スマートウェアラブルライフスタイル機器市場：製品タイプ別、用途別、流通チャネル別、地域別、2024年～2031年

スマートウェアラブルライフスタイル機器市場の評価、2024年～2031年

スマートウェアラブルライフスタイル機器市場は、2023年には約939億3,000万米ドルと評価されたが、2024年から2031年までの年間平均成長率（CAGR）19.5％により、2031年には2,105億米ドルに増加すると予測され、大幅な成長が見込まれています。この成長軌道は、最先端技術ガジェットに対する消費者の意識の高まりや、スマートウェアラブルデバイスの世界の普及など、さまざまな要因別もたらされます。スマートウェアラブルライフスタイル機器の世界市場の拡大は、ヘルスケア分野での需要の増加とモノのインターネット（IoT）デバイスへの関心の高まりによって促進されています。

スマートフォンの普及拡大、個人の健康とウェルネスへの関心の高まり、新しく革新的なデバイスの開発などの要因によって、スマートウェアラブルライフスタイル機器市場の今後数年間の急成長は持続すると予想されます。

スマートウェアラブルライフスタイル機器市場定義/概要

スマートウォッチ、フィットネストラッカー、拡張現実メガネなどのウェアラブル技術は、さまざまな分野で勢いを増しています。ヘルスケアからエンターテインメントに至るまで、バイタルサインを追跡し、リアルタイムのフィードバックを提供し、これらのデバイスはユーザー体験を向上させる。コンシューマ・エレクトロニクスの分野では、FitbitやApple Watchのような製品が、健康モニタリングや目標達成の代名詞となり、個人の健康への関心の高まりに応えています。ウェアラブル・テクノロジーは個人の健康だけにとどまらず、ナビゲーション・システムや洗練されたファブリック、さらにはアスリートのモニタリングとリアルタイム・フィードバックが重要なプロスポーツにまで応用されています。

ウェアラブルデバイスの需要が高まり続ける中、バッテリー寿命や消費電力といった課題に取り組む企業によって技術革新が推進されています。ディスプレイ技術の進歩や埋め込み型ガジェットの出現にもかかわらず、電力効率は依然として大きな懸念事項となっています。消費者は、日常生活にシームレスに溶け込むコンパクトな多機能デバイスを求めており、ハイブリッド型ウェアラブルの開発を促進しています。コネクテッド・ウェアラブル向けのセルラー技術の進化により、モバイル機器とのシームレスなデータ転送や通信が容易になり、ビジネスチャンスがもたらされています。このような進歩の中で、デバイスの小型化を維持しながら、信頼性が高く効率的なバッテリーシステムを確保することが、業界プレイヤーの焦点であり続けています。

スマートウェアラブルライフスタイル機器市場の成長を促進する要因は何か？

市場の拡大には、スマートウォッチのような最先端技術ガジェットに対する消費者の意識の高まりと、幅広い用途への採用の増加が大きく寄与しています。バイタルサインを監視し、リアルタイムの健康データを提供するウェアラブルデバイスに対するヘルスケア分野での需要の高まりは、スマートウェアラブルライフスタイル機器市場の成長をさらに促進するでしょう。

また、利便性、効率性、パーソナライズされた体験を重視する消費者のライフスタイルの変化や消費力の高まりも、スマートウェアラブルライフスタイル機器の採用に寄与しています。

住宅分野では、利便性や近代化、魅力的な外観に対する需要の高まりにより、スマート・ホーム・システムの統合が進んでおり、その制御にはスマートウェアラブルライフスタイル機器が必要とされています。同様に、ファッションステートメントと融合した健康とフィットネスに対する意識の高まりが、美的感覚だけでなく、心拍数モニタリング、睡眠トラッキング、アクティビティトラッキングなどの健康モニタリング機能を備えたカスタマイズ可能なウェアラブルの需要を強化しています。

COVID-19の流行は、遠隔健康監視ソリューションの採用を加速させた主な要因であり、その結果、ヘルスケアとウェルネスセクター内のスマートウェアラブルライフスタイル機器の空前の成長をもたらしています。

モノのインターネット（IoT）、小型化、センサー、その他の技術への関心の高まりは、ウェアラブル技術への大きな需要を生み出し、消費者にとってより魅力的なものとなっています。このような要因の融合が相乗効果を生み、スマートウェアラブルライフスタイル機器市場の上昇軌道につながっています。これらのデバイスが進化を続け、より洗練された機能を提供するにつれて、さまざまな分野の消費者への魅力が拡大し、市場のさらなる成長が促進されます。

スマートウェアラブルライフスタイル機器市場の売上を急落させている要因は何か？

重要な要因のひとつは、市場が飽和していることです。このようなデバイスはすでに消費者によって所有されており、追加購入やアップグレードの必要性が認識されていないです。製品に対する消費者の関心や信頼の低下は、バッテリー寿命の短さ、ユーザーフレンドリーな機能の欠如、データ精度の問題など、重大な技術的制限や欠陥に起因する可能性があります。消費者の消費習慣も景気後退や変動によって影響を受ける可能性があり、その結果、スマート・ウェアラブル・デバイスのような非必需品の売上が減少します。

消費者の関心がスマート・ウェアラブルからそれることは、より低コストで同様の機能を提供する代替技術やデバイスとの競合の激化によって起こりうる。これに加えて、プライバシーやデータ・セキュリティに対する懸念が、一部の消費者のスマート・ウェアラブル端末の購入を躊躇させる可能性があり、特にそのような端末に関連するデータ侵害や個人情報の悪用に関する有名な事件が発生した場合はなおさらです。

目次

第1章 スマートウェアラブルライフスタイル機器の世界市場イントロダクション

• 市場概要
• 調査範囲
• 前提条件

第2章 エグゼクティブサマリー

第3章 VERIFIED MARKET RESEARCHの調査手法

• データマイニング
• バリデーション
• 一次資料
• データソース一覧

第4章 スマートウェアラブルライフスタイル機器の世界市場展望

• 概要
• 市場力学
  • 促進要因
  • 抑制要因
  • 機会
• ポーターのファイブフォースモデル
• バリューチェーン分析

第5章 スマートウェアラブルライフスタイル機器の世界市場：製品タイプ別

• 概要
• スマートウォッチ
• フィットネストラッカー
• スマートグラス
• スマートウェア
• ヒアラブル

第6章 スマートウェアラブルライフスタイル機器の世界市場：用途別

• 概要
• ヘルス＆フィットネス
• エンターテインメント
• 生産性
• 安全・セキュリティ

第7章 スマートウェアラブルライフスタイル機器の世界市場：流通チャネル別

• 概要
• 家電量販店
• 百貨店
• スポーツ用品店
• ファッション小売店
• メーカーサイト
• オンライン小売業者
• ソーシャルメディア・プラットフォーム

第8章 スマートウェアラブルライフスタイル機器の世界市場：地域別

• 概要
• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • その他欧州
• アジア太平洋
  • 中国
  • 日本
  • インド
  • その他アジア太平洋地域
• 世界のその他の地域
  • ラテンアメリカ
  • 中東・アフリカ

第9章 スマートウェアラブルライフスタイル機器の世界市場：競合情勢

• 概要
• 各社の市場ランキング
• 主な発展戦略

第10章 企業プロファイル

• Adidas
• Apple
• Fit bit
• Garmin
• Jawbone（Aleph）
• LG Electronics
• Nike
• Samsung Electronics
• Xiaomi
• Amulate

第11章 主な発展

• 製品上市／開発
• 合併と買収
• 事業拡大
• パートナーシップと提携

第12章 付録

• 関連調査

Smart Wearable Lifestyle Devices Market Valuation - 2024-2031

The Smart Wearable Lifestyle Devices Market was valued to be around USD 93.93 Billion in 2023, is poised for substantial growth, with a projected increase to USD 210.5 Billion by 2031, driven by a Compound Annual Growth Rate (CAGR) of 19.5% from 2024 to 2031. This growth trajectory is driven by various factors, including heightened consumer awareness of cutting-edge technological gadgets and the widespread adoption of smart wearable devices globally. The expansion of the Global Smart Wearable Lifestyle Devices Market is facilitated by increasing demand within the healthcare sector and a rising interest in Internet of Things (IoT) devices.

The rapid growth of the Smart Wearable Lifestyle Devices Market in the coming years is expected to be sustained, propelled by factors such as the increasing adoption of smartphones, the growing interest in personal health and wellness, and the development of new and innovative devices.

Smart Wearable Lifestyle Devices Market: Definition/Overview

Wearable technology, including smartwatches, fitness trackers, and augmented reality glasses, is experiencing momentum across various sectors. From healthcare to entertainment, vital signs are tracked, real-time feedback is provided, and these devices enhance user experiences. In the consumer electronics realm, products like Fitbit and Apple Watch have become synonymous with health monitoring and goal achievement, responding to the growing interest in personal wellness. Wearable technology goes beyond individual health, finding applications in navigation systems, sophisticated fabrics, and even professional sports, where athlete monitoring and real-time feedback are crucial.

As the demand for wearable devices continues to rise, innovation is being driven by companies to tackle challenges like battery life and power consumption. Despite advancements in display technology and the emergence of implantable gadgets, power efficiency remains a significant concern. Consumers are in search of compact, multifunctional devices that seamlessly integrate into their daily routines, fostering the development of hybrid wearables. Opportunities are presented by the evolution of cellular technologies for connected wearables, facilitating seamless data transfer and communication with mobile devices. Amidst these advancements, ensuring reliable and efficient battery systems while maintaining device compactness remains a focal point for industry players.

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What Factors are Driving the Growth of the Smart Wearable Lifestyle Devices Market?

Market expansion is significantly contributed by heightened consumer awareness of cutting-edge technological gadgets, such as smart watches, and the increasing adoption for a wude range of applications. The rising demand within the healthcare sector for wearable devices that monitor vital signs and provide real-time health data will further fuel growth of Smart Wearable Lifestyle Devices Market.

Also, changing consumer lifestyles, including a growing focus on convenience, efficiency, and personalized experiences along with upsurge in spending power, are all contributing to the adoption of smart wearables lifestyle devices.

Growing demand for convenience and modernization or appealing look in the residential sector is increasing the integration of smart home systems, which require smart wearable lifestyle devices for control. In similar context, increasing awareness of health and fitness in convergence with fashion statement is bolstering the demand for customizable wearables with aesthetics as well as health monitoring features, such as heart rate monitoring, sleep tracking, and activity tracking.

The COVID-19 pandemic is a primary factor to have accelerated the adoption of remote health monitoring solutions, resulting in a sky-scraping growth of smart wearables lifestyle devise within healthcare and wellness sector.

The growing interest in Internet of Things (IoT), miniaturization, sensor, and other technologies is creating a huge demand for wearable technology, making them more appealing to consumers. This convergence of factors creates a synergistic effect, leading to an upward trajectory in the Smart Wearable Lifestyle Devices Market. As these devices continue to evolve and offer more sophisticated features, their appeal to consumers across various sectors is expanded, driving further market growth.

What Factors are Plummeting Sales of Smart Wearable Lifestyle Devices Market?

One significant factor could be market saturation, where such devices are already owned by consumers, leading to a lack of perceived need for additional purchases or upgrades. Decreased consumer interest and confidence in the products can result from significant technological limitations or flaws, such as poor battery life, lack of user-friendly features, or issues with data accuracy. Consumer spending habits may also be impacted by economic downturns or fluctuations, resulting in reduced sales of non-essential items like smart wearable devices.

The diversion of consumer attention away from smart wearables can occur due to increased competition from alternative technologies or devices offering similar functionalities at lower costs. In addition to this, concerns about privacy and data security may deter some consumers from purchasing smart wearable devices, particularly if there are high-profile incidents of data breaches or misuse of personal information associated with such devices.

Category-Wise Acumens

Which Product Type Category Holds the Dominant Market Share in the Smart Wearable Lifestyle Devices Market?

The Smart Wearable Lifestyle Devices Market is characterized by the dominance of the smart watch devices segment. Widespread adoption among consumers is observed due to the seamless connections facilitated by these devices between locations, people, and various elements. Its health and fitness tracking, notifications, music control, GPS, and even contactless payments are other features making it a preferable option for the consumers.

The anticipated driving force behind the growth of smart wearable devices further lies in the introduction of innovative products tailored for daily use, equipped with features such as activity tracking and heartbeat monitoring. This projection emphasizes the increasing integration of wearable technology into everyday life, showcasing the evolving role of smart devices in enhancing connectivity and convenience for users worldwide.

Also, the use of smartwatches to display notifications, calls, and messages from a paired smartphone without having to check their phones. Thus, the trend of adoption of smartphones in daily life activities is indirectly a bolstering factor for the market. Subsequently, the technological advancements brought into the market by the present prominent players, including Apple, Garmin, Samsung, Noise, and others are contributing to the segment's dominance as well as driving its adoption within consumer and enterprise settings.

