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商品コード
1623698

クラウドCRMの市場規模、シェア、成長分析、コンポーネント別、展開タイプ別、ソリューションタイプ別、用途別、組織規模別、業界別、地域別 - 産業予測、2025~2032年

Cloud CRM Market Size, Share, Growth Analysis, By Component (Solution, Services), By Deployment Type (Public Cloud, Private Cloud), By Solution Type, By Application, By Organizational Size, By Industry Vertical, By Region - Industry Forecast 2025-2032


出版日
発行
SkyQuest
ページ情報
英文 197 Pages
納期
3~5営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
クラウドCRMの市場規模、シェア、成長分析、コンポーネント別、展開タイプ別、ソリューションタイプ別、用途別、組織規模別、業界別、地域別 - 産業予測、2025~2032年
出版日: 2024年12月26日
発行: SkyQuest
ページ情報: 英文 197 Pages
納期: 3~5営業日
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  • 概要
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概要

クラウドCRMの世界市場規模は2023年に849億米ドルと評価され、2024年の958億5,000万米ドルから2032年には2,530億2,000万米ドルに成長し、予測期間中(2025年~2032年)のCAGRは12.9%で成長する見通しです。

顧客関係管理(CRM)の情勢は、企業が顧客とのつながりを深める必要性の高まりに後押しされ、急速に進化しています。CRMツールは営業・マーケティング活動を強化し、顧客サービスを向上させ、最終的には満足度と顧客維持率を高める。組織が拡大するにつれ、顧客の嗜好や行動を理解することが最重要となり、ヘルスケア、金融、小売、テクノロジーなどの分野でCRMソフトウェアの需要が高まっています。顧客中心の戦略を採用することで、企業はパーソナライズされたエクスペリエンスの価値を認識しています。CRMをAI、機械学習、データ分析などの新興テクノロジーと統合することで、顧客行動に対する深い洞察が得られ、的確なターゲティングや売上予測の改善が可能になります。さらに、モバイルデバイスの台頭により、モバイルフレンドリーなCRMソリューションの需要が高まり、全体的な顧客体験がさらに向上しています。

目次

イントロダクション

  • 調査の目的
  • 調査範囲
  • 定義

調査手法

  • 情報調達
  • 二次データと一次データの方法
  • 市場規模予測
  • 市場の前提条件と制限

エグゼクティブサマリー

  • 世界市場の見通し
  • 供給と需要の動向分析
  • セグメント別機会分析

市場力学と見通し

  • 市場概要
  • 市場規模
  • 市場力学
    • 促進要因と機会
    • 抑制要因と課題
  • ポーターの分析

主な市場の考察

  • 重要成功要因
  • 競合の程度
  • 主な投資機会
  • 市場エコシステム
  • 市場の魅力指数(2024年)
  • PESTEL分析
  • マクロ経済指標
  • バリューチェーン分析
  • 価格分析
  • 規制分析
  • ケーススタディ分析
  • 特許分析
  • 技術分析

クラウドCRM市場規模:コンポーネント別

  • 市場概要
  • ソリューション
  • サービス

クラウドCRM市場規模:展開タイプ別

  • 市場概要
  • パブリッククラウド
  • プライベートクラウド
  • ハイブリッドクラウド

クラウドCRM市場規模:ソリューションタイプ別

  • 市場概要
  • ソーシャルモニタリング
  • ソーシャルマッピング
  • ソーシャルミドルウェア
  • ソーシャルマネジメント
  • ソーシャル測定

クラウドCRM市場規模:用途別

  • 市場概要
  • プロビジョニング
  • コンプライアンス監査
  • 管理と監視
  • 計測と課金
  • 自動スケーリング

クラウドCRM市場規模:組織規模別

  • 市場概要
  • 中小企業
  • 大企業

クラウドCRM市場規模:業界別

  • 市場概要
  • ITおよび通信
  • BFSI
  • 教育
  • 運輸・物流
  • 小売
  • 自動車
  • 政府と防衛
  • ヘルスケアとライフサイエンス
  • その他

クラウドCRM市場規模

  • 北米
    • 米国
    • カナダ
  • 欧州
    • ドイツ
    • スペイン
    • フランス
    • 英国
    • イタリア
    • その他欧州地域
  • アジア太平洋地域
    • 中国
    • インド
    • 日本
    • 韓国
    • その他アジア太平洋地域
  • ラテンアメリカ
    • ブラジル
    • その他ラテンアメリカ地域
  • 中東・アフリカ
    • GCC諸国
    • 南アフリカ
    • その他中東・アフリカ

競合情報

  • 上位5社の比較
  • 主要企業の市場ポジショニング(2024年)
  • 主な市場企業が採用した戦略
  • 市場の最近の動向
  • 企業の市場シェア分析(2024年)
  • 主要企業の企業プロファイル
    • 会社概要
    • 製品ポートフォリオ分析
    • セグメント別シェア分析
    • 収益の前年比比較(2022-2024)

主要企業プロファイル

  • Salesforce, Inc.(US)
  • Microsoft Corporation(US)
  • Oracle Corporation(US)
  • SAP SE(Germany)
  • Adobe Inc.(US)
  • Zoho Corporation(India)
  • HubSpot, Inc.(US)
  • Freshworks Inc.(US)
  • SugarCRM Inc.(US)
  • Pipedrive(Estonia)
  • Insightly, Inc.(US)
  • Copper CRM, Inc.(US)
  • monday.com Ltd.(Israel)
  • Sage Group plc(UK)
  • Zendesk, Inc.(US)
  • Creatio(US)
  • Keap(US)
  • Apptivo Inc.(US)
  • Odoo S.A.(Belgium)
  • Vtiger Systems(India)

結論と推奨事項

目次
Product Code: SQMIG45A2343

Global Cloud CRM Market size was valued at USD 84.9 billion in 2023 and is poised to grow from USD 95.85 billion in 2024 to USD 253.02 billion by 2032, growing at a CAGR of 12.9% during the forecast period (2025-2032).

The customer relationship management (CRM) landscape is rapidly evolving, driven by the growing need for businesses to cultivate deeper connections with their customers. CRM tools enhance sales and marketing efforts, improve customer service, and ultimately boost satisfaction and retention. As organizations expand, understanding customer preferences and behaviors becomes paramount, propelling CRM software demand across sectors like healthcare, finance, retail, and technology. By adopting customer-centric strategies, businesses recognize the value of personalized experiences. Integrating CRM with emerging technologies such as AI, machine learning, and data analytics offers profound insights into customer behaviors, enabling precise targeting and improved sales forecasting. Additionally, the rise of mobile devices is increasing the demand for mobile-friendly CRM solutions, further enhancing the overall customer experience.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Cloud Crm market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Cloud Crm Market Segmental Analysis

Global Cloud CRM Market is segmented by component, deployment type, solution type, application, organizational size, industry vertical and region. Based on component, the market is segmented into solution and services. Based on deployment type, the market is segmented into public cloud, private cloud and hybrid cloud. Based on solution type, the market is segmented into social monitoring, social mapping, social middleware, social management and social measurement. Based on application, the market is segmented into provisioning, compliance auditing, management and monitoring, metering and billing and auto scaling. Based on organizational size, the market is segmented into small & medium enterprise and large enterprise. Based on industry vertical, the market is segmented into IT & Telecom, BFSI, education, transport & logistics, retail, automotive, government & defense, healthcare & life science and others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Cloud Crm Market

The global Cloud CRM market is being significantly driven by the heightened demand for effective customer relationship management solutions. Businesses across diverse industries are increasingly acknowledging the critical need to comprehend customer behavior, preferences, and emerging trends. This growing emphasis on a customer-centric approach is essential for the development and enhancement of CRM systems. As companies strive to improve their customer interactions and overall satisfaction, the adoption of Cloud-based CRM solutions becomes paramount, facilitating seamless access to data and insights necessary for informed decision-making and strategic planning, thereby propelling market growth.

Restraints in the Global Cloud Crm Market

The Global Cloud CRM market faces significant restraints, particularly concerning data privacy and security. As the digital landscape expands and organizations increasingly gather vast amounts of customer data, they encounter critical challenges in safeguarding sensitive information. This growing concern over the potential for data breaches and unauthorized access compels businesses to invest heavily in security measures and compliance with stringent regulations. Consequently, these challenges can hinder the growth of the Cloud CRM market, as companies may be hesitant to fully adopt cloud solutions without assurance that their customer data will remain secure and confidential in this evolving environment.

Market Trends of the Global Cloud Crm Market

The Global Cloud CRM market is witnessing a significant trend in growing investments directed towards R&D activities, reflecting a strong commitment to enhancing customer relationship management solutions. This focus on innovation aims to refine and expand CRM functionalities, ultimately boosting customer satisfaction and engagement. As companies prioritize delivering superior customer experiences, the demand for advanced cloud CRM technologies is surging, fostering a competitive landscape where businesses leverage data-driven insights and streamlined interactions. Consequently, this trend is set to accelerate further, propelling the Cloud CRM market towards robust growth and establishing it as a pivotal component in organizational strategies worldwide.

Table of Contents

Introduction

  • Objectives of the Study
  • Scope of the Report
  • Definitions

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Methods
  • Market Size Estimation
  • Market Assumptions & Limitations

Executive Summary

  • Global Market Outlook
  • Supply & Demand Trend Analysis
  • Segmental Opportunity Analysis

Market Dynamics & Outlook

  • Market Overview
  • Market Size
  • Market Dynamics
    • Drivers & Opportunities
    • Restraints & Challenges
  • Porters Analysis
    • Competitive rivalry
    • Threat of substitute
    • Bargaining power of buyers
    • Threat of new entrants
    • Bargaining power of suppliers

Key Market Insights

  • Key Success Factors
  • Degree of Competition
  • Top Investment Pockets
  • Market Ecosystem
  • Market Attractiveness Index, 2024
  • PESTEL Analysis
  • Macro-Economic Indicators
  • Value Chain Analysis
  • Pricing Analysis
  • Regulatory Analysis
  • Case Study Analysis
  • Patent Analysis
  • Technology Analysis

Global Cloud CRM Market Size by Component & CAGR (2025-2032)

  • Market Overview
  • Solution
  • Services

Global Cloud CRM Market Size by Deployment Type & CAGR (2025-2032)

  • Market Overview
  • Public Cloud
  • Private Cloud
  • Hybrid Cloud

Global Cloud CRM Market Size by Solution Type & CAGR (2025-2032)

  • Market Overview
  • Social Monitoring
  • Social Mapping
  • Social Middleware
  • Social Management
  • Social Measurement

Global Cloud CRM Market Size by Application & CAGR (2025-2032)

  • Market Overview
  • Provisioning
  • Compliance Auditing
  • Management and Monitoring
  • Metering and Billing
  • Auto Scaling

Global Cloud CRM Market Size by Organizational Size & CAGR (2025-2032)

  • Market Overview
  • Small & Medium Enterprise
  • Large Enterprise

Global Cloud CRM Market Size by Industry Vertical & CAGR (2025-2032)

  • Market Overview
  • IT & Telecom
  • BFSI
  • Education
  • Transport & Logistics
  • Retail
  • Automotive
  • Government & Defense
  • Healthcare & Life Science
  • Others

Global Cloud CRM Market Size & CAGR (2025-2032)

  • North America (Component, Deployment Type, Solution Type, Application, Organizational Size, Industry Vertical)
    • US
    • Canada
  • Europe (Component, Deployment Type, Solution Type, Application, Organizational Size, Industry Vertical)
    • Germany
    • Spain
    • France
    • UK
    • Italy
    • Rest of Europe
  • Asia Pacific (Component, Deployment Type, Solution Type, Application, Organizational Size, Industry Vertical)
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • Latin America (Component, Deployment Type, Solution Type, Application, Organizational Size, Industry Vertical)
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (Component, Deployment Type, Solution Type, Application, Organizational Size, Industry Vertical)
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

Competitive Intelligence

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2024
  • Strategies Adopted by Key Market Players
  • Recent Developments in the Market
  • Company Market Share Analysis, 2024
  • Company Profiles of All Key Players
    • Company Details
    • Product Portfolio Analysis
    • Company's Segmental Share Analysis
    • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

  • Salesforce, Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Microsoft Corporation (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Oracle Corporation (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • SAP SE (Germany)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Adobe Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Zoho Corporation (India)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • HubSpot, Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Freshworks Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • SugarCRM Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Pipedrive (Estonia)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Insightly, Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Copper CRM, Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • monday.com Ltd. (Israel)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Sage Group plc (UK)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Zendesk, Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Creatio (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Keap (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Apptivo Inc. (US)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Odoo S.A. (Belgium)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Vtiger Systems (India)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments

Conclusion & Recommendations