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マーケティングにおける拡張現実の世界市場レポート 2024年

Augmented Reality In Marketing Global Market Report 2024
出版日: 受注後更新 | 発行: The Business Research Company | ページ情報: 英文 200 Pages | 納期: 2～10営業日

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マーケティングにおける拡張現実の世界市場レポート 2024年
出版日: 受注後更新
発行: The Business Research Company
ページ情報: 英文 200 Pages
納期: 2～10営業日
  • 全表示
  • 概要
  • 目次
概要

マーケティングにおける拡張現実の市場規模は近年急速に拡大しています。2023年の47億3,000万米ドルから2024年には53億4,000万米ドルへと、CAGR12.9%で拡大します。この成長には、斬新で革新的なアプローチによる消費者エンゲージメントの高まり、ブランド差別化戦略、スマートフォンの普及、インタラクティブな製品ビジュアライゼーション技術の活用など、いくつかの要因が挙げられます。

マーケティングにおける拡張現実市場規模は、今後数年で急成長が見込まれます。2028年にはCAGR13.3％で88億2,000万米ドルに成長します。予測期間の成長は、eコマースにおけるARの統合の増加、ソーシャルメディアプラットフォーム全体への広範な適用、イベントマーケティング戦略への採用、強化されたデータ分析と洞察の活用によって予想されます。

マーケティングにおける拡張現実市場は、小売業やeコマース分野でのAR需要の急増により、成長が見込まれています。拡張現実（AR）は、消費者の購買意思決定に影響を与える独創的な小売体験を促進することで、小売において極めて重要な存在になりつつあります。顧客の自宅や、顔や体のARフィルターを通してデジタル製品の試用を可能にし、返品率を減らすことで、eコマースに変革をもたらしつつあります。Shopifyが2022年7月に発表したデータによると、ARを採用したブランドの小売コンバージョン率は250%増加しました。さらに、Houzzは、ARユーザーがアプリに2.7倍長く滞在し、11倍頻繁に購入したと報告しています。このように、小売業やeコマースにおけるARの需要の高まりは、マーケティングにおける拡張現実を促進する態勢を整えています。

スマートフォンの急速な普及がマーケティングにおける拡張現実の成長を促進します。マーケティングにおける拡張現実の活用は、スマートフォンを活用し、デバイスのカメラとディスプレイを介した現実世界の環境におけるデジタルオーバーレイを通じて、消費者のエンゲージメントを強化します。2023年2月にUswitch Limitedが発表した調査結果によると、英国ではモバイル接続が3.8%急増し、2022年までに7,180万件に達しました。予測によると、2025年までに、英国の予想人口6,830万人の95％近く、約6,500万人がスマートフォンを所有することになります。従って、スマートフォンの普及台数の増加は、マーケティング市場における拡張現実（AR）の拡大を後押しします。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 市場動向と戦略

第4章 マクロ経済シナリオ

  • 高インフレが市場に与える影響
  • ウクライナ・ロシア戦争が市場に与える影響
  • COVID-19による市場への影響

第5章 世界市場規模と成長

  • 世界の市場促進要因と抑制要因
    • 市場促進要因
    • 市場抑制要因
  • 世界の市場規模実績と成長、2018年～2023年
  • 世界の市場規模予測と成長、2023年～2028年、2033年

第6章 市場セグメンテーション

  • 世界のマーケティングにおける拡張現実市場、コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • ハードウェア
  • ソフトウェア
  • 世界のマーケティングにおける拡張現実市場、デバイスタイプ別のセグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • ヘッドマウントディスプレイとスマートグラス
  • ヘッドアップディスプレイ
  • ハンドヘルドデバイス
  • 据え置き型ARシステム
  • スマートグラス
  • その他のタイプ
  • 世界のマーケティングにおける拡張現実市場、技術別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • マーカーベースのAR技術
  • マーカーレスAR技術
  • アンカーベースのAR技術
  • 世界のマーケティングにおける拡張現実市場、用途別のセグメンテーション、実績および予測、2018-2023年、2023-2028年、2033年
  • 消費者
  • 商業
  • 企業
  • ヘルスケア
  • 航空宇宙と防衛
  • エネルギー
  • 自動車
  • その他の用途

第7章 地域および国の分析

  • 世界のマーケティングにおける拡張現実市場、地域別、実績および予測、2018-2023、2023-2028年、2033年
  • 世界のマーケティングにおける拡張現実市場、国別、実績および予測、2018-2023年、2023-2028年、2033年

第8章 アジア太平洋市場

第9章 中国市場

第10章 インド市場

第11章 日本市場

第12章 オーストラリア市場

第13章 インドネシア市場

第14章 韓国市場

第15章 西欧市場

第16章 英国市場

第17章 ドイツ市場

第18章 フランス市場

第19章 イタリア市場

第20章 スペイン市場

第21章 東欧市場

第22章 ロシア市場

第23章 北米市場

第24章 米国市場

第25章 カナダ市場

第26章 南米市場

第27章 ブラジル市場

第28章 中東市場

第29章 アフリカ市場

第30章 競合情勢と企業プロファイル

  • マーケティングにおける拡張現実市場の競合情勢
  • マーケティングにおける拡張現実市場企業プロファイル
    • Microsoft Corporation
    • Google LLC
    • Sony Corporation
    • Magic Leap Incorporated
    • Wikitude GmbH

第31章 競合ベンチマーキング

第32章 競合ダッシュボード

第33章 主要な合併と買収

第34章 将来の見通しと可能性の分析

第35章 付録

目次
Product Code: r11533

“Augmented Reality In Marketing Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on augmented reality in marketing market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

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  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
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  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for augmented reality in marketing? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The augmented reality in marketing market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

  • 1) By Component: Hardware; Software
  • 2) By Device Type: Head-Mounted Display & Smart Glass; Head-Up Display; Handheld Devices; Stationary AR systems; Smart Glasses; Other Types
  • 3) By Technology: Marker-Based AR Technology; Markerless AR Technology; Anchor-Based AR Technology
  • 4) By Application: Consumer; Commercial; Enterprise; Healthcare; Aerospace And Defense; Energy; Automotive; Other Applications
  • Companies Mentioned: Microsoft Corporation; Google LLC; Sony Corporation; Magic Leap Incorporated; Wikitude GmbH
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

Augmented Reality (AR) in marketing refers to the dynamic integration of digital information into marketing strategies, enabling businesses to heighten their marketing efforts and foster increased engagement via mobile devices, providing clients with unique and immersive experiences.

The key components within the augmented reality marketing landscape encompass both hardware and software. Hardware components integral to AR marketing include sensors/tracking mechanisms, input devices, and CPU and display/output devices. These components are utilized across various device types, including head-mounted displays, smart glasses, head-up displays, handheld devices, stationary AR systems, and others. These devices leverage diverse technologies such as marker-based AR, markerless AR, and anchor-based AR. Applications of augmented reality in marketing span across a spectrum of industries, including consumer markets, commercial sectors, enterprises, healthcare, aerospace and defense, energy, automotive, and various others, demonstrating the versatility of AR technology in enhancing experiences and engagements across diverse fields.

The augmented reality in marketing market research report is one of a series of new reports from The Business Research Company that provides augmented reality in marketing market statistics, including augmented reality in marketing industry global market size, regional shares, competitors with augmented reality in marketing market share, detailed augmented reality in marketing market segments, market trends and opportunities, and any further data you may need to thrive in the augmented reality in the marketing industry. This augmented reality in marketing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The augmented reality in marketing market size has grown rapidly in recent years. It will grow from $4.73 billion in 2023 to $5.34 billion in 2024 at a compound annual growth rate (CAGR) of 12.9%. During the historical period, growth can be credited to several factors, including heightened consumer engagement facilitated by novel and innovative approaches, brand differentiation strategies, the widespread adoption of smartphones, and the utilization of interactive product visualization techniques.

The augmented reality in marketing market size is expected to see rapid growth in the next few years. It will grow to $8.82 billion in 2028 at a compound annual growth rate (CAGR) of 13.3%. Anticipated growth in the forecast period is expected due to the increasing integration of AR in e-commerce, broader applications across social media platforms, its adoption in event marketing strategies, and the utilization of enhanced data analytics and insights.

