市場調査レポート

商品コード

1661601

インドの乳製品市場評価、製品タイプ別、最終用途産業別、市場タイプ別、流通チャネル別、地域別、機会、予測、2018～2032年

India Dairy Market Assessment, By Product Type, By End-User Industry, By Market Type, By Distribution Channel, By Area, By Region, Opportunities, and Forecast, FY2018-FY2032F

出版日: 2025年02月25日
発行: Market Xcel - Markets and Data
ページ情報: 英文 125 Pages
納期: 3～5営業日

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概要
図表
目次

概要

サンプル依頼リストに入れる

インドの乳製品市場は、2024年には2,269億米ドルと評価され、2032年末には6,328億米ドルに達すると予測され、予測期間中のCAGRは13.68%です。Z世代やミレニアル世代における食生活意識の高まりにより、高タンパク質食が好まれるようになり、チーズやヨーグルトなどの乳製品の売上が増加する傾向にあります。また、宅配、eコマース、多くの新時代の進展が、インドにおける乳製品市場の成長を大いに後押ししています。

乳製品市場には、牛乳をはじめ、バター、ギー（澄ましバター）、パニール、コア、凝乳、脱脂粉乳などの多くの付加価値製品や、アイスクリーム、チーズ、ヨーグルト、乳清などの付加価値のある近代的な乳製品など、さまざまな製品があります。地域に関係なく、牛乳はカルシウム、タンパク質、リン、ビタミンなどの健康的な栄養素を含むため、インドでは日常的に食されています。8,000万人以上の農家が牛乳産業に直接支えられており、国民経済の5％に貢献しています。

a）パッケージ製品と生鮮食品
b）ブランド認知度とロイヤルティ
c）ブランド満足度
- i）品質
- ii）数量
- iii）価格
- iv）数量と価格
- v）包装
- vi）賞味期限
d）購入決定の際に考慮される要素
e）購入チャネル
f）購入頻度

5）インド乳製品市場の見通し、2018年～2032年

a）市場規模と予測
i）金額別
ii）数量別
b）市場シェアと予測
- i）製品タイプ別
  - （１）液体ミルク
  - （２）粉ミルク
  - （３）ギー／澄ましバター
  - （4）バター
  - （５）チーズ
  - （6）ヨーグルト
  - （7）アイスクリーム
  - （８）その他
- ii）最終用途別
  - （１）世帯
  - （２）ホテル・レストラン・カフェ
  - （３）オフィス
  - （4）教育機関・ホステル
  - （５）その他
- iii）市場タイプ別
  - （１）組織化
  - （２）組織化されていない
- iv）流通チャネル別
  - （１）eコマース
  - （２）スーパーマーケット・ハイパーマーケット
  - （３）ブランドストア（例：マザーデイリーアウトレットなど）
  - （４）コンビニエンスストア・百貨店
  - （５）その他
- v）エリア別
  - （１）農村
  - （２）都市
- vi）地域別
  - （１）北部
  - （２）東部
  - （３）西部・中部
  - （４）南部
- vii）企業別市場シェア（％）、2024年

6）市場マッピング、2023年

i）製品タイプ
ii）最終用途産業別
iii）市場タイプ別
iv）流通チャネル別
v）エリア別
vi）地域別

7）需要の促進要因

a）テクノロジー
b）家畜
c）酪農
d）ヘルスケア

8）需給分析（国レベル）

9）輸出入分析（国レベル）

10）市場力学（国レベル）

a）SWOT分析
- i）主な促進要因
- ii）課題
- iii）成長/イノベーションの機会
- iv）疑わしい脅威（マクロおよびミクロ）
b）価格分析
c）ケーススタディ（乳製品市場の主要企業が採用したベストプラクティス）

11）市場の動向と発展

a）新時代のスタートアップ
b）パッケージングの革新
c）乳製品部門の民営化
d）オーガニック製品の需要

12）インド政府が需要増進のために開始したプログラム

13）規制政策と法的枠組み

14）競合情勢

a）市場リーダーの競合マトリックス
b）市場リーダーの市場収益分析（％、2024年）
c）新興プレーヤーと代替プレーヤー
d）合併および買収/合弁事業（該当する場合）

15）競争見通し

a）グジャラート協同牛乳販売連盟
- i）会社情報
- ii）主要管理職
- iii）製品とサービス
- iv）財務状況（報告通り）
- v）主要市場への注力と地理的プレゼンス
- vi）最近の動向
b) Tamil Nadu Cooperative Milk Producers Federation Limited (Aavin)
c) Odisha State Cooperative Milk Producers Federation (OMFED)
d) West Assam Milk Producers' Co-operative Union Ltd. (Purabi)
e) Punjab State Cooperative Milk Producers' Federation Limited (MILKFED/Verka)
f) Bihar State Milk Co-operative Federation Ltd (Sudha)
g) Jammu & Kashmir Milk Producer's Co-operative Limited (Snow Cap)
h) Kwality Ltd.
i) Heritage Foods Limited
j) Hatsun Agro Product Ltd
k) Akshayakalpa Farms and Foods Pvt. Ltd
l) Parag Milk Foods and Pride of Cows
m) Mak Biotek (iOrganic)
n) Nestle India Ltd.
o) Country Delight Ltd.

上記の企業は市場シェアに基づいて注文を保留しておらず、調査作業中に入手可能な情報に応じて変更される可能性があります。

16）戦略的提言

17）調査会社について・免責事項

図表

List of Tables

Table 1. Competition Matrix of Top 5 Market Leaders
Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

Figure 1. India Dairy Market, By Value, In USD Billion, FY2018 - FY2032F
Figure 2. India Dairy Market, By Volume, In Thousand Units, FY2018 - FY2032F
Figure 3. India Dairy Market Share, By Product Type, In USD Billion, FY2018 - FY2032F
Figure 4. India Dairy Market Share, By Product Type, In Thousand Units, FY2018 - FY2032F
Figure 5. India Dairy Market Share, By End User Type, In USD Billion, FY2018 - FY2032F
Figure 6. India Dairy Market Share, By End User Type, In Thousand Units, FY2018 - FY2032F
Figure 7. India Dairy Market Share, By Market Type, In USD Billion, FY2018 - FY2032F
Figure 8. India Dairy Market Share, By Market Type, In Thousand Units, FY2018 - FY2032F
Figure 9. India Dairy Market Share, By Distribution Channel, In USD Billion, FY2018 - FY2032F
Figure 10. India Dairy Market Share, By Distribution Channel, In Thousand Units, FY2018 - FY2032F
Figure 11. India Dairy Market Share, By Area, In USD Billion, FY2018 - FY2032F
Figure 12. India Dairy Market Share, By Area, In Thousand Units, FY2018 - FY2032F
Figure 13. India Dairy Market Share, By Region, In USD Billion, FY2018 - FY2032F
Figure 14. India Dairy Market Share, By Region, In Thousand Units, FY2018 - FY2032F
Figure 15. By Product Map-Market Size (USD Billion) & Growth Rate (%), FY2024
Figure 16. By End User Map-Market Size (USD Billion) & Growth Rate (%), FY2024
Figure 17. By Market Map-Market Size (USD Billion) & Growth Rate (%), FY2024
Figure 18. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), FY2024
Figure 19. By Area Map-Market Size (USD Billion) & Growth Rate (%), FY2024
Figure 20. By Region Map-Market Size (USD Billion) & Growth Rate (%), FY2024

Product Code: MX10031

India Dairy Market was valued at USD 226.9 billion in FY2024 and is anticipated to reach to USD 632.8 billion by the year end FY2032 growing at a CAGR of 13.68% during the forecast period FY2025-FY2032. The rise in diet consciousness among generation Z and millennials, has led to an increased preference of high-protein diets that tends to boost sales of dairy products such as cheese and yogurt. Also, the trend of door-step deliveries, e-commerce, and many new-age advancements have propelled the much-anticipated growth of the dairy market in India.

The dairy market has a varied range of products such as milk and many value-added products like butter, ghee (clarified butter), paneer, khoa, curd, and skim milk powder and modern dairy products with additional value, such as ice cream, cheese, yoghurt, and whey. Regardless of region, milk consumption is a routine part of the diet in India because of its healthy nutrient contents like calcium, proteins, phosphorus, and vitamins. More than 80 million farmers are directly supported by the industry and contributes 5% to the national economy.

Technological Transformation

The Indian dairy business has seen considerable growth in the last few years owing to the new-age technology-driven solutions. Such solutions are helping in transformation of dairy market with the introduction of health tracking devices for cattle, robotic milking machine, e-commerce marketplaces and Biotechnology. Among this, biotechnology is the young and growing technology of all.

Consumers are highly becoming health-conscious and informed about the process involved in preparation of what they consume. Product traceability is another way that helps consumer know about the process pf collection, packaging, shipped and sorting of the milk or other dairy products that they consume, by using a QR code.

Expansion in Demand for Specialty Dairy Products

The dairy business in India has been exclusively focused on milk from cows and buffaloes and milk-based products for many years. This established tradition has turned over in the last few years by rise in internet usage and increased consumer awareness. Consumers today are extensively moving toward better, healthier options like camel or goat milk. Consumers are becoming more interested in specialty dairy goods like goat milk ghee and flavour-infused camel milk powder.

Government Schemes

For the growth of the milk industry in India, the government has launched several schemes and programmes. Some of them are designed to increase opportunities in India's dairy industry such as NPDD aiming to boost systematic milk production and improve the quality of milk products and milk. The Rastriya Gokul Mission and Dairy Entrepreneurship Development Scheme (DEDS) are few among many other schemes launched by the Indian government.

Additionally, the increasing efforts of various state-run dairy producers to expand their consumer bases through improved distribution networks, economic pricing, and diverse product offerings. These efforts increase accessibility and affordability, in both rural and urban locations, creating consistent demand. By promoting dairy consumption and supporting local farmers, state-run dairies ensure sustainable growth, enhancing the overall industry's economic resilience and encouraging further investment, thus driving the market's expansion.

For instance, in November 2024, the Karnataka Milk Federation (KMF) launched its Nandini brand dairy products in the Delhi-NCR market, aiming to utilize surplus milk production. The launch, attended by Karnataka Chief Minister Siddaramaiah, introduced four milk variants and Nandini curd and buttermilk, priced competitively against rivals like Mother Dairy and Amul. KMF plans to sell 3-4 lakh liters daily in the region, expanding its market presence.

Impact of COVID-19 on India Dairy Market

The dairy business encountered challenges in the early period of the COVID-19 pandemic, painting a changed market outlook in terms of demand and supply. Early on, there was a rapid transition in supply from small-scale dairy farmers to huge co-operatives, which led to this supply demand imbalance. Many producers and cooperatives had to forcibly exit the marketplace due to unavailability or affordability of the facility requirements.

Additionally, Covid-19 has revolutionised the purchasing pattern of the consumers moving more towards online purchases due to enforced policies of lockdown and no-touch point sales. Several dairy players recognise that food safety has fuelled a growing preference among consumers for packaged and branded goods.

Impact of Russia-Ukraine War on India Dairy Market

The dairy market in India witnessed a diverse impact of the prolonged war between Russia and Ukraine directly impacting the shipments of raw materials to manufacture the animal feed, as a result Indian suppliers surging the costs of the final goods sold leading to a change in the dairy market landscape.

Key Player Landscape and Outlook

Dairy market in India is more regional rather than being a national one with a highly fragmented supply. The market is characterised by the presence of a few significant small- to medium-sized local firms in addition to the major players. Key players in the India Dairy Market are listed as under.

1) Research Methodology

2) Product Overview

3) Executive Summary

4) Voice of Customer

Consumer Survey would be done separately for Baby Boomers: 1946 - 1964. Gen X: 1965 - 1976. Gen Y / Millennials: 1977 - 1995. Gen Z / iGen / Centennials 1995 - 2010

a) Packaged Products vs Fresh Products
b) Brand Awareness and Loyalty
c) Brand Satisfaction
- i) Quality
- ii) Quantity
- iii) Price
- iv) Quantity wrt Price
- v) Packaging
- vi) Shelf Life
d) Factors Considered in Purchase Decision
e) Channel of Purchase
f) Frequency of Purchase

5) India Dairy Market Outlook, FY2018-FY2032F

a) Market Size & Forecast
- i) By Value
- ii) By Volume
b) Market Share & Forecast
- i) By Product Type
  - (1) Liquid Milk
  - (2) Dry Milk
  - (3) Ghee/Clarified Butter
  - (4) Butter
  - (5) Cheese
  - (6) Yogurt
  - (7) Ice Cream
  - (8) Others
- ii) By End-User
  - (1) Households
  - (2) Hotels/Restaurants/Cafes
  - (3) Offices
  - (4) Educational Institutions/Hostels
  - (5) Others
- iii) By Market Type
  - (1) Organized
  - (2) Unorganized
- iv) By Distribution Channel
  - (1) E-Commerce
  - (2) Supermarkets/Hypermarkets
  - (3) Brand Stores (E.g., Mother Dairy Outlets, etc.)
  - (4) Convenience/Departmental Stores
  - (5) Others
- v) By Area
  - (1) Rural
  - (2) Urban
- vi) By Region
  - (1) North
  - (2) East
  - (3) West & Central
  - (4) South
- vii) By Company Market Share (%), FY2024

6) Market Mapping, FY2023

i) By Product Type
ii) By End User Industry
iii) By Market Type
iv) By Distribution Channel
v) By Area
vi) By Region

7) Driving Factors of Demand

a) Technology
b) Livestock
c) Dairy Farming
d) Healthcare

8) Supply Demand Analysis (Country Level)

9) Import Export Analysis (Country Level)

10) Market Dynamics (Country Level)

a) SWOT Analysis
- i) Key Drivers
- ii) Challenges
- iii) Growth/Innovation Opportunities
- iv) Suspected Threats (Macro & Micro)
b) Price Analysis
c) Case Studies (Best Practices Adopted by Major Players of Dairy Market)

11) Market Trends & Developments

a) New Age Startups
b) Packaging Innovations
c) Privatisation of Dairy Sector
d) Demand for Organic Products

12) Programs Launched by Government of India for Demand Enhancement

13) Regulatory Policies & Legal Framework

14) Competitive Landscape

a) Competition Matrix of Market Leaders
b) Market Revenue Analysis of Market Leaders (in %, FY2024)
c) Emerging Players and Substitutes
d) Mergers & Acquisitions/ Joint Ventures (If applicable)

15) Competitive Outlook

a) Gujarat Cooperative Milk Marketing Federation
- i) Company Details
- ii) Key Management Personnel
- iii) Products & Services
- iv) Financials (As reported)
- v) Key Market Focus & Geographical Presence
- vi) Recent Developments
b) Tamil Nadu Cooperative Milk Producers Federation Limited (Aavin)
c) Odisha State Cooperative Milk Producers Federation (OMFED)
d) West Assam Milk Producers' Co-operative Union Ltd. (Purabi)
e) Punjab State Cooperative Milk Producers' Federation Limited (MILKFED/Verka)
f) Bihar State Milk Co-operative Federation Ltd (Sudha)
g) Jammu & Kashmir Milk Producer's Co-operative Limited (Snow Cap)
h) Kwality Ltd.
i) Heritage Foods Limited
j) Hatsun Agro Product Ltd
k) Akshayakalpa Farms and Foods Pvt. Ltd
l) Parag Milk Foods and Pride of Cows
m) Mak Biotek (iOrganic)
n) Nestle India Ltd.
o) Country Delight Ltd.