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市場調査レポート
商品コード
1675364
食肉代替品の世界市場レポート:タイプ、供給源、カテゴリー、流通チャネル、地域別(2025年~2033年)Meat Substitutes Market Report by Type (Tofu & Tofu Ingredients, Tempeh, Textured Vegetable Protein, Seitan, Quorn, and Others), Source, Category, Distribution Channel, and Region 2025-2033 |
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カスタマイズ可能
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食肉代替品の世界市場レポート:タイプ、供給源、カテゴリー、流通チャネル、地域別(2025年~2033年) |
出版日: 2025年03月01日
発行: IMARC
ページ情報: 英文 137 Pages
納期: 2~3営業日
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世界の食肉代替品の市場規模は、2024年に73億米ドルに達しました。IMARC Groupは、2025年~2033年の成長率(CAGR)は5.56%で、2033年には119億米ドルに達すると予測しています。市場を牽引している要因には、健康と栄養に関する個人の意識の高まり、動物福祉に関する倫理的配慮への関心の高まり、個人の持続可能性と環境への懸念など、さまざまなものがあります。
代替肉は、主に豆類、穀物、菌類などの植物性原料を利用して、動物性肉の味、食感、栄養プロファイルを再現するように設計された製品です。メーカー各社は、3Dプリントや細胞農業のような先端技術を採用し、従来の食肉に酷似した代用食肉を製造しています。持続可能性に重点を置いたこれらの製品は、動物性食品と比較してカーボンフットプリント、水の使用量、土地の必要量が少ないのが一般的です。さらに、代用肉はヴィーガン、ベジタリアン、フレキシタリアンなど多様な食生活のニーズに対応するため、消費者の裾野が広がっています。これらの製品はハンバーガー、ソーセージ、ナゲットなど様々な形態があり、スーパーマーケット、専門店、オンラインプラットフォームで入手できます。その結果、健康意識の高まり、環境問題、動物福祉に関する倫理的配慮から、代替肉は大衆の間で支持を集めています。
急速なグローバリゼーションと国際的な料理に接する機会の増加による食の嗜好の多様化は、予測期間中の食肉代替品市場の成長を刺激すると思われます。人々が食の選択肢を試してみようとする傾向が強まるにつれて、多用途で斬新な植物性製品に対する需要が高まります。さらに、植物由来製品のベンチャー企業に対する助成金や奨励金など、持続可能な農業や食品生産方法を奨励する政府の支援や規制の変更が増加していることも、市場の成長に寄与しています。こうした規制の仕組みにより、食肉代替品メーカーは事業を拡大し、より幅広い顧客層を獲得しやすくなっています。加えて、細胞農業や食品3Dプリントなどの食品技術の進歩が進んでいるため、従来の食肉と実質的に見分けがつかない製品の開発が可能になり、主流消費者の間でさらに受け入れが拡大しています。これに加え、経済的要因も極めて重要な役割を果たしています。特に動物性食品に偏った食生活に伴う長期的なヘルスケア費用を考慮すると、代替肉は長期的に費用対効果が高いと見なされるようになってきているからです。さらに、ソーシャルメディアの影響力の高まりや、植物由来の食生活を提唱する有名人の支持は、世論や購買行動に影響を与え、市場の成長を後押ししています。
健康・栄養意識の高まり
植物性タンパク質を豊富に含むバランスの取れた食事の利点に対する意識の高まりは、食肉代替品市場を前進させる重要な要因の一つです。コレステロール値の上昇や心血管疾患など、肉の大量消費に伴う健康への悪影響に対する消費者の意識が高まるにつれ、より健康的な代替食品への需要が高まり続けています。代用肉は通常、必須アミノ酸、ビタミン、ミネラルを提供する一方で、飽和脂肪酸は少なく、コレステロールはゼロです。健康と予防ヘルスケアへの関心の高まりは、特にミレニアル世代とZ世代の間で顕著であり、彼らは長期的な健康利益のためにライフスタイルの変化を積極的に取り入れています。その結果、健康と栄養に対する意識の高まりが、食肉代替品市場拡大の起爆剤となっています。
倫理的配慮の増加
動物福祉に関連する倫理的配慮が大衆の間で著しく高まっていることも、食肉代替品市場の成長を後押しする重要な要因となっています。畜産はしばしば、非人道的な処理や大量生産にまつわる倫理的ジレンマに懸念を抱かせます。その結果、従来の動物性食品に代わる、残酷な扱いのない食品を選ぶ人が増えています。アクティビズム、ドキュメンタリー、動物福祉に関する言説の増加は、この倫理的覚醒にさらに拍車をかけています。このような世界の変化は消費者の行動に影響を与え、メーカーは食肉代替品のような倫理的な選択肢を提供せざるを得なくなり、市場の成長に寄与しています。
環境への関心の高まり
持続可能性と環境保全も、食肉代替品の成長を刺激する主な要因です。伝統的な畜産は、森林破壊、温室効果ガスの排出、過剰な水の使用など、重大な環境問題に関連しています。一方、植物由来の代替食品は環境への影響がかなり低いです。気候変動と資源保護が世界の議論の中で注目され続ける中、持続可能な食料生産の必要性が急務となっています。食肉代替品市場は、環境に優しく、資源効率に優れた製品を提供することで、この高まる懸念に効果的に応え、持続可能な未来に向けた現実的な解決策となっています。
The global meat substitutes market size reached USD 7.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 11.9 Billion by 2033, exhibiting a growth rate (CAGR) of 5.56% during 2025-2033. There are various factors that are driving the market, which include the rising awareness among individuals about health and nutrition, increasing focus on ethical considerations related to animal welfare, and sustainability and environmental concerns among individuals.
Meat substitutes are products designed to replicate the taste, texture, and nutritional profile of animal-based meat, primarily utilizing plant-based ingredients such as legumes, grains, and fungi. Manufacturers are employing advanced technologies like 3D printing and cellular agriculture to produce meat substitutes that closely mimic traditional meat. With a focus on sustainability, these products typically have a lower carbon footprint, water usage, and land requirement compared to their animal-based counterparts. Moreover, meat substitutes cater to diverse dietary needs, including vegan, vegetarian, and flexitarian diets, thus widening their consumer base. These products come in various forms such as burgers, sausages, and nuggets, and are available across supermarkets, specialty stores, and online platforms. As a result, meat substitutes are gaining traction among the masses due to rising health awareness, environmental concerns, and ethical considerations related to animal welfare.
The diversification of culinary preferences, fueled by rapid globalization and increased exposure to international cuisines, will stimulate the growth of the meat substitutes market during the forecast period. As people become more willing to experiment with their food choices, the demand for versatile and novel plant-based products grows. Moreover, the rising government support and regulatory changes that encourage sustainable farming and food production methods, including grants and incentives for plant-based ventures, is contributing to market growth. These regulatory mechanisms are making it easier for meat substitute manufacturers to scale their operations and reach a broader customer base. In addition, ongoing advancements in food technology, such as cellular agriculture and 3D food printing, are enabling the development of products that are virtually indistinguishable from traditional meat, further augmenting their acceptance among mainstream consumers. Besides this, economic factors also play a crucial role, as meat substitutes are increasingly viewed as cost-effective in the long run, particularly when considering the long-term healthcare costs associated with diets rich in animal-derived products. Furthermore, the escalating influence of social media and celebrity endorsements advocating for plant-based diets are influencing public opinions and purchasing behaviors, thus fueling market growth.
Heightened Health and Nutrition Awareness
The growing awareness about the benefits of a balanced diet rich in plant-based proteins is one of the key factors propelling the meat substitutes market forward. As consumers become increasingly conscious of the adverse health effects associated with high meat consumption, such as elevated cholesterol levels and cardiovascular diseases, the demand for healthier alternatives continues to rise. Meat substitutes typically provide essential amino acids, vitamins, and minerals while containing fewer saturated fats and zero cholesterol. This heightened focus on well-being and preventative healthcare is particularly notable among millennials and Generation Z, who are more willing to adopt lifestyle changes for long-term health benefits. Consequently, increased health and nutrition awareness is serving as a catalyst for the expanding meat substitutes market.
