オンライン食品宅配サービス市場規模、シェア、成長分析：タイプ別、支払方法別、チャネル別、地域別 - 産業予測 2025年～2032年

オンライン食品宅配サービスの世界市場規模は2023年に486億米ドルと評価され、予測期間（2025-2032年）のCAGRは10.1％で成長し、2024年の535億1,000万米ドルから2032年には1,155億4,000万米ドルに成長する見通しです。

オンライン食品宅配サービス市場はデジタル時代に変革的な成長を遂げ、多様な料理やレストランの選択肢への容易なアクセスを通じて消費者の食習慣を再構築しています。スマートフォンの利用が増加し、インターネット接続が強化されたことで、レストラン品質の食事を消費者の自宅まで直接届けるという利便性への需要が高まっています。COVID-19の流行はこの動向をさらに加速させ、宅配サービスの普及を後押ししています。しかし、市場競争は激しく、多国籍企業とローカル・プラットフォームが入り乱れて覇を競っています。進化する消費者の嗜好に対応するため、クラウドキッチンのようなイノベーションが台頭しています。食品の安全性、持続可能性、価格圧力などの課題はあるもの、嗜好の進化と継続的な技術の進歩により、市場は成長すると予測されます。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次データと一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 規制情勢
• ケーススタディ
• 技術の進歩

オンライン食品宅配サービス市場規模：タイプ別& CAGR（2025-2032）

• 市場概要
• プラットフォームから消費者へ
• レストランから消費者へ

オンライン食品宅配サービス市場規模：支払方法別& CAGR（2025-2032）

• 市場概要
• 代金引換
• オンライン

オンライン食品宅配サービス市場規模：チャネル別& CAGR（2025-2032）

• 市場概要
• モバイルアプリケーション
• ウェブサイト/デスクトップ

オンライン食品宅配サービス市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 市場の最近の動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 会社概要
  • 製品ポートフォリオ分析
  • セグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Deliveroo（United Kingdom）
• DoorDash（United States）
• Uber Eats（United States）
• Grubhub（United States）
• Zomato（India）
• Swiggy（India）
• Foodpanda（Germany）
• Glovo（Spain）
• Rappi（Colombia）
• iFood（Brazil）
• Postmates（United States）
• Menulog（Australia）
• Lieferando（Germany）

結論と推奨事項

Global Online Food Delivery Services Market size was valued at USD 48.6 billion in 2023 and is poised to grow from USD 53.51 billion in 2024 to USD 115.54 billion by 2032, growing at a CAGR of 10.1% during the forecast period (2025-2032).

The online food delivery market has experienced transformative growth in the digital era, reshaping consumer dining habits through effortless access to diverse cuisines and restaurant options. Increasing smartphone usage and enhanced internet connectivity have fueled demand for the convenience of restaurant-quality meals delivered directly to consumers' homes. The COVID-19 pandemic further accelerated this trend, driving widespread adoption of delivery services. However, the market is highly competitive, featuring a mix of multinational corporations and local platforms, all vying for dominance. Innovations like cloud kitchens are emerging to cater to evolving consumer preferences. Despite challenges such as food safety, sustainability, and pricing pressures, the market is projected to thrive due to evolving tastes and ongoing technological advancements.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Online Food Delivery Services market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Online Food Delivery Services Market Segments Analysis

Global Online Food Delivery Services Market is segmented by Type, Payment Method, Channel and Region. Based on Type, the market is segmented into Platform-to-consumer and Restaurant-to-consumer. Based on Payment Method, the market is segmented into Cash On Delivery and Online. Based on Channel, the market is segmented into Mobile Applications and Websites/desktop. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Online Food Delivery Services Market

The expansion of the Global Online Food Delivery Services market can be primarily attributed to a key driving factor: the increasing preference for online food orders among consumers. This shift is largely due to the impact of digital transformation, which has significantly enhanced convenience for users. The proliferation of smartphones, combined with improved accessibility to the internet, has facilitated a seamless food delivery experience, allowing consumers to effortlessly place orders from the comfort of their homes. As a result, the growing reliance on digital platforms for food acquisition continues to propel the market's growth forward.

Restraints in the Global Online Food Delivery Services Market

The Global Online Food Delivery Services market faces significant challenges, particularly in maintaining a cost-effective and efficient last-mile delivery system. This aspect of logistics is complex, encompassing the need to ensure timely deliveries, which can directly affect the quality of food during transit. Additionally, managing delivery fleets efficiently poses another obstacle. These logistical hurdles can lead to increased operational costs, making it difficult for companies to provide reliable service while preserving food quality and meeting customer expectations. Addressing these challenges is crucial for sustaining growth and competitiveness in the online food delivery industry.

Market Trends of the Global Online Food Delivery Services Market

The emergence of ghost kitchens, also known as cloud kitchens or virtual kitchens, signifies a transformative trend in the Global Online Food Delivery Services market. These innovative facilities cater exclusively to online food orders, eliminating the need for traditional dine-in spaces and significantly lowering overhead costs. This trend empowers restaurants to diversify their delivery offerings, optimize operational efficiency, and swiftly adapt to evolving consumer preferences. As the demand for convenient dining experiences surges, ghost kitchens provide a cost-effective solution for food businesses to expand their reach and meet the growing appetite for on-demand meals, ultimately reshaping the food delivery landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement

Global Online Food Delivery Services Market Size by Type & CAGR (2025-2032)

• Market Overview
• Platform-to-consumer
• Restaurant-to-consumer

Global Online Food Delivery Services Market Size by Payment Method & CAGR (2025-2032)

• Market Overview
• Cash On Delivery
• Online

Global Online Food Delivery Services Market Size by Channel & CAGR (2025-2032)

• Market Overview
• Mobile Applications
• Websites/desktop

Global Online Food Delivery Services Market Size & CAGR (2025-2032)

• North America (Type, Payment Method, Channel)
  • US
  • Canada
• Europe (Type, Payment Method, Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Payment Method, Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Payment Method, Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Payment Method, Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Deliveroo (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DoorDash (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Uber Eats (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grubhub (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zomato (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Swiggy (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Foodpanda (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Glovo (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rappi (Colombia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iFood (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Postmates (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Menulog (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lieferando (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations