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市場調査レポート
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1595010

小売業における拡張現実の世界市場

Augmented Reality in Retail


出版日
ページ情報
英文 123 Pages
納期
即日から翌営業日
適宜更新あり
小売業における拡張現実の世界市場
出版日: 2024年11月22日
発行: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.)
ページ情報: 英文 123 Pages
納期: 即日から翌営業日
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概要

小売業における拡張現実の世界市場は2030年までに644億米ドルに到達

2023年に139億米ドルと推定される小売業における拡張現実の世界市場は、2023年から2030年にかけてCAGR 24.5%で成長し、2030年には644億米ドルに達すると予測されます。本レポートで分析したセグメントの1つである「ソフトウェア&サービスコンポーネント」は、CAGR 24.0%を記録し、分析期間終了時には368億米ドルに達すると予測されます。ハードウェア・コンポーネント分野の成長率は、分析期間中CAGR 25.2%と推定されます。

米国市場は40億米ドル、中国はCAGR 22.4%で成長予測

米国の小売業における拡張現実市場は、2023年に40億米ドルと推定されます。世界第2位の経済大国である中国は、2030年までに89億米ドルの市場規模に達すると予測され、分析期間2023-2030年のCAGRは22.4%です。その他の注目すべき地域別市場としては、日本とカナダがあり、分析期間中のCAGRはそれぞれ21.2%と20.1%と予測されています。欧州では、ドイツがCAGR約14.3%で成長すると予測されています。

世界の小売業における拡張現実市場動向と促進要因まとめ

小売業における拡張現実とは何か?

小売業における拡張現実(AR)は、物理的なショッピング体験にデジタルコンテンツを重ね合わせ、顧客がよりインタラクティブでパーソナライズされた方法で商品を視覚化できるようにする変革技術です。ARは、デジタル画像、アニメーション、情報を現実の環境に統合するもので、通常、スマートフォン、タブレット、AR対応ミラーからアクセスします。小売業では、ARを利用することで、顧客は実際に商品を扱うことなく、実際の商品でどのように見えるか、どのように機能するかを見ることができます。例えば、家具店では、ARアプリを使うことで、顧客は自分のリビングルームでソファがどのように見えるかを視覚化し、サイズ、色、配置をスマホのカメラで直接調整することができます。ファッション小売店では、ARミラーやモバイルアプリによって、ユーザーは洋服や化粧品、アクセサリーをバーチャルで試着し、商品がどのように見えるかを知ることができます。ARは、カメラ映像、センサー、専用ソフトウェアを組み合わせて使用し、表面を検知してデジタル要素を正確に調整することで、シームレスでリアルな体験を実現します。このようにショッピング体験にARを組み込むことで、顧客はより多くの情報に基づいた購買決定を行うことができ、オンラインや店舗でのショッピングに伴う不確実性を軽減し、より魅力的で便利なリテール体験を生み出すことができます。

小売業における拡張現実と従来のショッピング体験との違いは?

オーグメンテッド・リアリティ(拡張現実)は、非常にインタラクティブで、没入感があり、パーソナライズされた商品探索のアプローチを顧客に提供することで、従来のショッピング体験を向上させます。購入前に商品を試す機会が限られていることが多い従来のショッピングとは異なり、ARは現実の環境を模倣したバーチャル環境で商品を見たり、試したり、カスタマイズしたりすることを可能にします。ARはeコマースに具体的な側面をもたらし、オンラインショッピングと店舗でのショッピングのギャップを埋める。例えば、ファッション業界では、ARによってバーチャル試着が可能になり、顧客はさまざまな洋服や化粧品、アクセサリーが自分にどのように似合うかを見ることができ、サイズやスタイリングに伴う当て推量を排除することができます。インテリア業界では、顧客はARを使って、特定の家具が自分のスペースにどのようにフィットするかを視覚化し、さまざまな配色を試したり、既存のインテリアとスタイルを合わせたりすることができます。このテクノロジーはまた、インタラクティブなカタログや製品デモなどのARコンテンツを顧客に提供し、ブランド体験を顧客に提供する機会を小売業者に提供します。ショッピングを便利で体験的なものにすることで、ARは意思決定プロセスを向上させるだけでなく、革新的でパーソナライズされた体験を提供する小売業者に顧客がより興味を持ちやすくなるため、ブランド・ロイヤルティを高めることにもつながります。

拡張現実は小売業界にどのような変革をもたらすのか?

拡張現実は、顧客エンゲージメントを再構築し、売上を促進し、返品を減らすことで、小売業界に革命をもたらしています。顧客が商品をバーチャルに試着したり、意図した環境で商品を視覚化したりできるようにすることで、ARは不確実性を減らし、購買決定への自信を深めるのに役立ち、コンバージョン率の向上や返品の減少につながります。ファッションや美容関連の小売店では、バーチャル試着が特に人気となっています。実際に商品を試着することなく、顧客がさまざまな外観、色、スタイルを試すことができるため、店内の試着室の混雑も緩和されます。家具やインテリアの小売業者はARを使用して、ソファやベッドなどの大型商品が自分の部屋にどのようにフィットし、個人のスタイルに合うかを顧客が視覚化できるようにし、利便性を高めて来店の必要性を減らしています。さらにARは、インタラクティブなチュートリアルや詳細な製品デモンストレーションを提供することで、製品がどのように機能し、どのように見えるかを説明することで、顧客教育に重要な役割を果たしています。例えば、ビューティーブランドは、メイクアップテクニックのヒントやスタイルの提案とともに、バーチャルなメイクアップの試着を提供しています。店舗では、ARを使用して「スマートシェルフ」やインタラクティブなキオスクを作成し、商品情報、おすすめ商品、さらには特別な情報を提供することで、店舗でのショッピング体験をダイナミックなセルフガイドの旅に変えることができます。ARを採用する小売業者が増えるにつれ、このテクノロジーは物理的なショッピング環境とデジタル・ショッピング環境の両方において顧客の期待を再定義し、より魅力的で、有益で、便利なショッピング体験を生み出すことになるでしょう。

小売業における拡張現実市場拡大の原動力は?

小売業における拡張現実の成長の原動力となっているのは、テクノロジーの進歩、パーソナライズされたショッピングに対する消費者の期待の変化、競争の激しい市場での小売業者の差別化の必要性です。モバイル技術の進歩、インターネットの高速化、スマートフォンの普及により、ARは消費者にとってより身近で機能的なものとなっています。今日の顧客は、シームレスで魅力的なショッピング体験を期待しており、ARは、オンラインショッピングであろうと店舗でのショッピングであろうと、パーソナライズされたインタラクションを提供することで、これを実現しています。小売業者がオンラインプラットフォームにインタラクティブ性と顧客エンゲージメントをもたらす革新的な方法を模索しているため、eコマースの台頭がARの採用をさらに加速させています。さらに、顧客がより多くの情報を得た上で購入できるようにすることで、商品の返品を減らすことができるARの能力は、コスト削減と顧客満足において価値あるツールとなっています。小売業者は、ARをブランディングツールとしても利用するようになってきており、ユニークでインタラクティブな体験を提供することで、競合他社とは一線を画し、若い視聴者を惹きつけ、記憶に残るブランド交流を生み出しています。COVID-19の大流行もARの成長に拍車をかけています。店頭でのアクセスが制限される期間中、小売業者はイノベーションを起こし、バーチャルショッピングの代替手段を提供するよう促されたからです。AR技術が進化を続け、費用対効果が高まるにつれて、小売業における拡張現実の需要は拡大し、現代の小売戦略における重要な要素としての役割が強化され、顧客エンゲージメントが強化され、デジタル・ファーストが進む市場で売上が促進されると予想されます。

セグメント

コンポーネント(ソフトウェア&サービス、ハードウェア);デバイスタイプ(ヘッドマウントディスプレイ(HMD)、スマートARミラー、ハンドヘルドデバイス);最終用途(試着ソリューション、広告&マーケティング、企画&デザイン、情報システム);最終用途(家具&照明、宝飾品、美容&化粧品、食料品ショッピング、その他の最終用途)