Increase in Ethical Considerations
A significant rise in ethical considerations related to animal welfare among the masses has become a significant factor favoring the growth of the meat substitutes market. Animal agriculture often raises concerns about inhumane treatment and ethical dilemmas surrounding mass production. As a result, a growing segment of the population is opting for cruelty-free alternatives to conventional animal products. Activism, documentaries, and increased public discourse on animal welfare have further fueled this ethical awakening. This global shift is affecting consumer behavior and compelling manufacturers to offer ethical options, such as meat substitutes, thus contributing to market growth.
Rise in Environmental Concerns
Sustainability and environmental preservation are other major factors stimulating the growth of the meat substitutes market. Traditional animal farming has been linked to significant environmental issues, including deforestation, greenhouse gas emissions, and excessive water usage. On the other hand, plant-based alternatives have a considerably lower environmental impact. As climate change and resource conservation continue to gain prominence in global discussions, the need for sustainable food production becomes urgent. The meat substitutes market is effectively responding to this growing concern by providing products that are both eco-friendly and resource-efficient, making it a viable solution for a sustainable future.
Tofu & tofu ingredients represent the most popular type of meat substitute
Tofu has a long history and is well-established in many cuisines, especially in Asian countries, making it familiar to a large segment of consumers. Its relatively neutral taste and texture make it highly versatile, allowing it to be easily incorporated into a wide range of dishes, from savory to sweet. This flexibility appeals to both home cooks and professional chefs alike, contributing to its growing popularity. Nutritionally, tofu is a powerhouse, providing a balanced profile of essential amino acids, vitamins, and minerals, which meets the health and wellness criteria that many consumers are seeking. It is also usually lower in fat and calories compared to animal-based protein sources, aligning well with weight management and cardiovascular health goals.
Furthermore, tofu is comparatively affordable and readily available. It is usually less expensive than specialty meat substitutes, making it accessible to a broader demographic. Its widespread availability in grocery stores, specialty health food stores, and online platforms ensures that it remains a convenient choice for consumers. Apart from this, the simplicity of its production process, which involves coagulating soy milk and pressing it into blocks, makes it environmentally sustainable. This aligns well with the rising consumer concerns for eco-friendly food options, thus accelerating the sales of tofu and tofu ingredients, propelling the growth of this segment.
Soy holds the largest share in the market
Soy is a complete protein, containing all nine essential amino acids required by the human body. Its rich nutritional profile makes it an ideal alternative to animal-based proteins, fulfilling consumer demand for health-conscious options. Moreover, soy has been extensively researched and its health benefits, including its potential to lower cholesterol levels and mitigate symptoms of menopause, are well-documented. From a manufacturing perspective, soy is highly versatile and easily adaptable to various food technologies. It can be processed into a multitude of forms such as tofu, tempeh, and textured vegetable protein, allowing for a wide range of meat substitute products. This flexibility in production enhances its attractiveness for both manufacturers and consumers.
Economic factors also contribute to soy's dominance in the market. Soybeans are a major global crop, and economies of scale make it a cost-effective option for both producers and consumers. The extensive supply chain and well-established infrastructure for soy production ensure a steady, reliable supply of raw material. Although all plant-based sources generally have lower environmental impact compared to animal-based proteins, soy cultivation is often more land-efficient than other protein crops. Therefore, soy-based meat substitutes are perceived as a more sustainable choice, which aligns with the increasing consumer focus on eco-friendly products, favoring segment growth.
Frozen meat substitutes dominate the market
Frozen meat substitutes offer busy consumers a quick and easy option for meal preparation, aligning with the emerging trend of convenience foods. These frozen products often come pre-seasoned or pre-marinated, requiring minimal cooking skills and time, making them highly appealing to those leading fast-paced lives. Longer shelf-life is another major factor augmenting the popularity of frozen meat substitutes. Unlike fresh alternatives, frozen products can be stored for extended periods without compromising their nutritional value or taste. This longevity reduces food waste and allows consumers to stock up, providing both economical and practical benefits.
Moreover, advances in freezing technology have made it possible to preserve the texture, flavor, and nutritional content of meat substitutes effectively. High-quality frozen meat substitutes are now virtually indistinguishable from their fresh counterparts once cooked, removing previous stigmas associated with frozen foods being inferior in taste or nutritional value. In addition, the frozen category benefits from broader distribution capabilities. Frozen products can be transported over long distances and are less sensitive to temperature fluctuations, making them more accessible to consumers in areas where fresh meat substitutes may not be readily available. A combination of convenience, extended shelf-life, product quality, and broader distribution contributes to the escalating demand for frozen products, fueling the growth of this segment.
Meat substitutes are majorly distributed through supermarkets and hypermarkets
The main factors that are driving the growth of this segment are the widespread accessibility, consumer trust, and diverse product offerings of supermarkets and hypermarkets. These retail outlets provide a convenient one-stop shopping experience for consumers, making it easy to discover and purchase meat substitute products alongside their regular groceries. The extensive reach of these retail stores ensures that a wide range of consumers can access meat substitutes without having to travel far. This easy accessibility is crucial for capturing both health-conscious and environmentally aware consumers seeking alternatives to traditional animal-based products.
Additionally, supermarkets and hypermarkets have established themselves as reliable sources of food products, creating a sense of trust among consumers regarding the quality, safety, and authenticity of their products. This trust is especially important for meat substitutes, as consumers may be trying these products for the first time and rely on established retailers to provide accurate information. Also, these retail channels offer a broad selection of meat substitute brands and types, catering to different dietary preferences and tastes. This variety further encourages experimentation and allows consumers to choose products that align with their individual needs and preferences. Furthermore, rising promotions, product displays, and marketing campaigns by supermarkets and hypermarkets help raise awareness and boost sales of meat substitutes, thus driving the segment growth.
Europe exhibits a clear dominance in the market
The market research report has also provided a comprehensive analysis of all the major regional markets, which include Asia Pacific, Europe, North America, Middle East and Africa, and Latin America. According to the report, Europe accounted for the largest market share.
Europe held the biggest market share due to evolving dietary preferences, environmental consciousness, robust regulatory support, and a rich cultural history of plant-based cuisine. European consumers are increasingly adopting flexitarian, vegetarian, and vegan diets, driven by health concerns and a growing awareness of the environmental impact of traditional meat consumption. The region also places a strong emphasis on sustainability and has a well-informed consumer base that values eco-friendly products. Meat substitutes, with their lower carbon footprint and reduced resource consumption, align well with these values.
Another major contributing aspect is favorable regulatory support. European governments and regulatory bodies are proactively promoting sustainable food production and reducing greenhouse gas emissions. This support encourages both manufacturers and consumers to embrace plant-based alternatives, thereby fueling the meat substitutes market. Europe's diverse culinary heritage also contributes to the market growth. Many European countries have a rich tradition of plant-based dishes that have been consumed for centuries. This cultural familiarity with plant-based foods has paved the way for a smoother transition to meat substitutes.
Moreover, Europe's well-developed retail infrastructure, including supermarkets, specialty health food stores, and online platforms, ensures easy accessibility to a wide array of meat substitute products. This availability, coupled with effective marketing and education campaigns, has helped build consumer interest and acceptance, further solidifying the position of Europe as a leading regional market for meat substitutes.
The market is experiencing steady growth as key players in the meat substitutes industry are actively engaged in product innovation, research and development (R&D), and strategic partnerships to maintain their competitive edge. The leading manufacturers are investing in advanced technologies to enhance the texture, taste, and nutritional profiles of their products, aiming to replicate the experience of consuming traditional meat. These industry players are also focusing on expanding their product portfolios to include a wider range of options, catering to diverse consumer preferences and dietary needs. Additionally, strategic collaborations with retailers, restaurants, and food service providers are helping these companies to broaden their market reach and amplify their brand presence, thereby shaping the evolving landscape of the meat substitutes market.
The market research report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include: