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市場調査レポート
商品コード
1509687
ピープロテインの世界市場の評価:製品別、カテゴリ別、用途別、エンドユーザー別、流通チャネル別、地域別、機会、予測(2017年~2031年)Pea Protein Market Assessment, By Product, By Category, By Application, By End-user, By Distribution Channel, By Region, Opportunities and Forecast, 2017-2031F |
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カスタマイズ可能
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ピープロテインの世界市場の評価:製品別、カテゴリ別、用途別、エンドユーザー別、流通チャネル別、地域別、機会、予測(2017年~2031年) |
出版日: 2024年07月09日
発行: Market Xcel - Markets and Data
ページ情報: 英文 231 Pages
納期: 3~5営業日
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世界のピープロテインの市場規模は、2023年の18億2,000万米ドルから2031年に43億5,000万米ドルに達すると予測され、予測期間の2024年~2031年にCAGRで11.50%の成長が見込まれます。
機能性食品に対する需要の高まり、ヴィーガン人口の増加、植物性タンパク質の人気の高まり、消費者のピープロテインの消費に関連する健康上の利点に対する意識の高まり、消費者の代替乳や代替肉に対する選好が市場の成長を促進しています。消費者の健康志向の高まり、体重管理、筋肉増強、満腹感サポートなどの利点が成長を後押ししています。ピープロテインには、筋肉の修復と成長に欠かせない分岐鎖アミノ酸やリジンなどの重要なアミノ酸がバランスよく含まれているためです。消費者の栄養や機能性食品に対する選好と一致した、心身の健康に関する活発な動向が成長を支えています。
ピープロテインは、ベジタリアン、ヴィーガン、アレルゲンフレンドリーな選択肢を求める旺盛な需要に応え、ミルクや肉のタンパク質などの動物性タンパク質の代替として広く使用されています。ピープロテインは、乳製品や大豆などの他のプロテインに比べてアレルゲンを含まないという特性を持っているため、乳糖不耐症の消費者など、食事に制限のある消費者に好ましい、適した選択肢となっています。消費者が代替肉や野菜でない食品の代替品をますます好むようになっているため、主要企業は消費者のダイナミックなニーズに応えるためにピープロテイン製品を革新しています。例えば2023年2月、Beneo GmBHは、ピープロテインとマイコプロテインを使用した100%植物性のチキンチャンクの発売を発表しました。このヴィーガンチキンチャンクは、すぐに使用でき、リアルな繊維状の鶏肉に似た構造で、不規則な形とジューシーな口当たりを提供します。
さらに、植物性タンパク質であるピープロテインは、温室効果ガスの排出を最小限に抑え、生産時に必要な資源を最小限に抑えるため、環境意識の高い消費者にも訴求します。その低い環境フットプリントは、持続可能な食品の選択肢を求める消費者の目標にさらに応えるものです。
市場を独占するオーガニックピープロテイン
オーガニックピープロテインは、複数の理由により従来のピープロテインよりも市場で優位にあります。オーガニックピープロテインは、ほとんどが除草剤、合成農薬、遺伝子組み換え作物(GMO)を使用せずに栽培されたオーガニックエンドウ豆に由来するため、消費者はオーガニックピープロテインがより健康的で持続可能な選択肢であると認識しています。
さらに、オーガニックピープロテインはそのパッケージに、消費者に透明性と品質の保証を提供し製品の信頼性を高める、オーガニック認証を持っています。
例えば2022年10月、Roquette Freres SAは、オーガニックピープロテインを含むオーガニックエンドウ豆原料の新製品群を発表しました。このエンドウ豆は、同社がカナダのオーガニックエンドウ豆生産者のネットワークから調達しています。
このように、環境、倫理、健康、風味を考慮した結果、オーガニックピープロテインは、非オーガニックピープロテインよりも消費者に好まれる選択肢となっています。
分離ピープロテインが市場の大半を占める
分離ピープロテインは、濃縮や加水分解などの他のピープロテインよりも市場で優位性を示しています。この優位性は、分離ピープロテインが単にエンドウ豆のタンパク質とアミノ酸を含むため、減量や筋肉増強を求める消費者の間で好まれる選択肢となっていることから考察されます。濃縮ピープロテインのような他のピープロテインは、タンパク質の含有量は少ないですが、脂肪とタンパク質を含む追加の炭水化物を含みます。そのため、炭水化物や脂肪を過剰に摂取することなく、タンパク質を最大限に摂取したい消費者にとって理想的な選択肢となります。
さらに、分離ピープロテインは、デンプンや食物繊維などの非タンパク質成分を除去する精製工程を経るため、消化率が向上し、胃腸の不快感を軽減します。このため、消化に問題があり、胃腸が敏感な消費者に適した選択肢となります。
さらに、分離ピープロテインは、加水分解ピープロテインと比較して、安定性に優れ、保存期間が長いです。
当レポートでは、世界のピープロテイン市場について調査分析し、市場規模と予測、市場力学、主要企業の情勢と見通しなどを提供しています。
Global pea protein market is projected to witness a CAGR of 11.50% during the forecast period 2024-2031, growing from USD 1.82 billion in 2023 to USD 4.35 billion in 2031.
The rising demand for functional foods, increasing vegan population, growing popularity of plant-based proteins, increasing awareness of the health benefits associated with the consumption of pea protein among the consumers and consumers' preferences for dairy and meat alternatives are driving the growth of the market. Rising health consciousness among consumers, providing benefits such as weight management, muscle building, and satiety support is augmenting the growth. It is because pea protein contains a balanced profile of amino acids, which includes vital amino acids, including branched-chain amino acids and lysine which are essential for the repair and growth of the muscles. The flourishing trends of health and well-being, aligning with consumers preference for nutrition and functional food options are supporting the growth.
Pea protein is widely used as an alternative to animal-based proteins such as milk proteins, meat protein, etc, catering to the flourishing demand for vegetarian, vegan, and allergen friendly options. The allergen free properties of pea protein over other proteins, such as dairy and soy, make it a preferred and suitable option for consumers who have restricted diet preferences such as lactose intolerant consumers. As consumers are increasingly preferring meat and non-vegetarian substitutes, key players are innovating their pea protein offerings to cater the dynamic needs of the consumers. For instance, in February 2023, Beneo GmBH, announced the launch of chicken chunks which are 100% plant-based, made using pea protein and myco-protein. These vegan chicken chunks are ready-to-use and offer a realistic fibrous chicken-like structure, with an irregular shape and juicy mouthfeel.
Additionally, pea protein, being a plant protein, appeals to eco-conscious consumers as well due to minimized greenhouse gas emissions and minimal resource requirements during production. Its lower environmental footprint further caters to consumers' objectives of sustainable food options.
Organic Pea Protein to Dominate the Market
Organic pea protein is dominating the market, over the conventional pea protein due to several reasons. One of the major reasons for the dominance is organic pea protein is perceived by the consumers to be a healthier and sustainable option as the organic pea protein is derived from organic peas which are mostly grown without the usage of herbicides, synthetic pesticides, and genetically modified organisms (GMOs), which appeals to the health-conscious consumers who seek for clean and natural ingredients.
Additionally, the organic pea proteins have organic certifications in their packaging which offers transparency and assurance of quality to the consumers, enhancing the trust and credibility on the product.
For instance, in October 2022, Roquette Freres SA, introduced a new range of organic pea ingredients which included organic pea protein. The peas are sourced by the company from a network of organic pea growers hailing in Canada.
Thus, the combination of environmental, ethical, health and taste considerations make the organic pea protein a preferred choice among the consumers over the non-organic pea protein.
Pea Protein Isolates Holds Majority of the Market
Pea protein isolate is showing dominance in the market over other pea proteins, such as concentrate and hydrolyzed. This dominance can be observed since pea protein isolate contains merely pea protein and amino acid, making it a preferred choice among consumers seeking weight loss and building the body muscles. Other pea proteins, such as pea protein concentrate, have less content of protein but an additional amount of carbs with fats and proteins. Thus, it is an ideal option for the consumers who prefer to maximize their protein intake without the excess consumption of carbohydrates and fats.
Moreover, the pea protein isolate improves digestibility and reduces the risk of gastrointestinal discomfort, as it undergoes an additional process of purification which leads to the elimination of non-protein components such as starch and fiber. This makes it a suitable choice for consumers who have digestive issues and sensitive stomach.
Additionally, pea protein isolate has better stability and longer shelf life as compared to hydrolyzed pea protein which keeps the flavor, nutrition, and aroma intact over time.
For instance, in April 2021, Ingredion Incorporated announced the launch of Vitessense Plus 1853 pea protein isolate which has been completely sourced sustainably from the North American Farms. The pea protein isolate provides 85% of protein in dry form.
Gluten Free Property is Augmenting the Growth
Gluten-free pea protein is gaining popularity for many reasons. Some of them include that it addresses the rising demand for gluten free products among the consumers who have celiac diseases. It serves as an excellent substitute for gluten containing grains such as wheat and barley, offering a safe and nutritious source of protein for consumers who follow a gluten-free diet.
Additionally, as gluten free products are perceived by consumers to be healthier, a greater number of consumers seek gluten free alternatives in their diets. It is high in protein, has essential amino acids, and micronutrients which results in its popularity among health-conscious consumers.
Manufacturers are launching distinct formulations of pea proteins to improve the versatility of the product and enable the consumers to conveniently incorporate the pea protein into their gluten free food and beverages.
For instance, in December 2022, Koninklijke DSM N.V., launched Vertis textured pea canola protein. The product is gluten-free, soy-free and dairy-free, appealing to the consumers' evolving preferences. It contains all nine vital amino acids, making it a healthy option.
Applicability in Different Food Items Flourishing the Growth
The versatility of pea protein makes it a highly applicable ingredient in the food and beverage industry, owing to its applicability in different products. Its neutral flavor profile makes it an ideal option for its incorporation in various recipes, ranging from soups to sauces, baked goods to snacks, enriching the texture and nutrition of the food and beverages.
It is used as a substitute for animal proteins like meat and can be used as a key ingredient in burgers, meatballs and sausages, providing a similar texture, taste and nutritional properties.
Additionally, it can be used in dairy alternatives, such as plant-based milks, cheese and yogurts, offering a creamy texture. For instance, in February 2024, Dandone Canada, unveiled a new plant-based yogurt which is made from Canadian pea protein. The yogurt consists of 12g of protein in each serving and provides the consumers with a Greek-style thick consistency.
In January 2024, Plento announced the launch of its latest line up of baked crisps which contains pea protein. The product offers 9 essential amino acids which are not present in the soy protein, expanding its appeal to the consumers.
Future Market Scenario (2024 - 2031F)
The future of the pea protein market is positive, with various new companies entering the market, existing companies expanding their production capabilities to launch newer products in the market, and continuous product innovation and development through technological advancements and R&Ds. For instance, in February 2024, Louis Dreyfus Company revealed its plans to establish a pea protein isolate production plant in Canada. Companies aiming to expand their business through the launch of new production facilities will create new opportunities in the market for better and newer products.
Key Players Landscape and Outlook
Key players in the market are helping in the growth by focusing on continuous product innovation, retail expansions, and strategic marketing. The manufacturers are actively expanding their product portfolio, increasing the base of the customers, and catering to their evolving needs.
The key players in pea protein market are innovating and launching latest products to enhance the applicability of pea protein and improve the taste and texture of different food items.
For instance, in February 2024, Roquette Freres SA announced the launch of four latest multi-functional pea proteins, namely, Nutralys H85 (Hydrolysate), Nutralys Pea F853M (isolate), and two textured variants, namely, Nutralys T Pea 700M and Nutralys T Pea 700FL. These products are launched to solve the problem of incorporation of plant protein into food and beverage products, providing an enriched texture in food items such as nutritional bars, plant-based meat, protein drinks, and dairy alternatives.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.