デジタルエクスペリエンスプラットフォーム市場：コンポーネント、展開、用途、組織規模、エンドユーザー別-2025～2030年世界予測

デジタルエクスペリエンスプラットフォーム市場の2023年の市場規模は122億6,000万米ドルで、2024年には136億3,000万米ドルに達すると予測され、CAGR 11.70％で成長し、2030年には266億2,000万米ドルに達すると予測されています。

デジタルエクスペリエンスプラットフォーム（DXP）は、コンテキスト化されたデジタル体験の構成、管理、配信、最適化をサポートするコア技術の統合スイートです。DXPの必要性は、複数のタッチポイントとデータソースを統合する能力にあり、ウェブ、モバイル、ソーシャル、その他のデジタルチャネルにわたって、パーソナライズされたシームレスな消費者インタラクションを可能にします。DXPの主要用途は、eコマースやバンキングから医療や教育まで、競合を維持するためにデジタルトランスフォーメーションが不可欠なさまざまな産業に及びます。エンドユーザーには、顧客エンゲージメントの強化、オペレーションの合理化、データ統合と分析による実用的な洞察の収集を目指す企業が含まれます。

市場成長の原動力は、没入型体験に対する消費者ニーズの高まり、コネクテッドデバイスの普及、効率的なビジネスプロセスの必要性です。AIと機械学習の進歩は、DXPがより先進的パーソナライゼーションと予測分析を提供する機会を記載しています。ヘッドレスアーキテクチャやコンポーザブルアーキテクチャに投資する企業は、柔軟性と拡大性の向上からさらに利益を得ることができます。デジタルの導入が加速している新興市場や、遠隔医療やeラーニングなど、堅牢なデジタルインターフェースが求められるセグメントには、潜在的なビジネス機会があります。

こうした機会がある一方で、導入の複雑さやコスト、レガシーシステムとの統合のハードル、データプライバシーへの懸念といった課題も残っています。さらに、急速な技術の進歩により、プラットフォームはすぐに陳腐化するため、継続的な革新と適応が必要となります。

イノベーションは、異種システム間の相互運用性を強化し、拡大性と柔軟性を重視したソリューションを開発することに重点を置くべきです。企業は、AIを活用した自動化、分析機能、モノのインターネット（IoT）機器との統合などに関する調査に投資し、スマート環境アプリケーションに参入すべきです。DXP市場の性質は競合が激しく、既存参入企業と機敏な新興企業が混在しているため、競合を維持するためには継続的な研究開発が必要となります。新技術やビジネスモデルを効果的に活用する戦略を立てるには、進化する顧客の期待や規制状況を理解することが不可欠です。

市場力学：急速に進化するデジタルエクスペリエンスプラットフォーム市場の主要な市場洞察を解明

デジタルエクスペリエンスプラットフォーム市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネス機会の獲得に備えることができます。こうした動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • インターネット普及率の上昇とデジタルトランスフォーメーションへの取り組み
  • パーソナライズされた魅力的な体験を顧客に提供することへの注目の高まり
• 市場抑制要因
  • DXPに伴う多額の先行投資
• 市場機会
  • AIと機械学習とDXPの統合
  • eコマースセグメントの成長と強固なデジタル体験ソリューションへの需要
• 市場課題
  • DXPと既存システムの統合に伴う課題

ポーターのファイブフォース：デジタルエクスペリエンスプラットフォーム市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、デジタルエクスペリエンスプラットフォーム市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォースフレームワークは、企業の競合を評価し、戦略的機会を探るための明確な手法を記載しています。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これら洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：デジタルエクスペリエンスプラットフォーム市場における外部からの影響の把握

外部マクロ環境要因は、デジタルエクスペリエンスプラットフォーム市場の業績力学を形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を記載しています。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析：デジタルエクスペリエンスプラットフォーム市場における競合情勢の把握

デジタルエクスペリエンスプラットフォーム市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、セグメント化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニングマトリックス：デジタルエクスペリエンスプラットフォーム市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、デジタルエクスペリエンスプラットフォーム市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨：デジタルエクスペリエンスプラットフォーム市場における成功への道筋を描く

デジタルエクスペリエンスプラットフォーム市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネス機会を活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目セグメントを網羅した市場の包括的な分析を提供しています。

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力を評価します。

2.市場の開拓度：新興市場における成長機会を特定し、既存セグメントにおける拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを記載しています。

3.市場の多様化：最近の製品発売、未開拓の地域、産業の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発とイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています。

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、地域はどこか？

3.市場を形成する主要技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • インターネットの普及とデジタル変革の取り組みの拡大
    • 顧客にパーソナライズされた魅力的な体験を提供することに重点が置かれる
  • 抑制要因
    • DXPに関連する多額の先行投資
  • 機会
    • AIと機械学習をDXPに統合
    • 電子商取引セグメントの成長と堅牢なデジタルエクスペリエンスソリューションの需要
  • 課題
    • DXPを既存のシステムに統合する際の問題
• 市場セグメンテーション分析
  • コンポーネント：複雑な要件、先進的カスタマイズ、大規模な導入をサポートするためのDXPプラットフォームの継続的なイノベーション
  • エンドユーザー：ITと通信部門の拡大により、堅牢なデジタルエクスペリエンスプラットフォームの需要が高まっている
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治
  • 経済
  • 社会
  • 技術
  • 法律
  • 環境

第6章 デジタルエクスペリエンスプラットフォーム市場：コンポーネント別

• イントロダクション
• プラットフォーム
• サービス

第7章 デジタルエクスペリエンスプラットフォーム市場：展開別

• イントロダクション
• クラウド
• オンプレミス

第8章 デジタルエクスペリエンスプラットフォーム市場：用途別

• イントロダクション
• B2B
• B2C

第9章 デジタルエクスペリエンスプラットフォーム市場：組織規模別

• イントロダクション
• 大企業
• 中小企業

第10章 デジタルエクスペリエンスプラットフォーム市場：エンドユーザー別

• イントロダクション
• BFSI
• 医療
• ITと通信
• 製造業
• メディアとエンターテイメント
• 小売
• 旅行・ホスピタリティ

第11章 南北アメリカのデジタルエクスペリエンスプラットフォーム市場

• イントロダクション
• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第12章 アジア太平洋のデジタルエクスペリエンスプラットフォーム市場

• イントロダクション
• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第13章 欧州・中東・アフリカのデジタルエクスペリエンスプラットフォーム市場

• イントロダクション
• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第14章 競合情勢

• 市場シェア分析、2023年
• FPNVポジショニングマトリックス、2023年
• 競合シナリオ分析
  • Iron Mountain Incorporatedは情報管理を強化する革新的なデジタルエクスペリエンスプラットフォームを発表
  • AcquiaがWiden Enterprisesを買収し、デジタルエクスペリエンスプラットフォーム機能の強化を図る
  • Optimizelyがマーケティング向け統合OS「Optimizely One」を発表
• 戦略分析と提言

企業一覧

• Acquia Inc.
• Adobe Inc.
• Bloomreach, Inc.
• Contentful GmbH
• Crownpeak Technology, Inc.
• HCL Technologies Limited
• Infor, Inc.
• International Business Machines Corporation
• Kentico Software s.r.o.
• Liferay, Inc.
• Microsoft Corporation
• Open Text Corporation
• Optimizely
• Oracle Corporation
• OutSystems Inc.
• Pegasystems Inc.
• Progress Software Corporation
• Salesforce.com, Inc.
• SAP SE
• SDL
• Sitecore Holding II A/S
• Squiz Pty. Ltd.

LIST OF FIGURES

• FIGURE 1. DIGITAL EXPERIENCE PLATFORM MARKET RESEARCH PROCESS
• FIGURE 2. DIGITAL EXPERIENCE PLATFORM MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2030 (%)
• FIGURE 13. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
• FIGURE 15. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. AMERICAS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. AMERICAS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. UNITED STATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 19. UNITED STATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 21. ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 22. EUROPE, MIDDLE EAST & AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 23. EUROPE, MIDDLE EAST & AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 24. DIGITAL EXPERIENCE PLATFORM MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 25. DIGITAL EXPERIENCE PLATFORM MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. DIGITAL EXPERIENCE PLATFORM MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. DIGITAL EXPERIENCE PLATFORM MARKET DYNAMICS
• TABLE 7. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY PLATFORM, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY SERVICES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY CLOUD, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ON-PREMISE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY BUSINESS-TO-BUSINESS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY BUSINESS-TO-CONSUMER, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY LARGE ENTERPRISES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY SMES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY BFSI, BY REGION, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY IT & TELECOM, BY REGION, 2018-2030 (USD MILLION)
• TABLE 23. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY MANUFACTURING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 24. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 25. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY RETAIL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 26. GLOBAL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY TRAVEL & HOSPITALITY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 27. AMERICAS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 28. AMERICAS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 29. AMERICAS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 30. AMERICAS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 31. AMERICAS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 32. AMERICAS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 33. ARGENTINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 34. ARGENTINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 35. ARGENTINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 36. ARGENTINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 37. ARGENTINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 38. BRAZIL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 39. BRAZIL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 40. BRAZIL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 41. BRAZIL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 42. BRAZIL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 43. CANADA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 44. CANADA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 45. CANADA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 46. CANADA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 47. CANADA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 48. MEXICO DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 49. MEXICO DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 50. MEXICO DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 51. MEXICO DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 52. MEXICO DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 53. UNITED STATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 54. UNITED STATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 55. UNITED STATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 56. UNITED STATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 57. UNITED STATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 58. UNITED STATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 59. ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 60. ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 61. ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 62. ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 63. ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 64. ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 65. AUSTRALIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 66. AUSTRALIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 67. AUSTRALIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 68. AUSTRALIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 69. AUSTRALIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 70. CHINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 71. CHINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 72. CHINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 73. CHINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 74. CHINA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 75. INDIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 76. INDIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 77. INDIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 78. INDIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 79. INDIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 80. INDONESIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 81. INDONESIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 82. INDONESIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 83. INDONESIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 84. INDONESIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 85. JAPAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 86. JAPAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 87. JAPAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 88. JAPAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 89. JAPAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 90. MALAYSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 91. MALAYSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 92. MALAYSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 93. MALAYSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 94. MALAYSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 95. PHILIPPINES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 96. PHILIPPINES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 97. PHILIPPINES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 98. PHILIPPINES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 99. PHILIPPINES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 100. SINGAPORE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 101. SINGAPORE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 102. SINGAPORE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 103. SINGAPORE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 104. SINGAPORE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 105. SOUTH KOREA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 106. SOUTH KOREA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 107. SOUTH KOREA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 108. SOUTH KOREA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 109. SOUTH KOREA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 110. TAIWAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 111. TAIWAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 112. TAIWAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 113. TAIWAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 114. TAIWAN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 115. THAILAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 116. THAILAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 117. THAILAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 118. THAILAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 119. THAILAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 120. VIETNAM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 121. VIETNAM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 122. VIETNAM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 123. VIETNAM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 124. VIETNAM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 125. EUROPE, MIDDLE EAST & AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 126. EUROPE, MIDDLE EAST & AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 127. EUROPE, MIDDLE EAST & AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 128. EUROPE, MIDDLE EAST & AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 129. EUROPE, MIDDLE EAST & AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 130. EUROPE, MIDDLE EAST & AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 131. DENMARK DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 132. DENMARK DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 133. DENMARK DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 134. DENMARK DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 135. DENMARK DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 136. EGYPT DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 137. EGYPT DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 138. EGYPT DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 139. EGYPT DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 140. EGYPT DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 141. FINLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 142. FINLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 143. FINLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 144. FINLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 145. FINLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 146. FRANCE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 147. FRANCE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 148. FRANCE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 149. FRANCE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 150. FRANCE DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 151. GERMANY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 152. GERMANY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 153. GERMANY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 154. GERMANY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 155. GERMANY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 156. ISRAEL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 157. ISRAEL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 158. ISRAEL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 159. ISRAEL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 160. ISRAEL DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 161. ITALY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 162. ITALY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 163. ITALY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 164. ITALY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 165. ITALY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 166. NETHERLANDS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 167. NETHERLANDS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 168. NETHERLANDS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 169. NETHERLANDS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 170. NETHERLANDS DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 171. NIGERIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 172. NIGERIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 173. NIGERIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 174. NIGERIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 175. NIGERIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 176. NORWAY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 177. NORWAY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 178. NORWAY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 179. NORWAY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 180. NORWAY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 181. POLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 182. POLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 183. POLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 184. POLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 185. POLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 186. QATAR DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 187. QATAR DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 188. QATAR DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 189. QATAR DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 190. QATAR DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 191. RUSSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 192. RUSSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 193. RUSSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 194. RUSSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 195. RUSSIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 196. SAUDI ARABIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 197. SAUDI ARABIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 198. SAUDI ARABIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 199. SAUDI ARABIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 200. SAUDI ARABIA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 201. SOUTH AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 202. SOUTH AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 203. SOUTH AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 204. SOUTH AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 205. SOUTH AFRICA DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 206. SPAIN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 207. SPAIN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 208. SPAIN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 209. SPAIN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 210. SPAIN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 211. SWEDEN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 212. SWEDEN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 213. SWEDEN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 214. SWEDEN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 215. SWEDEN DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 216. SWITZERLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 217. SWITZERLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 218. SWITZERLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 219. SWITZERLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 220. SWITZERLAND DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 221. TURKEY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 222. TURKEY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 223. TURKEY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 224. TURKEY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 225. TURKEY DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 226. UNITED ARAB EMIRATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 227. UNITED ARAB EMIRATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 228. UNITED ARAB EMIRATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 229. UNITED ARAB EMIRATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 230. UNITED ARAB EMIRATES DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 231. UNITED KINGDOM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 232. UNITED KINGDOM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
• TABLE 233. UNITED KINGDOM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 234. UNITED KINGDOM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 235. UNITED KINGDOM DIGITAL EXPERIENCE PLATFORM MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 236. DIGITAL EXPERIENCE PLATFORM MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 237. DIGITAL EXPERIENCE PLATFORM MARKET, FPNV POSITIONING MATRIX, 2023

The Digital Experience Platform Market was valued at USD 12.26 billion in 2023, expected to reach USD 13.63 billion in 2024, and is projected to grow at a CAGR of 11.70%, to USD 26.62 billion by 2030.

A Digital Experience Platform (DXP) is an integrated suite of core technologies that support the composition, management, delivery, and optimization of contextualized digital experiences. The necessity of DXPs lies in their ability to unify multiple touchpoints and data sources, enabling personalized and seamless consumer interactions across web, mobile, social, and other digital channels. Their primary application spans various industries-ranging from e-commerce and banking to healthcare and education-where digital transformation is critical to staying competitive. End-users include organizations seeking to enhance customer engagement, streamline operations, and gather actionable insights through data integration and analytics.

Market growth is driven by increasing consumer demand for immersive experiences, the proliferation of connected devices, and the need for efficient business processes. Advances in AI and machine learning offer opportunities for DXPs to provide more sophisticated personalization and predictive analytics. Companies investing in headless or composable architectures can further benefit from improved flexibility and scalability. Potential opportunities lie in emerging markets where digital adoption is accelerating, and in sectors such as telemedicine and e-learning, which demand robust digital interfaces.

Despite these opportunities, challenges persist, such as the complexity and cost of implementation, integration hurdles with legacy systems, and data privacy concerns. Moreover, rapid technological advancements can make platforms quickly obsolete, necessitating continuous innovation and adaptation.

Innovation should focus on enhancing interoperability between disparate systems and developing solutions that emphasize scalability and flexibility. Companies should invest in research around AI-driven automations, analytics capabilities, and integrations with Internet of Things (IoT) devices to tap into smart environment applications. The nature of the DXP market is competitive, with a mix of established players and agile startups, thus requiring continuous research and development to maintain a competitive edge. Understanding evolving customer expectations and regulatory landscapes will be essential in crafting strategies that leverage new technologies and business models effectively.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Digital Experience Platform Market

The Digital Experience Platform Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing internet penetration and digital transformation initiatives
  • Rising focus on providing personalized and engaging experiences to customers
• Market Restraints
  • Significant upfront investment associated with DXPs
• Market Opportunities
  • Integration of AI and machine learning with DXPs
  • Growth of eCommerce sector and demand for robust digital experience solutions
• Market Challenges
  • Issues associated with integrating DXPs with existing systems

Porter's Five Forces: A Strategic Tool for Navigating the Digital Experience Platform Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Digital Experience Platform Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Digital Experience Platform Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Digital Experience Platform Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Digital Experience Platform Market

A detailed market share analysis in the Digital Experience Platform Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Digital Experience Platform Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Digital Experience Platform Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Digital Experience Platform Market

A strategic analysis of the Digital Experience Platform Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Digital Experience Platform Market, highlighting leading vendors and their innovative profiles. These include Acquia Inc., Adobe Inc., Bloomreach, Inc., Contentful GmbH, Crownpeak Technology, Inc., HCL Technologies Limited, Infor, Inc., International Business Machines Corporation, Kentico Software s.r.o., Liferay, Inc., Microsoft Corporation, Open Text Corporation, Optimizely, Oracle Corporation, OutSystems Inc., Pegasystems Inc., Progress Software Corporation, Salesforce.com, Inc., SAP SE, SDL, Sitecore Holding II A/S, and Squiz Pty. Ltd..

Market Segmentation & Coverage

This research report categorizes the Digital Experience Platform Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Component, market is studied across Platform and Services.
• Based on Deployment, market is studied across Cloud and On-Premise.
• Based on Application, market is studied across Business-to-Business and Business-to-Consumer.
• Based on Organization Size, market is studied across Large Enterprises and SMEs.
• Based on End-user, market is studied across BFSI, Healthcare, IT & Telecom, Manufacturing, Media & Entertainment, Retail, and Travel & Hospitality.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing internet penetration and digital transformation initiatives
    • 5.1.1.2. Rising focus on providing personalized and engaging experiences to customers
  • 5.1.2. Restraints
    • 5.1.2.1. Significant upfront investment associated with DXPs
  • 5.1.3. Opportunities
    • 5.1.3.1. Integration of AI and machine learning with DXPs
    • 5.1.3.2. Growth of eCommerce sector and demand for robust digital experience solutions
  • 5.1.4. Challenges
    • 5.1.4.1. Issues associated with integrating DXPs with existing systems
• 5.2. Market Segmentation Analysis
  • 5.2.1. Component: Ongoing innovations in DXP platforms to support complex requirements, high customization, and large-scale deployments
  • 5.2.2. End-user: Expansion of the IT & telecom sector boosts the demand for a robust digital experience platform
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Digital Experience Platform Market, by Component

• 6.1. Introduction
• 6.2. Platform
• 6.3. Services

7. Digital Experience Platform Market, by Deployment

• 7.1. Introduction
• 7.2. Cloud
• 7.3. On-Premise

8. Digital Experience Platform Market, by Application

• 8.1. Introduction
• 8.2. Business-to-Business
• 8.3. Business-to-Consumer

9. Digital Experience Platform Market, by Organization Size

• 9.1. Introduction
• 9.2. Large Enterprises
• 9.3. SMEs

10. Digital Experience Platform Market, by End-user

• 10.1. Introduction
• 10.2. BFSI
• 10.3. Healthcare
• 10.4. IT & Telecom
• 10.5. Manufacturing
• 10.6. Media & Entertainment
• 10.7. Retail
• 10.8. Travel & Hospitality

11. Americas Digital Experience Platform Market

• 11.1. Introduction
• 11.2. Argentina
• 11.3. Brazil
• 11.4. Canada
• 11.5. Mexico
• 11.6. United States

12. Asia-Pacific Digital Experience Platform Market

• 12.1. Introduction
• 12.2. Australia
• 12.3. China
• 12.4. India
• 12.5. Indonesia
• 12.6. Japan
• 12.7. Malaysia
• 12.8. Philippines
• 12.9. Singapore
• 12.10. South Korea
• 12.11. Taiwan
• 12.12. Thailand
• 12.13. Vietnam

13. Europe, Middle East & Africa Digital Experience Platform Market

• 13.1. Introduction
• 13.2. Denmark
• 13.3. Egypt
• 13.4. Finland
• 13.5. France
• 13.6. Germany
• 13.7. Israel
• 13.8. Italy
• 13.9. Netherlands
• 13.10. Nigeria
• 13.11. Norway
• 13.12. Poland
• 13.13. Qatar
• 13.14. Russia
• 13.15. Saudi Arabia
• 13.16. South Africa
• 13.17. Spain
• 13.18. Sweden
• 13.19. Switzerland
• 13.20. Turkey
• 13.21. United Arab Emirates
• 13.22. United Kingdom

14. Competitive Landscape

• 14.1. Market Share Analysis, 2023
• 14.2. FPNV Positioning Matrix, 2023
• 14.3. Competitive Scenario Analysis
  • 14.3.1. Iron Mountain Incorporated launches innovative digital experience platform to enhance information management
  • 14.3.2. Acquia acquires Widen Enterprises to bolster digital experience platform capabilities
  • 14.3.3. Optimizely unveils a unified OS for marketing named Optimizely One
• 14.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Acquia Inc.
• 2. Adobe Inc.
• 3. Bloomreach, Inc.
• 4. Contentful GmbH
• 5. Crownpeak Technology, Inc.
• 6. HCL Technologies Limited
• 7. Infor, Inc.
• 8. International Business Machines Corporation
• 9. Kentico Software s.r.o.
• 10. Liferay, Inc.
• 11. Microsoft Corporation
• 12. Open Text Corporation
• 13. Optimizely
• 14. Oracle Corporation
• 15. OutSystems Inc.
• 16. Pegasystems Inc.
• 17. Progress Software Corporation
• 18. Salesforce.com, Inc.
• 19. SAP SE
• 20. SDL
• 21. Sitecore Holding II A/S
• 22. Squiz Pty. Ltd.