調査対象企業の例(全106件)

  • Amazon
  • Apple
  • Augment
  • Blippar
  • Google
  • Gravity Jack
  • Holition
  • IKEA
  • Imaginate Technologies
  • Inde

目次

第1章 調査手法

第2章 エグゼクティブサマリー

  • 市場概要
  • 主要企業
  • 市場動向と促進要因
  • 世界市場の見通し

第3章 市場分析

  • 米国
  • カナダ
  • 日本
  • 中国
  • 欧州
  • フランス
  • ドイツ
  • イタリア
  • 英国
  • その他欧州
  • アジア太平洋
  • その他の地域

第4章 競合

目次
Product Code: MCP21219

Global Augmented Reality in Retail Market to Reach US$64.4 Billion by 2030

The global market for Augmented Reality in Retail estimated at US$13.9 Billion in the year 2023, is expected to reach US$64.4 Billion by 2030, growing at a CAGR of 24.5% over the analysis period 2023-2030. Software & Services Component, one of the segments analyzed in the report, is expected to record a 24.0% CAGR and reach US$36.8 Billion by the end of the analysis period. Growth in the Hardware Component segment is estimated at 25.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$4.0 Billion While China is Forecast to Grow at 22.4% CAGR

The Augmented Reality in Retail market in the U.S. is estimated at US$4.0 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$8.9 Billion by the year 2030 trailing a CAGR of 22.4% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 21.2% and 20.1% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 14.3% CAGR.

Global Augmented Reality in Retail Market - Key Trends and Drivers Summarized

What Is Augmented Reality in Retail, and How Does It Work?

Augmented Reality (AR) in retail is a transformative technology that overlays digital content onto the physical shopping experience, enabling customers to visualize products in a more interactive and personalized way. AR integrates digital images, animations, and information with real-world environments, typically accessed via smartphones, tablets, or AR-enabled mirrors. In retail, AR allows customers to engage with products by seeing how they would look or function in real life without needing to handle them physically. For example, in a furniture store, AR apps let customers visualize how a sofa would look in their living room, adjusting size, color, and placement directly through their phone’s camera. In fashion retail, AR mirrors or mobile apps allow users to try on clothes, makeup, or accessories virtually, showing how products will appear on them. AR uses a combination of camera feeds, sensors, and specialized software to detect surfaces and adjust digital elements accurately, creating a seamless, realistic experience. This integration of AR into the shopping experience helps customers make more informed purchasing decisions and reduces the uncertainty associated with online or in-store shopping, creating a more engaging and convenient retail experience.

What Sets Augmented Reality in Retail Apart from Traditional Shopping Experiences?

Augmented Reality enhances traditional shopping experiences by offering customers a highly interactive, immersive, and personalized approach to product exploration. Unlike conventional shopping, where customers often have limited opportunities to test products before purchasing, AR allows users to see, try, and customize products in virtual environments that mimic real-life settings. This is especially useful for online shoppers who can’t physically interact with products—AR brings a tangible aspect to e-commerce, bridging the gap between online and in-store shopping. For instance, in the fashion industry, AR enables virtual try-ons, allowing customers to see how different clothing items, makeup, or accessories would look on them, eliminating the guesswork involved in sizing and styling. In home decor, customers can use AR to visualize how a particular piece of furniture would fit within their space, experiment with different color schemes, and even match styles with existing decor—all from the convenience of their home. This technology also provides retailers with an opportunity to engage customers with branded experiences, offering them exclusive AR content like interactive catalogs, product demos, and more. By making shopping both convenient and experiential, AR not only improves the decision-making process but also enhances brand loyalty, as customers are more likely to engage with retailers who offer innovative and personalized experiences.

How Is Augmented Reality Transforming the Retail Industry?

Augmented Reality is revolutionizing the retail industry by reshaping customer engagement, driving sales, and reducing product returns. By allowing customers to virtually try on items or visualize products in their intended environment, AR helps reduce uncertainty and build confidence in purchasing decisions, leading to higher conversion rates and fewer returns. For fashion and beauty retailers, virtual try-ons have become especially popular, as they allow customers to experiment with different looks, colors, and styles without physically trying on items, which also reduces in-store fitting room congestion. Furniture and home decor retailers use AR to help customers visualize how large items, like sofas or beds, will fit in their rooms and align with their personal style, enhancing convenience and reducing the need for in-store visits. Furthermore, AR is playing a crucial role in customer education by offering interactive tutorials and detailed product demonstrations that explain how products work or look when used. For example, beauty brands provide virtual makeup try-ons with tips on application techniques and style recommendations. In stores, AR can be used to create “smart shelves” or interactive kiosks that provide product information, recommendations, and even special deals, transforming the in-store shopping experience into a dynamic, self-guided journey. As more retailers adopt AR, the technology is set to redefine customer expectations in both physical and digital shopping environments, creating more engaging, informative, and convenient shopping experiences.

What’s Fueling the Expansion of the Augmented Reality in Retail Market?

The growth of augmented reality in retail is driven by technological advancements, changing consumer expectations for personalized shopping, and the need for retailers to differentiate themselves in a competitive market. Advances in mobile technology, faster internet speeds, and the widespread adoption of smartphones have made AR more accessible and functional for consumers. Today’s customers expect a seamless, engaging shopping experience, and AR fulfills this by offering personalized interactions, whether they are shopping online or in-store. The rise in e-commerce has further accelerated the adoption of AR, as retailers seek innovative ways to bring interactivity and customer engagement to online platforms. Additionally, AR’s ability to reduce product returns by helping customers make more informed purchases has made it a valuable tool in cost savings and customer satisfaction. Retailers are increasingly using AR as a branding tool as well, offering unique, interactive experiences that set them apart from competitors, attract a younger audience, and create memorable brand interactions. The COVID-19 pandemic has also fueled the growth of AR, as it prompted retailers to innovate and provide virtual shopping alternatives during periods of restricted in-store access. As AR technology continues to evolve and becomes more cost-effective, the demand for augmented reality in retail is expected to grow, cementing its role as a critical component of modern retail strategy, enhancing customer engagement, and driving sales in an increasingly digital-first market.

SCOPE OF STUDY:

The report analyzes the Augmented Reality in Retail market in terms of US$ Thousand by the following Application; Component; Device Type; End-Use, and Geographic Regions/Countries:

Segments:

Component (Software & Services, Hardware); Device Type (Head-Mounted Display (HMD), Smart AR Mirror, Handheld Device); Application (Try-On Solutions, Advertising & Marketing, Planning & Designing, Information Systems); End-Use (Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping, Other End-Uses)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 106 Featured) -

  • Amazon
  • Apple
  • Augment
  • Blippar
  • Google
  • Gravity Jack
  • Holition
  • IKEA
  • Imaginate Technologies
  • Inde

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Global Economic Update
    • Augmented Reality in Retail - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Growing Demand for Interactive Shopping Experiences Fuels Growth of AR in Retail
    • Increasing Use of AR in Virtual Try-Ons Drives Adoption in Fashion and Beauty Sectors
    • Here's How AR in Product Visualization Enhances Customer Confidence in Online Shopping
    • Rising Focus on Customer Engagement Expands Use of AR for In-Store Experiences
    • Advancements in Mobile AR Technology Make AR More Accessible for Retail Customers
    • Increasing Demand for Personalization Drives AR Integration in Customizable Product Offerings
    • Here's How AR in Home Furnishings Helps Customers Visualize Products in Their Own Space
    • Growing Use of AR for Contactless Shopping Solutions Supports Safe and Convenient Retail Experiences
    • Rising Popularity of Social Media Shopping Fuels Demand for AR-Enabled Social Commerce
    • Here's How AR Enhances Brand Loyalty by Creating Unique and Memorable Shopping Experiences
    • Increasing Adoption of AR for Location-Based Promotions Boosts Customer Engagement In-Store
    • Advances in AI and Machine Learning Improve the Accuracy of AR-Powered Product Recommendations
    • Focus on Omnichannel Strategies Drives Seamless Integration of AR Across Online and Offline Retail
    • Growing Investments in Digital Transformation Support Long-Term Growth of AR in Retail
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Augmented Reality in Retail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 2: World Historic Review for Augmented Reality in Retail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 3: World 18-Year Perspective for Augmented Reality in Retail by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2012, 2024 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Software & Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 5: World Historic Review for Software & Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 6: World 18-Year Perspective for Software & Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Hardware by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 8: World Historic Review for Hardware by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 9: World 18-Year Perspective for Hardware by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for Furniture & Lighting by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 11: World Historic Review for Furniture & Lighting by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 12: World 18-Year Perspective for Furniture & Lighting by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Jewelry by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 14: World Historic Review for Jewelry by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 15: World 18-Year Perspective for Jewelry by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Beauty & Cosmetics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 17: World Historic Review for Beauty & Cosmetics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 18: World 18-Year Perspective for Beauty & Cosmetics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 19: World Recent Past, Current & Future Analysis for Grocery Shopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 20: World Historic Review for Grocery Shopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 21: World 18-Year Perspective for Grocery Shopping by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 23: World Historic Review for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 24: World 18-Year Perspective for Other End-Uses by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 25: World Recent Past, Current & Future Analysis for Head-Mounted Display (HMD) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 26: World Historic Review for Head-Mounted Display (HMD) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 27: World 18-Year Perspective for Head-Mounted Display (HMD) by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 28: World Recent Past, Current & Future Analysis for Smart AR Mirror by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 29: World Historic Review for Smart AR Mirror by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 30: World 18-Year Perspective for Smart AR Mirror by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 31: World Recent Past, Current & Future Analysis for Handheld Device by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 32: World Historic Review for Handheld Device by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 33: World 18-Year Perspective for Handheld Device by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 34: World Recent Past, Current & Future Analysis for Try-On Solutions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 35: World Historic Review for Try-On Solutions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 36: World 18-Year Perspective for Try-On Solutions by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 37: World Recent Past, Current & Future Analysis for Advertising & Marketing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 38: World Historic Review for Advertising & Marketing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 39: World 18-Year Perspective for Advertising & Marketing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 40: World Recent Past, Current & Future Analysis for Planning & Designing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 41: World Historic Review for Planning & Designing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 42: World 18-Year Perspective for Planning & Designing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 43: World Recent Past, Current & Future Analysis for Information Systems by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 44: World Historic Review for Information Systems by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 45: World 18-Year Perspective for Information Systems by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2012, 2024 & 2030
    • TABLE 46: World Augmented Reality in Retail Market Analysis of Annual Sales in US$ Thousand for Years 2012 through 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Augmented Reality in Retail Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
    • TABLE 47: USA Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 48: USA Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 49: USA 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 50: USA Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 51: USA Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 52: USA 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 53: USA Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 54: USA Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 55: USA 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 56: USA Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 57: USA Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 58: USA 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • CANADA
    • TABLE 59: Canada Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 60: Canada Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 61: Canada 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 62: Canada Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 63: Canada Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 64: Canada 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 65: Canada Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 66: Canada Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 67: Canada 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 68: Canada Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 69: Canada Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 70: Canada 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • JAPAN
    • Augmented Reality in Retail Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
    • TABLE 71: Japan Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 72: Japan Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 73: Japan 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 74: Japan Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 75: Japan Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 76: Japan 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 77: Japan Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 78: Japan Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 79: Japan 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 80: Japan Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 81: Japan Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 82: Japan 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • CHINA
    • Augmented Reality in Retail Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
    • TABLE 83: China Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 84: China Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 85: China 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 86: China Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 87: China Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 88: China 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 89: China Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 90: China Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 91: China 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 92: China Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 93: China Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 94: China 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • EUROPE
    • Augmented Reality in Retail Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
    • TABLE 95: Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
    • TABLE 96: Europe Historic Review for Augmented Reality in Retail by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 97: Europe 18-Year Perspective for Augmented Reality in Retail by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2012, 2024 & 2030
    • TABLE 98: Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 99: Europe Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 100: Europe 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 101: Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 102: Europe Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 103: Europe 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 104: Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 105: Europe Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 106: Europe 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 107: Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 108: Europe Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 109: Europe 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • FRANCE
    • Augmented Reality in Retail Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
    • TABLE 110: France Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 111: France Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 112: France 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 113: France Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 114: France Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 115: France 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 116: France Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 117: France Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 118: France 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 119: France Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 120: France Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 121: France 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • GERMANY
    • Augmented Reality in Retail Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
    • TABLE 122: Germany Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 123: Germany Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 124: Germany 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 125: Germany Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 126: Germany Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 127: Germany 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 128: Germany Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 129: Germany Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 130: Germany 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 131: Germany Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 132: Germany Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 133: Germany 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • ITALY
    • TABLE 134: Italy Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 135: Italy Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 136: Italy 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 137: Italy Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 138: Italy Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 139: Italy 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 140: Italy Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 141: Italy Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 142: Italy 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 143: Italy Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 144: Italy Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 145: Italy 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • UNITED KINGDOM
    • Augmented Reality in Retail Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
    • TABLE 146: UK Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 147: UK Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 148: UK 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 149: UK Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 150: UK Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 151: UK 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 152: UK Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 153: UK Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 154: UK 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 155: UK Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 156: UK Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 157: UK 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • REST OF EUROPE
    • TABLE 158: Rest of Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 159: Rest of Europe Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 160: Rest of Europe 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 161: Rest of Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 162: Rest of Europe Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 163: Rest of Europe 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 164: Rest of Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 165: Rest of Europe Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 166: Rest of Europe 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 167: Rest of Europe Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 168: Rest of Europe Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 169: Rest of Europe 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • ASIA-PACIFIC
    • Augmented Reality in Retail Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
    • TABLE 170: Asia-Pacific Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 171: Asia-Pacific Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 172: Asia-Pacific 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 173: Asia-Pacific Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 174: Asia-Pacific Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 175: Asia-Pacific 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 176: Asia-Pacific Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 177: Asia-Pacific Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 178: Asia-Pacific 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 179: Asia-Pacific Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 180: Asia-Pacific Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 181: Asia-Pacific 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030
  • REST OF WORLD
    • TABLE 182: Rest of World Recent Past, Current & Future Analysis for Augmented Reality in Retail by Component - Software & Services and Hardware - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 183: Rest of World Historic Review for Augmented Reality in Retail by Component - Software & Services and Hardware Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 184: Rest of World 18-Year Perspective for Augmented Reality in Retail by Component - Percentage Breakdown of Value Sales for Software & Services and Hardware for the Years 2012, 2024 & 2030
    • TABLE 185: Rest of World Recent Past, Current & Future Analysis for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 186: Rest of World Historic Review for Augmented Reality in Retail by End-Use - Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 187: Rest of World 18-Year Perspective for Augmented Reality in Retail by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting, Jewelry, Beauty & Cosmetics, Grocery Shopping and Other End-Uses for the Years 2012, 2024 & 2030
    • TABLE 188: Rest of World Recent Past, Current & Future Analysis for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 189: Rest of World Historic Review for Augmented Reality in Retail by Device Type - Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 190: Rest of World 18-Year Perspective for Augmented Reality in Retail by Device Type - Percentage Breakdown of Value Sales for Head-Mounted Display (HMD), Smart AR Mirror and Handheld Device for the Years 2012, 2024 & 2030
    • TABLE 191: Rest of World Recent Past, Current & Future Analysis for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
    • TABLE 192: Rest of World Historic Review for Augmented Reality in Retail by Application - Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2022 and % CAGR
    • TABLE 193: Rest of World 18-Year Perspective for Augmented Reality in Retail by Application - Percentage Breakdown of Value Sales for Try-On Solutions, Advertising & Marketing, Planning & Designing and Information Systems for the Years 2012, 2024 & 2030

IV. COMPETITION