サンプル依頼リスト カート
  • English
  • Traditional Chinese
  • Simplified Chinese
デフォルト表紙
市場調査レポート
商品コード
1249389

ハードセルツァーの世界市場 - 産業規模、シェア、動向、機会、予測、 ABV含有量別、パッケージ別、流通チャネル別、地域別、競合分析（2018-2028年）

Hard Seltzer Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By ABV Content, By Packaging, By Distribution Channel, By Region, Competition
出版日: | 発行: TechSci Research | ページ情報: 英文 117 Pages | 納期: 2～3営業日

● お客様のご希望に応じて、既存データの加工や未掲載情報（例：国別セグメント）の追加などの対応が可能です。　 詳細はお問い合わせください。

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.14円

こちらのレポートには、数時間（ご購入金額の10%）分のアナリストへの質問／追加調査サービスが含まれております。

ハードセルツァーの世界市場 - 産業規模、シェア、動向、機会、予測、 ABV含有量別、パッケージ別、流通チャネル別、地域別、競合分析（2018-2028年）
出版日: 2023年03月01日
発行: TechSci Research
ページ情報: 英文 117 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 目次
概要

世界のハードセルツァー市場は、健康的な代替品としての認知度の向上と人気の高まりにより、予測期間中に力強い成長を遂げると予測されています。

米国、カナダ、オーストラリア、ニュージーランドなどの国々では、市場の成長が見られます。また、グルテンフリーで低カロリー、低炭水化物、低糖質であることから、通常のアルコール飲料の需要が急増しています。そのため、ハードセルツァーを飲むことの意義について、消費者の意識が高まっていることが注目されています。

健康志向の高まりがヴィーガン製品へのシフトを促す

同製品は、肥満問題や年代別のニーズに対応した幅広い選択肢と、植物由来の製品の人気が高まっていることから、市場は拡大しています。ハードセルツァーは、フルーツフレーバーのお酒入り炭酸水です。アルコール度数は4.5～7％で、1缶あたりのカロリーは100kcal以下のものが多いです。タンジェリン、レモン、スイカなど、さまざまな味があります。

英国、米国、カナダ、オーストラリアなどの先進国では、アルコール度数やカロリー、炭水化物を抑えた飲料の需要が高まると予測されています。グルテンフリーの飲料は、アレルギーやセリアック病を持つ人々がその利点を発見し、健康志向の消費者の間で人気が高まっています。また、グルテンフリーのハード炭酸飲料は、自己免疫疾患や炎症性疾患を持つ人々にとって有用であることが示されています。

市場成長を後押しする革新的な製品群

市場成長の大きな要因は、各製品カテゴリーにおいて、関連企業が革新的な新製品を発売する需要が加速していることです。例えば、肉の代用品を例にとると、Vizzyには4つのフレーバーがあり、12オンスのバラエティパックで提供されています。また、よく知られているパイナップルマンゴーは、24オンスの単品缶と6本入りパックがあります。Vizzyのターゲット市場は、25歳から35歳の若者で、自分の意思決定に意識が高く、糖分やカロリーがないことよりも、ポジティブな要素があることを重視するようになっています。

ハードセルツァー市場への投資の高まりが市場成長を促進する

多くの企業が自国の産業における潜在的な領域を特定し、地域戦略を展開しています。硬質炭酸飲料市場の動向として、市場参入企業による新製品導入のための研究開発投資の増加が挙げられます。硬質炭酸飲料業界の主要企業は、際立った特徴を持つ新製品を開発し、その地位を強化するために研究開発費を集中させています。例えば、Molson Coors Beverage Co.は、2022年6月に米国の硬質炭酸飲料市場の成長を後押しするための投資を再開します。フォートワースの施設での投資は、ハードセルツァー市場での地位を高めるためのモルソン・クアーズのより重要な取り組みの一部です。さらに、ベルギーの大手醸造会社AB InBevのアメリカ部門であるAnheuser-Buschは、セルツァーの生産能力を高めるために、2022年4月にセントルイスの醸造所に5,000万米ドルを投資する予定です。

利用可能なカスタマイズ

与えられた市場データをもとに、TechSci Researchは企業の特定のニーズに応じてカスタマイズを提供します。本レポートでは、以下のカスタマイズが可能です：

会社設立

  • 追加市場プレイヤー（最大5社）の詳細分析およびプロファイリング

目次

第1章 イントロダクション

  • 製品概要
  • 本レポートの主なハイライト
  • 対象市場
  • 対象となる市場セグメンテーション
  • 対象期間

第2章 調査手法

  • 調査目的
  • ベースライン調査手法
  • 主要産業パートナー
  • 主な協会と二次情報
  • 調査手法
  • データの三角測量と検証
  • 前提条件と限界

第3章 エグゼクティブサマリー

  • 市場概要
  • 市場予測
  • 主要地域
  • 主要セグメント

第4章 顧客の声分析（B2C市場）

  • サンプルサイズの決定
  • 回答者の属性
    • 男女別
    • 年代別
    • 職業別
  • ブランド認知度
  • 購入意思決定に影響を与える要因
  • 顧客満足度
  • 購入後に直面した課題

第5章 世界の硬質炭酸飲料の市場展望

  • 市場規模・予測
    • 金額
    • 分量
  • 市場シェアと予測
    • ABV含有量別市場シェア分析（5％未満、5％未満、5％以上）
    • パッケージ別市場シェア分析（ボトル、缶）
    • 流通チャネル別市場シェア分析（オントレード、スーパーマーケット／ハイパーマーケット、専門店、オンライン、その他（コンビニエンスストアなど））
    • 地域別市場シェア分析
    • 企業別シェア分析
  • 世界の硬質炭酸飲料の市場マッピングと機会評価
    • ABVコンテンツ別市場マッピングと機会評価
    • パッケージ別市場マッピングと機会評価
    • 流通チャネル別市場マッピングと機会評価
    • 地域別マーケットマッピング＆機会評価

第6章 北米の硬質炭酸飲料の市場展望

  • 市場規模・予測
    • 金額
    • 分量
  • 市場シェアと予測
    • ABV含有量別市場シェア分析
    • パッケージ別市場シェア分析
    • 流通チャネル別市場シェア分析
    • 国別

第7章 欧州硬質炭酸飲料の市場展望

  • 市場規模・予測
    • 金額
    • 分量
  • 市場シェアと予測
    • ABV含有量別市場シェア分析
    • パッケージ別市場シェア分析
    • 流通チャネル別市場シェア分析
    • 国別

第8章 アジア太平洋地域の硬質炭酸飲料市場の展望

  • 市場規模・予測
    • 金額
    • 分量
  • 市場シェアと予測
    • ABV含有量別市場シェア分析
    • パッケージ別市場シェア分析
    • 流通チャネル別市場シェア分析
    • 国別

第9章 南米の硬質炭酸飲料の市場展望

  • 市場規模・予測
    • 金額
    • 分量
  • 市場シェアと予測
    • ABV含有量別市場シェア分析
    • パッケージ別市場シェア分析
    • 流通チャネル別市場シェア分析
    • 国別

第10章 中東・アフリカの硬質炭酸飲料の市場展望

  • 市場規模・予測
    • 金額
    • 分量
  • 市場シェアと予測
    • ABV含有量別市場シェア分析
    • パッケージ別市場シェア分析
    • 流通チャネル別市場シェア分析
    • 国別

第11章 市場力学

  • ドライバ
    • 成長する健康意識
    • アルコール飲料のオンライン販売の増加
    • 硬質炭酸飲料の豊富なフレーバーバリエーション
  • 課題すること
    • 政府の厳しい法律
    • ハード炭酸飲料の認知度の低さ