Will the Health & Fitness Segment Turn into an Epicenter of Growth in the Smart Wearable Lifestyle Devices Market?

The Health & Fitness segment is expected to become a central focus of growth in the Smart Wearable Lifestyle Devices Market. This trend is fueled by factors such as the global emphasis on personal health and wellness, rising awareness of preventive healthcare, which is increasing adoption of wearable devices for health monitoring and physical activity tracking.

Advancements in sensor technology, biometric monitoring, and data analytics are enhancing the functionality and accuracy of these devices, making them more appealing to consumers. Features like real-time heart rate monitoring and personalized recommendations driven by artificial intelligence contribute to the segment's growth potential.

Additionally, consumers setting an eagles eye on the health and preventive healthcare is driving the adoption of wearables to allow users monitor and manage their health continuously. This technology is projected to help consumers take full control over their well-being.

Overall, with the growing focus on health and ongoing technological advancements, the Health & Fitness segment is anticipated to play a pivotal role in driving the Smart Wearable Lifestyle Devices Market forward.

Country/Region Wise Acumens

Could Asia Pacific Drive an Increase in Sales within the Smart Wearable Lifestyle Devices Market?

An increase in sales within the Smart Wearable Lifestyle Devices Market in Asia Pacific is characterized by rapid economic growth, urbanization, and technological advancement, resulting in a growing consumer base with rising disposable income. Additionally, there is a growing awareness of health and fitness among consumers in Asia Pacific, leading to heightened demand for smart wearable devices capable of monitoring health metrics and facilitating active lifestyles.

The existence of key manufacturing hubs in countries like China, South Korea, and Taiwan allows for the cost-effective production of smart wearable devices, thereby increasing accessibility for consumers in the region.

Furthermore, the adoption of innovative technologies, including smart wearables, is facilitated by the prevalence of tech-savvy younger demographics in countries like Japan, South Korea, and China. Overall, with its growing market potential, increasing consumer awareness, and supportive regulatory environment, Asia Pacific is positioned to drive significant growth in sales within the Smart Wearable Lifestyle Devices Market.

Will the Sales of the Smart Wearable Lifestyle Devices Market Fare Well in Europe?

In Europe, the sales of the Smart Wearable Lifestyle Devices Market are anticipated to fare well as a result of a large consumer base with high levels of disposable income, rendering it an appealing market for smart wearable devices.

Also, there is a growing awareness of health and fitness among European consumers, leading to heightened demand for devices capable of monitoring health metrics and facilitating active lifestyles. This demand for remote health monitoring devices or smart wearables to continuously keep track of one's health is accelerating the sales of these smart technologies within Asia Pacific.

Europe is home to several tech-savvy populations, particularly in countries such as Germany, the United Kingdom, and France, where consumers are eager to adopt innovative technologies, including smart wearables. This propensity for technology adoption, coupled with the region's robust infrastructure and connectivity, creates conducive conditions for the growth of the smart wearable market.

Furthermore, the presence of key players and manufacturers in Europe also contributes to the availability and accessibility of smart wearable devices to consumers, ensuring a favorable outlook for sales performance in the Smart Wearable Lifestyle Devices Market.

Competitive Landscape

Examining the competitive landscape of the Smart Wearable Lifestyle Devices Market is considered crucial for gaining insights into the industry's dynamics. This research aims to analyze the competitive landscape, focusing on key players, market trends, innovations, and strategies. By conducting this analysis, valuable insights will be provided to industry stakeholders, assisting them in effectively navigating the competitive environment and seizing emerging opportunities. Understanding the competitive landscape will enable stakeholders to make informed decisions, adapt to market trends, and develop strategies to enhance their market position and competitiveness in the Smart Wearable Lifestyle Devices Market.

Some of the prominent players operating in the Smart Wearable Lifestyle Devices Market include:

Adidas, Apple, Fitbit, Garmin, Jawbone (Aleph), LG Electronics, Nike, Samsung Electronics, Xiaomi, Sony, Amulet, Asustek Computer, Bionym, Meta, Bitbanger Labs, Connected Device, Cuff, Electric Foxy.

Latest Developments

In October 2023, the Apple Watch Series 8 and Watch SE 2 were announced by Apple, featuring advanced health tracking features such as skin temperature sensing and improved fall detection.

In November 2023, the Mi Band 7 was launched by Xiaomi, boasting a larger display, improved water resistance, and NFC capabilities for contactless payments.

In October 2023, the Ray-Ban Stories 2 smart glasses were announced by Meta, showcasing improved design, faster performance, and new features like video recording.

In September 2023, the Link Buds S was launched by Sony, featuring an open-ear design, spatial audio support, and voice assistant integration.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL SMART WEARABLE LIFESTYLE DEVICES MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL SMART WEARABLE LIFESTYLE DEVICES MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL SMART WEARABLE LIFESTYLE DEVICES MARKET, PRODUCT TYPE

• 5.1 Overview
• 5.2 Smartwatches
• 5.3 Fitness Trackers
• 5.4 Smart Glasses
• 5.5 Smart Clothing
• 5.6 Hearables

6 GLOBAL SMART WEARABLE LIFESTYLE DEVICES MARKET, BY APPLICATION

• 6.1 Overview
• 6.2 Health & Fitness
• 6.3 Entertainment
• 6.4 Productivity
• 6.5 Safety & Security

7 GLOBAL SMART WEARABLE LIFESTYLE DEVICES MARKET, BY DISTRIBUTION CHANNEL

• 7.1 Overview
• 7.2 Electronic Retailers
• 7.3 Department Stores
• 7.4 Sporting Goods Store
• 7.5 Fashion Retailers
• 7.6 Manufacturer Websites
• 7.7 Online Retailers
• 7.8 Social Media Platforms

8 GLOBAL SMART WEARABLE LIFESTYLE DEVICES MARKET, BY GEOGRAPHY

• 8.1 Overview
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
  • 8.2.3 Mexico
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 U.K.
  • 8.3.3 France
  • 8.3.4 Rest of Europe
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 Japan
  • 8.4.3 India
  • 8.4.4 Rest of Asia Pacific
• 8.5 Rest of the World
  • 8.5.1 Latin America
  • 8.5.2 Middle East and Africa

9 GLOBAL SMART WEARABLE LIFESTYLE DEVICES MARKET COMPETITIVE LANDSCAPE

• 9.1 Overview
• 9.2 Company Market Ranking
• 9.3 Key Development Strategies

10 COMPANY PROFILES

• 10.1 Adidas
  • 10.1.1 Overview
  • 10.1.2 Financial Performance
  • 10.1.3 Product Outlook
  • 10.1.4 Key Developments
• 10.2 Apple
  • 10.2.1 Overview
  • 10.2.2 Financial Performance
  • 10.2.3 Product Outlook
  • 10.2.4 Key Developments
• 10.3 Fit bit
  • 10.3.1 Overview
  • 10.3.2 Financial Performance
  • 10.3.3 Product Outlook
  • 10.3.4 Key Developments
• 10.4 Garmin
  • 10.4.1 Overview
  • 10.4.2 Financial Performance
  • 10.4.3 Product Outlook
  • 10.4.4 Key Developments
• 10.5 Jawbone (Aleph)
  • 10.5.1 Overview
  • 10.5.2 Financial Performance
  • 10.5.3 Product Outlook
  • 10.5.4 Key Developments
• 10.6 LG Electronics
  • 10.6.1 Overview
  • 10.6.2 Financial Performance
  • 10.6.3 Product Outlook
  • 10.6.4 Key Developments
• 10.7 Nike
  • 10.7.1 Overview
  • 10.7.2 Financial Performance
  • 10.7.3 Product Outlook
  • 10.7.4 Key Developments
• 10.8 Samsung Electronics
  • 10.8.1 Overview
  • 10.8.2 Financial Performance
  • 10.8.3 Product Outlook
  • 10.8.4 Key Developments
• 10.9 Xiaomi
  • 10.9.1 Overview
  • 10.9.2 Financial Performance
  • 10.9.3 Product Outlook
  • 10.9.4 Key Developments
• 10.10 Amulate
  • 10.10.1 Overview
  • 10.10.2 Financial Performance
  • 10.10.3 Product Outlook
  • 10.10.4 Key Developments

11 KEY DEVELOPMENTS

• 11.1 Product Launches/Developments
• 11.2 Mergers and Acquisitions
• 11.3 Business Expansions
• 11.4 Partnerships and Collaborations

12 Appendix

• 12.1 Related Research