デフォルト表紙
市場調査レポート
商品コード
1614953

ワインの市場規模、シェア、成長分析、製品タイプ別、価格帯別、流通チャネル別、包装タイプ別、地域別- 産業予測、2024~2031年

Wine Market Size, Share, Growth Analysis, By Product Type, By Price Range, By Distribution Channel, By Packaging Type, By Region - Industry Forecast 2024-2031


出版日
発行
SkyQuest
ページ情報
英文 157 Pages
納期
3~5営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
ワインの市場規模、シェア、成長分析、製品タイプ別、価格帯別、流通チャネル別、包装タイプ別、地域別- 産業予測、2024~2031年
出版日: 2024年12月14日
発行: SkyQuest
ページ情報: 英文 157 Pages
納期: 3~5営業日
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  • 概要
  • 目次
概要

ワインの世界市場規模は、2022年に4,178億5,000万米ドルと評価され、2023年の4,445億9,000万米ドルから2031年には7,302億9,000万米ドルに成長し、予測期間(2024-2031年)のCAGRは6.4%で成長する見通しです。

欧州の文化に深く根ざしたワイン産業は、世界の動向に影響を与え続けており、特に社交イベントや家庭での集まりの際にワインを食事に取り入れる若い消費者の間で大きな影響を及ぼしています。消費者の嗜好が進化するにつれ、特にCOVID-19の大流行がもたらした課題を受けて、市場は成長する態勢を整えています。規制が緩和され、オンライン購入にシフトしているため、ワインの売上は回復すると予測されます。その独特の風味は、比較的健康リスクが低く、楽しい飲酒体験を提供し、その魅力を高めています。さらに、貿易税と関税の引き下げにより、ワインの国際市場でのアクセス性が高まっています。社会的な場面でのアルコール消費の人気の高まりと、低アルコール飲料の選択肢の急増が、ワイン分野の拡大をさらに後押ししています。

目次

イントロダクション

  • 調査の目的
  • 調査範囲
  • 定義

調査手法

  • 情報調達
  • 二次データと一次データの方法
  • 市場規模予測
  • 市場の前提条件と制限

エグゼクティブサマリー

  • 世界市場の見通し
  • 供給と需要の動向分析
  • セグメント別機会分析

市場力学と見通し

  • 市場概要
  • 市場規模
  • 市場力学
    • 促進要因と機会
    • 抑制要因と課題
  • ポーター分析と影響
    • 競争企業間の敵対関係
    • 代替品の脅威
    • 買い手の交渉力
    • 新規参入業者の脅威
    • 供給企業の交渉力

主な市場の考察

  • 重要成功要因
  • 競合の程度
  • 主な投資機会
  • 市場エコシステム
  • 市場の魅力指数(2023年)
  • PESTEL分析
  • マクロ経済指標
  • バリューチェーン分析
  • 価格分析
  • 規制情勢
  • 特許分析
  • ケーススタディ
  • 顧客と購買基準の分析
  • 貿易分析

ワインの市場規模:製品タイプ別& CAGR(2024-2031)

  • 市場概要
  • スティルワイン
    • 赤ワイン
    • 白ワイン
    • ロゼワイン
  • スパークリングワイン
    • シャンパン
    • プロセッコ
    • カヴァ
    • その他
  • 酒精強化ワイン
    • ポート
    • シェリー
    • ベルモット
    • その他

ワインの市場規模:価格帯別& CAGR(2024-2031)

  • 市場概要
  • 低価格
  • 中価格
  • プレミアム
  • 高級

ワインの市場規模:流通チャネル別& CAGR(2024-2031)

  • 市場概要
  • オフトレード
    • ハイパーマーケット
    • 専門店
    • コンビニエンスストア
    • オンライン小売業者
  • オントレード
    • レストラン
    • バー
    • ホテル
    • その他

ワインの市場規模:包装タイプ別& CAGR(2024-2031)

  • 市場概要
  • ボトル
  • ボックス
  • その他

ワインの市場規模:地域別& CAGR(2024-2031)

  • 北米
    • 米国
    • カナダ
  • 欧州
    • 英国
    • ドイツ
    • スペイン
    • フランス
    • イタリア
    • その他欧州地域
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • 韓国
    • その他アジア太平洋地域
  • ラテンアメリカ
    • ブラジル
    • その他ラテンアメリカ地域
  • 中東およびアフリカ
    • GCC諸国
    • 南アフリカ
    • その他中東・アフリカ

競合情報

  • 上位5社の比較
  • 主要企業の市場ポジショニング(2023年)
  • 主な市場企業が採用した戦略
  • 市場の最近の動向
  • 企業の市場シェア分析(2023年)
  • 主要企業の企業プロファイル
    • 会社概要
    • 製品ポートフォリオ分析
    • セグメント別シェア分析
    • 収益の前年比比較(2021-2023)

主要企業プロファイル

  • E. & J. Gallo Winery
  • Constellation Brands
  • The Wine Group
  • Treasury Wine Estates
  • Vina Concha y Toro
  • Pernod Ricard
  • Castel Group
  • Accolade Wines
  • Grupo Penaflor
  • Caviro
  • Trinchero Family Estates
  • Vina San Pedro
  • Diageo
  • Fetzer Vineyards
  • Henkell & Co. Sektkellerei

結論と推奨事項

目次
Product Code: SQMIG30F2042

Global Wine Market size was valued at USD 417.85 billion in 2022 and is poised to grow from USD 444.59 billion in 2023 to USD 730.29 billion by 2031, growing at a CAGR of 6.4% during the forecast period (2024-2031).

The wine industry, deeply rooted in European culture, continues to influence global trends, particularly among younger consumers who incorporate wine into their diet during social events and home gatherings. As consumer preferences evolve, the market is poised for growth, especially following the challenges posed by the Covid-19 pandemic. With restrictions easing and a shift toward online purchasing, wine sales are projected to rebound. Its unique flavor profile offers a pleasurable drinking experience with relatively low health risks, enhancing its allure. Additionally, the reduction of trade taxes and tariffs is increasing wine's accessibility in international markets. The rising popularity of alcohol consumption in social contexts, along with a surge in low alcohol-by-volume options, further fuels expansion in the wine sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Wine market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Wine Market Segmental Analysis

Global Wine Market is segmented by product type, price range, distribution channel, packaging type and region. Based on product type, the market is segmented into still wine (red wine, white wine, rose wine), sparkling wine (champagne, prosecco, cava, others) and fortified wine (port, sherry, vermouth, others). Based on price range, the market is segmented into economy, mid-range, premium and luxury. Based on distribution channel, the market is segmented into off-trade (hypermarkets, specialty stores, convenience stores, online retailers) and on-trade (restaurants, bars, hotels, others). Based on packaging type, the market is segmented into bottles, cans, boxes and others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Wine Market

The global wine market is experiencing significant growth, driven by the increased socialization around alcohol consumption. In recent decades, the surge in wine production and consumption has led to evolving drinking patterns, heavily influenced by modernization and the widespread acceptance of Western cultural norms. Today, alcohol consumption is often perceived as a symbol of social status, contributing to the rising demand for low-alcohol beverages. With its refreshing qualities and appealing low ABV options, wine has particularly captured the attention of millennials. Additionally, wine is frequently associated with various celebrations and is commonly enjoyed alongside everyday meals in numerous countries, prompting producers to innovate and introduce new products to satisfy this growing market demand.

Restraints in the Global Wine Market

The global wine market faces certain restraints, primarily driven by a shift in consumer demand towards more affordable products. As premium wine consumption slows, fueled by economic constraints, there is a rising trend of customers gravitating towards budget-friendly options. This preference for lower-priced wines is influenced by modernisation and increased alcohol consumption, prompting brands to innovate and diversify their offerings. However, while the introduction of unique and adventurous alcoholic beverages can attract attention, it ultimately detracts from the growth of the premium wine segment, posing challenges for premium producers who rely on a discerning consumer base for market expansion.

Market Trends of the Global Wine Market

The global wine market is experiencing a notable trend towards product premiumization, driven by consumers' increasing preference for high-quality and luxurious offerings. As individuals in developed economies become more discerning "wine connoisseurs," there is a growing demand for premium and sensory brands that emphasize exceptional taste and quality. This shift encourages manufacturers to innovate and expand their portfolios with exclusive labels, catering to the evolved palate of consumers who seek out unique and sophisticated experiences. Consequently, premiumization is not merely a fleeting trend but a significant driver of sustainable growth and long-term revenue across the global wine market.

Table of Contents

Introduction

  • Objectives of the Study
  • Scope of the Report
  • Definitions

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Methods
  • Market Size Estimation
  • Market Assumptions & Limitations

Executive Summary

  • Global Market Outlook
  • Supply & Demand Trend Analysis
  • Segmental Opportunity Analysis

Market Dynamics & Outlook

  • Market Overview
  • Market Size
  • Market Dynamics
    • Driver & Opportunities
    • Restraints & Challenges
  • Porters Analysis & Impact
    • Competitive rivalry
    • Threat of substitute
    • Bargaining power of buyers
    • Threat of new entrants
    • Bargaining power of suppliers

Key Market Insights

  • Key Success Factors
  • Degree of Competition
  • Top Investment Pockets
  • Market Ecosystem
  • Market Attractiveness Index, 2023
  • PESTEL Analysis
  • Macro-Economic Indicators
  • Value Chain Analysis
  • Pricing Analysis
  • Regulatory Landscape
  • Patent Analysis
  • Case Studies
  • Customer & Buying Criteria Analysis
  • Trade Analysis

Global Wine Market Size by Product Type & CAGR (2024-2031)

  • Market Overview
  • Still Wine
    • Red Wine
    • White Wine
    • Rose Wine
  • Sparkling Wine
    • Champagne
    • Prosecco
    • Cava
    • Others
  • Fortified Wine
    • Port
    • Sherry
    • Vermouth
    • Others

Global Wine Market Size by Price Range & CAGR (2024-2031)

  • Market Overview
  • Economy
  • Mid-Range
  • Premium
  • Luxury

Global Wine Market Size by Distribution Channel & CAGR (2024-2031)

  • Market Overview
  • Off-Trade
    • Hypermarkets
    • Specialty Stores
    • Convenience Stores
    • Online Retailers
  • On-Trade
    • Restaurants
    • Bars
    • Hotels
    • Others

Global Wine Market Size by Packaging Type & CAGR (2024-2031)

  • Market Overview
  • Bottles
  • Cans
  • Boxes
  • Others

Global Wine Market Size & CAGR (2024-2031)

  • North America (Product Type, Price Range, Distribution Channel, Packaging Type)
    • US
    • Canada
  • Europe (Product Type, Price Range, Distribution Channel, Packaging Type)
    • UK
    • Germany
    • Spain
    • France
    • Italy
    • Rest of Europe
  • Asia-Pacific (Product Type, Price Range, Distribution Channel, Packaging Type)
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia Pacific
  • Latin America (Product Type, Price Range, Distribution Channel, Packaging Type)
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (Product Type, Price Range, Distribution Channel, Packaging Type)
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

Competitive Intelligence

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2023
  • Strategies Adopted by Key Market Players
  • Recent Developments in the Market
  • Company Market Share Analysis, 2023
  • Company Profiles of All Key Players
    • Company Details
    • Product Portfolio Analysis
    • Company's Segmental Share Analysis
    • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

  • E. & J. Gallo Winery
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Constellation Brands
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • The Wine Group
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Treasury Wine Estates
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Vina Concha y Toro
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Pernod Ricard
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Castel Group
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Accolade Wines
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Grupo Penaflor
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Caviro
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Trinchero Family Estates
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Vina San Pedro
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Diageo
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Fetzer Vineyards
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Henkell & Co. Sektkellerei
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments

Conclusion & Recommendation