第12章 硬質炭酸飲料の世界市場に対するCOVID-19の影響

  • インパクトアセスメントモデル
    • 影響を受ける主なセグメント
    • 影響を受ける主な地域
    • 影響を受ける主な国
    • 影響を受ける主な流通チャネル

第13章 市場の動向と開拓

  • 革新的な製品の発売
  • ノンアルコール企業別投資の増加
  • スピリッツドリンクへの嗜好の高まり
  • 消費者の生活習慣の急激な変化
  • 新興国における需要の急増

第14章 ポーターのファイブフォースモデル

  • 競争企業間の敵対関係
  • 買い手の交渉力
  • 供給企業の交渉力
  • 新規参入業者の脅威
  • 代替品の脅威

第15章 SWOT分析

  • ストレングス
  • 弱点
  • 機会
  • 脅威

第16章 競合情勢

  • 企業プロファイル
    • Anheuser-Busch Companies LLC
      • 会社概要
      • 製品・サービス
      • 財務（報告されているもの）
      • 主要市場の焦点と地理的プレゼンス
      • 最近の動向
      • キーマネジメントパーソン
    • Boston Beer Company
    • Molson Coors Beverage Company
    • Diageo North America Inc.
    • Mark Anthony Brands International
    • E. & J. Gallo Winery (High Noon Spirits Company)
    • Heineken USA Incorporated
    • Oskar Blues Brewery Holding Co LLC
    • Constellation Brands, Inc.
    • San Juan Seltzer Inc.

第17章 戦略的提言/アクションプラン

  • 主な注力分野
  • 対象地域・国
  • ターゲットABVコンテンツ
  • ターゲットとする流通チャネル

（注：企業リストは、お客様のご要望に応じてカスタマイズ可能です。）

目次
Product Code: 14216

The global hard seltzer market is anticipated to project robust growth in the forecast period because of increasing awareness and the growing popularity of a healthy alternative worldwide. The market is witnessing growth in countries like the United States, Canada, Australia, and New Zealand. Moreover, the market is witnessing a surge in demand for regular alcoholic drinks as it is gluten-free with a low calorie, carbohydrate, and sugar content. Therefore, the focus of growing awareness among consumers on the significance of consuming hard seltzer is constantly on boost.

The market of Hard Seltzer is expected to witness a sudden surge in competition for manufacturing and supplying from another developing category, with the growing preference for low-ABV, sparkling-wine spritzes across the globe. While hard seltzer has taken market share away from beer, wine, and spirits, the sparkling-wine sector has been the most significantly impacted. According to Nielsen's research, households with sparkling wine consumers spent an average of USD 43 on hard seltzer last year, followed by families with spirits consumers who spent an average of USD 41 and households with beer/malt/cider consumers with an average spend of 37 USD.

Women, millennials, and higher-income households were the most fans when hard seltzers emerged. As per the data collected by New York-based company Cowen Inc. in March 2020, white consumers have the greatest absolute hard seltzer prevalence among ethnic groups at roughly 19%. Black/African Americans, Hispanic/Latinos, and Asian ethnic groups all have a prevalence rate of about 12%. According to the poll, consumers in the USD 50,000 to USD 99,000 income group had the highest incidence accounting for roughly 38% regarding income levels. The respondents in the cohort with the lowest income, less than USD 25,000, had the lowest incidence, around 17%.

It's also more accessible, safer, and less expensive for outdoor drinkers to bring hard seltzer than to mix up a pitcher of Aperol Spritz. This is why more than half of respondents to a 2019 Nielsen survey cited it as a reason for buying canned cocktails and hard seltzers. This convenience factor is more significant than ever during the COVID-19 and social distancing due to visiting bar restrictions. As a result, the product saw an increase in market demand. For instance, there were ten hard seltzer brands in 2018, 26 in 2019, and more than 65 brands worldwide in 2020.

Growing Health Consciousness Influencing Shift Towards Vegan Products

The market is expanding due to the wide availability of options in the product category, satisfying particular needs linked with the issue of obesity and age requirements, followed by the rising popularity of plant-based products. Hard seltzer is essentially fruit-flavored, boozy, carbonated water. Most hard seltzers have an alcohol content of 4.5-7% and have no more than 100 calories per can. It comes in various tastes, including tangerine, lemon, and watermelon.

In developed nations like the United Kingdom, the United States, Canada, and Australia, the demand for beverages with minimal alcohol content, calories, and carbohydrates is projected to increase. Gluten-free drinks are becoming more popular among health-conscious consumers as people with allergies or celiac disease discover their advantages of them. Gluten-free hard seltzer drinks have also been shown to be helpful for people with autoimmune disorders and inflammatory diseases.

Innovating Offerings Aiding the Market Growth

A significant factor in the market's growth is the accelerating demand for launching new and innovative products by relevant companies within each product category. For instance, consider the example of the meat substitute category; Vizzy comes in four flavors and is offered in 12-ounce variety packs. Additionally, single 24-ounce cans and six-packs of the well-liked Pineapple Mango are available. Young adults between the ages of 25 and 35 who are conscious of their decisions and increasingly value the presence of positives above the absence of sugar and calories make up Vizzy's target market.

Rising Investment in Hard Seltzer Market Driving the Market Growth

Numerous businesses identify potential areas in the industry for their nations and develop regional strategies. A prominent trend gaining traction in the hard seltzer market is the increase in investment made by market participants in their R&D to introduce novel products. Major players in the hard seltzer industry are concentrating their R & D spending on creating new products with standout features and strengthening their position. For instance, Molson Coors Beverage Co. will restart its investment to push the growth of the US hard seltzer market in June 2022. The investment at a Fort Worth facility is part of a more significant effort by Molson Coors to increase its position in the hard seltzer market. Additionally, to increase its capacity for producing seltzer, Anheuser-Busch, the American division of Belgian brewing giant AB InBev, would invest USD 50 million in its St. Louis brewery in April 2022.

Market Segmentation

The global hard seltzer market is segmented on ABV content, packaging, distribution channel, region, and competitional landscape. Based on ABV Content, the market is further fragmented into Equals to 5%, Less than 5%, and More than 5%. Based on Packaging, the market is categorized into Bottles and Cans. Based on distribution channels, the market is segmented into On-trade, Supermarkets/Hypermarkets, Specialty Stores, Online, and Others (Convenience Stores, etc.). The market analysis also studies the regional segmentation divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

Company Profiles

Anheuser-Busch Companies LLC, Boston Beer Company, Molson Coors Beverage Company, Diageo North America Inc., Mark Anthony Brands International, E. & J. Gallo Winery (High Noon Spirits Company), Heineken USA Incorporated, Oskar Blues Brewery Holding Co LLC, Constellation Brands, Inc., San Juan Seltzer Inc., are among the major market players in the global platform that lead the market growth of the global hard seltzer market. To remain competitive in the market, companies are focusing on maximizing their reach. For instance, in May 2022, Mark Anthony Brands International increased its awareness campaign for its White Claw hard seltzer brand at UK festivals by spending more than £4 million on a marketing campaign.

Report Scope

In this report, the global Hard Seltzer market has been segmented into the following categories, in addition to the industry trends, which have also been detailed below:

Hard Seltzer Market, By ABV Content:

  • Equals to 5%
  • Less than 5%
  • More than 5%

Hard Seltzer Market, By Packaging:

  • Bottle
  • Cans

Hard Seltzer Market, By Distribution Channel:

  • On-trade
  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Online
  • Others

Hard Seltzer Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Spain
    • Switzerland
    • Netherland
  • Asia-Pacific
    • China
    • India
    • Japan
    • Malaysia
    • South Korea
    • Australia
    • New Zealand
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • Israel
    • Saudi Arabia
    • South Africa
    • Iran
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global hard seltzer market.

