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ウォッカの世界市場 - 産業規模、シェア、動向、機会、予測：タイプ別、販売チャネル別、地域別、競合、2019-2029年

Vodka Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (Flavored, Non-Flavored), By Sales Channel (Liquor Stores, On-Premises, Others), By Region & Competition, 2019-2029F

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英文 185 Pages
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2～3営業日
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ウォッカの世界市場 - 産業規模、シェア、動向、機会、予測：タイプ別、販売チャネル別、地域別、競合、2019-2029年
出版日: 2024年10月18日
発行: TechSci Research
ページ情報: 英文 185 Pages
納期: 2～3営業日
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  • 概要
  • 目次
概要

ウォッカの世界市場規模は2023年に388億4,000万米ドルとなり、2029年までのCAGRは5.7%で、予測期間中に力強い成長が予測されています。

世界のウォッカ市場は近年大きな変貌を遂げています。ウォッカは伝統的にロシアと東欧に関連していましたが、世界的に人気が急上昇しています。市場概要から、消費者の嗜好の変化と動向の進化に後押しされたダイナミックな業界であることがわかります。ウォッカの魅力は、さまざまなカクテルやミックス・ドリンクのベースとしての汎用性にあり、バーテンダーにも消費者にも好まれています。この適応性が、ウォッカの多様な市場での持続的成長に貢献しています。

市場概要
予測期間 2025-2029
市場規模：2023年 388億4,000万米ドル
市場規模：2029年 542億7,000万米ドル
CAGR：2024年～2029年 5.7%
急成長セグメント ノンフレーバー
最大市場 アジア太平洋

世界のウォッカ市場における顕著な動向のひとつは、プレミアムおよびクラフトウォッカブランドの台頭です。消費者はより高品質で職人的な製品を求めるようになっており、少量生産の手作りウォッカの普及につながっています。こうしたブランドは、しばしば独自の原料や製造方法を強調し、本物志向や独特の風味を求める消費者の欲求に応えています。このようなプレミアム化の動向により、ウォッカ市場の価格帯は拡大し、手ごろな価格のものから高級なものまで、さまざまな選択肢が用意されています。世界のウォッカ市場は、健康志向の消費者の影響も受けており、低カロリーで風味のあるウォッカへの需要が高まっています。メーカー各社は、フルーティーなものからスパイシーなものまで、さまざまなフレーバーやアルコール度数の低いウォッカ製品を発売することで対応しています。さらに、環境意識の高い消費者は、持続可能で環境に優しいウォッカの製造方法を求めており、環境認証や環境に優しいパッケージが重視されるようになっています。全体として、世界のウォッカ市場は、多様な消費者層の嗜好や価値観の変化に合わせて進化しており、常に変化し続ける魅力的な業界として注目されています。

市場促進要因

プレミアム化とクラフトディスティレーション

健康とウェルネスの動向

フレーバーの革新とミクソロジー

持続可能性と環境に優しい実践

主な市場課題

プレミアムセグメントにおける競合の激化

規制の壁

市場の飽和と過密

健康とウェルネスの動向

主要市場動向

クラフト/アーティザナルウォッカ

健康志向の選択

持続可能性と環境にやさしい実践

eコマースとオンライン販売

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声

第5章 世界のウォッカ市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • タイプ別（フレーバー付き、ノンフレーバー）
    • 販売チャネル別（酒販店、店舗用、その他）
    • 地域別
    • 上位5社、その他（2023）
  • 世界のウォッカ市場マッピング＆機会評価
    • タイプ別
    • 販売チャネル別
    • 地域別

第6章 アジア太平洋地域のウォッカ市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • タイプ別
    • 販売チャネル別
    • 国別

第7章 北米のウォッカ市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • タイプ別
    • 販売チャネル別
    • 国別

第8章 欧州のウォッカ市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • タイプ別
    • 販売チャネル別
    • 国別

第9章 中東・アフリカのウォッカ市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • タイプ別
    • 販売チャネル別
    • 国別

第10章 南米のウォッカ市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • タイプ別
    • 販売チャネル別
    • 国別

第11章 市場力学

  • 促進要因
  • 課題

第12章 COVID-19が世界のウォッカ市場に与える影響

  • 影響評価モデル
    • 影響を受ける主要セグメント
    • 影響を受ける主要地域
    • 影響を受ける主要国

第13章 市場動向と発展

第14章 競合情勢

  • 企業プロファイル
    • Brown-Forman Corporation
    • Diageo plc
    • Pernod Ricard
    • Belvedere Vodka
    • Bacardi Limited
    • Constellation Brands, Inc.
    • Proximo Spirits, Inc.
    • Heineken N.V.
    • Stoli Group USA, LLC
    • Iceberg Vodka Corporation

第15章 戦略的提言/アクションプラン

第16章 調査会社について・免責事項

目次
Product Code: 20847

The Global Vodka Market was valued at USD 38.84 Billion in 2023 and is anticipated to project robust growth in the forecast period with a CAGR of 5.7% through 2029. The global vodka market has undergone significant transformations in recent years. Vodka, traditionally associated with Russia and Eastern Europe, has seen a surge in popularity worldwide. The market overview reveals a dynamic industry driven by shifting consumer preferences and evolving trends. Vodka's appeal lies in its versatility as a base for various cocktails and mixed drinks, making it a favorite among bartenders and consumers alike. This adaptability has contributed to vodka's sustained growth across diverse markets.

Market Overview
Forecast Period2025-2029
Market Size 2023USD 38.84 Billion
Market Size 2029USD 54.27 Billion
CAGR 2024-20295.7%
Fastest Growing SegmentNon-Flavored
Largest MarketAsia Pacific

One notable trend in the global vodka market is the rise of premium and craft vodka brands. Consumers are increasingly seeking higher quality and artisanal products, leading to the proliferation of small-batch, handcrafted vodkas. These brands often emphasize their unique ingredients and production methods, catering to consumers' desire for authenticity and distinct flavors. This premiumization trend has led to a widening price range in the vodka market, with both affordable and luxury options available. The global vodka market is also influenced by health-conscious consumers, with a growing demand for low-calorie and flavored vodkas. Manufacturers have responded by introducing a variety of flavors, from fruity to spicy, as well as vodka products with lower alcohol content. Furthermore, environmentally conscious consumers have pushed for sustainable and eco-friendly vodka production practices, leading to increased emphasis on eco-certifications and eco-friendly packaging. Overall, the global vodka market is evolving to meet the changing tastes and values of a diverse consumer base, making it an intriguing and ever-changing industry to watch.

Key Market Drivers

Premiumization and Craft Distillation

Another major driver in the global vodka market is the trend towards premiumization and craft distillation. Consumers are increasingly willing to pay a premium for high-quality, artisanal, and unique vodka products. This has led to the emergence of numerous craft distilleries producing small-batch, handcrafted vodkas. These brands often emphasize their unique ingredients, locally sourced grains, and traditional distillation methods. The premiumization trend has led to a significant expansion of the price range within the vodka market, with a wide variety of options available to cater to different consumer preferences and budgets. Premium vodka brands often focus on their branding and packaging to convey a sense of luxury and exclusivity.

Health and Wellness Trends

Health and wellness have become influential drivers in the global vodka market. Many consumers are looking for healthier drinking options, leading to a demand for low-calorie and lower-alcohol content vodkas. Vodka manufacturers have responded by producing "light" or "skinny" vodka versions with fewer calories. Additionally, some brands have introduced organic and gluten-free vodka options, appealing to health-conscious consumers. This emphasis on healthier choices aligns with the broader trend of mindful consumption, where consumers seek products that align with their well-being and values.

Flavor Innovation and Mixology

The growing popularity of mixology, cocktail culture, and home bartending has driven the demand for vodka, as it is a staple ingredient in many cocktails. Vodka's neutral flavor makes it an ideal canvas for mixologists to experiment with a wide range of flavors. Vodka brands continually innovate by introducing new and exciting flavor profiles, including classic fruit flavors like berry, citrus, and peach, as well as more unconventional choices like caramel, ginger, and cucumber. This focus on flavors and mixability has not only broadened the appeal of vodka but has also encouraged consumers to explore and create their own cocktails at home, further boosting vodka consumption.

