オンラインフードデリバリー市場規模、シェア、成長分析、タイプ別、チャネル別、支払い方法別、ビジネスモデル別、地域別 - 産業予測 2025～2032年

世界のオンラインフードデリバリー市場規模は2023年に2,154億7,000万米ドルと評価され、2024年の2,372億3,000万米ドルから2032年には5,122億4,000万米ドルに成長し、予測期間（2025-2032年）のCAGRは10.1％で成長する見通しです。

オンライン・ミールデリバリー市場は、多忙なライフスタイルの中で利便性を求める消費者需要の高まりに後押しされ、活況を呈しています。GrabホールディングスがAltimeter Growth Corp.と合併し、400億米ドルと評価されたことは、東南アジアにおける大きな成長の可能性を浮き彫りにしています。この市場は主に家族間の取引が中心で、すぐに食べられる食事や下ごしらえが必要な食事など、幅広いメニューを提供しているのが特徴です。ウーバーが約11億米ドルでドリズリーを買収した後のサービス統合は、この分野における戦略的統合を強調しています。消費者は割引や特典、柔軟な支払い方法などの恩恵を受け、特に非接触型配達の普及をさらに加速させています。主要な競合他社はテクノロジーを活用し、パートナーシップを拡大して顧客体験を向上させており、市場の継続的成長を確実なものにしています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 規制情勢

オンラインフードデリバリー市場規模：タイプ別& CAGR（2025-2032）

• 市場概要
• プラットフォームから消費者へ
• レストランから消費者へ

オンラインフードデリバリー市場規模：チャネル別& CAGR（2025-2032）

• 市場概要
• ウェブサイト/デスクトップ
• モバイルアプリケーション

オンラインフードデリバリー市場規模：支払い方法別& CAGR（2025-2032）

• 市場概要
• 代金引換
• オンライン決済

オンラインフードデリバリー市場規模：ビジネスモデル別& CAGR（2025-2032）

• 市場概要
• 注文重視の食品配達システム
• 物流重視の食品配送システム
• フルサービスの食品配達システム

オンラインフードデリバリー市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Uber Eats（USA）
• DoorDash, Inc.（USA）
• Just Eat Takeaway.com（Netherlands）
• Meituan Inc.（China）
• Deliveroo Plc（United Kingdom）
• Delivery Hero SE（Germany）
• Bundl Technologies Private Limited（Swiggy）（India）
• Zomato Ltd（India）
• Domino's Pizza, Inc.（USA）
• Yum!Brands, Inc.（USA）
• Grubhub Inc.（USA）
• Postmates Inc.（USA）
• Glovo（Spain）
• Foodpanda（Germany）
• Alibaba Group（China）
• Rappi（Colombia）
• Takeaway.com（Netherlands）
• iFood（Brazil）

結論と提言

Global Online Food Delivery Market size was valued at USD 215.47 billion in 2023 and is poised to grow from USD 237.23 billion in 2024 to USD 512.24 billion by 2032, growing at a CAGR of 10.1% during the forecast period (2025-2032).

The online meal delivery market is thriving, fueled by the rise in consumer demand for convenience amid busy lifestyles. Grab Holdings' reported merger with Altimeter Growth Corp., valued at USD 40 billion, highlights the significant growth potential within Southeast Asia. This market is primarily driven by family transactions and features a wide range of offerings, including ready-to-eat meals and those requiring preparation. The integration of services following Uber's acquisition of Drizzly for approximately USD 1.1 billion underscores the strategic consolidation in this space. Consumers benefit from discounts, rewards, and flexible payment options, further accelerating adoption, particularly for contactless deliveries. Key competitors are leveraging technology and expanding partnerships to enhance customer experience, ensuring continued market growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Online Food Delivery market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Online Food Delivery Market Segments Analysis

Global Online Food Delivery Market is segmented by Type, Channel, Payment Method, Business Model and region. Based on Type, the market is segmented into Platform-to-Consumer and Restaurant-to-Consumer. Based on Channel, the market is segmented into Website/Desktop and Mobile Applications. Based on Payment Method, the market is segmented into Cash on Delivery and Online Payment. Based on Business Model, the market is segmented into Order Focused Food Delivery System, Logistics Focused Food Delivery System and Full-Service Food Delivery System. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Online Food Delivery Market

The Global Online Food Delivery market is experiencing significant growth due to enhanced connectivity and the rising adoption of smartphones, allowing consumers unprecedented access to various delivery applications. Users can now effortlessly order meals from their favorite restaurants through their devices, exploring a comprehensive list of options at their fingertips. This technological shift has penetrated even remote and rural areas, where smartphones have become commonplace. The increasing acceptance of online shopping among rural populations can be attributed to the availability of user-friendly e-commerce platforms and food delivery services. Additionally, a surge in mobile internet users worldwide, coupled with advancements in network infrastructure, has further improved connectivity, particularly in developing regions, thus driving growth in this sector.

Restraints in the Global Online Food Delivery Market

The Global Online Food Delivery market faces significant challenges primarily due to the logistical complexities arising from the surge in online food ordering. As many restaurants partner with various food delivery services to expand their reach and increase sales, they often find themselves inundated with a high volume of orders from multiple platforms. This overwhelming influx can lead to difficulties in efficiently managing operations, fulfilling orders promptly, and maintaining quality service. Consequently, the struggle to coordinate schedules, resources, and staff can hinder the potential growth and sustainability of these businesses within the competitive online food delivery landscape.

Market Trends of the Global Online Food Delivery Market

The Global Online Food Delivery market is experiencing a notable trend towards the integration of AI and big data analytics, significantly enhancing user experience and operational efficiency. Innovations driven by these technologies are shaping mobile applications and websites that not only offer seamless navigation but also personalize the dining experience based on individual preferences, locations, and user-generated reviews. This transformative approach not only facilitates smarter ordering but also fosters user engagement, mirroring the traditional restaurant experience. Furthermore, real-time analysis of consumer behavior enables platforms to deliver tailored recommendations, establishing a competitive edge and promoting customer loyalty in an increasingly crowded marketplace.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape

Global Online Food Delivery Market Size by Type & CAGR (2025-2032)

• Market Overview
• Platform-to-Consumer
• Restaurant-to-Consumer

Global Online Food Delivery Market Size by Channel & CAGR (2025-2032)

• Market Overview
• Website/Desktop
• Mobile Applications

Global Online Food Delivery Market Size by Payment Method & CAGR (2025-2032)

• Market Overview
• Cash on Delivery
• Online Payment

Global Online Food Delivery Market Size by Business Model & CAGR (2025-2032)

• Market Overview
• Order Focused Food Delivery System
• Logistics Focused Food Delivery System
• Full-Service Food Delivery System

Global Online Food Delivery Market Size & CAGR (2025-2032)

• North America (Type, Channel, Payment Method, Business Model)
  • US
  • Canada
• Europe (Type, Channel, Payment Method, Business Model)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Channel, Payment Method, Business Model)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Channel, Payment Method, Business Model)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Channel, Payment Method, Business Model)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Uber Eats (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DoorDash, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Just Eat Takeaway.com (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Meituan Inc. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deliveroo Plc (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Delivery Hero SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bundl Technologies Private Limited (Swiggy) (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zomato Ltd (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Domino's Pizza, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yum! Brands, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grubhub Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Postmates Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Glovo (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Foodpanda (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alibaba Group (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rappi (Colombia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Takeaway.com (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iFood (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations