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顧客関係管理の世界市場：市場規模・シェア・動向分析 (ソリューション別・展開方式別・企業規模別・用途別・地域別)、セグメント別予測 (2025年～2030年)

Customer Relationship Management Market Size, Share & Trends Analysis Report By Solution, By Deployment (On Premise, Cloud), By Enterprise Size (Large Enterprise, Small & Medium Enterprises), By Application, By Region, And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 150 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.87円
顧客関係管理の世界市場：市場規模・シェア・動向分析 (ソリューション別・展開方式別・企業規模別・用途別・地域別)、セグメント別予測 (2025年～2030年)
出版日: 2025年02月06日
発行: Grand View Research
ページ情報: 英文 150 Pages
納期: 2～10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

顧客関係管理市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、世界の顧客関係管理の市場規模は2030年までに1,631億6,000万米ドルに達すると推定され、2025年から2030年にかけて14.6％のCAGRで成長すると予測されています。

重要な顧客データを照合し、顧客情報を分析し、より良い顧客体験戦略へと変換する革新的なソリューションへの継続的な需要が、あらゆる規模の企業における顧客関係管理（CRM）ソリューションの促進要因となっています。

これらのソリューションは、一元化されたプラットフォームを通じて、顧客からのフィードバックやデータを取得・管理する上で組織を支援します。これらの洞察は、企業が改善すべき分野を明確にし、課題を機会に変え、改善された対応を生み出し、全体的な顧客体験をさらに向上させる上でさらに役立ちます。顧客の行動を理解することは、あらゆる規模の企業にとって不可欠です。

一般消費者が、ツイッター、フェイスブック、ピンタレスト、リンクトイン、スナップチャットなど、さまざまなソーシャルネットワーキング・プラットフォームで頻繁に充実した時間を過ごしていることを考えると、企業は、ソーシャル・ネットワーキング・プラットフォームが、変化する顧客行動や、顧客が製品やサービスに関する情報を解釈する方法を測定する絶好の機会を提供できることを認識しています。

顧客関係管理（CRM）は、顧客を積極的に取り込み、ブランド認知度を高める上で、この段階の企業を特に支援することができます。顧客エンゲージメントは、企業にとってますます重要になってきています。その結果、顧客エンゲージメントはますますCRM活動の重要な要素となりつつあります。これは、予測期間中の顧客関係管理市場の成長を補完することになると思われます。

現在の業務プロセスを最適化するために、予測分析および処方分析などの先進技術を最適化して導入したいという継続的な需要は、CRMソリューションへの投資とイノベーションの主要な促進要因となっています。例えば、2021年9月にSalesforce.com, Inc.は、ビジネスコミュニケーションプラットフォームであるSlackとの協業を発表し、営業チームがどこからでもリアルタイムで協業し、より多くの案件を成約できるようにしました。さらに、この統合により、マーケティングチームと代理店パートナーは、共有デジタルワークスペースでコラボレーションできるようになります。

顧客関係管理市場：分析概要

  • 顧客サービス部門が顧客関係管理業界を支配し、2024年の収益シェアは22.0%を超えました。
  • 展開方式別では、市場はオンプレミスとクラウドに区分されます。クラウドセグメントが顧客関係管理業界を支配し、2024年の売上高シェアは58.2%でした。
  • 企業規模に基づき、市場は大企業と中小企業に区分されます。2024年の市場シェアは大企業が59.9%で最大。
  • 2024年には小売業セグメントが市場を独占しました。成長するオンラインショッピングプラットフォームとモバイルアプリケーションは、小売企業に膨大な顧客データを提供します。

目次

第1章 分析方法・範囲

第2章 エグゼクティブサマリー

第3章 顧客関係管理市場：変動要因・傾向・範囲

  • 市場連関の見通し
  • 市場力学
    • 市場促進要因の分析
    • 市場抑制要因の分析
    • 業界の課題
  • 顧客関係管理市場：分析ツール
    • 業界分析：ポーターのファイブフォース分析
    • PESTEL分析

第4章 顧客関係管理市場の展望：プラットフォーム別

  • 顧客関係管理市場：分析と市場シェア、プラットフォーム別（2024年・2030年）
  • 顧客サービス
  • 顧客体験管理
  • 分析
  • マーケティングオートメーション
  • Salesforceオートメーション
  • ソーシャルメディアモニタリング
  • その他

第5章 顧客関係管理市場の展望：展開方式別

  • 顧客関係管理市場：分析と市場シェア、展開方式別（2024年・2030年）
  • オンプレミス
  • クラウド

第6章 顧客関係管理市場の展望：プ企業規模別

  • 顧客関係管理市場：分析と市場シェア、企業規模別（2024年・2030年）
  • 大企業
  • 中小企業

第7章 顧客関係管理市場の展望：最終用途別

  • 顧客関係管理市場：分析と市場シェア、最終用途別（2024年・2030年）
  • BFSI
  • 小売業
  • 医療
  • 通信・IT
  • ディスクリート製造業
  • 政府・教育
  • その他

第8章 顧客関係管理市場：地域別の推定・動向分析

  • 顧客関係管理の市場シェア、地域別（2024年・2030年）
  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • 英国
    • ドイツ
    • フランス
  • アジア太平洋
    • 中国
    • 日本
    • オーストラリア
    • 韓国
  • ラテンアメリカ
    • ブラジル
  • 中東・アフリカ
    • アラブ首長国連邦
    • サウジアラビア
    • 南アフリカ

第9章 競合情勢

  • 企業分類
  • 企業の市場ポジショニング
  • 企業ヒートマップ分析
  • 企業プロファイル/上場企業
    • Adobe
    • ClickUp
    • Copper CRM, Inc.
    • Creatio
    • Freshworks Inc.
    • Insightly Inc.
    • Microsoft Corporation
    • monday.com
    • Nimble
    • Oracle Corporation
    • Salesforce.com, Inc.
    • SAP SE
    • SugarCRM Inc.
    • Zendesk
    • Zoho Corporation Pvt. Ltd.
図表

List of Tables

  • Table 1 Global customer relationship management market size estimates & forecasts 2018 - 2030 (USD Billion)
  • Table 2 Global customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 3 Global customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 4 Global customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 5 Global customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 6 Global customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 7 Customer service customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 8 Analytics customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 9 Marketing automation customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 10 Salesforce automation customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 11 Social media monitoring customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 12 Others customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 13 On Premise customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 14 Cloud customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 15 Large enterprise customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 16 Small & medium enterprises customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 17 BFSI customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 18 Retail customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 19 Healthcare customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 20 Telecom & IT customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 21 Discrete manufacturing customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 22 Government & education customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 23 Others customer relationship management market, by region 2018 - 2030 (USD Billion)
  • Table 24 North America customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 25 North America customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 26 North America customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 27 North America customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 28 U.S. customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 29 U.S. customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 30 U.S. customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 31 U.S. customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 32 Canada customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 33 Canada customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 34 Canada customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 35 Canada customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 36 Mexico customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 37 Mexico customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 38 Mexico customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 39 Mexico customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 40 Europe customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 41 Europe customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 42 Europe customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 43 Europe customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 44 UK customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 45 UK customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 46 UK customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 47 UK customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 48 Germany customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 49 Germany customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 50 Germany customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 51 Germany customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 52 France customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 53 France customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 54 France customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 55 France customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 56 Asia Pacific customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 57 Asia Pacific customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 58 Asia Pacific customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 59 Asia Pacific customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 60 China customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 61 China customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 62 China customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 63 China customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 64 India customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 65 India customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 66 India customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 67 India customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 68 Japan customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 69 Japan customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 70 Japan customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 71 Japan customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 72 Australia customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 73 Australia customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 74 Australia customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 75 Australia customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 76 South Korea customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 77 South Korea customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 78 South Korea customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 79 South Korea customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 80 Latin America customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 81 Latin America customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 82 Latin America customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 83 Latin America customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 84 Brazil customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 85 Brazil customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 86 Brazil customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 87 Brazil customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 88 MEA customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 89 MEA customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 90 MEA customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 91 MEA customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 92 UAE customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 93 UAE customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 94 UAE customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 95 UAE customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 96 Saudi Arabia customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 97 Saudi Arabia customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 98 Saudi Arabia customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 99 Saudi Arabia customer relationship management market, by end use 2018 - 2030 (USD Billion)
  • Table 100 South Africa customer relationship management market, by platform 2018 - 2030 (USD Billion)
  • Table 101 South Africa customer relationship management market, by deployment 2018 - 2030 (USD Billion)
  • Table 102 South Africa customer relationship management market, by enterprise size 2018 - 2030 (USD Billion)
  • Table 103 South Africa customer relationship management market, by end use 2018 - 2030 (USD Billion)

List of Figures

  • Fig. 1 Customer relationship management market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Data analysis models
  • Fig. 4 Market formulation and validation
  • Fig. 5 Data validating & publishing
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot, by platform
  • Fig. 8 Segment snapshot, by deployment
  • Fig. 9 Segment snapshot, by enterprise size
  • Fig. 10 Segment snapshot by end use
  • Fig. 11 Competitive landscape snapshot
  • Fig. 12 Customer relationship management market value, 2018-2030 (USD Billion)
  • Fig. 13 Customer relationship management market - Industry value chain analysis
  • Fig. 14 Customer relationship management market - Market trends
  • Fig. 15 Customer relationship management market: Porter's analysis
  • Fig. 16 Customer relationship management market: PESTEL analysis
  • Fig. 17 Customer relationship management market, by platform: Key takeaways
  • Fig. 18 Customer relationship management market, by platform: Market share, 2024 & 2030
  • Fig. 19 Customer service customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 20 Customer experience management customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 21 Analytics customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 22 Marketing automation customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 23 Salesforce automation customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 24 Social Media Monitoring customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 25 Others customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 26 Customer relationship management market, by deployment: Key takeaways
  • Fig. 27 Customer relationship management market, by deployment: Market share, 2024 & 2030
  • Fig. 28 On Premise customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 29 Cloud customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 30 Customer relationship management market, by enterprise size: Key takeaways
  • Fig. 31 Customer relationship management market, by enterprise size: Market share, 2024 & 2030
  • Fig. 32 Large enterprise customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 33 Small & Discrete Manufacturingcustomer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 34 Customer relationship management market, by end use: Key takeaways
  • Fig. 35 Customer relationship management market, by end use: Market share, 2024 & 2030
  • Fig. 36 BFSI customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 37 Retail customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 38 Healthcare customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 39 Telecom & IT customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 40 Discrete Manufacturing customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 41 Government & education customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 42 Others customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 43 Global customer relationship management market revenue, by region, 2024 & 2030 (USD Billion)
  • Fig. 44 North America customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 45 U.S. customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 46 Canada customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 47 Mexico customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 48 Europe customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 49 UK customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 50 Germany customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 51 France customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 52 Asia Pacific customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 53 China customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 54 India customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 55 Japan customer relationship management Market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 56 Australia customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 57 South Korea customer relationship management Market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 58 Latin America customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 59 Brazil customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 60 Middle East & Africa customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 61 UAE customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 62 Saudi Arabia customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 63 South Africa customer relationship management market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 64 Key company categorization
  • Fig. 65 Customer relationship management market - Key company market share analysis, 2024
  • Fig. 66 Strategic framework
目次
Product Code: GVR-1-68038-912-8

Customer Relationship Management Market Growth & Trends:

The global customer relationship management market size is estimated to reach USD 163.16 billion by 2030, registering to grow at a CAGR of 14.6% from 2025 to 2030 according to a new report by Grand View Research, Inc. The continuous demand for innovative solutions to collate critical customer data, analyze customer information, and transform it into a better customer experience strategy are driving factors for customer relationship management (CRM) solutions across all sizes of businesses.

These solutions help organizations in obtaining and manage customer feedback and data through a centralized platform. These insights can further help companies in defining the areas of improvement, transforming challenges into opportunities, generating improved responses, and further enhancing the overall customer experience. Understanding customer behavior is essential for businesses of all sizes.

Given that the general public frequently spends quality time on various social networking platforms, such as Twitter, Facebook, Pinterest, LinkedIn, and Snapchat, among others, organizations have recognized that social networking platforms can provide a great opportunity to gauge changing customer behavior and the way customers interpret information about products or services.

Social customer relationship management (CRM) can particularly assist businesses at this stage in positively engaging customers and increasing brand awareness. Customer engagement is becoming increasingly important to businesses. As a result, customer engagement is increasingly becoming an important component of CRM activities. This would supplement the growth of the customer relationship management market during the forecast period.

The ongoing demand for the optimized implementation of advanced technologies such as predictive and prescriptive analytics to optimize current operational processes is a key driving factor for CRM solution investments and innovation. For instance, in September 2021, Salesforce.com, Inc. announced the collaboration with Slack, a business communication platform, to enable the sales team to collaborate in real-time to close more deals from anywhere. Furthermore, with this integration, marketing teams and agency partners can collaborate in a shared digital workspace.

Customer Relationship Management Market Report Highlights:

  • The customer service segment dominated the customer relationship management industry, with a revenue share of over 22.0% in 2024.
  • Based on deployment, the market is segmented into on-premise and cloud. The cloud segment dominated the customer relationship management industry, with a revenue share of 58.2% in 2024.
  • Based on enterprise size, the market is segmented into large enterprises and small & medium enterprises. The large enterprises accounted for the largest market share of 59.9% in 2024.
  • The retail segment dominated the market in 2024. The growing online shopping platforms and mobile applications offer retail companies huge customer data.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation and Scope
  • 1.2. Research Methodology
    • 1.2.1. Information Procurement
  • 1.3. Information or Data Analysis
  • 1.4. Methodology
  • 1.5. Research Scope and Assumptions
  • 1.6. Market Formulation & Validation
  • 1.7. Country Based Segment Share Calculation
  • 1.8. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
  • 2.3. Competitive Insights

Chapter 3. Customer Relationship Management Market Variables, Trends, & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Market Dynamics
    • 3.2.1. Market Driver Analysis
    • 3.2.2. Market Restraint Analysis
    • 3.2.3. Industry Challenge
  • 3.3. Customer Relationship Management Market Analysis Tools
    • 3.3.1. Industry Analysis - Porter's
      • 3.3.1.1. Bargaining power of the suppliers
      • 3.3.1.2. Bargaining power of the buyers
      • 3.3.1.3. Threats of substitution
      • 3.3.1.4. Threats from new entrants
      • 3.3.1.5. Competitive rivalry
    • 3.3.2. PESTEL Analysis
      • 3.3.2.1. Political landscape
      • 3.3.2.2. Economic landscape
      • 3.3.2.3. Social landscape
      • 3.3.2.4. Technological landscape
      • 3.3.2.5. Environmental landscape
      • 3.3.2.6. Legal landscape

Chapter 4. Customer Relationship Management Market Platform Outlook

  • 4.1. Customer Relationship Management Market, By Platform Analysis & Market Share, 2024 & 2030
  • 4.2. Customer Service
    • 4.2.1. Customer service market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 4.3. Customer Experience Management
    • 4.3.1. Customer experience management market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 4.4. Analytics
    • 4.4.1. Analytics market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 4.5. Marketing Automation
    • 4.5.1. Marketing automation market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 4.6. Salesforce Automation
    • 4.6.1. Salesforce automation market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 4.7. Social Media Monitoring
    • 4.7.1. Social Media Monitoring market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 4.8. Others
    • 4.8.1. Others market estimates and forecasts, 2018 - 2030 (USD Billion)

Chapter 5. Customer Relationship Management Market Deployment Outlook

  • 5.1. Customer Relationship Management Market, By Deployment Analysis & Market Share, 2024 & 2030
  • 5.2. On Premise
    • 5.2.1. On Premise market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 5.3. Cloud
    • 5.3.1. Cloud market estimates and forecasts, 2018 - 2030 (USD Billion)

Chapter 6. Customer Relationship Management Market Enterprise Size Outlook

  • 6.1. Customer Relationship Management Market, By Enterprise Size Analysis & Market Share, 2024 & 2030
  • 6.2. Large Enterprise
    • 6.2.1. Large enterprise market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 6.3. Small & Medium Enterprises
    • 6.3.1. Small & medium enterprises market estimates and forecasts, 2018 - 2030 (USD Billion)

Chapter 7. Customer Relationship Management Market End Use Outlook

  • 7.1. Customer Relationship Management Market, By End Use Analysis & Market Share, 2024 & 2030
  • 7.2. BFSI
    • 7.2.1. BFSI market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 7.3. Retail
    • 7.3.1. Retail market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 7.4. Healthcare
    • 7.4.1. Healthcare market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 7.5. Telecom & IT
    • 7.5.1. Telecom & IT market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 7.6. Discrete Manufacturing
    • 7.6.1. Discrete manufacturing market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 7.7. Government & Education
    • 7.7.1. Government & education market estimates and forecasts, 2018 - 2030 (USD Billion)
  • 7.8. Others
    • 7.8.1. Others market estimates and forecasts, 2018 - 2030 (USD Billion)

Chapter 8. Customer Relationship Management Market: Regional Estimates & Trend Analysis

