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ゲーム内広告の世界市場レポート 2024年

In-Game Advertising Global Market Report 2024
出版日: 受注後更新 | 発行: The Business Research Company | ページ情報: 英文 200 Pages | 納期: 2～10営業日

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ゲーム内広告の世界市場レポート 2024年
出版日: 受注後更新
発行: The Business Research Company
ページ情報: 英文 200 Pages
納期: 2～10営業日
  • 全表示
  • 概要
  • 目次
概要

ゲーム内広告の市場規模は近年急速に拡大しています。2023年の88億4,000万米ドルから2024年には98億9,000万米ドルへと、CAGR11.9%で拡大します。過去の期間に観察された成長は、ゲームプラットフォームの開発、ゲーム内広告の受け入れ、ターゲット広告機能の組み込み、測定および分析ツールの利用可能性、および動的なゲーム内広告挿入（IGAI）の実装に起因することができます。

ゲーム内広告の市場規模は今後数年で急成長が見込まれます。2028年の年間平均成長率（CAGR）は12.6％で、159億2,000万米ドルに成長します。予測期間中に予想される成長は、データ分析と測定ツールの活用、世界のゲーム産業全体の発展、広告フォーマットの革新、モバイルゲームの人気の高まり、ゲーム分野への投資の高まりに起因すると考えられます。予測期間中に予想される主な動向としては、ゲーム開発者の収益化戦略、インタラクティブで魅力的な広告フォーマットの採用、eスポーツやライブイベントの隆盛、ブランドパートナーシップやスポンサーシップ、ゲーム視聴者の増加などが挙げられます。

スマートフォンユーザーの増加は、ゲーム内広告市場の拡大を促進すると予想されます。スマートフォンは、コンピュータ、オペレーティングシステム、ウェブブラウジング、ソフトウェアアプリケーションサポートを内蔵した携帯電話であり、ゲーム内広告戦略には不可欠です。広告主やマーケティング担当者は、スマートフォンを活用してモバイル中心のマーケティング・キャンペーンを実施し、幅広い視聴者をターゲットにして大きな収益を上げています。国際通信連合によると、2022年11月現在、10歳以上の個人の73%がスマートフォンにアクセスしており、インターネットに接続できる一般人口の割合と比較して7%増加しています。その結果、スマートフォンユーザーの急増がゲーム内広告市場の成長促進要因となっています。

ゲーマーの増加は、ゲーム内広告市場の成長をさらに促進すると予想されます。ゲーマー」とは、カジュアルなスマートフォンゲームから没入型のコンソールゲームやPCゲーム体験まで、さまざまな形態の電子ゲームに従事する個人を指します。拡大するゲーマーコミュニティは、ゲーム内広告にとって有利なビジネスチャンスであり、広告主はこの拡大するオーディエンスを活用して、革新的で魅力的なプロモーション戦略を実施しています。Interactive Games and Entertainment AssociationによるAustralia Plays 2023レポートによると、オーストラリア人の81%が現在ビデオゲームに参加しており、2年前のDigital Australia 2022レポートから14%増加しています。したがって、ゲーマー数の増加は、ゲーム内広告市場の原動力となっています。

2023年のゲーム内広告市場シェアでは、北米が最大地域でした。ゲーム内広告市場レポートの対象地域は、アジア太平洋、西欧、中東欧、北米、南米、中東・アフリカです。

目次

第1章 エグゼクティブサマリー

第2章 ゲーム内広告市場の特徴

第3章 ゲーム内広告市場の動向と戦略

第4章 ゲーム内広告市場- マクロ経済シナリオ

  • 高インフレが市場に与える影響
  • ウクライナ・ロシア戦争が市場に与える影響
  • COVID-19による市場への影響

第5章 世界のゲーム内広告市場規模と成長

  • 世界の市場促進要因と抑制要因
    • 市場促進要因
    • 市場抑制要因
  • 世界の市場規模実績と成長、2018年～2023年
  • 世界の市場規模予測と成長、2023年～2028年、2033年

