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1291585

顧客関係管理（CRM）市場：世界の産業動向、シェア、規模、成長機会、2023-2028年予測

Customer Relationship Management (CRM) Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
出版日: | 発行: IMARC | ページ情報: 英文 142 Pages | 納期: 2～3営業日

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顧客関係管理（CRM）市場：世界の産業動向、シェア、規模、成長機会、2023-2028年予測
出版日: 2023年05月29日
発行: IMARC
ページ情報: 英文 142 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界の顧客関係管理（CRM）市場規模は、2022年に574億米ドルに達しました。今後、IMARC Groupは、2023年から2028年の間に11.2%の成長率（CAGR）を示し、2028年までに1,103億米ドルに達すると予測しています。

顧客関係管理（CRM）とは、組織が顧客との外部交流や関係を管理するために採用する様々なソリューションやソフトウェアのことです。顧客データの保存、販売機会の特定、サービスの問題や苦情の記録の保持、マーケティングキャンペーンの管理などを行います。また、一元化されたデータベースにリアルタイムでアクセスできるため、不要なペーパーワークの必要性をなくし、コミュニケーションを迅速化することで、販売、会計、管理の合理化を支援します。近年、CRMソリューションは、銀行、金融サービス、保険（BFSI）、通信、小売、ヘルスケア、政府、教育など、多くの産業で絶大な支持を得ています。

顧客関係管理（CRM）市場の動向：

CRMソリューションは、顧客サービスの向上、ブランドと顧客の関係強化、顧客維持と顧客獲得の向上に貢献します。その結果、より良い顧客体験のために自動化された顧客エンゲージメントに対する需要の高まりが、市場の成長を促す主要因となっています。また、ソーシャルメディアなどのデジタルチャネルを利用してブランドと交流する人が増えていることも、CRMソリューションの需要を高めています。さらに、企業は顧客データを扱うための効率的なツールを採用し、情報に基づいたビジネス上の意思決定を行うために実用的な洞察を活用しています。また、プッシュ型マーケティングからプル型マーケティングへの移行が、市場の成長を後押ししています。さらに、最近のコロナウイルス感染症（COVID-19）の流行による在宅勤務（WFH）政策の普及は、遠隔地での勤務環境において顧客と効果的に対話するためにCRMソリューションを導入することを組織に促しています。さらに、モノのインターネット（IoT）、人工知能（AI）、ビッグデータなどの先進技術とCRMソフトウェアの統合が進んでいることが、製品需要の起爆剤となっています。その他、クラウドソリューションの普及、急速なデジタル化、ビジネスインテリジェンスの技術的進歩なども、市場の見通しを良好にしています。

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査目的
  • 利害関係者
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 予測手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要産業動向

第5章 顧客関係管理（CRM）の世界市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 コンポーネント別市場内訳

  • ソフトウェア
    • 市場動向
    • 市場予測
  • サービス
    • 市場動向
    • 市場予測

第7章 デプロイメントモード別市場内訳

  • オンプレミス
    • 市場動向
    • 市場予測
  • クラウド型
    • 市場動向
    • 市場予測

第8章 組織規模別市場内訳

  • 小企業
    • 市場動向
    • 市場予測
  • 大企業
    • 市場動向
    • 市場予測

第9章 アプリケーション別市場内訳

  • 顧客サービス
    • 市場動向
    • 市場予測
  • カスタマーエクスペリエンスマネジメント
    • 市場動向
    • 市場予測
  • CRMアナリティクス
    • 市場動向
    • 市場予測
  • マーケティングオートメーション
    • 市場動向
    • 市場予測
  • SFA（セールスフォースオートメーション）
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第10章 業界別市場内訳

  • BFSI市場
    • 市場動向
    • 市場予測
  • 小売業
    • 市場動向
    • 市場予測
  • ヘルスケア
    • 市場動向
    • 市場予測
  • IT・通信分野
    • 市場動向
    • 市場予測
  • ディスクリート製造
    • 市場動向
    • 市場予測
  • 官公庁・教育
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第11章 地域別市場内訳

  • 北米
    • 米国
      • 市場動向
      • 市場予測
    • カナダ
      • 市場動向
      • 市場予測
  • アジア太平洋地域
    • 中国
      • 市場動向
      • 市場予測
    • 日本
      • 市場動向
      • 市場予測
    • インド
      • 市場動向
      • 市場予測
    • 韓国
      • 市場動向
      • 市場予測
    • オーストラリア
      • 市場動向
      • 市場予測
    • インドネシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 欧州
    • ドイツ
      • 市場動向
      • 市場予測
    • フランス
      • 市場動向
      • 市場予測
    • 英国
      • 市場動向
      • 市場予測
    • イタリア
      • 市場動向
      • 市場予測
    • スペイン
      • 市場動向
      • 市場予測
    • ロシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • ラテンアメリカ
    • ブラジル
      • 市場動向
      • 市場予測
    • メキシコ
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 中東・アフリカ地域
    • 市場動向
    • 国別市場内訳
    • 市場予測

第12章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第13章 バリューチェーン分析

第14章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の度合い
  • 新規参入業者の脅威
  • 代替品の脅威

第15章 価格分析

第16章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Adobe Inc.
    • Cisco Systems Inc.
    • Insightly Inc.
    • International Business Machines Corporation
    • Microsoft Corporation
    • Oracle Corporation
    • Pegasystems Inc.
    • Ramco Systems Limited
    • Sage Group plc
    • Salesforce.com Inc.
    • SAP SE
    • SugarCRM Inc.
    • Zoho Corporation Private Limited
図表

List of Figures

  • Figure 1: Global: Customer Relationship Management Market: Major Drivers and Challenges
  • Figure 2: Global: Customer Relationship Management Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Customer Relationship Management Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: Customer Relationship Management Market: Breakup by Component (in %), 2022
  • Figure 5: Global: Customer Relationship Management Market: Breakup by Deployment Mode (in %), 2022
  • Figure 6: Global: Customer Relationship Management Market: Breakup by Organization Size (in %), 2022
  • Figure 7: Global: Customer Relationship Management Market: Breakup by Application (in %), 2022
  • Figure 8: Global: Customer Relationship Management Market: Breakup by Industry Vertical (in %), 2022
  • Figure 9: Global: Customer Relationship Management Market: Breakup by Region (in %), 2022
  • Figure 10: Global: Customer Relationship Management (Software) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 11: Global: Customer Relationship Management (Software) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 12: Global: Customer Relationship Management (Services) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 13: Global: Customer Relationship Management (Services) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 14: Global: Customer Relationship Management (On-premises) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 15: Global: Customer Relationship Management (On-premises) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 16: Global: Customer Relationship Management (Cloud-based) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 17: Global: Customer Relationship Management (Cloud-based) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 18: Global: Customer Relationship Management (Small and Medium-sized Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 19: Global: Customer Relationship Management (Small and Medium-sized Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 20: Global: Customer Relationship Management (Large Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 21: Global: Customer Relationship Management (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 22: Global: Customer Relationship Management (Customer Service) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 23: Global: Customer Relationship Management (Customer Service) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 24: Global: Customer Relationship Management (Customer Experience Management) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 25: Global: Customer Relationship Management (Customer Experience Management) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 26: Global: Customer Relationship Management (CRM Analytics) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 27: Global: Customer Relationship Management (CRM Analytics) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 28: Global: Customer Relationship Management (Marketing Automation) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 29: Global: Customer Relationship Management (Marketing Automation) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 30: Global: Customer Relationship Management (Salesforce Automation) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 31: Global: Customer Relationship Management (Salesforce Automation) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 32: Global: Customer Relationship Management (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 33: Global: Customer Relationship Management (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 34: Global: Customer Relationship Management (BFSI) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 35: Global: Customer Relationship Management (BFSI) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 36: Global: Customer Relationship Management (Retail) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 37: Global: Customer Relationship Management (Retail) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 38: Global: Customer Relationship Management (Healthcare) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 39: Global: Customer Relationship Management (Healthcare) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 40: Global: Customer Relationship Management (IT and Telecom) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 41: Global: Customer Relationship Management (IT and Telecom) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 42: Global: Customer Relationship Management (Discrete Manufacturing) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 43: Global: Customer Relationship Management (Discrete Manufacturing) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 44: Global: Customer Relationship Management (Government and Education) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 45: Global: Customer Relationship Management (Government and Education) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 46: Global: Customer Relationship Management (Other Industry Verticals) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 47: Global: Customer Relationship Management (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 48: North America: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 49: North America: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 50: United States: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 51: United States: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 52: Canada: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 53: Canada: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 54: Asia-Pacific: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 55: Asia-Pacific: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 56: China: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 57: China: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 58: Japan: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 59: Japan: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 60: India: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 61: India: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 62: South Korea: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 63: South Korea: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 64: Australia: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 65: Australia: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 66: Indonesia: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 67: Indonesia: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 68: Others: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 69: Others: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 70: Europe: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 71: Europe: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 72: Germany: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 73: Germany: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 74: France: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 75: France: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 76: United Kingdom: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 77: United Kingdom: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 78: Italy: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 79: Italy: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 80: Spain: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 81: Spain: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 82: Russia: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 83: Russia: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 84: Others: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 85: Others: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 86: Latin America: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 87: Latin America: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 88: Brazil: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 89: Brazil: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 90: Mexico: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 91: Mexico: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 92: Others: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 93: Others: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 94: Middle East and Africa: Customer Relationship Management Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 95: Middle East and Africa: Customer Relationship Management Market: Breakup by Country (in %), 2022
  • Figure 96: Middle East and Africa: Customer Relationship Management Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 97: Global: Customer Relationship Management Industry: SWOT Analysis
  • Figure 98: Global: Customer Relationship Management Industry: Value Chain Analysis
  • Figure 99: Global: Customer Relationship Management Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Customer Relationship Management Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Customer Relationship Management Market Forecast: Breakup by Component (in Million US$), 2023-2028
  • Table 3: Global: Customer Relationship Management Market Forecast: Breakup by Deployment Mode (in Million US$), 2023-2028
  • Table 4: Global: Customer Relationship Management Market Forecast: Breakup by Organization Size (in Million US$), 2023-2028
  • Table 5: Global: Customer Relationship Management Market Forecast: Breakup by Application (in Million US$), 2023-2028
  • Table 6: Global: Customer Relationship Management Market Forecast: Breakup by Industry Vertical (in Million US$), 2023-2028
  • Table 7: Global: Customer Relationship Management Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 8: Global: Customer Relationship Management Market: Competitive Structure
  • Table 9: Global: Customer Relationship Management Market: Key Players
目次
Product Code: SR112023A5156

The global customer relationship management (CRM) market size reached US$ 57.4 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 110.3 Billion by 2028, exhibiting a growth rate (CAGR) of 11.2% during 2023-2028.

Customer relationship management, or CRM, refers to various solutions and software employed by organizations to manage the external interactions and relationships with customers. It stores the customer data, identify sales opportunities, maintain a record of service issues or complaints, and manage marketing campaigns. It also assists businesses in streamlining sales, accounting, and management by providing real-time access to a centralized database, thus eliminating the need for unnecessary paperwork and speeding up communication. In recent years, CRM solutions have gained immense traction across numerous industries, including banking, financial services and insurance (BFSI), telecommunications, retail, healthcare, government, and education.

CRM (Customer Relationship Management) Market Trends:

CRM solutions help enhance customer service, build stronger brand-customer relationships, and improve customer retention and acquisition. As a result, the escalating demand for automated customer engagement for better customer experience represents the primary factor driving the market growth. Besides this, the growing usage of digital channels like social media platforms by individuals to interact with brands is augmenting the demand for CRM solutions. Additionally, enterprises are employing efficient tools to handle customer data and utilize actionable insights to make informed business decisions. Along with this, the shifting preferences from push marketing to pull marketing are propelling the market growth. Furthermore, the widespread adoption of work-from-home (WFH) policies due to the recent coronavirus disease (COVID-19) outbreak is encouraging organizations to adopt CRM solutions to interact with customers effectively in a remote-working environment. Moreover, the increasing integration of CRM software with advanced technologies, such as the Internet of Things (IoT), artificial intelligence (AI), and big data, are catalyzing the product demand. Other factors, including the growing popularity of cloud solutions, rapid digitization, and technological advancements in business intelligence, are also creating a positive market outlook.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global customer relationship management (CRM) market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, deployment mode, organization size, application and industry vertical

Breakup by Component:

Software

Services

Breakup by Deployment Mode:

On-premises

Cloud-based

Breakup by Organization Size:

Small and Medium-sized Enterprises

Large Enterprises

Breakup by Application:

Customer Service

Customer Experience Management

CRM Analytics

Marketing Automation

Salesforce Automation

Others

Breakup by Industry Vertical:

BFSI

Retail

Healthcare

IT and Telecom

Discrete Manufacturing

Government and Education

Others

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Adobe Inc., Cisco Systems Inc., Insightly Inc., International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Pegasystems Inc., Ramco Systems Limited, Sage Group plc, Salesforce.com Inc., SAP SE, SugarCRM Inc. and Zoho Corporation Private Limited.

Key Questions Answered in This Report

1. What was the size of the global customer relationship management (CRM) market in 2022?

2. What is the expected growth rate of the global customer relationship management (CRM) market during 2023-2028?

3. What are the key factors driving the global customer relationship management (CRM) market?

4. What has been the impact of COVID-19 on the global customer relationship management (CRM) market?

5. What is the breakup of the global customer relationship management (CRM) market based on the component?

6. What is the breakup of the global customer relationship management (CRM) market based on the deployment mode?

7. What is the breakup of the global customer relationship management (CRM) market based on the organization size?

8. What is the breakup of the global customer relationship management (CRM) market based on the application?

9. What is the breakup of the global customer relationship management (CRM) market based on the industry vertical?

10. What are the key regions in the global customer relationship management (CRM) market?

11. Who are the key players/companies in the global customer relationship management (CRM) market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Customer Relationship Management (CRM) Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Component

  • 6.1 Software
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Services
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Deployment Mode

  • 7.1 On-premises
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Cloud-based
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Organization Size

  • 8.1 Small and Medium-sized Enterprises
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Large Enterprises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Application

  • 9.1 Customer Service
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Customer Experience Management
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 CRM Analytics
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Marketing Automation
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Salesforce Automation
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast
  • 9.6 Others
    • 9.6.1 Market Trends
    • 9.6.2 Market Forecast

10 Market Breakup by Industry Vertical

  • 10.1 BFSI
    • 10.1.1 Market Trends
    • 10.1.2 Market Forecast
  • 10.2 Retail
    • 10.2.1 Market Trends
    • 10.2.2 Market Forecast
  • 10.3 Healthcare
    • 10.3.1 Market Trends
    • 10.3.2 Market Forecast
  • 10.4 IT and Telecommunication
    • 10.4.1 Market Trends
    • 10.4.2 Market Forecast
  • 10.5 Discrete Manufacturing
    • 10.5.1 Market Trends
    • 10.5.2 Market Forecast
  • 10.6 Government and Education
    • 10.6.1 Market Trends
    • 10.6.2 Market Forecast
  • 10.7 Others
    • 10.7.1 Market Trends
    • 10.7.2 Market Forecast

11 Market Breakup by Region

  • 11.1 North America
    • 11.1.1 United States
      • 11.1.1.1 Market Trends
      • 11.1.1.2 Market Forecast
    • 11.1.2 Canada
      • 11.1.2.1 Market Trends
      • 11.1.2.2 Market Forecast
  • 11.2 Asia-Pacific
    • 11.2.1 China
      • 11.2.1.1 Market Trends
      • 11.2.1.2 Market Forecast
    • 11.2.2 Japan
      • 11.2.2.1 Market Trends
      • 11.2.2.2 Market Forecast
    • 11.2.3 India
      • 11.2.3.1 Market Trends
      • 11.2.3.2 Market Forecast
    • 11.2.4 South Korea
      • 11.2.4.1 Market Trends
      • 11.2.4.2 Market Forecast
    • 11.2.5 Australia
      • 11.2.5.1 Market Trends
      • 11.2.5.2 Market Forecast
    • 11.2.6 Indonesia
      • 11.2.6.1 Market Trends
      • 11.2.6.2 Market Forecast
    • 11.2.7 Others
      • 11.2.7.1 Market Trends
      • 11.2.7.2 Market Forecast
  • 11.3 Europe
    • 11.3.1 Germany
      • 11.3.1.1 Market Trends
      • 11.3.1.2 Market Forecast
    • 11.3.2 France
      • 11.3.2.1 Market Trends
      • 11.3.2.2 Market Forecast
    • 11.3.3 United Kingdom
      • 11.3.3.1 Market Trends
      • 11.3.3.2 Market Forecast
    • 11.3.4 Italy
      • 11.3.4.1 Market Trends
      • 11.3.4.2 Market Forecast
    • 11.3.5 Spain
      • 11.3.5.1 Market Trends
      • 11.3.5.2 Market Forecast
    • 11.3.6 Russia
      • 11.3.6.1 Market Trends
      • 11.3.6.2 Market Forecast
    • 11.3.7 Others
      • 11.3.7.1 Market Trends
      • 11.3.7.2 Market Forecast
  • 11.4 Latin America
    • 11.4.1 Brazil
      • 11.4.1.1 Market Trends
      • 11.4.1.2 Market Forecast
    • 11.4.2 Mexico
      • 11.4.2.1 Market Trends
      • 11.4.2.2 Market Forecast
    • 11.4.3 Others
      • 11.4.3.1 Market Trends
      • 11.4.3.2 Market Forecast
  • 11.5 Middle East and Africa
    • 11.5.1 Market Trends
    • 11.5.2 Market Breakup by Country
    • 11.5.3 Market Forecast

12 SWOT Analysis

  • 12.1 Overview
  • 12.2 Strengths
  • 12.3 Weaknesses
  • 12.4 Opportunities
  • 12.5 Threats

13 Value Chain Analysis

14 Porters Five Forces Analysis

  • 14.1 Overview
  • 14.2 Bargaining Power of Buyers
  • 14.3 Bargaining Power of Suppliers
  • 14.4 Degree of Competition
  • 14.5 Threat of New Entrants
  • 14.6 Threat of Substitutes

15 Price Analysis

16 Competitive Landscape

  • 16.1 Market Structure
  • 16.2 Key Players
  • 16.3 Profiles of Key Players
    • 16.3.1 Adobe Inc.
      • 16.3.1.1 Company Overview
      • 16.3.1.2 Product Portfolio
      • 16.3.1.3 Financials
      • 16.3.1.4 SWOT Analysis
    • 16.3.2 Cisco Systems Inc.
      • 16.3.2.1 Company Overview
      • 16.3.2.2 Product Portfolio
      • 16.3.2.3 Financials
      • 16.3.2.4 SWOT Analysis
    • 16.3.3 Insightly Inc.
      • 16.3.3.1 Company Overview
      • 16.3.3.2 Product Portfolio
    • 16.3.4 International Business Machines Corporation
      • 16.3.4.1 Company Overview
      • 16.3.4.2 Product Portfolio
      • 16.3.4.3 Financials
      • 16.3.4.4 SWOT Analysis
    • 16.3.5 Microsoft Corporation
      • 16.3.5.1 Company Overview
      • 16.3.5.2 Product Portfolio
      • 16.3.5.3 Financials
      • 16.3.5.4 SWOT Analysis
    • 16.3.6 Oracle Corporation
      • 16.3.6.1 Company Overview
      • 16.3.6.2 Product Portfolio
      • 16.3.6.3 Financials
      • 16.3.6.4 SWOT Analysis
    • 16.3.7 Pegasystems Inc.
      • 16.3.7.1 Company Overview
      • 16.3.7.2 Product Portfolio
      • 16.3.7.3 Financials
      • 16.3.7.4 SWOT Analysis
    • 16.3.8 Ramco Systems Limited
      • 16.3.8.1 Company Overview
      • 16.3.8.2 Product Portfolio
      • 16.3.8.3 Financials
    • 16.3.9 Sage Group plc
      • 16.3.9.1 Company Overview
      • 16.3.9.2 Product Portfolio
      • 16.3.9.3 Financials
      • 16.3.9.4 SWOT Analysis
    • 16.3.10 Salesforce.com Inc.
      • 16.3.10.1 Company Overview
      • 16.3.10.2 Product Portfolio
      • 16.3.10.3 Financials
      • 16.3.10.4 SWOT Analysis
    • 16.3.11 SAP SE
      • 16.3.11.1 Company Overview
      • 16.3.11.2 Product Portfolio
      • 16.3.11.3 Financials
      • 16.3.11.4 SWOT Analysis
    • 16.3.12 SugarCRM Inc.
      • 16.3.12.1 Company Overview
      • 16.3.12.2 Product Portfolio
    • 16.3.13 Zoho Corporation Private Limited
      • 16.3.13.1 Company Overview
      • 16.3.13.2 Product Portfolio