モバイル決済市場レポート：取引形態、用途、地域別、2024-2032

世界のモバイル決済市場規模は、2023年に2兆2,760億米ドルに達しました。今後、IMARCグループは、2024年から2032年にかけての成長率（CAGR）は17.1％を示し、2032年には9兆8,214億米ドルに達すると予測しています。同市場は、スマートフォンの普及率の上昇、政府による支援政策の実施、決済手段の急速な技術進歩、eコマース分野の著しい成長、デジタルおよび非接触型取引への消費者嗜好の継続的なシフトなどを背景に急速に拡大しています。

モバイル決済市場の分析：

市場の成長と規模：スマートフォンの普及、モバイル技術の進歩、キャッシュレス取引への急激なシフトにより、市場は安定した成長を遂げています。

主な市場促進要因：市場成長に影響を与える主な促進要因としては、スマートフォンの普及拡大、政府による支援策の実施、決済技術の急速な進歩、eコマース産業の成長、デジタル取引への消費者嗜好の変化などが挙げられます。

主要市場動向：主な市場動向には、近距離無線通信（NFC）、クイックレスポンス（QR）コード、生体認証などの先進技術の決済システムへの統合が含まれます。また、モバイルウォレットや非接触型決済の登場は、その利便性と安全性から市場の成長を後押ししています。

地理的動向：アジア太平洋地域は、スマートフォンの利用率が高く、革新的な決済技術が採用されているため、市場をリードしています。その他の地域も、急速な技術進歩や支援的な規制政策の実施に後押しされ、著しい成長を示しています。

競合情勢：市場は、競争力を維持するために戦略的提携、技術革新、サービス提供の拡大に注力する主要プレーヤーの積極的な関与によって特徴付けられています。さらに、各社は地域市場のニーズや規制への対応に注力しており、これは世界展開戦略にとって極めて重要です。

課題と機会：同市場は、データ・セキュリティーやプライバシーに関する懸念、各地域の規制遵守、多様な消費者の嗜好に対応する必要性など、さまざまな課題に直面しています。しかし、急速な技術革新と、パーソナライズされたサービスや顧客体験の向上のためのデータ分析の活用が、市場成長の新たな機会を生み出しています。

モバイル決済市場の動向：

スマートフォンの普及拡大

スマートフォンの普及と利用が成長を促す要因となっています。さらに、スマートフォンの手頃な価格とアクセシビリティが向上し、普及が進んでいることも、市場の成長を後押ししています。このほか、近距離無線通信（NFC）、生体認証セキュリティ、強化された接続オプションなど、さまざまな先進機能の統合により、スマートフォンがモバイル決済の理想的なプラットフォームとなっていることも、市場成長に明るい見通しをもたらしています。これに伴い、急速な技術進歩により、よりシームレスで安全な取引体験が可能になり、それによってユーザーにモバイル決済方法の採用を促していることが、市場の成長を促進しています。さらに、スマートフォンのアプリケーションはユーザーフレンドリーになっており、直感的なインターフェイスや簡単なナビゲーションを提供し、新規ユーザーの参入障壁を低くしています。

さまざまな政府イニシアチブの実施

デジタル・トランザクションを奨励するさまざまな政策や枠組みを政府が導入していることも、成長を促す要因となっています。これに伴い、キャッシュレス経済の推進、金融包摂の強化に向けた取り組み、デジタル取引の標準化プロトコルの確立など、有利な政策の導入が市場成長に寄与しています。さらに、補助金、給与、その他の公的支払いを含む政府決済をデジタル化するためのイニシアチブの政府による採用が増加しており、それによって市民がデジタル決済手段を採用することを奨励していることも、市場成長にプラスの影響を与えています。これに加え、モバイル決済の安全かつ堅牢な環境を確保し、ユーザーやプロバイダーの信頼感を高める規制当局の支援も高まっており、市場成長の原動力になると予想されます。

