市場調査レポート

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オンライン宿泊施設の世界市場：プラットフォーム別、予約モード別、宿泊施設タイプ別、域別、機会、予測、2018年～2032年

Global Online Accommodation Market Assessment, By Platform, By Mode of Booking, By Accommodation Type, Region, Opportunities and Forecast, 2018-2032F

出版日: 2025年07月17日
発行: Markets & Data
ページ情報: 英文 221 Pages
納期: 3～5営業日

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全表示
概要
図表
目次

概要

サンプル依頼リストに入れる

世界のオンライン宿泊施設市場は、2025年から2032年の予測期間中にCAGR 10.12%を記録し、2024年の2,731億2,000万米ドルから2032年には5,905億9,000万米ドルに成長すると予測されています。世界のオンライン宿泊施設市場が速いペースで成長しているのは、大多数の人々がスマートフォンとインターネットを使って宿泊予約をしているからです。簡単なアクセス、デジタル決済、旅行アプリ、割引など、さまざまなサービスを提供しているからです。さらに、利用者はいつでも簡単に宿泊先を比較、選択、予約することができます。

世界のオンライン宿泊施設業界は、消費者がWebサイトやモバイルアプリケーションを通じて、ホテルの部屋、バケーションレンタル、ホステル、その他の宿泊施設を予約できるようにしています。便利なアクセス、価格比較、安全な支払い、過去の訪問者（または宿泊客）からの評価を提供します。世界の旅行の人気が高まり、技術も向上するにつれ、オンラインサイト経由で予約を行う旅行者が増えています。この業界は、インターネット普及率の拡大、モバイル機器の使用率の上昇、高度なデジタル決済インフラ、進化する消費者行動によって支えられています。最近の旅行者は、これらのサイトが提供するスピーディーで簡単、かつ効率的な予約機能を求めています。レンタル住宅会社、ホテルチェーン、オンライン旅行代理店の大半は、より多くの消費者を獲得するために、自社のWebサイトをモバイルフレンドリーでユーザー中心のものにしています。その結果、カスタマーサービスが向上し、返信が早くなり、宿泊の選択肢が増えました。国内と海外の両方の予約が増加しているため、市場全体は順調に拡大しており、今後数年間でさらに成長すると予想されています。

例えば、2024年12月、Marriott International, Inc.は、同社のラグジュアリーグループが、オンラインでのラグジュアリーな宿泊施設に対する需要の増加と、世界のプレミアムな体験を求める旅行の動向に対応するため、新たなラグジュアリー施設を追加し、ラグジュアリーなホスピタリティの提供を拡大する計画であると報告しました。

市場規模分析と予測
- 金額別
市場シェア分析と予測
- プラットフォーム別
  - モバイルアプリケーション
  - Webサイト
- 予約モード別
  - オンライン旅行代理店（OTA）
  - ピアツーピア（P2P）プラットフォーム
  - 直接予約チャネル
  - その他
- 宿泊施設タイプ別
  - ホテルとリゾート
  - バケーションレンタル
  - ホステル
  - ホームステイとゲストハウス
  - 社宅とサービスアパートメント
  - その他
- 地域別
  - 北米
  - 欧州
  - アジア太平洋
  - 南米
  - 中東・アフリカ
- 企業別市場シェア分析（上位5社・その他- 金額別、2024年）
2024年市場マップ分析
- プラットフォーム別
- 予約モード別
- 宿泊施設タイプ別
- 地域別

第7章北米のオンライン宿泊施設市場の展望、2018年～2032年

市場規模分析と予測
- 金額別
市場シェア分析と予測
- プラットフォーム別
  - モバイルアプリケーション
  - Webサイト
- 予約モード別
  - オンライン旅行代理店（OTA）
  - ピアツーピア（P2P）プラットフォーム
  - 直接予約チャネル
  - その他
- 宿泊施設タイプ別
  - ホテルとリゾート
  - バケーションレンタル
  - ホステル
  - ホームステイとゲストハウス
  - 社宅とサービスアパートメント
  - その他
- 国別
  - 米国
  - カナダ
  - メキシコ
国別市場評価
- 米国のオンライン宿泊施設市場の展望、2018年～2032年
  - 市場規模分析と予測
  - 市場シェア分析と予測

第8章欧州のオンライン宿泊施設市場の展望、2018年～2032年

ドイツ
フランス
イタリア
英国
ロシア
オランダ
スペイン
トルコ
ポーランド

第9章アジア太平洋のオンライン宿泊施設市場の展望、2018年～2032年

インド
中国
日本
オーストラリア
ベトナム
韓国
インドネシア
フィリピン

第10章南米のオンライン宿泊施設市場の展望、2018年～2032年

ブラジル
アルゼンチン

第11章中東・アフリカのオンライン宿泊施設市場の展望、2018年～2032年

サウジアラビア
アラブ首長国連邦
南アフリカ

第12章ポーターのファイブフォース分析

第13章 PESTLE分析

第14章市場力学

市場促進要因
市場の課題

第15章市場動向と発展

第16章ケーススタディ

第17章競合情勢

市場リーダー上位5社の競合マトリックス
トップ5社のSWOT分析
主要9社の市場企業の情勢
- Rakuten Group, Inc.
- Booking Holdings Inc.
- Airbnb, Inc.
- Expedia, Inc.
- Booking Holdings Inc.
- MakeMyTrip Pvt. Ltd.
- Trip.com Travel Singapore Pte. Ltd.
- Plu&m Limited
- Hyatt Corporation

第18章戦略的提言

第19章調査会社について・免責事項

図表

List of Tables

Table 1. Competition Matrix of Top 5 Market Leaders
Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

Figure 1. Global Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 2. Global Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 3. Global Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 4. Global Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 5. Global Online Accommodation Market Share (%), By Region, 2018-2032F
Figure 6. North America Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 7. North America Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 8. North America Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 9. North America Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 10. North America Online Accommodation Market Share (%), By Country, 2018-2032F
Figure 11. United States Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 12. United States Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 13. United States Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 14. United States Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 15. Canada Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 16. Canada Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 17. Canada Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 18. Canada Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 19. Mexico Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 20. Mexico Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 21. Mexico Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 22. Mexico Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 23. Europe Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 24. Europe Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 25. Europe Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 26. Europe Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 27. Europe Online Accommodation Market Share (%), By Country, 2018-2032F
Figure 28. Germany Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 29. Germany Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 30. Germany Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 31. Germany Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 32. France Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 33. France Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 34. France Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 35. France Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 36. Italy Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 37. Italy Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 38. Italy Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 39. Italy Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 40. United Kingdom Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 41. United Kingdom Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 42. United Kingdom Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 43. United Kingdom Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 44. Russia Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 45. Russia Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 46. Russia Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 47. Russia Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 48. Netherlands Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 49. Netherlands Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 50. Netherlands Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 51. Netherlands Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 52. Spain Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 53. Spain Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 54. Spain Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 55. Spain Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 56. Turkey Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 57. Turkey Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 58. Turkey Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 59. Turkey Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 60. Poland Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 61. Poland Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 62. Poland Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 63. Poland Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 64. South America Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 65. South America Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 66. South America Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 67. South America Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 68. South America Online Accommodation Market Share (%), By Country, 2018-2032F
Figure 69. Brazil Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 70. Brazil Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 71. Brazil Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 72. Brazil Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 73. Argentina Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 74. Argentina Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 75. Argentina Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 76. Argentina Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 77. Asia-Pacific Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 78. Asia-Pacific Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 79. Asia-Pacific Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 80. Asia-Pacific Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 81. Asia-Pacific Online Accommodation Market Share (%), By Country, 2018-2032F
Figure 82. India Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 83. India Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 84. India Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 85. India Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 86. China Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 87. China Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 88. China Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 89. China Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 90. Japan Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 91. Japan Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 92. Japan Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 93. Japan Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 94. Australia Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 95. Australia Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 96. Australia Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 97. Australia Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 98. Vietnam Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 99. Vietnam Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 100. Vietnam Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 101. Vietnam Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 102. South Korea Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 103. South Korea Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 104. South Korea Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 105. South Korea Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 106. Indonesia Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 107. Indonesia Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 108. Indonesia Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 109. Indonesia Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 110. Philippines Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 111. Philippines Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 112. Philippines Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 113. Philippines Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 114. Middle East & Africa Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 115. Middle East & Africa Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 116. Middle East & Africa Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 117. Middle East & Africa Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 118. Middle East & Africa Online Accommodation Market Share (%), By Country, 2018-2032F
Figure 119. Saudi Arabia Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 120. Saudi Arabia Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 121. Saudi Arabia Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 122. Saudi Arabia Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 123. UAE Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 124. UAE Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 125. UAE Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 126. UAE Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 127. South Africa Online Accommodation Market, By Value, In USD Billion, 2018-2032F
Figure 128. South Africa Online Accommodation Market Share (%), By Platform, 2018-2032F
Figure 129. South Africa Online Accommodation Market Share (%), By Mode of Booking, 2018-2032F
Figure 130. South Africa Online Accommodation Market Share (%), By Accommodation Type, 2018-2032F
Figure 131. By Platform Map-Market Size (USD Billion) & Growth Rate (%), 2024
Figure 132. By Mode of Booking Map-Market Size (USD Billion) & Growth Rate (%), 2024
Figure 133. By Accommodation Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
Figure 134. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024

Product Code: MX13655

Global online accommodation market is projected to witness a CAGR of 10.12% during the forecast period 2025-2032, growing from USD 273.12 billion in 2024 to USD 590.59 billion in 2032. The global online accommodation market is growing at a fast pace because the majority of people are using smartphones and the internet to book stays. As it offers many different services, such as easy access, digital payments, travel apps, and discounts. Further, it makes it simple for users to compare, choose and reserve places to stay at any time.

Global online accommodation industry enables consumers to book hotel rooms, vacation rentals, hostels and other accommodations through websites or mobile applications. It provides convenient access, price comparison, secure payment, and ratings from previous visitors (or guests). As global travel becomes more popular and also the technology improves, increasing travelers are making bookings via online sites. The industry is sustained through expanding internet penetration, rising mobile device usage, advanced digital payment infrastructures and evolving consumer behavior. Travelers nowadays want speedy, easy, and efficient booking facilities which these sites offer. A majority of home rental companies, hotel chains and online travel agencies are making their websites mobile-friendly and user-centric to get more consumers. This has resulted in improved customer service, quicker replies and greater options for stays. Since there has been an increase in both domestic and international bookings, the overall market is expanding well and is expected to grow even further over the next few years.

For instance, in December 2024, Marriott International, Inc. reported that its luxury group planned to expand its luxury hospitality offerings by adding new luxury properties to meet the increased demand for online luxury accommodations and the growing trend of travel to premium experiences globally.

Involvement of the Internet and Mobile Use Influencing the Global Online Accommodation Market

One of the essential reasons for the expansion of the accommodation market is the growing use of internet and smartphone. Most individuals globally today use mobile devices and the internet to organize their day-to-day needs, including travel. With smartphones the customers can book stays at any time and place. Online tour operators and hotel apps have facilitated the process by making it easy, with friendly interfaces and seamless payment options. When tourists book a stay, they also look at pictures, read comments, and compare fares within seconds. As, more people feel at home using mobile phones with the internet extending to the outskirts and beyond, online reservations grow in number. This has spurred companies in the tourism to invest in more advanced mobile services and secure platforms with the growing advanced technology and needs. In simple terms, travel planning is easier, faster, and more convenient on mobile phones and the internet, as they increase market demand for online accommodation options.

For instance, in November 2024, Accor S.A. announced that it was expanding into the Asian market with 27 new hotel signings, demonstrating the company's understanding of market demand for accommodation via online booking options in Asia.

Demand for Inexpensive and Accessible Travel Proliferating the Global Online Accommodation Market

One of the primary reasons for the market growth is increasing popularity of affordable and convenient method of traveling. Most travelers, particularly youth and families, like to book their trips online as it helps them save time as well as money. Since online websites offer discounts, promotions and package deals which are not offered by offline shops. This assists individuals in arranging trips as per their budget. Besides, online services enable customers to filter by price, location and other requirements. With ease, one can get the best accommodation in a few clicks. Such tools provide customers with greater comfort, control and confidence when they are making reservations. Additionally, the ease of canceling or modifying bookings online enhances the convenience. Overall, as people desire cheap, convenient and flexible arrangements, that is why they use online accommodation services more. The need for convenience and cost savings is taking the market forward.

For instance, in June 2024, Ramp Business Corporation announced a corporate travel booking platform called Ramp Travel which was developed as part of its relationship with Priceline Partner Solutions. Ramp Travel allows companies like Ramp to access discounts on airfare and hotels.

Online Travel Agencies (OTAs) Segment is Influencing the Global Online Accommodation Market

OTAs are the dominant segment in the global online accommodation market due to the many services it includes, such as ease of use on the platforms and extensive coverage. OTAs are platforms that connect travelers with accommodation suppliers, providing users with an enormous number of hotels, vacation rentals, hostels and other types of stays and services all in one platform. The user can simply compare price, functional features, reviews and availability in real time. All these factors combined, make it easier for users to make a decision. Numerous OTAs provide compelling discounts, loyalty rewards and non-refundable cancellation policies, which attract users to book on their websites even more. Besides, their cross-globe partnerships with hotels and owners make it possible for OTAs to target both local and foreign tourists. Their effective online presence, promotional strategies and mobile app developments improve user experience and retention. Consequently, OTAs are now the most favored option for most travelers in search of convenience, diversity and budget-friendly reservation options, thus becoming the top segment of the online accommodation sector.

For instance, in October 2024, Oravel Stays Private Limited launched Oravel Travel Solutions, a B2B corporate travel service in India, offering corporate clients customized packages for stays, meals, conference arrangements, and event support at over 500 company-managed accommodations. In another instance, in April 2024 Cleartrip Private Limited launched Out of Office (OOO), a corporate travel management platform for SMEs and large enterprises. OOO features real-time policy controls, expenses integration, multi-vendor pricing.

North America is the Leading Region in Global Online Accommodation Market

North America currently leads the global online accommodation market. This is largely attributed to high internet penetration, many smartphone users, advancement of technology and a robust travel culture. The region boasts an established travel industry, comprising domestic and foreign tourists who tend to opt for online booking options. Online travel users in the United States and Canada are more inclined to take advantage of online platforms due to their reliance on digital payments and sophisticated technology. Availability of giant online travel firms such as Expedia and Airbnb in the region has also contributed to enhancing market growth. Furthermore, North America boasts strong business and tourism travel infrastructure with numerous hotels, resorts and rental facilities being available online. The popularity of weekend quick breaks and business travel contributes to the demand for instant, flexible booking facilities. All these combined make North America the dominating region in this market.

Future Market Scenario (2025 - 2032F)

The market will witness a surge in highly personalized booking experiences, leveraging AI and machine learning to offer tailored recommendations based on past behaviour, stated preferences, and even real-time context.

While hotels and resorts will remain a cornerstone, the market will see continued rapid growth in alternative accommodations. Vacation rentals, homestays, serviced apartments, and glamping options will gain further traction.

The demand for value-for-money accommodations will remain robust, particularly in developing regions (e.g., Asia Pacific, parts of Latin America, and Africa), where increasing disposable incomes fuel budget-conscious tourism. Conversely, mature markets (e.g., North America, Western Europe) will see a sustained preference for premium and luxury accommodations, including boutique hotels and high-end vacation rentals, driven by discerning travellers seeking unique experiences and elevated services.

Key Players Landscape and Outlook

Global online accommodation market is becoming increasingly competitive and consumer centric. Many providers are deploying resources to enhance the user experience through faster search results, increased personalization and a series of new smart booking tools. Technology trends such as AI-based recommendations, real-time price tracking technology and digital customer service are defining the future of the market. The efficacy of payments has also improved by accelerating and safeguarding payments and increasing data privacy standards. The overall outlook is optimistic, and accommodations are seeing increased demand as both developed and developing countries exert pressure. The vacation rental segment is progressive as customers are searching for more flexible and affordable travel options and the online accommodation provider for that matter has responded in kind. Moving forward, there is belief that we will see an increase in mobile bookings, last-minute and discounted booking deals or offers and short-stay rentals opportunities. Collectively, dotcom lodging will grow just fine, thanks to healthy online consumer behavior, and the rise in travel volume.

For instance, in December 2024, Hyatt Hotels Corporation revealed plans to double down on its number one position in the luxury and lifestyle category, with 50 (or more) new hotels in the near future, marking the increasing demand for luxury accommodations by high-value consumers across the global online travel landscape.

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Executive Summary

5. Voice of Customers

5.1. Respondent Demographics
5.2. Brand Awareness
5.3. Factors Considered in Purchase Decisions
5.4. Challenges Faced Post Purchase

6. Global Online Accommodation Market Outlook, 2018-2032F

6.1. Market Size Analysis & Forecast
- 6.1.1. By Value
6.2. Market Share Analysis & Forecast
- 6.2.1. By Platform
  - 6.2.1.1. Mobile Application
  - 6.2.1.2. Website
- 6.2.2. By Mode of Booking
  - 6.2.2.1. Online Travel Agencies (OTAs)
  - 6.2.2.2. Peer-to-Peer (P2P) Platforms
  - 6.2.2.3. Direct Booking Channels
  - 6.2.2.4. Others
- 6.2.3. By Accommodation Type
  - 6.2.3.1. Hotels and Resorts
  - 6.2.3.2. Vacation Rentals
  - 6.2.3.3. Hostels
  - 6.2.3.4. Homestays and Guesthouses
  - 6.2.3.5. Corporate Housing and Serviced Apartments
  - 6.2.3.6. Others
- 6.2.4. By Region
  - 6.2.4.1. North America
  - 6.2.4.2. Europe
  - 6.2.4.3. Asia-Pacific
  - 6.2.4.4. South America
  - 6.2.4.5. Middle East and Africa
- 6.2.5. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
6.3. Market Map Analysis, 2024
- 6.3.1. By Platform
- 6.3.2. By Mode of Booking
- 6.3.3. By Accommodation Type
- 6.3.4. By Region

7. North America Online Accommodation Market Outlook, 2018-2032F

7.1. Market Size Analysis & Forecast
- 7.1.1. By Value
7.2. Market Share Analysis & Forecast
- 7.2.1. By Platform
  - 7.2.1.1. Mobile Application
  - 7.2.1.2. Website
- 7.2.2. By Mode of Booking
  - 7.2.2.1. Online Travel Agencies (OTAs)
  - 7.2.2.2. Peer-to-Peer (P2P) Platforms
  - 7.2.2.3. Direct Booking Channels
  - 7.2.2.4. Others
- 7.2.3. By Accommodation Type
  - 7.2.3.1. Hotels and Resorts
  - 7.2.3.2. Vacation Rentals
  - 7.2.3.3. Hostels
  - 7.2.3.4. Homestays and Guesthouses
  - 7.2.3.5. Corporate Housing and Serviced Apartments
  - 7.2.3.6. Others
- 7.2.4. By Country
  - 7.2.4.1. United States
  - 7.2.4.2. Canada
  - 7.2.4.3. Mexico
7.3. Country Market Assessment
- 7.3.1. United States Online Accommodation Market Outlook, 2018-2032F
  - 7.3.1.1. Market Size Analysis & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share Analysis & Forecast
    - 7.3.1.2.1. By Platform
      - 7.3.1.2.1.1. Mobile Application
      - 7.3.1.2.1.2. Website
    - 7.3.1.2.2. By Mode of Booking
      - 7.3.1.2.2.1. Online Travel Agencies (OTAs)
      - 7.3.1.2.2.2. Peer-to-Peer (P2P) Platforms
      - 7.3.1.2.2.3. Direct Booking Channels
      - 7.3.1.2.2.4. Others
    - 7.3.1.2.3. By Accommodation Type
      - 7.3.1.2.3.1. Hotels and Resorts
      - 7.3.1.2.3.2. Vacation Rentals
      - 7.3.1.2.3.3. Hostels
      - 7.3.1.2.3.4. Homestays and Guesthouses
      - 7.3.1.2.3.5. Corporate Housing and Serviced Apartments
      - 7.3.1.2.3.6. Others

All segments will be provided for all regions and countries covered

8. Europe Online Accommodation Market Outlook, 2018-2032F

8.1. Germany
8.2. France
8.3. Italy
8.4. United Kingdom
8.5. Russia
8.6. Netherlands
8.7. Spain
8.8. Turkey
8.9. Poland

9. Asia-Pacific Online Accommodation Market Outlook, 2018-2032F

9.1. India
9.2. China
9.3. Japan
9.4. Australia
9.5. Vietnam
9.6. South Korea
9.7. Indonesia
9.8. Philippines

10. South America Online Accommodation Market Outlook, 2018-2032F

10.1. Brazil
10.2. Argentina

11. Middle East and Africa Online Accommodation Market Outlook, 2018-2032F

11.1. Saudi Arabia
11.2. UAE
11.3. South Africa

12. Porter's Five Forces Analysis

13. PESTLE Analysis

14. Market Dynamics

14.1. Market Drivers
14.2. Market Challenges

15. Market Trends and Developments

16. Case Studies

17. Competitive Landscape

17.1. Competition Matrix of Top 5 Market Leaders
17.2. SWOT Analysis for Top 5 Players
17.3. Key Players Landscape for Top 9 Market Players
- 17.3.1. Rakuten Group, Inc.
  - 17.3.1.1. Company Details
  - 17.3.1.2. Key Management Personnel
  - 17.3.1.3. Key Products/Services Offered
  - 17.3.1.4. Key Financials (As Reported)
  - 17.3.1.5. Key Market Focus and Geographical Presence
  - 17.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
- 17.3.2. Booking Holdings Inc.
- 17.3.3. Airbnb, Inc.
- 17.3.4. Expedia, Inc.
- 17.3.5. Booking Holdings Inc.
- 17.3.6. MakeMyTrip Pvt. Ltd.
- 17.3.7. Trip.com Travel Singapore Pte. Ltd.
- 17.3.8. Plu&m Limited
- 17.3.9. Hyatt Corporation

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

オンライン宿泊施設の世界市場：プラットフォーム別、予約モード別、宿泊施設タイプ別、域別、機会、予測、2018年～2032年

Global Online Accommodation Market Assessment, By Platform, By Mode of Booking, By Accommodation Type, Region, Opportunities and Forecast, 2018-2032F

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 米国の関税の影響

第4章 エグゼクティブサマリー

第5章 顧客の声

第6章 世界のオンライン宿泊施設市場の展望、2018年～2032年

第7章 北米のオンライン宿泊施設市場の展望、2018年～2032年

第8章 欧州のオンライン宿泊施設市場の展望、2018年～2032年

第9章 アジア太平洋のオンライン宿泊施設市場の展望、2018年～2032年

第10章 南米のオンライン宿泊施設市場の展望、2018年～2032年

第11章 中東・アフリカのオンライン宿泊施設市場の展望、2018年～2032年

第12章 ポーターのファイブフォース分析

第13章 PESTLE分析

第14章 市場力学

第15章 市場動向と発展

第16章 ケーススタディ

第17章 競合情勢

第18章 戦略的提言

第19章 調査会社について・免責事項