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市場調査レポート
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1662470

AdTechの世界市場レポート 2025年

AdTech Global Market Report 2025


出版日
ページ情報
英文 200 Pages
納期
2~10営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
AdTechの世界市場レポート 2025年
出版日: 2025年02月25日
発行: The Business Research Company
ページ情報: 英文 200 Pages
納期: 2~10営業日
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  • 概要
  • 目次
概要

AdTechの市場規模は、今後数年間で力強い成長が見込まれます。2029年には年間平均成長率(CAGR)9.7%で1兆1,533億9,000万米ドルに成長します。予測期間の成長は、プライバシー規制とコンプライアンス、新しい広告フォーマットの登場、AIと機械学習の登場、動画広告の優位性、クロスチャネル広告ソリューションに起因すると考えられます。予測期間における主な動向としては、コンテクスチュアル広告の復活、広告の透明性を高めるブロックチェーン、ダイナミッククリエイティブ最適化(DCO)、コネクテッドTV(CTV)への広告予算のシフト、アダプティブ広告とコンテクスチュアル広告、eコマースの統合などが挙げられます。

デジタル広告に対する需要の高まりは、AdTech市場の急成長の原動力となっています。ウェブサイトやストリーミングプラットフォームなどのオンラインチャネルを通じて行われるデジタル広告は、AdTechソフトウェアプラットフォームを利用しています。これらのプラットフォームは広告枠の購入を容易にし、ブランドや代理店にとってより効率的なキャンペーン計画と測定を可能にします。Simplilearn Solutions Pvt.Ltd.が2023年2月に発表したレポートによると、世界のデジタル広告費は2022年に2.4%増加し、2024年には6,450億米ドルにまで急増すると予測されており、2022年の3,890億米ドルから大幅な増加を示しています。このデジタル広告需要の急増は、AdTech市場の拡大を推進する極めて重要な触媒となっています。

モバイル機器の普及が進んでいることが、今後数年間のAdTech市場の成長を促進すると予想されています。モバイル機器は携帯可能な電子機器であり、小型・軽量で、一般的に内蔵バッテリーで駆動するため、ユーザーは固定された場所に縛られることなく持ち運んで使用することができます。モバイルプラットフォームは様々な文脈でユーザーの注目を集めることができ、データ分析やAIの進歩と相まって、広告主はより関連性の高い魅力的なコンテンツを提示することができます。モバイル中心の広告へのシフトは、マーケティング戦略を変革するだけでなく、AdTech市場全体の成長にも貢献しています。たとえば、スイスに本部を置き、技術や通信に関するさまざまな問題に取り組む国連の機関である国際通信連合は、2022年11月、2022年までに10歳以上の個人の73%がスマートフォンを利用するようになり、インターネットを利用する人口の割合が7%増加すると予測しました。そのため、モバイル機器の普及拡大がAdTech市場に拍車をかけています。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 市場動向と戦略

第4章 市場:金利、インフレ、地政学、コロナ禍、回復が市場に与える影響を含むマクロ経済シナリオ

第5章 世界の成長分析と戦略分析フレームワーク

  • 世界のAdTech市場のPESTEL分析(政治、社会、技術、環境、法的要因、促進要因、抑制要因)
  • 最終用途産業の分析
  • 世界のAdTech市場:成長率分析
  • 世界のAdTech市場の実績:規模と成長、2019~2024年
  • 世界のAdTech市場の予測:規模と成長、2024~2029年、2034年
  • 世界のAdTech総アドレス可能市場(TAM)

第6章 市場セグメンテーション

  • 世界のAdTech市場:製品タイプ別、実績と予測、2019~2024年、2024~2029年、2034年
  • ウェブベース
  • クラウドベース
  • オンプレミス
  • その他
  • 世界のAdTech市場:ソリューション別、実績と予測、2019~2024年、2024~2029年、2034年
  • デマンドサイドプラットフォーム(DSP)
  • サプライサイドプラットフォーム(SSP)
  • 広告ネットワーク
  • データ管理プラットフォーム(DMP)
  • その他
  • 世界のAdTech市場:広告タイプ別、実績と予測、2019~2024年、2024~2029年、2034年
  • プログラマティック広告
  • 検索広告
  • ディスプレイ広告
  • モバイル広告
  • メールマーケティング
  • ネイティブ広告
  • その他
  • 世界のAdTech市場:用途別、実績と予測、2019~2024年、2024~2029年、2034年
  • 大企業
  • 中小企業
  • その他
  • 世界のAdTech市場:業界別、実績と予測、2019~2024年、2024~2029年、2034年
  • メディア・エンターテイメント
  • BFSI(銀行、金融サービス、保険)
  • 教育
  • 小売・消費財
  • IT・通信
  • ヘルスケア
  • その他
  • 世界のAdTech市場:ウェブベースのサブセグメンテーション:タイプ別、実績と予測、2019~2024年、2024~2029年、2034年
  • 広告配信プラットフォーム
  • デマンドサイドプラットフォーム(DSP)
  • 世界のAdTech市場:クラウドベースのサブセグメンテーション:タイプ別、実績と予測、2019~2024年、2024~2029年、2034年
  • プログラマティック広告ソリューション
  • データ管理プラットフォーム(DMP)
  • 世界のAdTech市場:オンプレミスのサブセグメンテーション:タイプ別、実績と予測、2019~2024年、2024~2029年、2034年
  • 社内広告管理ソリューション
  • カスタム広告テクノロジーソリューション
  • 世界のAdTech市場:その他のサブセグメンテーション:タイプ別、実績と予測、2019~2024年、2024~2029年、2034年
  • モバイル広告ソリューション
  • アフィリエイトマーケティングプラットフォーム

第7章 地域別・国別分析

  • 世界のAdTech市場:地域別、実績と予測、2019~2024年、2024~2029年、2034年
  • 世界のAdTech市場:国別、実績と予測、2019~2024年、2024~2029年、2034年

第8章 アジア太平洋市場

第9章 中国市場

第10章 インド市場

第11章 日本市場

第12章 オーストラリア市場

第13章 インドネシア市場

第14章 韓国市場

第15章 西欧市場

第16章 英国市場

第17章 ドイツ市場

第18章 フランス市場

第19章 イタリア市場

第20章 スペイン市場

第21章 東欧市場

第22章 ロシア市場

第23章 北米市場

第24章 米国市場

第25章 カナダ市場

第26章 南米市場

第27章 ブラジル市場

第28章 中東市場

第29章 アフリカ市場

第30章 競合情勢と企業プロファイル

  • AdTech市場:競合情勢
  • AdTech市場:企業プロファイル
    • Google LLC Overview, Products and Services, Strategy and Financial Analysis
    • Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
    • Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
    • Criteo SA Overview, Products and Services, Strategy and Financial Analysis
    • Adobe Inc. Overview, Products and Services, Strategy and Financial Analysis

第31章 その他の大手企業と革新的企業

  • Amazon.com Inc.
  • The Trade Desk
  • Alibaba Group Holding Limited.
  • Salesforce Inc.
  • Telaria Inc.
  • Mobvista Co. Ltd.
  • Magnet Digital.io
  • Microsoft Incorporation
  • WPP plc
  • Omnicom Group Inc.
  • The Interpublic Group of Companies Inc.
  • MediaMath Inc.
  • 4INFO Inc.
  • Adtile Technologies Incorporated
  • Afilias Inc.

第32章 世界の市場競合ベンチマーキングとダッシュボード

第33章 主要な合併と買収

第34章 最近の市場動向

第35章 市場の潜在力が高い国、セグメント、戦略

  • AdTech市場2029年:新たな機会を提供する国
  • AdTech市場2029年:新たな機会を提供するセグメント
  • AdTech市場2029年:成長戦略
    • 市場動向に基づく戦略
    • 競合の戦略

第36章 付録

目次
Product Code: r23105

Advertising technology, often referred to as ad tech, encompasses a range of tools and software employed by advertisers to connect with audiences, execute digital advertising campaigns, and assess their impact. Ad tech is oriented towards the creation of data-driven marketing strategies tailored to suit the preferences of the target audience.

The primary product types within the ad tech market include web-based, cloud-based, on-premise, and other variants. A web-based system enables users to access a software platform through a computer and an internet connection. This approach allows multiple users to access the same version of an application, facilitating collaborative use of web-based advertising technology.

The various solutions include demand-side platforms (DSPs), supply-side platforms (SSPs), ad networks, data management platforms (DMPs), and others. The various advertising types include programmatic advertising, search advertising, display advertising, mobile advertising, email marketing, native advertising, and others. These are applied in various applications such as large enterprises, small and medium-sized enterprises (SMEs), and others, and are used by various industry verticals such as media and entertainment, BFSI (banking, financial services, and insurance), education, retail, and consumer goods, IT and telecom, healthcare, and others.