第6章 ゲーム内広告市場セグメンテーション

  • 世界のゲーム内広告市場、タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • スタティック広告
  • ダイナミック広告
  • アドバゲーミング
  • 世界のゲーム内広告市場、プラットフォーム別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • モバイル
  • コンピューティング
  • コンソール
  • 世界のゲーム内広告市場、用途別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • オンライン
  • スタンドアロン

第7章 ゲーム内広告市場の地域および国分析

  • 世界のゲーム内広告市場、地域別、実績および予測、2018-2023、2023-2028年、2033年
  • 世界のゲーム内広告市場、国別、実績および予測、2018-2023、2023-2028年、2033年

第8章 アジア太平洋のゲーム内広告市場

第9章 中国のゲーム内広告市場

第10章 インドのゲーム内広告市場

第11章 日本のゲーム内広告市場

第12章 オーストラリアのゲーム内広告市場

第13章 インドネシアのゲーム内広告市場

第14章 韓国のゲーム内広告市場

第15章 西欧のゲーム内広告市場

第16章 英国のゲーム内広告市場

第17章 ドイツのゲーム内広告市場

第18章 フランスのゲーム内広告市場

第19章 イタリアのゲーム内広告市場

第20章 スペインのゲーム内広告市場

第21章 東欧のゲーム内広告市場

第22章 ロシアのゲーム内広告市場

第23章 北米のゲーム内広告市場

第24章 米国のゲーム内広告市場

第25章 カナダのゲーム内広告市場

第26章 南米のゲーム内広告市場

第27章 ブラジルのゲーム内広告市場

第28章 中東のゲーム内広告市場

第29章 アフリカのゲーム内広告市場

第30章 ゲーム内広告市場の競合情勢と企業プロファイル

  • ゲーム内広告市場の競合情勢
  • ゲーム内広告市場の企業プロファイル
    • Anzu Virtual Reality Ltd
    • Electronic Arts Inc.
    • MediaSpike Inc.
    • ironSource Ltd
    • Motive Interactive Inc

第31章 世界のゲーム内広告市場の競合ベンチマーキング

第32章 世界のゲーム内広告市場の競争ダッシュボード

第33章 ゲーム内広告市場における主要な合併と買収

第34章 ゲーム内広告市場の将来展望と可能性分析

第35章 付録

目次
Product Code: r11069

“In-Game Advertising Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on in-game advertising market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for in-game advertising? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The in-game advertising market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

  • 1) By Type: Static Ads; Dynamic Ads; Advergaming
  • 2) By Platform: Mobile; Computing; Console
  • 3) By Applications: Online; Standalone
  • Companies Mentioned: Anzu Virtual Reality Ltd; Electronic Arts Inc.; MediaSpike Inc.; ironSource Ltd; Motive Interactive Inc
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

In-game advertising is a monetization technique employed by game makers to boost game sales by presenting mobile game advertisements to their consumers. Game producers generate revenue through ads and reward their customers.

The primary types of in-game advertising include static ads, dynamic ads, and advergaming. Static ads involve advertising that remains unchanged for a specific individual and is designed for general promotions. Advertisers use static ads to reach a broad audience and enhance awareness of their business by enabling players to interact with the advertisements. The major platforms utilized for displaying online and standalone advertising are mobile, computing, and console.

The in-game advertising market research report is one of a series of new reports from The Business Research Company that provides in-game advertising market statistics, including in-game advertising industry global market size, regional shares, competitors with an in-game advertising market share, detailed in-game advertising market segments, market trends and opportunities, and any further data you may need to thrive in the in-game advertising industry. This in-game advertising market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The in-game advertising market size has grown rapidly in recent years. It will grow from $8.84 billion in 2023 to $9.89 billion in 2024 at a compound annual growth rate (CAGR) of 11.9%. The growth observed in the historical period can be attributed to the development of gaming platforms, the acceptance of in-game advertising, the incorporation of targeted advertising capabilities, the availability of measurement and analytics tools, and the implementation of dynamic in-game ad insertion (IGAI).

The in-game advertising market size is expected to see rapid growth in the next few years. It will grow to $15.92 billion in 2028 at a compound annual growth rate (CAGR) of 12.6%. The anticipated growth in the forecast period can be attributed to the utilization of data analytics and measurement tools, the overall development of the global gaming industry, innovation in ad formats, the increasing popularity of mobile gaming, and heightened investment in the gaming sector. Major trends expected in the forecast period include monetization strategies for game developers, the adoption of interactive and engaging ad formats, the prominence of e-sports and live events, brand partnerships and sponsorships, and a rise in the gaming audience.

The anticipated growth in the number of smartphone users is poised to drive the expansion of the in-game advertising market. Smartphones, which encompass cellular phones with built-in computers, operating systems, web browsing, and software application support, are integral to in-game advertising strategies. Advertisers and marketers utilize smartphones to execute mobile-centric marketing campaigns, targeting a broader audience and generating significant revenue. According to the International Telecommunication Union, as of November 2022, 73% of individuals aged 10 and above had access to smartphones, representing a 7% increase compared to the proportion of the general population with internet connectivity. Consequently, the surge in smartphone users is a key driver of growth in the in-game advertising market.

The increasing number of gamers is expected to further propel the growth of the in-game advertising market. The term 'gamer' refers to individuals engaging in various forms of electronic gaming, spanning from casual smartphone games to immersive console and PC gaming experiences. The expanding gamer community presents lucrative opportunities for in-game advertising, with advertisers leveraging this growing audience to implement innovative and engaging promotional strategies. According to the Australia Plays 2023 report by the Interactive Games and Entertainment Association, 81% of Australians are currently involved in video games, marking a 14% increase from the Digital Australia 2022 report two years prior. Hence, the rising number of gamers serves as a driving force for the in-game advertising market.

Innovation in product offerings has become a prominent trend in the in-game advertising market, with major companies focusing on developing cutting-edge solutions to enhance their market positions. For instance, InMobi Pte. Ltd., an India-based technology company specializing in in-game advertising, introduced in-game advertising on the InMobi exchange in April 2021. This unique offering allows companies to target premium mobile consumers with advertisements seamlessly integrated into the gaming environment, resembling digital promotional boards within in-game sports stadiums, esports arenas, or the popular casual and hypercasual gaming sector.

Strategic partnerships are a key approach adopted by major players in the in-game advertising market, facilitating the placement of ads in prominent gaming titles. In August 2023, Anzu.io, an Israel-based in-game advertising platform, announced a partnership with Gameloft SE, a France-based mobile games company. This collaboration integrates Anzu's non-intrusive in-game ad placements into Gameloft's open-world action-adventure game Gangstar Vegas, ensuring ads appear naturally throughout the virtual city, resembling real-life advertising placements on buildings, bus stops, and roadside billboards. Advertisers partnering with Anzu can target a highly engaged and diverse player base across the iOS and Android versions of the game.

In August 2021, Azerion, a Netherlands-based developer and publisher of gaming and video content, acquired Keymobile for an undisclosed amount. This strategic acquisition aims to strengthen Azerion's portfolio in ad tech solutions, enhancing its competitiveness in the mobile advertising sector. Keymobile, based in Sweden, operates in the in-game advertising market.

Major companies operating in the in-game advertising market report are Anzu Virtual Reality Ltd, Electronic Arts Inc., MediaSpike Inc., ironSource Ltd, Motive Interactive Inc, Playwire LLC, RapidFire Inc., WPP Plc., Activision Blizzard Media Ltd, Blizzard Entertainment Inc, AdInMo Ltd, Flurry Inc., Bidstack Ltd, HotPlay Co. Ltd, Double Fusion Limited, Giftgaming Ltd, Adscape International LLC, Admix Foods Private Limited, Adverty AB, Azerion Group N.V., GameInfluencer, Gameloft S. A., Google Inc., mKhoj Solutions Private Limited, Kargo Global Ltd, Kool Things, Tracxn Technologies Private Limited, LoopMe Ltd., MobileFuse LLC, Nativex LLC

North America was the largest region in the in-game advertising market share in 2023. The regions covered in the in-game advertising market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the in-game advertising market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The in-game advertising market includes revenues earned by entities by providing services such as interstitial ads, native banners, contextual ads, and rewarded ads to generate more mobile games and revenue by enhancing user experience. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Table of Contents

