市場調査レポート
商品コード
1422913
オリーブオイル市場:タイプ別、流通チャネル別、用途別、地域別、2024年~2032年Olive Oil Market by Type, Distribution Channel, Application, and Region 2024-2032 |
● お客様のご希望に応じて、既存データの加工や未掲載情報(例:国別セグメント)の追加などの対応が可能です。 詳細はお問い合わせください。
オリーブオイル市場:タイプ別、流通チャネル別、用途別、地域別、2024年~2032年 |
出版日: 2024年01月30日
発行: IMARC
ページ情報: 英文 140 Pages
納期: 2~3営業日
|
世界のオリーブオイル市場規模は2023年に145億米ドルに達しました。今後、IMARC Groupは、市場は2032年までに209億米ドルに達し、2024年から2032年の間に4.02%の成長率(CAGR)を示すと予測しています。より健康的な食生活の採用の増加、オリーブオイルの健康効果に関する消費者の意識の高まり、料理分野の急速な拡大は、市場を推進している主な要因の一部です。
オリーブオイルは、オリーブの果実から採れる天然オイルです。豊かな風味、多用途性、数多くの健康効果で知られています。オリーブの実を圧搾して精製する過程で抽出されるオリーブオイルには、エキストラ・バージン、バージン、レギュラーなど、さまざまなグレードがあります。最高品質とされるエキストラ・バージン・オリーブオイルは、低温圧搾法で抽出され、風味と栄養価が最高レベルに保たれています。現在、オリーブオイルは料理、サラダドレッシング、マリネなどに広く使用されており、一価不飽和脂肪酸を多く含むことから、心臓の健康やその他の潜在的な健康効果につながるとされています。
オリーブオイルの消費に関連する心血管系の利点に関する消費者の意識の高まりにより、食用油としての製品採用が増加していることは、予測期間中の市場成長を刺激すると思われます。さらに、地中海料理や植物ベースの食事への移行傾向は、これらの料理動向におけるオリーブオイルの重要な役割により、オリーブオイルの採用を加速させています。これとは別に、消費者が高級で本物の食材を求めているため、豊かな風味と最小限の加工で知られる高品質のエクストラバージンオリーブオイルへの需要が高まっていることも、市場の成長を後押ししています。さらに、世界の料理が急速に多様化し、グルメ料理や各国料理が重視されるようになっていることも、成長を促す大きな要因となっています。さらに、環境意識の高い消費者に支持される持続可能な有機栽培へのオリーブオイル業界の注目が高まっていることも、市場成長に寄与しています。
健康志向の高まり
健康志向の高まりはオリーブオイル産業に大きな影響を与えています。オリーブオイル、特にエクストラバージンオリーブオイルは、一価不飽和脂肪酸と抗酸化物質を含んでおり、心臓病や炎症のリスク低減を含む様々な健康上の利点と関連していることが認識されています。消費者がますます健康的な食生活を優先するようになる中、心臓に良い食用油としてのオリーブオイルの評判は、健康志向の高い人々にとって非常に人気のある選択肢となっています。この動向は、料理や調理において、健康にあまり良くない油脂の理想的な代用品としてオリーブオイルを推奨する医療専門家や栄養専門家の増加によってさらに後押しされ、市場の成長を増大させています。
料理の多様性と本物志向の高まり
世界の料理事情は、様々な国の料理やグルメ料理を取り込むように拡大しており、その多くは独特の風味と汎用性のためにオリーブオイルに依存しています。オリーブオイルは地中海料理の基本的な材料であり、風味と食感を高める役割が認められています。さらに、本物志向と本物の味を求める需要の高まりにより、伝統的なレシピにも革新的なレシピにも高品質のエキストラ・バージン・オリーブオイルが使用されるようになり、市場の成長を後押ししています。消費者が文化やグルメの動向に沿った食体験を求める中、市場は様々な食の嗜好に応える多様な製品を提供することで対応しています。
持続可能性とオーガニック志向
環境意識の高まりに伴い、消費者は持続可能で環境に優しい製品にますます惹かれるようになっています。さらに、有機農法や化学薬品の使用削減など、持続可能な栽培・生産方法に対するオリーブオイル業界の関心の高まりは、環境意識の高い消費者の共感を呼び、市場の成長を後押ししています。責任を持って供給されるオリーブオイルの魅力は、その栄養的な利点にとどまらず、購買決定に影響を与え、意識的な消費に向けた幅広い動きに貢献しています。さらに、オリーブオイル市場において、消費者の需要を満たし、倫理的で環境に優しい慣行を促進する持続可能性を重視する傾向が強まっていることが、市場をさらに牽引しています。
The global olive oil market size reached US$ 14.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 20.9 Billion by 2032, exhibiting a growth rate (CAGR) of 4.02% during 2024-2032. The increasing adoption of healthier dietary choices, growing consumer awareness about the health benefits of olive oil, and rapid expansion of the culinary landscape are some of the major factors propelling the market.
Olive oil is a natural oil derived from the fruit of the olive tree (Olea europaea). It is known for its rich flavor, versatility, and numerous health benefits. Extracted through the process of pressing and refining olives, olive oil comes in various grades, including extra virgin, virgin, and regular. Extra virgin olive oil, considered the highest quality, is obtained through cold pressing and maintains the highest level of flavor and nutritional value. At present, olive oil is widely used in cooking, salad dressings, and marinades, and its high content of monounsaturated fats has been linked to good heart health and other potential wellness benefits.
The increasing product adoption as a cooking oil due to the rising consumer awareness about the cardiovascular benefits associated with olive oil consumption will stimulate the market growth during the forecast period. Moreover, the shifting trend toward Mediterranean and plant-based diets has accelerated the adoption of olive oil owing to its key role in these culinary traditions. Apart from this, the escalating demand for high-quality extra virgin olive oil, known for its rich flavor and minimal processing as consumers seek premium and authentic ingredients, is propelling the market growth. Moreover, the rapid diversification of global culinary landscape and the increasing emphasis on gourmet and international cuisines are other major growth-inducing factors. Furthermore, the rising focus of the olive oil industry on sustainable and organic production practices that resonate with environmentally conscious consumers is contributing to market growth.
Rising health and wellness trends
The growing emphasis on health and wellness among the masses has significantly influenced the olive oil industry. Olive oil, particularly extra virgin olive oil, is recognized for its composition of monounsaturated fats and antioxidants, which have been linked to various health benefits, including reduced risk of heart disease and inflammation. As consumers increasingly prioritize healthier dietary choices, the reputation of olive oil as a heart-healthy cooking oil makes it a highly sought-after option for health-conscious individuals. This trend is further driven by the rising number of medical professionals and nutritional experts who recommend olive oil as an ideal substitute for less healthy fats in cooking and food preparation, thereby augmenting the market growth.
Increasing culinary diversity and authenticity
The global culinary landscape has expanded to incorporate a wide range of international and gourmet cuisines, many of which rely on olive oil for its distinct flavor and versatility. Olive oil is a fundamental ingredient in Mediterranean cooking, recognized for its role in enhancing flavors and textures. Moreover, the escalating demand for authenticity and genuine flavors has led to a surge in the use of high-quality extra virgin olive oil in traditional and innovative recipes alike, thereby propelling the market growth. As consumers seek culinary experiences that align with cultural and gourmet trends, the market is responding by offering diverse products that cater to an array of culinary preferences.
Sustainability and Organic Preferences
With the growing environmental awareness, consumers are increasingly drawn to products that align with sustainable and eco-friendly practices. Moreover, the rising focus of the olive oil industry on sustainable cultivation and production methods, such as organic farming and reduced chemical use, resonates with environmentally conscious consumers, thus propelling the market growth. The appeal of responsibly sourced olive oil extends beyond its nutritional benefits, influencing purchasing decisions and contributing to a broader movement toward conscious consumption. Furthermore, the increasing emphasis on sustainability that satisfies consumer demand and promotes ethical and environmentally friendly practices within the olive oil market is driving the market further.
IMARC Group provides an analysis of the key trends in each segment of the global olive oil market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on type, distribution channel, and application.
Virgin Olive Oil
Refined Olive Oil
Extra Virgin Olive Oil
Olive Pomace Oil
Others
Virgin olive oil dominates the market
The report has provided a detailed breakup and analysis of the market based on the type. This includes virgin olive oil, refined olive oil, extra virgin olive oil, olive pomace oil, and others. According to the report, virgin olive oil represented the largest segment.
Virgin olive oil possesses superior quality and diverse applications. As the highest grade of olive oil, virgin olive oil is commonly extracted using mechanical methods without chemicals or excessive heat, preserving its natural flavor, aroma, and nutritional content. Consumers seeking premium and healthier cooking options are drawn to the health benefits and rich taste of virgin olive oil, making it a preferred choice for sauteing, drizzling, and salad dressings. Its distinct attributes, such as varying flavor profiles based on olive cultivars and regional origins, cater to the evolving culinary preferences and the demand for authentic, high-quality ingredients. This has led to the growing popularity of virgin olive oil, propelling its prominence in the global market for olive oil.
Supermarkets and Hypermarkets
Convenience Stores
Online Stores
Others
Supermarkets and hypermarkets hold the largest share in the market
A detailed breakup and analysis of the market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, online stores, and others. According to the report, supermarkets and hypermarkets accounted for the largest market share.