The adtech market size has grown strongly in recent years. It will grow from $731.14 billion in 2024 to $795.41 billion in 2025 at a compound annual growth rate (CAGR) of 8.8%. The growth in the historic period can be attributed to digital advertising growth, targeted advertising, data analytics and insights, programmatic advertising, mobile advertising surge.

The adtech market size is expected to see strong growth in the next few years. It will grow to $1153.39 billion in 2029 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to privacy regulations and compliance, emergence of new ad formats, emergence of AI and machine learning, video advertising dominance, cross-channel advertising solutions. Major trends in the forecast period include contextual advertising resurgence, blockchain for ad transparency, dynamic creative optimization (DCO), shifting ad budgets to connected TV (CTV), adaptive and context-aware advertising, e-commerce integration.

The escalating demand for digital advertising stands as a driving force behind the burgeoning growth of the ad tech market. Digital advertising, conducted through online channels such as websites and streaming platforms, utilizes ad tech software platforms. These platforms facilitate the purchase of advertising space, enabling more efficient campaign planning and measurement for brands and agencies. According to a report by Simplilearn Solutions Pvt. Ltd. in February 2023, global digital advertising expenditures increased by 2.4% in 2022 and are projected to soar to $645 billion by 2024, marking a substantial rise from $389 billion in 2022. This surge in digital advertising demand serves as a pivotal catalyst propelling the ad tech market's expansion.

The growing prevalence of mobile devices is anticipated to drive the growth of the ad-tech market in the coming years. Mobile devices are portable electronic gadgets that are small, lightweight, and typically powered by an internal battery, allowing users to carry and use them without being tethered to a fixed location. The mobile platform's capability to capture user attention in various contexts, combined with advancements in data analytics and AI, enables advertisers to present more relevant and engaging content. This shift toward mobile-centric advertising is not only transforming marketing strategies but also contributing to the overall growth of the ad-tech market. For example, in November 2022, the International Telecommunication Union, a Switzerland-based agency of the United Nations that addresses a variety of technology and communication issues, projected that by 2022, 73% of individuals aged 10 and older would have access to a smartphone, reflecting a 7% increase in the proportion of the population using the Internet. Therefore, the expanding proliferation of mobile devices is fueling the ad-tech market.

Technological advancement emerges as a prominent trend shaping the ad tech market landscape. Major industry players are dedicated to innovating solutions aimed at fortifying their market positions. For instance, in June 2022, Vodafone Idea Limited launched its Vi Ads platform, leveraging artificial intelligence (AI) and machine learning (ML) to offer marketers a programmatic media buying platform. Vi Ads presents a self-service interface empowering marketers with complete campaign control across multiple channels, including Vi-owned digital media such as Vi App, Vi Movies, TV App, as well as traditional channels such as SMS and IVR calls. This combination of advanced functionalities and user-friendly features caters to both large agencies and small-medium businesses, reflecting the increasing emphasis on technological innovation within the ad tech market.

Prominent entities within the ad-tech market are adopting a strategic partnership approach to elevate their advertising solutions. Strategic partnerships involve leveraging mutual strengths and resources for collective benefits and success. For instance, in January 2023, MGID, a US-based ad-tech services provider, announced a strategic partnership with G/O Media Inc. This collaboration is designed to leverage MGID's multi-format upscale demand, brand-safety approaches, and award-winning technology. The partnership emphasizes MGID's commitment to enhancing advertising solutions, offering advertisers improved Return on Advertising Spend (ROAS) in a brand-safe environment. MGID's contextual intelligence audience segmentation service will be utilized across an expanding roster of premium publishers, including renowned publications such as Microsoft, Newsweek, Real Clear Politics, The Times of India, and more. G/O Media Inc., a US-based company overseeing several digital media outlets, joins hands with MGID in this transformative partnership.

In February 2023, Marketing Technology Solutions (MTS), a US-based marketing technology firm providing advertising services, acquired a 67% stake in Buzzoola Group, comprising Buzzoola Internet Technologies LLC and Buzzoola Advertising Technologies LLC, for an undisclosed sum. This strategic acquisition by MTS aims to bolster its ad tech development, expedite advancements in its ad tech business, and solidify its position within the advertising market. Buzzoola Group, a Russian-based advertising technology company, becomes an integral part of MTS, consolidating their strengths to drive innovations and capture a larger share of the advertising landscape.

Major companies operating in the adtech market include Google LLC, Meta Platforms Inc., Oracle Corporation, Criteo SA, Adobe Inc., Amazon.com Inc., The Trade Desk, Alibaba Group Holding Limited., Salesforce Inc., Telaria Inc., Mobvista Co. Ltd., Magnet Digital.io, Microsoft Incorporation, WPP plc, Omnicom Group Inc., The Interpublic Group of Companies Inc., MediaMath Inc., 4INFO Inc., Adtile Technologies Incorporated, Afilias Inc., Xandr Inc., mBlox Inc., Media.net, Metaverse Mod Squad Inc., Neustar Inc., Newsmax Media Inc., OpenMarket Inc., OpenX Technologies Inc., OrangeSoda Inc., Proxim.ai Inc., Quantcast Corporation, Magnite Inc., Taboola Inc., StackAdapt Inc.

North America was the largest region in the Ad tech market in 2024. The regions covered in the adtech market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the adtech market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The Ad tech market consists of revenues earned by entities by providing advertising technology services such as display advertising, video advertising, mobile advertising, and native advertising technology services. The market value includes the value of related goods sold by the service provider or included within the service offering. The advertising technology market also includes sales of different types of devices such as computer, computer peripherals used in providing advertising technology services. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

AdTech Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on adtech market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for adtech ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The adtech market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

  • Markets Covered:1) By Product Type: Web-based; Cloud-Based; On-Premise; Other Products
  • 2) By Solution: Demand-Side Platforms (DSPs); Supply-Side Platforms (SSPs); Ad Networks; Data Management Platforms (DMPs); Others Solutions
  • 3) By Advertising Type: Programmatic Advertising; Search Advertising; Display Advertising; Mobile Advertising; Email Marketing; Native Advertising; Others Advertisings
  • 4) By Application: Large Enterprises; Small And Medium-Sized Enterprises (SMEs); Other Applications
  • 5) By Industry Vertical: Media And Entertainment; BFSI(Banking, Financial Services And Insurance); Education; Retail And Consumer Goods; IT And Telecom; Healthcare; Others Industry Verticals
  • Subsegments:
  • 1) By Web-Based: Ad Serving Platforms; Demand-Side Platforms (DSPs)
  • 2) By Cloud-Based: Programmatic Advertising Solutions; Data Management Platforms (DMPs)
  • 3) By On-premise: In-House Ad Management Solutions; Custom Ad Technology Solutions
  • 4) By Other Products: Mobile Advertising Solutions; Affiliate Marketing Platforms
  • Companies Mentioned: Google LLC; Meta Platforms Inc.; Oracle Corporation; Criteo SA; Adobe Inc.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. AdTech Market Characteristics

3. AdTech Market Trends And Strategies

4. AdTech Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market

5. Global AdTech Growth Analysis And Strategic Analysis Framework

  • 5.1. Global AdTech PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
  • 5.2. Analysis Of End Use Industries
  • 5.3. Global AdTech Market Growth Rate Analysis
  • 5.4. Global AdTech Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
  • 5.5. Global AdTech Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
  • 5.6. Global AdTech Total Addressable Market (TAM)

6. AdTech Market Segmentation

  • 6.1. Global AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Web-based
  • Cloud-based
  • On-premise
  • Other Products
  • 6.2. Global AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Demand-side Platforms (DSPs)
  • Supply-side Platforms (SSPs)
  • Ad Networks
  • Data Management Platforms (DMPs)
  • Others Solutions
  • 6.3. Global AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Programmatic Advertising
  • Search Advertising
  • Display Advertising
  • Mobile Advertising
  • Email Marketing
  • Native Advertising
  • Others Advertisings
  • 6.4. Global AdTech Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Large Enterprises
  • Small and Medium-sized Enterprises (SMEs)
  • Other Applications
  • 6.5. Global AdTech Market, Segmentation By Industry Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Media And Entertainment
  • BFSI(Banking, Financial Services and Insurance)
  • Education
  • Retail And Consumer Goods
  • IT And Telecom
  • Healthcare
  • Others Industry Verticals
  • 6.6. Global AdTech Market, Sub-Segmentation Of Web-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Ad Serving Platforms
  • Demand-Side Platforms (DSPs)
  • 6.7. Global AdTech Market, Sub-Segmentation Of Cloud-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Programmatic Advertising Solutions
  • Data Management Platforms (DMPs)
  • 6.8. Global AdTech Market, Sub-Segmentation Of On-Premises, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • In-House Ad Management Solutions
  • Custom Ad Technology Solutions
  • 6.9. Global AdTech Market, Sub-Segmentation Of Other Products, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Mobile Advertising Solutions
  • Affiliate Marketing Platforms

7. AdTech Market Regional And Country Analysis

  • 7.1. Global AdTech Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 7.2. Global AdTech Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific AdTech Market

  • 8.1. Asia-Pacific AdTech Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.3. Asia-Pacific AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.4. Asia-Pacific AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China AdTech Market

  • 9.1. China AdTech Market Overview
  • 9.2. China AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.3. China AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.4. China AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India AdTech Market

  • 10.1. India AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.2. India AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.3. India AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan AdTech Market

  • 11.1. Japan AdTech Market Overview
  • 11.2. Japan AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.3. Japan AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.4. Japan AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia AdTech Market

  • 12.1. Australia AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.2. Australia AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.3. Australia AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia AdTech Market

  • 13.1. Indonesia AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.2. Indonesia AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.3. Indonesia AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea AdTech Market

  • 14.1. South Korea AdTech Market Overview
  • 14.2. South Korea AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.3. South Korea AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.4. South Korea AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe AdTech Market

  • 15.1. Western Europe AdTech Market Overview
  • 15.2. Western Europe AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.3. Western Europe AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.4. Western Europe AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK AdTech Market

  • 16.1. UK AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.2. UK AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.3. UK AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany AdTech Market

  • 17.1. Germany AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.2. Germany AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.3. Germany AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France AdTech Market

  • 18.1. France AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.2. France AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.3. France AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy AdTech Market

  • 19.1. Italy AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.2. Italy AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.3. Italy AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain AdTech Market

  • 20.1. Spain AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.2. Spain AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.3. Spain AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe AdTech Market

  • 21.1. Eastern Europe AdTech Market Overview
  • 21.2. Eastern Europe AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.3. Eastern Europe AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.4. Eastern Europe AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia AdTech Market

  • 22.1. Russia AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.2. Russia AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.3. Russia AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America AdTech Market

  • 23.1. North America AdTech Market Overview
  • 23.2. North America AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.3. North America AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.4. North America AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA AdTech Market

  • 24.1. USA AdTech Market Overview
  • 24.2. USA AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.3. USA AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.4. USA AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada AdTech Market

  • 25.1. Canada AdTech Market Overview
  • 25.2. Canada AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.3. Canada AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.4. Canada AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America AdTech Market

  • 26.1. South America AdTech Market Overview
  • 26.2. South America AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.3. South America AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.4. South America AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil AdTech Market

  • 27.1. Brazil AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.2. Brazil AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.3. Brazil AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East AdTech Market

  • 28.1. Middle East AdTech Market Overview
  • 28.2. Middle East AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.3. Middle East AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.4. Middle East AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa AdTech Market

  • 29.1. Africa AdTech Market Overview
  • 29.2. Africa AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.3. Africa AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.4. Africa AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. AdTech Market Competitive Landscape And Company Profiles

  • 30.1. AdTech Market Competitive Landscape
  • 30.2. AdTech Market Company Profiles
    • 30.2.1. Google LLC Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.2. Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.3. Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.4. Criteo SA Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.5. Adobe Inc. Overview, Products and Services, Strategy and Financial Analysis

31. AdTech Market Other Major And Innovative Companies

  • 31.1. Amazon.com Inc.
  • 31.2. The Trade Desk
  • 31.3. Alibaba Group Holding Limited.
  • 31.4. Salesforce Inc.
  • 31.5. Telaria Inc.
  • 31.6. Mobvista Co. Ltd.
  • 31.7. Magnet Digital.io
  • 31.8. Microsoft Incorporation
  • 31.9. WPP plc
  • 31.10. Omnicom Group Inc.
  • 31.11. The Interpublic Group of Companies Inc.
  • 31.12. MediaMath Inc.
  • 31.13. 4INFO Inc.
  • 31.14. Adtile Technologies Incorporated
  • 31.15. Afilias Inc.

32. Global AdTech Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The AdTech Market

34. Recent Developments In The AdTech Market

35. AdTech Market High Potential Countries, Segments and Strategies

  • 35.1 AdTech Market In 2029 - Countries Offering Most New Opportunities
  • 35.2 AdTech Market In 2029 - Segments Offering Most New Opportunities
  • 35.3 AdTech Market In 2029 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer