市場調査レポート

商品コード

1598294

シンガポールの主食市場

Staple Foods in Singapore

出版日: 2024年11月18日
発行: Euromonitor International
ページ情報: 英文 67 Pages
納期: 即日から翌営業日

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概要
目次

概要

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シンガポールでは、平均単価がやや上昇することもあり、2024年には主食の小売額が現在の伸びを示すと予想されます。生活費の高騰は引き続き消費マインドと家計支出に顕著な影響を及ぼしており、その結果、消費者は食費を管理するために、より手頃な価格の選択肢に切り替えたり、家庭で調理する頻度を増やしたりして外食費を削減しています。さらに、消費者はコスト上昇に直面するにつれ、より手頃な価格のものを積極的に求めるようになっています。

当レポートでは、シンガポールの主食市場について調査し、市場の概要とともに、2019年～2023年の最新小売販売データに加え、主要企業、ブランド、小売店舗を特定し、消費者需要と売上成長の背景にある主要動向と人口動態の変化を評価しています。

加工肉の小売量の増加は予測期間中緩やかに推移すると予想
経済状況が悪い中、消費者は手頃な価格を優先しているため、肉や魚介類の代替品は依然としてニッチな存在
中国料理への消費者の関心の高まりにより、豆腐の需要は引き続き増加する見込み

カテゴリーデータ

シンガポールの加工果物と野菜

主なデータ結果

2024年の発展

消費者が新鮮な果物や野菜を好むため、加工果物や野菜の小売量は緩やかに増加
製品イノベーションの欠如別消費者の関心の低下
プライベートブランドと価格プロモーションがカテゴリーを牽引

展望と機会

予測期間中、利便性と手頃な価格が引き続き主要な推進力
ターゲット層の縮小が加工果物・野菜の販売量に影響

カテゴリーデータ

シンガポールの米、パスタ、麺類

主なデータ結果

2024年の発展

消費者が生活費の高騰に苦しむ中、米は引き続きカテゴリーの成長を牽引
インスタントラーメンの味の革新は引き続き重要な原動力
消費者、特にZ世代にアピールする楽しいマーケティング戦術

展望と機会

政府の保健協会は、栄養グレード表示別砂糖削減への好反応を受けて、インスタントラーメンの塩分と飽和脂肪への注目を拡大
健康とウェルネスに焦点を当てた製品はニッチなままと予想
参入企業は成長を促進するための重要な戦略として地元の料理を活用

カテゴリーデータ

Product Code: CSSG

Staple foods is expected to see current retail value growth in Singapore in 2024 partly as a result of slightly higher average unit prices. The high cost of living continues to have a pronounced effect on consumer confidence and household spending, resulting in consumers cutting back on dining out expenses by trading down to more affordable options or cooking at home more frequently to manage their food budgets. Moreover, as consumers face higher costs, they are actively seeking more affordable...

Euromonitor International's Staple Foods in Singapore report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Staple Foods market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

List Of Contents And Tables

EXECUTIVE SUMMARY

Staple foods in 2024: The big picture
Key trends in 2024

Competitive Landscape

Channel developments
What next for staple foods?

MARKET DATA

Table 1 Sales of Staple Foods by Category: Volume 2019-2024
Table 2 Sales of Staple Foods by Category: Value 2019-2024
Table 3 Sales of Staple Foods by Category: % Volume Growth 2019-2024
Table 4 Sales of Staple Foods by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Staple Foods: % Value 2020-2024
Table 6 LBN Brand Shares of Staple Foods: % Value 2021-2024
Table 7 Penetration of Private Label by Category: % Value 2019-2024
Table 8 Distribution of Staple Foods by Format: % Value 2019-2024
Table 9 Forecast Sales of Staple Foods by Category: Volume 2024-2029
Table 10 Forecast Sales of Staple Foods by Category: Value 2024-2029
Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

Summary 1 Research Sources

BAKED GOODS IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

Uneven subcategory growth across baked goods
Gardenia continues to lead in the bread subcategory
Greater opportunity for growth for product innovations with a health focus

PROSPECTS AND OPPORTUNITIES

Packaged baked goods players attempt to keep up with foodservice trends
On-the-go format continues to drive consumer interest
Potential for initiatives in terms of sustainability

CATEGORY DATA

Table 13 Sales of Baked Goods by Category: Volume 2019-2024
Table 14 Sales of Baked Goods by Category: Value 2019-2024
Table 15 Sales of Baked Goods by Category: % Volume Growth 2019-2024
Table 16 Sales of Baked Goods by Category: % Value Growth 2019-2024
Table 17 Sales of Pastries by Type: % Value 2019-2024
Table 18 NBO Company Shares of Baked Goods: % Value 2020-2024
Table 19 LBN Brand Shares of Baked Goods: % Value 2021-2024
Table 20 Distribution of Baked Goods by Format: % Value 2019-2024
Table 21 Forecast Sales of Baked Goods by Category: Volume 2024-2029
Table 22 Forecast Sales of Baked Goods by Category: Value 2024-2029
Table 23 Forecast Sales of Baked Goods by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Baked Goods by Category: % Value Growth 2024-2029

BREAKFAST CEREALS IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

Marginal retail volume growth for breakfast cereals amid inflationary pressures
Quaker expected to continue leading the hot cereals subcategory
Nutrient claim on packaging covered up to avoid misleading consumers

PROSPECTS AND OPPORTUNITIES

Opportunity for moderate volume growth of muesli and granola through health and wellness and new product development
Consumers seek affordable indulgence amid high cost of living
Retail volume sales of children's breakfast cereals expected to struggle over the forecast period

CATEGORY DATA

Table 25 Sales of Breakfast Cereals by Category: Volume 2019-2024
Table 26 Sales of Breakfast Cereals by Category: Value 2019-2024
Table 27 Sales of Breakfast Cereals by Category: % Volume Growth 2019-2024
Table 28 Sales of Breakfast Cereals by Category: % Value Growth 2019-2024
Table 29 NBO Company Shares of Breakfast Cereals: % Value 2020-2024
Table 30 LBN Brand Shares of Breakfast Cereals: % Value 2021-2024
Table 31 Distribution of Breakfast Cereals by Format: % Value 2019-2024
Table 32 Forecast Sales of Breakfast Cereals by Category: Volume 2024-2029
Table 33 Forecast Sales of Breakfast Cereals by Category: Value 2024-2029
Table 34 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2024-2029
Table 35 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2024-2029

PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

Convenience and affordability continue to drive processed meat
Players continue to highlight health claims to drive demand within processed seafood
Opportunities for growth of chilled processed poultry through convenience channels

PROSPECTS AND OPPORTUNITIES

Retail volume growth of processed meat is expected to remain moderate over the forecast period
Meat and seafood substitutes remains niche as consumers prioritise affordability amid poor economic conditions
Tofu to continue to see rising demand with growth in consumer interest in Chinese cuisine

CATEGORY DATA

Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2019-2024
Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2019-2024
Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2019-2024
Table 39 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2019-2024
Table 40 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 41 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 42 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 43 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2019-2024
Table 44 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2019-2024
Table 45 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2024
Table 46 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2024
Table 47 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2019-2024
Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2024-2029
Table 49 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2024-2029

PROCESSED FRUIT AND VEGETABLES IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

Moderate retail volume growth for processed fruit and vegetables as consumers prefer fresh fruit and vegetables
Declining consumer interest due to lack of product innovations
Private labels and price promotions driving the category

PROSPECTS AND OPPORTUNITIES

Convenience and affordability to continue to be key drivers in the forecast period
Shrinking target audience affecting volume sales of processed fruit and vegetables

CATEGORY DATA

Table 50 Sales of Processed Fruit and Vegetables by Category: Volume 2019-2024
Table 51 Sales of Processed Fruit and Vegetables by Category: Value 2019-2024
Table 52 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2019-2024
Table 53 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2019-2024
Table 54 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2019-2024
Table 55 NBO Company Shares of Processed Fruit and Vegetables: % Value 2020-2024
Table 56 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2021-2024
Table 57 Distribution of Processed Fruit and Vegetables by Format: % Value 2019-2024
Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2024-2029
Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2024-2029
Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2024-2029
Table 61 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2024-2029

RICE, PASTA AND NOODLES IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

Rice continues to lead category growth as consumers struggle with increased cost of living
Flavour innovation continues to be key driver in instant noodles
Fun marketing tactics to appeal to consumers - especially Gen Z

PROSPECTS AND OPPORTUNITIES

Government health associations expanding focus to salt and saturated fat in instant noodles, following good response to sugar reduction through Nutri-Grade labelling
Products with a health and wellness focus expected to remain niche
Players will tap into local cuisine as key strategy to drive growth

CATEGORY DATA

Table 62 Sales of Rice, Pasta and Noodles by Category: Volume 2019-2024
Table 63 Sales of Rice, Pasta and Noodles by Category: Value 2019-2024
Table 64 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2019-2024
Table 65 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2019-2024
Table 66 Sales of Instant Noodles by Leading Flavours: Rankings 2019-2024
Table 67 NBO Company Shares of Rice, Pasta and Noodles: % Value 2020-2024
Table 68 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2021-2024
Table 69 NBO Company Shares of Rice: % Value 2020-2024
Table 70 LBN Brand Shares of Rice: % Value 2021-2024
Table 71 NBO Company Shares of Pasta: % Value 2020-2024
Table 72 LBN Brand Shares of Pasta: % Value 2021-2024
Table 73 NBO Company Shares of Noodles: % Value 2020-2024
Table 74 LBN Brand Shares of Noodles: % Value 2021-2024
Table 75 Distribution of Rice, Pasta and Noodles by Format: % Value 2019-2024
Table 76 Distribution of Rice by Format: % Value 2019-2024
Table 77 Distribution of Pasta by Format: % Value 2019-2024
Table 78 Distribution of Noodles by Format: % Value 2019-2024
Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2024-2029
Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2024-2029
Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2024-2029
Table 82 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2024-2029

シンガポールの主食市場

Staple Foods in Singapore

目次

エグゼクティブサマリー

競合情勢

市場データ

免責事項

情報源

シンガポールの焼き菓子

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

シンガポールの朝食用シリアル

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

シンガポールの加工肉、魚介類、肉代替品

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

シンガポールの加工果物と野菜

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

シンガポールの米、パスタ、麺類

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

Why buy this report?

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

Competitive Landscape

MARKET DATA

DISCLAIMER

SOURCES

BAKED GOODS IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

BREAKFAST CEREALS IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

PROCESSED FRUIT AND VEGETABLES IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

RICE, PASTA AND NOODLES IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA