エナジーバーの市場規模、シェア、動向分析レポート：タイプ別、パッケージ別、原料別、流通チャネル別、地域別、セグメント予測、2024年～2030年

エナジーバー市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、世界のエナジーバー市場規模は2024年から2030年にかけてCAGR 7.6%で成長し、2030年には99億2,000万米ドルに達する見込みです。

栄養価が高く便利なスナックに対する消費者の注目の高まりが、エナジーバー市場を新たな高みへと押し上げる主な要因です。この動向は、外出先で素早く栄養を摂取したい健康志向の消費者に携帯可能で保存可能なソリューションを提供するエナジーバーの価値提案と完全に一致しています。多忙なライフスタイルが普及するにつれ、持続的なエネルギー、必須栄養素、満腹感をコンパクトな形で提供できる製品への需要が高まっています。

消費者がバラエティとユニークな味覚体験を求める中、フレーバーの革新がエナジーバー市場の成長の重要な促進要因となっています。各ブランドは、抹茶、ウコン、生姜といった伝統的な素材と、エキゾチックな素材や意外な組み合わせ、あるいは海塩とローズマリーのような風味調味料をブレンドしたフレーバーを試みています。パンプキンスパイスやクランベリーアーモンドのような季節限定フレーバーは、健康志向でありながら贅沢な選択肢を求める消費者の欲求に応えつつ、興奮と斬新さを生み出します。こうした独創的な風味は、新規顧客を惹きつけるだけでなく、リピート購入を促し、市場の拡大に拍車をかける。

さらに、革新的なパッケージングは、利便性、持続可能性、ブランドアピールを高めることで、市場の成長にプラスの影響を与えます。生分解性素材やリサイクル可能な素材など、環境に優しいパッケージング・ソリューションは、環境意識の高い消費者の共感を呼ぶ。密封可能な包装紙や分量管理可能なパッケージは利便性を高め、消費者は鮮度を損なうことなく外出先でもバーを楽しむことができます。人目を引くデザイン、透明なパッケージ、原材料の明確な表示も信頼を築き、健康志向のバイヤーを惹きつける。こうした先進パッケージングは、消費者の体験を向上させるだけでなく、混雑した市場でブランドが際立つのを助け、売上の増加と市場の成長に貢献しています。

市場の主要な企業は、斬新な配合の開発、栄養プロファイルの強化、ユニークなフレーバーの組み合わせを通じてイノベーションを推進しています。企業は、健康とウェルネスに対する消費者の嗜好の変化に対応するため、植物性タンパク質、スーパーフード、プロバイオティクスやアダプトゲンなどの機能性添加物のような高度な成分を取り入れるようになってきています。さらに、環境にやさしく透明性の高い製品への需要の高まりに対応するため、持続可能なパッケージング・ソリューションやクリーンラベルの謳い文句にも注目が集まっています。こうした戦略的イノベーションは、競合情勢の中でブランドを差別化するだけでなく、消費者のニーズや嗜好の多様化にも対応しています。

エナジーバー市場レポートハイライト

• タイプ別では、オーガニック・エナジーバーの成長は、非遺伝子組み換えで最小限の加工しか施されていない原材料を重視した、クリーンで持続可能な健康志向の食品オプションに対する消費者需要の増加が牽引しています。さらに、環境への影響に対する意識の高まりと、透明で環境に優しいパッケージの製品への嗜好が、オーガニック・エナジーバーの人気をさらに促進しています。
• パッケージングに基づくと、マルチパック・エナジーバー・セグメントが大きな市場シェアを占めており、これは費用対効果と利便性、より低い単価の提供、再購入頻度の低減が原動力となっています。さらに、バルク包装は、自分自身や家族のためにスナックの安定供給を求める消費者のニーズを満たし、価値と入手しやすさを高める。
• 原材料別では、シリアル＆グレインズ・エナジーバーは、高い食物繊維含有量や持続的なエネルギー放出など、その栄養面での利点が消費者に認知されていることに加え、満足感のある食感や多用途性により好まれています。
• 流通チャネル別では、オンライン販売チャネルが予測期間中に大きな成長を遂げると予想されます。この背景には、自宅から注文できる利便性、より幅広い種類の製品へのアクセス、価格やレビューを簡単に比較できることなどがあります。
• 北米は、消費者がアクティブなライフスタイルをサポートするために便利で栄養価の高い選択肢を求め、健康とフィットネスに強い関心を寄せていることを背景に、エナジーバー市場で大きな市場シェアを占めています。さらに、食生活のニーズに対する意識の高まりや、革新的で高タンパク、機能的なエナジーバーの幅広い品揃えが市場の拡大に寄与しています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 エナジーバー市場の変数と動向

• 市場イントロダクション
• 業界バリューチェーン分析
  • 原材料の見通し
  • 販売/小売チャネル分析
• 市場力学
  • 市場 促進要因分析
  • 市場抑制要因分析
  • 市場機会
  • 市場の課題
• 業界分析ツール
  • ポーターのファイブフォース分析
• 市場参入戦略

第4章 消費者行動分析

• 人口統計分析
• 消費者の動向と嗜好
• 購入決定に影響を与える要因
• 消費者製品の採用
• 観察と推奨事項

第5章 エナジーバー市場：タイプの推定・動向分析

• エナジーバー市場、タイプ別：主なポイント
• タイプ変動分析と市場シェア、2023年と2030年
• タイプ別市場推計・予測、2018年-2030年

第6章 エナジーバー市場：パッケージの推定・動向分析

• エナジーバー市場、最終用途別：主なポイント
• 包装変動分析と市場シェア、2023年と2030年
• パッケージ別市場推計・予測、2018年-2030年

第7章 エナジーバー市場： 原料の推定・動向分析

• エナジーバー市場、原料別：主なポイント
• 原料変動分析と市場シェア、2023年と2030年
• 原料別市場推計・予測、2018年-2030年

第8章 エナジーバー市場：流通チャネルの推定・動向分析

• エナジーバー市場、流通チャネル別主要ポイント
• 流通チャネル変動分析と市場シェア、2023年と2030年
• 流通チャネル別市場推計・予測、2018年-2030年

第9章 エナジーバー市場：地域推定・動向分析

• エナジーバー市場：地域別展望
• 地域マーケットプレイス：重要なポイント
• 地域別市場推計・予測、2018年-2030年
  • 北米
  • 欧州
  • アジア太平洋
  • 中南米
  • 中東・アフリカ

第10章 エナジーバー市場：競合分析

• 主要市場参入企業による最近の動向と影響分析
• 企業分類
• 参入企業の概要
• 財務実績
• 製品ベンチマーク
• 企業市場シェア分析、2023年（％）
• 企業ヒートマップ分析、2023年
• 戦略マッピング
• 企業プロファイル
  • Mondelez International, Inc.
  • Kellanova
  • General Mills Inc.
  • Post Holdings Inc.
  • Mars, Incorporated
  • Post Holdings Inc.
  • Nestle SA
  • PROBAR LLC
  • The Simple Good Foods Company
  • Glanbia plc

List of Tables

• Table 1 Energy bar market: Key market driver analysis
• Table 2 Energy bar market: Key market restraint analysis
• Table 3 Energy bar market estimates & forecast, by type, 2018 - 2030 (USD Billion)
• Table 4 Organic energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 5 Conventional energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 6 Energy bar market estimates & forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 7 Single pack energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 8 Multi pack energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 9 Energy bar market estimates & forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 10 Cereals & grains energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 11 Nuts & seeds energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 12 Fruits energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 13 Protein energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 14 Chocolate coated energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 15 Energy bar market estimates & forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 16 Energy bar market estimates & forecasts, through hypermarkets & supermarkets, 2018 - 2030 (USD Billion)
• Table 17 Energy bar market estimates & forecasts, through traditional grocery stores, 2018 - 2030 (USD Billion)
• Table 18 Energy bar market estimates & forecasts, through pharmacy & drug stores, 2018 - 2030 (USD Billion)
• Table 19 Energy bar market estimates & forecasts, through convenience stores, 2018 - 2030 (USD Billion)
• Table 20 Energy bar market estimates & forecasts, through online, 2018 - 2030 (USD Billion)
• Table 21 Energy bar market estimates & forecasts, through other channel, 2018 - 2030 (USD Billion)
• Table 22 Energy bar market estimates & forecast, 2018 - 2030, by region (USD Billion)
• Table 23 North America energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 24 North America energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 25 North America energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 26 North America energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 27 North America energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 28 U.S. macro-economic outlay
• Table 29 U.S. energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 30 U.S. energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 31 U.S. energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 32 U.S. energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 33 U.S. energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 34 Canada macro-economic outlay
• Table 35 Canada energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 36 Canada energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 37 Canada energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 38 Canada energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 39 Canada energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 40 Mexico macro-economic outlay
• Table 41 Mexico energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 42 Mexico energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 43 Mexico energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 44 Mexico energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 45 Mexico energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 46 Europe energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 47 Europe energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 48 Europe energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 49 Europe energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 50 Europe energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 51 U.K. macro-economic outlay
• Table 52 U.K. energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 53 U.K. energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 54 U.K. energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 55 U.K. energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 56 U.K. energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 57 Germany macro-economic outlay
• Table 58 Germany energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 59 Germany energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 60 Germany energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 61 Germany energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 62 Germany energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 63 France macro-economic outlay
• Table 64 France energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 65 France energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 66 France energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 67 France energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 68 France energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 69 Italy macro-economic outlay
• Table 70 Italy energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 71 Italy energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 72 Italy energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 73 Italy energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 74 Italy energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 75 Spain macro-economic outlay
• Table 76 Spain energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 77 Spain energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 78 Spain energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 79 Spain energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 80 Spain energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 81 Asia Pacific energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 82 Asia Pacific energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 83 Asia Pacific energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 84 Asia Pacific energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 85 Asia Pacific energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 86 China macro-economic outlay
• Table 87 China energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 88 China energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 89 China energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 90 China energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 91 China energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 92 India macro-economic outlay
• Table 93 India energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 94 India energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 95 India energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 96 India energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 97 India energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 98 Japan macro-economic outlay
• Table 99 Japan energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 100 Japan energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 101 Japan energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 102 Japan energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 103 Japan energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 104 Central & South America energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 105 Central & South America energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 106 Central & South America energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 107 Central & South America energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 108 Central & South America energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 109 Brazil macro-economic outlay
• Table 110 Brazil energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 111 Brazil energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 112 Brazil energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 113 Brazil energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 114 Brazil energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 115 Argentina macro-economic outlay
• Table 116 Argentina energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 117 Argentina energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 118 Argentina energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 119 Argentina energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 120 Argentina energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 121 Middle East & Africa energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 122 Middle East & Africa energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 123 Middle East & Africa energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 124 Middle East & Africa energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 125 Middle East & Africa energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 126 South Africa macro-economic outlay
• Table 127 South Africa energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 128 South Africa energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 129 South Africa energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 130 South Africa energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 131 South Africa energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 132 Saudi Arabia macro-economic outlay
• Table 133 Saudi Arabia energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Table 134 Saudi Arabia energy bar market revenue estimates and forecast, by type, 2018 - 2030 (USD Billion)
• Table 135 Saudi Arabia energy bar market revenue estimates and forecast, by packaging, 2018 - 2030 (USD Billion)
• Table 136 Saudi Arabia energy bar market revenue estimates and forecast, by ingredient, 2018 - 2030 (USD Billion)
• Table 137 Saudi Arabia energy bar market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Billion)
• Table 138 Recent developments & impact analysis, by key market participants
• Table 139 Company market share, 2023 (%)
• Table 140 Company heat map analysis, 2023
• Table 141 Companies implementing key strategies

List of Figures

• Fig. 1 Energy bar market segmentation
• Fig. 2 Information procurement
• Fig. 3 Primary research pattern
• Fig. 4 Primary research approaches
• Fig. 5 Primary research process
• Fig. 6 Market snapshot
• Fig. 7 Segment snapshot
• Fig. 8 Regional snapshot
• Fig. 9 Competitive landscape Snapshot
• Fig. 10 Parent industry and energy bar market size, 2023 (USD Billion)
• Fig. 11 Energy bar market: Value chain analysis
• Fig. 12 Energy bar market: Dynamics
• Fig. 13 Energy bar market: Porter's five forces analysis
• Fig. 14 Energy bar market, by type: Key takeaways
• Fig. 15 Energy bar market: Type movement analysis, 2023 & 2030 (%)
• Fig. 16 Organic energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Fig. 17 Conventional energy bar market estimates and forecast, 2018 - 2030 (USD Billion)
• Fig. 18 Energy bar market: Packaging movement analysis, 2023 & 2030 (%)
• Fig. 19 Single pack energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 20 Multi pack energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 21 Energy bar market: Ingredient movement analysis, 2023 & 2030 (%)
• Fig. 22 Cereals & grains energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 23 Nuts & seeds energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 24 Fruits energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 25 Protein energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 26 Chocolate coated energy bar market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 27 Energy bar market: Distribution channel movement analysis, 2023 & 2030 (%)
• Fig. 28 Energy bar market estimates & forecasts, through hypermarkets & supermarkets, 2018 - 2030 (USD Billion)
• Fig. 29 Energy bar market estimates & forecasts, through traditional grocery stores, 2018 - 2030 (USD Billion)
• Fig. 30 Energy bar market estimates & forecasts, through pharmacy & drug stores, 2018 - 2030 (USD Billion)
• Fig. 31 Energy bar market estimates & forecasts, through convenience stores, 2018 - 2030 (USD Billion)
• Fig. 32 Energy bar market estimates & forecasts, through online, 2018 - 2030 (USD Billion)
• Fig. 33 Energy bar market estimates & forecasts, through other channel, 2018 - 2030 (USD Billion)
• Fig. 34 Energy bar market: Regional outlook, 2023 & 2030 (USD Billion)
• Fig. 35 Regional marketplace: Key takeaways
• Fig. 36 North America energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 37 U.S. energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 38 Canada energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 39 Mexico energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 40 Europe energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 41 U.K. energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 42 Germany energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 43 France energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 44 Italy energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 45 Spain energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 46 Asia Pacific energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 47 China energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 48 Japan energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 49 India energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 50 Central & South America energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 51 Brazil energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 52 Argentina energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 53 Middle East & Africa energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 54 South Africa energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 55 Saudi Arabia energy bar market estimates & forecast, 2018 - 2030 (USD Billion)
• Fig. 56 Key company categorization
• Fig. 57 Company market share analysis, 2023
• Fig. 58 Strategic framework of energy bar market

Energy Bar Market Growth & Trends:

The global energy bar market size is expected to reach USD 9.92 billion by 2030, growing at a CAGR of 7.6% from 2024 to 2030, according to a new report by Grand View Research, Inc. The increasing consumer focus on nutritious, convenient snacks is a key driver propelling the energy bar market to new heights. This trend aligns perfectly with the value proposition of energy bars, which offer a portable, shelf-stable solution for health-conscious consumers seeking quick nutrition on the go. As busy lifestyles become more prevalent, there's a growing demand for products that can deliver sustained energy, essential nutrients, and satiety in a compact format.

Innovations in flavor are a key driver of growth in the energy bar market as consumers seek variety and unique taste experiences. Brands are experimenting with flavors that blend traditional ingredients with exotic or unexpected combinations, such as matcha green tea, turmeric, and ginger, or even savory options like sea salt and rosemary. Seasonal and limited-edition flavors, like pumpkin spice or cranberry almond, create excitement and a sense of novelty while catering to consumers' desire for health-conscious yet indulgent options. These creative flavor profiles attract new customers and also encourage repeat purchases, fueling market expansion.

Moreover, innovative packaging impact positively to the growth of the market by enhancing convenience, sustainability, and brand appeal. Eco-friendly packaging solutions, such as biodegradable or recyclable materials, resonate with environmentally-conscious consumers. Resealable wrappers and portion-controlled packaging offer added convenience, allowing consumers to enjoy bars on the go without compromising freshness. Eye-catching designs, transparent packaging, and clear labeling of ingredients also build trust and attract health-conscious buyers. These advancements in packaging improve the consumer experience but also help brands stand out in a crowded market, contributing to increased sales and market growth.

Key players in the market are driving innovation through the development of novel formulations, enhanced nutritional profiles, and unique flavor combinations. Companies are increasingly incorporating advanced ingredients such as plant-based proteins, superfoods, and functional additives like probiotics and adaptogens to cater to evolving consumer preferences for health and wellness. Additionally, there is a focus on sustainable packaging solutions and clean-label claims to meet the growing demand for environmentally friendly and transparent products. This strategic innovation not only differentiates brands in a competitive landscape but also addresses diverse consumer needs and preferences.

Energy Bar Market Report Highlights:

• Based on type, the growth of organic energy bars is driven by increasing consumer demand for clean, sustainable, and health-conscious food options, emphasizing non-GMO, minimally processed ingredients. Additionally, rising awareness about environmental impact and preference for products with transparent, eco-friendly packaging further fuel the popularity of organic energy bar
• Based on packaging, the multi pack energy bar segment accounted for significant market share, driven by cost-effectiveness and convenience, offering a lower per-unit price and reducing the frequency of repurchase. Additionally, bulk packaging meets the needs of consumers who seek a steady supply of snacks for themselves or their families, enhancing value and accessibility
• Based on ingredients, cereals & grains energy bars are preferred by consumers due to their perceived nutritional benefits, including high fiber content and sustained energy release, combined with their satisfying texture and versatility
• Based on distribution channel, online sales channel is expected witness significant growth over the forecast period. This is driven by the convenience of ordering from home, access to a wider variety of products, and the ability to easily compare prices and reviews
• North America accounted for substantial market share in the energy bar market driven by a strong focus on health and fitness, with consumers seeking convenient, nutritious options to support their active lifestyles. Moreover, rising awareness of dietary needs and the availability of a wide range of innovative, high-protein, and functional energy bars contribute to the expanding market

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Materials & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Type Outlook
• 2.3. Packaging Outlook
• 2.4. Ingredient Outlook
• 2.5. Distribution Channel Outlook
• 2.6. Regional Outlook
• 2.7. Competitive Landscape Snapshot

Chapter 3. Energy Bar Market Variables and Trends

• 3.1. Market Introduction
• 3.2. Industry Value Chain Analysis
  • 3.2.1. Raw Material Outlook
  • 3.2.2. Sales/Retail Channel Analysis
• 3.3. Market Dynamics
  • 3.3.1. Market Driver Analysis
  • 3.3.2. Market Restraint Analysis
  • 3.3.3. Market Opportunities
  • 3.3.4. Market Challenges
• 3.4. Industry Analysis Tools
  • 3.4.1. Porter's Five Forces Analysis
• 3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

• 4.1. Demographic Analysis
• 4.2. Consumer Trends & Preferences
• 4.3. Factors Affecting Buying Decisions
• 4.4. Consumer Product Adoption
• 4.5. Observations & Recommendations

Chapter 5. Energy Bar Market: Type Estimates & Trend Analysis

• 5.1. Energy Bar Market, By Type: Key Takeaways
• 5.2. Type Movement Analysis & Market Share, 2023 & 2030
• 5.3. Market Estimates & Forecasts, by Type, 2018 - 2030 (USD Billion)
  • 5.3.1. Organic
    • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 5.3.2. Conventional
    • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 6. Energy Bar Market: Packaging Estimates & Trend Analysis

• 6.1. Energy Bar Market, By End Use: Key Takeaways
• 6.2. Packaging Movement Analysis & Market Share, 2023 & 2030
• 6.3. Market Estimates & Forecasts, by Packaging, 2018 - 2030 (USD Billion)
  • 6.3.1. Single Pack
    • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 6.3.2. Multi Pack
    • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 7. Energy Bar Market: Ingredient Estimates & Trend Analysis

• 7.1. Energy Bar Market, By Ingredient: Key Takeaways
• 7.2. Ingredient Movement Analysis & Market Share, 2023 & 2030
• 7.3. Market Estimates & Forecasts, by Ingredient, 2018 - 2030 (USD Billion)
  • 7.3.1. Cereals & Grains
    • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 7.3.2. Nuts & Seeds
    • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 7.3.3. Fruits
    • 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 7.3.4. Protein
    • 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 7.3.5. Chocolate Coated
    • 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 8. Energy Bar Market: Distribution Channel Estimates & Trend Analysis

• 8.1. Energy Bar Market, By Distribution Channel Key Takeaways
• 8.2. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
• 8.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Billion)
  • 8.3.1. Hypermarkets & Supermarkets
    • 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.3.2. Traditional Grocery Stores
    • 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.3.3. Pharmacy & Drug Stores
    • 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.3.4. Convenience Stores
    • 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.3.5. Online
    • 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.3.6. Others
    • 8.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 9. Energy Bar Market: Regional Estimates & Trend Analysis

• 9.1. Energy Bar Market: Regional Outlook
• 9.2. Regional Marketplaces: Key Takeaways
• 9.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Billion)
  • 9.3.1. North America
    • 9.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.1.2. U.S.
      • 9.3.1.2.1. Key country dynamics
      • 9.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.1.3. Canada
      • 9.3.1.3.1. Key country dynamics
      • 9.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.1.4. Mexico
      • 9.3.1.4.1. Key country dynamics
      • 9.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 9.3.2. Europe
    • 9.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.2.2. U.K.
      • 9.3.2.2.1. Key country dynamics
      • 9.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.2.3. Germany
      • 9.3.2.3.1. Key country dynamics
      • 9.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.2.4. France
      • 9.3.2.4.1. Key country dynamics
      • 9.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.2.5. Italy
      • 9.3.2.5.1. Key country dynamics
      • 9.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.2.6. Spain
      • 9.3.2.6.1. Key country dynamics
      • 9.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 9.3.3. Asia Pacific
    • 9.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.3.2. China
      • 9.3.3.2.1. Key country dynamics
      • 9.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.3.3. Japan
      • 9.3.3.3.1. Key country dynamics
      • 9.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.3.4. India
      • 9.3.3.4.1. Key country dynamics
      • 9.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 9.3.4. Central & South America
    • 9.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.4.2. Brazil
      • 9.3.4.2.1. Key country dynamics
      • 9.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.4.3. Argentina
      • 9.3.4.3.1. Key country dynamics
      • 9.3.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 9.3.5. Middle East & Africa
    • 9.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.5.2. South Africa
      • 9.3.5.2.1. Key country dynamics
      • 9.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 9.3.5.3. Saudi Arabia
      • 9.3.5.3.1. Key country dynamics
      • 9.3.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 10. Energy Bar Market: Competitive Analysis

• 10.1. Recent Developments & Impact Analysis, by Key Market Participants
• 10.2. Company Categorization
• 10.3. Participant's Overview
• 10.4. Financial Performance
• 10.5. Product Benchmarking
• 10.6. Company Market Share Analysis, 2023 (%)
• 10.7. Company Heat Map Analysis, 2023
• 10.8. Strategy Mapping
• 10.9. Company Profiles
  • 10.9.1. Mondelez International, Inc.
    • 10.9.1.1. Company Overview
    • 10.9.1.2. Financial Performance
    • 10.9.1.3. Product Portfolios
    • 10.9.1.4. Strategic Initiatives
  • 10.9.2. Kellanova
    • 10.9.2.1. Company Overview
    • 10.9.2.2. Financial Performance
    • 10.9.2.3. Product Portfolios
    • 10.9.2.4. Strategic Initiatives
  • 10.9.3. General Mills Inc.
    • 10.9.3.1. Company Overview
    • 10.9.3.2. Financial Performance
    • 10.9.3.3. Product Portfolios
    • 10.9.3.4. Strategic Initiatives
  • 10.9.4. Post Holdings Inc.
    • 10.9.4.1. Company Overview
    • 10.9.4.2. Financial Performance
    • 10.9.4.3. Product Portfolios
    • 10.9.4.4. Strategic Initiatives
  • 10.9.5. Mars, Incorporated
    • 10.9.5.1. Company Overview
    • 10.9.5.2. Financial Performance
    • 10.9.5.3. Product Portfolios
    • 10.9.5.4. Strategic Initiatives
  • 10.9.6. Post Holdings Inc.
    • 10.9.6.1. Company Overview
    • 10.9.6.2. Financial Performance
    • 10.9.6.3. Product Portfolios
    • 10.9.6.4. Strategic Initiatives
  • 10.9.7. Nestle S.A.
    • 10.9.7.1. Company Overview
    • 10.9.7.2. Financial Performance
    • 10.9.7.3. Product Portfolios
    • 10.9.7.4. Strategic Initiatives
  • 10.9.8. PROBAR LLC
    • 10.9.8.1. Company Overview
    • 10.9.8.2. Financial Performance
    • 10.9.8.3. Product Portfolios
    • 10.9.8.4. Strategic Initiatives
  • 10.9.9. The Simple Good Foods Company
    • 10.9.9.1. Company Overview
    • 10.9.9.2. Financial Performance
    • 10.9.9.3. Product Portfolios
    • 10.9.9.4. Strategic Initiatives
  • 10.9.10. Glanbia plc
    • 10.9.10.1. Company Overview
    • 10.9.10.2. Financial Performance
    • 10.9.10.3. Product Portfolios
    • 10.9.10.4. Strategic Initiatives