デフォルト表紙
市場調査レポート
商品コード
1553418

プロテイントルティーヤの市場規模、シェア、動向分析レポート:製品別、原料別、流通チャネル別、地域別、セグメント予測、2024年~2030年

Protein Tortilla Market Size, Share & Trends Analysis Report By Product (Traditional Protein Tortillas, Low-carb/Zero-carb Protein Tortillas), By Source, By Distribution Channel, By Region, And Segment Forecasts, 2024 - 2030


出版日
ページ情報
英文 100 Pages
納期
2~10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.36円
プロテイントルティーヤの市場規模、シェア、動向分析レポート:製品別、原料別、流通チャネル別、地域別、セグメント予測、2024年~2030年
出版日: 2024年08月12日
発行: Grand View Research
ページ情報: 英文 100 Pages
納期: 2~10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

プロテイントルティーヤ市場の成長と動向:

Grand View Research, Inc.の最新レポートによると、世界のプロテイントルティーヤ市場規模は2024年から2030年にかけてCAGR 7.6%で成長し、2030年には32億米ドルに達する見込みです。

消費者の健康志向の高まりにより、従来のトルティーヤに代わる高タンパク、低炭水化物の代替品への需要が高まっています。植物ベースの食事とフレキシタリアン人口の増加は、タンパク質が豊富なベジタリアンオプションへの関心を煽っています。多忙なライフスタイルは、便利で栄養価の高いラップやサンドイッチの魅力を高めています。グルテン不耐性やセリアック病に対する意識の高まりが、グルテンフリーのプロテイントルティーヤの需要を生み出しています。フィットネスとスポーツ栄養市場の拡大は、プロテイン強化製品の人気に貢献しています。さらに、食品技術の革新により、メーカーはエンドウ豆、大豆、乳清など様々なタンパク源を使用して、より美味しく食感の良いプロテイントルティーヤを製造できるようになっています。

市場は、スポーツ栄養やフィットネス動向の人気の高まりからも恩恵を受けています。アスリートやフィットネス愛好家は、筋肉の回復と成長をサポートするために、より多くのタンパク質摂取を必要としています。プロテイントルティーヤは、食事やスナックとして、タンパク質を食事に取り入れるための便利で汎用性の高い選択肢を提供します。メーカー各社はこの層をターゲットに、タンパク質含有量と、筋肉の回復促進やエネルギーの持続といった機能的な利点を強調した製品を投入しています。

グルテン不耐症やセリアック病の増加も市場拡大に寄与しています。多くのプロテイントルティーヤ・ブランドはグルテンフリーの選択肢を提供しており、グルテン過敏症の人に適した製品を作るために、代替の小麦粉やタンパク源を使用していることが多いです。これは新たな市場セグメントを開拓し、より幅広い消費者層へのプロテイントルティーヤの訴求力を高めています。便利ですぐに食べられる食品オプションへの需要は、プロテイントルティーヤ市場に大きな影響を与えています。多忙なライフスタイルと、素早く栄養価の高い食事を求めるニーズが、消費者に便利な食品ソリューションを求めるようになった。プロテイントルティーヤは、様々な食事やスナックに簡単に取り入れることができるため、このニーズにぴったり合っています。

持続可能性と倫理的消費者主義は、食品業界においてますます重要な要素となってきています。消費者は、食品の選択が環境に与える影響をより意識するようになり、自分の価値観に合った製品を求めるようになっています。この動向は、持続可能な方法で調達され、倫理的に生産されたプロテイントルティーヤの需要を促進しています。メーカーは、持続可能な慣行を採用し、責任を持って原料を調達することで対応しています。例えば、プロテイントルティーヤにオーガニック原料や非遺伝子組み換え原料を使用し、環境意識の高い消費者の倫理基準を満たす製品を保証している企業もあります。さらに、透明性の高いサプライチェーンやフェアトレード、USDAオーガニックなどの認証は、消費者の信頼とロイヤルティを高めるために活用されています。

プロテイントルティーヤ市場レポート・ハイライト

  • 伝統的製品セグメントは、長年の存在感と消費者の親しみやすさから、2023年に市場の主要シェアを占めました。その味と栄養のバランスは、フィットネス愛好家からより健康的な選択肢を求める消費者まで幅広い層にアピールしています。生産と流通のネットワークが確立されているため、安定した入手が可能です。
  • 大豆セグメントは、大豆の高タンパク質含有量と完全タンパク質源としての地位に牽引され、2023年に市場の主要シェアを占めました。大豆の入手しやすさ、費用対効果、レシピの多様性により、大豆は望ましい食材となっています。植物ベースの食生活の人気の高まりと、大豆の健康上の利点を裏付ける広範な調査により、消費者の信頼と需要が高まっています。
  • 2023年にはB2C販売チャネル・セグメントが市場の主要シェアを占め、メーカーと消費者の直接交流が促進されました。このチャネルは、特にオンライン小売やeコマースを通じて利便性とアクセシビリティを提供し、消費者の関与とイノベーションを促進します。健康とウェルネスの動向は、消費者に直接販売されるプロテイントルティーヤへの関心をさらに高める。
  • 北米は、確立されたトルティーヤ市場と高い健康意識に支えられて、2023年の市場で最大のシェアを占めました。同地域の強固な食品加工インフラは、大規模な生産と流通を保証しています。食品技術の革新と強力なマーケティング努力が、健康とフィットネスのインフルエンサーの影響力とともに、消費者の意識と需要を促進しています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 プロテイントルティーヤ市場の変数、動向、範囲

  • 市場イントロダクション
  • 浸透と成長の見込みマッピング
  • 業界バリューチェーン分析
  • 市場力学
    • 市場 促進要因分析
    • 市場抑制要因分析
    • 市場機会
    • 市場の課題
  • 業界分析- ポーターのファイブフォース分析
  • 市場参入戦略

第4章 プロテイントルティーヤ市場:消費者行動分析

  • 人口統計分析
  • 消費者の動向と嗜好
  • 購入決定に影響を与える要因
  • 消費者製品の採用
  • 観察と推奨事項

第5章 プロテイントルティーヤ市場:製品別推定・動向分析

  • プロテイントルティーヤ市場、製品別:主なポイント
  • 製品変動分析と市場シェア、2023年と2030年
  • 製品別市場推計・予測、2018年-2030年

第6章 プロテイントルティーヤ市場:原料別推定・動向分析

  • プロテイントルティーヤ市場、原料別:主なポイント
  • 原料別変動分析と市場シェア、2023年と2030年
  • 原料別市場推計・予測、2018年-2030年

第7章 プロテイントルティーヤ市場:流通チャネル別推定・動向分析

  • プロテイントルティーヤ市場、流通チャネル別:主なポイント
  • 流通チャネル変動分析と市場シェア、2023年と2030年
  • 流通チャネル別市場推計・予測、2018年-2030年

第8章 プロテイントルティーヤ市場:地域別推定・動向分析

  • プロテイントルティーヤ市場:地域別展望
  • 地域変動分析と市場シェア、2023年と2030年
  • 地域別市場推計・予測、2018年-2030年
    • 北米
    • 欧州
    • アジア太平洋
    • 中南米
    • 中東・アフリカ

第9章 競合分析

  • 主要市場参入企業による最近の動向と影響分析
  • 企業分類
  • 参入企業の概要
  • 財務実績
  • 製品ベンチマーク
  • 企業市場シェア分析、2023年(%)
  • 企業ヒートマップ分析
  • 戦略マッピング
  • 企業プロファイル
    • Mission Foods
    • Toufayan Bakeries
    • La Tortilla Factory
    • Turka
    • Ole Mexican Foods
    • Protiplan
    • BFree Foods
    • Tumaros
    • T.Marzetti(Flatout)
    • Life Pro Nutrition
図表

List of Tables

  • 1. Protein tortillas market - Key market driver analysis
  • 2. Protein tortillas market - Key market restraint analysis
  • 3. Protein tortillas market estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 4. Traditional protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 5. Low-carb/zero-carb protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 6. Specialty diet protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 7. Protein tortillas market estimates and forecast, by source, 2018 - 2030 (USD Million)
  • 8. Pea protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 9. Soy protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 10. Chickpea protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 11. Other protein source tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 12. Protein tortillas market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 13. Protein tortillas market estimates and forecast, through B2B, 2018 - 2030 (USD Million)
  • 14. Protein tortillas market estimates and forecast, through B2C, 2018 - 2030 (USD Million)
  • 15. Protein tortillas market estimates and forecast, through supermarket/hypermarkets, 2018 - 2030 (USD Million)
  • 16. Protein tortillas market estimates and forecast, through specialty stores, 2018 - 2030 (USD Million)
  • 17. Protein tortillas market estimates and forecast, through convenience stores, 2018 - 2030 (USD Million)
  • 18. Protein tortillas market estimates and forecast, through online distribution channel, 2018 - 2030 (USD Million)
  • 19. Protein tortillas market estimates and forecast, through other B2C distribution channels, 2018 - 2030 (USD Million)
  • 20. North America protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 21. North America protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 22. North America protein tortillas market revenue estimates and forecast, by source, 2018 - 2030 (USD Million)
  • 23. North America protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 24. U.S. macro-economic outlay
  • 25. U.S. protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 26. U.S. protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 27. U.S. protein tortillas market revenue estimates and forecast, by source, 2018 - 2030 (USD Million)
  • 28. U.S. protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 29. Canada macro-economic outlay
  • 30. Canada protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 31. Canada protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 32. Canada protein tortillas market revenue estimates and forecast, by source, 2018 - 2030 (USD Million)
  • 33. Canada protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 34. Mexico macro-economic outlay
  • 35. Mexico protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 36. Mexico protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 37. Mexico protein tortillas market revenue estimates and forecast, by source, 2018 - 2030 (USD Million)
  • 38. Mexico protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 39. Europe protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 40. Europe protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 41. Europe protein tortillas market revenue estimates and forecast, by source, 2018 - 2030 (USD Million)
  • 42. Europe protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 43. Germany macro-economic outlay
  • 44. Germany protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 45. Germany protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 46. Germany protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 47. UK macro-economic outlay
  • 48. UK protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 49. UK protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 50. UK protein tortillas market revenue estimates and forecast, by source, 2018 - 2030 (USD Million)
  • 51. UK protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 52. Spain macro-economic outlay
  • 53. Spain protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 54. Spain protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 55. Spain protein tortillas market revenue estimates and forecast, by source, 2018 - 2030 (USD Million)
  • 56. Spain protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 57. Italy macro-economic outlay
  • 58. Italy protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 59. Italy protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 60. Italy protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 61. Italy protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 62. France macro-economic outlay
  • 63. France protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 64. France protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 65. France protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 66. France protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 67. Asia Pacific protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 68. Asia Pacific protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 69. Asia Pacific protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 70. Asia Pacific protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 71. China macro-economic outlay
  • 72. China protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 73. China protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 74. China protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 75. China protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 76. India macro-economic outlay
  • 77. India protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 78. India protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 79. India protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 80. India protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 81. Japan macro-economic outlay
  • 82. Japan protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 83. Japan protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 84. Japan protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 85. Japan protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 86. South Korea macro-economic outlay
  • 87. South Korea protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 88. South Korea protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 89. South Korea protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 90. South Korea protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 91. Australia & New Zealand macro-economic outlay
  • 92. Australia & New Zealand protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 93. Australia & New Zealand protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 94. Australia & New Zealand protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 95. Australia & New Zealand protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 96. Central & South America protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 97. Central & South America protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 98. Central & South America protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 99. Central & South America protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 100. Brazil macro-economic outlay
  • 101. Brazil protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 102. Brazil protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 103. Brazil protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 104. Brazil protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 105. Middle East & Africa protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 106. Middle East & Africa protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 107. Middle East & Africa protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 108. Middle East & Africa protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • 109. South Africa protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 110. South Africa protein tortillas market revenue estimates and forecast, by product, 2018 - 2030 (USD Million)
  • 111. South Africa protein tortillas market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • 112. South Africa protein tortillas market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)

List of Figures

  • 1. Protein tortillas market snapshot
  • 2. Protein tortillas market segmentation & scope
  • 3. Protein tortillas market penetration & growth prospect mapping
  • 4. Protein tortillas market value chain analysis
  • 5. Protein tortillas market dynamics
  • 6. Protein tortillas market Porter's Five Forces analysis
  • 7. Protein tortillas market: Product movement analysis, 2023 & 2030 (%)
  • 8. Traditional protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 9. Low-carb/zero-carb protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 10. Specialty diet protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 11. Protein tortillas market: Source movement analysis, 2023 & 2030 (%)
  • 12. Pea protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 13. Soy protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 14. Chickpea protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 15. Other protein source tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 16. Protein tortillas market: Distribution channel movement analysis, 2023 & 2030 (%)
  • 17. Protein tortillas market estimates and forecast, through B2B, 2018 - 2030 (USD Million)
  • 18. Protein tortillas market estimates and forecast, through B2C, 2018 - 2030 (USD Million)
  • 19. Protein tortillas market estimates and forecast, through supermarket/hypermarkets, 2018 - 2030 (USD Million)
  • 20. Protein tortillas market estimates and forecast, through specialty stores, 2018 - 2030 (USD Million)
  • 21. Protein tortillas market estimates and forecast, through convenience stores, 2018 - 2030 (USD Million)
  • 22. Protein tortillas market estimates and forecast, through online distribution channel, 2018 - 2030 (USD Million)
  • 23. Protein tortillas market estimates and forecast, through other B2C distribution channels, 2018 - 2030 (USD Million)
  • 24. North America protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 25. U.S. protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 26. Canada protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 27. Mexico protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 28. Europe protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 29. Germany protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 30. UK protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 31. Spain protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 32. Italy protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 33. France protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 34. Asia Pacific protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 35. China protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 36. India protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 37. Japan protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 38. South Korea protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 39. Australia & New Zealand protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 40. Central & South America protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 41. Brazil protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 42. Middle East & Africa protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
  • 43. South Africa protein tortillas market estimates and forecast, 2018 - 2030 (USD Million)
目次
Product Code: GVR-4-68040-403-4

Protein Tortilla Market Growth & Trends:

The global protein tortilla market size is expected to reach USD 3.2 billion by 2030, growing at a CAGR of 7.6% from 2024 to 2030, according to a new report by Grand View Research, Inc. The increasing health consciousness among consumers has led to a growing demand for high-protein, low-carb alternatives to traditional tortillas. The rise of plant-based diets and the flexitarian population is fueling interest in protein-rich vegetarian options. Busy lifestyles are boosting the appeal of convenient, nutritious wraps and sandwiches. Growing awareness of gluten intolerance and celiac disease creates a demand for gluten-free protein tortillas. The expanding fitness and sports nutrition markets contribute to protein-enhanced products' popularity. Additionally, innovations in food technology are enabling manufacturers to create tastier, more texturally appealing protein tortillas using various protein sources like pea, soy, and whey.

The market is also benefiting from the rising popularity of sports nutrition and fitness trends. Athletes and fitness enthusiasts require higher protein intake to support muscle recovery and growth. Protein tortillas offer a convenient and versatile option for incorporating protein into their diet, whether as part of a meal or a snack. Manufacturers are targeting this segment with products that highlight their protein content and functional benefits, such as enhanced muscle recovery and sustained energy.

The increasing prevalence of gluten intolerance and celiac disease has also contributed to the expansion of the market. Many protein tortilla brands offer gluten-free options, often using alternative flour and protein sources to create products suitable for those with gluten sensitivities. This has opened up a new market segment and increased the appeal of protein tortillas to a broader consumer base. The demand for convenience and ready-to-eat food options has significantly impacted the protein tortillas market. Busy lifestyles and the need for quick, nutritious meals have led consumers to seek out convenient food solutions. Protein tortillas fit this need perfectly, as they can be easily incorporated into a variety of meals and snacks.

Sustainability and ethical consumerism are becoming increasingly important factors in the food industry. Consumers are more aware of the environmental impact of their food choices and are seeking products that align with their values. This trend is driving the demand for sustainably sourced and ethically produced protein tortillas. Manufacturers are responding by adopting sustainable practices and sourcing ingredients responsibly. For example, some companies are using organic and non-GMO ingredients in their protein tortillas, ensuring that their products meet the ethical standards of environmentally conscious consumers. Additionally, transparent supply chains and certifications such as Fair Trade and USDA Organic are being leveraged to build consumer trust and loyalty.

Protein Tortilla Market Report Highlights:

  • Traditional product segment held a major share of the market in 2023, due to their long-standing presence and consumer familiarity. Their balance of taste and nutrition appeals to a wide range of consumers, from fitness enthusiasts to those seeking healthier options. Established production and distribution networks ensure consistent availability, while their simplicity and lower costs make them affordable for a broad audience.
  • The soy segment held a major share of the market in 2023, driven by soy's high protein content and status as a complete protein source. Soy's availability, cost-effectiveness, and versatility in recipes make it a desirable ingredient. The growing popularity of plant-based diets and extensive research supporting soy's health benefits enhance consumer trust and demand.
  • The B2C sales channel segment held a major share of the market in 2023, facilitating direct interaction between manufacturers and consumers. This channel, particularly through online retail and e-commerce, offers convenience and accessibility, driving consumer engagement and innovation. Health and wellness trends further boost interest in protein tortillas marketed directly to consumers.
  • North America accounted for the largest share of the market in 2023, supported by a well-established tortilla market and high health consciousness. The region's robust food processing infrastructure ensures large-scale production and distribution. Innovation in food technology and strong marketing efforts, along with the influence of health and fitness influencers, drive consumer awareness and demand.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Segment Snapshot
  • 2.3. Competitive Landscape Snapshot

Chapter 3. Protein Tortillas Market Variables, Trends & Scope

  • 3.1. Market Introduction
  • 3.2. Penetration & Growth Prospect Mapping
  • 3.3. Industry Value Chain Analysis
  • 3.4. Market Dynamics
    • 3.4.1. Market Driver Analysis
    • 3.4.2. Market Restraint Analysis
    • 3.4.3. Market Opportunities
    • 3.4.4. Market Challenges
  • 3.5. Industry Analysis - Porter's Five Forces Analysis
  • 3.6. Market Entry Strategies

Chapter 4. Protein Tortillas Market: Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends and Preferences
  • 4.3. Factors Affecting Buying Decision
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. Protein Tortillas Market: Product Estimates & Trend Analysis

  • 5.1. Protein Tortillas Market, by Product: Key Takeaways
  • 5.2. Product Movement Analysis & Market Share, 2023 & 2030
  • 5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million)
    • 5.3.1. Traditional Protein Tortillas
      • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.2. Low-Carb/Zero-Carb Protein Tortillas
      • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.3. Specialty Diet Protein Tortillas
      • 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Protein Tortillas Market: Source Estimates & Trend Analysis

  • 6.1. Protein Tortillas Market, by Source: Key Takeaways
  • 6.2. Source Movement Analysis & Market Share, 2023 & 2030
  • 6.3. Market Estimates & Forecasts, by Source, 2018 - 2030 (USD Million)
    • 6.3.1. Pea Protein Tortillas
      • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.2. Soy Protein Tortillas
      • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.3. Chickpea Protein Tortillas
      • 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.4. Other Sources
      • 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Protein Tortillas Market: Distribution Channel Estimates & Trend Analysis

  • 7.1. Protein Tortillas Market, by Distribution Channel: Key Takeaways
  • 7.2. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
  • 7.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
    • 7.3.1. B2B
      • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2. B2C
      • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.2. Hypermarket/Supermarkets
        • 7.3.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.3. Specialty Stores
        • 7.3.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.4. Convenience Stores
        • 7.3.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.5. Online
        • 7.3.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 7.3.2.6. Others
        • 7.3.2.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. Protein Tortillas Market: Regional Estimates & Trend Analysis

  • 8.1. Protein Tortillas Market: Regional Outlook
  • 8.2. Regional Movement Analysis & Market Share, 2023 & 2030
  • 8.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
    • 8.3.1. North America
      • 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.1.2. U.S.
        • 8.3.1.2.1. Key country dynamics
        • 8.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.1.3. Canada
        • 8.3.1.3.1. Key country dynamics
        • 8.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.1.4. Mexico
        • 8.3.1.4.1. Key country dynamics
        • 8.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.2. Europe
      • 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.2. U.K.
        • 8.3.2.2.1. Key country dynamics
        • 8.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.3. Germany
        • 8.3.2.3.1. Key country dynamics
        • 8.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.4. France
        • 8.3.2.4.1. Key country dynamics
        • 8.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.5. Italy
        • 8.3.2.5.1. Key country dynamics
        • 8.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.6. Spain
        • 8.3.2.6.1. Key country dynamics
        • 8.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.3. Asia Pacific
      • 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.2. China
        • 8.3.3.2.1. Key country dynamics
        • 8.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.3. Japan
        • 8.3.3.3.1. Key country dynamics
        • 8.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.4. India
        • 8.3.3.4.1. Key country dynamics
        • 8.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.5. Australia & New Zealand
        • 8.3.3.5.1. Key country dynamics
        • 8.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.6. South Korea
        • 8.3.3.6.1. Key country dynamics
        • 8.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.4. Central & South America
      • 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.4.2. Brazil
        • 8.3.4.2.1. Key country dynamics
        • 8.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.5. Middle East & Africa
      • 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.5.2. South Africa
        • 8.3.5.2.1. Key country dynamics
        • 8.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 9. Competitive Analysis

  • 9.1. Recent Developments & Impact Analysis, by Key Market Participants
  • 9.2. Company Categorization
  • 9.3. Participant's Overview
  • 9.4. Financial Performance
  • 9.5. Product Benchmarking
  • 9.6. Company Market Share Analysis, 2023 (%)
  • 9.7. Company Heat Map Analysis
  • 9.8. Strategy Mapping
  • 9.9. Company Profiles
    • 9.9.1. Mission Foods
      • 9.9.1.1. Company Overview
      • 9.9.1.2. Financial Performance
      • 9.9.1.3. Product Portfolios
      • 9.9.1.4. Strategic Initiatives
    • 9.9.2. Toufayan Bakeries
      • 9.9.2.1. Company Overview
      • 9.9.2.2. Financial Performance
      • 9.9.2.3. Product Portfolios
      • 9.9.2.4. Strategic Initiatives
    • 9.9.3. La Tortilla Factory
      • 9.9.3.1. Company Overview
      • 9.9.3.2. Financial Performance
      • 9.9.3.3. Product Portfolios
      • 9.9.3.4. Strategic Initiatives
    • 9.9.4. Turka
      • 9.9.4.1. Company Overview
      • 9.9.4.2. Financial Performance
      • 9.9.4.3. Product Portfolios
      • 9.9.4.4. Strategic Initiatives
    • 9.9.5. Ole Mexican Foods
      • 9.9.5.1. Company Overview
      • 9.9.5.2. Financial Performance
      • 9.9.5.3. Product Portfolios
      • 9.9.5.4. Strategic Initiatives
    • 9.9.6. Protiplan
      • 9.9.6.1. Company Overview
      • 9.9.6.2. Financial Performance
      • 9.9.6.3. Product Portfolios
      • 9.9.6.4. Strategic Initiatives
    • 9.9.7. BFree Foods
      • 9.9.7.1. Company Overview
      • 9.9.7.2. Financial Performance
      • 9.9.7.3. Product Portfolios
      • 9.9.7.4. Strategic Initiatives
    • 9.9.8. Tumaros
      • 9.9.8.1. Company Overview
      • 9.9.8.2. Financial Performance
      • 9.9.8.3. Product Portfolios
      • 9.9.8.4. Strategic Initiatives
    • 9.9.9. T.Marzetti (Flatout)
      • 9.9.9.1. Company Overview
      • 9.9.9.2. Financial Performance
      • 9.9.9.3. Product Portfolios
      • 9.9.9.4. Strategic Initiatives
    • 9.9.10. Life Pro Nutrition
      • 9.9.10.1. Company Overview
      • 9.9.10.2. Financial Performance
      • 9.9.10.3. Product Portfolios
      • 9.9.10.4. Strategic Initiatives