The augmented reality in marketing market is poised for growth owing to the surging demand for AR in retail and e-commerce sectors. Augmented reality (AR) is becoming pivotal in retail by driving ingenious retail experiences that influence consumer purchasing decisions. It is transforming e-commerce by enabling digital product trials in customers' homes or through AR filters for face and body, reducing return rates. Shopify's data in July 2022 indicated a 250% increase in retail conversion rates for brands adopting AR. Additionally, Houzz reported that AR users spent 2.7 times longer on the app and made purchases 11 times more frequently. Thus, the escalating demand for AR in retail and e-commerce is poised to fuel augmented reality in marketing.

The upsurge in smartphone adoption is set to propel the growth of augmented reality in marketing. Augmented reality's utilization in marketing leverages smartphones to deliver enhanced consumer engagement through digital overlays in the real-world environment via the device's camera and display. As per Uswitch Limited's findings in February 2023, the UK witnessed a 3.8% surge in mobile connections, totaling 71.8 million by 2022. Projections suggest that by 2025, nearly 95% of the UK's anticipated population of 68.3 million will own smartphones, around 65 million individuals. Therefore, the rising smartphone adoption is instrumental in driving the expansion of augmented reality in the marketing market.

Technological advancement stands out as a pivotal trend gaining traction in the augmented reality in marketing market. Leading market players are introducing innovative products embedded with advanced technologies to fortify their market stance. Microsoft's launch of Microsoft Mesh in March 2021 exemplifies this trend, a service enabling app development for collaborative augmented reality experiences. Mesh facilitates hologram sharing, conversations, doodling, and virtual avatar appearances, making participation in Mesh-enabled meetings possible across various devices.

Major players in the augmented reality in marketing market are prioritizing next-generation marketing solutions, notably adopting an augmented reality (AR) platform-agnostic approach. This approach involves crafting applications or content compatible with diverse AR devices and platforms, transcending limitations associated with specific hardware or software ecosystems. For instance, We Are Social Inc. unveiled Make My Day in August 2023, the world's premier augmented performance marketing agency. Backed by We Are Social, Make My Day focuses on empowering marketers to unlock AR's full potential, evolving from standalone executions to multi-platform campaigns that complement broader marketing strategies. Its platform-agnostic approach enables AR activations across various social networks such as Facebook, Instagram, and TikTok.

In May 2022, Google, a prominent multinational technology company based in the US, completed the acquisition of Raxium for a sum of $1 billion. This strategic acquisition aims to bolster Google's array of offerings in the realm of next-generation augmented, virtual, and mixed reality headsets, particularly amidst the rising interest surrounding the metaverse concept. Raxium, a US-based company, specializes in AR within the marketing market, thereby augmenting Google's capabilities in this dynamic sector.

Major companies operating in the augmented reality in marketing market report are Microsoft Corporation, Google LLC, Sony Corporation, Magic Leap Incorporated, Wikitude GmbH, Zugara Inc., Apple Inc., Blippar Limited, Infinity Augmented Reality Limited, Niantic Inc., Zappar Limited., PTC Inc., Daqri LLC, Lenovo, Seiko Epson, Vuzix, Alphabet Inc., Meta Platforms Inc., Snapchat, HP Autonomy, Augment, Marxent, Catchoom, Vuforia (PTC), ViewAR, Upskill, Scope AR, Adtile Technologies, Inlighten, Total Immersion, Re'Flekt, Vertebrae, 8th Wall Inc., Mirum Agency, INDEstry, Third Aurora

North America was the largest market share in the augmented reality in marketing market in 2023. The regions covered in the augmented reality in marketing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the augmented reality in marketing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The augmented reality in marketing includes revenues earned by entities by providing marketing services through AR technology. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Table of Contents

1. Executive Summary

2. Augmented Reality In Marketing Market Characteristics

3. Augmented Reality In Marketing Market Trends And Strategies

4. Augmented Reality In Marketing Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On the Market
  • 4.2. Ukraine-Russia War Impact On the Market
  • 4.3. COVID-19 Impact On the Market

5. Global Augmented Reality In Marketing Market Size and Growth

  • 5.1. Global Augmented Reality In Marketing Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Augmented Reality In Marketing Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Augmented Reality In Marketing Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Augmented Reality In Marketing Market Segmentation