決済技術の急速な進歩

決済技術の継続的な進化は、市場成長に影響を与える主要な要因です。これに伴い、非接触型決済技術、クイックレスポンス（QR）コード決済、ブロックチェーン、暗号通貨統合の市場開拓が進み、セキュリティ、スピード、利便性が強化されていることが市場成長を後押ししています。さらに、使いやすさと衛生的な利点から非接触型決済が広く採用されていることも、市場の成長を後押ししています。これに加えて、透明性の向上と不正行為の減少を提供するブロックチェーン技術の統合が、市場の成長を促進しています。さらに、決済システムにおける人工知能（AI）と機械学習（ML）の活用が進み、パーソナライズされた体験、不正検出、予測分析が可能になり、モバイル決済プラットフォームの全体的な効率とセキュリティが強化されることで、市場の成長が見込まれています。

eコマースとオンライン小売の成長

eコマース部門とオンライン小売の台頭が市場成長の起爆剤となっています。これに伴い、オンラインショッピングの利便性が高まっていることに加え、幅広い製品やサービスが提供されるようになり、消費者のオンライン購入が促進されていることが、市場の成長を後押ししています。これに加えて、モバイルウォレットや決済アプリとeコマースプラットフォームの統合により、シームレスな取引が促進され、顧客体験が向上していることも、市場の成長を後押しすると予想されます。さらに、ソーシャルメディア・プラットフォームを通じて直接購入できるため、ソーシャルメディア・コマースの人気が高まっていることも、市場成長を後押ししています。これとともに、企業がオンラインプレゼンスを高めるにつれて、効率的で安全なモバイル決済ソリューションに対する需要が高まっていることも、市場成長を後押ししています。

消費者の行動と嗜好の急激な変化

取引における利便性、スピード、セキュリティ強化のニーズに後押しされ、消費者の行動や嗜好がデジタルやキャッシュレス決済方式へと急激に変化していることが、市場成長を大きく後押ししています。さらに、金融取引を含むデジタル交流に対する技術愛好家の嗜好の高まりは、市場成長にプラスの影響を与えています。これに加えて、さまざまなチャネルでシームレスな体験を提供する統合決済ソリューションに対する需要の高まりが、市場に明るい展望をもたらしています。これとは別に、モバイル決済と連動したロイヤルティプログラムや即時割引など、パーソナライズされた付加価値サービスに対する嗜好の高まりが、市場に有益な成長機会をもたらしています。

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査目的
• 利害関係者
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

• 概要
• 主要業界動向

第5章 世界のモバイル決済市場

• 市場概要
• 市場実績
• COVID-19の影響
• 市場内訳：取引形態別
• 市場内訳：用途別
• 市場内訳：地域別
• 市場予測
• SWOT分析
  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威
• バリューチェーン分析
  • 概要
  • 研究開発
  • インプット
  • 製品とサービス
  • マーケティングと流通
  • エンドユーザー
  • 販売後のサービス
• ポーターのファイブフォース分析
  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威
• 価格分析

第6章 市場内訳：取引形態別

• WAP
  • 市場動向
  • 市場予測
• NFC
  • 市場動向
  • 市場予測
• SMS
  • 市場動向
  • 市場予測
• USSD
  • 市場動向
  • 市場予測
• その他
  • 市場動向
  • 市場予測

第7章 市場内訳：用途別

• エンターテイメント
  • 市場動向
  • 市場予測
• エネルギー・ユーティリティ
  • 市場動向
  • 市場予測
• ヘルスケア
  • 市場動向
  • 市場予測
• 小売
  • 市場動向
  • 市場予測
• ホスピタリティと運輸
  • 市場動向
  • 市場予測
• その他
  • 市場動向
  • 市場予測

第8章 市場内訳：地域別

• アジア太平洋
  • 市場動向
  • 市場予測
• 北米
  • 市場動向
  • 市場予測
• 欧州
  • 市場動向
  • 市場予測
• 中東・アフリカ地域
  • 市場動向
  • 市場予測
• ラテンアメリカ
  • 市場動向
  • 市場予測

第9章 競合情勢

• 市場構造
• 主要企業
• 主要企業のプロファイル
  • FIS
  • Gemalto（Thales Group）
  • MasterCard
  • Alipay（Ant Group）
  • Visa
  • Apple
  • Google
  • Samsung Electronics
  • Bharti Airtel
  • American Express
  • Bank of America
  • Citrus Payment Solutions
  • LevelUp（Grubhub Inc.）
  • MobiKwiK
  • One97 Communication
  • Orange
  • Oxigen
  • Square
  • Venmo（PayPal, Inc.）
  • ZipCash Card Services

List of Figures

• Figure 1: Global: Mobile Payment Market: Major Drivers and Challenges
• Figure 2: Global: Mobile Payment Market: Sales Value (in Billion US$), 2018-2023
• Figure 3: Global: Mobile Payment Market: Breakup by Mode of Transaction (in %), 2023
• Figure 4: Global: Mobile Payment Market: Breakup by Application (in %), 2023
• Figure 5: Global: Mobile Payment Market: Breakup by Region (in %), 2023
• Figure 6: Global: Mobile Payment Market Forecast: Sales Value (in Billion US$), 2024-2032
• Figure 7: Global: Mobile Payment Industry: SWOT Analysis
• Figure 8: Global: Mobile Payment Industry: Value Chain Analysis
• Figure 9: Global: Mobile Payment Industry: Porter's Five Forces Analysis
• Figure 10: Global: Mobile Payment (WAP) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 11: Global: Mobile Payment (WAP) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 12: Global: Mobile Payment (NFC) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 13: Global: Mobile Payment (NFC) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 14: Global: Mobile Payment (SMS) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 15: Global: Mobile Payment (SMS) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 16: Global: Mobile Payment (USSD) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 17: Global: Mobile Payment (USSD) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 18: Global: Mobile Payment (Other Mode of Transactions) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 19: Global: Mobile Payment (Other Mode of Transactions) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 20: Global: Mobile Payment (Entertainment) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 21: Global: Mobile Payment (Entertainment) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 22: Global: Mobile Payment (Energy and Utilities) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 23: Global: Mobile Payment (Energy and Utilities) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 24: Global: Mobile Payment (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 25: Global: Mobile Payment (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 26: Global: Mobile Payment (Retail) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 27: Global: Mobile Payment (Retail) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 28: Global: Mobile Payment (Hospitality and Transportation) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 29: Global: Mobile Payment (Hospitality and Transportation) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 30: Global: Mobile Payment (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 31: Global: Mobile Payment (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 32: Asia Pacific: Mobile Payment Market: Sales Value (in Million US$), 2018 & 2023
• Figure 33: Asia Pacific: Mobile Payment Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 34: North America: Mobile Payment Market: Sales Value (in Million US$), 2018 & 2023
• Figure 35: North America: Mobile Payment Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 36: Europe: Mobile Payment Market: Sales Value (in Million US$), 2018 & 2023
• Figure 37: Europe: Mobile Payment Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 38: Middle East and Africa: Mobile Payment Market: Sales Value (in Million US$), 2018 & 2023
• Figure 39: Middle East and Africa: Mobile Payment Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 40: Latin America: Mobile Payment Market: Sales Value (in Million US$), 2018 & 2023
• Figure 41: Latin America: Mobile Payment Market Forecast: Sales Value (in Million US$), 2024-2032

List of Tables

• Table 1: Global: Mobile Payment Market: Key Industry Highlights, 2023 and 2032
• Table 2: Global: Mobile Payment Market Forecast: Breakup by Mode of Transaction (in Million US$), 2024-2032
• Table 3: Global: Mobile Payment Market Forecast: Breakup by Application (in Million US$), 2024-2032
• Table 4: Global: Mobile Payment Market Forecast: Breakup by Region (in Million US$), 2024-2032
• Table 5: Global: Mobile Payment Market Structure
• Table 6: Global: Mobile Payment Market: Key Players

The global mobile payment market size reached US$ 2,276.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 9,821.4 Billion by 2032, exhibiting a growth rate (CAGR) of 17.1% during 2024-2032. The market is rapidly expanding driven by the increasing smartphone penetration, the implementation of supportive government policies, rapid technological advancements in payment methods, significant growth in the e-commerce sector, and the ongoing shift in consumer preferences towards digital and contactless transactions.

