モバイル決済の市場規模、シェア、成長分析、技術別、決済タイプ別、場所別、最終用途別、地域別 - 産業予測、2024年～2031年

モバイル決済の世界市場規模は、2022年に約528億9,000万米ドルと評価され、2023年の720億4,000万米ドルから上昇し、予測期間（2024年～2031年）のCAGRは36.2%で、2031年には8,530億4,000万米ドルに達すると予測されています。

モバイルコマース（Mコマース）の成長は、世界のスマートフォンの普及とインターネットへのアクセスの急増と密接に結びついており、これが今後数年間の市場拡大の原動力になると予想されます。企業はますますモバイルフレンドリーな決済オプションを採用するようになっており、スマートフォンやタブレットなどのデバイスを介した迅速で便利な取引を熱望する世界中の顧客層にアピールしています。COVID-19の流行はキャッシュレス決済へのシフトを加速させ、eコマースと従来の小売業者の両方が進化する消費者の嗜好に適応しています。近距離無線通信（NFC）のような技術は取引の効率を高め、革新的な音波を利用した決済方法はスマートフォンへのアクセスが限られた地域で費用対効果の高いソリューションを提供し、人気を集めています。とはいえ、消費者がさらなる安全性を求めて従来のクレジットカードやデビットカードでの支払いに傾く中、セキュリティへの懸念の高まりやデータ漏洩が成長の妨げになる可能性もあります。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次データと一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別の機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーター分析と影響
  • 競争企業間の敵対関係
  • 代替品の脅威
  • 買い手の交渉力
  • 新規参入業者の脅威
  • 供給企業の交渉力

主な市場の考察

• 主要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2023年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 技術の進歩
• 規制情勢
• ケーススタディ

モバイル決済の市場規模：技術別 & CAGR（2024年～2031年）

• 近距離無線通信
• 直接モバイル課金
• モバイルウェブ決済
• SMS
• 対話型音声応答システム
• モバイルアプリ
• その他

モバイル決済の市場規模：タイプ別 & CAGR（2024年～2031年）

• B2B
• B2C
• B2G
• その他

モバイル決済の市場規模：場所別 & CAGR（2024年～2031年）

• リモート支払い
• 近接決済

モバイル決済の市場規模：最終用途別 & CAGR（2024年～2031年）

• BFSI
• ヘルスケア
• IT・通信
• メディアとエンターテイメント
• 小売・eコマース
• 輸送
• その他

モバイル決済の市場規模：地域別 & CAGR（2024年～2031年）

• 北米
  • 米国
  • カナダ
• 欧州
  • 英国
  • ドイツ
  • スペイン
  • フランス
  • イタリア
  • その他欧州
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2023年）
• 主な市場企業が採用した戦略
• 市場の最近の動向
• 企業の市場シェア分析（2023年）
• 主要企業の企業プロファイル
  • 会社概要
  • 製品ポートフォリオ分析
  • セグメント別シェア分析
  • 収益の前年比比較（2021年～2023年）

主要企業プロファイル

• PayPal
• Apple Pay
• Google Pay
• Samsung Pay
• Alipay
• WeChat Pay
• Amazon Pay
• Paytm
• Square, Inc.
• Visa Inc.
• Mastercard
• Stripe
• Zelle
• Venmo
• Huawei Pay
• Xiaomi Pay
• M-Pesa
• KakaoPay
• LG Pay
• American Express

結論と推奨事項

Global Mobile Payment Market size was valued at around USD52.89 billion in 2022 and is expected to rise from USD 72.04 billion in 2023 to reach a value of USD 853.04 Billion by 2031, at a CAGR of 36.2% during the forecast period (2024-2031).

The growth of mobile commerce (m-commerce) is closely tied to the surge in global smartphone adoption and internet accessibility, which is anticipated to drive market expansion in the upcoming years. Businesses are increasingly adopting mobile-friendly payment options, appealing to a global customer base eager for swift and convenient transactions via devices like smartphones and tablets. The COVID-19 pandemic has accelerated the shift towards cashless payments, with both e-commerce and traditional retailers adapting to evolving consumer preferences. Technologies like Near-Field Communication (NFC) enhance transaction efficiency, while innovative sound wave-based payment methods are gaining traction, offering cost-effective solutions in areas with limited smartphone access. Nonetheless, growing security concerns and data breaches could hinder growth, as consumers lean towards traditional credit and debit card payments for added safety.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Mobile Payment market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Mobile Payment Market Segmental Analysis

Global Mobile Payment Market is segmented by Technology, by Payment Type, by Location, by End Use and by Region. Based on Technology, the market is segmented into Near Field Communication, Direct Mobile Billing, Mobile Web Payment, SMS, Interactive Voice Response System, Mobile App, Others. Based on Payment Type, the market is segmented into B2B, B2C, B2G, Others. Based on Location, the market is segmented into Remote Payment, Proximity Payment. Based on End User, the market is segmented into BFSI, Healthcare, IT & Telecom, Media & Entertainment, Retail & E-commerce, Transportation, Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Mobile Payment Market

The global mobile payment market is experiencing significant growth, fueled by strategic initiatives from key players in the industry. For example, in November 2022, PayTM, a prominent multinational financial services company specializing in digital payments, formed a partnership with Citcon USA LLC, a comprehensive payment platform provider. This collaboration allows PayTM to integrate into Citcon's global payments network, enabling international merchants to accept and reconcile digital payments from Indian consumers. Such alliances not only enhance the accessibility of mobile payment solutions but also drive innovation and expansion within the sector, solidifying the overall growth of the market worldwide.

Restraints in the Global Mobile Payment Market

One significant restraint of the Global Mobile Payment market is the limitations in infrastructure. The effective operation of mobile payment systems is heavily dependent on reliable telecommunications infrastructure, which encompasses stable internet connectivity and efficient mobile networks. In regions where network coverage is sparse or where internet connectivity is inconsistent, the adoption and usage of mobile payment solutions can be significantly impeded. Consequently, this lack of robust infrastructure can result in reduced consumer confidence and reluctance to transition from traditional payment methods, ultimately hindering the growth and expansion of mobile payment services in these areas.

Market Trends of the Global Mobile Payment Market

The Global Mobile Payment market is experiencing robust growth, driven by the increasing adoption of mobile wallets like Apple Pay, Google Pay, and Samsung Pay. As consumers seek convenient, secure payment solutions, mobile wallets have emerged as a preferred option for transactions, fueled by widespread smartphone usage and advancements in contactless technology. The trend is further amplified by the rising inclination towards digital financial services, supported by growing internet penetration and improved infrastructure in emerging markets. This shift not only enhances user experience but also encourages businesses to integrate mobile payment solutions, positioning the market for sustained expansion in the coming years.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies

Global Mobile Payment Market Size by Technology & CAGR (2024-2031)

• Near Field Communication
• Direct Mobile Billing
• Mobile Web Payment
• SMS
• Interactive Voice Response System
• Mobile App
• Others

Global Mobile Payment Market Size by Type & CAGR (2024-2031)

• B2B
• B2C
• B2G
• Others

Global Mobile Payment Market Size by Location & CAGR (2024-2031)

• Remote Payment
• Proximity Payment

Global Mobile Payment Market Size by End Use & CAGR (2024-2031)

• BFSI
• Healthcare
• IT & Telecom
• Media & Entertainment
• Retail & E-commerce
• Transportation
• Others

Global Mobile Payment Market Size by Region & CAGR (2024-2031)

• North America (by Technology, by Payment Type, by Location, by End Use)
  • US
  • Canada
• Europe (by Technology, by Payment Type, by Location, by End Use)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific (by Technology, by Payment Type, by Location, by End Use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America (by Technology, by Payment Type, by Location, by End Use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (by Technology, by Payment Type, by Location, by End Use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• PayPal
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Apple Pay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google Pay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Samsung Pay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alipay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WeChat Pay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amazon Pay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Paytm
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Square, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Visa Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mastercard
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stripe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zelle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Venmo
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huawei Pay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Xiaomi Pay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• M-Pesa
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KakaoPay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LG Pay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• American Express
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation