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1451305

バーチャルイベント市場レポート：タイプ別、ソリューションタイプ別、用途別、最終用途別、地域別、2024-2032

Virtual Events Market Report by Type, Solution Type, Application, End Use, and Region 2024-2032
出版日: | 発行: IMARC | ページ情報: 英文 141 Pages | 納期: 2～3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=155.76円
バーチャルイベント市場レポート：タイプ別、ソリューションタイプ別、用途別、最終用途別、地域別、2024-2032
出版日: 2024年03月02日
発行: IMARC
ページ情報: 英文 141 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のバーチャルイベント市場規模は、2023年に1,714億米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけて19.5%の成長率（CAGR）を示し、2032年までに8,890億米ドルに達すると予測しています。世界のスマートフォンユーザーの増加、様々な先端技術の出現、ブランドイメージの構築と顧客獲得のための企業における採用の増加が、市場を牽引する主な要因となっています。

便利な会議への需要の高まりが市場成長を後押し

個人間の便利な会議への需要の高まりによるバーチャルイベントの採用の増加は、現在、市場にプラスの影響を与える主な要因の1つとなっています。さらに、世界中の様々な組織において、柔軟性があり、時間を節約でき、費用対効果の高いビジネスミーティングソリューションに対する需要が高まっています。これは、質の高いインタラクティブなセッションを提供し、強化されたブランド認知度を構築するためのバーチャルイベントの利用の増加と相まって、市場の成長を強化しています。

バーチャルイベントとは？

オンライン・イベントとしても知られるバーチャルイベントは、スマートフォン、ラップトップ、デスクトップ・コンピューター、タブレットなどの様々な接続デバイスを通じて、様々な場所でバーチャルな交流を提供します。遠隔地での柔軟性と拡張性を提供し、異なる言語でのリアルタイム翻訳を可能にします。イベントのコストを削減しながら、幅広いオーディエンスへのリーチを最大化することができます。また、参加者のデータ追跡を強化し、アクセシビリティを向上させ、ビジネスの収益を増やし、企業のブランドイメージを向上させます。このほか、顧客との信頼関係の構築、ビジネスの売上拡大、移動コストの削減などにも有益です。ウェビナー、ライブストリーム、トレードショー、オンラインクラス、製品発表会、企業ミーティング、オンラインツアーなどを効率的に実施するために広く活用されているため、バーチャルイベントの需要は世界中で高まっています。

バーチャルイベント市場の動向：

現在、物理的なイベントと比較して時間とリソースを効率的に管理できることから、企業の間でバーチャルイベントの利用が増加しており、これが市場の成長に寄与する主な要因の1つとなっています。これに加えて、バーチャルイベントは非常にインタラクティブで親しみやすく、会議中にライブチャットやダウンロードオプションを提供するため、バーチャルイベントの採用が増加しており、市場の見通しは明るいです。さらに、世界中の従業員の間で、業務手順を整理するための柔軟な遠隔職場に対する需要が高まっています。これは、ブランド・ロイヤルティを高め、構築し、より多くの顧客を惹きつけることに重点を移すことによるバーチャルイベントの採用増加と相まって、市場の成長を後押ししています。これとは別に、世界中のコンテンツやソーシャルメディア管理、イベントマーケティングのために企業間でバーチャルイベントの採用が増加していることも、市場の成長を後押ししています。さらに、世界中でオンライン・コミュニケーションの強化を可能にする人工知能（AI）、拡張現実（AR）、仮想現実（VR）などの先端技術の出現が増加していることも、業界の投資家に有利な成長機会を提供しています。加えて、世界のスマートフォンユーザーの増加とともに、急速なデジタル化が市場の成長を支えています。さらに、主要企業は顧客体験を向上させるために、強化された仮想会議やネットワーキングのソリューションを導入しており、これが市場の成長を強化しています。

本レポートで扱う主な質問

  • バーチャルイベント市場の規模は？
  • 2024年から2032年にかけての世界のバーチャルイベント市場の予想成長率は？
  • 世界のバーチャルイベント市場を牽引する主要因は何か？
  • COVID-19が世界のバーチャルイベント市場に与えた影響は？
  • バーチャルイベントの世界市場のタイプ別区分は？
  • バーチャルイベントの世界市場の最終用途別区分は？
  • バーチャルイベントの世界市場における主要地域は？
  • バーチャルイベントの世界市場における主要プレイヤー/企業は？

