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顧客エンゲージメントソリューションの世界市場：市場規模・シェア・動向分析 (展開方式別、コンポーネント別、企業規模別、業種別、地域別)・展望・将来予測 (2024年～2031年)

Global Customer Engagement Solutions Market Size, Share & Trends Analysis Report By Deployment Type (Mobile Apps and Web-based), By Component, By Enterprise Size, By Industry, By Regional Outlook and Forecast, 2024 - 2031

出版日
発行
KBV Research
ページ情報
英文 324 Pages
納期
即納可能 即納可能とは
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顧客エンゲージメントソリューションの世界市場：市場規模・シェア・動向分析 (展開方式別、コンポーネント別、企業規模別、業種別、地域別)・展望・将来予測 (2024年～2031年)
出版日: 2025年03月07日
発行: KBV Research
ページ情報: 英文 324 Pages
納期: 即納可能 即納可能とは
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  • 概要
  • 図表
  • 目次
概要

世界の顧客エンゲージメントソリューション市場規模は、予測期間中に11.4%のCAGRで市場成長し、2031年までに524億8,000万米ドルに達すると予想されています。

さらに、今日の競争の激しい市場では、企業は既存顧客を維持する方が長期的にはコスト効率が高く、利益も上がることを認識し、顧客獲得から維持に重点を移しています。顧客エンゲージメントプラットフォームへの投資は優先事項となり、ブランドが強固な関係を構築し、長期的なロイヤルティを育むことを可能にします。さまざまな業界の企業がパーソナライズされたエンゲージメント戦略を実施して顧客を満足させ、リピートビジネスを促し、生涯価値とブランド支持を高めています。最終的には、エンゲージメント、パーソナライゼーション、報酬ベースのロイヤルティ戦略を通じて顧客維持を優先するブランドは収益が増加し、満足した顧客が支持者になり、口コミや肯定的なレビューを通じて有機的な市場成長が促進されます。

しかし、組織は、パーソナライズされた体験を提供するために、個人情報、閲覧行動、取引履歴、コミュニケーション設定などの顧客データを収集しています。しかし、データ量の増加により、企業はサイバー脅威、データ侵害、ハッキング攻撃に対して脆弱になり、潜在的な経済的損害や評判の損失につながる可能性があります。現在、顧客はプライバシー権に対する意識が高まっており、データの収集、保管、利用の透明性を期待しています。したがって、これらの要因が市場の拡大を妨げる可能性があります。

展開方式別の展望

展開方式に基づいて、市場はモバイルアプリとWebベースに分かれています。Webベースのセグメントは、2023年に市場で48％の収益シェアを獲得しました。企業は、シームレスなセルフサービスオプション、AI駆動のライブチャット、幅広いユーザーに対応する顧客サポートポータルを可能にするため、顧客エンゲージメントにブラウザベースのプラットフォームを好みます。さらに、クラウドベースのWebソリューションにより、企業は既存のCRM、ヘルプデスク、自動化ツールと統合しながら、顧客とのやり取りを効率的に管理できます。

コンポーネント別の展望

コンポーネントに基づいて、市場はオムニチャネル、レポート・分析、チャットボット、人材最適化などに分類されます。レポート・分析セグメントは、2023年に市場で24％の収益シェアを記録しました。デジタルインタラクションの増加に伴い、企業はAIを活用した分析、予測モデリング、顧客感情分析を活用して、行動パターンと好みを理解しています。高度なリアルタイムダッシュボードとKPI追跡ツールは、組織が応答時間、サービス品質、販売コンバージョンを最適化し、運用効率を向上させるのに役立ちます。

企業規模別の展望

企業規模別に見ると、市場は大企業と中小企業に分かれています。中小企業セグメントは、2023年に市場で35％の収益シェアを獲得しました。クラウドベースで手頃な価格のSaaSエンゲージメントソリューションの台頭により、中小企業は顧客とのやり取りを強化するために、AI駆動型チャットボット、自動化された顧客サービスツール、リアルタイム分析への投資を増やしています。大企業とは異なり、中小企業は多額の資本投資を必要とせずに顧客維持率を向上させる、費用対効果が高く、柔軟性があり、スケーラブルなソリューションを優先しています。

業種別の展望

業種別に見ると、市場はIT・通信、 BFSI、小売・消費者、旅行・ホスピタリティ、医療、メディア・エンターテインメント、その他に分類されています。BFSIセグメントはBFSI年に市場で21％の収益シェアを獲得しました。BAFS (銀行・金融サービス・保険) 企業は、AI駆動型チャットボット、不正検出システム、自動取引アラート、オムニチャネルバンキングソリューションを活用して、顧客サービスの効率を高めています。GDPR、PSD2、KYCコンプライアンスなどの厳格な規制フレームワークにより、安全でコンプライアンスに準拠したデジタルエンゲージメントプラットフォームの需要が高まっています。

地域別の展望

地域別に見ると、市場は北米、欧州、アジア太平洋、ラテンアメリカ・中東・アフリカにわたって分析されています。欧州セグメントは、2023年に市場で30％の収益シェアを獲得しました。ドイツ、英国、フランスなどの国では、顧客とのやり取りを改善するために、リアルタイム分析、オムニチャネルエンゲージメントプラットフォーム、クラウドベースのCRMシステムに多額の投資が行われています。GDPR（一般データ保護規則）の施行は、企業に安全で透明性のあるデータ主導のエンゲージメントソリューションを採用するよう強制することで、市場の形成に重要な役割を果たしてきました。

目次

第1章 市場の範囲と分析手法

  • 市場の定義
  • 目的
  • 市場範囲
  • セグメンテーション
  • 分析手法

第2章 市場要覧

  • 主なハイライト

第3章 市場概要

  • イントロダクション
    • 概要
      • 市場構成とシナリオ
  • 市場に影響を与える主な要因
    • 市場促進要因
    • 市場抑制要因
    • 市場機会
    • 市場の課題

第4章 世界市場：競争分析

  • 市場シェア分析 (2023年)
  • 顧客エンゲージメントソリューション市場で展開される戦略
  • ポーターのファイブフォース分析

第5章 世界の顧客エンゲージメントソリューション市場：展開方式別

  • 世界のモバイルアプリ市場：地域別
  • 世界のWebベース市場：地域別

第6章 世界の顧客エンゲージメントソリューション市場：コンポーネント別

  • 世界のオムニチャネル市場：地域別
  • 世界のレポート・分析市場：地域別
  • 世界のチャットボット市場：地域別
  • 世界の人材最適化市場：地域別
  • 世界のその他の部品市場：地域別

第7章 世界の顧客エンゲージメントソリューション市場：企業規模別

  • 世界の大企業市場：地域別
  • 世界の中小企業市場：地域別

第8章 世界の顧客エンゲージメントソリューション市場：業種別

  • 世界のIT・通信市場：地域別
  • 世界のBFSI市場：地域別
  • 世界の小売業・消費者市場：地域別
  • 世界の旅行・ホスピタリティ市場：地域別
  • 世界の医療市場：地域別
  • 世界のメディア・エンターテインメント市場：地域別
  • 世界のその他の産業市場：地域別

第9章 世界の顧客エンゲージメントソリューション市場：地域別

  • 北米
    • 北米の顧客エンゲージメントソリューション市場：国別
      • 米国
      • カナダ
      • メキシコ
      • その他北米地域
  • 欧州
    • 欧州の顧客エンゲージメントソリューション市場：国別
      • ドイツ
      • 英国
      • フランス
      • ロシア
      • スペイン
      • イタリア
      • その他欧州地域
  • アジア太平洋
    • アジア太平洋の顧客エンゲージメントソリューション市場：国別
      • 中国
      • 日本
      • インド
      • 韓国
      • オーストラリア
      • マレーシア
      • その他アジア太平洋地域
  • ラテンアメリカ・中東・アフリカ
    • ラテンアメリカ・中東・アフリカの顧客エンゲージメントソリューション市場：国別
      • ブラジル
      • アルゼンチン
      • アラブ首長国連邦
      • サウジアラビア
      • 南アフリカ
      • ナイジェリア
      • その他ラテンアメリカ・中東・アフリカ地域

第10章 企業プロファイル

  • IBM Corporation
  • SAP SE
  • Microsoft Corporation
  • Avaya, Inc（Avaya Holdings Corp.）
  • Oracle Corporation
  • Salesforce, Inc
  • NICE Ltd
  • Pegasystems, Inc
  • Open Text Corporation
  • Zoho Corporation Pvt Ltd.

第11章 顧客エンゲージメントソリューション市場の成功必須条件

図表

LIST OF TABLES

  • TABLE 1 Global Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 2 Global Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 3 Global Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 4 Global Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 5 Global Mobile Apps Market by Region, 2020 - 2023, USD Million
  • TABLE 6 Global Mobile Apps Market by Region, 2024 - 2031, USD Million
  • TABLE 7 Global Web-based Market by Region, 2020 - 2023, USD Million
  • TABLE 8 Global Web-based Market by Region, 2024 - 2031, USD Million
  • TABLE 9 Global Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 10 Global Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 11 Global Omnichannel Market by Region, 2020 - 2023, USD Million
  • TABLE 12 Global Omnichannel Market by Region, 2024 - 2031, USD Million
  • TABLE 13 Global Reporting & Analytics Market by Region, 2020 - 2023, USD Million
  • TABLE 14 Global Reporting & Analytics Market by Region, 2024 - 2031, USD Million
  • TABLE 15 Global Chatbots Market by Region, 2020 - 2023, USD Million
  • TABLE 16 Global Chatbots Market by Region, 2024 - 2031, USD Million
  • TABLE 17 Global Workforce Optimization Market by Region, 2020 - 2023, USD Million
  • TABLE 18 Global Workforce Optimization Market by Region, 2024 - 2031, USD Million
  • TABLE 19 Global Other Component Market by Region, 2020 - 2023, USD Million
  • TABLE 20 Global Other Component Market by Region, 2024 - 2031, USD Million
  • TABLE 21 Global Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 22 Global Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 23 Global Large Enterprise Market by Region, 2020 - 2023, USD Million
  • TABLE 24 Global Large Enterprise Market by Region, 2024 - 2031, USD Million
  • TABLE 25 Global Small & Medium Enterprise Market by Region, 2020 - 2023, USD Million
  • TABLE 26 Global Small & Medium Enterprise Market by Region, 2024 - 2031, USD Million
  • TABLE 27 Global Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 28 Global Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 29 Global IT & Telecom Market by Region, 2020 - 2023, USD Million
  • TABLE 30 Global IT & Telecom Market by Region, 2024 - 2031, USD Million
  • TABLE 31 Global BFSI Market by Region, 2020 - 2023, USD Million
  • TABLE 32 Global BFSI Market by Region, 2024 - 2031, USD Million
  • TABLE 33 Global Retail & Consumer Market by Region, 2020 - 2023, USD Million
  • TABLE 34 Global Retail & Consumer Market by Region, 2024 - 2031, USD Million
  • TABLE 35 Global Travel & Hospitality Market by Region, 2020 - 2023, USD Million
  • TABLE 36 Global Travel & Hospitality Market by Region, 2024 - 2031, USD Million
  • TABLE 37 Global Healthcare Market by Region, 2020 - 2023, USD Million
  • TABLE 38 Global Healthcare Market by Region, 2024 - 2031, USD Million
  • TABLE 39 Global Media & Entertainment Market by Region, 2020 - 2023, USD Million
  • TABLE 40 Global Media & Entertainment Market by Region, 2024 - 2031, USD Million
  • TABLE 41 Global Other Industry Market by Region, 2020 - 2023, USD Million
  • TABLE 42 Global Other Industry Market by Region, 2024 - 2031, USD Million
  • TABLE 43 Global Customer Engagement Solutions Market by Region, 2020 - 2023, USD Million
  • TABLE 44 Global Customer Engagement Solutions Market by Region, 2024 - 2031, USD Million
  • TABLE 45 North America Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 46 North America Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 47 North America Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 48 North America Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 49 North America Mobile Apps Market by Region, 2020 - 2023, USD Million
  • TABLE 50 North America Mobile Apps Market by Region, 2024 - 2031, USD Million
  • TABLE 51 North America Web-based Market by Region, 2020 - 2023, USD Million
  • TABLE 52 North America Web-based Market by Region, 2024 - 2031, USD Million
  • TABLE 53 North America Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 54 North America Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 55 North America Omnichannel Market by Country, 2020 - 2023, USD Million
  • TABLE 56 North America Omnichannel Market by Country, 2024 - 2031, USD Million
  • TABLE 57 North America Reporting & Analytics Market by Country, 2020 - 2023, USD Million
  • TABLE 58 North America Reporting & Analytics Market by Country, 2024 - 2031, USD Million
  • TABLE 59 North America Chatbots Market by Country, 2020 - 2023, USD Million
  • TABLE 60 North America Chatbots Market by Country, 2024 - 2031, USD Million
  • TABLE 61 North America Workforce Optimization Market by Country, 2020 - 2023, USD Million
  • TABLE 62 North America Workforce Optimization Market by Country, 2024 - 2031, USD Million
  • TABLE 63 North America Other Component Market by Country, 2020 - 2023, USD Million
  • TABLE 64 North America Other Component Market by Country, 2024 - 2031, USD Million
  • TABLE 65 North America Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 66 North America Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 67 North America Large Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 68 North America Large Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 69 North America Small & Medium Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 70 North America Small & Medium Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 71 North America Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 72 North America Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 73 North America IT & Telecom Market by Country, 2020 - 2023, USD Million
  • TABLE 74 North America IT & Telecom Market by Country, 2024 - 2031, USD Million
  • TABLE 75 North America BFSI Market by Country, 2020 - 2023, USD Million
  • TABLE 76 North America BFSI Market by Country, 2024 - 2031, USD Million
  • TABLE 77 North America Retail & Consumer Market by Country, 2020 - 2023, USD Million
  • TABLE 78 North America Retail & Consumer Market by Country, 2024 - 2031, USD Million
  • TABLE 79 North America Travel & Hospitality Market by Country, 2020 - 2023, USD Million
  • TABLE 80 North America Travel & Hospitality Market by Country, 2024 - 2031, USD Million
  • TABLE 81 North America Healthcare Market by Country, 2020 - 2023, USD Million
  • TABLE 82 North America Healthcare Market by Country, 2024 - 2031, USD Million
  • TABLE 83 North America Media & Entertainment Market by Country, 2020 - 2023, USD Million
  • TABLE 84 North America Media & Entertainment Market by Country, 2024 - 2031, USD Million
  • TABLE 85 North America Other Industry Market by Country, 2020 - 2023, USD Million
  • TABLE 86 North America Other Industry Market by Country, 2024 - 2031, USD Million
  • TABLE 87 North America Customer Engagement Solutions Market by Country, 2020 - 2023, USD Million
  • TABLE 88 North America Customer Engagement Solutions Market by Country, 2024 - 2031, USD Million
  • TABLE 89 US Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 90 US Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 91 US Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 92 US Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 93 US Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 94 US Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 95 US Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 96 US Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 97 US Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 98 US Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 99 Canada Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 100 Canada Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 101 Canada Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 102 Canada Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 103 Canada Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 104 Canada Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 105 Canada Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 106 Canada Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 107 Canada Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 108 Canada Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 109 Mexico Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 110 Mexico Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 111 Mexico Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 112 Mexico Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 113 Mexico Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 114 Mexico Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 115 Mexico Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 116 Mexico Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 117 Mexico Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 118 Mexico Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 119 Rest of North America Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 120 Rest of North America Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 121 Rest of North America Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 122 Rest of North America Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 123 Rest of North America Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 124 Rest of North America Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 125 Rest of North America Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 126 Rest of North America Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 127 Rest of North America Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 128 Rest of North America Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 129 Europe Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 130 Europe Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 131 Europe Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 132 Europe Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 133 Europe Mobile Apps Market by Country, 2020 - 2023, USD Million
  • TABLE 134 Europe Mobile Apps Market by Country, 2024 - 2031, USD Million
  • TABLE 135 Europe Web-based Market by Country, 2020 - 2023, USD Million
  • TABLE 136 Europe Web-based Market by Country, 2024 - 2031, USD Million
  • TABLE 137 Europe Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 138 Europe Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 139 Europe Omnichannel Market by Country, 2020 - 2023, USD Million
  • TABLE 140 Europe Omnichannel Market by Country, 2024 - 2031, USD Million
  • TABLE 141 Europe Reporting & Analytics Market by Country, 2020 - 2023, USD Million
  • TABLE 142 Europe Reporting & Analytics Market by Country, 2024 - 2031, USD Million
  • TABLE 143 Europe Chatbots Market by Country, 2020 - 2023, USD Million
  • TABLE 144 Europe Chatbots Market by Country, 2024 - 2031, USD Million
  • TABLE 145 Europe Workforce Optimization Market by Country, 2020 - 2023, USD Million
  • TABLE 146 Europe Workforce Optimization Market by Country, 2024 - 2031, USD Million
  • TABLE 147 Europe Other Component Market by Country, 2020 - 2023, USD Million
  • TABLE 148 Europe Other Component Market by Country, 2024 - 2031, USD Million
  • TABLE 149 Europe Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 150 Europe Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 151 Europe Large Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 152 Europe Large Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 153 Europe Small & Medium Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 154 Europe Small & Medium Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 155 Europe Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 156 Europe Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 157 Europe IT & Telecom Market by Country, 2020 - 2023, USD Million
  • TABLE 158 Europe IT & Telecom Market by Country, 2024 - 2031, USD Million
  • TABLE 159 Europe BFSI Market by Country, 2020 - 2023, USD Million
  • TABLE 160 Europe BFSI Market by Country, 2024 - 2031, USD Million
  • TABLE 161 Europe Retail & Consumer Market by Country, 2020 - 2023, USD Million
  • TABLE 162 Europe Retail & Consumer Market by Country, 2024 - 2031, USD Million
  • TABLE 163 Europe Travel & Hospitality Market by Country, 2020 - 2023, USD Million
  • TABLE 164 Europe Travel & Hospitality Market by Country, 2024 - 2031, USD Million
  • TABLE 165 Europe Healthcare Market by Country, 2020 - 2023, USD Million
  • TABLE 166 Europe Healthcare Market by Country, 2024 - 2031, USD Million
  • TABLE 167 Europe Media & Entertainment Market by Country, 2020 - 2023, USD Million
  • TABLE 168 Europe Media & Entertainment Market by Country, 2024 - 2031, USD Million
  • TABLE 169 Europe Other Industry Market by Country, 2020 - 2023, USD Million
  • TABLE 170 Europe Other Industry Market by Country, 2024 - 2031, USD Million
  • TABLE 171 Europe Customer Engagement Solutions Market by Country, 2020 - 2023, USD Million
  • TABLE 172 Europe Customer Engagement Solutions Market by Country, 2024 - 2031, USD Million
  • TABLE 173 Germany Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 174 Germany Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 175 Germany Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 176 Germany Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 177 Germany Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 178 Germany Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 179 Germany Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 180 Germany Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 181 Germany Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 182 Germany Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 183 UK Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 184 UK Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 185 UK Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 186 UK Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 187 UK Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 188 UK Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 189 UK Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 190 UK Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 191 UK Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 192 UK Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 193 France Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 194 France Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 195 France Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 196 France Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 197 France Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 198 France Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 199 France Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 200 France Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 201 France Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 202 France Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 203 Russia Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 204 Russia Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 205 Russia Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 206 Russia Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 207 Russia Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 208 Russia Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 209 Russia Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 210 Russia Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 211 Russia Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 212 Russia Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 213 Spain Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 214 Spain Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 215 Spain Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 216 Spain Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 217 Spain Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 218 Spain Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 219 Spain Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 220 Spain Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 221 Spain Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 222 Spain Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 223 Italy Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 224 Italy Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 225 Italy Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 226 Italy Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 227 Italy Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 228 Italy Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 229 Italy Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 230 Italy Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 231 Italy Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 232 Italy Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 233 Rest of Europe Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 234 Rest of Europe Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 235 Rest of Europe Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 236 Rest of Europe Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 237 Rest of Europe Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 238 Rest of Europe Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 239 Rest of Europe Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 240 Rest of Europe Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 241 Rest of Europe Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 242 Rest of Europe Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 243 Asia Pacific Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 244 Asia Pacific Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 245 Asia Pacific Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 246 Asia Pacific Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 247 Asia Pacific Mobile Apps Market by Country, 2020 - 2023, USD Million