Supermarkets and hypermarkets play a pivotal role in driving the olive oil market due to their extensive reach, convenience, and diverse product offerings. These retail outlets provide consumers with easy access to a wide range of olive oil options, catering to various preferences and budgets. The shelf space dedicated to olive oil in supermarkets facilitates effective product visibility and comparison, aiding consumer decision-making. Additionally, the widespread availability of different olive oil grades, brands, and packaging sizes in these retail stores ensures a comprehensive shopping experience.
Furthermore, the presence of attractive promotions, discounts, and bundled offerings encourage purchasing, making olive oil a staple in households. The convenience of finding olive oil alongside other grocery items consolidates shopping trips and encourages regular consumption. Overall, the widespread presence, accessibility, and product diversity offered by supermarkets and hypermarkets significantly contribute to the segment growth.
Food and Beverage
Pharmaceuticals
Cosmetics
Others
Food and beverage accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the application. This includes food and beverage, pharmaceuticals, cosmetics, and others. According to the report, food and beverage represented the largest segment.
The food and beverage industry relies on olive oil for versatile applications across various cuisines and products. Olive oil's distinctive flavor and health benefits make it a highly sought-after ingredient in cooking, salad dressings, marinades, and baked goods, enhancing both taste and nutritional value. The rising demand for Mediterranean and health-conscious diets further amplifies the prominence of olive oil in numerous culinary creations.
Furthermore, restaurants, cafes, and food manufacturers extensively incorporate olive oil to diversify their menu offerings and cater to consumer preferences for natural, premium ingredients. Moreover, the shifting trend toward gourmet and artisanal products fuels the demand for high-quality extra virgin olive oil in specialty foods and luxury brands. The symbiotic relationship between olive oil and the food and beverage industry drives its continuous growth, shaping culinary trends and enhancing consumer experiences worldwide.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Europe exhibits a clear dominance in the market
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe accounted for the largest market share.
Europe held the biggest share in the market since the region boasts a rich history, traditional consumption patterns, and robust production capabilities. The region is also home to countries like Spain, Italy, and Greece, which are renowned for producing high-quality olive oils that have become an integral part of their culinary heritage. Europe's cultural affinity for olive oil, combined with its increased emphasis on healthy eating and authentic flavors, sustains a strong domestic demand.
Furthermore, Europe's exports of olive oil contribute to global supply chains, influencing international trade dynamics. The region's stringent quality standards and geographic indications enhance consumer confidence in European olive oils, fostering a global reputation for excellence. Europe's historical connection to olive oil, coupled with its impact on taste preferences, market trends, and trade, positions it as a leading regional market for olive oil.
The market is experiencing moderate growth as various key players in the industry are introducing innovative approaches to cater to evolving consumer preferences and enhance product quality. These innovations encompass sustainable and traceable supply chains and leveraging blockchain technology to provide transparent information about the origin and production process of olive oil. Additionally, advancements in packaging have led to the development of eco-friendly and UV-protected bottles, ensuring the preservation of olive oil's flavor and nutritional value. Some producers are also embracing precision agriculture techniques, utilizing data-driven insights to optimize cultivation practices and yield. Such innovations collectively contribute to product differentiation, sustainability, and improved consumer experiences. We also expect the market to witness new entrants, consolidation of product portfolios, and a rise in strategic partnerships and collaborations amongst key players to drive healthy competition within the olive oil domain during the forecast period.
Artajo Oil
Borges International Group
S.L.U.
California Olive Ranch Inc.
Cargill Incorporated
Colavita SpA
Conagra Brands Inc.
Del Monte Foods Inc. (Del Monte Pacific Ltd.)
Deoleo
Domenico Manca S.p.a.
EU Olive Oil Ltd.
Gallo Worldwide
Gruppo Salov
Sovena Group
In April 2022, Borges International Group renewed the Environmental Product Declaration (EPD) for their Olive Oil range, specifically for Extra Virgin Olive Oil that is packaged in glass bottles. This renewal showcases their commitment to environmental sustainability by delving beyond the mere carbon footprint measurement. Instead, the company employs a comprehensive approach that centers on analyzing the entire life cycle of the product.
In Jan 2021, Del Monte Foods, Inc. made a significant move in the Indian market by introducing one-liter olive fruit oil pouches. This strategic launch aimed to provide consumers with an accessible and affordable option for incorporating healthy edible oil into their diets. By offering olive oil in convenient and cost-effective packaging, the company addressed the growing demand for healthier cooking alternatives among health-conscious Indian consumers.
In May 2023, Salov S.p.A, a leading player in the oil sector, achieved a remarkable triumph alongside the distinguished Filippo Berio brand's extra virgin olive oils. Together, they emerged victorious at the Olive Oil Awards 2023 presented by the University of Applied Sciences - Institute for Food and Beverage Innovation ZHAW in Zurich, securing two awards that epitomize absolute prestige. This accomplishment stands as a testament to the exceptional expertise and dedication embodied by Salov S.p.A and the historic Filippo Berio brand. Their joint success underscores their commitment to excellence within the olive oil industry.