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査目的
  • 利害関係者
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要産業動向

第5章 世界のバーチャルイベント市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場内訳：タイプ別

  • ビデオ会議、ユニファイドコミュニケーション＆コラボレーション
    • 市場動向
    • 市場予測
  • ウェブ会議
    • 市場動向
    • 市場予測

第7章 市場内訳：ソリューションタイプ別

  • ウェビナー、エンタープライズストリーミング
    • 市場動向
    • 市場予測
  • ネットワーキングとコラボレーション
    • 市場動向
    • 市場予測
  • コンテンツ共有とメディア開発
    • 市場動向
    • 市場予測
  • イベントマーケティング
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第8章 市場内訳：用途別

  • バーチャル会議
    • 市場動向
    • 市場予測
  • バーチャルトレードショー
    • 市場動向
    • 市場予測
  • オンライン教育プログラム
    • 市場動向
    • 市場予測
  • バーチャルリアリティ展示会
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第9章 市場内訳：最終用途別

  • コーポレート
    • 市場動向
    • 市場予測
  • 教育
    • 市場動向
    • 市場予測
  • ヘルスケア
    • 市場動向
    • 市場予測
  • 金融
    • 市場動向
    • 市場予測
  • 政府機関
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第10章 市場内訳：地域別

  • 北米
    • 米国
      • 市場動向
      • 市場予測
    • カナダ
      • 市場動向
      • 市場予測
  • アジア太平洋
    • 中国
      • 市場動向
      • 市場予測
    • 日本
      • 市場動向
      • 市場予測
    • インド
      • 市場動向
      • 市場予測
    • 韓国
      • 市場動向
      • 市場予測
    • オーストラリア
      • 市場動向
      • 市場予測
    • インドネシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 欧州
    • ドイツ
      • 市場動向
      • 市場予測
    • フランス
      • 市場動向
      • 市場予測
    • 英国
      • 市場動向
      • 市場予測
    • イタリア
      • 市場動向
      • 市場予測
    • スペイン
      • 市場動向
      • 市場予測
    • ロシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • ラテンアメリカ
    • ブラジル
      • 市場動向
      • 市場予測
    • メキシコ
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 中東・アフリカ地域
    • 市場動向
    • 市場内訳：国別
    • 市場予測

第11章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第12章 バリューチェーン分析

第13章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威

第14章 価格指標

第15章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Adobe Inc.
    • Alcatel-Lucent
    • Atlassian
    • Avaya Holdings Corp.
    • Broadsoft Inc.
    • Cisco Systems Inc.
    • Citrix Systems Inc.
    • Huawei
    • International Business Machines
    • Microsoft Corporation
    • Mitel Networks
    • Toshiba Corporation
    • Zoom Video Communications Inc.
図表

List of Figures

  • Figure 1: Global: Virtual Events Market: Major Drivers and Challenges
  • Figure 2: Global: Virtual Events Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Virtual Events Market: Breakup by Type (in %), 2023
  • Figure 4: Global: Virtual Events Market: Breakup by Solution Type (in %), 2023
  • Figure 5: Global: Virtual Events Market: Breakup by Application (in %), 2023
  • Figure 6: Global: Virtual Events Market: Breakup by End-Use (in %), 2023
  • Figure 7: Global: Virtual Events Market: Breakup by Region (in %), 2023
  • Figure 8: Global: Virtual Events Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 9: Global: Virtual Events (Video Conferencing and Unified Communications & Collaborations) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 10: Global: Virtual Events (Video Conferencing and Unified Communications & Collaborations) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 11: Global: Virtual Events (Web Conferencing) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 12: Global: Virtual Events (Web Conferencing) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 13: Global: Virtual Events (Webinars and Enterprise Streaming) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 14: Global: Virtual Events (Webinars and Enterprise Streaming) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 15: Global: Virtual Events (Networking and Collaborations) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 16: Global: Virtual Events (Networking and Collaborations) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 17: Global: Virtual Events (Content Sharing and Media Development) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 18: Global: Virtual Events (Content Sharing and Media Development) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 19: Global: Virtual Events (Event Marketing) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 20: Global: Virtual Events (Event Marketing) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 21: Global: Virtual Events (Others) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 22: Global: Virtual Events (Others) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 23: Global: Virtual Events (Virtual Conferences) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 24: Global: Virtual Events (Virtual Conferences) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 25: Global: Virtual Events (Virtual Tradeshows) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 26: Global: Virtual Events (Virtual Tradeshows) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 27: Global: Virtual Events (Online Education Programs) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 28: Global: Virtual Events (Online Education Programs) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 29: Global: Virtual Events (Virtual Reality Exhibitions) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 30: Global: Virtual Events (Virtual Reality Exhibitions) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 31: Global: Virtual Events (Others) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 32: Global: Virtual Events (Others) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 33: Global: Virtual Events (Corporate) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 34: Global: Virtual Events (Corporate) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 35: Global: Virtual Events (Education) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 36: Global: Virtual Events (Education) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 37: Global: Virtual Events (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 38: Global: Virtual Events (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 39: Global: Virtual Events (Finance and Banking) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 40: Global: Virtual Events (Finance and Banking) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 41: Global: Virtual Events (Government) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 42: Global: Virtual Events (Government) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 43: Global: Virtual Events (Others) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 44: Global: Virtual Events (Others) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 45: North America: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 46: North America: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 47: United States: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 48: United States: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 49: Canada: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 50: Canada: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 51: Asia Pacific: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 52: Asia Pacific: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 53: China: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 54: China: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 55: Japan: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 56: Japan: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 57: India: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 58: India: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 59: South Korea: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 60: South Korea: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 61: Australia: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 62: Australia: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 63: Indonesia: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 64: Indonesia: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 65: Others: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 66: Others: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 67: Europe: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 68: Europe: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 69: Germany: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 70: Germany: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 71: France: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 72: France: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 73: United Kingdom: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 74: United Kingdom: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 75: Italy: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 76: Italy: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 77: Spain: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 78: Spain: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 79: Russia: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 80: Russia: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 81: Others: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 82: Others: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 83: Latin America: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 84: Latin America: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 85: Brazil: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 86: Brazil: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 87: Mexico: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 88: Mexico: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 89: Others: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 90: Others: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 91: Middle East and Africa: Virtual Events Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 92: Middle East and Africa: Virtual Events Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 93: Global: Virtual Events Industry: SWOT Analysis
  • Figure 94: Global: Virtual Events Industry: Value Chain Analysis
  • Figure 95: Global: Virtual Events Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Virtual Events Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Virtual Events Market Forecast: Breakup by Type (in Million US$), 2024-2032
  • Table 3: Global: Virtual Events Market Forecast: Breakup by Solution Type (in Million US$), 2024-2032
  • Table 4: Global: Virtual Events Market Forecast: Breakup by Application (in Million US$), 2024-2032
  • Table 5: Global: Virtual Events Market Forecast: Breakup by End-Use (in Million US$), 2024-2032
  • Table 6: Global: Virtual Events Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 7: Global: Virtual Events Market: Competitive Structure
  • Table 8: Global: Virtual Events Market: Key Players
目次
Product Code: SR112024A2094

The global virtual events market size reached US$ 171.4 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 889.0 Billion by 2032, exhibiting a growth rate (CAGR) of 19.5% during 2024-2032. The increasing number of smartphone users around the world, emergence of various advanced technologies, and rising adoption among companies to build brand image and engage more customers represent some of the key factors driving the market.

Rising Demand for Convenient Meetings Augmenting Market Growth

The growing adoption of virtual events due to the increasing demand for convenient meetings among individuals currently represents one of the primary drivers influencing the market positively. Moreover, there is a rise in the demand for flexible, time-saving, and cost-effective business meeting solutions among various organizations across the globe. This, coupled with the increasing utilization of virtual events to provide high-quality interactive sessions and build enhanced brand awareness, is strengthening the growth of the market.

What are Virtual Events?

Virtual events, also known as online events, provide virtual interaction at different locations through various connected devices, such as smartphones, laptops, desktop computers, and tablets. They offer flexibility and scalability at remote locations and allow real-time language translation in different languages. They assist in maximizing greater reach to a wide audience while reducing the cost of the event. They also aid in enhanced data tracking of attendees, improving accessibility, generating more revenue in a business, and enhancing the brand image of a company. Besides this, they are beneficial for building trust among customers, increasing business sales, and reducing traveling costs. As they are widely utilized to efficiently conduct webinars, live streams, trade shows, online classes, product launches, corporate meetings, and online tours, the demand for virtual events is rising across the globe.

Virtual Events Market Trends:

At present, the rising utilization of virtual events among companies, as they effectively manage time and resources compared to physical events, represents one of the key factors contributing to the growth of the market. Besides this, the growing adoption of virtual events, as they are highly interactive, friendly, and provide live chat and download options during meetings, is offering a positive market outlook. Additionally, there is a rise in the demand for flexible and remote workplaces for organizing business procedures among employees around the world. This, coupled with the increasing employment of virtual events due to a shifting focus on enhancing and building brand loyalty and engaging more customers, is bolstering the growth of the market. Apart from this, the rising adoption of virtual events among enterprises for content and social media management and event marketing across the globe is impelling the growth of the market. Moreover, the increasing emergence of advanced technologies, such as artificial intelligence (AI), augmented reality (AR), and virtual reality (VR), that allow enhanced online communication around the world is offering lucrative growth opportunities to industry investors. In addition, the rapid digitalization, along with the increasing number of smartphone users worldwide, is supporting the growth of the market. Furthermore, key players are introducing enhanced virtual conference and networking solutions for improved customer experience, which is strengthening the growth of the market.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global virtual events market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on type, solution type, application and end-use.

Type Insights:

Video Conferencing and Unified Communications & Collaborations

Web Conferencing

The report has provided a detailed breakup and analysis of the virtual events market based on the type. This includes video conferencing and unified communications & collaborations, and web conferencing. According to the report, video conferencing and unified communications and collaborations represented the largest segment, as they provide audio and video sharing communication facilities in real-time with enhanced connectivity and productivity. In addition, they assist in streamlining interaction methods between employees and customers while reducing travel and information technology (IT) costs.

Web conferencing is an online service that allows holding live meetings, conferencing, and training. It aids in decreasing commuting time, lowering office costs, and increasing productivity. Besides this, several web conferencing platforms provide a screen sharing feature that enhances learner or user experience and solves problems easily. Moreover, it allows businesses to offer online demos of services and products without wasting time in planning.

Solution Type Insights:

Webinars and Enterprise Streaming

Networking and Collaborations

Content Sharing and Media Development

Event Marketing

Others

A detailed breakup and analysis of the virtual events market based on the solution type has also been provided in the report. This includes webinars and enterprise streaming, networking and collaborations, content sharing and media development, event marketing, and others.

Webinars and enterprise streaming assist in generating leads and converting audiences into paying customers. In line with this, it provides real-time engagement to customers and employees without any requirement for a suitable physical place and reduces the operational costs of a business.

Networking and collaborations in virtual events encourage interaction and idea sharing among attendees. Besides this, technological advancements, such as artificial intelligence (AI) and machine learning (ML), in virtual event networking platforms connect the audience with similar interests quickly without wasting time.

Content sharing and media development in virtual events can benefit in generating more revenues for a business. Moreover, creating sharable online content leads to the growth of a business and expands its reach to a wide audience around the world.

Application Insights:

Virtual Conferences

Virtual Tradeshows

Online Education Programs

Virtual Reality Exhibitions

Others

A detailed breakup and analysis of the virtual events market based on the application has also been provided in the report. This includes virtual conferences, virtual tradeshows, online education programs, virtual reality exhibitions, and others. Virtual conferences allow participants to access live onsite meetings and events from internet devices remotely. It aids in eliminating logistics involved with in-person events and can include many people in the meetings without any hassle.

Virtual tradeshows are events in which goods and services are exhibited in online mode conveniently. Various organizations display their products and services and provide information that can assist in increasing sales. Moreover, they reduce costs, maximize reach, and create enhanced engagement among audiences across the globe.

Online education programs in virtual mode provide enhanced learning experiences to students around the world. They offer one-on-one training and consulting sessions for those who don't want to share their personal details. In addition, it provides accessibility and an opportunity for students to explore and learn more about educational institutes.

End-Use Insights:

Corporate

Education

Healthcare

Finance and Banking

Government

Others

A detailed breakup and analysis of the virtual events market based on the end-use has also been provided in the report. This includes corporate, education, healthcare, finance and banking, government, and others. According to the report, corporate accounted for the largest market share due to the increasing utilization of virtual events in business and client meetings and promoting new products. In line with this, the rising demand for interactive virtual meeting platforms to coordinate and work efficiently in a company is contributing to the growth of the market.

The education sector is increasingly adopting a virtual mode of learning to provide an enhanced experience to students. The growing utilization of virtual event tools and solutions for training purposes is positively influencing the market. Moreover, rising preferences for online classes among students, as they offer convenience and save time, is propelling the growth of the market.

Healthcare requires virtual conferencing that allows doctors or health professionals to provide consultations to patients through online mode, which assists in saving time. Moreover, the rising utilization of virtual events among healthcare professionals to interact with allied professionals and share their knowledge and experiences is strengthening the growth of the market.

Regional Insights:

North America

United States

Canada

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America (the United States and Canada) was the largest market for virtual events. Some of the factors driving the North America virtual events market included the growing adoption of digitally simulated platforms in the healthcare industry, rising number of multinational companies and increasing demand for business meetings in the government sector. In addition, the rising demand for virtual events, as they are easy to conduct and assist in generating more revenues, is bolstering the growth of the market in the region.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global virtual events market. Some of the companies covered in the report include:

Adobe Inc.

Alcatel-Lucent

Atlassian

Avaya Holdings Corp.

Broadsoft Inc.

Cisco Systems Inc.

Citrix Systems Inc.

Huawei

International Business Machines

Microsoft Corporation

Mitel Networks

Toshiba Corporation

Zoom Video Communications Inc.

Please note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report

  • 1. How big is the virtual events market?
  • 2. What is the expected growth rate of the global virtual events market during 2024-2032?
  • 3. What are the key factors driving the global virtual events market?
  • 4. What has been the impact of COVID-19 on the global virtual events market?
  • 5. What is the breakup of the global virtual events market based on the type?
  • 6. What is the breakup of the global virtual events market based on the end use?
  • 7. What are the key regions in the global virtual events market?
  • 8. Who are the key players/companies in the global virtual events market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Virtual Events Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 Video Conferencing and Unified Communications & Collaborations
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Web Conferencing
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Solution Type

  • 7.1 Webinars and Enterprise Streaming
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Networking and Collaborations
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Content Sharing and Media Development
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Event Marketing
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Others
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast

8 Market Breakup by Application

  • 8.1 Virtual Conferences
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Virtual Tradeshows
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Online Education Programs
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Virtual Reality Exhibitions
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Others
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast

9 Market Breakup by End-Use

  • 9.1 Corporate
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Education
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Healthcare
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Finance and Banking
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Government
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast
  • 9.6 Others
    • 9.6.1 Market Trends
    • 9.6.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Indicators

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Adobe Inc.
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
      • 15.3.1.4 SWOT Analysis
    • 15.3.2 Alcatel-Lucent
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
      • 15.3.2.3 Financials
    • 15.3.3 Atlassian
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
    • 15.3.4 Avaya Holdings Corp.
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
      • 15.3.4.3 Financials
      • 15.3.4.4 SWOT Analysis
    • 15.3.5 Broadsoft Inc.
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
      • 15.3.5.3 Financials
    • 15.3.6 Cisco Systems Inc.
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
      • 15.3.6.3 Financials
      • 15.3.6.4 SWOT Analysis
    • 15.3.7 Citrix Systems Inc.
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
      • 15.3.7.4 SWOT Analysis
    • 15.3.8 Huawei
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
    • 15.3.9 International Business Machines
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
      • 15.3.9.3 Financials
      • 15.3.9.4 SWOT Analysis
    • 15.3.10 Microsoft Corporation
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
      • 15.3.10.3 Financials
      • 15.3.10.4 SWOT Analysis
    • 15.3.11 Mitel Networks
      • 15.3.11.1 Company Overview
      • 15.3.11.2 Product Portfolio
    • 15.3.12 Toshiba Corporation
      • 15.3.12.1 Company Overview
      • 15.3.12.2 Product Portfolio
      • 15.3.12.3 Financials
      • 15.3.12.4 SWOT Analysis
    • 15.3.13 Zoom Video Communications Inc.
      • 15.3.13.1 Company Overview
      • 15.3.13.2 Product Portfolio
      • 15.3.13.3 Financials
      • 15.3.13.4 SWOT Analysis