サーチ＆コンテンツ分析市場：タイプ別、展開別、業界別-2025年～2030年の世界予測

サーチ＆コンテンツ分析市場の2023年の市場規模は81億9,000万米ドルで、2024年には91億7,000万米ドルに達すると予測され、CAGR 12.36％で成長し、2030年には185億3,000万米ドルに達すると予測されています。

検索とコンテンツ分析は、消費者が検索エンジンとデジタルコンテンツにどのように関わるかを分析することに重点を置いた市場調査の一分野です。これには、検索エンジンが使用するアルゴリズムや、コンテンツの構造化、オンラインプラットフォームでの配信方法などが含まれます。サーチ＆コンテンツ分析の必要性は、消費者の検索行動が複雑化し、デジタルコンテンツが大量に存在するため、企業がコンテンツ戦略を最適化し、より良い視認性とエンゲージメントを得ることが求められていることに起因しています。これは、SEO（検索エンジン最適化）、コンテンツマーケティング戦略、デジタル広告キャンペーンを含むアプリケーションで非常に重要です。最終用途の範囲は、小売、メディア、エンターテインメント、サービスなどの業種に及び、顧客とのインタラクションやコンバージョン率を向上させるための戦略を調整することができます。主な成長要因としては、デジタルマーケティングへの依存度の高まり、インターネットとスマートフォンの普及、分析機能を洗練させるAIと機械学習の進歩などが挙げられます。消費者行動の変化を予見するための予測分析ツールの開発や、戦略を迅速に適応させるためのリアルタイム分析の統合には機会が存在します。また、人間の考察と機械学習を組み合わせた競合AIツールも競争力を高める可能性があります。しかし、データのプライバシーに関する懸念や検索エンジンのアルゴリズムの動的な性質などの制限が課題となっています。アルゴリズムの急速な変更は戦略を陳腐化させる可能性があり、常に更新と適応が求められます。さらに、データの質のばらつきや、非構造化データを効果的に解読するための高度なツールの必要性によって、市場は障壁に直面しています。消費者の嗜好がマルチメディア・コンテンツにシフトしているため、センチメント分析、自動コンテンツ作成ツール、動画コンテンツ分析など、技術革新の機が熟している分野があります。全体として、企業はこれらの洞察を活用することで、コンテンツの最適化を強化し、ユーザーエンゲージメントを向上させ、市場のダイナミクスや新たなテクノロジーに敏感になることで成長を促進することができます。技術の進歩や規制状況の変化への迅速な対応を重視することで、この進化する状況において優位に立つことができるかもしれないです。

市場力学：急速に進化するサーチ＆コンテンツ分析市場の主要市場インサイトを公開

サーチ＆コンテンツ分析市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 大量のデータを管理することで顧客体験を向上させるニーズの高まり
  • 自動化されたオペレーションによる可視性の向上
  • 大中規模企業におけるリアルタイムデータへの需要の高まり
• 市場抑制要因
  • コンテンツ分析の技術的問題と熟練した従業員の不足
• 市場機会
  • 分析プラットフォームにおける人工知能と機械学習の統合
  • 企業や産業のデジタル化に向けた政府の取り組み
• 市場の課題
  • サーチ＆コンテンツ分析に関連する精度とセキュリティの問題

ポーターの5つの力：サーチ＆コンテンツ分析市場をナビゲートする戦略ツール

ポーターの5つの力フレームワークは、サーチ＆コンテンツ分析市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することで、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：サーチ＆コンテンツ分析市場における外部からの影響の把握

外部マクロ環境要因は、サーチ＆コンテンツ分析市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析サーチ＆コンテンツ分析市場における競合情勢の把握

サーチ＆コンテンツ分析市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスサーチ＆コンテンツ分析市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、サーチ＆コンテンツ分析市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨サーチ＆コンテンツ分析市場における成功への道筋を描く

サーチ＆コンテンツ分析市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 大量のデータを管理して顧客体験を向上させる必要性が高まっている
    • 自動化された操作を通じて可視性を向上させるための導入
    • 大規模・中規模企業におけるリアルタイムデータへの需要増加
  • 抑制要因
    • 熟練した従業員が限られている場合のコンテンツ分析の技術的問題
  • 機会
    • 分析プラットフォームにおける人工知能と機械学習の統合
    • 企業や産業のデジタル化に向けた政府の取り組み
  • 課題
    • サーチ＆コンテンツ分析に関連する精度とセキュリティの問題
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 サーチ＆コンテンツ分析市場：タイプ別

• ソーシャルメディア分析
• 音声分析
• テキスト分析
• ウェブ解析

第7章 サーチ＆コンテンツ分析市場：展開別

• クラウド
• オンプレミス

第8章 サーチ＆コンテンツ分析市場業種別

• 銀行金融サービス、保険
• 政府
• ヘルスケア
• ITおよび通信
• メディアとエンターテイメント
• 小売・消費財
• 旅行・ホスピタリティ

第9章 南北アメリカのサーチ＆コンテンツ分析市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋地域のサーチ＆コンテンツ分析市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのサーチ＆コンテンツ分析市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• Adobe Systems Inc.
• Ahrefs Pte. Ltd.
• Alfresco Software, Inc.
• Bitly, Inc.
• Clarabridge, Inc.
• EMC Corporation
• Everteam SAS
• Genesys Cloud Services, Inc.
• Google LLC
• Hewlett-Packard Development Company LP
• Hotjar Ltd.
• Hyland Software, Inc.
• International Business Machines Corporation
• Lexmark International, Inc.
• Microsoft Corporation
• Newgen Software Technologies Limited
• Nice Systems Ltd.
• Open Text Corporation
• Oracle Corporation
• SAP SE
• SAS Institute, Inc.
• Semrush Holdings, Inc.
• Teradata Operations, Inc.
• TIBCO Software Inc.
• Xerox Corporation

LIST OF FIGURES

• FIGURE 1. SEARCH & CONTENT ANALYTICS MARKET RESEARCH PROCESS
• FIGURE 2. SEARCH & CONTENT ANALYTICS MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. SEARCH & CONTENT ANALYTICS MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. SEARCH & CONTENT ANALYTICS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. SEARCH & CONTENT ANALYTICS MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. SEARCH & CONTENT ANALYTICS MARKET DYNAMICS
• TABLE 7. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY SOCIAL MEDIA ANALYTICS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY SPEECH ANALYTICS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TEXT ANALYTICS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY WEB ANALYTICS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY CLOUD, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY ON-PREMISES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY BANKING FINANCIAL SERVICES, & INSURANCE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY GOVERNMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY IT & TELECOM, BY REGION, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY RETAIL & CONSUMER GOODS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. GLOBAL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TRAVEL & HOSPITALITY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 23. AMERICAS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 24. AMERICAS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 25. AMERICAS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 26. AMERICAS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 27. ARGENTINA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 28. ARGENTINA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 29. ARGENTINA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 30. BRAZIL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 31. BRAZIL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 32. BRAZIL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 33. CANADA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 34. CANADA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 35. CANADA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 36. MEXICO SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 37. MEXICO SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 38. MEXICO SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 39. UNITED STATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 40. UNITED STATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 41. UNITED STATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 42. UNITED STATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 43. ASIA-PACIFIC SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 44. ASIA-PACIFIC SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 45. ASIA-PACIFIC SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 46. ASIA-PACIFIC SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 47. AUSTRALIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 48. AUSTRALIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 49. AUSTRALIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 50. CHINA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 51. CHINA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 52. CHINA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 53. INDIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 54. INDIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 55. INDIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 56. INDONESIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 57. INDONESIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 58. INDONESIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 59. JAPAN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 60. JAPAN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 61. JAPAN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 62. MALAYSIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 63. MALAYSIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 64. MALAYSIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 65. PHILIPPINES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 66. PHILIPPINES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 67. PHILIPPINES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 68. SINGAPORE SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 69. SINGAPORE SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 70. SINGAPORE SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 71. SOUTH KOREA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 72. SOUTH KOREA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 73. SOUTH KOREA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 74. TAIWAN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 75. TAIWAN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 76. TAIWAN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 77. THAILAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 78. THAILAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 79. THAILAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 80. VIETNAM SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 81. VIETNAM SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 82. VIETNAM SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 83. EUROPE, MIDDLE EAST & AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 84. EUROPE, MIDDLE EAST & AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 85. EUROPE, MIDDLE EAST & AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 86. EUROPE, MIDDLE EAST & AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 87. DENMARK SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 88. DENMARK SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 89. DENMARK SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 90. EGYPT SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 91. EGYPT SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 92. EGYPT SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 93. FINLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 94. FINLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 95. FINLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 96. FRANCE SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 97. FRANCE SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 98. FRANCE SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 99. GERMANY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 100. GERMANY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 101. GERMANY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 102. ISRAEL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 103. ISRAEL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 104. ISRAEL SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 105. ITALY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 106. ITALY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 107. ITALY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 108. NETHERLANDS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 109. NETHERLANDS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 110. NETHERLANDS SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 111. NIGERIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 112. NIGERIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 113. NIGERIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 114. NORWAY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 115. NORWAY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 116. NORWAY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 117. POLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 118. POLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 119. POLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 120. QATAR SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 121. QATAR SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 122. QATAR SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 123. RUSSIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 124. RUSSIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 125. RUSSIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 126. SAUDI ARABIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 127. SAUDI ARABIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 128. SAUDI ARABIA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 129. SOUTH AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 130. SOUTH AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 131. SOUTH AFRICA SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 132. SPAIN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 133. SPAIN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 134. SPAIN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 135. SWEDEN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 136. SWEDEN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 137. SWEDEN SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 138. SWITZERLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 139. SWITZERLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 140. SWITZERLAND SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 141. TURKEY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 142. TURKEY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 143. TURKEY SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 144. UNITED ARAB EMIRATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 145. UNITED ARAB EMIRATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 146. UNITED ARAB EMIRATES SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 147. UNITED KINGDOM SEARCH & CONTENT ANALYTICS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 148. UNITED KINGDOM SEARCH & CONTENT ANALYTICS MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 149. UNITED KINGDOM SEARCH & CONTENT ANALYTICS MARKET SIZE, BY VERTICALS, 2018-2030 (USD MILLION)
• TABLE 150. SEARCH & CONTENT ANALYTICS MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 151. SEARCH & CONTENT ANALYTICS MARKET, FPNV POSITIONING MATRIX, 2023

The Search & Content Analytics Market was valued at USD 8.19 billion in 2023, expected to reach USD 9.17 billion in 2024, and is projected to grow at a CAGR of 12.36%, to USD 18.53 billion by 2030.

Search and Content Analytics is a domain within market research focusing on analyzing how consumers engage with search engines and digital content. This includes the algorithms that search engines use and the way content is structured and distributed across online platforms. The necessity for Search & Content Analytics arises from the increasing complexity of consumer search behavior and the sheer volume of digital content, demanding businesses optimize their content strategies for better visibility and engagement. This is crucial in applications involving SEO (Search Engine Optimization), content marketing strategies, and digital advertising campaigns. The end-use scope extends across industries like retail, media, entertainment, and services, enabling them to tailor their strategies for improved customer interaction and conversion rates. Key growth factors include the increasing reliance on digital marketing, the proliferation of the internet and smartphones, and advancements in AI and machine learning that refine analytics capabilities. Opportunities exist in developing predictive analytics tools to foresee consumer behavior changes and the integration of real-time analytics to adapt strategies promptly. Collaborative AI tools that combine human insights with machine learning could also provide a competitive edge. However, limitations such as data privacy concerns and the dynamic nature of search engine algorithms present challenges. Rapid algorithm changes can render strategies obsolete, demanding constant updates and adaptation. Additionally, the market faces barriers due to variations in data quality and the need for sophisticated tools to decipher unstructured data effectively. Areas ripe for innovation include sentiment analysis, automated content creation tools, and video content analytics, as consumer preferences shift towards multimedia content. Overall, businesses can leverage these insights to enhance content optimization, improve user engagement, and drive growth by staying attuned to market dynamics and emerging technologies. Emphasizing swift adaptation to technological advancements and regulatory changes may provide an edge in this evolving landscape.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Search & Content Analytics Market

The Search & Content Analytics Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Growing need to improve customer experience by managing high volume data
  • Adoption to offer better visibility through automated operations
  • Increasing demand for real-time data in large and medium-sized enterprises
• Market Restraints
  • Technical issues of content analytics with limited availability of skilled employees
• Market Opportunities
  • Integration of artificial intelligence and machine learning in analytical platforms
  • Government initiatives for digitization in enterprises and industries
• Market Challenges
  • Accuracy and security problems issues associated with search & content analytics

Porter's Five Forces: A Strategic Tool for Navigating the Search & Content Analytics Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Search & Content Analytics Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Search & Content Analytics Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Search & Content Analytics Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Search & Content Analytics Market

A detailed market share analysis in the Search & Content Analytics Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Search & Content Analytics Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Search & Content Analytics Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Search & Content Analytics Market

A strategic analysis of the Search & Content Analytics Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Search & Content Analytics Market, highlighting leading vendors and their innovative profiles. These include Adobe Systems Inc., Ahrefs Pte. Ltd., Alfresco Software, Inc., Bitly, Inc., Clarabridge, Inc., EMC Corporation, Everteam SAS, Genesys Cloud Services, Inc., Google LLC, Hewlett-Packard Development Company LP, Hotjar Ltd., Hyland Software, Inc., International Business Machines Corporation, Lexmark International, Inc., Microsoft Corporation, Newgen Software Technologies Limited, Nice Systems Ltd., Open Text Corporation, Oracle Corporation, SAP SE, SAS Institute, Inc., Semrush Holdings, Inc., Teradata Operations, Inc., TIBCO Software Inc., and Xerox Corporation.

Market Segmentation & Coverage

This research report categorizes the Search & Content Analytics Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Social Media Analytics, Speech Analytics, Text Analytics, and Web Analytics.
• Based on Deployment, market is studied across Cloud and On-Premises.
• Based on Verticals, market is studied across Banking Financial Services, & Insurance, Government, Healthcare, IT & Telecom, Media & Entertainment, Retail & Consumer Goods, and Travel & Hospitality.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Growing need to improve customer experience by managing high volume data
    • 5.1.1.2. Adoption to offer better visibility through automated operations
    • 5.1.1.3. Increasing demand for real-time data in large and medium-sized enterprises
  • 5.1.2. Restraints
    • 5.1.2.1. Technical issues of content analytics with limited availability of skilled employees
  • 5.1.3. Opportunities
    • 5.1.3.1. Integration of artificial intelligence and machine learning in analytical platforms
    • 5.1.3.2. Government initiatives for digitization in enterprises and industries
  • 5.1.4. Challenges
    • 5.1.4.1. Accuracy and security problems issues associated with search & content analytics
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Search & Content Analytics Market, by Type

• 6.1. Introduction
• 6.2. Social Media Analytics
• 6.3. Speech Analytics
• 6.4. Text Analytics
• 6.5. Web Analytics

7. Search & Content Analytics Market, by Deployment

• 7.1. Introduction
• 7.2. Cloud
• 7.3. On-Premises

8. Search & Content Analytics Market, by Verticals

• 8.1. Introduction
• 8.2. Banking Financial Services, & Insurance
• 8.3. Government
• 8.4. Healthcare
• 8.5. IT & Telecom
• 8.6. Media & Entertainment
• 8.7. Retail & Consumer Goods
• 8.8. Travel & Hospitality

9. Americas Search & Content Analytics Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Search & Content Analytics Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Search & Content Analytics Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Adobe Systems Inc.
• 2. Ahrefs Pte. Ltd.
• 3. Alfresco Software, Inc.
• 4. Bitly, Inc.
• 5. Clarabridge, Inc.
• 6. EMC Corporation
• 7. Everteam SAS
• 8. Genesys Cloud Services, Inc.
• 9. Google LLC
• 10. Hewlett-Packard Development Company LP
• 11. Hotjar Ltd.
• 12. Hyland Software, Inc.
• 13. International Business Machines Corporation
• 14. Lexmark International, Inc.
• 15. Microsoft Corporation
• 16. Newgen Software Technologies Limited
• 17. Nice Systems Ltd.
• 18. Open Text Corporation
• 19. Oracle Corporation
• 20. SAP SE
• 21. SAS Institute, Inc.
• 22. Semrush Holdings, Inc.
• 23. Teradata Operations, Inc.
• 24. TIBCO Software Inc.
• 25. Xerox Corporation