デフォルト表紙
市場調査レポート
商品コード
1609055

マイクログリーン市場:タイプ、栽培、成長媒体、流通チャネル別-2025-2030年世界予測

Microgreens Market by Type (Arugula, Basil, Broccoli), Farming (Commercial Greenhouses, Indoor Farming, Vertical Farming), Growth Medium, Distribution Channel - Global Forecast 2025-2030


出版日
発行
360iResearch
ページ情報
英文 191 Pages
納期
即日から翌営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=143.57円
マイクログリーン市場:タイプ、栽培、成長媒体、流通チャネル別-2025-2030年世界予測
出版日: 2024年10月31日
発行: 360iResearch
ページ情報: 英文 191 Pages
納期: 即日から翌営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

マイクログリーン市場は、2023年に2,654億7,000万米ドルと評価され、2024年には2,838億8,000万米ドルに達すると予測され、CAGR 5.51%で成長し、2030年には3,864億6,000万米ドルに達すると予測されています。

マイクログリーンは、苗の段階で収穫される野菜のカテゴリーであり、その鮮やかな風味、高い栄養分、審美的な魅力が評価され、料理芸術、健康、ウェルネス分野で引っ張りだこの存在となっています。マイクログリーンの必要性は、ビタミン、ミネラル、抗酸化物質など、成熟したものを凌ぐ卓越した栄養密度にあります。グルメ・レストラン、都市農業、家庭菜園での用途が見出され、ジュース、スムージー、サラダの材料として活用することへの関心が高まっています。最終用途の範囲は、外食サービスから、新鮮な有機農産物を求める健康志向の消費者まで広がっています。市場の成長は、健康上の利点に関する消費者の意識の高まり、有機食品に対する需要の高まり、マイクログリーンの保存期間を延ばす革新的な包装技術によって推進されます。垂直農法や水耕栽培の採用も市場拡大の起爆剤となり、都市部における食糧供給の課題に持続可能な解決策を提供します。グルメ市場と家庭市場の両方に対応する包括的なサプライ・チェーンと小売チャネルの開拓にチャンスがあります。

主な市場の統計
基準年[2023] 2,654億7,000万米ドル
推定年[2024] 2,838億8,000万米ドル
予測年[2030] 3,864億6,000万米ドル
CAGR(%) 5.51%

しかし、同市場は、環境制御型農業システム構築のための高額な初期投資や、品質を維持しながら生産を拡大する課題などの制約に直面しています。さらに、腐敗しやすい性質や物流の課題も依然としてハードルとなっています。これらを克服するため、研究開発は費用対効果の高い栽培技術の開発や、腐敗を減らすための保管・輸送ソリューションの探求に重点を置くべきです。栄養プロファイルを調整した遺伝子組み換えマイクログリーンのようなイノベーションは、さらなる差別化のための有望な道を提供します。市場はダイナミックで、消費者の嗜好の急速な変化と技術の進歩を特徴としています。企業は、持続可能でトレーサブルな調達といった動向に合わせ、マイクログリーンの健康上の利点を強調する教育的マーケティング・イニシアティブを通じて消費者を惹きつけることで、成功を収めることができます。また、レストランや地元の小売業者とのパートナーシップも、市場への浸透を高めることができます。調査、持続可能な実践、消費者参加に戦略的に取り組むことで、企業はこの分野の成長の可能性を活かすことができます。

市場力学:急速に進化するマイクログリーン市場における主要市場インサイトの解明

マイクログリーン市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

  • 市場促進要因
    • 外食産業の台頭と風味強化・飾り付けのニーズ
    • マイクログリーンの健康効果に対する消費者の意識の高まり
    • 高級食品への支出の増加
  • 市場抑制要因
    • 高い初期投資と高い製造コスト
  • 市場機会
    • 生産における革新的農業技術の活用
    • 非遺伝子組み換えへの需要の高まりマイクログリーン
  • 市場の課題
    • 流通経路の欠如と熟練労働者の不足

ポーターのファイブフォース:マイクログリーン市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析:マイクログリーン市場における外部からの影響の把握

外部マクロ環境要因は、マイクログリーン市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析マイクログリーン市場における競合情勢の把握

マイクログリーン市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスマイクログリーン市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、マイクログリーン市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨マイクログリーン市場における成功への道筋を描く

マイクログリーン市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています:

1.市場の浸透度:現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度:新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化:最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報:競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション:将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報に基づいた意思決定を行う上で役立つ重要な質問にも回答しています:

1.現在の市場規模と今後の成長予測は?

2.最高の投資機会を提供する製品、セグメント、地域はどこか?

3.市場を形成する主な技術動向と規制の影響とは?

4.主要ベンダーの市場シェアと競合ポジションは?

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か?

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

  • 市場力学
    • 促進要因
      • レストランの増加と風味強化と飾り付けの必要性
      • マイクログリーンの健康上の利点に対する消費者の認識の高まり
      • 高級食品への支出増加
    • 抑制要因
      • 初期投資額が高く、生産コストも高い
    • 機会
      • 革新的な農業技術の生産への活用
      • 非遺伝子組み換え作物に対する需要の高まりマイクログリーン
    • 課題
      • 流通チャネルの不足と熟練労働者の不足
  • 市場セグメンテーション分析
  • ポーターのファイブフォース分析
  • PESTEL分析
    • 政治的
    • 経済
    • 社交
    • 技術的
    • 法律上
    • 環境

第6章 マイクログリーン市場:タイプ別

  • ルッコラ
  • バジル
  • ブロッコリー
  • ニンジン
  • フェンネル
  • レタスとチコリ
  • エンドウ豆
  • 大根
  • ひまわり

第7章 マイクログリーン市場農業別

  • 商業用温室
  • 屋内農業
  • 垂直農法

第8章 マイクログリーン市場グロース・ミディアム

  • ココナッツ繊維
  • ピートモス
  • 土壌
  • ティッシュペーパー

第9章 マイクログリーン市場:流通チャネル別

  • ハイパーマーケット/スーパーマーケット
  • レストラン

第10章 南北アメリカのマイクログリーン市場

  • アルゼンチン
  • ブラジル
  • カナダ
  • メキシコ
  • 米国

第11章 アジア太平洋地域のマイクログリーン市場

  • オーストラリア
  • 中国
  • インド
  • インドネシア
  • 日本
  • マレーシア
  • フィリピン
  • シンガポール
  • 韓国
  • 台湾
  • タイ
  • ベトナム

第12章 欧州・中東・アフリカのマイクログリーン市場

  • デンマーク
  • エジプト
  • フィンランド
  • フランス
  • ドイツ
  • イスラエル
  • イタリア
  • オランダ
  • ナイジェリア
  • ノルウェー
  • ポーランド
  • カタール
  • ロシア
  • サウジアラビア
  • 南アフリカ
  • スペイン
  • スウェーデン
  • スイス
  • トルコ
  • アラブ首長国連邦
  • 英国

第13章 競合情勢

  • 市場シェア分析2023
  • FPNVポジショニングマトリックス, 2023
  • 競合シナリオ分析
  • 戦略分析と提言

企業一覧

  • 2BFresh
  • AeroFarms
  • Bowery Farming Inc.
  • Farmbox Greens LLC
  • Fifth Season by Bad Hare Gardening, LLC
  • Fresh Origins
  • Giorgio Fresh Co.
  • Good Leaf Farms
  • Gotham Greens
  • Living Earth Farm
  • Madar Farms
  • Sakata Seed America Inc.
  • The Chef's Garden Inc.
図表

LIST OF FIGURES

  • FIGURE 1. MICROGREENS MARKET RESEARCH PROCESS
  • FIGURE 2. MICROGREENS MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL MICROGREENS MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL MICROGREENS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL MICROGREENS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL MICROGREENS MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL MICROGREENS MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL MICROGREENS MARKET SIZE, BY FARMING, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL MICROGREENS MARKET SIZE, BY FARMING, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. GLOBAL MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
  • FIGURE 13. GLOBAL MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. AMERICAS MICROGREENS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 15. AMERICAS MICROGREENS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. UNITED STATES MICROGREENS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 17. UNITED STATES MICROGREENS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. ASIA-PACIFIC MICROGREENS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. ASIA-PACIFIC MICROGREENS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. EUROPE, MIDDLE EAST & AFRICA MICROGREENS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 21. EUROPE, MIDDLE EAST & AFRICA MICROGREENS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 22. MICROGREENS MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 23. MICROGREENS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. MICROGREENS MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL MICROGREENS MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL MICROGREENS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL MICROGREENS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. MICROGREENS MARKET DYNAMICS
  • TABLE 7. GLOBAL MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL MICROGREENS MARKET SIZE, BY ARUGULA, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL MICROGREENS MARKET SIZE, BY BASIL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL MICROGREENS MARKET SIZE, BY BROCCOLI, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL MICROGREENS MARKET SIZE, BY CARROTS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL MICROGREENS MARKET SIZE, BY FENNEL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL MICROGREENS MARKET SIZE, BY LETTUCE & CHICORY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL MICROGREENS MARKET SIZE, BY PEAS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL MICROGREENS MARKET SIZE, BY RADISH, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL MICROGREENS MARKET SIZE, BY SUNFLOWER, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL MICROGREENS MARKET SIZE, BY COMMERCIAL GREENHOUSES, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL MICROGREENS MARKET SIZE, BY INDOOR FARMING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. GLOBAL MICROGREENS MARKET SIZE, BY VERTICAL FARMING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. GLOBAL MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 22. GLOBAL MICROGREENS MARKET SIZE, BY COCONUT COIR, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 23. GLOBAL MICROGREENS MARKET SIZE, BY PEAT MOSS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 24. GLOBAL MICROGREENS MARKET SIZE, BY SOIL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 25. GLOBAL MICROGREENS MARKET SIZE, BY TISSUE PAPER, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 26. GLOBAL MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 27. GLOBAL MICROGREENS MARKET SIZE, BY HYPERMARKETS/SUPERMARKETS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 28. GLOBAL MICROGREENS MARKET SIZE, BY RESTAURANTS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 29. AMERICAS MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 30. AMERICAS MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 31. AMERICAS MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 32. AMERICAS MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 33. AMERICAS MICROGREENS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 34. ARGENTINA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 35. ARGENTINA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 36. ARGENTINA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 37. ARGENTINA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 38. BRAZIL MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 39. BRAZIL MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 40. BRAZIL MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 41. BRAZIL MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 42. CANADA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 43. CANADA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 44. CANADA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 45. CANADA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 46. MEXICO MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 47. MEXICO MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 48. MEXICO MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 49. MEXICO MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 50. UNITED STATES MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 51. UNITED STATES MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 52. UNITED STATES MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 53. UNITED STATES MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 54. UNITED STATES MICROGREENS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 55. ASIA-PACIFIC MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 56. ASIA-PACIFIC MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 57. ASIA-PACIFIC MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 58. ASIA-PACIFIC MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 59. ASIA-PACIFIC MICROGREENS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 60. AUSTRALIA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 61. AUSTRALIA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 62. AUSTRALIA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 63. AUSTRALIA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 64. CHINA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 65. CHINA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 66. CHINA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 67. CHINA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 68. INDIA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 69. INDIA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 70. INDIA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 71. INDIA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 72. INDONESIA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 73. INDONESIA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 74. INDONESIA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 75. INDONESIA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 76. JAPAN MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 77. JAPAN MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 78. JAPAN MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 79. JAPAN MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 80. MALAYSIA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 81. MALAYSIA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 82. MALAYSIA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 83. MALAYSIA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 84. PHILIPPINES MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 85. PHILIPPINES MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 86. PHILIPPINES MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 87. PHILIPPINES MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 88. SINGAPORE MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 89. SINGAPORE MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 90. SINGAPORE MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 91. SINGAPORE MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 92. SOUTH KOREA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 93. SOUTH KOREA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 94. SOUTH KOREA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 95. SOUTH KOREA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 96. TAIWAN MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 97. TAIWAN MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 98. TAIWAN MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 99. TAIWAN MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 100. THAILAND MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 101. THAILAND MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 102. THAILAND MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 103. THAILAND MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 104. VIETNAM MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 105. VIETNAM MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 106. VIETNAM MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 107. VIETNAM MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 108. EUROPE, MIDDLE EAST & AFRICA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 109. EUROPE, MIDDLE EAST & AFRICA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 110. EUROPE, MIDDLE EAST & AFRICA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 111. EUROPE, MIDDLE EAST & AFRICA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 112. EUROPE, MIDDLE EAST & AFRICA MICROGREENS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 113. DENMARK MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 114. DENMARK MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 115. DENMARK MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 116. DENMARK MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 117. EGYPT MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 118. EGYPT MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 119. EGYPT MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 120. EGYPT MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 121. FINLAND MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 122. FINLAND MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 123. FINLAND MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 124. FINLAND MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 125. FRANCE MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 126. FRANCE MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 127. FRANCE MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 128. FRANCE MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 129. GERMANY MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 130. GERMANY MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 131. GERMANY MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 132. GERMANY MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 133. ISRAEL MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 134. ISRAEL MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 135. ISRAEL MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 136. ISRAEL MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 137. ITALY MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 138. ITALY MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 139. ITALY MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 140. ITALY MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 141. NETHERLANDS MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 142. NETHERLANDS MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 143. NETHERLANDS MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 144. NETHERLANDS MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 145. NIGERIA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 146. NIGERIA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 147. NIGERIA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 148. NIGERIA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 149. NORWAY MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 150. NORWAY MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 151. NORWAY MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 152. NORWAY MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 153. POLAND MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 154. POLAND MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 155. POLAND MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 156. POLAND MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 157. QATAR MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 158. QATAR MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 159. QATAR MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 160. QATAR MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 161. RUSSIA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 162. RUSSIA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 163. RUSSIA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 164. RUSSIA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 165. SAUDI ARABIA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 166. SAUDI ARABIA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 167. SAUDI ARABIA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 168. SAUDI ARABIA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 169. SOUTH AFRICA MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 170. SOUTH AFRICA MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 171. SOUTH AFRICA MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 172. SOUTH AFRICA MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 173. SPAIN MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 174. SPAIN MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 175. SPAIN MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 176. SPAIN MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 177. SWEDEN MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 178. SWEDEN MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 179. SWEDEN MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 180. SWEDEN MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 181. SWITZERLAND MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 182. SWITZERLAND MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 183. SWITZERLAND MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 184. SWITZERLAND MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 185. TURKEY MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 186. TURKEY MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 187. TURKEY MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 188. TURKEY MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 189. UNITED ARAB EMIRATES MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 190. UNITED ARAB EMIRATES MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 191. UNITED ARAB EMIRATES MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 192. UNITED ARAB EMIRATES MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 193. UNITED KINGDOM MICROGREENS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 194. UNITED KINGDOM MICROGREENS MARKET SIZE, BY FARMING, 2018-2030 (USD MILLION)
  • TABLE 195. UNITED KINGDOM MICROGREENS MARKET SIZE, BY GROWTH MEDIUM, 2018-2030 (USD MILLION)
  • TABLE 196. UNITED KINGDOM MICROGREENS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 197. MICROGREENS MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 198. MICROGREENS MARKET, FPNV POSITIONING MATRIX, 2023
目次
Product Code: MRR-742BD51817C2

The Microgreens Market was valued at USD 265.47 billion in 2023, expected to reach USD 283.88 billion in 2024, and is projected to grow at a CAGR of 5.51%, to USD 386.46 billion by 2030.

Microgreens, a category of vegetables that are harvested at the seedling stage, have gained recognition for their vibrant flavors, high nutritional content, and aesthetic appeal, making them a sought-after addition in culinary arts, health, and wellness sectors. The necessity of microgreens is driven by their exceptional nutrient density, including vitamins, minerals, and antioxidants, which surpass their mature counterparts. They find applications in gourmet restaurants, urban agriculture, and home gardening, with a growing interest in utilizing them as ingredients in juices, smoothies, and salads. End-use scope extends from food services to health-conscious consumers seeking fresh, organic produce. Market growth is propelled by increasing consumer awareness regarding health benefits, rising demand for organic foods, and innovative packaging technologies that extend the shelf life of microgreens. The adoption of vertical farming and hydroponics also catalyzes market expansion, providing sustainable solutions to urban food supply challenges. Opportunities lie in the development of comprehensive supply chains and retail channels catering to both gourmet and household markets.

KEY MARKET STATISTICS
Base Year [2023] USD 265.47 billion
Estimated Year [2024] USD 283.88 billion
Forecast Year [2030] USD 386.46 billion
CAGR (%) 5.51%

However, the market faces limitations such as the high initial investment for setting up controlled-environment agriculture systems and the challenges of scaling production while maintaining quality. Additionally, perishable nature and logistical challenges remain hurdles. To overcome these, research and innovation should focus on developing cost-effective cultivation technologies and exploring storage and transportation solutions to reduce spoilage. Innovations like genetically-enhanced microgreens with tailored nutrient profiles offer promising avenues for further differentiation. The market is dynamic, characterized by rapid changes in consumer preferences and technological advances. Companies can thrive by aligning with trends such as sustainable and traceable sourcing and engaging consumers through educational marketing initiatives that emphasize the health advantages of microgreens. Embracing partnerships with restaurants and local retailers can also enhance market penetration. Through strategic commitments to research, sustainable practices, and consumer engagement, businesses can capitalize on this sector's growth potential.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Microgreens Market

The Microgreens Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Rising restaurants and need for flavor enhancement and garnishing
    • Growing consumer awareness of the health benefits of microgreens
    • Increased spending on premium food products
  • Market Restraints
    • High initial investments and high production cost
  • Market Opportunities
    • Utilization of innovative farming technologies for production
    • Emerging demand for non-GMO microgreens
  • Market Challenges
    • Lack of distribution channels and shortage of skilled labor

Porter's Five Forces: A Strategic Tool for Navigating the Microgreens Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Microgreens Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Microgreens Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Microgreens Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Microgreens Market

A detailed market share analysis in the Microgreens Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Microgreens Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Microgreens Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Microgreens Market

A strategic analysis of the Microgreens Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Microgreens Market, highlighting leading vendors and their innovative profiles. These include 2BFresh, AeroFarms, Bowery Farming Inc., Farmbox Greens LLC, Fifth Season by Bad Hare Gardening, LLC, Fresh Origins, Giorgio Fresh Co., Good Leaf Farms, Gotham Greens, Living Earth Farm, Madar Farms, Sakata Seed America Inc., and The Chef's Garden Inc..

Market Segmentation & Coverage

This research report categorizes the Microgreens Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Type, market is studied across Arugula, Basil, Broccoli, Carrots, Fennel, Lettuce & Chicory, Peas, Radish, and Sunflower.
  • Based on Farming, market is studied across Commercial Greenhouses, Indoor Farming, and Vertical Farming.
  • Based on Growth Medium, market is studied across Coconut Coir, Peat Moss, Soil, and Tissue Paper.
  • Based on Distribution Channel, market is studied across Hypermarkets/Supermarkets and Restaurants.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Rising restaurants and need for flavor enhancement and garnishing
      • 5.1.1.2. Growing consumer awareness of the health benefits of microgreens
      • 5.1.1.3. Increased spending on premium food products
    • 5.1.2. Restraints
      • 5.1.2.1. High initial investments and high production cost
    • 5.1.3. Opportunities
      • 5.1.3.1. Utilization of innovative farming technologies for production
      • 5.1.3.2. Emerging demand for non-GMO microgreens
    • 5.1.4. Challenges
      • 5.1.4.1. Lack of distribution channels and shortage of skilled labor
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Microgreens Market, by Type

  • 6.1. Introduction
  • 6.2. Arugula
  • 6.3. Basil
  • 6.4. Broccoli
  • 6.5. Carrots
  • 6.6. Fennel
  • 6.7. Lettuce & Chicory
  • 6.8. Peas
  • 6.9. Radish
  • 6.10. Sunflower

7. Microgreens Market, by Farming

  • 7.1. Introduction
  • 7.2. Commercial Greenhouses
  • 7.3. Indoor Farming
  • 7.4. Vertical Farming

8. Microgreens Market, by Growth Medium

  • 8.1. Introduction
  • 8.2. Coconut Coir
  • 8.3. Peat Moss
  • 8.4. Soil
  • 8.5. Tissue Paper

9. Microgreens Market, by Distribution Channel

  • 9.1. Introduction
  • 9.2. Hypermarkets/Supermarkets
  • 9.3. Restaurants

10. Americas Microgreens Market

  • 10.1. Introduction
  • 10.2. Argentina
  • 10.3. Brazil
  • 10.4. Canada
  • 10.5. Mexico
  • 10.6. United States

11. Asia-Pacific Microgreens Market

  • 11.1. Introduction
  • 11.2. Australia
  • 11.3. China
  • 11.4. India
  • 11.5. Indonesia
  • 11.6. Japan
  • 11.7. Malaysia
  • 11.8. Philippines
  • 11.9. Singapore
  • 11.10. South Korea
  • 11.11. Taiwan
  • 11.12. Thailand
  • 11.13. Vietnam

12. Europe, Middle East & Africa Microgreens Market

  • 12.1. Introduction
  • 12.2. Denmark
  • 12.3. Egypt
  • 12.4. Finland
  • 12.5. France
  • 12.6. Germany
  • 12.7. Israel
  • 12.8. Italy
  • 12.9. Netherlands
  • 12.10. Nigeria
  • 12.11. Norway
  • 12.12. Poland
  • 12.13. Qatar
  • 12.14. Russia
  • 12.15. Saudi Arabia
  • 12.16. South Africa
  • 12.17. Spain
  • 12.18. Sweden
  • 12.19. Switzerland
  • 12.20. Turkey
  • 12.21. United Arab Emirates
  • 12.22. United Kingdom

13. Competitive Landscape

  • 13.1. Market Share Analysis, 2023
  • 13.2. FPNV Positioning Matrix, 2023
  • 13.3. Competitive Scenario Analysis
  • 13.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. 2BFresh
  • 2. AeroFarms
  • 3. Bowery Farming Inc.
  • 4. Farmbox Greens LLC
  • 5. Fifth Season by Bad Hare Gardening, LLC
  • 6. Fresh Origins
  • 7. Giorgio Fresh Co.
  • 8. Good Leaf Farms
  • 9. Gotham Greens
  • 10. Living Earth Farm
  • 11. Madar Farms
  • 12. Sakata Seed America Inc.
  • 13. The Chef's Garden Inc.