1. Executive Summary

2. In-Game Advertising Market Characteristics

3. In-Game Advertising Market Trends And Strategies

4. In-Game Advertising Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On the Market
  • 4.2. Ukraine-Russia War Impact On the Market
  • 4.3. COVID-19 Impact On the Market

5. Global In-Game Advertising Market Size and Growth

  • 5.1. Global In-Game Advertising Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global In-Game Advertising Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global In-Game Advertising Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. In-Game Advertising Market Segmentation

  • 6.1. Global In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Static Ads
  • Dynamic Ads
  • Advergaming
  • 6.2. Global In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Mobile
  • Computing
  • Console
  • 6.3. Global In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Online
  • Standalone

7. In-Game Advertising Market Regional And Country Analysis

  • 7.1. Global In-Game Advertising Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global In-Game Advertising Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific In-Game Advertising Market

  • 8.1. Asia-Pacific In-Game Advertising Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China In-Game Advertising Market

  • 9.1. China In-Game Advertising Market Overview
  • 9.2. China In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India In-Game Advertising Market

  • 10.1. India In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan In-Game Advertising Market

  • 11.1. Japan In-Game Advertising Market Overview
  • 11.2. Japan In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia In-Game Advertising Market

  • 12.1. Australia In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia In-Game Advertising Market

  • 13.1. Indonesia In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea In-Game Advertising Market

  • 14.1. South Korea In-Game Advertising Market Overview
  • 14.2. South Korea In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe In-Game Advertising Market

  • 15.1. Western Europe In-Game Advertising Market Overview
  • 15.2. Western Europe In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK In-Game Advertising Market

  • 16.1. UK In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany In-Game Advertising Market

  • 17.1. Germany In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France In-Game Advertising Market

  • 18.1. France In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy In-Game Advertising Market

  • 19.1. Italy In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain In-Game Advertising Market

  • 20.1. Spain In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe In-Game Advertising Market

  • 21.1. Eastern Europe In-Game Advertising Market Overview
  • 21.2. Eastern Europe In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia In-Game Advertising Market

  • 22.1. Russia In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America In-Game Advertising Market

  • 23.1. North America In-Game Advertising Market Overview
  • 23.2. North America In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA In-Game Advertising Market

  • 24.1. USA In-Game Advertising Market Overview
  • 24.2. USA In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada In-Game Advertising Market

  • 25.1. Canada In-Game Advertising Market Overview
  • 25.2. Canada In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America In-Game Advertising Market

  • 26.1. South America In-Game Advertising Market Overview
  • 26.2. South America In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil In-Game Advertising Market

  • 27.1. Brazil In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East In-Game Advertising Market

  • 28.1. Middle East In-Game Advertising Market Overview
  • 28.2. Middle East In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa In-Game Advertising Market

  • 29.1. Africa In-Game Advertising Market Overview
  • 29.2. Africa In-Game Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa In-Game Advertising Market, Segmentation By Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa In-Game Advertising Market, Segmentation By Applications, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. In-Game Advertising Market Competitive Landscape And Company Profiles

  • 30.1. In-Game Advertising Market Competitive Landscape
  • 30.2. In-Game Advertising Market Company Profiles
    • 30.2.1. Anzu Virtual Reality Ltd
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Electronic Arts Inc.
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. MediaSpike Inc.
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. ironSource Ltd
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. Motive Interactive Inc
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Global In-Game Advertising Market Competitive Benchmarking

32. Global In-Game Advertising Market Competitive Dashboard

33. Key Mergers And Acquisitions In The In-Game Advertising Market

34. In-Game Advertising Market Future Outlook and Potential Analysis

  • 34.1 In-Game Advertising Market In 2028 - Countries Offering Most New Opportunities
  • 34.2 In-Game Advertising Market In 2028 - Segments Offering Most New Opportunities
  • 34.3 In-Game Advertising Market In 2028 - Growth Strategies
    • 34.3.1 Market Trend Based Strategies
    • 34.3.2 Competitor Strategies

35. Appendix

  • 35.1. Abbreviations
  • 35.2. Currencies
  • 35.3. Historic And Forecast Inflation Rates
  • 35.4. Research Inquiries
  • 35.5. The Business Research Company
  • 35.6. Copyright And Disclaimer