アルコール包装市場の市場規模、シェア、成長分析、材料タイプ別、包装タイプ別、用途別、地域別 - 産業予測、2025-2032年

アルコール包装の世界市場規模は2023年に410億3,000万米ドルとなり、2024年の426億7,000万米ドルから2032年には584億米ドルに成長し、予測期間（2025-2032年）のCAGRは4.0%で推移する見通しです。

世界のアルコール包装市場は、二酸化炭素削減と持続可能性への関心の高まりによって大きな成長を遂げています。生産者は廃棄物の最小化を優先し、環境に優しい製品に対する消費者の嗜好の変化に対応しているため、リターナブル、リサイクル可能、循環型のパッケージングソリューションの革新につながっています。例えば、企業間の協力により、接客業では使い捨て包装を軽減する詰め替え容器システムの採用が促進されています。さらに、ブランドが競合情勢の中で差別化を図るためにカスタムデザインや限定版を活用していることから、プレミアムで個性的なパッケージングに対する需要も顕著です。この動向は特にプレミアムハードリカー分野で顕著で、個性的なパッケージは視覚的魅力を高め、売上を伸ばし、ユニークな体験を求める消費者のブランドロイヤルティを育みます。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 規制情勢
• ケーススタディ
• 技術分析

アルコール包装市場規模：材料タイプ別& CAGR（2025-2032）

• 市場概要
• ガラス
• 金属
• プラスチック
• 紙・板紙
• その他

アルコール包装市場規模：包装タイプ別& CAGR（2025-2032）

• 市場概要
• ボトル
• 缶
• バッグインボックス
• ブリックパック
• パウチ
• その他

アルコール包装市場規模：用途別& CAGR（2025-2032）

• 市場概要
• ビール
• ワイン
• スピリッツ
• その他

アルコール包装市場規模& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024年）

主要企業プロファイル

• Ardagh Group（Luxembourg）
• Crown Holdings, Inc.（U.S.）
• O-I Glass, Inc.（U.S.）
• Smurfit Kappa Group（Ireland）
• Amcor Plc（Australia）
• Ball Corporation（U.S.）
• WestRock Company（U.S.）
• Tetra Laval International（Switzerland）
• Mondi Group（UK）
• DS Smith Plc（UK）
• Constantia Flexibles（Austria）
• Sonoco Products Company（U.S.）
• Berry Global, Inc.（U.S.）
• Huhtamaki Group（Finland）
• Canpack Group（Poland）
• Greif, Inc.（U.S.）
• Vidrala S.A.（Spain）
• Nampak Ltd.（South Africa）
• Key Developments

結論と提言

Global Alcohol Packaging Market size was valued at USD 41.03 billion in 2023 and is poised to grow from USD 42.67 billion in 2024 to USD 58.4 billion by 2032, growing at a CAGR of 4.0% during the forecast period (2025-2032).

The global alcohol packaging market is experiencing significant growth driven by an increasing focus on carbon reduction and sustainability. Producers are prioritizing waste minimization and compliance with evolving consumer preferences for eco-friendly products, leading to innovations in returnable, recyclable, and circular packaging solutions. For instance, collaborations among companies are fostering the adoption of refillable container systems that mitigate single-use packaging in the hospitality sector. Additionally, there is a notable demand for premium, individualized packaging, as brands leverage custom designs and limited editions to differentiate themselves in a competitive landscape. This trend is particularly evident in the premium hard liquor segment, where distinctive packaging enhances visual appeal, boosts sales, and nurtures brand loyalty among consumers seeking unique experiences.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Alcohol Packaging market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Alcohol Packaging Market Segments Analysis

Global Alcohol Packaging Market is segmented by Material Type, Packaging Type, Application and region. Based on Material Type, the market is segmented into Glass, Metal, Plastic, Paper & Paperboard and Others. Based on Packaging Type, the market is segmented into Bottles, Cans, Bag-in-Box, Brick Carton, Pouches and Others. Based on Application, the market is segmented into Beer, Wine, Spirits and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Alcohol Packaging Market

The Global Alcohol Packaging market is being driven by the rising demand for premium wines, liquors, and craft beverages, compelling brands to invest in luxurious packaging options like embossed glass bottles and metallic labels. For example, Bacardi recently introduced collectible specialty rum in beautifully designed glass bottles as part of a strategy aimed at gift buyers and collectors in 2024. In the fiercely competitive wine and alcohol sectors, packaging has emerged as a crucial factor in branding, enhancing product appeal and increasing shelf visibility. As a result, companies are now prioritizing innovative and captivating packaging solutions to attract discerning consumers.

Restraints in the Global Alcohol Packaging Market

One significant restraint in the Global Alcohol Packaging market is the high cost associated with transitioning to sustainable packaging materials, such as biodegradable plastics, glass alternatives, or cutting-edge packaging solutions. This financial barrier particularly affects small and medium-sized alcohol manufacturers, as the substantial initial investment required can hinder their ability to adopt greener practices. As a result, many companies, especially those in India and Southeast Asia, are delaying the implementation of these more expensive yet eco-friendly packaging options, opting instead to continue using traditional glass packaging due to budget constraints, which limits overall progress in sustainability within the industry.

Market Trends of the Global Alcohol Packaging Market

The Global Alcohol Packaging market is witnessing a significant trend towards integrating smart packaging solutions, revolutionizing safety and branding strategies. The incorporation of technologies such as QR codes, NFC tags, and augmented reality labels transforms traditional packaging into interactive platforms that enhance consumer engagement and ensure product authenticity. For instance, Glenfiddich's 2025 launch of limited-edition whiskey bottles equipped with NFC chips exemplifies this trend, allowing customers to verify authenticity and explore the product's origin stories. This innovation particularly boosts loyalty among premium alcohol consumers while improving traceability and transparency, positioning smart packaging as a key driver of growth and differentiation in the industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Analysis

Global Alcohol Packaging Market Size by Material Type & CAGR (2025-2032)

• Market Overview
• Glass
• Metal
• Plastic
• Paper & Paperboard
• Others

Global Alcohol Packaging Market Size by Packaging Type & CAGR (2025-2032)

• Market Overview
• Bottles
• Cans
• Bag-in-Box
• Brick Carton
• Pouches
• Others

Global Alcohol Packaging Market Size by Application & CAGR (2025-2032)

• Market Overview
• Beer
• Wine
• Spirits
• Others

Global Alcohol Packaging Market Size & CAGR (2025-2032)

• North America (Material Type, Packaging Type, Application)
  • US
  • Canada
• Europe (Material Type, Packaging Type, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Material Type, Packaging Type, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Material Type, Packaging Type, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Material Type, Packaging Type, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Ardagh Group (Luxembourg)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crown Holdings, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• O-I Glass, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Smurfit Kappa Group (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amcor Plc (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ball Corporation (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WestRock Company (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tetra Laval International (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mondi Group (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DS Smith Plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Constantia Flexibles (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sonoco Products Company (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Berry Global, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huhtamaki Group (Finland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Canpack Group (Poland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Greif, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vidrala S.A. (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nampak Ltd. (South Africa)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
• Key Developments

Conclusion & Recommendations