  • 10.1.3 Product Outlook
  • 10.1.4 Key Developments
• 10.2 Stora Enso Oyj
  • 10.2.1 Overview
  • 10.2.2 Financial Performance
  • 10.2.3 Product Outlook
  • 10.2.4 Key Developments
• 10.3 Smurfit Kappa Group
  • 10.3.1 Overview
  • 10.3.2 Financial Performance
  • 10.3.3 Product Outlook
  • 10.3.4 Key Developments
• 10.4 Amcor Limited
  • 10.4.1 Overview
  • 10.4.2 Financial Performance
  • 10.4.3 Product Outlook
  • 10.4.4 Key Developments
• 10.5 Ball Corporation
  • 10.5.1 Overview
  • 10.5.2 Financial Performance
  • 10.5.3 Product Outlook
  • 10.5.4 Key Developments
• 10.6 Crown Holdings, Inc.
  • 10.6.1 Overview
  • 10.6.2 Financial Performance
  • 10.6.3 Product Outlook
  • 10.6.4 Key Developments
• 10.7 Ardagh Group S.A.
  • 10.7.1 Overview
  • 10.7.2 Financial Performance
  • 10.7.3 Product Outlook
  • 10.7.4 Key Developments
• 10.8 Owens Illinois Inc.
  • 10.8.1 Overview
  • 10.8.2 Financial Performance
  • 10.8.3 Product Outlook
  • 10.8.4 Key Developments
• 10.9 Berry Global, Inc.
  • 10.9.1 Overview
  • 10.9.2 Financial Performance
  • 10.9.3 Product Outlook
  • 10.9.4 Key Developments
• 10.10 DS Smith Plc
  • 10.10.1 Overview
  • 10.10.2 Financial Performance
  • 10.10.3 Product Outlook
  • 10.10.4 Key Developments

11 KEY DEVELOPMENTS

• 11.1 Product Launches/Developments
• 11.2 Mergers and Acquisitions
• 11.3 Business Expansions
• 11.4 Partnerships and Collaborations

12 Appendix

• 12.1 Related Research