  • 6.1. Global Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Hardware
  • Software
  • 6.2. Global Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Head-Mounted Display & Smart Glass
  • Head-Up Display
  • Handheld Devices
  • Stationary AR systems
  • Smart Glasses
  • Other Types
  • 6.3. Global Augmented Reality In Marketing Market, Segmentation By Technology, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Marker-Based AR Technology
  • Markerless AR Technology
  • Anchor-Based AR Technology
  • 6.4. Global Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Consumer
  • Commercial
  • Enterprise
  • Healthcare
  • Aerospace And Defense
  • Energy
  • Automotive
  • Other Applications

7. Augmented Reality In Marketing Market Regional And Country Analysis

  • 7.1. Global Augmented Reality In Marketing Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Augmented Reality In Marketing Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Augmented Reality In Marketing Market

  • 8.1. Asia-Pacific Augmented Reality In Marketing Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Augmented Reality In Marketing Market

  • 9.1. China Augmented Reality In Marketing Market Overview
  • 9.2. China Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Augmented Reality In Marketing Market

  • 10.1. India Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Augmented Reality In Marketing Market

  • 11.1. Japan Augmented Reality In Marketing Market Overview
  • 11.2. Japan Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Augmented Reality In Marketing Market

  • 12.1. Australia Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Augmented Reality In Marketing Market

  • 13.1. Indonesia Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Augmented Reality In Marketing Market

  • 14.1. South Korea Augmented Reality In Marketing Market Overview
  • 14.2. South Korea Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Augmented Reality In Marketing Market

  • 15.1. Western Europe Augmented Reality In Marketing Market Overview
  • 15.2. Western Europe Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Augmented Reality In Marketing Market

  • 16.1. UK Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Augmented Reality In Marketing Market

  • 17.1. Germany Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Augmented Reality In Marketing Market

  • 18.1. France Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Augmented Reality In Marketing Market

  • 19.1. Italy Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Augmented Reality In Marketing Market

  • 20.1. Spain Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Augmented Reality In Marketing Market

  • 21.1. Eastern Europe Augmented Reality In Marketing Market Overview
  • 21.2. Eastern Europe Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Augmented Reality In Marketing Market

  • 22.1. Russia Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Augmented Reality In Marketing Market

  • 23.1. North America Augmented Reality In Marketing Market Overview
  • 23.2. North America Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Augmented Reality In Marketing Market

  • 24.1. USA Augmented Reality In Marketing Market Overview
  • 24.2. USA Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Augmented Reality In Marketing Market

  • 25.1. Canada Augmented Reality In Marketing Market Overview
  • 25.2. Canada Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Augmented Reality In Marketing Market

  • 26.1. South America Augmented Reality In Marketing Market Overview
  • 26.2. South America Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Augmented Reality In Marketing Market

  • 27.1. Brazil Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Augmented Reality In Marketing Market

  • 28.1. Middle East Augmented Reality In Marketing Market Overview
  • 28.2. Middle East Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Augmented Reality In Marketing Market

  • 29.1. Africa Augmented Reality In Marketing Market Overview
  • 29.2. Africa Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Augmented Reality In Marketing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Augmented Reality In Marketing Market Competitive Landscape And Company Profiles

  • 30.1. Augmented Reality In Marketing Market Competitive Landscape
  • 30.2. Augmented Reality In Marketing Market Company Profiles
    • 30.2.1. Microsoft Corporation
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Google LLC
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Sony Corporation
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Magic Leap Incorporated
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. Wikitude GmbH
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Global Augmented Reality In Marketing Market Competitive Benchmarking

32. Global Augmented Reality In Marketing Market Competitive Dashboard

33. Key Mergers And Acquisitions In The Augmented Reality In Marketing Market

34. Augmented Reality In Marketing Market Future Outlook and Potential Analysis

  • 34.1 Augmented Reality In Marketing Market In 2028 - Countries Offering Most New Opportunities
  • 34.2 Augmented Reality In Marketing Market In 2028 - Segments Offering Most New Opportunities
  • 34.3 Augmented Reality In Marketing Market In 2028 - Growth Strategies
    • 34.3.1 Market Trend Based Strategies
    • 34.3.2 Competitor Strategies

35. Appendix

  • 35.1. Abbreviations
  • 35.2. Currencies
  • 35.3. Historic And Forecast Inflation Rates
  • 35.4. Research Inquiries
  • 35.5. The Business Research Company
  • 35.6. Copyright And Disclaimer