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1586626

デジタルエクスペリエンス管理ソフトウェア市場- 世界の産業規模、シェア、動向、機会、予測、セグメント別、コンポーネント別、サービス別、エンドユーザー別、地域別、競合、2019年~2029年

Digital Experience Management Software Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented, By Components, By Service, By End-Users, By Region & Competition, 2019-2029F


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英文 181 Pages
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デジタルエクスペリエンス管理ソフトウェア市場- 世界の産業規模、シェア、動向、機会、予測、セグメント別、コンポーネント別、サービス別、エンドユーザー別、地域別、競合、2019年~2029年
出版日: 2024年11月08日
発行: TechSci Research
ページ情報: 英文 181 Pages
納期: 2~3営業日
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  • 概要
  • 目次
概要

デジタルエクスペリエンス管理ソフトウェアの世界市場規模は2023年に65億8,000万米ドルで、予測期間中のCAGRは12.59%で2029年には135億2,000万米ドルに達すると予測されています。

デジタルエクスペリエンス管理(DXM)ソフトウェア市場には、ウェブサイト、モバイルアプリケーション、ソーシャルメディア、その他のデジタルタッチポイントを含むデジタルチャネル全体のユーザーエクスペリエンスを最適化し、向上させるために設計されたさまざまなツールとプラットフォームが含まれます。この市場は、シームレスでパーソナライズされた一貫性のあるデジタル体験を提供することで、顧客の関心を引き、満足度を向上させ、ブランド・ロイヤルティを高めるという企業のニーズの高まりによって定義されます。DXMソフトウェアは、コンテンツ管理、カスタマージャーニーマッピング、パーソナライゼーション、アナリティクス、マルチチャネル配信など、さまざまな機能を統合し、一貫性と応答性の高いデジタルプレゼンスを実現します。市場は、消費者が複数のデバイスやプラットフォームで、リアルタイムで、関連性があり、文脈を意識した体験を期待している、顧客とのインタラクションの複雑化によって牽引されています。企業がデジタルトランスフォーメーションを続ける中、顧客の行動を深く洞察しながら、コンテンツを大規模に管理・配信できる高度なDXMソリューションへの需要が高まっています。DXMソフトウェアの主要コンポーネントには、デジタルチャネル全体でコンテンツの作成、管理、配信を可能にするWebコンテンツ管理(WCM)、顧客とのインタラクションや行動に関する洞察を提供するカスタマージャーニー分析、ユーザーの好みや過去のインタラクションに基づいてコンテンツや体験をカスタマイズするパーソナライゼーションエンジンなどがあります。人工知能(AI)と機械学習(ML)をDXMプラットフォームに統合することで、膨大なデータの分析、コンテンツ配信の自動化、顧客ニーズの予測などの機能がさらに強化され、より効果的なエンゲージメント戦略を推進できるようになります。

市場概要
予測期間 2025-2029
市場規模:2023年 65億8,000万米ドル
市場規模:2029年 135億2,000万米ドル
CAGR:2024年-2029年 12.59%
急成長セグメント ITおよびテレコム
最大市場 北米