  • 8.1. Customer Relationship Management Market Share, By Region, 2024 & 2030 (USD Billion)
  • 8.2. North America
    • 8.2.1. North America Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.2.2. U.S.
      • 8.2.2.1. U.S. Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.2.3. Canada
      • 8.2.3.1. Canada Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.2.4. Mexico
      • 8.2.4.1. Mexico Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 8.3. Europe
    • 8.3.1. Europe Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.3.2. UK
      • 8.3.2.1. UK Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.3.3. Germany
      • 8.3.3.1. Germany Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.3.4. France
      • 8.3.4.1. France Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 8.4. Asia Pacific
    • 8.4.1. Asia Pacific Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.4.2. China
      • 8.4.2.1. China Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.4.3. Japan
      • 8.4.3.1. Japan Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.4.4. Australia
      • 8.4.4.1. Australia Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.4.5. South Korea
      • 8.4.5.1. South Korea Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 8.5. Latin America
    • 8.5.1. Latin America Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.5.2. Brazil
      • 8.5.2.1. Brazil Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 8.6. Middle East and Africa
    • 8.6.1. Middle East and Africa Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.6.2. UAE
      • 8.6.2.1. UAE Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.6.3. Saudi Arabia
      • 8.6.3.1. Saudi Arabia Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 8.6.4. South Africa
      • 8.6.4.1. South Africa Customer Relationship Management Market Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 9. Competitive Landscape

  • 9.1. Company Categorization
  • 9.2. Company Market Positioning
  • 9.3. Company Heat Map Analysis
  • 9.4. Company Profiles/Listing
    • 9.4.1. Adobe
      • 9.4.1.1. Participant's Overview
      • 9.4.1.2. Financial Performance
      • 9.4.1.3. Product Benchmarking
      • 9.4.1.4. Strategic Initiatives
    • 9.4.2. ClickUp
      • 9.4.2.1. Participant's Overview
      • 9.4.2.2. Financial Performance
      • 9.4.2.3. Product Benchmarking
      • 9.4.2.4. Strategic Initiatives
    • 9.4.3. Copper CRM, Inc.
      • 9.4.3.1. Participant's Overview
      • 9.4.3.2. Financial Performance
      • 9.4.3.3. Product Benchmarking
      • 9.4.3.4. Strategic Initiatives
    • 9.4.4. Creatio
      • 9.4.4.1. Participant's Overview
      • 9.4.4.2. Financial Performance
      • 9.4.4.3. Product Benchmarking
      • 9.4.4.4. Strategic Initiatives
    • 9.4.5. Freshworks Inc.
      • 9.4.5.1. Participant's Overview
      • 9.4.5.2. Financial Performance
      • 9.4.5.3. Product Benchmarking
      • 9.4.5.4. Strategic Initiatives
    • 9.4.6. Insightly Inc.
      • 9.4.6.1. Participant's Overview
      • 9.4.6.2. Financial Performance
      • 9.4.6.3. Product Benchmarking
      • 9.4.6.4. Strategic Initiatives
    • 9.4.7. Microsoft Corporation
      • 9.4.7.1. Participant's Overview
      • 9.4.7.2. Financial Performance
      • 9.4.7.3. Product Benchmarking
      • 9.4.7.4. Strategic Initiatives
    • 9.4.8. monday.com
      • 9.4.8.1. Participant's Overview
      • 9.4.8.2. Financial Performance
      • 9.4.8.3. Product Benchmarking
      • 9.4.8.4. Strategic Initiatives
    • 9.4.9. Nimble
      • 9.4.9.1. Participant's Overview
      • 9.4.9.2. Financial Performance
      • 9.4.9.3. Product Benchmarking
      • 9.4.9.4. Strategic Initiatives
    • 9.4.10. Oracle Corporation
      • 9.4.10.1. Participant's Overview
      • 9.4.10.2. Financial Performance
      • 9.4.10.3. Product Benchmarking
      • 9.4.10.4. Strategic Initiatives
    • 9.4.11. Salesforce.com, Inc.
      • 9.4.11.1. Participant's Overview
      • 9.4.11.2. Financial Performance
      • 9.4.11.3. Product Benchmarking
      • 9.4.11.4. Strategic Initiatives
    • 9.4.12. SAP SE
      • 9.4.12.1. Participant's Overview
      • 9.4.12.2. Financial Performance
      • 9.4.12.3. Product Benchmarking
      • 9.4.12.4. Strategic Initiatives
    • 9.4.13. SugarCRM Inc.
      • 9.4.13.1. Participant's Overview
      • 9.4.13.2. Financial Performance
      • 9.4.13.3. Product Benchmarking
      • 9.4.13.4. Strategic Initiatives
    • 9.4.14. Zendesk
      • 9.4.14.1. Participant's Overview
      • 9.4.14.2. Financial Performance
      • 9.4.14.3. Product Benchmarking
      • 9.4.14.4. Strategic Initiatives
    • 9.4.15. Zoho Corporation Pvt. Ltd.
      • 9.4.15.1. Participant's Overview
      • 9.4.15.2. Financial Performance
      • 9.4.15.3. Product Benchmarking
      • 9.4.15.4. Strategic Initiatives