Available Customizations

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Formation

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis (B2C Market)

  • 4.1. Sample Size Determination
  • 4.2. Respondent Demographics
    • 4.2.1. By Gender
    • 4.2.2. By Age
    • 4.2.3. By Occupation
  • 4.3. Brand Awareness
  • 4.4. Factors Influencing Purchase Decision
  • 4.5. Customer Satisfaction
  • 4.6. Challenges Faced Post Purchase

5. Global Hard Seltzer Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
    • 5.1.2. By Volume
  • 5.2. Market Share & Forecast
    • 5.2.1. By ABV Content Market Share Analysis (Equals to 5%, Less than 5%, and More than 5%)
    • 5.2.2. By Packaging Market Share Analysis (Bottle, Cans)
    • 5.2.3. By Distribution Channel Market Share Analysis (On-trade, Supermarkets/Hypermarkets, Specialty Stores, Online and Others (Convenience Stores, etc.))
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. Europe Market Share Analysis
      • 5.2.4.3. Asia -Pacific Market Share Analysis
      • 5.2.4.4. South America Market Share Analysis
      • 5.2.4.5. Middle East & Africa Market Share Analysis
    • 5.2.5. By Company Market Share Analysis
  • 5.3. Global Hard Seltzer Market Mapping & Opportunity Assessment
    • 5.3.1. By ABV Content Market Mapping & Opportunity Assessment
    • 5.3.2. By Packaging Market Mapping & Opportunity Assessment
    • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Hard Seltzer Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
    • 6.1.2. By Volume
  • 6.2. Market Share & Forecast
    • 6.2.1. By ABV Content Market Share Analysis
    • 6.2.2. By Packaging Market Share Analysis
    • 6.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4. By Country
      • 6.2.4.1. United States Hard Seltzer Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.1.2. By Volume
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By ABV Content Market Share Analysis
        • 6.2.4.1.2.2. By Packaging Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.2. Canada Hard Seltzer Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.1.2. By Volume
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By ABV Content Market Share Analysis
        • 6.2.4.2.2.2. By Packaging Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.3. Mexico Hard Seltzer Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.1.2. By Volume
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By ABV Content Market Share Analysis
        • 6.2.4.3.2.2. By Packaging Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Hard Seltzer Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
    • 7.1.2. By Volume
  • 7.2. Market Share & Forecast
    • 7.2.1. By ABV Content Market Share Analysis
    • 7.2.2. By Packaging Market Share Analysis
    • 7.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4. By Country
      • 7.2.4.1. United Kingdom Hard Seltzer Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.1.2. By Volume
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By ABV Content Market Share Analysis
        • 7.2.4.1.2.2. By Packaging Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.2. Germany Hard Seltzer Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.1.2. By Volume
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By ABV Content Market Share Analysis
        • 7.2.4.2.2.2. By Packaging Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.3. Italy Hard Seltzer Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.1.2. By Volume
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By ABV Content Market Share Analysis
        • 7.2.4.3.2.2. By Packaging Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.4. France Hard Seltzer Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.1.2. By Volume
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By ABV Content Market Share Analysis
        • 7.2.4.4.2.2. By Packaging Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.5. Spain Hard Seltzer Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.1.2. By Volume
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By ABV Content Market Share Analysis
        • 7.2.4.5.2.2. By Packaging Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.6. Switzerland Hard Seltzer Market Outlook
        • 7.2.4.6.1. Market Size & Forecast
        • 7.2.4.6.1.1. By Value
        • 7.2.4.6.1.2. By Volume
        • 7.2.4.6.2. Market Share & Forecast
        • 7.2.4.6.2.1. By ABV Content Market Share Analysis
        • 7.2.4.6.2.2. By Packaging Market Share Analysis
        • 7.2.4.6.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.7. Netherlands Hard Seltzer Market Outlook
        • 7.2.4.7.1. Market Size & Forecast
        • 7.2.4.7.1.1. By Value
        • 7.2.4.7.1.2. By Volume
        • 7.2.4.7.2. Market Share & Forecast
        • 7.2.4.7.2.1. By ABV Content Market Share Analysis
        • 7.2.4.7.2.2. By Packaging Market Share Analysis
        • 7.2.4.7.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Hard Seltzer Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
    • 8.1.2. By Volume
  • 8.2. Market Share & Forecast
    • 8.2.1. By ABV Content Market Share Analysis
    • 8.2.2. By Packaging Market Share Analysis
    • 8.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4. By Country
      • 8.2.4.1. China Hard Seltzer Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.1.2. By Volume
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By ABV Content Market Share Analysis
        • 8.2.4.1.2.2. By Packaging Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.2. India Hard Seltzer Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.1.2. By Volume
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By ABV Content Market Share Analysis
        • 8.2.4.2.2.2. By Packaging Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.3. Japan Hard Seltzer Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.1.2. By Volume
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By ABV Content Market Share Analysis
        • 8.2.4.3.2.2. By Packaging Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.4. Malaysia Hard Seltzer Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.1.2. By Volume
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By ABV Content Market Share Analysis
        • 8.2.4.4.2.2. By Packaging Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.5. South Korea Hard Seltzer Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.1.2. By Volume
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By ABV Content Market Share Analysis
        • 8.2.4.5.2.2. By Packaging Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.6. Australia Hard Seltzer Market Outlook
        • 8.2.4.6.1. Market Size & Forecast
        • 8.2.4.6.1.1. By Value
        • 8.2.4.6.1.2. By Volume
        • 8.2.4.6.2. Market Share & Forecast
        • 8.2.4.6.2.1. By ABV Content Market Share Analysis
        • 8.2.4.6.2.2. By Packaging Market Share Analysis
        • 8.2.4.6.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.7. New Zealand Hard Seltzer Market Outlook
        • 8.2.4.7.1. Market Size & Forecast
        • 8.2.4.7.1.1. By Value
        • 8.2.4.7.1.2. By Volume
        • 8.2.4.7.2. Market Share & Forecast
        • 8.2.4.7.2.1. By ABV Content Market Share Analysis
        • 8.2.4.7.2.2. By Packaging Market Share Analysis
        • 8.2.4.7.2.3. By Distribution Channel Market Share Analysis

9. South America Hard Seltzer Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
    • 9.1.2. By Volume
  • 9.2. Market Share & Forecast
    • 9.2.1. By ABV Content Market Share Analysis
    • 9.2.2. By Packaging Market Share Analysis
    • 9.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4. By Country
      • 9.2.4.1. Brazil Hard Seltzer Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.1.2. By Volume
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By ABV Content Market Share Analysis
        • 9.2.4.1.2.2. By Packaging Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.2. Argentina Hard Seltzer Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.1.2. By Volume
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By ABV Content Market Share Analysis
        • 9.2.4.2.2.2. By Packaging Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.3. Colombia Hard Seltzer Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.1.2. By Volume
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By ABV Content Market Share Analysis
        • 9.2.4.3.2.2. By Packaging Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis

10. Middle East & Africa Hard Seltzer Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
    • 10.1.2. By Volume
  • 10.2. Market Share & Forecast
    • 10.2.1. By ABV Content Market Share Analysis
    • 10.2.2. By Packaging Market Share Analysis
    • 10.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4. By Country
      • 10.2.4.1. Iran Hard Seltzer Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.1.2. By Volume
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By ABV Content Market Share Analysis
        • 10.2.4.1.2.2. By Packaging Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.2. South Africa Hard Seltzer Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.1.2. By Volume
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By ABV Content Market Share Analysis
        • 10.2.4.2.2.2. By Packaging Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.3. Turkey Hard Seltzer Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.1.2. By Volume
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By ABV Content Market Share Analysis
        • 10.2.4.3.2.2. By Packaging Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.4. Saudi Arabia Hard Seltzer Market Outlook
        • 10.2.4.4.1. Market Size & Forecast
        • 10.2.4.4.1.1. By Value
        • 10.2.4.4.1.2. By Volume
        • 10.2.4.4.2. Market Share & Forecast
        • 10.2.4.4.2.1. By ABV Content Market Share Analysis
        • 10.2.4.4.2.2. By Packaging Market Share Analysis
        • 10.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.5. Israel Hard Seltzer Market Outlook
        • 10.2.4.5.1. Market Size & Forecast
        • 10.2.4.5.1.1. By Value
        • 10.2.4.5.1.2. By Volume
        • 10.2.4.5.2. Market Share & Forecast
        • 10.2.4.5.2.1. By ABV Content Market Share Analysis
        • 10.2.4.5.2.2. By Packaging Market Share Analysis
        • 10.2.4.5.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
    • 11.1.1. Growing Health Consciousness
    • 11.1.2. Increase in Online Sales of Alcoholic Beverages
    • 11.1.3. Wide Variety of Flavors offered under Hard Seltzer
  • 11.2. Challenges
    • 11.2.1. Stringent Government Laws
    • 11.2.2. Lack of Awareness for Hard Seltzer

12. Impact of COVID-19 on Global Hard Seltzers Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted
    • 12.1.4. Key Distribution Channel Impacted

13. Market Trends & Developments

  • 13.1. Innovative Product Launch
  • 13.2. Rising investment by Non-Alcoholic Companies
  • 13.3. Growing preference towards Spirited Drinks
  • 13.4. Rapid Change in Consumer Habits
  • 13.5. Surging demand in Developing Countries

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyers
  • 14.3. Bargaining Power of Suppliers
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strengths
  • 15.2. Weaknesses
  • 15.3. Opportunities
  • 15.4. Threats

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. Anheuser-Busch Companies LLC
      • 16.1.1.1. Company Details
      • 16.1.1.2. Products & Services
      • 16.1.1.3. Financial (As reported)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Developments
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. Boston Beer Company
      • 16.1.2.1. Company Details
      • 16.1.2.2. Products & Services
      • 16.1.2.3. Financial (As reported)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Developments
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Molson Coors Beverage Company
      • 16.1.3.1. Company Details
      • 16.1.3.2. Products & Services
      • 16.1.3.3. Financial (As reported)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Developments
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. Diageo North America Inc.
      • 16.1.4.1. Company Details
      • 16.1.4.2. Products & Services
      • 16.1.4.3. Financial (As reported)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Developments
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. Mark Anthony Brands International
      • 16.1.5.1. Company Details
      • 16.1.5.2. Products & Services
      • 16.1.5.3. Financial (As reported)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Developments
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. E. & J. Gallo Winery (High Noon Spirits Company)
      • 16.1.6.1. Company Details
      • 16.1.6.2. Products & Services
      • 16.1.6.3. Financial (As reported)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Developments
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. Heineken USA Incorporated
      • 16.1.7.1. Company Details
      • 16.1.7.2. Products & Services
      • 16.1.7.3. Financial (As reported)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Developments
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. Oskar Blues Brewery Holding Co LLC
      • 16.1.8.1. Company Details
      • 16.1.8.2. Products & Services
      • 16.1.8.3. Financial (As reported)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Developments
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. Constellation Brands, Inc.
      • 16.1.9.1. Company Details
      • 16.1.9.2. Products & Services
      • 16.1.9.3. Financial (As reported)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Developments
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. San Juan Seltzer Inc.
      • 16.1.10.1. Company Details
      • 16.1.10.2. Products & Services
      • 16.1.10.3. Financial (As reported)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Developments
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Regions & Countries
  • 17.3. Target ABV Content
  • 17.4. Target Distribution Channel

(Note: The companies list can be customized based on the client requirements.)