Sustainability and Eco-Friendly Practices

Sustainability and eco-consciousness are becoming increasingly significant drivers in the global vodka market. Consumers are paying more attention to the environmental impact of their products, and vodka manufacturers are responding by adopting sustainable practices. Many vodka producers are sourcing grains from local and sustainable farms, using eco-friendly packaging materials, and implementing energy-efficient distillation processes. Additionally, eco-certifications, such as organic or fair-trade labels, have gained prominence, as they provide consumers with assurance that the vodka they purchase aligns with their ethical and environmental values. The adoption of sustainable practices not only appeals to eco-conscious consumers but also helps vodka brands stand out in a competitive market.

Key Market Challenges

Rising Competition in the Premium Segment

The premiumization trend in the vodka market has led to increased competition within the premium segment. Premium vodka brands, known for their higher quality and distinctive offerings, have attracted discerning consumers willing to pay more for a superior product. As a result, the market is becoming saturated with premium vodka options, making it harder for both established and new brands to differentiate themselves. Marketing and branding play a critical role in overcoming this challenge, as brands must effectively communicate their unique value proposition to stand out in a crowded field.

Regulatory Barriers

Regulatory challenges pose a significant hurdle for the global vodka market. Different countries and regions have varying regulations governing the production, labeling, and sale of alcoholic beverages. Compliance with these regulations can be costly and time-consuming, particularly when entering new markets. For example, some regions may have stringent rules on labeling and advertising, while others may have high import tariffs or licensing requirements. Navigating this regulatory landscape can be complex, and it may necessitate a significant investment in legal and compliance efforts.

Market Saturation and Overcrowding

The global vodka market is highly saturated, and the overcrowding of the market poses a challenge for both established brands and newcomers. With numerous vodka brands available worldwide, consumers have a wide array of options to choose from. This saturation can lead to pricing pressures as brands compete for market share, potentially eroding profit margins. Additionally, it becomes increasingly challenging to introduce truly innovative and unique vodka products, as many niches within the market are already occupied. As a result, standing out and gaining market share requires creative marketing, brand storytelling, and exceptional product quality.

Health and Wellness Trends

The trend towards health and wellness has created challenges for the vodka market, as consumers increasingly seek alcoholic beverages with lower calorie and sugar content. Vodka, while known for its neutral taste, is still an alcoholic spirit and may not align with the preferences of health-conscious consumers. This has led to the development of "light" or "skinny" vodka versions with reduced calorie content. However, it can be challenging to maintain the same flavor and quality while reducing caloric content, and the introduction of such products may require additional research and development investments.

Key Market Trends

Craft and Artisanal Vodka

The craft distillation movement has swept through the vodka market, mirroring the trends seen in other spirits like whiskey and gin. Craft and artisanal vodka brands focus on small-batch production, locally sourced ingredients, and traditional distillation methods. They emphasize quality, authenticity, and a connection to their local communities. Consumers are increasingly drawn to these brands, seeking a more unique and personalized vodka experience. This trend has challenged established mass-produced vodka brands, encouraging some of them to introduce craft-like product lines or acquire craft distilleries to stay competitive in the evolving market.

Health-Conscious Choices

As health and wellness awareness continues to grow, the vodka market has seen an increasing demand for healthier and more transparent products. Consumers are seeking vodka options with fewer calories, lower sugar content, and even organic or gluten-free certifications. Many vodka producers have responded by introducing "light" or "skinny" vodka variations that contain fewer calories and carbs, aligning with the preferences of health-conscious consumers. Additionally, some brands are highlighting their use of organic grains and eco-friendly production processes, appealing to consumers who prioritize sustainability and healthier options.

Sustainability and Eco-Friendly Practices

Sustainability has become a focal point in the vodka market, reflecting a broader societal shift towards more environmentally responsible consumption. Vodka manufacturers are implementing sustainable and eco-friendly practices throughout their production processes. This includes sourcing grains from local and sustainable farms, using eco-certified packaging materials, and investing in energy-efficient distillation methods. Eco-conscious consumers are increasingly making purchasing decisions based on the environmental impact of the products they buy. Vodka brands that prioritize sustainability not only appeal to this growing consumer segment but also stand out in a competitive market by aligning with socially responsible values.

E-commerce and Online Sales

The vodka market, like many other industries, has witnessed the rise of e-commerce and online sales channels. The convenience of online shopping, particularly during the COVID-19 pandemic, has led to an uptick in online vodka sales. Many consumers are now comfortable purchasing spirits online, and this trend is expected to continue. Vodka brands and retailers have adapted to this shift by investing in e-commerce platforms, offering a wide selection of products online, and providing convenient delivery options. This trend also allows brands to reach a global audience, as consumers from different regions can access a broader range of vodka brands, including those not traditionally available in their local markets.

Segmental Insights

Type Insights

The global vodka market has witnessed a significant surge in the demand for flavored drinks, marking a noteworthy trend that is reshaping the industry. Flavored vodkas have become immensely popular, appealing to a diverse consumer base seeking unique and innovative taste experiences. This trend can be attributed to several factors.

Firstly, flavored vodkas offer an enticing array of options for consumers seeking diversity in their drink choices. Traditional fruit flavors like raspberry, citrus, and watermelon remain staples, but the market is also witnessing the introduction of more unconventional and adventurous flavors such as honeycomb, horseradish, and salted caramel. These exciting flavor profiles create opportunities for consumers to experiment with a wide range of cocktails and mixed drinks, making vodka a versatile and creative spirit for mixologists and home bartenders.

Additionally, the rising demand for flavored drinks aligns with the broader trend of personalization and self-expression in the world of beverages. Consumers are increasingly looking for products that cater to their individual tastes and preferences, and flavored vodkas provide a platform for customization. Whether enjoyed in classic cocktails or as part of inventive mixology creations, flavored vodkas are meeting the desire for distinct and personalized drinking experiences, contributing to their growing popularity in the global vodka market.

Regional Insights

The Asia Pacific region has emerged as a key driver of rising demand in the global vodka market. This trend can be attributed to several factors that reflect the evolving consumer preferences, increased disposable incomes, and growing urbanization in the region. One of the primary drivers of the increasing demand for vodka in the Asia Pacific region is the shift in consumer tastes and preferences. Vodka, known for its versatility and mixability in cocktails, has gained popularity among a younger and more urban demographic. These consumers are increasingly embracing Western drinking culture and seeking premium and flavored vodka options. As a result, vodka is being incorporated into a variety of cocktails and mixed drinks in bars and restaurants across the region, catering to the growing interest in craft cocktails and mixology.

Furthermore, the economic growth and rising disposable incomes in the Asia Pacific region have played a pivotal role in driving demand for premium and imported vodka brands. As more consumers have the financial means to explore and indulge in high-quality spirits, there is a notable shift towards premium and luxury vodka offerings. This trend aligns with the global preference for premiumization, as consumers are willing to pay a premium for vodka brands that offer superior quality and unique flavor profiles. As the Asia Pacific region continues to experience economic growth and urbanization, the demand for vodka in this market is expected to remain on an upward trajectory, making it a significant growth area for the global vodka industry.

Key Market Players

  • Brown-Forman Corporation
  • Diageo plc
  • Pernod Ricard S.A.
  • Belvedere Vodka
  • Bacardi Limited
  • Constellation Brands, Inc.
  • Proximo Spirits, Inc.
  • Heineken N.V.
  • Stoli Group USA, LLC
  • Iceberg Vodka Corporation

Report Scope:

In this report, the Global Vodka Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Vodka Market, By Type:

  • Flavored
  • Non-Flavored

Vodka Market, By Sales Channel:

  • Liquor Stores
  • On-Premises
  • Others

Vodka Market, By Region:

  • Asia-Pacific
    • China
    • Japan
    • India
    • Vietnam
    • South Korea
  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • Germany
    • Spain
    • Italy
    • United Kingdom
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey
    • Kuwait
    • Egypt
  • South America
    • Brazil
    • Argentina
    • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Vodka Market.

Available Customizations:

Global Vodka Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer

  • 4.1. Factors Influencing Purchase Decision
  • 4.2. Sources of Information

5. Global Vodka Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type Market Share Analysis (Flavored, Non-Flavored)
    • 5.2.2. By Sales Channel Market Share Analysis (Liquor Stores, On-Premises, Others)
    • 5.2.3. By Regional Market Share Analysis
      • 5.2.3.1. Asia-Pacific Market Share Analysis
      • 5.2.3.2. North America Market Share Analysis
      • 5.2.3.3. Europe Market Share Analysis
      • 5.2.3.4. Middle East & Africa Market Share Analysis
      • 5.2.3.5. South America Market Share Analysis
    • 5.2.4. By Top 5 Companies Market Share Analysis, Others (2023)
  • 5.3. Global Vodka Market Mapping & Opportunity Assessment
    • 5.3.1. By Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Sales Channel Market Mapping & Opportunity Assessment
    • 5.3.3. By Regional Market Mapping & Opportunity Assessment

6. Asia-Pacific Vodka Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type Market Share Analysis
    • 6.2.2. By Sales Channel Market Share Analysis
    • 6.2.3. By Country Market Share Analysis
      • 6.2.3.1. China Vodka Market Outlook
        • 6.2.3.1.1. Market Size & Forecast
        • 6.2.3.1.1.1. By Value
        • 6.2.3.1.2. Market Share & Forecast
        • 6.2.3.1.2.1. By Type Market Share Analysis
        • 6.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 6.2.3.2. Japan Vodka Market Outlook
        • 6.2.3.2.1. Market Size & Forecast
        • 6.2.3.2.1.1. By Value
        • 6.2.3.2.2. Market Share & Forecast
        • 6.2.3.2.2.1. By Type Market Share Analysis
        • 6.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 6.2.3.3. India Vodka Market Outlook
        • 6.2.3.3.1. Market Size & Forecast
        • 6.2.3.3.1.1. By Value
        • 6.2.3.3.2. Market Share & Forecast
        • 6.2.3.3.2.1. By Type Market Share Analysis
        • 6.2.3.3.2.2. By Sales Channel Market Share Analysis
      • 6.2.3.4. Vietnam Vodka Market Outlook
        • 6.2.3.4.1. Market Size & Forecast
        • 6.2.3.4.1.1. By Value
        • 6.2.3.4.2. Market Share & Forecast
        • 6.2.3.4.2.1. By Type Market Share Analysis
        • 6.2.3.4.2.2. By Sales Channel Market Share Analysis
      • 6.2.3.5. South Korea Vodka Market Outlook
        • 6.2.3.5.1. Market Size & Forecast
        • 6.2.3.5.1.1. By Value
        • 6.2.3.5.2. Market Share & Forecast
        • 6.2.3.5.2.1. By Type Market Share Analysis
        • 6.2.3.5.2.2. By Sales Channel Market Share Analysis

7. North America Vodka Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type Market Share Analysis
    • 7.2.2. By Sales Channel Market Share Analysis
    • 7.2.3. By Country Market Share Analysis
      • 7.2.3.1. United States Vodka Market Outlook
        • 7.2.3.1.1. Market Size & Forecast
        • 7.2.3.1.1.1. By Value
        • 7.2.3.1.2. Market Share & Forecast
        • 7.2.3.1.2.1. By Type Market Share Analysis
        • 7.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.2. Canada Vodka Market Outlook
        • 7.2.3.2.1. Market Size & Forecast
        • 7.2.3.2.1.1. By Value
        • 7.2.3.2.2. Market Share & Forecast
        • 7.2.3.2.2.1. By Type Market Share Analysis
        • 7.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.3. Mexico Vodka Market Outlook
        • 7.2.3.3.1. Market Size & Forecast
        • 7.2.3.3.1.1. By Value
        • 7.2.3.3.2. Market Share & Forecast
        • 7.2.3.3.2.1. By Type Market Share Analysis
        • 7.2.3.3.2.2. By Sales Channel Market Share Analysis

8. Europe Vodka Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type Market Share Analysis
    • 8.2.2. By Sales Channel Market Share Analysis
    • 8.2.3. By Country Market Share Analysis
      • 8.2.3.1. France Vodka Market Outlook
        • 8.2.3.1.1. Market Size & Forecast
        • 8.2.3.1.1.1. By Value
        • 8.2.3.1.2. Market Share & Forecast
        • 8.2.3.1.2.1. By Type Market Share Analysis
        • 8.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.2. Germany Vodka Market Outlook
        • 8.2.3.2.1. Market Size & Forecast
        • 8.2.3.2.1.1. By Value
        • 8.2.3.2.2. Market Share & Forecast
        • 8.2.3.2.2.1. By Type Market Share Analysis
        • 8.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.3. Spain Vodka Market Outlook
        • 8.2.3.3.1. Market Size & Forecast
        • 8.2.3.3.1.1. By Value
        • 8.2.3.3.2. Market Share & Forecast
        • 8.2.3.3.2.1. By Type Market Share Analysis
        • 8.2.3.3.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.4. Italy Vodka Market Outlook
        • 8.2.3.4.1. Market Size & Forecast
        • 8.2.3.4.1.1. By Value
        • 8.2.3.4.2. Market Share & Forecast
        • 8.2.3.4.2.1. By Type Market Share Analysis
        • 8.2.3.4.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.5. United Kingdom Vodka Market Outlook
        • 8.2.3.5.1. Market Size & Forecast
        • 8.2.3.5.1.1. By Value
        • 8.2.3.5.2. Market Share & Forecast
        • 8.2.3.5.2.1. By Type Market Share Analysis
        • 8.2.3.5.2.2. By Sales Channel Market Share Analysis

9. Middle East & Africa Vodka Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type Market Share Analysis
    • 9.2.2. By Sales Channel Market Share Analysis
    • 9.2.3. By Country Market Share Analysis
      • 9.2.3.1. South Africa Vodka Market Outlook
        • 9.2.3.1.1. Market Size & Forecast
        • 9.2.3.1.1.1. By Value
        • 9.2.3.1.2. Market Share & Forecast
        • 9.2.3.1.2.1. By Type Market Share Analysis
        • 9.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.2. Saudi Arabia Vodka Market Outlook
        • 9.2.3.2.1. Market Size & Forecast
        • 9.2.3.2.1.1. By Value
        • 9.2.3.2.2. Market Share & Forecast
        • 9.2.3.2.2.1. By Type Market Share Analysis
        • 9.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.3. UAE Vodka Market Outlook
        • 9.2.3.3.1. Market Size & Forecast
        • 9.2.3.3.1.1. By Value
        • 9.2.3.3.2. Market Share & Forecast
        • 9.2.3.3.2.1. By Type Market Share Analysis
        • 9.2.3.3.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.4. Turkey Vodka Market Outlook
        • 9.2.3.4.1. Market Size & Forecast
        • 9.2.3.4.1.1. By Value
        • 9.2.3.4.2. Market Share & Forecast
        • 9.2.3.4.2.1. By Type Market Share Analysis
        • 9.2.3.4.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.5. Kuwait Vodka Market Outlook
        • 9.2.3.5.1. Market Size & Forecast
        • 9.2.3.5.1.1. By Value
        • 9.2.3.5.2. Market Share & Forecast
        • 9.2.3.5.2.1. By Type Market Share Analysis
        • 9.2.3.5.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.6. Egypt Vodka Market Outlook
        • 9.2.3.6.1. Market Size & Forecast
        • 9.2.3.6.1.1. By Value
        • 9.2.3.6.2. Market Share & Forecast
        • 9.2.3.6.2.1. By Type Market Share Analysis
        • 9.2.3.6.2.2. By Sales Channel Market Share Analysis

10. South America Vodka Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type Market Share Analysis
    • 10.2.2. By Sales Channel Market Share Analysis
    • 10.2.3. By Country Market Share Analysis
      • 10.2.3.1. Brazil Vodka Market Outlook
        • 10.2.3.1.1. Market Size & Forecast
        • 10.2.3.1.1.1. By Value
        • 10.2.3.1.2. Market Share & Forecast
        • 10.2.3.1.2.1. By Type Market Share Analysis
        • 10.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 10.2.3.2. Argentina Vodka Market Outlook
        • 10.2.3.2.1. Market Size & Forecast
        • 10.2.3.2.1.1. By Value
        • 10.2.3.2.2. Market Share & Forecast
        • 10.2.3.2.2.1. By Type Market Share Analysis
        • 10.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 10.2.3.3. Colombia Vodka Market Outlook
        • 10.2.3.3.1. Market Size & Forecast
        • 10.2.3.3.1.1. By Value
        • 10.2.3.3.2. Market Share & Forecast
        • 10.2.3.3.2.1. By Type Market Share Analysis
        • 10.2.3.3.2.2. By Sales Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Vodka Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Brown-Forman Corporation
      • 14.1.1.1. Company Details
      • 14.1.1.2. Products
      • 14.1.1.3. Financials (As Per Availability)
      • 14.1.1.4. Key Market Focus & Geographical Presence
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Management Personnel
    • 14.1.2. Diageo plc
      • 14.1.2.1. Company Details
      • 14.1.2.2. Products
      • 14.1.2.3. Financials (As Per Availability)
      • 14.1.2.4. Key Market Focus & Geographical Presence
      • 14.1.2.5. Recent Developments
      • 14.1.2.6. Key Management Personnel
    • 14.1.3. Pernod Ricard
      • 14.1.3.1. Company Details
      • 14.1.3.2. Products
      • 14.1.3.3. Financials (As Per Availability)
      • 14.1.3.4. Key Market Focus & Geographical Presence
      • 14.1.3.5. Recent Developments
      • 14.1.3.6. Key Management Personnel
    • 14.1.4. Belvedere Vodka
      • 14.1.4.1. Company Details
      • 14.1.4.2. Products
      • 14.1.4.3. Financials (As Per Availability)
      • 14.1.4.4. Key Market Focus & Geographical Presence
      • 14.1.4.5. Recent Developments
      • 14.1.4.6. Key Management Personnel
    • 14.1.5. Bacardi Limited
      • 14.1.5.1. Company Details
      • 14.1.5.2. Products
      • 14.1.5.3. Financials (As Per Availability)
      • 14.1.5.4. Key Market Focus & Geographical Presence
      • 14.1.5.5. Recent Developments
      • 14.1.5.6. Key Management Personnel
    • 14.1.6. Constellation Brands, Inc.
      • 14.1.6.1. Company Details
      • 14.1.6.2. Products
      • 14.1.6.3. Financials (As Per Availability)
      • 14.1.6.4. Key Market Focus & Geographical Presence
      • 14.1.6.5. Recent Developments
      • 14.1.6.6. Key Management Personnel
    • 14.1.7. Proximo Spirits, Inc.
      • 14.1.7.1. Company Details
      • 14.1.7.2. Products
      • 14.1.7.3. Financials (As Per Availability)
      • 14.1.7.4. Key Market Focus & Geographical Presence
      • 14.1.7.5. Recent Developments
      • 14.1.7.6. Key Management Personnel
    • 14.1.8. Heineken N.V.
      • 14.1.8.1. Company Details
      • 14.1.8.2. Products
      • 14.1.8.3. Financials (As Per Availability)
      • 14.1.8.4. Key Market Focus & Geographical Presence
      • 14.1.8.5. Recent Developments
      • 14.1.8.6. Key Management Personnel
    • 14.1.9. Stoli Group USA, LLC
      • 14.1.9.1. Company Details
      • 14.1.9.2. Products
      • 14.1.9.3. Financials (As Per Availability)
      • 14.1.9.4. Key Market Focus & Geographical Presence
      • 14.1.9.5. Recent Developments
      • 14.1.9.6. Key Management Personnel
    • 14.1.10. Iceberg Vodka Corporation
      • 14.1.10.1. Company Details
      • 14.1.10.2. Products
      • 14.1.10.3. Financials (As Per Availability)
      • 14.1.10.4. Key Market Focus & Geographical Presence
      • 14.1.10.5. Recent Developments
      • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
  • 15.2. Target Type
  • 15.3. Target Sales Channel

16. About Us & Disclaimer