DXMソフトウェア市場は、マルチチャネルおよびオムニチャネル戦略に重点を置いていることも特徴で、企業があらゆるデジタル接点で統一された体験を提供できるようにします。これは、顧客がモバイルアプリ、ソーシャルメディア、ウェブサイト、さらには音声アシスタントやチャットボットのような新興テクノロジーなど、さまざまなチャネルを通じてブランドとやり取りする中で、ますます重要になっています。eコマース、ソーシャルメディアマーケティング、モバイルファースト戦略の台頭により、堅牢なDXMソリューションの必要性がさらに高まっています。企業は、コンテンツを管理するだけでなく、世界な視聴者に対応するために、さまざまなフォーマット、言語、地域に合わせて最適化できるプラットフォームへの投資を増やしています。また、顧客関係管理(CRM)システム、マーケティング自動化ツール、データ分析プラットフォームとのDXMの統合も、企業が顧客の360度ビューを作成し、高度にターゲット化されたエクスペリエンスを提供しようとする中で、より一般的になってきています。DXMソフトウェア市場のもう一つの重要な側面は、デジタルトランスフォーメーション・イニシアチブをサポートする役割です。さまざまな業種の企業が業務や顧客対応のデジタル化を目指すなか、こうした取り組みを支援する包括的なDXMソリューションへの需要が高まっています。これには、レガシーシステムとの統合、新しいデジタルチャネルのサポート、大規模で世界な組織のニーズを満たす拡張性などが含まれます。デジタルエクスペリエンス管理ソフトウェア市場はダイナミックで急速に進化している分野であり、企業が優れたデジタル体験を提供する上で重要な役割を担っています。顧客の期待が高まり続け、デジタル情勢がより複雑化する中、コンテンツの管理、体験のパーソナライズ、実用的なインサイトの提供が可能な先進的なDXMソリューションへの需要は高まり続け、この市場の革新と拡大が促進されるでしょう。

主な市場促進要因

顧客中心のビジネス戦略の台頭

デジタルトランスフォーメーションへの取り組みの加速

データ主導の意思決定への注目の高まり

主な市場課題

統合の複雑性

データプライバシーとコンプライアンスの確保

主な市場動向

人工知能と機械学習の統合

オムニチャネル体験の重視の高まり

目次

第1章 概要

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声

第5章 世界のデジタルエクスペリエンス管理ソフトウェア市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • コンポーネント別(ソリューションとサービス)
    • サービス別(プロフェッショナルサービスとサポートおよびメンテナンスサービス)
    • エンドユーザー別(小売、ITおよび通信、 BFSI、ヘルスケア、その他)
    • 企業別(2023)
  • 市場マップ

第6章 北米のデジタルエクスペリエンス管理ソフトウェア市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • コンポーネント別
    • サービス別
    • エンドユーザー別
    • 国別
  • 北米:国別分析
    • 米国
    • カナダ
    • メキシコ

第7章 欧州のデジタルエクスペリエンス管理ソフトウェア市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • コンポーネント別
    • サービス別
    • エンドユーザー別
    • 国別
  • 欧州:国別分析
    • ドイツ
    • 英国
    • イタリア
    • フランス
    • スペイン

第8章 アジア太平洋地域のデジタルエクスペリエンス管理ソフトウェア市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • コンポーネント別
    • サービス別
    • エンドユーザー別
    • 国別
  • アジア太平洋地域:国別分析
    • 中国
    • インド
    • 日本
    • 韓国
    • オーストラリア

第9章 南米のデジタルエクスペリエンス管理ソフトウェア市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • コンポーネント別
    • サービス別
    • エンドユーザー別
    • 国別
  • 南米:国別分析
    • ブラジル
    • アルゼンチン
    • コロンビア

第10章 中東・アフリカのデジタルエクスペリエンス管理ソフトウェア市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • コンポーネント別
    • サービス別
    • エンドユーザー別
    • 国別
  • 中東・アフリカ:国別分析
    • 南アフリカ
    • サウジアラビア
    • アラブ首長国連邦
    • クウェート
    • トルコ

第11章 市場力学

  • 促進要因
  • 課題

第12章 市場動向と発展

第13章 企業プロファイル

  • Adobe Inc.
  • Oracle Corporation
  • SAP SE
  • IBM Corporation
  • NVIDIA Corporation
  • Salesforce Inc.
  • Acquia, Inc.
  • Liferay Inc.
  • Open Text Corporation

第14章 戦略的提言

第15章 調査会社について・免責事項

目次
Product Code: 24937

Global Digital Experience Management Software Market was valued at USD 6.58 billion in 2023 and is expected to reach USD 13.52 billion by 2029 with a CAGR of 12.59% during the forecast period. The Digital Experience Management (DXM) software market encompasses a range of tools and platforms designed to optimize and enhance user experiences across digital channels, including websites, mobile applications, social media, and other digital touchpoints. This market is defined by the growing need for businesses to deliver seamless, personalized, and consistent digital experiences that engage customers, improve satisfaction, and drive brand loyalty. DXM software integrates various functionalities such as content management, customer journey mapping, personalization, analytics, and multichannel delivery to create a cohesive and responsive digital presence. The market is driven by the increasing complexity of customer interactions, where consumers expect real-time, relevant, and contextually aware experiences across multiple devices and platforms. As businesses continue to undergo digital transformation, the demand for sophisticated DXM solutions that can manage and deliver content at scale while providing deep insights into customer behavior is on the rise. Key components of DXM software include Web Content Management (WCM), which allows organizations to create, manage, and deliver content across digital channels; Customer Journey Analytics, which provides insights into customer interactions and behaviors; and Personalization Engines, which tailor content and experiences based on user preferences and past interactions. The integration of Artificial Intelligence (AI) and Machine Learning (ML) into DXM platforms further enhances their capability to analyze vast amounts of data, automate content delivery, and predict customer needs, thereby driving more effective engagement strategies.

Market Overview
Forecast Period2025-2029
Market Size 2023USD 6.58 Billion
Market Size 2029USD 13.52 Billion
CAGR 2024-202912.59%
Fastest Growing SegmentIT and Telecom
Largest MarketNorth America

The DXM software market is also characterized by its focus on multichannel and omnichannel strategies, enabling businesses to deliver a unified experience across all digital touchpoints. This is increasingly important as customers interact with brands through a variety of channels, including mobile apps, social media, websites, and even emerging technologies like voice assistants and chatbots. The ability to manage and synchronize content across these channels is crucial for maintaining brand consistency and ensuring that customers receive a seamless experience regardless of the device or platform they use. the rise of e-commerce, social media marketing, and mobile-first strategies has further accelerated the need for robust DXM solutions. Businesses are increasingly investing in platforms that can not only manage content but also optimize it for different formats, languages, and regions to cater to a global audience. The integration of DXM with Customer Relationship Management (CRM) systems, marketing automation tools, and data analytics platforms is also becoming more prevalent, as businesses seek to create a 360-degree view of the customer and deliver highly targeted experiences. Another important aspect of the DXM software market is its role in supporting digital transformation initiatives. As companies across industries seek to digitize their operations and customer interactions, the demand for comprehensive DXM solutions that can support these efforts is growing. This includes the ability to integrate with legacy systems, support new digital channels, and scale to meet the needs of large, global organizations. Digital Experience Management software market is a dynamic and rapidly evolving sector that plays a critical role in helping businesses deliver superior digital experiences. As customer expectations continue to rise and the digital landscape becomes more complex, the demand for advanced DXM solutions that can manage content, personalize experiences, and provide actionable insights will continue to grow, driving innovation and expansion in this market.

Key Market Drivers

The Rise of Customer-Centric Business Strategies

In today's competitive landscape, businesses are increasingly prioritizing customer-centric strategies, which is a major driver for the global digital experience management software market. Companies are recognizing that delivering personalized, seamless, and engaging customer experiences is crucial for retaining customers and driving brand loyalty. As a result, there is a growing demand for digital experience management (DXM) software that enables organizations to gain deeper insights into customer behavior, preferences, and interactions across multiple digital touchpoints. DXM software provides the tools needed to create personalized content, optimize user experiences, and deliver consistent messaging across websites, mobile apps, social media, and other digital platforms. With consumers expecting tailored experiences that resonate with their unique needs, businesses are investing in advanced analytics, artificial intelligence (AI), and machine learning (ML) capabilities within DXM platforms to predict customer behavior and automate content delivery. Additionally, the integration of data from various sources, such as customer relationship management (CRM) systems and marketing automation platforms, enhances the ability of businesses to create holistic customer profiles and deliver targeted experiences. This shift towards customer-centricity is not only driving the adoption of DXM software but also encouraging continuous innovation in the market, as vendors strive to offer more sophisticated and integrated solutions that empower businesses to stay ahead in the digital era.

The Acceleration of Digital Transformation Initiatives

The rapid acceleration of digital transformation initiatives across industries is a significant driver for the global digital experience management software market. As businesses undergo digital transformation, they are increasingly focusing on enhancing their digital presence and optimizing customer interactions through various digital channels. DXM software plays a pivotal role in these initiatives by enabling organizations to manage and deliver consistent, high-quality digital experiences at scale. The shift towards digital-first strategies has been further amplified by the COVID-19 pandemic, which forced many businesses to accelerate their digital transformation efforts to meet changing customer expectations and adapt to new market conditions. As a result, there is a growing need for DXM solutions that can support the development, deployment, and management of digital content across multiple channels, ensuring a unified and engaging customer experience. Furthermore, the integration of DXM software with emerging technologies such as cloud computing, AI, and IoT is enabling businesses to create more dynamic and responsive digital experiences. This includes the ability to deliver real-time, context-aware content that enhances user engagement and drives customer satisfaction. As companies continue to invest in digital transformation, the demand for robust and scalable DXM solutions is expected to grow, fueling the expansion of the market and driving innovation in areas such as omnichannel experience management, customer journey mapping, and personalized content delivery.

Increasing Focus on Data-Driven Decision Making

The increasing focus on data-driven decision-making is a key driver for the global digital experience management software market. In today's data-rich environment, businesses are leveraging vast amounts of customer data to inform their marketing strategies, enhance customer experiences, and improve operational efficiency. DXM software is at the forefront of this trend, providing organizations with powerful analytics and reporting tools that enable them to collect, analyze, and act on customer data in real-time. By harnessing the power of data, businesses can gain actionable insights into customer behavior, preferences, and pain points, allowing them to create more personalized and relevant digital experiences. Additionally, the integration of AI and ML capabilities within DXM platforms is enabling organizations to automate data analysis, identify patterns, and predict customer trends with greater accuracy. This shift towards data-driven decision-making is not only improving the effectiveness of digital marketing campaigns but also helping businesses optimize their digital content and deliver more impactful customer experiences. Moreover, the growing importance of data privacy and security is driving demand for DXM solutions that offer robust data protection and compliance features. As businesses continue to prioritize data-driven strategies, the adoption of advanced DXM software is expected to increase, contributing to the growth of the market and fostering innovation in areas such as predictive analytics, customer segmentation, and personalized content delivery.

Key Market Challenges

Integration Complexity

One of the primary challenges facing the global digital experience management (DXM) software market is the complexity of integrating these systems with existing enterprise technologies. Organizations often operate a diverse array of legacy systems, including customer relationship management (CRM), content management systems (CMS), and enterprise resource planning (ERP) solutions. The integration of DXM software with these systems can be arduous due to varying data formats, disparate technologies, and differing architectural frameworks. This complexity is compounded by the need for seamless data synchronization and the prevention of data silos. Organizations must ensure that their DXM solutions can interact effectively with existing systems to deliver a unified and coherent digital experience. This requires significant investment in custom integrations, middleware, and ongoing support to maintain compatibility as systems evolve. Furthermore, the integration process can be resource-intensive, involving extensive planning, testing, and potential disruptions to ongoing operations. As a result, companies may face delays and increased costs, which can hinder their ability to fully leverage the benefits of DXM software. Addressing these integration challenges requires a strategic approach that includes careful evaluation of compatibility, potential for future scalability, and the ability to adapt to evolving technological landscapes. Vendors offering DXM solutions must provide robust integration frameworks, support services, and clear guidance to help organizations navigate these complexities and achieve a smooth implementation process.

Ensuring Data Privacy and Compliance

Another significant challenge in the global digital experience management software market is ensuring data privacy and compliance with increasingly stringent regulatory requirements. As organizations collect and manage vast amounts of customer data through DXM platforms, they must adhere to a complex web of data protection regulations, such as the General Data Protection Regulation (GDPR) in the European Union, the California Consumer Privacy Act (CCPA), and other regional or industry-specific standards. Compliance with these regulations necessitates rigorous data handling practices, including consent management, data encryption, and secure storage protocols. Failure to comply can result in substantial fines, legal repercussions, and damage to an organization's reputation. Additionally, as regulations evolve and new standards are introduced, organizations must continuously adapt their data management practices to remain compliant. This requires ongoing monitoring, regular audits, and updates to data governance policies. DXM software providers must build compliance features into their solutions to assist organizations in managing these obligations effectively. This includes incorporating tools for data access controls, audit trails, and automated compliance reporting. Balancing the need for comprehensive data management capabilities with stringent privacy requirements is a delicate task, and organizations must carefully evaluate DXM solutions to ensure they meet all necessary compliance standards while delivering a secure and personalized digital experience.

Key Market Trends

Integration of Artificial Intelligence and Machine Learning

The integration of Artificial Intelligence (AI) and Machine Learning (ML) in the global digital experience management (DXM) software market is transforming how businesses interact with and understand their customers. AI and ML technologies are being leveraged to analyze vast amounts of data, providing deeper insights into customer behaviors and preferences. This capability enables businesses to deliver highly personalized and targeted experiences by predicting user needs and automating responses. For example, AI-driven analytics can segment audiences more precisely, identify emerging trends, and recommend content or actions in real-time, enhancing the overall customer journey. Furthermore, AI-powered chatbots and virtual assistants are increasingly used to provide immediate and intelligent customer support, reducing response times and improving satisfaction. The application of ML algorithms allows for continuous improvement of these systems through learning from user interactions and feedback, leading to more accurate predictions and recommendations over time. This trend is driving innovation in DXM software, as companies seek solutions that offer advanced analytics, predictive capabilities, and personalized interactions to stay competitive in a rapidly evolving digital landscape. As AI and ML technologies continue to advance, their integration into DXM platforms is expected to become even more sophisticated, further enhancing the ability to deliver exceptional digital experiences.

Growing Emphasis on Omnichannel Experience

A significant trend in the global digital experience management (DXM) software market is the increasing emphasis on delivering a seamless omnichannel experience. As consumers engage with brands across multiple channels, from websites and mobile apps to social media and in-store interactions, businesses are striving to provide a consistent and integrated experience across all touchpoints. DXM software is evolving to support this need by offering comprehensive solutions that unify data and interactions across various channels. This trend involves integrating customer data from disparate sources to create a cohesive view of the customer journey, enabling businesses to deliver personalized content and messaging regardless of the platform. By leveraging omnichannel capabilities, companies can ensure that users receive a consistent brand experience, which enhances customer satisfaction and loyalty. For instance, a customer who interacts with a brand via email, social media, and a mobile app should experience a unified message and continuity in their journey. Additionally, advanced DXM solutions are incorporating features like cross-channel analytics and real-time engagement tracking to provide insights into how customers move through different channels and to identify opportunities for optimization. As consumer expectations for seamless interactions continue to rise, the focus on omnichannel experience will drive the adoption of DXM software that can deliver integrated, personalized, and cohesive experiences across all digital touchpoints.

Segmental Insights

End-Users Insights

The Retail segment held the largest Market share in 2023. The digital experience management (DXM) software market within the retail segment is experiencing robust growth driven by several key factors that are transforming the retail landscape. As consumer expectations for personalized and seamless shopping experiences rise, retailers are increasingly turning to DXM solutions to deliver tailored interactions across multiple channels. The proliferation of digital touchpoints, including e-commerce platforms, mobile apps, and social media, necessitates sophisticated DXM systems that can unify and optimize customer engagement strategies. Retailers are leveraging these technologies to create cohesive, omnichannel experiences that enhance customer satisfaction and drive brand loyalty. Moreover, the growing emphasis on data-driven decision-making is a significant driver for DXM adoption, as retailers seek to harness analytics and insights to better understand customer behaviors and preferences. By utilizing advanced data analytics capabilities offered by DXM software, retailers can personalize marketing campaigns, optimize product recommendations, and streamline customer journeys, ultimately improving conversion rates and sales performance.

The rise of artificial intelligence and machine learning within DXM solutions is enabling retailers to automate and enhance various aspects of customer interactions, from chatbots and virtual assistants to predictive analytics and dynamic content delivery. These innovations not only boost operational efficiency but also provide a competitive edge in a rapidly evolving market. The integration of DXM software with existing retail systems, such as Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP) platforms, further enhances its value by enabling seamless data flow and more effective cross-functional collaboration. As retailers continue to adapt to shifting market dynamics and technological advancements, the need for agile and scalable DXM solutions becomes increasingly critical. The ongoing evolution of digital technologies and consumer preferences presents both challenges and opportunities for the retail sector, driving the demand for DXM software that can keep pace with these changes and support long-term growth. In summary, the digital experience management software market in the retail segment is propelled by the need for personalized customer experiences, data-driven insights, and technological innovation, positioning it as a pivotal area of investment and development for forward-thinking retailers.

Regional Insights

North America region held the largest market share in 2023. The digital experience management (DXM) software market in North America is experiencing robust growth, driven by several key factors that underscore its expanding relevance and demand. As organizations across diverse sectors increasingly prioritize digital transformation, there is a heightened focus on delivering exceptional customer experiences across multiple channels. The proliferation of digital touchpoints-such as websites, mobile applications, social media, and IoT devices-necessitates sophisticated DXM solutions that can seamlessly integrate and manage these interactions. North American companies are particularly proactive in adopting advanced DXM technologies to enhance customer engagement, streamline operations, and gain a competitive edge. This is further accelerated by the increasing adoption of cloud computing, which enables scalable, flexible, and cost-effective DXM solutions. Additionally, the growing emphasis on data-driven decision-making is fueling demand for DXM software that can leverage analytics and artificial intelligence to deliver personalized and targeted experiences. As businesses seek to differentiate themselves in a highly competitive market, there is a strong drive towards leveraging DXM solutions to create cohesive, omni-channel experiences that foster customer loyalty and drive revenue growth.

The rise in digital marketing expenditures and the need for real-time, actionable insights into customer behavior are also contributing to the market's expansion. Regulatory pressures and the need for enhanced data security are pushing organizations to adopt DXM solutions that offer robust compliance and security features. The North American market benefits from a mature technological ecosystem, a high concentration of leading technology providers, and substantial investment in digital innovation, all of which support the growth and adoption of DXM software. As organizations continue to navigate the complexities of digital engagement, the ability to manage and optimize customer interactions across a variety of platforms and devices remains a critical priority, driving sustained demand for advanced DXM solutions.

Key Market Players

  • Adobe Inc.
  • Oracle Corporation
  • SAP SE
  • IBM Corporation
  • NVIDIA Corporation
  • Salesforce Inc.
  • Acquia, Inc.
  • Liferay Inc.
  • Open Text Corporation

Report Scope:

In this report, the Global Digital Experience Management Software Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Digital Experience Management Software Market, By Components:

  • Solution
  • Service

Digital Experience Management Software Market, By Service:

  • Professional Service
  • Support and Maintenance Service

Digital Experience Management Software Market, By End-Users:

  • Retail
  • IT and Telecom
  • BFSI
  • Healthcare
  • Other

Digital Experience Management Software Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia-Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Kuwait
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Digital Experience Management Software Market.

Available Customizations:

Global Digital Experience Management Software Market report with the given Market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional Market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
  • 1.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Formulation of the Scope
  • 2.4. Assumptions and Limitations
  • 2.5. Sources of Research
    • 2.5.1. Secondary Research
    • 2.5.2. Primary Research
  • 2.6. Approach for the Market Study
    • 2.6.1. The Bottom-Up Approach
    • 2.6.2. The Top-Down Approach
  • 2.7. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.8. Forecasting Methodology
    • 2.8.1. Data Triangulation & Validation

3. Executive Summary

4. Voice of Customer

5. Global Digital Experience Management Software Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Components (Solution and Service)
    • 5.2.2. By Service (Professional Service and Support and Maintenance Service)
    • 5.2.3. By End-Users (Retail, IT and Telecom, BFSI, Healthcare, Other)
    • 5.2.4. By Company (2023)
  • 5.3. Market Map

6. North America Digital Experience Management Software Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Components
    • 6.2.2. By Service
    • 6.2.3. By End-Users
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Digital Experience Management Software Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Components
        • 6.3.1.2.2. By Service
        • 6.3.1.2.3. By End-Users
    • 6.3.2. Canada Digital Experience Management Software Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Components
        • 6.3.2.2.2. By Service
        • 6.3.2.2.3. By End-Users
    • 6.3.3. Mexico Digital Experience Management Software Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Components
        • 6.3.3.2.2. By Service
        • 6.3.3.2.3. By End-Users

7. Europe Digital Experience Management Software Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Components
    • 7.2.2. By Service
    • 7.2.3. By End-Users
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Digital Experience Management Software Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Components
        • 7.3.1.2.2. By Service
        • 7.3.1.2.3. By End-Users
    • 7.3.2. United Kingdom Digital Experience Management Software Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Components
        • 7.3.2.2.2. By Service
        • 7.3.2.2.3. By End-Users
    • 7.3.3. Italy Digital Experience Management Software Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Components
        • 7.3.3.2.2. By Service
        • 7.3.3.2.3. By End-Users
    • 7.3.4. France Digital Experience Management Software Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Components
        • 7.3.4.2.2. By Service
        • 7.3.4.2.3. By End-Users
    • 7.3.5. Spain Digital Experience Management Software Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Components
        • 7.3.5.2.2. By Service
        • 7.3.5.2.3. By End-Users

8. Asia-Pacific Digital Experience Management Software Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Components
    • 8.2.2. By Service
    • 8.2.3. By End-Users
    • 8.2.4. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Digital Experience Management Software Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Components
        • 8.3.1.2.2. By Service
        • 8.3.1.2.3. By End-Users
    • 8.3.2. India Digital Experience Management Software Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Components
        • 8.3.2.2.2. By Service
        • 8.3.2.2.3. By End-Users
    • 8.3.3. Japan Digital Experience Management Software Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Components
        • 8.3.3.2.2. By Service
        • 8.3.3.2.3. By End-Users
    • 8.3.4. South Korea Digital Experience Management Software Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Components
        • 8.3.4.2.2. By Service
        • 8.3.4.2.3. By End-Users
    • 8.3.5. Australia Digital Experience Management Software Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Components
        • 8.3.5.2.2. By Service
        • 8.3.5.2.3. By End-Users

9. South America Digital Experience Management Software Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Components
    • 9.2.2. By Service
    • 9.2.3. By End-Users
    • 9.2.4. By Country
  • 9.3. South America: Country Analysis
    • 9.3.1. Brazil Digital Experience Management Software Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Components
        • 9.3.1.2.2. By Service
        • 9.3.1.2.3. By End-Users
    • 9.3.2. Argentina Digital Experience Management Software Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Components
        • 9.3.2.2.2. By Service
        • 9.3.2.2.3. By End-Users
    • 9.3.3. Colombia Digital Experience Management Software Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Components
        • 9.3.3.2.2. By Service
        • 9.3.3.2.3. By End-Users

10. Middle East and Africa Digital Experience Management Software Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Components
    • 10.2.2. By Service
    • 10.2.3. By End-Users
    • 10.2.4. By Country
  • 10.3. Middle East and Africa: Country Analysis
    • 10.3.1. South Africa Digital Experience Management Software Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Components
        • 10.3.1.2.2. By Service
        • 10.3.1.2.3. By End-Users
    • 10.3.2. Saudi Arabia Digital Experience Management Software Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Components
        • 10.3.2.2.2. By Service
        • 10.3.2.2.3. By End-Users
    • 10.3.3. UAE Digital Experience Management Software Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Components
        • 10.3.3.2.2. By Service
        • 10.3.3.2.3. By End-Users
    • 10.3.4. Kuwait Digital Experience Management Software Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Components
        • 10.3.4.2.2. By Service
        • 10.3.4.2.3. By End-Users
    • 10.3.5. Turkey Digital Experience Management Software Market Outlook
      • 10.3.5.1. Market Size & Forecast
        • 10.3.5.1.1. By Value
      • 10.3.5.2. Market Share & Forecast
        • 10.3.5.2.1. By Components
        • 10.3.5.2.2. By Service
        • 10.3.5.2.3. By End-Users

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

13. Company Profiles

  • 13.1. Adobe Inc.
    • 13.1.1. Business Overview
    • 13.1.2. Key Revenue and Financials
    • 13.1.3. Recent Developments
    • 13.1.4. Key Personnel/Key Contact Person
    • 13.1.5. Key Product/Services Offered
  • 13.2. Oracle Corporation
    • 13.2.1. Business Overview
    • 13.2.2. Key Revenue and Financials
    • 13.2.3. Recent Developments
    • 13.2.4. Key Personnel/Key Contact Person
    • 13.2.5. Key Product/Services Offered
  • 13.3. SAP SE
    • 13.3.1. Business Overview
    • 13.3.2. Key Revenue and Financials
    • 13.3.3. Recent Developments
    • 13.3.4. Key Personnel/Key Contact Person
    • 13.3.5. Key Product/Services Offered
  • 13.4. IBM Corporation
    • 13.4.1. Business Overview
    • 13.4.2. Key Revenue and Financials
    • 13.4.3. Recent Developments
    • 13.4.4. Key Personnel/Key Contact Person
    • 13.4.5. Key Product/Services Offered
  • 13.5. NVIDIA Corporation
    • 13.5.1. Business Overview
    • 13.5.2. Key Revenue and Financials
    • 13.5.3. Recent Developments
    • 13.5.4. Key Personnel/Key Contact Person
    • 13.5.5. Key Product/Services Offered
  • 13.6. Salesforce Inc.
    • 13.6.1. Business Overview
    • 13.6.2. Key Revenue and Financials
    • 13.6.3. Recent Developments
    • 13.6.4. Key Personnel/Key Contact Person
    • 13.6.5. Key Product/Services Offered
  • 13.7. Acquia, Inc.
    • 13.7.1. Business Overview
    • 13.7.2. Key Revenue and Financials
    • 13.7.3. Recent Developments
    • 13.7.4. Key Personnel/Key Contact Person
    • 13.7.5. Key Product/Services Offered
  • 13.8. Liferay Inc.
    • 13.8.1. Business Overview
    • 13.8.2. Key Revenue and Financials
    • 13.8.3. Recent Developments
    • 13.8.4. Key Personnel/Key Contact Person
    • 13.8.5. Key Product/Services Offered
  • 13.9. Open Text Corporation
    • 13.9.1. Business Overview
    • 13.9.2. Key Revenue and Financials
    • 13.9.3. Recent Developments
    • 13.9.4. Key Personnel/Key Contact Person
    • 13.9.5. Key Product/Services Offered

14. Strategic Recommendations

15. About Us & Disclaimer