拡張現実（AR）ゲームの世界市場、2024～2028年

拡大現実（AR）ゲーム市場、2024～2028年

拡大現実（AR）ゲーム市場は2023～2028年に690億3,990万米ドル、予測期間中のCAGRは47.7％で成長すると予測されます。当レポートでは、拡大現実（AR）ゲーム市場の全体的な分析、市場規模・予測、動向、成長促進要因、課題、約25のベンダーを網羅したベンダー分析などを掲載しています。

現在の市場シナリオ、最新動向と促進要因、市場環境全体に関する最新分析を提供しています。市場は、AR技術への投資の増加、クラウドゲーム技術の台頭、モバイル機器におけるARとVR技術の普及と統合の拡大が牽引しています。

本調査では、今後数年間の拡大現実（AR）ゲーム市場の成長を促進する主要要因の1つとして、arゲームの採用が増加していることを挙げています。また、戦略的提携や買収の増加、ゲーマーの増加が市場の大きな需要につながります。

目次

第1章 エグゼクティブサマリー

• 市場概要

第2章 市場情勢

• 市場エコシステム
• 市場の特徴
• バリューチェーン分析

第3章 市場規模の評価

• 市場の定義
• 市場セグメント分析
• 市場規模 2023年
• 市場の展望 2023～2028年

第4章 市場規模実績

• 拡大現実（AR）ゲームの世界市場 2018～2022年
• タイプ別セグメント分析 2018～2022年
• コンポーネント別セグメント分析 2018～2022年
• 地域別セグメント分析 2018～2022年
• 国別セグメント分析 2018～2022年

第5章 ファイブフォース分析

• ファイブフォースの要約
• 買い手の交渉力
• 供給企業の交渉力
• 新規参入業者の脅威
• 代替品の脅威
• 競争の脅威
• 市況

第6章 タイプ別市場セグメンテーション

• 市場セグメンテーション
• 比較：タイプ別
• モバイルデバイス：市場規模と予測 2023～2028年
• HMD：市場規模と予測 2023～2028年
• スマートグラス：市場規模と予測 2023～2028年
• タイプ別の市場機会

第7章 コンポーネント別市場セグメンテーション

• 市場セグメンテーション
• 比較：コンポーネント別
• ハードウェア：市場規模と予測 2023～2028年
• ソフトウェア：市場規模と予測 2023～2028年
• コンポーネント別の市場機会

第8章 顧客情勢

• 顧客情勢概要

第9章 地域別情勢

• 地域別セグメンテーション
• 比較：地域別
• 北米：市場規模と予測 2023～2028年
• 欧州：市場規模と予測 2023～2028年
• アジア太平洋：市場規模と予測 2023～2028年
• 中東・アフリカ：市場規模と予測 2023～2028年
• 南米：市場規模と予測 2023～2028年
• 米国：市場規模と予測 2023～2028年
• 英国：市場規模と予測 2023～2028年
• カナダ：市場規模と予測 2023～2028年
• 中国：市場規模と予測 2023～2028年
• 日本：市場規模と予測 2023～2028年
• 地域情勢別の市場機会

第10章 促進要因・課題・機会・抑制要因

• 市場促進要因
• 市場課題
• 促進要因と課題の影響
• 市場機会・抑制要因

第11章 競合情勢

• 概要
• 競合情勢
• 混乱の状況
• 業界のリスク

第12章 競合分析

• 企業プロファイル
• 企業の市場ポジショニング
• Augmented Pixels Inc.
• Blippar Ltd.
• Hofli Ltd.
• HP Inc.
• Milkroom Studios GmbH
• Netmarble Corp.
• Niantic Inc.
• OliveX Holdings Ltd.
• Qualcomm Inc.
• Rovio Entertainment Corp.
• Total Immersion Inc.