Mobile Payment Market Analysis:

Market Growth and Size: The market is witnessing stable growth, driven by widespread adoption of smartphones, advancements in mobile technology, and the sudden shift towards cashless transactions.

Major Market Drivers: Key drivers influencing the market growth include the increasing penetration of smartphones, implementation of supportive government initiatives, rapid advancements in payment technologies, growing e-commerce industry, and the shifting consumer preferences towards digital transactions.

Key Market Trends: The key market trends involve the integration of advanced technologies like near-field communication (NFC), quick response (QR) codes, and biometric authentication in payment systems. Additionally, the emergence of mobile wallets and contactless payments, due to their convenience and security, is bolstering the market growth.

Geographical Trends: Asia Pacific leads the market due to high smartphone usage and the adoption of innovative payment technologies. Other regions are also showing significant growth, fueled by rapid technological advancements and implementation of supportive regulatory policies.

Competitive Landscape: The market is characterized by the active involvement of key players who are focusing on strategic collaborations, technological innovation, and expanding service offerings to maintain competitiveness. Furthermore, companies are focusing on catering to local market needs and regulations, which is crucial for global expansion strategies.

Challenges and Opportunities: The market faces various challenges, such as concerns regarding data security and privacy, regulatory compliance across different regions, and the need to cater to diverse consumer preferences. However, rapid technological innovations and the use of data analytics for personalized services and improved customer experience are creating new opportunities for the market growth.

Mobile Payment Market Trends:

Increasing penetration of smartphones

The widespread availability and utilization of smartphones are acting as growth-inducing factors. Moreover, the rising affordability and accessibility of smartphones, leading to their heightened adoption, is favoring the market growth. Besides this, the integration of various advanced features like near-field communication (NFC), biometric security, and enhanced connectivity options to make smartphones an ideal platform for executing mobile payments is creating a positive outlook for the market growth. In line with this, rapid technological advancements, enabling a more seamless and secure transaction experience, thereby encouraging users to adopt mobile payment methods, are fostering the market growth. Furthermore, smartphone applications have become more user-friendly, offering intuitive interfaces, easy navigation, and lowering the barrier to entry for new users.

Implementation of various government initiatives

The imposition of various government policies and frameworks that encourage digital transactions is acting as a growth-inducing factor. In line with this, the introduction of favorable policies, like the promotion of cashless economies, initiatives to enhance financial inclusion, and the establishment of standardized protocols for digital transactions, are contributing to the market growth. Additionally, the increasing adoption of initiatives by governments to digitize government payments, including subsidies, salaries, and other public payments, thereby encouraging citizens to adopt digital payment methods, is positively impacting the market growth. Along with this, the rising regulatory support that ensures a secure and robust environment for mobile payments, instilling confidence among users and providers, is anticipated to drive the market growth.

Rapid advancements in payment technologies

The continuous evolution of payment technologies is a major driver influencing the market growth. In line with this, the development of contactless payment technologies, quick response (QR) code payments, blockchain, and cryptocurrency integrations to offer enhanced security, speed, and convenience is boosting the market growth. Moreover, the widespread adoption of contactless payments, owing to their ease of use and hygienic benefits, is favoring the market growth. Besides this, the integration of blockchain technology offering increased transparency and reduced fraud, is propelling the market growth. Additionally, the increasing utilization of artificial intelligence (AI) and machine learning (ML) in payment systems to enable personalized experiences, fraud detection, and predictive analysis, enhancing the overall efficiency and security of mobile payment platforms, is anticipated to drive the market growth.

Growing e-commerce sector and online retail

The rising e-commerce sector and online retail are catalyzing the market growth. In line with this, the rising convenience of shopping online, coupled with the widespread availability of a wide range of products and services, encouraging consumers to make online purchases, is supporting the market growth. In addition to this, the integration of mobile wallets and payment apps with e-commerce platforms, facilitating seamless transactions and enhancing the customer experience, is anticipated to drive the market growth. Additionally, the rising popularity of social media commerce, as purchases can be made directly through social media platforms, is propelling the market growth. Along with this, the increasing demand for efficient and secure mobile payment solutions as businesses increase their online presence is enhancing the market growth.

Sudden shift in consumer behavior and preferences

The sudden shift in consumer behavior and preferences towards digital and cashless payment methods, driven by the need for convenience, speed, and enhanced security in transactions, is providing a considerable boost to the market growth. Moreover, the rising preference among tech enthusiasts for digital interactions, including financial transactions, is positively impacting the market growth. In addition to this, the growing demand for integrated payment solutions that offer a seamless experience across various channels is creating a positive outlook for the market. Apart from this, the rising preference for personalized and value-added services, like loyalty programs and instant discounts linked to mobile payments, is offering remunerative growth opportunities for the market.

Mobile Payment Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global and regional levels for 2024-2032. Our report has categorized the market based on mode of transaction and application.

Breakup by Mode of Transaction:

WAP (Wireless Application Protocol)

NFC (Near Field Communications)

SMS (Short Message Service)

USSD (Unstructured Supplementary Service Data)

Others

WAP (wireless application protocol) accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the mode of transaction. This includes WAP (wireless application protocol), NFC (near field communications), SMS (short message service), USSD (unstructured supplementary service data), and others. According to the report, WAP (wireless application protocol) represented the largest segment.

Wireless application protocol (WAP) holds the largest market share due to its wide accessibility and compatibility with a range of mobile devices. It enables users to access the internet on mobile phones, facilitating online transactions and mobile banking. Moreover, WAP supports a wide array of services, such as utility payments and online shopping, making it a versatile and preferred choice for many users. Besides this, the widespread popularity of WAP, attributed to its user-friendly interface and the ability to offer a secure environment for transactions, is favoring the market growth.

Near-field communications (NFC) refers to a method of wireless data transfer that allows a device to communicate with another when they are in close proximity. The rising popularity of NFC for mobile payments, due to its convenience and speed, is catalyzing the market growth. Moreover, it enables contactless payments, as users can tap their phone on a point-of-sale (POS) terminal to complete a transaction.

Short message service (SMS)-based mobile payments involve sending a text message to facilitate a transaction. They are simple to use and do not require a data connection, making them accessible to a broader population. SMS payments are utilized for small transactions, such as topping up mobile credit or paying for low-cost services.

Unstructured supplementary service data (USSD) refers to a protocol used by global systems for mobile communications (GSM) cellular telephones for communicating with the service provider's computers. They can be used for mobile banking and to make payments without an internet connection, making them accessible to users with basic mobile phones.

Breakup by Application:

Entertainment

Energy and Utilities

Healthcare

Retail

Hospitality and Transportation

Others

Retail holds the largest share in the industry

A detailed breakup and analysis of the market based on the application has also been provided in the report. This includes entertainment, energy and utilities, healthcare, retail, hospitality and transportation, and others. According to the report, retail accounted for the largest market share.

The retail sector represents the largest market share, driven by the burgeoning e-commerce platforms and the heightened adoption of mobile wallets and contactless payments in physical stores. Moreover, retailers are integrating mobile payment solutions to offer customers a faster, more convenient, and secure way to pay, enhancing the overall shopping experience. Besides this, the proliferation of smartphones and the integration of advanced technologies like quick response (QR) codes and near field communications (NFC), propelling the use of mobile payments in retail, is boosting the market growth.

The entertainment sector utilizes mobile payments for online gaming, streaming services, and live event ticketing. Mobile payments offer a convenient and instant method for users to make in-app purchases or subscribe to services. Moreover, the ease of transaction and the ability to store payment information for recurring use are contributing to the market growth.

The energy and utilities sectors are adopting mobile payment solutions to facilitate easy and timely bill payments as customers appreciate the convenience of paying utility bills directly from their smartphones, avoiding the need to visit payment centers or write checks. Moreover, the integration of mobile payments into customer service platforms, streamlining the billing process and improving customer satisfaction, is supporting the market growth.

The healthcare sectors utilize mobile payments to simplify the payment of medical bills and health services. They enable easy transactions for patients and reduce administrative overhead for healthcare providers. Moreover, the rising adoption of mobile payments in healthcare to support telemedicine services, as patients can pay for consultations and services remotely, is stimulating the market growth.

The hospitality industry, including hotels and restaurants, is leveraging mobile payments to offer guests a more streamlined experience. They offer mobile payment options for making reservations and checking out, reducing the need for physical transactions, and thereby enhancing operational efficiency and customer satisfaction. Moreover, mobile payments allow for quick bill settlements and the possibility of ordering and paying via a smartphone app, enhancing the market growth.

The transportation sector utilizes mobile payments for ticketing and fare collection in public transport, ride-sharing services, and parking. The increasing adoption of mobile payments due to the speed and convenience of contactless payments, reducing the need for cash and improving the efficiency of transport systems, is catalyzing the market growth.

Breakup by Region:

Asia Pacific

North America

Europe

Middle East and Africa

Latin America

Asia Pacific leads the market, accounting for the largest mobile payment market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include Asia Pacific, North America, Europe, Middle East and Africa, and Latin America. According to the report, Asia Pacific accounted for the largest market share.

The Asia Pacific region represents the largest market share due to high smartphone penetration, a large population base, and the rapid adoption of innovative payment technologies. Moreover, the widespread utilization of mobile wallets and quick response (QR) code-based payments in the region is favoring the market growth. Besides this, the strong presence of major players in the mobile payment industry, along with the implementation of supportive government policies promoting digital transactions, is acting as a growth-inducing factor. Additionally, the increasing trend of e-commerce and the burgeoning startup ecosystem in the region are propelling the market growth.

Europe's mobile payment market is driven by the high adoption of contactless payments, robust financial infrastructure, and strong regulatory frameworks ensuring security and consumer protection. Moreover, the rising government initiatives to create a single digital market are supporting the market growth. Along with this, the increasing adoption of mobile payment due to their convenience and the growing trend of cashless societies in the region is enhancing the market growth.

North America is showing significant growth in the market due to the rising focus on security, convenience, and technological innovation. Besides this, the presence of major technology companies and financial institutions that are investing in mobile payment technologies, such as NFC and mobile wallets, is fostering the market growth.

In Latin America, the mobile payment market is expanding, driven by increasing internet penetration, growing smartphone usage, and the introduction of initiatives to improve financial inclusion. Along with this, the rising adoption of mobile payment solutions, with a focus on QR code payments and mobile banking, is acting as a growth-inducing factor.

The Middle East and Africa (MEA) region is experiencing a growing adoption of mobile payment solutions, influenced by a young, tech-enthusiast population and rising efforts to increase financial inclusion. Besides this, the prevalence of mobile money services, offering an accessible way for people without traditional bank accounts to conduct financial transactions, is boosting the market growth.

Leading Key Players in the Mobile Payment Industry:

The major players in the market are engaged in a variety of strategic initiatives to enhance their market position and meet the evolving needs of consumers and businesses. They are investing in technological advancements to ensure secure, fast, and user-friendly payment solutions. Moreover, the leading firms are focusing on integrating cutting-edge technologies like blockchain, artificial intelligence (AI), and biometric authentication to improve security and offer personalized services. Besides this, they are forming partnerships and collaborations with tech companies, financial institutions, and retailers to expand service offerings and reach.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

FIS

Gemalto (Thales Group)

MasterCard

Alipay (Ant Group)

Visa

Apple

Google

Samsung Electronics

Bharti Airtel

American Express

Bank of America

Citrus Payment Solutions

LevelUp (Grubhub Inc.)

MobiKwik

One97 Communication

Orange

Oxigen

Square

Venmo (PayPal, Inc.)

ZipCash Card Services

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Latest News:

In 2023, Visa announced a partnership with PayPal and Venmo to pilot Visa+, an innovative service that will help individuals move money quickly and securely between different person-to-person (P2P) digital payment apps.

In 2021, Alipay (Ant Group) launched QR code payment methods to complete the payment process without entering the transaction amount.

In 2021, American Express announced the launch of a web version and mobile app of Amex Pay, for the payments of taxes, insurance, cable bills, and internet bills, among others.

Key Questions Answered in This Report

• 1. What was the size of the global mobile payment market in 2023?
• 2. What is the expected growth rate of the global mobile payment market during 2024-2032?
• 3. What are the key factors driving the global mobile payment market?
• 4. What has been the impact of COVID-19 on the global mobile payment market?
• 5. What is the breakup of the global mobile payment market based on the mode of transaction?
• 6. What is the breakup of the global mobile payment market based on the application?
• 7. What are the key regions in the global mobile payment market?
• 8. Who are the key players/companies in the global mobile payment market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Mobile Payment Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Breakup by Mode of Transaction
• 5.5 Market Breakup by Application
• 5.6 Market Breakup by Region
• 5.7 Market Forecast
• 5.8 SWOT Analysis
  • 5.8.1 Overview
  • 5.8.2 Strengths
  • 5.8.3 Weaknesses
  • 5.8.4 Opportunities
  • 5.8.5 Threats
• 5.9 Value Chain Analysis
  • 5.9.1 Overview
  • 5.9.2 Research and Development
  • 5.9.3 Inputs
  • 5.9.4 Product and Services
  • 5.9.5 Marketing and Distribution
  • 5.9.6 End Users
  • 5.9.7 Post Sales Service
• 5.10 Porters Five Forces Analysis
  • 5.10.1 Overview
  • 5.10.2 Bargaining Power of Buyers
  • 5.10.3 Bargaining Power of Suppliers
  • 5.10.4 Degree of Competition
  • 5.10.5 Threat of New Entrants
  • 5.10.6 Threat of Substitutes
• 5.11 Price Analysis

6 Market Breakup by Mode of Transaction

• 6.1 WAP
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 NFC
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast
• 6.3 SMS
  • 6.3.1 Market Trends
  • 6.3.2 Market Forecast
• 6.4 USSD
  • 6.4.1 Market Trends
  • 6.4.2 Market Forecast
• 6.5 Others
  • 6.5.1 Market Trends
  • 6.5.2 Market Forecast

7 Market Breakup by Application

• 7.1 Entertainment
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Energy and Utilities
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast
• 7.3 Healthcare
  • 7.3.1 Market Trends
  • 7.3.2 Market Forecast
• 7.4 Retail
  • 7.4.1 Market Trends
  • 7.4.2 Market Forecast
• 7.5 Hospitality and Transportation
  • 7.5.1 Market Trends
  • 7.5.2 Market Forecast
• 7.6 Others
  • 7.6.1 Market Trends
  • 7.6.2 Market Forecast

8 Market Breakup by Region

• 8.1 Asia Pacific
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 North America
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast
• 8.3 Europe
  • 8.3.1 Market Trends
  • 8.3.2 Market Forecast
• 8.4 Middle East and Africa
  • 8.4.1 Market Trends
  • 8.4.2 Market Forecast
• 8.5 Latin America
  • 8.5.1 Market Trends
  • 8.5.2 Market Forecast

9 Competitive Landscape

• 9.1 Market Structure
• 9.2 Key Players
• 9.3 Profiles of Key Players
  • 9.3.1 FIS
  • 9.3.2 Gemalto (Thales Group)
  • 9.3.3 MasterCard
  • 9.3.4 Alipay (Ant Group)
  • 9.3.5 Visa
  • 9.3.6 Apple
  • 9.3.7 Google
  • 9.3.8 Samsung Electronics
  • 9.3.9 Bharti Airtel
  • 9.3.10 American Express
  • 9.3.11 Bank of America
  • 9.3.12 Citrus Payment Solutions
  • 9.3.13 LevelUp (Grubhub Inc.)
  • 9.3.14 MobiKwiK
  • 9.3.15 One97 Communication
  • 9.3.16 Orange
  • 9.3.17 Oxigen
  • 9.3.18 Square
  • 9.3.19 Venmo (PayPal, Inc.)
  • 9.3.20 ZipCash Card Services