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ポッドキャスト広告市場- 世界の産業規模、シェア、動向、機会、予測、広告タイプ別、キャンペーンタイプ別、コンテンツジャンル別、地域別、競合別、2020～2030年

Podcast Advertising Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Ad Type, By Campaign Type, By Content Genre By Region & Competition, 2020-2030F

出版日
ページ情報
英文 182 Pages
納期
2～3営業日
カスタマイズ可能
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ポッドキャスト広告市場- 世界の産業規模、シェア、動向、機会、予測、広告タイプ別、キャンペーンタイプ別、コンテンツジャンル別、地域別、競合別、2020～2030年
出版日: 2025年02月28日
発行: TechSci Research
ページ情報: 英文 182 Pages
納期: 2～3営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 目次
概要

ポッドキャスト広告の世界市場規模は、2024年に133億米ドルとなり、予測期間中のCAGRは14.93%で、2030年には305億5,000万米ドルに達すると予測されています。

世界のポッドキャスト広告市場は、娯楽と情報消費の主流形態としてのポッドキャストの人気沸騰に後押しされ、近年大きな成長を遂げています。ポッドキャストは、広告主が世界中の多様な視聴者とつながるための強力なメディアとなっています。この市場の特徴は、ニッチな興味や属性に対応するポッドキャストの能力によって、ターゲットを絞ってパーソナライズされた広告に対する需要が急増していることです。広告主は、熱心で忠実なリスナーにリーチできるポッドキャスト広告の可能性をますます認識するようになっています。オンデマンドオーディオコンテンツの台頭と、さまざまなデバイスでポッドキャストを視聴できる利便性が、市場の拡大に寄与しています。さらに、ポッドキャスト形式の柔軟性により、ダイナミックでクリエイティブな広告戦略が可能になり、ブランドとリスナーの間にユニークで本物のつながりが生まれます。ポッドキャストのエコシステムが進化するにつれ、広告配信の最適化とキャンペーン効果の測定において、プログラマティック広告やデータ分析などの技術的進歩が重要な役割を果たしています。広告主は、自社のメッセージをポッドキャスト・コンテンツにシームレスに統合するため、ホスト・リード・エンドースメントやネイティブ・インテグレーションなどの革新的なアプローチを模索しています。マーケティング会社WARCの動向レポートによると、ビデオポッドキャストの消費は伸びており、YouTubeが最も人気のあるプラットフォームとして浮上しています。2024年には、視聴者はYouTubeのTVアプリで月間4億時間以上のポッドキャストを視聴します。世界のポッドキャスト広告費は、2025年には50億米ドルを超え、2026年には55億米ドルになると予想されています。ただし、前年比成長率は2024年の13.2%から2025年には7.9%に鈍化し、2026年には6.5%にとどまると予測されています。

市場概要
予測期間 2026-2030
市場規模：2024年 133億米ドル
市場規模：2030年 305億5,000万米ドル
CAGR：2025年～2030年 14.93%
急成長セグメント コメディ
最大市場 北米

市場促進要因

ポッドキャスト消費の急増

主な市場課題

測定とアトリビューションの課題

主な市場動向

プログラマティック広告の採用

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 世界のポッドキャスト広告市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 広告タイプ別（プレロール広告、ホスト読み上げ広告、提供広告）
    • キャンペーンタイプ別（ブランド認知度広告、ダイレクトレスポンス広告、ブランドコンテンツ）
    • コンテンツジャンル別（ニュース・政治、社会・文化、コメディ、スポーツ、その他）
    • 地域別
    • 上位5社、その他（2024）
  • 世界のポッドキャスト広告市場マッピング＆機会評価
    • 広告タイプ別
    • キャンペーンタイプ別
    • コンテンツジャンル別
    • 地域別

第5章 北米のポッドキャスト広告市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 広告タイプ別
    • キャンペーンタイプ別
    • コンテンツジャンル別
    • 国別

第6章 欧州のポッドキャスト広告市場展望

  • 市場規模・予測
  • 市場シェア・予測

第7章 アジア太平洋地域のポッドキャスト広告市場展望

  • 市場規模・予測
  • 市場シェア・予測

第8章 中東・アフリカのポッドキャスト広告市場展望

  • 市場規模・予測
  • 市場シェア・予測

第9章 南米のポッドキャスト広告市場展望

  • 市場規模・予測
  • 市場シェア・予測

第10章 市場力学

  • 促進要因
  • 課題

第11章 COVID-19が世界のポッドキャスト広告市場に与える影響

  • 影響評価モデル
    • 影響を受ける主要セグメント
    • 影響を受ける主要国

第12章 市場動向と発展

第13章 競合情勢

  • 企業プロファイル
    • AdvertiseCast, LLC
    • Podtrac, Inc.
    • Acast Stories, Inc.
    • Audacy, Inc.
    • Liberated Syndication（Libsyn）
    • Podbean Tech Inc
    • SoundCloud Global Limited & Co. KG
    • Spotify AB
    • Stitcher Media LLC
    • ART19 Inc.

第14章 戦略的提言・アクションプラン

  • 主要な重点分野
  • ターゲット：広告タイプ別
  • ターゲット：キャンペーンタイプ別

第15章 調査会社について・免責事項

目次
Product Code: 21257

The global podcast advertising market was valued at USD 13.30 Billion in 2024 and is expected to reach USD 30.55 Billion by 2030 with a CAGR of 14.93% during the forecast period. The global podcast advertising market has experienced significant growth in recent years, propelled by the booming popularity of podcasts as a mainstream form of entertainment and information consumption. Podcasts have become a powerful medium for advertisers to connect with diverse audiences across the globe. The market is characterized by a surge in demand for targeted and personalized advertising, driven by the ability of podcasts to cater to niche interests and demographics. Advertisers are increasingly recognizing the potential of podcast advertising to reach engaged and loyal listeners. The rise of on-demand audio content and the convenience of consuming podcasts on various devices contribute to the market's expansion. Moreover, the flexibility of podcast formats allows for dynamic and creative advertising strategies, fostering a unique and authentic connection between brands and listeners. As the podcast ecosystem evolves, technological advancements, such as programmatic advertising and data analytics, are playing a crucial role in optimizing ad delivery and measuring campaign effectiveness. Advertisers are exploring innovative approaches, including host-read endorsements and native integrations, to seamlessly integrate their messages into the podcast content. According to a trend report by marketing firm WARC, video podcast consumption is growing, with YouTube emerging as the most popular platform. In 2024, viewers watched over 400 million hours of podcasts per month on YouTube's TV app. Global podcast ad spend is expected to exceed $5 billion in 2025 and USD5.5 billion in 2026. However, year-on-year growth is projected to slow from 13.2% in 2024 to 7.9% in 2025, and only 6.5% in 2026.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 13.30 Billion
Market Size 2030USD 30.55 Billion
CAGR 2025-203014.93%
Fastest Growing SegmentComedy
Largest MarketNorth America

Key Market Drivers

Surge in Podcast Consumption

The primary driver fuelling the growth of the global podcast advertising market is the remarkable surge in podcast consumption worldwide. Podcasts have evolved from niche content to mainstream entertainment, attracting a diverse audience across age groups and demographics. The accessibility of podcasts on various platforms, including streaming services, dedicated podcast apps, and websites, has contributed to their widespread adoption. As more individuals integrate podcasts into their daily routines, advertisers are eager to capitalize on this captive and engaged audience. Unlike traditional advertising channels, podcasts offer a unique opportunity to reach listeners during moments of undivided attention, such as commuting, exercising, or relaxing. Advertisers are drawn to the intimate and immersive nature of podcasts, recognizing the potential to establish a deeper connection with consumers compared to other forms of digital advertising.

Key Market Challenges

Measurement and Attribution Challenges

One of the primary challenges in the global podcast advertising market is the difficulty in accurately measuring and attributing the impact of podcast advertisements. Unlike digital advertising on platforms that offer robust analytics and tracking, podcasts face limitations in providing granular data on listener behavior and ad performance. Traditional metrics like downloads and listener numbers provide a basic understanding of reach, but they fall short in offering insights into user engagement, conversion rates, and the true return on investment (ROI) for advertisers. The lack of standardized measurement metrics across the industry further complicates the evaluation of campaign effectiveness. As advertisers increasingly demand transparency and verifiable results, the podcasting industry must develop more sophisticated measurement tools and metrics to meet these expectations. This includes advancements in listener tracking, attribution modeling, and standardized reporting to provide advertisers with a clearer picture of the impact of their podcast advertising efforts.

Key Market Trends

Programmatic Advertising Adoption

The adoption of programmatic advertising in the podcast space is a trend gaining momentum, offering advertisers more sophisticated and data-driven methods of reaching their target audiences. Programmatic advertising automates the buying and placement of ads, allowing for real-time bidding and personalized ad delivery based on audience demographics, interests, and behavior. The traditional podcast advertising model often involved manual negotiations between advertisers and podcast creators, leading to a more time-consuming and less data-driven approach. Programmatic advertising brings efficiency and precision to the process, enabling advertisers to optimize campaigns, target specific listener segments, and measure the effectiveness of their ads more accurately. As programmatic capabilities continue to evolve, podcast advertisers are likely to benefit from enhanced targeting options, better campaign optimization, and improved attribution modeling. The integration of programmatic advertising into the podcast ecosystem aligns with broader trends in the digital advertising landscape and reflects the industry's commitment to staying at the forefront of innovation.

Key Market Players

  • AdvertiseCast, LLC
  • Podtrac, Inc.
  • Acast Stories, Inc.
  • Audacy, Inc.
  • Liberated Syndication (Libsyn)
  • Podbean Tech Inc
  • SoundCloud Global Limited & Co. KG
  • Spotify AB
  • Stitcher Media LLC
  • ART19 Inc.

Report Scope:

In this report, the global podcast advertising market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Podcast Advertising Market, By Ad Type:

  • Pre-roll Ads
  • Host-read Ads
  • Supplied Ads

Podcast Advertising Market, By Campaign Type:

  • Brand Awareness Ads
  • Direct Response Ads
  • Branded Content

Podcast Advertising Market, By Content Genre :

  • News & Politics
  • Society & Culture
  • Comedy
  • Sports
  • Others

Podcast Advertising Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia-Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • Indonesia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey
  • South America
    • Argentina
    • Colombia
    • Brazil

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the global Podcast Advertising market.

Available Customizations:

Global Podcast Advertising Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Market Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Global Podcast Advertising Market Outlook

  • 4.1. Market Size & Forecast
    • 4.1.1. By Value
  • 4.2. Market Share & Forecast
    • 4.2.1. By Ad Type Market Share Analysis (Pre-roll Ads, Host-read Ads, Supplied Ads)
    • 4.2.2. By Campaign Type Market Share Analysis (Brand Awareness Ads, Direct Response Ads, Branded Content)
    • 4.2.3. By Content Genre Market Share Analysis (News & Politics, Society & Culture, Comedy, Sports, Others)
    • 4.2.4. By Regional Market Share Analysis
      • 4.2.4.1. North America Market Share Analysis
      • 4.2.4.2. Europe Market Share Analysis
      • 4.2.4.3. Asia-Pacific Market Share Analysis
      • 4.2.4.4. Middle East & Africa Market Share Analysis
      • 4.2.4.5. South America Market Share Analysis
    • 4.2.5. By Top 5 Companies Market Share Analysis, Others (2024)
  • 4.3. Global Podcast Advertising Market Mapping & Opportunity Assessment
    • 4.3.1. By Ad Type Market Mapping & Opportunity Assessment
    • 4.3.2. By Campaign Type Market Mapping & Opportunity Assessment
    • 4.3.3. By Content Genre Market Mapping & Opportunity Assessment
    • 4.3.4. By Regional Market Mapping & Opportunity Assessment

5. North America Podcast Advertising Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Ad Type Market Share Analysis
    • 5.2.2. By Campaign Type Market Share Analysis
    • 5.2.3. By Content Genre Market Share Analysis
    • 5.2.4. By Country Market Share Analysis
      • 5.2.4.1. United States Podcast Advertising Market Outlook
        • 5.2.4.1.1. Market Size & Forecast
        • 5.2.4.1.1.1. By Value
        • 5.2.4.1.2. Market Share & Forecast
        • 5.2.4.1.2.1. By Ad Type Market Share Analysis
        • 5.2.4.1.2.2. By Campaign Type Market Share Analysis
        • 5.2.4.1.2.3. By Content Genre Market Share Analysis
      • 5.2.4.2. Canada Podcast Advertising Market Outlook
        • 5.2.4.2.1. Market Size & Forecast
        • 5.2.4.2.1.1. By Value
        • 5.2.4.2.2. Market Share & Forecast
        • 5.2.4.2.2.1. By Ad Type Market Share Analysis
        • 5.2.4.2.2.2. By Campaign Type Market Share Analysis
        • 5.2.4.2.2.3. By Content Genre Market Share Analysis
      • 5.2.4.3. Mexico Podcast Advertising Market Outlook
        • 5.2.4.3.1. Market Size & Forecast
        • 5.2.4.3.1.1. By Value
        • 5.2.4.3.2. Market Share & Forecast
        • 5.2.4.3.2.1. By Ad Type Market Share Analysis
        • 5.2.4.3.2.2. By Campaign Type Market Share Analysis
        • 5.2.4.3.2.3. By Content Genre Market Share Analysis

6. Europe Podcast Advertising Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Ad Type Market Share Analysis
    • 6.2.2. By Campaign Type Market Share Analysis
    • 6.2.3. By Content Genre Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. France Podcast Advertising Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Ad Type Market Share Analysis
        • 6.2.4.1.2.2. By Campaign Type Market Share Analysis
        • 6.2.4.1.2.3. By Content Genre Market Share Analysis
      • 6.2.4.2. United Kingdom Podcast Advertising Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Ad Type Market Share Analysis
        • 6.2.4.2.2.2. By Campaign Type Market Share Analysis
        • 6.2.4.2.2.3. By Content Genre Market Share Analysis
      • 6.2.4.3. Italy Podcast Advertising Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Ad Type Market Share Analysis
        • 6.2.4.3.2.2. By Campaign Type Market Share Analysis
        • 6.2.4.3.2.3. By Content Genre Market Share Analysis
      • 6.2.4.4. Germany Podcast Advertising Market Outlook
        • 6.2.4.4.1. Market Size & Forecast
        • 6.2.4.4.1.1. By Value
        • 6.2.4.4.2. Market Share & Forecast
        • 6.2.4.4.2.1. By Ad Type Market Share Analysis
        • 6.2.4.4.2.2. By Campaign Type Market Share Analysis
        • 6.2.4.4.2.3. By Content Genre Market Share Analysis
      • 6.2.4.5. Spain Podcast Advertising Market Outlook
        • 6.2.4.5.1. Market Size & Forecast
        • 6.2.4.5.1.1. By Value
        • 6.2.4.5.2. Market Share & Forecast
        • 6.2.4.5.2.1. By Ad Type Market Share Analysis
        • 6.2.4.5.2.2. By Campaign Type Market Share Analysis
        • 6.2.4.5.2.3. By Content Genre Market Share Analysis

7. Asia-Pacific Podcast Advertising Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Ad Type Market Share Analysis
    • 7.2.2. By Campaign Type Market Share Analysis
    • 7.2.3. By Content Genre Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. China Podcast Advertising Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Ad Type Market Share Analysis
        • 7.2.4.1.2.2. By Campaign Type Market Share Analysis
        • 7.2.4.1.2.3. By Content Genre Market Share Analysis
      • 7.2.4.2. India Podcast Advertising Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Ad Type Market Share Analysis
        • 7.2.4.2.2.2. By Campaign Type Market Share Analysis
        • 7.2.4.2.2.3. By Content Genre Market Share Analysis
      • 7.2.4.3. Japan Podcast Advertising Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Ad Type Market Share Analysis
        • 7.2.4.3.2.2. By Campaign Type Market Share Analysis
        • 7.2.4.3.2.3. By Content Genre Market Share Analysis
      • 7.2.4.4. Australia Podcast Advertising Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Ad Type Market Share Analysis
        • 7.2.4.4.2.2. By Campaign Type Market Share Analysis
        • 7.2.4.4.2.3. By Content Genre Market Share Analysis
      • 7.2.4.5. South Korea Podcast Advertising Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Ad Type Market Share Analysis
        • 7.2.4.5.2.2. By Campaign Type Market Share Analysis
        • 7.2.4.5.2.3. By Content Genre Market Share Analysis
      • 7.2.4.6. Indonesia Podcast Advertising Market Outlook
        • 7.2.4.6.1. Market Size & Forecast
        • 7.2.4.6.1.1. By Value
        • 7.2.4.6.2. Market Share & Forecast
        • 7.2.4.6.2.1. By Ad Type Market Share Analysis
        • 7.2.4.6.2.2. By Campaign Type Market Share Analysis
        • 7.2.4.6.2.3. By Content Genre Market Share Analysis

8. Middle East & Africa Podcast Advertising Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Ad Type Market Share Analysis
    • 8.2.2. By Campaign Type Market Share Analysis
    • 8.2.3. By Content Genre Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. South Africa Podcast Advertising Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Ad Type Market Share Analysis
        • 8.2.4.1.2.2. By Campaign Type Market Share Analysis
        • 8.2.4.1.2.3. By Content Genre Market Share Analysis
      • 8.2.4.2. Saudi Arabia Podcast Advertising Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Ad Type Market Share Analysis
        • 8.2.4.2.2.2. By Campaign Type Market Share Analysis
        • 8.2.4.2.2.3. By Content Genre Market Share Analysis
      • 8.2.4.3. UAE Podcast Advertising Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Ad Type Market Share Analysis
        • 8.2.4.3.2.2. By Campaign Type Market Share Analysis
        • 8.2.4.3.2.3. By Content Genre Market Share Analysis
      • 8.2.4.4. Turkey Podcast Advertising Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Ad Type Market Share Analysis
        • 8.2.4.4.2.2. By Campaign Type Market Share Analysis
        • 8.2.4.4.2.3. By Content Genre Market Share Analysis

9. South America Podcast Advertising Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Ad Type Market Share Analysis
    • 9.2.2. By Campaign Type Market Share Analysis
    • 9.2.3. By Content Genre Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. Argentina Podcast Advertising Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Ad Type Market Share Analysis
        • 9.2.4.1.2.2. By Campaign Type Market Share Analysis
        • 9.2.4.1.2.3. By Content Genre Market Share Analysis
      • 9.2.4.2. Colombia Podcast Advertising Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Ad Type Market Share Analysis
        • 9.2.4.2.2.2. By Campaign Type Market Share Analysis
        • 9.2.4.2.2.3. By Content Genre Market Share Analysis
      • 9.2.4.3. Brazil Podcast Advertising Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Ad Type Market Share Analysis
        • 9.2.4.3.2.2. By Campaign Type Market Share Analysis
        • 9.2.4.3.2.3. By Content Genre Market Share Analysis

10. Market Dynamics

  • 10.1. Drivers
  • 10.2. Challenges

11. Impact of COVID-19 on Global Podcast Advertising Market

  • 11.1. Impact Assessment Model
    • 11.1.1. Key Segments Impacted
    • 11.1.2. Key Countries Impacted

12. Market Trends & Developments

13. Competitive Landscape

  • 13.1. Company Profiles
    • 13.1.1. AdvertiseCast, LLC
      • 13.1.1.1. Company Details
      • 13.1.1.2. Products
      • 13.1.1.3. Financials (As Per Availability)
      • 13.1.1.4. Key Market Focus & Geographical Presence
      • 13.1.1.5. Recent Developments
      • 13.1.1.6. Key Management Personnel
    • 13.1.2. Podtrac, Inc.
      • 13.1.2.1. Company Details
      • 13.1.2.2. Products
      • 13.1.2.3. Financials (As Per Availability)
      • 13.1.2.4. Key Market Focus & Geographical Presence
      • 13.1.2.5. Recent Developments
      • 13.1.2.6. Key Management Personnel
    • 13.1.3. Acast Stories, Inc.
      • 13.1.3.1. Company Details
      • 13.1.3.2. Products
      • 13.1.3.3. Financials (As Per Availability)
      • 13.1.3.4. Key Market Focus & Geographical Presence
      • 13.1.3.5. Recent Developments
      • 13.1.3.6. Key Management Personnel
    • 13.1.4. Audacy, Inc.
      • 13.1.4.1. Company Details
      • 13.1.4.2. Products
      • 13.1.4.3. Financials (As Per Availability)
      • 13.1.4.4. Key Market Focus & Geographical Presence
      • 13.1.4.5. Recent Developments
      • 13.1.4.6. Key Management Personnel
    • 13.1.5. Liberated Syndication (Libsyn)
      • 13.1.5.1. Company Details
      • 13.1.5.2. Products
      • 13.1.5.3. Financials (As Per Availability)
      • 13.1.5.4. Key Market Focus & Geographical Presence
      • 13.1.5.5. Recent Developments
      • 13.1.5.6. Key Management Personnel
    • 13.1.6. Podbean Tech Inc
      • 13.1.6.1. Company Details
      • 13.1.6.2. Products
      • 13.1.6.3. Financials (As Per Availability)
      • 13.1.6.4. Key Market Focus & Geographical Presence
      • 13.1.6.5. Recent Developments
      • 13.1.6.6. Key Management Personnel
    • 13.1.7. SoundCloud Global Limited & Co. KG
      • 13.1.7.1. Company Details
      • 13.1.7.2. Products
      • 13.1.7.3. Financials (As Per Availability)
      • 13.1.7.4. Key Market Focus & Geographical Presence
      • 13.1.7.5. Recent Developments
      • 13.1.7.6. Key Management Personnel
    • 13.1.8. Spotify AB
      • 13.1.8.1. Company Details
      • 13.1.8.2. Products
      • 13.1.8.3. Financials (As Per Availability)
      • 13.1.8.4. Key Market Focus & Geographical Presence
      • 13.1.8.5. Recent Developments
      • 13.1.8.6. Key Management Personnel
    • 13.1.9. Stitcher Media LLC
      • 13.1.9.1. Company Details
      • 13.1.9.2. Products
      • 13.1.9.3. Financials (As Per Availability)
      • 13.1.9.4. Key Market Focus & Geographical Presence
      • 13.1.9.5. Recent Developments
      • 13.1.9.6. Key Management Personnel
    • 13.1.10. ART19 Inc.
      • 13.1.10.1. Company Details
      • 13.1.10.2. Products
      • 13.1.10.3. Financials (As Per Availability)
      • 13.1.10.4. Key Market Focus & Geographical Presence
      • 13.1.10.5. Recent Developments
      • 13.1.10.6. Key Management Personnel

14. Strategic Recommendations/Action Plan

  • 14.1. Key Focus Areas
  • 14.2. Target Ad Type
  • 14.3. Target Campaign Type

15. About Us & Disclaimer