第13章 付録

Exhibits:

• Exhibits1: Executive Summary - Chart on Market Overview
• Exhibits2: Executive Summary - Data Table on Market Overview
• Exhibits3: Executive Summary - Chart on Global Market Characteristics
• Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
• Exhibits5: Executive Summary - Chart on Market Segmentation by Type
• Exhibits6: Executive Summary - Chart on Market Segmentation by Component
• Exhibits7: Executive Summary - Chart on Incremental Growth
• Exhibits8: Executive Summary - Data Table on Incremental Growth
• Exhibits9: Executive Summary - Chart on Company Market Positioning
• Exhibits10: Parent Market
• Exhibits11: Data Table on - Parent Market
• Exhibits12: Market characteristics analysis
• Exhibits13: Value Chain Analysis
• Exhibits14: Offerings of companies included in the market definition
• Exhibits15: Market segments
• Exhibits16: Chart on Global - Market size and forecast 2023-2028 ($ million)
• Exhibits17: Data Table on Global - Market size and forecast 2023-2028 ($ million)
• Exhibits18: Chart on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits19: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits20: Historic Market Size - Data Table on Global Augmented Reality (AR) Gaming Market 2018 - 2022 ($ million)
• Exhibits21: Historic Market Size - Type Segment 2018 - 2022 ($ million)
• Exhibits22: Historic Market Size - Component Segment 2018 - 2022 ($ million)
• Exhibits23: Historic Market Size - Geography Segment 2018 - 2022 ($ million)
• Exhibits24: Historic Market Size - Country Segment 2018 - 2022 ($ million)
• Exhibits25: Five forces analysis - Comparison between 2023 and 2028
• Exhibits26: Bargaining power of buyers - Impact of key factors 2023 and 2028
• Exhibits27: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• Exhibits28: Threat of new entrants - Impact of key factors in 2023 and 2028
• Exhibits29: Threat of substitutes - Impact of key factors in 2023 and 2028
• Exhibits30: Threat of rivalry - Impact of key factors in 2023 and 2028
• Exhibits31: Chart on Market condition - Five forces 2023 and 2028
• Exhibits32: Chart on Type - Market share 2023-2028 (%)
• Exhibits33: Data Table on Type - Market share 2023-2028 (%)
• Exhibits34: Chart on Comparison by Type
• Exhibits35: Data Table on Comparison by Type
• Exhibits36: Chart on Mobile devices - Market size and forecast 2023-2028 ($ million)
• Exhibits37: Data Table on Mobile devices - Market size and forecast 2023-2028 ($ million)
• Exhibits38: Chart on Mobile devices - Year-over-year growth 2023-2028 (%)
• Exhibits39: Data Table on Mobile devices - Year-over-year growth 2023-2028 (%)
• Exhibits40: Chart on HMDs - Market size and forecast 2023-2028 ($ million)
• Exhibits41: Data Table on HMDs - Market size and forecast 2023-2028 ($ million)
• Exhibits42: Chart on HMDs - Year-over-year growth 2023-2028 (%)
• Exhibits43: Data Table on HMDs - Year-over-year growth 2023-2028 (%)
• Exhibits44: Chart on Smart glasses - Market size and forecast 2023-2028 ($ million)
• Exhibits45: Data Table on Smart glasses - Market size and forecast 2023-2028 ($ million)
• Exhibits46: Chart on Smart glasses - Year-over-year growth 2023-2028 (%)
• Exhibits47: Data Table on Smart glasses - Year-over-year growth 2023-2028 (%)
• Exhibits48: Market opportunity by Type ($ million)
• Exhibits49: Data Table on Market opportunity by Type ($ million)
• Exhibits50: Chart on Component - Market share 2023-2028 (%)
• Exhibits51: Data Table on Component - Market share 2023-2028 (%)
• Exhibits52: Chart on Comparison by Component
• Exhibits53: Data Table on Comparison by Component
• Exhibits54: Chart on Hardware - Market size and forecast 2023-2028 ($ million)
• Exhibits55: Data Table on Hardware - Market size and forecast 2023-2028 ($ million)
• Exhibits56: Chart on Hardware - Year-over-year growth 2023-2028 (%)
• Exhibits57: Data Table on Hardware - Year-over-year growth 2023-2028 (%)
• Exhibits58: Chart on Software - Market size and forecast 2023-2028 ($ million)
• Exhibits59: Data Table on Software - Market size and forecast 2023-2028 ($ million)
• Exhibits60: Chart on Software - Year-over-year growth 2023-2028 (%)
• Exhibits61: Data Table on Software - Year-over-year growth 2023-2028 (%)
• Exhibits62: Market opportunity by Component ($ million)
• Exhibits63: Data Table on Market opportunity by Component ($ million)
• Exhibits64: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• Exhibits65: Chart on Market share By Geographical Landscape 2023-2028 (%)
• Exhibits66: Data Table on Market share By Geographical Landscape 2023-2028 (%)
• Exhibits67: Chart on Geographic comparison
• Exhibits68: Data Table on Geographic comparison
• Exhibits69: Chart on North America - Market size and forecast 2023-2028 ($ million)
• Exhibits70: Data Table on North America - Market size and forecast 2023-2028 ($ million)
• Exhibits71: Chart on North America - Year-over-year growth 2023-2028 (%)
• Exhibits72: Data Table on North America - Year-over-year growth 2023-2028 (%)
• Exhibits73: Chart on Europe - Market size and forecast 2023-2028 ($ million)
• Exhibits74: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
• Exhibits75: Chart on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits76: Data Table on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits77: Chart on APAC - Market size and forecast 2023-2028 ($ million)
• Exhibits78: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
• Exhibits79: Chart on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits80: Data Table on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits81: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
• Exhibits82: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
• Exhibits83: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits84: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits85: Chart on South America - Market size and forecast 2023-2028 ($ million)
• Exhibits86: Data Table on South America - Market size and forecast 2023-2028 ($ million)
• Exhibits87: Chart on South America - Year-over-year growth 2023-2028 (%)
• Exhibits88: Data Table on South America - Year-over-year growth 2023-2028 (%)
• Exhibits89: Chart on US - Market size and forecast 2023-2028 ($ million)
• Exhibits90: Data Table on US - Market size and forecast 2023-2028 ($ million)
• Exhibits91: Chart on US - Year-over-year growth 2023-2028 (%)
• Exhibits92: Data Table on US - Year-over-year growth 2023-2028 (%)
• Exhibits93: Chart on UK - Market size and forecast 2023-2028 ($ million)
• Exhibits94: Data Table on UK - Market size and forecast 2023-2028 ($ million)
• Exhibits95: Chart on UK - Year-over-year growth 2023-2028 (%)
• Exhibits96: Data Table on UK - Year-over-year growth 2023-2028 (%)
• Exhibits97: Chart on Canada - Market size and forecast 2023-2028 ($ million)
• Exhibits98: Data Table on Canada - Market size and forecast 2023-2028 ($ million)
• Exhibits99: Chart on Canada - Year-over-year growth 2023-2028 (%)
• Exhibits100: Data Table on Canada - Year-over-year growth 2023-2028 (%)
• Exhibits101: Chart on China - Market size and forecast 2023-2028 ($ million)
• Exhibits102: Data Table on China - Market size and forecast 2023-2028 ($ million)
• Exhibits103: Chart on China - Year-over-year growth 2023-2028 (%)
• Exhibits104: Data Table on China - Year-over-year growth 2023-2028 (%)
• Exhibits105: Chart on Japan - Market size and forecast 2023-2028 ($ million)
• Exhibits106: Data Table on Japan - Market size and forecast 2023-2028 ($ million)
• Exhibits107: Chart on Japan - Year-over-year growth 2023-2028 (%)
• Exhibits108: Data Table on Japan - Year-over-year growth 2023-2028 (%)
• Exhibits109: Market opportunity By Geographical Landscape ($ million)
• Exhibits110: Data Tables on Market opportunity By Geographical Landscape ($ million)
• Exhibits111: Impact of drivers and challenges in 2023 and 2028
• Exhibits112: Overview on criticality of inputs and factors of differentiation
• Exhibits113: Overview on factors of disruption
• Exhibits114: Impact of key risks on business
• Exhibits115: Companies covered
• Exhibits116: Matrix on companies position and classification
• Exhibits117: Augmented Pixels Inc. - Overview
• Exhibits118: Augmented Pixels Inc. - Product / Service
• Exhibits119: Augmented Pixels Inc. - Key offerings
• Exhibits120: Blippar Ltd. - Overview
• Exhibits121: Blippar Ltd. - Product / Service
• Exhibits122: Blippar Ltd. - Key offerings
• Exhibits123: Hofli Ltd. - Overview
• Exhibits124: Hofli Ltd. - Product / Service
• Exhibits125: Hofli Ltd. - Key offerings
• Exhibits126: HP Inc. - Overview
• Exhibits127: HP Inc. - Business segments
• Exhibits128: HP Inc. - Key news
• Exhibits129: HP Inc. - Key offerings
• Exhibits130: HP Inc. - Segment focus
• Exhibits131: Milkroom Studios GmbH - Overview
• Exhibits132: Milkroom Studios GmbH - Product / Service
• Exhibits133: Milkroom Studios GmbH - Key offerings
• Exhibits134: Netmarble Corp. - Overview
• Exhibits135: Netmarble Corp. - Product / Service
• Exhibits136: Netmarble Corp. - Key offerings
• Exhibits137: Niantic Inc. - Overview
• Exhibits138: Niantic Inc. - Product / Service
• Exhibits139: Niantic Inc. - Key offerings
• Exhibits140: OliveX Holdings Ltd. - Overview
• Exhibits141: OliveX Holdings Ltd. - Product / Service
• Exhibits142: OliveX Holdings Ltd. - Key offerings
• Exhibits143: Qualcomm Inc. - Overview
• Exhibits144: Qualcomm Inc. - Business segments
• Exhibits145: Qualcomm Inc. - Key news
• Exhibits146: Qualcomm Inc. - Key offerings
• Exhibits147: Qualcomm Inc. - Segment focus
• Exhibits148: Rovio Entertainment Corp. - Overview
• Exhibits149: Rovio Entertainment Corp. - Business segments
• Exhibits150: Rovio Entertainment Corp. - Key news
• Exhibits151: Rovio Entertainment Corp. - Key offerings
• Exhibits152: Rovio Entertainment Corp. - Segment focus
• Exhibits153: Total Immersion Inc. - Overview
• Exhibits154: Total Immersion Inc. - Product / Service
• Exhibits155: Total Immersion Inc. - Key offerings
• Exhibits156: Inclusions checklist
• Exhibits157: Exclusions checklist
• Exhibits158: Currency conversion rates for US$
• Exhibits159: Research methodology
• Exhibits160: Information sources
• Exhibits161: Data validation
• Exhibits162: Validation techniques employed for market sizing
• Exhibits163: Data synthesis
• Exhibits164: 360 degree market analysis
• Exhibits165: List of abbreviations

Augmented Reality (AR) Gaming Market 2024-2028

The augmented reality (AR) gaming market is forecasted to grow by USD 69039.9 mn during 2023-2028, accelerating at a CAGR of 47.7% during the forecast period. The report on the augmented reality (AR) gaming market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing investments in ar technology, rising cloud gaming technology, and growing popularity and integration of ar and vr technologies in mobile devices.

Technavio's augmented reality (AR) gaming market is segmented as below:

By Type

• Mobile devices
• HMDs
• Smart glasses

By Component

• Hardware
• Software

By Geographical Landscape

• North America
• Europe
• APAC
• Middle East and Africa
• South America

This study identifies the rising adoption of ar games as one of the prime reasons driving the augmented reality (AR) gaming market growth during the next few years. Also, increasing number of strategic partnerships and acquisitions and growing number of gamers will lead to sizable demand in the market.

The report on the augmented reality (AR) gaming market covers the following areas:

• Augmented Reality (AR) Gaming Market sizing
• Augmented Reality (AR) Gaming Market forecast
• Augmented Reality (AR) Gaming Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading augmented reality (AR) gaming market vendors that include Augmented Pixels Inc., Blippar Ltd., Hofli Ltd., HP Inc., Milkroom Studios GmbH, Netmarble Corp., Niantic Inc., OliveX Holdings Ltd., Qualcomm Inc., Rovio Entertainment Corp., and Total Immersion Inc.. Also, the augmented reality (AR) gaming market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Component
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 2.2 Market characteristics
  • Market characteristics analysis
• 2.3 Value chain analysis
  • Value Chain Analysis

3 Market Sizing

• 3.1 Market definition
  • Offerings of companies included in the market definition
• 3.2 Market segment analysis
  • Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
  • Chart on Global - Market size and forecast 2023-2028 ($ million)
  • Data Table on Global - Market size and forecast 2023-2028 ($ million)
  • Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global Augmented Reality (AR) Gaming Market 2018 - 2022
  • Historic Market Size - Data Table on Global Augmented Reality (AR) Gaming Market 2018 - 2022 ($ million)
• 4.2 Type segment analysis 2018 - 2022
  • Historic Market Size - Type Segment 2018 - 2022 ($ million)
• 4.3 Component segment analysis 2018 - 2022
  • Historic Market Size - Component Segment 2018 - 2022 ($ million)
• 4.4 Geography segment analysis 2018 - 2022
  • Historic Market Size - Geography Segment 2018 - 2022 ($ million)
• 4.5 Country segment analysis 2018 - 2022
  • Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
  • Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
  • Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Type

• 6.1 Market segments
  • Chart on Type - Market share 2023-2028 (%)
  • Data Table on Type - Market share 2023-2028 (%)
• 6.2 Comparison by Type
  • Chart on Comparison by Type
  • Data Table on Comparison by Type
• 6.3 Mobile devices - Market size and forecast 2023-2028
  • Chart on Mobile devices - Market size and forecast 2023-2028 ($ million)
  • Data Table on Mobile devices - Market size and forecast 2023-2028 ($ million)
  • Chart on Mobile devices - Year-over-year growth 2023-2028 (%)
  • Data Table on Mobile devices - Year-over-year growth 2023-2028 (%)
• 6.4 HMDs - Market size and forecast 2023-2028
  • Chart on HMDs - Market size and forecast 2023-2028 ($ million)
  • Data Table on HMDs - Market size and forecast 2023-2028 ($ million)
  • Chart on HMDs - Year-over-year growth 2023-2028 (%)
  • Data Table on HMDs - Year-over-year growth 2023-2028 (%)
• 6.5 Smart glasses - Market size and forecast 2023-2028
  • Chart on Smart glasses - Market size and forecast 2023-2028 ($ million)
  • Data Table on Smart glasses - Market size and forecast 2023-2028 ($ million)
  • Chart on Smart glasses - Year-over-year growth 2023-2028 (%)
  • Data Table on Smart glasses - Year-over-year growth 2023-2028 (%)
• 6.6 Market opportunity by Type
  • Market opportunity by Type ($ million)
  • Data Table on Market opportunity by Type ($ million)

7 Market Segmentation by Component

• 7.1 Market segments
  • Chart on Component - Market share 2023-2028 (%)
  • Data Table on Component - Market share 2023-2028 (%)
• 7.2 Comparison by Component
  • Chart on Comparison by Component
  • Data Table on Comparison by Component
• 7.3 Hardware - Market size and forecast 2023-2028
  • Chart on Hardware - Market size and forecast 2023-2028 ($ million)
  • Data Table on Hardware - Market size and forecast 2023-2028 ($ million)
  • Chart on Hardware - Year-over-year growth 2023-2028 (%)
  • Data Table on Hardware - Year-over-year growth 2023-2028 (%)
• 7.4 Software - Market size and forecast 2023-2028
  • Chart on Software - Market size and forecast 2023-2028 ($ million)
  • Data Table on Software - Market size and forecast 2023-2028 ($ million)
  • Chart on Software - Year-over-year growth 2023-2028 (%)
  • Data Table on Software - Year-over-year growth 2023-2028 (%)
• 7.5 Market opportunity by Component
  • Market opportunity by Component ($ million)
  • Data Table on Market opportunity by Component ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2023-2028 (%)
  • Data Table on Market share By Geographical Landscape 2023-2028 (%)
• 9.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 9.3 North America - Market size and forecast 2023-2028
  • Chart on North America - Market size and forecast 2023-2028 ($ million)
  • Data Table on North America - Market size and forecast 2023-2028 ($ million)
  • Chart on North America - Year-over-year growth 2023-2028 (%)
  • Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.4 Europe - Market size and forecast 2023-2028
  • Chart on Europe - Market size and forecast 2023-2028 ($ million)
  • Data Table on Europe - Market size and forecast 2023-2028 ($ million)
  • Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.5 APAC - Market size and forecast 2023-2028
  • Chart on APAC - Market size and forecast 2023-2028 ($ million)
  • Data Table on APAC - Market size and forecast 2023-2028 ($ million)
  • Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.6 Middle East and Africa - Market size and forecast 2023-2028
  • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.7 South America - Market size and forecast 2023-2028
  • Chart on South America - Market size and forecast 2023-2028 ($ million)
  • Data Table on South America - Market size and forecast 2023-2028 ($ million)
  • Chart on South America - Year-over-year growth 2023-2028 (%)
  • Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
  • Chart on US - Market size and forecast 2023-2028 ($ million)
  • Data Table on US - Market size and forecast 2023-2028 ($ million)
  • Chart on US - Year-over-year growth 2023-2028 (%)
  • Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 UK - Market size and forecast 2023-2028
  • Chart on UK - Market size and forecast 2023-2028 ($ million)
  • Data Table on UK - Market size and forecast 2023-2028 ($ million)
  • Chart on UK - Year-over-year growth 2023-2028 (%)
  • Data Table on UK - Year-over-year growth 2023-2028 (%)
• 9.10 Canada - Market size and forecast 2023-2028
  • Chart on Canada - Market size and forecast 2023-2028 ($ million)
  • Data Table on Canada - Market size and forecast 2023-2028 ($ million)
  • Chart on Canada - Year-over-year growth 2023-2028 (%)
  • Data Table on Canada - Year-over-year growth 2023-2028 (%)
• 9.11 China - Market size and forecast 2023-2028
  • Chart on China - Market size and forecast 2023-2028 ($ million)
  • Data Table on China - Market size and forecast 2023-2028 ($ million)
  • Chart on China - Year-over-year growth 2023-2028 (%)
  • Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.12 Japan - Market size and forecast 2023-2028
  • Chart on Japan - Market size and forecast 2023-2028 ($ million)
  • Data Table on Japan - Market size and forecast 2023-2028 ($ million)
  • Chart on Japan - Year-over-year growth 2023-2028 (%)
  • Data Table on Japan - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)

10 Drivers, Challenges, and Opportunity/Restraints

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2023 and 2028
• 10.4 Market opportunities/restraints

11 Competitive Landscape

• 11.1 Overview
• 11.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 11.3 Landscape disruption
  • Overview on factors of disruption
• 11.4 Industry risks
  • Impact of key risks on business

12 Competitive Analysis

• 12.1 Companies profiled
  • Companies covered
• 12.2 Market positioning of companies
  • Matrix on companies position and classification
• 12.3 Augmented Pixels Inc.
  • Augmented Pixels Inc. - Overview
  • Augmented Pixels Inc. - Product / Service
  • Augmented Pixels Inc. - Key offerings
• 12.4 Blippar Ltd.
  • Blippar Ltd. - Overview
  • Blippar Ltd. - Product / Service
  • Blippar Ltd. - Key offerings
• 12.5 Hofli Ltd.
  • Hofli Ltd. - Overview
  • Hofli Ltd. - Product / Service
  • Hofli Ltd. - Key offerings
• 12.6 HP Inc.
  • HP Inc. - Overview
  • HP Inc. - Business segments
  • HP Inc. - Key news
  • HP Inc. - Key offerings
  • HP Inc. - Segment focus
• 12.7 Milkroom Studios GmbH
  • Milkroom Studios GmbH - Overview
  • Milkroom Studios GmbH - Product / Service
  • Milkroom Studios GmbH - Key offerings
• 12.8 Netmarble Corp.
  • Netmarble Corp. - Overview
  • Netmarble Corp. - Product / Service
  • Netmarble Corp. - Key offerings
• 12.9 Niantic Inc.
  • Niantic Inc. - Overview
  • Niantic Inc. - Product / Service
  • Niantic Inc. - Key offerings
• 12.10 OliveX Holdings Ltd.
  • OliveX Holdings Ltd. - Overview
  • OliveX Holdings Ltd. - Product / Service
  • OliveX Holdings Ltd. - Key offerings
• 12.11 Qualcomm Inc.
  • Qualcomm Inc. - Overview
  • Qualcomm Inc. - Business segments
  • Qualcomm Inc. - Key news
  • Qualcomm Inc. - Key offerings
  • Qualcomm Inc. - Segment focus
• 12.12 Rovio Entertainment Corp.
  • Rovio Entertainment Corp. - Overview
  • Rovio Entertainment Corp. - Business segments
  • Rovio Entertainment Corp. - Key news
  • Rovio Entertainment Corp. - Key offerings
  • Rovio Entertainment Corp. - Segment focus
• 12.13 Total Immersion Inc.
  • Total Immersion Inc. - Overview
  • Total Immersion Inc. - Product / Service
  • Total Immersion Inc. - Key offerings

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 13.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 13.4 Research methodology
  • Research methodology
• 13.5 Data procurement
  • Information sources
• 13.6 Data validation
  • Data validation
• 13.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 13.8 Data synthesis
  • Data synthesis
• 13.9 360 degree market analysis
  • 360 degree market analysis
• 13.10 List of abbreviations
  • List of abbreviations