  • TABLE 248 Asia Pacific Mobile Apps Market by Country, 2024 - 2031, USD Million
  • TABLE 249 Asia Pacific Web-based Market by Country, 2020 - 2023, USD Million
  • TABLE 250 Asia Pacific Web-based Market by Country, 2024 - 2031, USD Million
  • TABLE 251 Asia Pacific Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 252 Asia Pacific Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 253 Asia Pacific Omnichannel Market by Country, 2020 - 2023, USD Million
  • TABLE 254 Asia Pacific Omnichannel Market by Country, 2024 - 2031, USD Million
  • TABLE 255 Asia Pacific Reporting & Analytics Market by Country, 2020 - 2023, USD Million
  • TABLE 256 Asia Pacific Reporting & Analytics Market by Country, 2024 - 2031, USD Million
  • TABLE 257 Asia Pacific Chatbots Market by Country, 2020 - 2023, USD Million
  • TABLE 258 Asia Pacific Chatbots Market by Country, 2024 - 2031, USD Million
  • TABLE 259 Asia Pacific Workforce Optimization Market by Country, 2020 - 2023, USD Million
  • TABLE 260 Asia Pacific Workforce Optimization Market by Country, 2024 - 2031, USD Million
  • TABLE 261 Asia Pacific Other Component Market by Country, 2020 - 2023, USD Million
  • TABLE 262 Asia Pacific Other Component Market by Country, 2024 - 2031, USD Million
  • TABLE 263 Asia Pacific Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 264 Asia Pacific Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 265 Asia Pacific Large Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 266 Asia Pacific Large Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 267 Asia Pacific Small & Medium Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 268 Asia Pacific Small & Medium Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 269 Asia Pacific Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 270 Asia Pacific Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 271 Asia Pacific IT & Telecom Market by Country, 2020 - 2023, USD Million
  • TABLE 272 Asia Pacific IT & Telecom Market by Country, 2024 - 2031, USD Million
  • TABLE 273 Asia Pacific BFSI Market by Country, 2020 - 2023, USD Million
  • TABLE 274 Asia Pacific BFSI Market by Country, 2024 - 2031, USD Million
  • TABLE 275 Asia Pacific Retail & Consumer Market by Country, 2020 - 2023, USD Million
  • TABLE 276 Asia Pacific Retail & Consumer Market by Country, 2024 - 2031, USD Million
  • TABLE 277 Asia Pacific Travel & Hospitality Market by Country, 2020 - 2023, USD Million
  • TABLE 278 Asia Pacific Travel & Hospitality Market by Country, 2024 - 2031, USD Million
  • TABLE 279 Asia Pacific Healthcare Market by Country, 2020 - 2023, USD Million
  • TABLE 280 Asia Pacific Healthcare Market by Country, 2024 - 2031, USD Million
  • TABLE 281 Asia Pacific Media & Entertainment Market by Country, 2020 - 2023, USD Million
  • TABLE 282 Asia Pacific Media & Entertainment Market by Country, 2024 - 2031, USD Million
  • TABLE 283 Asia Pacific Other Industry Market by Country, 2020 - 2023, USD Million
  • TABLE 284 Asia Pacific Other Industry Market by Country, 2024 - 2031, USD Million
  • TABLE 285 Asia Pacific Customer Engagement Solutions Market by Country, 2020 - 2023, USD Million
  • TABLE 286 Asia Pacific Customer Engagement Solutions Market by Country, 2024 - 2031, USD Million
  • TABLE 287 China Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 288 China Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 289 China Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 290 China Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 291 China Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 292 China Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 293 China Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 294 China Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 295 China Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 296 China Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 297 Japan Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 298 Japan Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 299 Japan Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 300 Japan Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 301 Japan Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 302 Japan Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 303 Japan Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 304 Japan Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 305 Japan Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 306 Japan Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 307 India Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 308 India Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 309 India Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 310 India Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 311 India Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 312 India Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 313 India Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 314 India Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 315 India Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 316 India Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 317 South Korea Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 318 South Korea Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 319 South Korea Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 320 South Korea Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 321 South Korea Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 322 South Korea Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 323 South Korea Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 324 South Korea Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 325 South Korea Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 326 South Korea Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 327 Australia Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 328 Australia Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 329 Australia Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 330 Australia Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 331 Australia Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 332 Australia Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 333 Australia Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 334 Australia Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 335 Australia Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 336 Australia Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 337 Malaysia Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 338 Malaysia Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 339 Malaysia Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 340 Malaysia Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 341 Malaysia Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 342 Malaysia Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 343 Malaysia Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 344 Malaysia Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 345 Malaysia Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 346 Malaysia Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 347 Rest of Asia Pacific Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 348 Rest of Asia Pacific Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 349 Rest of Asia Pacific Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 350 Rest of Asia Pacific Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 351 Rest of Asia Pacific Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 352 Rest of Asia Pacific Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 353 Rest of Asia Pacific Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 354 Rest of Asia Pacific Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 355 Rest of Asia Pacific Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 356 Rest of Asia Pacific Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 357 LAMEA Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 358 LAMEA Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 359 LAMEA Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 360 LAMEA Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 361 LAMEA Mobile Apps Market by Country, 2020 - 2023, USD Million
  • TABLE 362 LAMEA Mobile Apps Market by Country, 2024 - 2031, USD Million
  • TABLE 363 LAMEA Web-based Market by Country, 2020 - 2023, USD Million
  • TABLE 364 LAMEA Web-based Market by Country, 2024 - 2031, USD Million
  • TABLE 365 LAMEA Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 366 LAMEA Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 367 LAMEA Omnichannel Market by Country, 2020 - 2023, USD Million
  • TABLE 368 LAMEA Omnichannel Market by Country, 2024 - 2031, USD Million
  • TABLE 369 LAMEA Reporting & Analytics Market by Country, 2020 - 2023, USD Million
  • TABLE 370 LAMEA Reporting & Analytics Market by Country, 2024 - 2031, USD Million
  • TABLE 371 LAMEA Chatbots Market by Country, 2020 - 2023, USD Million
  • TABLE 372 LAMEA Chatbots Market by Country, 2024 - 2031, USD Million
  • TABLE 373 LAMEA Workforce Optimization Market by Country, 2020 - 2023, USD Million
  • TABLE 374 LAMEA Workforce Optimization Market by Country, 2024 - 2031, USD Million
  • TABLE 375 LAMEA Other Component Market by Country, 2020 - 2023, USD Million
  • TABLE 376 LAMEA Other Component Market by Country, 2024 - 2031, USD Million
  • TABLE 377 LAMEA Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 378 LAMEA Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 379 LAMEA Large Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 380 LAMEA Large Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 381 LAMEA Small & Medium Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 382 LAMEA Small & Medium Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 383 LAMEA Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 384 LAMEA Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 385 LAMEA IT & Telecom Market by Country, 2020 - 2023, USD Million
  • TABLE 386 LAMEA IT & Telecom Market by Country, 2024 - 2031, USD Million
  • TABLE 387 LAMEA BFSI Market by Country, 2020 - 2023, USD Million
  • TABLE 388 LAMEA BFSI Market by Country, 2024 - 2031, USD Million
  • TABLE 389 LAMEA Retail & Consumer Market by Country, 2020 - 2023, USD Million
  • TABLE 390 LAMEA Retail & Consumer Market by Country, 2024 - 2031, USD Million
  • TABLE 391 LAMEA Travel & Hospitality Market by Country, 2020 - 2023, USD Million
  • TABLE 392 LAMEA Travel & Hospitality Market by Country, 2024 - 2031, USD Million
  • TABLE 393 LAMEA Healthcare Market by Country, 2020 - 2023, USD Million
  • TABLE 394 LAMEA Healthcare Market by Country, 2024 - 2031, USD Million
  • TABLE 395 LAMEA Media & Entertainment Market by Country, 2020 - 2023, USD Million
  • TABLE 396 LAMEA Media & Entertainment Market by Country, 2024 - 2031, USD Million
  • TABLE 397 LAMEA Other Industry Market by Country, 2020 - 2023, USD Million
  • TABLE 398 LAMEA Other Industry Market by Country, 2024 - 2031, USD Million
  • TABLE 399 LAMEA Customer Engagement Solutions Market by Country, 2020 - 2023, USD Million
  • TABLE 400 LAMEA Customer Engagement Solutions Market by Country, 2024 - 2031, USD Million
  • TABLE 401 Brazil Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 402 Brazil Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 403 Brazil Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 404 Brazil Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 405 Brazil Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 406 Brazil Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 407 Brazil Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 408 Brazil Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 409 Brazil Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 410 Brazil Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 411 Argentina Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 412 Argentina Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 413 Argentina Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 414 Argentina Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 415 Argentina Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 416 Argentina Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 417 Argentina Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 418 Argentina Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 419 Argentina Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 420 Argentina Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 421 UAE Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 422 UAE Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 423 UAE Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 424 UAE Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 425 UAE Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 426 UAE Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 427 UAE Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 428 UAE Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 429 UAE Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 430 UAE Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 431 Saudi Arabia Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 432 Saudi Arabia Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 433 Saudi Arabia Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 434 Saudi Arabia Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 435 Saudi Arabia Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 436 Saudi Arabia Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 437 Saudi Arabia Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 438 Saudi Arabia Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 439 Saudi Arabia Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 440 Saudi Arabia Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 441 South Africa Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 442 South Africa Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 443 South Africa Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 444 South Africa Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 445 South Africa Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 446 South Africa Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 447 South Africa Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 448 South Africa Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 449 South Africa Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 450 South Africa Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 451 Nigeria Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 452 Nigeria Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 453 Nigeria Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 454 Nigeria Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 455 Nigeria Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 456 Nigeria Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 457 Nigeria Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 458 Nigeria Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 459 Nigeria Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 460 Nigeria Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 461 Rest of LAMEA Customer Engagement Solutions Market, 2020 - 2023, USD Million
  • TABLE 462 Rest of LAMEA Customer Engagement Solutions Market, 2024 - 2031, USD Million
  • TABLE 463 Rest of LAMEA Customer Engagement Solutions Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 464 Rest of LAMEA Customer Engagement Solutions Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 465 Rest of LAMEA Customer Engagement Solutions Market by Component, 2020 - 2023, USD Million
  • TABLE 466 Rest of LAMEA Customer Engagement Solutions Market by Component, 2024 - 2031, USD Million
  • TABLE 467 Rest of LAMEA Customer Engagement Solutions Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 468 Rest of LAMEA Customer Engagement Solutions Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 469 Rest of LAMEA Customer Engagement Solutions Market by Industry, 2020 - 2023, USD Million
  • TABLE 470 Rest of LAMEA Customer Engagement Solutions Market by Industry, 2024 - 2031, USD Million
  • TABLE 471 Key Information - IBM Corporation
  • TABLE 472 Key Information - SAP SE
  • TABLE 473 Key Information - Microsoft Corporation
  • TABLE 474 Key Information - Avaya, Inc.
  • TABLE 475 Key Information - Oracle Corporation
  • TABLE 476 Key Information - Salesforce, Inc.
  • TABLE 477 Key Information - NICE Ltd.
  • TABLE 478 Key Information - Pegasystems Inc.
  • TABLE 479 Key Information - Open Text Corporation
  • TABLE 480 Key Information - Zoho Corporation Pvt. Ltd.

