ケラチン製品市場- 世界の産業規模、シェア、動向、機会、予測、形態別、用途別、エンドユーザー別、地域別、市場競合、2020-2030F

ケラチン製品の世界市場は、2024年には13億8,000万米ドルとなり、2030年には26億7,000万米ドルに達すると予測され、予測期間中のCAGRは7.34%で成長すると予測されています。

市場成長の原動力となっているのは、効果的な毛髪補修・強化治療に対する消費者の需要の高まりです。毛髪に天然に存在するタンパク質であるケラチンは、縮れを抑え、ダメージを修復し、毛髪の質感と輝きを改善する能力で広く評価されています。汚染、熱によるスタイリング、化学物質への暴露により毛髪の健康に対する懸念が高まるにつれ、ケラチンをベースとしたソリューションを選ぶ消費者が増えています。加えて、天然素材やバイオベースのパーソナル・ケア製品の人気が高まっていることも、ケラチンの魅力を高め、より安全で持続可能な美容の選択へとシフトしています。さまざまな髪タイプ向けに設計された製品の進歩や、eコマース・プラットフォームを通じたケラチン製品への幅広いアクセスも、市場拡大に拍車をかけています。

市場促進要因

主要プレーヤーによる技術革新の進展

主な市場課題

プレミアム製品の高コスト

主な市場動向

天然・バイオベース製品に対する需要の高まり

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声分析

• ブランド認知度
• 購買決定に影響を与える要因

第5章 世界のケラチン製品市場展望

• 市場規模・予測
  • 金額別
• 市場シェア・予測
  • 形態別（液体、粉末、錠剤）
  • 用途別（化粧品・パーソナルケア製品、医薬品、その他）
  • エンドユーザー別（プロサロン、家庭用、その他）
  • 地域別
  • 企業別（2024）
• 市場マップ

第6章 北米のケラチン製品市場展望

• 市場規模・予測
• 市場シェア・予測
• 北米：国別分析
  • 米国
  • カナダ
  • メキシコ

第7章 欧州のケラチン製品市場展望

• 市場規模・予測
• 市場シェア・予測
• 欧州：国別分析
  • フランス
  • ドイツ
  • スペイン
  • イタリア
  • 英国

第8章 アジア太平洋地域のケラチン製品市場展望

• 市場規模・予測
• 市場シェア・予測
• アジア太平洋地域：国別分析
  • 中国
  • 日本
  • インド
  • オーストラリア
  • 韓国

第9章 中東・アフリカのケラチン製品市場展望

• 市場規模・予測
• 市場シェア・予測
• 中東・アフリカ：国別分析
  • 南アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • トルコ

第10章 南米のケラチン製品市場展望

• 市場規模・予測
• 市場シェア・予測
• 南米：国別分析
  • ブラジル
  • アルゼンチン
  • コロンビア

第11章 市場力学

• 促進要因
• 課題

第12章 市場動向と発展

• 合併と買収
• 製品上市
• 最近の動向

第13章 ポーターのファイブフォース分析

• 業界内の競合
• 新規参入の可能性
• サプライヤーの力
• 顧客の力
• 代替品の脅威

第14章 競合情勢

• 企業プロファイル
  • Loreal S.A.
  • Rejuvenol
  • Scherdiva Salon LLC
  • Keratine Professional Pvt Ltd.
  • Me2 Hair Professional
  • Zoic Pharmaceuticals Pvt. Ltd
  • Vaibhav Perfumery
  • Glamcos Lifestyle Private Limited
  • HCP Wellness Private Limited
  • Kazima Aromatics

第15章 戦略的提言

第16章 調査会社について・免責事項

The Global Keratin Products Market was valued at USD 1.38 billion in 2024 and is anticipated to reach USD 2.67 billion by 2030, growing at a CAGR of 7.34% during the forecast period. Market growth is being driven by rising consumer demand for effective hair repair and strengthening treatments. Keratin, a naturally occurring protein in hair, is widely valued for its ability to reduce frizz, repair damage, and improve hair texture and shine. As concerns about hair health increase due to exposure to pollution, heat styling, and chemicals, more consumers are opting for keratin-based solutions. In addition, the increasing popularity of natural and bio-based personal care products has enhanced keratin's appeal, aligning with the shift toward safer and more sustainable beauty choices. Product advancements designed for different hair types and broader access to keratin products via e-commerce platforms are also fueling market expansion.

Key Market Drivers

Growing Innovation by Key Player

Ongoing innovation by leading industry players is significantly contributing to the growth of the global keratin products market. In July 2024, Keratin Complex expanded its product line with gallon-sized versions of its Keratin Care Smoothing Shampoo and Conditioner, along with the launch of a new Keratin Care Hand & Body Wash. Companies are heavily investing in R&D to create advanced keratin-based formulations that cater to evolving consumer expectations. These innovations emphasize improved product performance, safety, and ease of use-such as quicker application, extended effectiveness, and broader suitability for various hair types. Enhanced formulations with smoothing, anti-frizz, and strengthening properties are gaining traction, especially among consumers looking for salon-quality care at home. Furthermore, the inclusion of natural ingredients and clean-label concepts is rising, in response to the growing demand for eco-friendly and sustainable beauty products. These innovative efforts are helping brands stay competitive and ensure a robust pipeline of new product offerings, driving continued market growth.

Key Market Challenges

High Cost of Premium Products

The high cost associated with premium keratin products represents a notable challenge for the global market. Many keratin treatments and related products are priced at a premium, positioning them as luxury or salon-grade offerings. This makes them less accessible to a broader consumer base, particularly in emerging economies. In addition to the initial cost, the ongoing expense of maintaining keratin-treated hair can be prohibitive for many consumers. This cost sensitivity often pushes buyers to opt for more affordable alternatives or avoid such treatments altogether. The high pricing restricts wider market penetration and limits the customer base to a more affluent demographic. Addressing this issue requires manufacturers to explore cost-efficient production techniques and introduce lower-cost product lines, without compromising on effectiveness, to expand reach and compete more effectively in diverse markets.

Key Market Trends

Growing Demand for Natural & Bio-Based Products

A key trend shaping the global keratin products market is the increasing consumer preference for natural and bio-based formulations. As awareness grows about the environmental and health impacts of conventional beauty products, there is a marked shift toward clean-label, sustainably sourced, and ethically produced alternatives. Manufacturers are responding by developing keratin derived from natural materials such as wool, feathers, and plants. These bio-based alternatives are viewed as safer and more environmentally friendly, fitting the rising consumer demand for green beauty solutions. Innovations in extraction and formulation technologies are improving the efficacy and accessibility of natural keratin products, appealing to health-conscious buyers seeking effective and gentle hair care options. As the beauty industry continues to prioritize sustainability and transparency, natural keratin offerings are expected to play a central role in future market growth.

Key Market Players

• Loreal S.A.
• Rejuvenol
• Scherdiva Salon LLC
• Keratine Professional Pvt Ltd.
• Me2 Hair Professional
• Zoic Pharmaceuticals Pvt. Ltd
• Vaibhav Perfumery
• Glamcos Lifestyle Private Limited
• HCP Wellness Private Limited
• Kazima Aromatics

Report Scope:

In this report, the Global Keratin Products Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Keratin Products Market, By Form:

• Liquid
• Powder
• Tablet

Keratin Products Market, By Application:

• Cosmetic & Personal Care Products
• Pharmaceuticals Products
• Others

Keratin Products Market, By End User:

• Professional Salons
• Home Use
• Others

Keratin Products Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Asia-Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Keratin Products Market.

Available Customizations:

Global Keratin Products Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Product Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer Analysis

• 4.1. Brand Awareness
• 4.2. Factor Influencing Purchasing Decision

5. Global Keratin Products Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Form (Liquid, Powder, Tablet)
  • 5.2.2. By Application (Cosmetic & Personal Care Products, Pharmaceuticals Products, Others)
  • 5.2.3. By End User (Professional Salons, Home Use, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2024)
• 5.3. Market Map

6. North America Keratin Products Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Form
  • 6.2.2. By Application
  • 6.2.3. By End User
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Keratin Products Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Form
      • 6.3.1.2.2. By Application
      • 6.3.1.2.3. By End User
  • 6.3.2. Canada Keratin Products Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Form
      • 6.3.2.2.2. By Application
      • 6.3.2.2.3. By End User
  • 6.3.3. Mexico Keratin Products Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Form
      • 6.3.3.2.2. By Application
      • 6.3.3.2.3. By End User

7. Europe Keratin Products Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Form
  • 7.2.2. By Application
  • 7.2.3. By End User
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Keratin Products Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Form
      • 7.3.1.2.2. By Application
      • 7.3.1.2.3. By End User
  • 7.3.2. Germany Keratin Products Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Form
      • 7.3.2.2.2. By Application
      • 7.3.2.2.3. By End User
  • 7.3.3. Spain Keratin Products Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Form
      • 7.3.3.2.2. By Application
      • 7.3.3.2.3. By End User
  • 7.3.4. Italy Keratin Products Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Form
      • 7.3.4.2.2. By Application
      • 7.3.4.2.3. By End User
  • 7.3.5. United Kingdom Keratin Products Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Form
      • 7.3.5.2.2. By Application
      • 7.3.5.2.3. By End User

8. Asia-Pacific Keratin Products Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Form
  • 8.2.2. By Application
  • 8.2.3. By End User
  • 8.2.4. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1. China Keratin Products Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Form
      • 8.3.1.2.2. By Application
      • 8.3.1.2.3. By End User
  • 8.3.2. Japan Keratin Products Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Form
      • 8.3.2.2.2. By Application
      • 8.3.2.2.3. By End User
  • 8.3.3. India Keratin Products Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Form
      • 8.3.3.2.2. By Application
      • 8.3.3.2.3. By End User
  • 8.3.4. Australia Keratin Products Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Form
      • 8.3.4.2.2. By Application
      • 8.3.4.2.3. By End User
  • 8.3.5. South Korea Keratin Products Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Form
      • 8.3.5.2.2. By Application
      • 8.3.5.2.3. By End User

9. Middle East & Africa Keratin Products Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Form
  • 9.2.2. By Application
  • 9.2.3. By End User
  • 9.2.4. By Country
• 9.3. MEA: Country Analysis
  • 9.3.1. South Africa Keratin Products Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Form
      • 9.3.1.2.2. By Application
      • 9.3.1.2.3. By End User
  • 9.3.2. Saudi Arabia Keratin Products Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Form
      • 9.3.2.2.2. By Application
      • 9.3.2.2.3. By End User
  • 9.3.3. UAE Keratin Products Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Form
      • 9.3.3.2.2. By Application
      • 9.3.3.2.3. By End User
  • 9.3.4. Turkey Keratin Products Market Outlook
    • 9.3.4.1. Market Size & Forecast
      • 9.3.4.1.1. By Value
    • 9.3.4.2. Market Share & Forecast
      • 9.3.4.2.1. By Form
      • 9.3.4.2.2. By Application
      • 9.3.4.2.3. By End User

10. South America Keratin Products Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Form
  • 10.2.2. By Application
  • 10.2.3. By End User
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Keratin Products Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Form
      • 10.3.1.2.2. By Application
      • 10.3.1.2.3. By End User
  • 10.3.2. Argentina Keratin Products Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Form
      • 10.3.2.2.2. By Application
      • 10.3.2.2.3. By End User
  • 10.3.3. Colombia Keratin Products Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Form
      • 10.3.3.2.2. By Application
      • 10.3.3.2.3. By End User

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Porters Five Forces Analysis

• 13.1. Competition in the Industry
• 13.2. Potential of New Entrants
• 13.3. Power of Suppliers
• 13.4. Power of Customers
• 13.5. Threat of Substitute Products

14. Competitive Landscape

• 14.1. Company Profiles
  • 14.1.1. Loreal S.A.
    • 14.1.1.1. Business Overview
    • 14.1.1.2. Company Snapshot
    • 14.1.1.3. Products & Services
    • 14.1.1.4. Financials (As Per Availability)
    • 14.1.1.5. Key Market Focus & Geographical Presence
    • 14.1.1.6. Recent Developments
    • 14.1.1.7. Key Management Personnel
  • 14.1.2. Rejuvenol
  • 14.1.3. Scherdiva Salon LLC
  • 14.1.4. Keratine Professional Pvt Ltd.
  • 14.1.5. Me2 Hair Professional
  • 14.1.6. Zoic Pharmaceuticals Pvt. Ltd
  • 14.1.7. Vaibhav Perfumery
  • 14.1.8. Glamcos Lifestyle Private Limited
  • 14.1.9. HCP Wellness Private Limited
  • 14.1.10. Kazima Aromatics

15. Strategic Recommendations

16. About Us & Disclaimer