ヘルスケアゲーミフィケーション市場：オファリング別、エンドユーザー別、展開モード別、地域別 - 2030年までの世界予測

Meticulous Research（R）の調査レポート「ヘルスケアゲーミフィケーション市場：オファリング別（ソリューション、サービス）、エンドユーザー別（消費者、企業）、展開モード別（クラウドベース、オンプレミス）、地域別 - 2031年までの世界予測」は、主要5地域のヘルスケア市場を詳細に分析し、現在の市場動向、市場規模、市場シェア、最近の動向、2031年までの予測などに焦点を当てています。

ヘルスケアゲーミフィケーション市場は、2024年から2031年までのCAGRが21.9%で、2031年までに43億米ドルに達すると予測されます。

この市場の成長を促進しているのは、健康意識の高まりと、患者の健康増進と医療治療のためにヘルスケアゲーミフィケーションの利用が拡大していることです。しかし、ユーザーとの長期的なエンゲージメントを維持することの難しさが、この市場の成長を抑制しています。

さらに、ゲーミフィケーション・ツールの利用による医学生の定期的な知識の更新や、疾病予防に対する意識の高まりは、市場の成長機会を生み出すと期待されています。しかし、慢性疾患の治療におけるゲーミフィケーションの効果が限定的であることは、この市場で事業を展開する企業にとって大きな課題です。さらに、ゲーミフィケーションにおけるAI、ML、AR、VRの採用の高まりや、ヘルスケアやウェルビーイングのアプリに簡単にアクセスできるスマートフォンユーザーの増加は、ヘルスケアゲーミフィケーション市場の動向の一部です。

目次

第1章 市場の定義と範囲

第2章 調査手法

第3章 エグゼクティブサマリー

• 概要
• 市場分析：オファリング別
• 市場分析：展開モード別
• 市場分析：エンドユーザー別
• 市場分析：地域別
• 競合分析

第4章 市場洞察

• 概要
• 市場成長に影響を与える要因
  • 世界のヘルスケアゲーミフィケーション市場の促進要因：影響分析（2024年～2030年）
  • 世界のヘルスケアゲーミフィケーション市場の抑制要因：影響分析（2024年～2030年）
  • 世界のヘルスケアゲーミフィケーション市場の機会：影響分析（2024年～2030年）
  • 世界のヘルスケアゲーミフィケーション市場の課題：影響分析（2024年～2030年）
  • 世界のヘルスケアゲーミフィケーション市場の動向：影響分析（2024年～2030年）
• ケーススタディ
• ポーターのファイブフォース分析

第5章 世界のヘルスケアゲーミフィケーション市場評価：オファリング別

• 概要
• ソリューション
  • 健康チェック
  • フィットネス管理
  • 医療トレーニング
  • 投薬管理
  • 理学療法
  • 遠隔医療
  • 電子薬局
  • メディカルルーム
  • その他のソリューション
• サービス

第6章 世界のヘルスケアゲーミフィケーション市場評価：展開モード別

• 概要
• クラウドベースの展開
• オンプレミスの展開

第7章 世界のヘルスケアゲーミフィケーション市場評価：エンドユーザー別

• 概要
• 消費者
• 企業

第8章 ヘルスケアゲーミフィケーション市場評価：地域別

• 概要
• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • イタリア
  • スペイン
  • スウェーデン
  • その他欧州
• アジア太平洋
  • 中国
  • 日本
  • インド
  • 韓国
  • シンガポール
  • インドネシア
  • オーストラリア・ニュージーランド
  • その他アジア太平洋
• ラテンアメリカ
  • ブラジル
  • メキシコ
  • その他ラテンアメリカ
• 中東・アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • イスラエル
  • その他中東・アフリカ

第9章 競合分析

• 概要
• 主要成長戦略
• 競合ダッシュボード
  • 業界リーダー
  • 市場の差別化要因
  • 先行企業
  • 新興企業
• ベンダー市場のポジショニング
• 市場シェア分析（2021年）

第10章 企業プロファイル（事業概要、財務概要、製品提供、戦略的展開）

• Akili Interactive Labs, Inc.
• Ayogo Health, Inc.
• Schoeneckers, Inc.
• EveryMove, Inc.
• Fitbit, Inc.
• Mambo Solutions Ltd.
• CogniFit Inc.
• Mango Health, Inc.
• Microsoft Corporation
• ManagingLife, Inc.
• Rally Health, Inc.
• Reflexion Health, Inc.
• Strava, Inc.
• Nike, Inc.
• Under Armour, Inc.
• Novartis AG

第11章 付録

LIST OF TABLES

• Table 1 Currency Conversion Rates (2019-2022)
• Table 2 Global Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 3 Global Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 4 Global Healthcare Gamification Solutions Market for Health Checks, by Country/Region, 2021-2030 (USD Million)
• Table 5 Global Healthcare Gamification Solutions Market for Fitness Management, by Country/Region, 2021-2030 (USD Million)
• Table 6 Global Healthcare Gamification Solutions Market for Medical Training, by Country/Region, 2021-2030 (USD Million)
• Table 7 Global Healthcare Gamification Solutions Market for Medication Management, by Country/Region, 2021-2030 (USD Million)
• Table 8 Global Healthcare Gamification Solutions Market for Physical Therapy, by Country/Region, 2021-2030 (USD Million)
• Table 9 Global Healthcare Gamification Solutions Market for Telemedicine, by Country/Region, 2021-2030 (USD Million)
• Table 10 Global Healthcare Gamification Solutions Market for E-Pharmacy, by Country/Region, 2021-2030 (USD Million)
• Table 11 Global Healthcare Gamification Solutions Market for Medical Rooms, by Country/Region, 2021-2030 (USD Million)
• Table 12 Global Healthcare Gamification Solutions Market for Other Solutions, by Country/Region, 2021-2030 (USD Million)
• Table 13 Global Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 14 Global Cloud-based Deployments Healthcare Gamification Market, by Country/Region, 2021-2030 (USD Million)
• Table 15 Global On-premise Deployments Healthcare Gamification Market, by Country/Region, 2021-2030 (USD Million)
• Table 16 Global Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 17 Global Healthcare Gamification Market for Consumers, by Country/Region, 2021-2030 (USD Million)
• Table 18 Global Healthcare Gamification Market for Enterprises, by Country/Region, 2021-2030 (USD Million)
• Table 19 Global Healthcare Gamification Market, by Country/Region, 2020-2030 (USD Million)
• Table 20 North America: Healthcare Gamification Market, by Country, 2021-2030 (USD Million)
• Table 21 North America: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 22 North America: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 23 North America: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 24 North America: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 25 U.S.: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 26 U.S.: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 27 U.S.: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 28 U.S.: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 29 Canada: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 30 Canada: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 31 Canada: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 32 Canada: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 33 Europe: Healthcare Gamification Market, by Country/Region, 2021-2030 (USD Million)
• Table 34 Europe: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 35 Europe: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 36 Europe: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 37 Europe: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 38 Germany: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 39 Germany: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 40 Germany: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 41 Germany: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 42 U.K.: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 43 U.K.: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 44 U.K.: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 45 U.K.: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 46 France: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 47 France: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 48 France: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 49 France: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 50 Italy: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 51 Italy: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 52 Italy: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 53 Italy: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 54 Spain: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 55 Spain: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 56 Spain: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 57 Spain: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 58 Sweden: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 59 Sweden: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 60 Sweden: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 61 Sweden: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 62 Rest of Europe: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 63 Rest of Europe: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 64 Rest of Europe: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 65 Rest of Europe: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 66 Asia-Pacific: Healthcare Gamification Market, by Country/ Region, 2021-2030 (USD Million)
• Table 67 Asia-Pacific: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 68 Asia-Pacific: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 69 Asia-Pacific: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 70 Asia-Pacific: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 71 China: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 72 China: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 73 China: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 74 China: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 75 Japan: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 76 Japan: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 77 Japan: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 78 Japan: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 79 India: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 80 India: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 81 India: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 82 India: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 83 Singapore: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 84 Singapore: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 85 Singapore: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 86 Singapore: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 87 South Korea: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 88 South Korea: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 89 South Korea: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 90 South Korea: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 91 Indonesia: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 92 Indonesia: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 93 Indonesia: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 94 Indonesia: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 95 Australia & New Zealand: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 96 Australia & New Zealand: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 97 Australia & New Zealand Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 98 Australia & New Zealand: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 99 Rest of Asia-Pacific: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 100 Rest of Asia-Pacific: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 101 Rest of Asia-Pacific: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 102 Rest of Asia-Pacific: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 103 Latin America: Healthcare Gamification Market, by Country/Region, 2021-2030 (USD Million)
• Table 104 Latin America: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 105 Latin America: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 106 Latin America: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 107 Latin America: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 108 Mexico: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 109 Mexico: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 110 Mexico: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 111 Mexico: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 112 Brazil: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 113 Brazil: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 114 Brazil: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 115 Brazil: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 116 Rest of Latin America: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 117 Rest of Latin America: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 118 Rest of Latin America: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 119 Rest of Latin America: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 120 Middle East & Africa: Healthcare Gamification Market, by Country/Region, 2021-2030 (USD Million)
• Table 121 Middle East & Africa: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 122 Middle East & Africa: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 123 Middle East & Africa: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 124 Middle East & Africa: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 125 Saudi Arabia: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 126 Saudi Arabia: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 127 Saudi Arabia: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 128 Saudi Arabia: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 129 UAE: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 130 UAE: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 131 UAE: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 132 UAE: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 133 Israel: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 134 Israel: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 135 Israel: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 136 Israel: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)
• Table 137 Rest of Middle East & Africa: Healthcare Gamification Market, by Offering, 2021-2030 (USD Million)
• Table 138 Rest of Middle East & Africa: Healthcare Gamification Solutions Market, by Type, 2021-2030 (USD Million)
• Table 139 Rest of Middle East & Africa: Healthcare Gamification Market, by Deployment Mode, 2021-2030 (USD Million)
• Table 140 Rest of Middle East & Africa: Healthcare Gamification Market, by End User, 2021-2030 (USD Million)

LIST OF FIGURES

• Figure 1 Research Process
• Figure 2 Key Secondary Sources
• Figure 3 Primary Research Techniques
• Figure 4 Key Executives Interviewed
• Figure 5 Breakdown of Primary Interviews (Supply Side & Demand Side)
• Figure 6 Market Sizing and Growth Forecast Approach
• Figure 7 Key Insights
• Figure 8 Based on Offering, the Solutions Segment to Dominate the Global Healthcare Gamification Market (2024 Vs. 2030)
• Figure 9 Based on Deployment Mode, the Cloud-based Segment to Dominate the Global Healthcare Gamification Market (2024 Vs. 2030)
• Figure 10 Based on End User, the Consumers Segment to Dominate the Global Healthcare Gamification Market (2024 Vs. 2030)
• Figure 11 Global Healthcare Gamification Market Value, by Country/Region (2024-2030)
• Figure 12 Market Dynamics
• Figure 13 Porter's Five Forces Analysis
• Figure 14 Global Healthcare Gamification Market, by Offering, 2024 Vs. 2030 (USD Million)
• Figure 15 Global Healthcare Gamification Market, by Deployment Mode, 2024 Vs. 2030 (USD Million)
• Figure 16 Global Healthcare Gamification Market, by End User, 2024 Vs. 2030 (USD Million)
• Figure 17 Global Healthcare Gamification Market, by Country/Region, 2024-2030 (USD Million)
• Figure 18 Geographic Snapshot: Healthcare Gamification Market in North America
• Figure 19 Geographic Snapshot: Healthcare Gamification Market in Europe
• Figure 20 Geographic Snapshot: Healthcare Gamification in Asia-Pacific
• Figure 21 Geographic Snapshot: Healthcare Gamification in Latin America
• Figure 22 Geographic Snapshot: Healthcare Gamification Market in the Middle East & Africa
• Figure 23 Growth Strategies Adopted by the Key Players (2020-2024)
• Figure 24 Competitive Dashboard: Healthcare Gamification Market
• Figure 25 Vendor Market Positioning Analysis (2020-2024)
• Figure 26 Market Share Analysis: Healthcare Gamification Industry (2021)
• Figure 27 Akili Interactive Labs, Inc.: Financial Overview (2022)
• Figure 28 Fitbit, Inc.: Financial Overview (2022)
• Figure 29 Microsoft Corporation: Financial Overview (2022)
• Figure 30 Nike, Inc.: Financial Overview (2022)
• Figure 31 Under Armour, Inc.: Financial Overview (2022)
• Figure 32 Novartis AG: Financial Overview (2022)

Healthcare Gamification Market by Offering (Solutions, Services), End User (Consumers, Enterprise), Deployment Mode (Cloud-based, On-premises), and Geography-Global Forecast to 2031

The research report titled 'Healthcare Gamification Market by Offering (Solutions, Services), End User (Consumers, Enterprise), Deployment Mode (Cloud-based, On-premises), and Geography -Global Forecast to 2031' from Meticulous Research(R) provides an in-depth analysis of the healthcare market across five major geographies and focuses on the current market trends, market sizes, market shares, recent developments, and forecasts to 2031.

The healthcare gamification market is projected to reach $4.3 billion by 2031, at a CAGR of 21.9% from 2024 to 2031.

The growth of this market is driven by the increasing health consciousness and the growing use of healthcare gamification to enhance patients' health and medical therapy. However, difficulties in sustaining long-term user engagement restrain the growth of this market.

Furthermore, the use of gamification tools to update the periodic knowledge of medical students and rising awareness of disease prevention are expected to create market growth opportunities. However, the limited effectiveness of gamification in treating chronic conditions is a major challenge for the players operating in this market. Additionally, the rising adoption of AI, ML, AR, and VR in gamification and the increasing number of smartphone users, which facilitate easy access to healthcare and well-being apps, are some trends in the healthcare gamification market.

The healthcare gamification market is segmented by offering, deployment mode, and end user. The study also evaluates industry competitors and analyzes the market at the regional and country levels.

Based on offering, the healthcare gamification market is segmented into solutions and services. The solutions segment is further segmented into health checks, fitness management, medical training, medication management, physical therapy, telemedicine, e-pharmacy, medical rooms, and other solutions. In 2024, the solutions segment is expected to account for the largest share of the healthcare gamification market. The large market share of this segment is attributed to the increasing availability of smartphones that enable easy access to healthcare and well-being apps. There are a variety of mobile apps that use gamification to promote healthy behaviors and track progress toward health goals. For example, the Zombies, Run! app encourages users to go for runs by immersing them in a post-apocalyptic world where they must outrun zombies. Furthermore, the solutions segment is projected to register the highest CAGR during the forecast period.

Based on deployment mode, the healthcare gamification market is segmented into cloud-based deployments and on-premises deployments. In 2024, the cloud-based deployment segment is expected to account for the larger share of the healthcare gamification market. This segment's large market share is attributed to the increasing demand for configurable gamification platforms that encourage various end users to use cloud computing technology for gamification.

Furthermore, the cloud-based deployment segment is projected to register the highest CAGR during the forecast period. Cloud-based healthcare gamification solutions have the potential to revolutionize the healthcare industry by making healthcare more accessible, convenient, and engaging for patients and healthcare providers. However, ensuring these solutions are developed and deployed ethically and securely is important, with patient privacy and safety as top priorities.

Based on end user, the healthcare gamification market is segmented into consumers and enterprises. In 2024, the consumers segment is expected to account for the larger share of the healthcare gamification market. Gamification targeted at consumers has emerged as an excellent tool for encouraging healthy behaviors and improving health outcomes. By making health-related activities more engaging and rewarding, individuals are more inclined to adopt and maintain healthy habits. These aspects enhance the appeal of gamification among consumers.

Based on geography, the healthcare gamification market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2024, North America is expected to account for the largest share of the healthcare gamification systems market, followed by Europe, Asia-Pacific, Latin America, and the Middle East & Africa. The demand for healthcare gamification in North America is driven by increasing adoption among tech-savvy users. Game-based patient education programs are gaining popularity in North America. For example, the Great Cholesterol Challenge is a game-based program designed to educate patients about cholesterol management and healthy lifestyle choices.

The key players operating in the healthcare gamification market include Akili Interactive Labs, Inc. (U.S.), Ayogo Health, Inc. (Canada), Schoeneckers, Inc. (U.S.), EveryMove, Inc. (U.S.), Fitbit, Inc.(U.S.), Mambo Solutions Ltd. (U.K.), CogniFit Inc. (U.S.), Mango Health, Inc. (U.S.), Microsoft Corporation (U.S.), ManagingLife, Inc. (Canada), Rally Health, Inc. (U.S.), Reflexion Health, Inc. (U.S.), Strava, Inc. (U.S.), Nike, Inc. (U.S.), Under Armour, Inc. (U.S.), and Novartis AG (Switzerland).

Key Questions Answered in the Report:

• Which are the high-growth market segments in terms of offering, deployment mode, and end user?
• What is the historical market size for healthcare gamification solutions and services globally?
• What are the market forecasts and estimates for 2024-2031?
• What are the major drivers, restraints, opportunities, challenges, and trends in the healthcare gamification market?
• Who are the major players in the healthcare gamification market, and what are their market shares?
• What is the competitive landscape like?
• What are the recent developments in the healthcare gamification market?
• What are the growth strategies adopted by major market players?
• What are the key market trends, and which are the high-growth countries?
• Who are the emerging players in the healthcare gamification market, and how do they compete with the other players?

Scope of the Report:

Healthcare Gamification Market Assessment-by Offering

• Solutions
  • Health Checks
  • Fitness Management
  • Medical Training
  • Medication Management
  • Physical Therapy
  • Telemedicine
  • E-Pharmacy
  • Medical Rooms
  • Other Solutions
• Services

Healthcare Gamification Market Assessment-by Deployment Mode

• Cloud-based Deployments
• On-premise Deployments

Healthcare Gamification Market Assessment-by End User

• Consumers
• Enterprises

Healthcare Gamification Market Assessment-by Geography

• North America
• U.S.
• Canada
• Europe
• Germany
• U.K.
• France
• Italy
• Spain
• Sweden
• Rest of Europe
• Asia-Pacific
• China
• Japan
• India
• South Korea
• Singapore
• Indonesia
• Australia & New Zealand
• Rest of Asia-Pacific
• Latin America
• Brazil
• Mexico
• Rest of Latin America
• Middle East & Africa
• UAE
• Saudi Arabia
• Israel
• Rest of the Middle East & Africa

TABLE OF CONTENTS

1. Market Definition & Scope

• 1.1. Market Definition
• 1.2. Market Ecosystem
• 1.3. Currency and Limitations
  • 1.3.1. Currency
  • 1.3.2. Limitations
• 1.4. Key Stakeholders

2. Research Methodology

• 2.1. Research Approach
• 2.2. Process of Data Collection and Validation
  • 2.2.1. Secondary Research
  • 2.2.2. Primary Research / Interviews with Key Opinion Leaders of the Industry
• 2.3. Market Sizing and Forecast
  • 2.3.1. Market Size Estimation Approach
  • 2.3.2. Growth Forecast Approach
• 2.4. Assumptions for the Study

3. Executive Summary

• 3.1. Overview
• 3.2. Market Analysis, by Offering
• 3.3. Market Analysis, by Deployment Mode
• 3.4. Market Analysis, by End User
• 3.5. Market Analysis, by Geography
• 3.6. Competitive Analysis

4. Market Insights

• 4.1. Overview
• 4.2. Factors Affecting Market Growth
  • 4.2.1. Global Healthcare Gamification Market Drivers: Impact Analysis (2024-2030)
    • 4.2.1.1. Increasing Health Consciousness
    • 4.2.1.2. Use of Healthcare Gamification to Empower Patients' Health and Medical Therapy
  • 4.2.2. Global Healthcare Gamification Market Restraints: Impact Analysis (2024-2030)
    • 4.2.2.1. Difficulties in Sustaining Long-term User Engagement
  • 4.2.3. Global Healthcare Gamification Market Opportunities: Impact Analysis (2024-2030)
    • 4.2.3.1. Use of Gamification Tools to Update Periodic Knowledge of Medical Students
    • 4.2.3.2. Rising Awareness of Disease Prevention Approach
  • 4.2.4. Global Healthcare Gamification Market Challenges: Impact Analysis (2024-2030)
    • 4.2.4.1. Penetration of Gamification in Chronic Conditions
  • 4.2.5. Global Healthcare Gamification Market Trends: Impact Analysis (2024-2030)
    • 4.2.5.1. Adoption of AI, Machine Learning, and AR &VR in Gamification
    • 4.2.5.2 Increasing Availability of Smartphones, Which Enables Easy Access to Healthcare and Well-being Apps
• 4.3. Case Studies
• 4.4. Porter's Five Forces Analysis

5. Global Healthcare Gamification Market Assessment-by Offering

• 5.1. Overview
• 5.2. Solutions
  • 5.2.1. Health Checks
  • 5.2.2. Fitness Management
  • 5.2.3. Medical Training
  • 5.2.4. Medication Management
  • 5.2.5. Physical Therapy
  • 5.2.6. Telemedicine
  • 5.2.7. E-Pharmacy
  • 5.2.8. Medical Rooms
  • 5.2.9. Other Solutions
• 5.3. Services

6. Global Healthcare Gamification Market Assessment-by Deployment Mode

• 6.1. Overview
• 6.2. Cloud-based Deployments
• 6.3. On-premises Deployments

7. Global Healthcare Gamification Market Assessment-by End User

• 7.1. Overview
• 7.2. Consumers
• 7.3. Enterprises

8. Healthcare Gamification Market Assessment-by Geography

• 8.1. Overview
• 8.2. North America
  • 8.2.1. U.S.
  • 8.2.2. Canada
• 8.3. Europe
  • 8.3.1. Germany
  • 8.3.2. U.K.
  • 8.3.3. France
  • 8.3.4. Italy
  • 8.3.5. Spain
  • 8.3.6. Sweden
  • 8.3.7. Rest of Europe
• 8.4. Asia-Pacific
  • 8.4.1. China
  • 8.4.2. Japan
  • 8.4.3. India
  • 8.4.4. South Korea
  • 8.4.5. Singapore
  • 8.4.6. Indonesia
  • 8.4.7. Australia & New Zealand
  • 8.4.8. Rest of Asia-Pacific
• 8.5. Latin America
  • 8.5.1. Brazil
  • 8.5.2. Mexico
  • 8.5.3. Rest of Latin America
• 8.6. Middle East & Africa
  • 8.6.1. Saudi Arabia
  • 8.6.2. UAE
  • 8.6.3. Israel
  • 8.6.4. Rest of Middle East & Africa

9. Competition Analysis

• 9.1. Overview
• 9.2. Key Growth Strategies
• 9.3. Competitive Dashboard
  • 9.3.1. Industry Leaders
  • 9.3.2. Market Differentiators
  • 9.3.3. Vanguards
  • 9.3.4. Emerging Companies
• 9.4. Vendor Market Positioning
• 9.5. Market Share Analysis (2021)

10. Company Profiles (Business Overview, Financial Overview, Product Offering, and Strategic Developments)

• 10.1. Akili Interactive Labs, Inc.
• 10.2. Ayogo Health, Inc.
• 10.3. Schoeneckers, Inc.
• 10.4. EveryMove, Inc.
• 10.5. Fitbit, Inc.
• 10.6. Mambo Solutions Ltd.
• 10.7. CogniFit Inc.
• 10.8. Mango Health, Inc.
• 10.9. Microsoft Corporation
• 10.10. ManagingLife, Inc.
• 10.11. Rally Health, Inc.
• 10.12. Reflexion Health, Inc.
• 10.13. Strava, Inc.
• 10.14. Nike, Inc.
• 10.15. Under Armour, Inc.
• 10.16. Novartis AG

11. Appendix

• 11.1. Questionnaire
• 11.2. Available Customization