LIST OF FIGURES

  • FIG 1 Methodology for the research
  • FIG 2 Global Customer Engagement Solutions Market, 2020 - 2031, USD Million
  • FIG 3 Key Factors Impacting Customer Engagement Solutions Market
  • FIG 4 Market Share Analysis, 2023
  • FIG 5 Porter's Five Forces Analysis -Customer Engagement Solutions Market
  • FIG 6 Global Customer Engagement Solutions Market share by Deployment Type, 2023
  • FIG 7 Global Customer Engagement Solutions Market share by Deployment Type, 2031
  • FIG 8 Global Customer Engagement Solutions Market by Deployment Type, 2020 - 2031, USD Million
  • FIG 9 Global Customer Engagement Solutions Market share by Component, 2023
  • FIG 10 Global Customer Engagement Solutions Market share by Component, 2031
  • FIG 11 Global Customer Engagement Solutions Market by Component, 2020 - 2031, USD Million
  • FIG 12 Global Customer Engagement Solutions Market share by Enterprise Size, 2023
  • FIG 13 Global Customer Engagement Solutions Market share by Enterprise Size, 2031
  • FIG 14 Global Customer Engagement Solutions Market by Enterprise Size, 2020 - 2031, USD Million
  • FIG 15 Global Customer Engagement Solutions Market share by Industry, 2023
  • FIG 16 Global Customer Engagement Solutions Market share by Industry, 2031
  • FIG 17 Global Customer Engagement Solutions Market by Industry, 2020 - 2031, USD Million
  • FIG 18 Global Customer Engagement Solutions Market share by Region, 2023
  • FIG 19 Global Customer Engagement Solutions Market share by Region, 2031
  • FIG 20 Global Customer Engagement Solutions Market by Region, 2020 - 2031, USD Million
  • FIG 21 Recent strategies and developments: IBM Corporation
  • FIG 22 Swot Analysis: IBM Corporation
  • FIG 23 SWOT Analysis: SAP SE
  • FIG 24 SWOT Analysis: Microsoft Corporation
  • FIG 25 Recent strategies and developments: Avaya, Inc.
  • FIG 26 Swot Analysis: Avaya, Inc.
  • FIG 27 SWOT Analysis: Oracle Corporation
  • FIG 28 SWOT Analysis: Salesforce, Inc.
  • FIG 29 SWOT Analysis: NICE Ltd.
  • FIG 30 SWOT Analysis: Pegasystems, Inc.
  • FIG 31 SWOT analysis: Open Text Corporation
  • FIG 32 SWOT Analysis: Zoho Corporation Pvt. Ltd.
目次

The Global Customer Engagement Solutions Market size is expected to reach $52.48 billion by 2031, rising at a market growth of 11.4% CAGR during the forecast period.

The North America segment witnessed 38% revenue share in the market in 2023. Businesses in the region, particularly in the United States and Canada, prioritize personalized customer experiences, real-time analytics, and omnichannel communication to improve customer satisfaction and retention. The strong presence of leading tech giants, financial institutions, and e-commerce platforms has fueled the demand for AI-powered chatbots, predictive analytics, and automated customer support solutions.

In the modern business landscape, digital transformation has become a cornerstone for organizations striving to enhance customer engagement and improve operational efficiency. With rapid technological advancements, businesses are leveraging AI-driven chatbots, virtual assistants, and predictive analytics to redefine how they interact with customers. Hence, these factors will aid in the expansion of the market.

Additionally, In today's highly competitive market, businesses are shifting their focus from customer acquisition to retention, recognizing that maintaining existing customers is more cost effective and profitable in the long run. Investing in customer engagement platforms has become a priority, enabling brands to build strong relationships and foster long-term loyalty. Companies across various industries implement personalized engagement strategies to satisfy customers and encourage repeat business, leading to higher lifetime value and brand advocacy. Ultimately, brands prioritizing customer retention through engagement, personalization, and reward-based loyalty strategies will see increased revenue and turn satisfied customers into advocates, driving organic market growth through word-of-mouth and positive reviews.

However, Organizations collect customer data, including personal details, browsing behavior, transaction history, and communication preferences, to offer personalized experiences. However, this growing volume of data has also made businesses vulnerable to cyber threats, data breaches, and hacking attempts, leading to potential financial and reputational damage. Customers are currently more cognizant of their privacy rights and expect transparency in the collection, storage, and utilization of their data. Hence, these factors may impede the expansion of the market.

Deployment Type Outlook

Based on deployment type, the market is bifurcated into mobile apps and web-based. The web-based segment procured 48% revenue share in the market in 2023. Businesses favor browser-based platforms for customer engagement because they enable seamless self-service options, AI-driven live chat, and customer support portals that cater to a broad audience. Additionally, cloud-based web solutions allow companies to manage customer interactions efficiently while integrating with existing CRM, helpdesk, and automation tools.

Component Outlook

On the basis of component, the market is classified into omnichannel, reporting & analytics, chatbots, workforce optimization, and others. The reporting & analytics segment recorded 24% revenue share in the market in 2023. With the growing volume of digital interactions, businesses are leveraging AI-powered analytics, predictive modeling, and customer sentiment analysis to understand behavior patterns and preferences. Advanced real-time dashboards and KPI tracking tools help organizations optimize response times, service quality, and sales conversions, improving operational efficiency.

Enterprise Size Outlook

By enterprise size, the market is divided into large enterprise and small & medium enterprise. The small & medium enterprise segment garnered 35% revenue share in the market in 2023. With the rise of cloud-based and affordable SaaS engagement solutions, SMEs increasingly invest in AI-driven chatbots, automated customer service tools, and real-time analytics to enhance customer interactions. Unlike large enterprises, SMEs prioritize cost-effective, flexible, and scalable solutions that improve customer retention without requiring significant capital investment.

Industry Outlook

Based on industry, the market is segmented into IT & telecom, BFSI, retail & consumer, travel & hospitality, healthcare, media & entertainment, and others. The BFSI segment acquired 21% revenue share in the market in 2023. Banks, financial institutions, and insurance providers rely on AI-driven chatbots, fraud detection systems, automated transaction alerts, and omnichannel banking solutions to enhance customer service efficiency. The demand for secure and compliant digital engagement platforms has increased due to stringent regulatory frameworks like GDPR, PSD2, and KYC compliance.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment garnered 30% revenue share in the market in 2023. Countries like Germany, the UK, and France have seen significant investments in real-time analytics, omnichannel engagement platforms, and cloud-based CRM systems to improve customer interactions. The enforcement of GDPR (General Data Protection Regulation) has played a crucial role in shaping the market by compelling businesses to adopt secure, transparent, data-driven engagement solutions.

Recent Strategies Deployed in the Market

  • Oct-2024: Oracle Corporation partnered with Infobip, a cloud communications platform, to integrate Infobip's chatbot-building and omnichannel solutions into Oracle Fusion Cloud Responsys Campaign Management. This collaboration enables businesses to leverage AI-driven chatbots and rich conversational messaging across various digital channels, enhancing customer engagement and loyalty.
  • May-2024: IBM Corporation has launched IBM Copilot Runway, enabling enterprises to deploy AI copilots, including Microsoft Copilot for 365, to enhance customer and field service. The Customer Service and Field Service Copilot provides AI-powered self-service options and a generative AI search for faster issue resolution. IBM's collaboration with Virgin Money, which launched the Redi conversational assistant, showcases the impact of AI in customer interactions. The initiative strengthens IBM's position in AI-driven customer engagement solutions.
  • May-2024: IBM Corporation has expanded its partnership with Salesforce, Inc. (a cloud-based CRM solutions provider) to integrate IBM watsonx AI with the Salesforce Einstein 1 Platform, enabling businesses to leverage AI-powered CRM solutions. The partnership includes bidirectional data integration, industry-specific AI prompts, and zero copy data sharing between IBM watsonx and Salesforce Data Cloud for seamless customer engagement. Salesforce has also joined the AI Alliance to support responsible AI development. This partnership aims to enhance customer interactions with trusted AI and real-time data access.
  • May-2024: Avaya, Inc. introduced key enhancements to its Avaya Experience Platform (AXP), reinforcing its leadership in customer engagement solutions. The updates include AI-driven self-service, omnichannel agent support, and advanced analytics powered by Microsoft Power BI and Copilot. Avaya also announced the acquisition of Edify to enhance workflow automation with AI.
  • May-2024: Avaya, Inc. came into partnership with LivePerson, a digital customer conversations leader, to integrate LivePerson's Conversational Cloud into the Avaya Experience Platform. This collaboration enhances AI-driven omnichannel engagement through Advanced Digital Capabilities, enabling seamless AI-powered messaging, and Unified Insights Capabilities, providing real-time customer analytics. The partnership allows enterprises to deploy AI, automation, and analytics across voice and digital channels without infrastructure disruptions, accelerating digital transformation and improving customer engagement solutions.

List of Key Companies Profiled

  • IBM Corporation
  • SAP SE
  • Microsoft Corporation
  • Avaya, Inc. (Avaya Holdings Corp.)
  • Oracle Corporation
  • Salesforce, Inc.
  • NICE Ltd.
  • Pegasystems, Inc.
  • Open Text Corporation
  • Zoho Corporation Pvt. Ltd.

Global Customer Engagement Solutions Market Report Segmentation

By Deployment Type

  • Mobile Apps
  • Web-based

By Component

  • Omnichannel
  • Reporting & Analytics
  • Chatbots
  • Workforce Optimization
  • Other Component

By Enterprise Size

  • Large Enterprise
  • Small & Medium Enterprise

By Industry

  • IT & Telecom
  • BFSI
  • Retail & Consumer
  • Travel & Hospitality
  • Healthcare
  • Media & Entertainment
  • Other Industry

By Geography

  • North America
    • US
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Spain
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Malaysia
    • Rest of Asia Pacific
  • LAMEA
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • South Africa
    • Nigeria
    • Rest of LAMEA

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 Global Customer Engagement Solutions Market, by Deployment Type
    • 1.4.2 Global Customer Engagement Solutions Market, by Component
    • 1.4.3 Global Customer Engagement Solutions Market, by Enterprise Size
    • 1.4.4 Global Customer Engagement Solutions Market, by Industry
    • 1.4.5 Global Customer Engagement Solutions Market, by Geography
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key Highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Factors Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
    • 3.2.3 Market Opportunities
    • 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

  • 4.1 Market Share Analysis, 2023
  • 4.2 Strategies Deployed in Customer Engagement Solutions Market
  • 4.3 Porter Five Forces Analysis

Chapter 5. Global Customer Engagement Solutions Market by Deployment Type

  • 5.1 Global Mobile Apps Market by Region
  • 5.2 Global Web-based Market by Region

Chapter 6. Global Customer Engagement Solutions Market by Component

  • 6.1 Global Omnichannel Market by Region
  • 6.2 Global Reporting & Analytics Market by Region
  • 6.3 Global Chatbots Market by Region
  • 6.4 Global Workforce Optimization Market by Region
  • 6.5 Global Other Component Market by Region

Chapter 7. Global Customer Engagement Solutions Market by Enterprise Size

  • 7.1 Global Large Enterprise Market by Region
  • 7.2 Global Small & Medium Enterprise Market by Region

Chapter 8. Global Customer Engagement Solutions Market by Industry

  • 8.1 Global IT & Telecom Market by Region
  • 8.2 Global BFSI Market by Region
  • 8.3 Global Retail & Consumer Market by Region
  • 8.4 Global Travel & Hospitality Market by Region
  • 8.5 Global Healthcare Market by Region
  • 8.6 Global Media & Entertainment Market by Region
  • 8.7 Global Other Industry Market by Region

Chapter 9. Global Customer Engagement Solutions Market by Region

  • 9.1 North America Customer Engagement Solutions Market
    • 9.1.1 North America Customer Engagement Solutions Market by Deployment Type
      • 9.1.1.1 North America Mobile Apps Market by Region
      • 9.1.1.2 North America Web-based Market by Region
    • 9.1.2 North America Customer Engagement Solutions Market by Component
      • 9.1.2.1 North America Omnichannel Market by Country
      • 9.1.2.2 North America Reporting & Analytics Market by Country
      • 9.1.2.3 North America Chatbots Market by Country
      • 9.1.2.4 North America Workforce Optimization Market by Country
      • 9.1.2.5 North America Other Component Market by Country
    • 9.1.3 North America Customer Engagement Solutions Market by Enterprise Size
      • 9.1.3.1 North America Large Enterprise Market by Country
      • 9.1.3.2 North America Small & Medium Enterprise Market by Country
    • 9.1.4 North America Customer Engagement Solutions Market by Industry
      • 9.1.4.1 North America IT & Telecom Market by Country
      • 9.1.4.2 North America BFSI Market by Country
      • 9.1.4.3 North America Retail & Consumer Market by Country
      • 9.1.4.4 North America Travel & Hospitality Market by Country
      • 9.1.4.5 North America Healthcare Market by Country
      • 9.1.4.6 North America Media & Entertainment Market by Country
      • 9.1.4.7 North America Other Industry Market by Country
    • 9.1.5 North America Customer Engagement Solutions Market by Country
      • 9.1.5.1 US Customer Engagement Solutions Market
        • 9.1.5.1.1 US Customer Engagement Solutions Market by Deployment Type
        • 9.1.5.1.2 US Customer Engagement Solutions Market by Component
        • 9.1.5.1.3 US Customer Engagement Solutions Market by Enterprise Size
        • 9.1.5.1.4 US Customer Engagement Solutions Market by Industry
      • 9.1.5.2 Canada Customer Engagement Solutions Market
        • 9.1.5.2.1 Canada Customer Engagement Solutions Market by Deployment Type
        • 9.1.5.2.2 Canada Customer Engagement Solutions Market by Component
        • 9.1.5.2.3 Canada Customer Engagement Solutions Market by Enterprise Size
        • 9.1.5.2.4 Canada Customer Engagement Solutions Market by Industry
      • 9.1.5.3 Mexico Customer Engagement Solutions Market
        • 9.1.5.3.1 Mexico Customer Engagement Solutions Market by Deployment Type
        • 9.1.5.3.2 Mexico Customer Engagement Solutions Market by Component
        • 9.1.5.3.3 Mexico Customer Engagement Solutions Market by Enterprise Size
        • 9.1.5.3.4 Mexico Customer Engagement Solutions Market by Industry
      • 9.1.5.4 Rest of North America Customer Engagement Solutions Market
        • 9.1.5.4.1 Rest of North America Customer Engagement Solutions Market by Deployment Type
        • 9.1.5.4.2 Rest of North America Customer Engagement Solutions Market by Component
        • 9.1.5.4.3 Rest of North America Customer Engagement Solutions Market by Enterprise Size
        • 9.1.5.4.4 Rest of North America Customer Engagement Solutions Market by Industry
  • 9.2 Europe Customer Engagement Solutions Market
    • 9.2.1 Europe Customer Engagement Solutions Market by Deployment Type
      • 9.2.1.1 Europe Mobile Apps Market by Country
      • 9.2.1.2 Europe Web-based Market by Country
    • 9.2.2 Europe Customer Engagement Solutions Market by Component
      • 9.2.2.1 Europe Omnichannel Market by Country
      • 9.2.2.2 Europe Reporting & Analytics Market by Country
      • 9.2.2.3 Europe Chatbots Market by Country
      • 9.2.2.4 Europe Workforce Optimization Market by Country
      • 9.2.2.5 Europe Other Component Market by Country
    • 9.2.3 Europe Customer Engagement Solutions Market by Enterprise Size
      • 9.2.3.1 Europe Large Enterprise Market by Country
      • 9.2.3.2 Europe Small & Medium Enterprise Market by Country
    • 9.2.4 Europe Customer Engagement Solutions Market by Industry
      • 9.2.4.1 Europe IT & Telecom Market by Country
      • 9.2.4.2 Europe BFSI Market by Country
      • 9.2.4.3 Europe Retail & Consumer Market by Country
      • 9.2.4.4 Europe Travel & Hospitality Market by Country
      • 9.2.4.5 Europe Healthcare Market by Country
      • 9.2.4.6 Europe Media & Entertainment Market by Country
      • 9.2.4.7 Europe Other Industry Market by Country
    • 9.2.5 Europe Customer Engagement Solutions Market by Country
      • 9.2.5.1 Germany Customer Engagement Solutions Market
        • 9.2.5.1.1 Germany Customer Engagement Solutions Market by Deployment Type
        • 9.2.5.1.2 Germany Customer Engagement Solutions Market by Component
        • 9.2.5.1.3 Germany Customer Engagement Solutions Market by Enterprise Size
        • 9.2.5.1.4 Germany Customer Engagement Solutions Market by Industry
      • 9.2.5.2 UK Customer Engagement Solutions Market
        • 9.2.5.2.1 UK Customer Engagement Solutions Market by Deployment Type
        • 9.2.5.2.2 UK Customer Engagement Solutions Market by Component
        • 9.2.5.2.3 UK Customer Engagement Solutions Market by Enterprise Size
        • 9.2.5.2.4 UK Customer Engagement Solutions Market by Industry
      • 9.2.5.3 France Customer Engagement Solutions Market
        • 9.2.5.3.1 France Customer Engagement Solutions Market by Deployment Type
        • 9.2.5.3.2 France Customer Engagement Solutions Market by Component
        • 9.2.5.3.3 France Customer Engagement Solutions Market by Enterprise Size
        • 9.2.5.3.4 France Customer Engagement Solutions Market by Industry
      • 9.2.5.4 Russia Customer Engagement Solutions Market
        • 9.2.5.4.1 Russia Customer Engagement Solutions Market by Deployment Type
        • 9.2.5.4.2 Russia Customer Engagement Solutions Market by Component
        • 9.2.5.4.3 Russia Customer Engagement Solutions Market by Enterprise Size
        • 9.2.5.4.4 Russia Customer Engagement Solutions Market by Industry
      • 9.2.5.5 Spain Customer Engagement Solutions Market
        • 9.2.5.5.1 Spain Customer Engagement Solutions Market by Deployment Type
        • 9.2.5.5.2 Spain Customer Engagement Solutions Market by Component
        • 9.2.5.5.3 Spain Customer Engagement Solutions Market by Enterprise Size
        • 9.2.5.5.4 Spain Customer Engagement Solutions Market by Industry
      • 9.2.5.6 Italy Customer Engagement Solutions Market
        • 9.2.5.6.1 Italy Customer Engagement Solutions Market by Deployment Type
        • 9.2.5.6.2 Italy Customer Engagement Solutions Market by Component
        • 9.2.5.6.3 Italy Customer Engagement Solutions Market by Enterprise Size
        • 9.2.5.6.4 Italy Customer Engagement Solutions Market by Industry
      • 9.2.5.7 Rest of Europe Customer Engagement Solutions Market
        • 9.2.5.7.1 Rest of Europe Customer Engagement Solutions Market by Deployment Type
        • 9.2.5.7.2 Rest of Europe Customer Engagement Solutions Market by Component
        • 9.2.5.7.3 Rest of Europe Customer Engagement Solutions Market by Enterprise Size
        • 9.2.5.7.4 Rest of Europe Customer Engagement Solutions Market by Industry
  • 9.3 Asia Pacific Customer Engagement Solutions Market
    • 9.3.1 Asia Pacific Customer Engagement Solutions Market by Deployment Type
      • 9.3.1.1 Asia Pacific Mobile Apps Market by Country
      • 9.3.1.2 Asia Pacific Web-based Market by Country
    • 9.3.2 Asia Pacific Customer Engagement Solutions Market by Component
      • 9.3.2.1 Asia Pacific Omnichannel Market by Country
      • 9.3.2.2 Asia Pacific Reporting & Analytics Market by Country
      • 9.3.2.3 Asia Pacific Chatbots Market by Country
      • 9.3.2.4 Asia Pacific Workforce Optimization Market by Country
      • 9.3.2.5 Asia Pacific Other Component Market by Country
    • 9.3.3 Asia Pacific Customer Engagement Solutions Market by Enterprise Size
      • 9.3.3.1 Asia Pacific Large Enterprise Market by Country
      • 9.3.3.2 Asia Pacific Small & Medium Enterprise Market by Country
    • 9.3.4 Asia Pacific Customer Engagement Solutions Market by Industry
      • 9.3.4.1 Asia Pacific IT & Telecom Market by Country
      • 9.3.4.2 Asia Pacific BFSI Market by Country
      • 9.3.4.3 Asia Pacific Retail & Consumer Market by Country
      • 9.3.4.4 Asia Pacific Travel & Hospitality Market by Country
      • 9.3.4.5 Asia Pacific Healthcare Market by Country
      • 9.3.4.6 Asia Pacific Media & Entertainment Market by Country
      • 9.3.4.7 Asia Pacific Other Industry Market by Country
    • 9.3.5 Asia Pacific Customer Engagement Solutions Market by Country
      • 9.3.5.1 China Customer Engagement Solutions Market
        • 9.3.5.1.1 China Customer Engagement Solutions Market by Deployment Type
        • 9.3.5.1.2 China Customer Engagement Solutions Market by Component
        • 9.3.5.1.3 China Customer Engagement Solutions Market by Enterprise Size
        • 9.3.5.1.4 China Customer Engagement Solutions Market by Industry
      • 9.3.5.2 Japan Customer Engagement Solutions Market
        • 9.3.5.2.1 Japan Customer Engagement Solutions Market by Deployment Type
        • 9.3.5.2.2 Japan Customer Engagement Solutions Market by Component
        • 9.3.5.2.3 Japan Customer Engagement Solutions Market by Enterprise Size
        • 9.3.5.2.4 Japan Customer Engagement Solutions Market by Industry
      • 9.3.5.3 India Customer Engagement Solutions Market
        • 9.3.5.3.1 India Customer Engagement Solutions Market by Deployment Type
        • 9.3.5.3.2 India Customer Engagement Solutions Market by Component
        • 9.3.5.3.3 India Customer Engagement Solutions Market by Enterprise Size
        • 9.3.5.3.4 India Customer Engagement Solutions Market by Industry
      • 9.3.5.4 South Korea Customer Engagement Solutions Market
        • 9.3.5.4.1 South Korea Customer Engagement Solutions Market by Deployment Type
        • 9.3.5.4.2 South Korea Customer Engagement Solutions Market by Component
        • 9.3.5.4.3 South Korea Customer Engagement Solutions Market by Enterprise Size
        • 9.3.5.4.4 South Korea Customer Engagement Solutions Market by Industry
      • 9.3.5.5 Australia Customer Engagement Solutions Market
        • 9.3.5.5.1 Australia Customer Engagement Solutions Market by Deployment Type
        • 9.3.5.5.2 Australia Customer Engagement Solutions Market by Component
        • 9.3.5.5.3 Australia Customer Engagement Solutions Market by Enterprise Size
        • 9.3.5.5.4 Australia Customer Engagement Solutions Market by Industry
      • 9.3.5.6 Malaysia Customer Engagement Solutions Market
        • 9.3.5.6.1 Malaysia Customer Engagement Solutions Market by Deployment Type
        • 9.3.5.6.2 Malaysia Customer Engagement Solutions Market by Component
        • 9.3.5.6.3 Malaysia Customer Engagement Solutions Market by Enterprise Size
        • 9.3.5.6.4 Malaysia Customer Engagement Solutions Market by Industry
      • 9.3.5.7 Rest of Asia Pacific Customer Engagement Solutions Market
        • 9.3.5.7.1 Rest of Asia Pacific Customer Engagement Solutions Market by Deployment Type
        • 9.3.5.7.2 Rest of Asia Pacific Customer Engagement Solutions Market by Component
        • 9.3.5.7.3 Rest of Asia Pacific Customer Engagement Solutions Market by Enterprise Size
        • 9.3.5.7.4 Rest of Asia Pacific Customer Engagement Solutions Market by Industry
  • 9.4 LAMEA Customer Engagement Solutions Market
    • 9.4.1 LAMEA Customer Engagement Solutions Market by Deployment Type
      • 9.4.1.1 LAMEA Mobile Apps Market by Country
      • 9.4.1.2 LAMEA Web-based Market by Country
    • 9.4.2 LAMEA Customer Engagement Solutions Market by Component
      • 9.4.2.1 LAMEA Omnichannel Market by Country
      • 9.4.2.2 LAMEA Reporting & Analytics Market by Country
      • 9.4.2.3 LAMEA Chatbots Market by Country
      • 9.4.2.4 LAMEA Workforce Optimization Market by Country
      • 9.4.2.5 LAMEA Other Component Market by Country
    • 9.4.3 LAMEA Customer Engagement Solutions Market by Enterprise Size
      • 9.4.3.1 LAMEA Large Enterprise Market by Country
      • 9.4.3.2 LAMEA Small & Medium Enterprise Market by Country
    • 9.4.4 LAMEA Customer Engagement Solutions Market by Industry
      • 9.4.4.1 LAMEA IT & Telecom Market by Country
      • 9.4.4.2 LAMEA BFSI Market by Country
      • 9.4.4.3 LAMEA Retail & Consumer Market by Country
      • 9.4.4.4 LAMEA Travel & Hospitality Market by Country
      • 9.4.4.5 LAMEA Healthcare Market by Country
      • 9.4.4.6 LAMEA Media & Entertainment Market by Country
      • 9.4.4.7 LAMEA Other Industry Market by Country
    • 9.4.5 LAMEA Customer Engagement Solutions Market by Country
      • 9.4.5.1 Brazil Customer Engagement Solutions Market
        • 9.4.5.1.1 Brazil Customer Engagement Solutions Market by Deployment Type
        • 9.4.5.1.2 Brazil Customer Engagement Solutions Market by Component
        • 9.4.5.1.3 Brazil Customer Engagement Solutions Market by Enterprise Size
        • 9.4.5.1.4 Brazil Customer Engagement Solutions Market by Industry
      • 9.4.5.2 Argentina Customer Engagement Solutions Market
        • 9.4.5.2.1 Argentina Customer Engagement Solutions Market by Deployment Type
        • 9.4.5.2.2 Argentina Customer Engagement Solutions Market by Component
        • 9.4.5.2.3 Argentina Customer Engagement Solutions Market by Enterprise Size
        • 9.4.5.2.4 Argentina Customer Engagement Solutions Market by Industry
      • 9.4.5.3 UAE Customer Engagement Solutions Market
        • 9.4.5.3.1 UAE Customer Engagement Solutions Market by Deployment Type
        • 9.4.5.3.2 UAE Customer Engagement Solutions Market by Component
        • 9.4.5.3.3 UAE Customer Engagement Solutions Market by Enterprise Size
        • 9.4.5.3.4 UAE Customer Engagement Solutions Market by Industry
      • 9.4.5.4 Saudi Arabia Customer Engagement Solutions Market
        • 9.4.5.4.1 Saudi Arabia Customer Engagement Solutions Market by Deployment Type
        • 9.4.5.4.2 Saudi Arabia Customer Engagement Solutions Market by Component
        • 9.4.5.4.3 Saudi Arabia Customer Engagement Solutions Market by Enterprise Size
        • 9.4.5.4.4 Saudi Arabia Customer Engagement Solutions Market by Industry
      • 9.4.5.5 South Africa Customer Engagement Solutions Market
        • 9.4.5.5.1 South Africa Customer Engagement Solutions Market by Deployment Type
        • 9.4.5.5.2 South Africa Customer Engagement Solutions Market by Component
        • 9.4.5.5.3 South Africa Customer Engagement Solutions Market by Enterprise Size
        • 9.4.5.5.4 South Africa Customer Engagement Solutions Market by Industry
      • 9.4.5.6 Nigeria Customer Engagement Solutions Market
        • 9.4.5.6.1 Nigeria Customer Engagement Solutions Market by Deployment Type
        • 9.4.5.6.2 Nigeria Customer Engagement Solutions Market by Component
        • 9.4.5.6.3 Nigeria Customer Engagement Solutions Market by Enterprise Size
        • 9.4.5.6.4 Nigeria Customer Engagement Solutions Market by Industry
      • 9.4.5.7 Rest of LAMEA Customer Engagement Solutions Market
        • 9.4.5.7.1 Rest of LAMEA Customer Engagement Solutions Market by Deployment Type
        • 9.4.5.7.2 Rest of LAMEA Customer Engagement Solutions Market by Component
        • 9.4.5.7.3 Rest of LAMEA Customer Engagement Solutions Market by Enterprise Size
        • 9.4.5.7.4 Rest of LAMEA Customer Engagement Solutions Market by Industry

Chapter 10. Company Profiles

  • 10.1 IBM Corporation
    • 10.1.1 Company Overview
    • 10.1.2 Financial Analysis
    • 10.1.3 Regional & Segmental Analysis
    • 10.1.4 Research & Development Expenses
    • 10.1.5 Recent strategies and developments:
      • 10.1.5.1 Partnerships, Collaborations, and Agreements:
      • 10.1.5.2 Product Launches and Product Expansions:
    • 10.1.6 SWOT Analysis
  • 10.2 SAP SE
    • 10.2.1 Company Overview
    • 10.2.2 Financial Analysis
    • 10.2.3 Regional Analysis
    • 10.2.4 Research & Development Expense
    • 10.2.5 Recent strategies and developments:
      • 10.2.5.1 Acquisition and Mergers:
    • 10.2.6 SWOT Analysis
  • 10.3 Microsoft Corporation
    • 10.3.1 Company Overview
    • 10.3.2 Financial Analysis
    • 10.3.3 Segmental and Regional Analysis
    • 10.3.4 Research & Development Expenses
    • 10.3.5 Recent strategies and developments:
      • 10.3.5.1 Partnerships, Collaborations, and Agreements:
    • 10.3.6 SWOT Analysis
  • 10.4 Avaya, Inc. (Avaya Holdings Corp.)
    • 10.4.1 Company Overview
    • 10.4.2 Financial Analysis
    • 10.4.3 Segmental and Regional Analysis
    • 10.4.4 Research & Development Expenses
    • 10.4.5 Recent strategies and developments:
      • 10.4.5.1 Partnerships, Collaborations, and Agreements:
      • 10.4.5.2 Product Launches and Product Expansions:
    • 10.4.6 SWOT Analysis
  • 10.5 Oracle Corporation
    • 10.5.1 Company Overview
    • 10.5.2 Financial Analysis
    • 10.5.3 Segmental and Regional Analysis
    • 10.5.4 Research & Development Expense
    • 10.5.5 Recent strategies and developments:
      • 10.5.5.1 Partnerships, Collaborations, and Agreements:
    • 10.5.6 SWOT Analysis
  • 10.6 Salesforce, Inc.
    • 10.6.1 Company Overview
    • 10.6.2 Financial Analysis
    • 10.6.3 Regional Analysis
    • 10.6.4 Research & Development Expenses
    • 10.6.5 SWOT Analysis
  • 10.7 NICE Ltd.
    • 10.7.1 Company Overview
    • 10.7.2 Financial Analysis
    • 10.7.3 Segmental and Regional Analysis
    • 10.7.4 Research & Development Expenses
    • 10.7.5 SWOT Analysis
  • 10.8 Pegasystems, Inc.
    • 10.8.1 Company Overview
    • 10.8.2 Financial Analysis
    • 10.8.3 Regional Analysis
    • 10.8.4 Research & Development Expenses
    • 10.8.5 SWOT Analysis
  • 10.9 Open Text Corporation
    • 10.9.1 Company Overview
    • 10.9.2 Financial Analysis
    • 10.9.3 Regional Analysis
    • 10.9.4 Research & Development Expenses
    • 10.9.5 SWOT Analysis
  • 10.10. Zoho Corporation Pvt. Ltd.
    • 10.10.1 Company Overview
    • 10.10.2 SWOT Analysis

Chapter 11. Winning Imperatives of Customer Engagement Solutions Market