ペット用ジャーキートリーツ市場の2030年までの予測：製品タイプ、ペットタイプ、包装タイプ、流通チャネル、地域別の世界分析

Stratistics MRCによると、ペット用ジャーキートリーツの世界市場は予測期間中CAGR 5.2％で成長しています。

ペット用ジャーキートリーツは犬や猫に人気のあるスナックで、一般的に鶏肉、牛肉、トルコ肉、魚などの高品質な肉から作られています。これらのおやつは、脱水や燻製などの工程を経て、ペットにアピールする噛み応えのある食感を生み出しています。ジャーキーの多くは、人工的な添加物や保存料を使用しない天然素材を使用しており、健康志向の飼い主にアピールしています。筋肉の成長、エネルギーレベル、そしてペットの健康全般に欠かせない高タンパク質を誇っています。

健康とウェルネスの動向

消費者自身のライフスタイルが健康志向になるにつれて、その志向はペットにも広がり、人工添加物、充填物、保存料を含まない天然素材のおやつを求めるようになります。ジャーキーのおやつはこうした嗜好に合致していることが多いです。タンパク質が豊富で低脂肪の選択肢を提供することで、ペットの栄養ニーズに応えるとともに、歯の健康と全体的な健康を促進します。さらに、ペットの予防医療の重要性とペットの健康における食事の役割に対する認識が高まるにつれて、健康に焦点を当てたジャーキートリーツの需要は伸び続けており、市場の拡大と技術革新の原動力となっています。

価格と値ごろ感

ペット用ジャーキートリーツ市場では、価格設定と値ごろ感が抑制要因となっています。プレミアム品質の原材料と特殊な配合により製造コストが高くなり、小売価格が上昇することが多いからです。このため、価格に敏感な消費者はジャーキートリーツを定期的または大量に購入することをためらい、市場への浸透が制限される可能性があります。また、メーカーは収益性を維持しながら幅広い消費者層を引きつけるために、品質と手頃な価格のバランスを取るという課題に直面しています。

eコマースの拡大

eコマースの拡大は、ペットの飼い主とメーカーの双方にとって、アクセス性と利便性の向上をもたらします。オンラインショップを開設したり、eコマース・プラットフォームと提携したりすることで、ブランドは従来の小売チャネルを超えて、より幅広い顧客層にリーチすることができます。これにより、ターゲットを絞ったマーケティング、パーソナライズされた推奨、合理化された購買体験が可能になり、進化する消費者の嗜好に応えることができます。さらに、オンライン・プラットフォームを利用することで、ブランドは製品の透明性、レビュー、栄養情報を紹介することができ、ペットの飼い主からの信頼と忠誠心を育むことができます。そのため、市場の成長に寄与しています。

製品の安全性への懸念

汚染やリコールは顧客の信頼や評判に悪影響を与えるため、ペット用ジャーキートリーツの売上は製品の安全性問題によって深刻な脅威にさらされています。ジャーキートリーツに関連したペットの病気や傷害の事例は、広範な悪評と法的責任につながり、その結果、影響を受けたブランドの売上と市場シェアが低下する可能性があります。さらに、ペットフードの安全性問題に対する消費者の意識が高まることで、ペットの飼い主が代替のおやつや手作りのおやつを求めるようになり、市販のジャーキートリーツの需要がさらに落ち込む可能性があります。

COVID-19の影響

COVID-19は当初、ペット用ジャーキートリーツ市場を混乱させ、サプライチェーンの問題とパニック買いが一時的な品不足を招いた。しかし、長期的な影響はプラスに働いた。ペット飼育の増加、毛皮で覆われた仲間と家で過ごす時間の増加、可処分所得の増加により、ジャーキーのような高級おやつへの需要が高まった。eコマースは活況を呈し、家に閉じこもりがちなペットの飼い主が便利なオンラインショッピングを利用するようになった。原材料の品質や調達に関する懸念は根強いもの、ペット用ジャーキートリーツ市場は、人間と動物との強い絆に後押しされ、今後も成長を続けると予想されます。

予測期間中はチキン・セグメントが最大になる見込み

鶏肉セグメントが最大のシェアを占めると推定されます。鶏肉は入手しやすく手頃な価格のタンパク源であるため、ペットフード製造業者と飼い主の双方にとって費用対効果の高い選択肢となっています。また、淡白な肉質は多くのペットに好まれ、低アレルギー性とされることが多いため、敏感な子犬にも対応できます。さらに、チキンジャーキートリートは便利で持ち運びやすく、タンパク質がたっぷり含まれているため、健康志向の飼い主にアピールできます。そのため、同分野の成長を加速させると思われます。

猫用セグメントは予測期間中に最も高いCAGRが見込まれる

猫用セグメントは予測期間中に有利な成長を遂げると予想されます。このセグメントはネコ科の動物に特化しており、チキン、フィッシュ、ターキーといった風味のタンパク質豊富なおやつを提供し、ネコ科の動物の舌にアピールしています。これらのおやつは、猫特有の栄養ニーズを満たすように配合されており、多くの場合、天然素材と最小限の加工に重点を置いています。デンタルケアや毛玉対策など、満足感と健康上のメリットの両方を提供することに重点を置いているこのセグメントは、高品質で動物種に特化したペット用品への需要の高まりを反映しています。

最もシェアの高い地域

アジア太平洋地域は、ペット人口の増加、可処分所得の増加、自然で栄養価の高いペット用スナックに対する消費者の嗜好の変化により、予測期間中最大の市場シェアを占めました。中国、日本、オーストラリア、韓国のような国々は、都市化とペットの人間化の動向により著しい成長を遂げている顕著な市場です。さらに、この地域のペットオーナーはペットのために高品質でタンパク質が豊富なおやつを求めるようになっており、ジャーキートリーツの需要急増につながっています。こうした要因がアジア太平洋地域の市場拡大に寄与しています。

CAGRが最も高い地域：

北米は予測期間中に収益性の高い成長を遂げると予想されます。米国とカナダが主要市場であり、ペットの人間化の進展、ペットの健康に対する意識の高まり、オーガニックやグレインフリー（穀物不使用）の選択肢へのシフトによって着実な成長が見られます。消費者は透明性と安全性を優先し、地元産の原材料や認証施設で製造された製品を好むようになっています。こうした品質とバラエティの重視が、北米におけるペット用ジャーキートリーツ市場の継続的な拡大を後押ししています。

無料のカスタマイズサービス：

本レポートをご購読のお客様には、以下の無料カスタマイズオプションのいずれかをご利用いただけます：

• 企業プロファイル
  • 追加市場プレイヤーの包括的プロファイリング（3社まで）
  • 主要企業のSWOT分析（3社まで）
• 地域セグメンテーション
  • 顧客の関心に応じた主要国の市場推計・予測・CAGR（注：フィージビリティチェックによる）
• 競合ベンチマーキング
  • 製品ポートフォリオ、地理的プレゼンス、戦略的提携に基づく主要企業のベンチマーキング

目次

第1章 エグゼクティブサマリー

第2章 序文

• 概要
• ステークホルダー
• 調査範囲
• 調査手法
  • データマイニング
  • データ分析
  • データ検証
  • 調査アプローチ
• 調査ソース

第3章 市場動向分析

• 促進要因
• 抑制要因
• 機会
• 脅威
• 製品分析
• 新興市場
• COVID-19の影響

第4章 ポーターのファイブフォース分析

• 供給企業の交渉力
• 買い手の交渉力
• 代替品の脅威
• 新規参入業者の脅威
• 競争企業間の敵対関係

第5章 世界のペット用ジャーキートリーツ市場：製品タイプ別

• 牛肉
• チキン
• 魚
• 豚肉
• その他の製品タイプ

第6章 世界のペット用ジャーキートリーツ市場：ペットタイプ別

• 猫
• 犬
• モルモット
• その他のペットタイプ

第7章 世界のペット用ジャーキートリーツ市場：包装タイプ別

• パウチ
• 缶
• 瓶
• その他の包装タイプ

第8章 世界のペット用ジャーキートリーツ市場：流通チャネル別

• ペットショップ
• 百貨店
• オンライン小売
• 獣医クリニック
• スーパーマーケット
• その他の流通チャネル

第9章 世界のペット用ジャーキートリーツ市場：地域別

• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • イタリア
  • フランス
  • スペイン
  • その他欧州
• アジア太平洋地域
  • 日本
  • 中国
  • インド
  • オーストラリア
  • ニュージーランド
  • 韓国
  • その他アジア太平洋地域
• 南米
  • アルゼンチン
  • ブラジル
  • チリ
  • その他南米
• 中東・アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • カタール
  • 南アフリカ
  • その他中東とアフリカ

第10章 主な発展

• 契約、パートナーシップ、コラボレーション、合弁事業
• 買収と合併
• 新製品発売
• 事業拡大
• その他の主要戦略

第11章 企業プロファイリング

• Mars Petcare Inc.
• Big Heart Pet Brands
• Nestle
• Dogswell
• Rocco & Roxie Supply
• TDBBS
• Blue Buffalo Co., Ltd.
• The J.M. Smucker Company
• Hill's Pet Nutrition, Inc.
• WellPet LLC
• Merrick Pet Care, Inc.
• Diamond Pet Foods, Inc.
• Nutro Products, Inc.
• Natural Balance Pet Foods, Inc.
• Zuke's LLC
• Plato Pet Treats
• Redbarn Pet Products, LLC
• True Chews（Tyson Pet Products, Inc.）

List of Tables

• Table 1 Global Pet Jerky Treat Market Outlook, By Region (2021-2030) ($MN)
• Table 2 Global Pet Jerky Treat Market Outlook, By Product Type (2021-2030) ($MN)
• Table 3 Global Pet Jerky Treat Market Outlook, By Beef (2021-2030) ($MN)
• Table 4 Global Pet Jerky Treat Market Outlook, By Chicken (2021-2030) ($MN)
• Table 5 Global Pet Jerky Treat Market Outlook, By Fish (2021-2030) ($MN)
• Table 6 Global Pet Jerky Treat Market Outlook, By Pork (2021-2030) ($MN)
• Table 7 Global Pet Jerky Treat Market Outlook, By Other Product Types (2021-2030) ($MN)
• Table 8 Global Pet Jerky Treat Market Outlook, By Pet Type (2021-2030) ($MN)
• Table 9 Global Pet Jerky Treat Market Outlook, By Cats (2021-2030) ($MN)
• Table 10 Global Pet Jerky Treat Market Outlook, By Dogs (2021-2030) ($MN)
• Table 11 Global Pet Jerky Treat Market Outlook, By Guinea Pigs (2021-2030) ($MN)
• Table 12 Global Pet Jerky Treat Market Outlook, By Other Pet Types (2021-2030) ($MN)
• Table 13 Global Pet Jerky Treat Market Outlook, By Packaging Type (2021-2030) ($MN)
• Table 14 Global Pet Jerky Treat Market Outlook, By Pouches (2021-2030) ($MN)
• Table 15 Global Pet Jerky Treat Market Outlook, By Cans (2021-2030) ($MN)
• Table 16 Global Pet Jerky Treat Market Outlook, By Jars (2021-2030) ($MN)
• Table 17 Global Pet Jerky Treat Market Outlook, By Other Packaging Types (2021-2030) ($MN)
• Table 18 Global Pet Jerky Treat Market Outlook, By Distribution Channel (2021-2030) ($MN)
• Table 19 Global Pet Jerky Treat Market Outlook, By Pet Stores (2021-2030) ($MN)
• Table 20 Global Pet Jerky Treat Market Outlook, By Departmental Stores (2021-2030) ($MN)
• Table 21 Global Pet Jerky Treat Market Outlook, By Online Retail (2021-2030) ($MN)
• Table 22 Global Pet Jerky Treat Market Outlook, By Veterinary Clinics (2021-2030) ($MN)
• Table 23 Global Pet Jerky Treat Market Outlook, By Supermarkets (2021-2030) ($MN)
• Table 24 Global Pet Jerky Treat Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
• Table 25 North America Pet Jerky Treat Market Outlook, By Country (2021-2030) ($MN)
• Table 26 North America Pet Jerky Treat Market Outlook, By Product Type (2021-2030) ($MN)
• Table 27 North America Pet Jerky Treat Market Outlook, By Beef (2021-2030) ($MN)
• Table 28 North America Pet Jerky Treat Market Outlook, By Chicken (2021-2030) ($MN)
• Table 29 North America Pet Jerky Treat Market Outlook, By Fish (2021-2030) ($MN)
• Table 30 North America Pet Jerky Treat Market Outlook, By Pork (2021-2030) ($MN)
• Table 31 North America Pet Jerky Treat Market Outlook, By Other Product Types (2021-2030) ($MN)
• Table 32 North America Pet Jerky Treat Market Outlook, By Pet Type (2021-2030) ($MN)
• Table 33 North America Pet Jerky Treat Market Outlook, By Cats (2021-2030) ($MN)
• Table 34 North America Pet Jerky Treat Market Outlook, By Dogs (2021-2030) ($MN)
• Table 35 North America Pet Jerky Treat Market Outlook, By Guinea Pigs (2021-2030) ($MN)
• Table 36 North America Pet Jerky Treat Market Outlook, By Other Pet Types (2021-2030) ($MN)
• Table 37 North America Pet Jerky Treat Market Outlook, By Packaging Type (2021-2030) ($MN)
• Table 38 North America Pet Jerky Treat Market Outlook, By Pouches (2021-2030) ($MN)
• Table 39 North America Pet Jerky Treat Market Outlook, By Cans (2021-2030) ($MN)
• Table 40 North America Pet Jerky Treat Market Outlook, By Jars (2021-2030) ($MN)
• Table 41 North America Pet Jerky Treat Market Outlook, By Other Packaging Types (2021-2030) ($MN)
• Table 42 North America Pet Jerky Treat Market Outlook, By Distribution Channel (2021-2030) ($MN)
• Table 43 North America Pet Jerky Treat Market Outlook, By Pet Stores (2021-2030) ($MN)
• Table 44 North America Pet Jerky Treat Market Outlook, By Departmental Stores (2021-2030) ($MN)
• Table 45 North America Pet Jerky Treat Market Outlook, By Online Retail (2021-2030) ($MN)
• Table 46 North America Pet Jerky Treat Market Outlook, By Veterinary Clinics (2021-2030) ($MN)
• Table 47 North America Pet Jerky Treat Market Outlook, By Supermarkets (2021-2030) ($MN)
• Table 48 North America Pet Jerky Treat Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
• Table 49 Europe Pet Jerky Treat Market Outlook, By Country (2021-2030) ($MN)
• Table 50 Europe Pet Jerky Treat Market Outlook, By Product Type (2021-2030) ($MN)
• Table 51 Europe Pet Jerky Treat Market Outlook, By Beef (2021-2030) ($MN)
• Table 52 Europe Pet Jerky Treat Market Outlook, By Chicken (2021-2030) ($MN)
• Table 53 Europe Pet Jerky Treat Market Outlook, By Fish (2021-2030) ($MN)
• Table 54 Europe Pet Jerky Treat Market Outlook, By Pork (2021-2030) ($MN)
• Table 55 Europe Pet Jerky Treat Market Outlook, By Other Product Types (2021-2030) ($MN)
• Table 56 Europe Pet Jerky Treat Market Outlook, By Pet Type (2021-2030) ($MN)
• Table 57 Europe Pet Jerky Treat Market Outlook, By Cats (2021-2030) ($MN)
• Table 58 Europe Pet Jerky Treat Market Outlook, By Dogs (2021-2030) ($MN)
• Table 59 Europe Pet Jerky Treat Market Outlook, By Guinea Pigs (2021-2030) ($MN)
• Table 60 Europe Pet Jerky Treat Market Outlook, By Other Pet Types (2021-2030) ($MN)
• Table 61 Europe Pet Jerky Treat Market Outlook, By Packaging Type (2021-2030) ($MN)
• Table 62 Europe Pet Jerky Treat Market Outlook, By Pouches (2021-2030) ($MN)
• Table 63 Europe Pet Jerky Treat Market Outlook, By Cans (2021-2030) ($MN)
• Table 64 Europe Pet Jerky Treat Market Outlook, By Jars (2021-2030) ($MN)
• Table 65 Europe Pet Jerky Treat Market Outlook, By Other Packaging Types (2021-2030) ($MN)
• Table 66 Europe Pet Jerky Treat Market Outlook, By Distribution Channel (2021-2030) ($MN)
• Table 67 Europe Pet Jerky Treat Market Outlook, By Pet Stores (2021-2030) ($MN)
• Table 68 Europe Pet Jerky Treat Market Outlook, By Departmental Stores (2021-2030) ($MN)
• Table 69 Europe Pet Jerky Treat Market Outlook, By Online Retail (2021-2030) ($MN)
• Table 70 Europe Pet Jerky Treat Market Outlook, By Veterinary Clinics (2021-2030) ($MN)
• Table 71 Europe Pet Jerky Treat Market Outlook, By Supermarkets (2021-2030) ($MN)
• Table 72 Europe Pet Jerky Treat Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
• Table 73 Asia Pacific Pet Jerky Treat Market Outlook, By Country (2021-2030) ($MN)
• Table 74 Asia Pacific Pet Jerky Treat Market Outlook, By Product Type (2021-2030) ($MN)
• Table 75 Asia Pacific Pet Jerky Treat Market Outlook, By Beef (2021-2030) ($MN)
• Table 76 Asia Pacific Pet Jerky Treat Market Outlook, By Chicken (2021-2030) ($MN)
• Table 77 Asia Pacific Pet Jerky Treat Market Outlook, By Fish (2021-2030) ($MN)
• Table 78 Asia Pacific Pet Jerky Treat Market Outlook, By Pork (2021-2030) ($MN)
• Table 79 Asia Pacific Pet Jerky Treat Market Outlook, By Other Product Types (2021-2030) ($MN)
• Table 80 Asia Pacific Pet Jerky Treat Market Outlook, By Pet Type (2021-2030) ($MN)
• Table 81 Asia Pacific Pet Jerky Treat Market Outlook, By Cats (2021-2030) ($MN)
• Table 82 Asia Pacific Pet Jerky Treat Market Outlook, By Dogs (2021-2030) ($MN)
• Table 83 Asia Pacific Pet Jerky Treat Market Outlook, By Guinea Pigs (2021-2030) ($MN)
• Table 84 Asia Pacific Pet Jerky Treat Market Outlook, By Other Pet Types (2021-2030) ($MN)
• Table 85 Asia Pacific Pet Jerky Treat Market Outlook, By Packaging Type (2021-2030) ($MN)
• Table 86 Asia Pacific Pet Jerky Treat Market Outlook, By Pouches (2021-2030) ($MN)
• Table 87 Asia Pacific Pet Jerky Treat Market Outlook, By Cans (2021-2030) ($MN)
• Table 88 Asia Pacific Pet Jerky Treat Market Outlook, By Jars (2021-2030) ($MN)
• Table 89 Asia Pacific Pet Jerky Treat Market Outlook, By Other Packaging Types (2021-2030) ($MN)
• Table 90 Asia Pacific Pet Jerky Treat Market Outlook, By Distribution Channel (2021-2030) ($MN)
• Table 91 Asia Pacific Pet Jerky Treat Market Outlook, By Pet Stores (2021-2030) ($MN)
• Table 92 Asia Pacific Pet Jerky Treat Market Outlook, By Departmental Stores (2021-2030) ($MN)
• Table 93 Asia Pacific Pet Jerky Treat Market Outlook, By Online Retail (2021-2030) ($MN)
• Table 94 Asia Pacific Pet Jerky Treat Market Outlook, By Veterinary Clinics (2021-2030) ($MN)
• Table 95 Asia Pacific Pet Jerky Treat Market Outlook, By Supermarkets (2021-2030) ($MN)
• Table 96 Asia Pacific Pet Jerky Treat Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
• Table 97 South America Pet Jerky Treat Market Outlook, By Country (2021-2030) ($MN)
• Table 98 South America Pet Jerky Treat Market Outlook, By Product Type (2021-2030) ($MN)
• Table 99 South America Pet Jerky Treat Market Outlook, By Beef (2021-2030) ($MN)
• Table 100 South America Pet Jerky Treat Market Outlook, By Chicken (2021-2030) ($MN)
• Table 101 South America Pet Jerky Treat Market Outlook, By Fish (2021-2030) ($MN)
• Table 102 South America Pet Jerky Treat Market Outlook, By Pork (2021-2030) ($MN)
• Table 103 South America Pet Jerky Treat Market Outlook, By Other Product Types (2021-2030) ($MN)
• Table 104 South America Pet Jerky Treat Market Outlook, By Pet Type (2021-2030) ($MN)
• Table 105 South America Pet Jerky Treat Market Outlook, By Cats (2021-2030) ($MN)
• Table 106 South America Pet Jerky Treat Market Outlook, By Dogs (2021-2030) ($MN)
• Table 107 South America Pet Jerky Treat Market Outlook, By Guinea Pigs (2021-2030) ($MN)
• Table 108 South America Pet Jerky Treat Market Outlook, By Other Pet Types (2021-2030) ($MN)
• Table 109 South America Pet Jerky Treat Market Outlook, By Packaging Type (2021-2030) ($MN)
• Table 110 South America Pet Jerky Treat Market Outlook, By Pouches (2021-2030) ($MN)
• Table 111 South America Pet Jerky Treat Market Outlook, By Cans (2021-2030) ($MN)
• Table 112 South America Pet Jerky Treat Market Outlook, By Jars (2021-2030) ($MN)
• Table 113 South America Pet Jerky Treat Market Outlook, By Other Packaging Types (2021-2030) ($MN)
• Table 114 South America Pet Jerky Treat Market Outlook, By Distribution Channel (2021-2030) ($MN)
• Table 115 South America Pet Jerky Treat Market Outlook, By Pet Stores (2021-2030) ($MN)
• Table 116 South America Pet Jerky Treat Market Outlook, By Departmental Stores (2021-2030) ($MN)
• Table 117 South America Pet Jerky Treat Market Outlook, By Online Retail (2021-2030) ($MN)
• Table 118 South America Pet Jerky Treat Market Outlook, By Veterinary Clinics (2021-2030) ($MN)
• Table 119 South America Pet Jerky Treat Market Outlook, By Supermarkets (2021-2030) ($MN)
• Table 120 South America Pet Jerky Treat Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
• Table 121 Middle East & Africa Pet Jerky Treat Market Outlook, By Country (2021-2030) ($MN)
• Table 122 Middle East & Africa Pet Jerky Treat Market Outlook, By Product Type (2021-2030) ($MN)
• Table 123 Middle East & Africa Pet Jerky Treat Market Outlook, By Beef (2021-2030) ($MN)
• Table 124 Middle East & Africa Pet Jerky Treat Market Outlook, By Chicken (2021-2030) ($MN)
• Table 125 Middle East & Africa Pet Jerky Treat Market Outlook, By Fish (2021-2030) ($MN)
• Table 126 Middle East & Africa Pet Jerky Treat Market Outlook, By Pork (2021-2030) ($MN)
• Table 127 Middle East & Africa Pet Jerky Treat Market Outlook, By Other Product Types (2021-2030) ($MN)
• Table 128 Middle East & Africa Pet Jerky Treat Market Outlook, By Pet Type (2021-2030) ($MN)
• Table 129 Middle East & Africa Pet Jerky Treat Market Outlook, By Cats (2021-2030) ($MN)
• Table 130 Middle East & Africa Pet Jerky Treat Market Outlook, By Dogs (2021-2030) ($MN)
• Table 131 Middle East & Africa Pet Jerky Treat Market Outlook, By Guinea Pigs (2021-2030) ($MN)
• Table 132 Middle East & Africa Pet Jerky Treat Market Outlook, By Other Pet Types (2021-2030) ($MN)
• Table 133 Middle East & Africa Pet Jerky Treat Market Outlook, By Packaging Type (2021-2030) ($MN)
• Table 134 Middle East & Africa Pet Jerky Treat Market Outlook, By Pouches (2021-2030) ($MN)
• Table 135 Middle East & Africa Pet Jerky Treat Market Outlook, By Cans (2021-2030) ($MN)
• Table 136 Middle East & Africa Pet Jerky Treat Market Outlook, By Jars (2021-2030) ($MN)
• Table 137 Middle East & Africa Pet Jerky Treat Market Outlook, By Other Packaging Types (2021-2030) ($MN)
• Table 138 Middle East & Africa Pet Jerky Treat Market Outlook, By Distribution Channel (2021-2030) ($MN)
• Table 139 Middle East & Africa Pet Jerky Treat Market Outlook, By Pet Stores (2021-2030) ($MN)
• Table 140 Middle East & Africa Pet Jerky Treat Market Outlook, By Departmental Stores (2021-2030) ($MN)
• Table 141 Middle East & Africa Pet Jerky Treat Market Outlook, By Online Retail (2021-2030) ($MN)
• Table 142 Middle East & Africa Pet Jerky Treat Market Outlook, By Veterinary Clinics (2021-2030) ($MN)
• Table 143 Middle East & Africa Pet Jerky Treat Market Outlook, By Supermarkets (2021-2030) ($MN)
• Table 144 Middle East & Africa Pet Jerky Treat Market Outlook, By Other Distribution Channels (2021-2030) ($MN)

According to Stratistics MRC, the Global Pet Jerky Treat Market is growing at a CAGR of 5.2% during the forecast period. Pet jerky treats are popular snacks for dogs and cats, typically made from high-quality meats such as chicken, beef, turkey, or fish. These treats undergo processes such as dehydration or smoking to create a chewy texture that appeals to pets. Many jerky treats use natural ingredients, free from artificial additives and preservatives, appealing to health-conscious pet owners. It boasts a high protein content, which is crucial for muscle growth, energy levels, and overall pet health.

Market Dynamics:

Driver:

Health and wellness trends

As consumers become more health-conscious in their own lifestyles, they extend this focus to their pets, seeking out treats made with natural ingredients, free from artificial additives, fillers, and preservatives. Jerky treats often align with these preferences; offering protein-rich, low-fat options that cater to pets' nutritional needs while also promoting dental health and overall well-being. Moreover, with a rising awareness of the importance of preventive pet care and the role of diet in pet health, the demand for health-focused jerky treats continues to grow, driving market expansion and innovation.

Restraint:

Pricing and affordability

Pricing and affordability pose restraints in the Pet Jerky Treat Market, as premium-quality ingredients and specialised formulations often result in higher production costs, reflecting elevated retail prices. This can deter price-sensitive consumers from purchasing jerky treats regularly or in large quantities, limiting market penetration. Also, manufacturers face the challenge of balancing quality with affordability to attract a broader consumer base while maintaining profitability.

Opportunity:

E-commerce expansion

E-commerce expansion offers enhanced accessibility and convenience for both pet owners and manufacturers. By establishing online storefronts or partnering with e-commerce platforms, brands can reach a broader customer base beyond traditional retail channels. This allows for targeted marketing, personalised recommendations, and streamlined purchasing experiences, catering to evolving consumer preferences. Additionally, online platforms enable brands to showcase product transparency, reviews, and nutritional information, fostering trust and loyalty among pet owners. Therefore, it contributes to market growth.

Threat:

Product safety concerns

Pet jerky treat sales are seriously threatened by product safety issues, as contamination or recalls can negatively affect customer trust and reputation. Instances of pet illness or injury linked to jerky treats can lead to widespread negative publicity and legal liabilities, resulting in decreased sales and market share for affected brands. Additionally, heightened consumer awareness of pet food safety issues may prompt pet owners to seek alternative treat options or homemade alternatives, further dampening demand for commercial jerky treats.

Covid-19 Impact

COVID-19 initially disrupted the Pet Jerky Treat Market, with supply chain issues and panic buying leading to temporary shortages. However, the long-term impact proved positive. Increased pet ownership, more time spent at home with furry companions, and rising disposable income fuelled demand for premium treats like jerky. E-commerce boomed, with homebound pet owners turning online for convenient purchases. While concerns about ingredient quality and sourcing persist, the Pet Jerky Treat Market is expected to continue growing, fuelled by the strong bond between humans and their animal companions.

The chicken segment is expected to be the largest during the forecast period

The chicken segment is estimated to hold the largest share. Chicken is a readily available and affordable protein source, making it a cost-effective option for both pet food manufacturers and owners. Also, its light meat is preferred by many pets and often considered hypoallergenic, catering to sensitive pups. Furthermore, chicken jerky treats are convenient, portable, and packed with protein, appealing to health-conscious pet owners. Thus, it will accelerate segment growth.

The cats segment is expected to have the highest CAGR during the forecast period

The cats segment is anticipated to have lucrative growth during the forecast period. This segment caters specifically to feline companions, offering protein-rich treats in flavours like chicken, fish, and turkey, appealing to their discerning palates. These treats are formulated to meet cats' unique nutritional needs, often emphasizing natural ingredients and minimal processing. With a focus on providing both satisfaction and health benefits, such as dental care or hairball control, this segment reflects the growing demand for high-quality, species-specific pet products.

Region with largest share:

Asia Pacific commanded the largest market share during the extrapolated period due to an increasing pet population, rising disposable income, and changing consumer preferences towards natural and nutritious pet snacks. Countries like China, Japan, Australia, and South Korea are prominent markets witnessing significant growth due to urbanisation and pet humanization trends. Moreover, the region's pet owners are increasingly seeking high-quality, protein-rich treats for their pets, leading to a surge in demand for jerky treats. These factors are contributing to the market's expansion in the Asia-Pacific region.

Region with highest CAGR:

North America is expected to witness profitable growth over the projection period. The United States and Canada are the primary markets, witnessing steady growth fuelled by increased pet humanization, heightened awareness of pet health, and a shift towards organic and grain-free options. Consumers prioritize transparency and safety, leading to a preference for locally sourced ingredients and products made in certified facilities. This emphasis on quality and variety propels the continual expansion of the Pet Jerky Treat Market in North America.

Key players in the market

Some of the key players in the Pet Jerky Treat Market include Mars Petcare Inc., Big Heart Pet Brands, Nestle, Dogswell, Rocco & Roxie Supply, TDBBS, Blue Buffalo Co., Ltd., The J.M. Smucker Company, Hill's Pet Nutrition, Inc., WellPet LLC, Merrick Pet Care, Inc., Diamond Pet Foods, Inc., Nutro Products, Inc., Natural Balance Pet Foods, Inc., Zuke's LLC, Plato Pet Treats, Redbarn Pet Products, LLC and True Chews (Tyson Pet Products, Inc.).

Key Developments:

In November 2023, Blue Buffalo launched holiday dog treats. The treats are available in crunchy biscuit and soft formats. Blue Buffalo Santa Snacks Oatmeal & Cinnamon are crunchy treats made with oatmeal, cinnamon, pumpkin, flaxseed and carrots.

In November 2022, Blue Buffalo has partnered with Veterinarian Evan Antin, DVM, to help pet parents address digestive health and skin sensitivities in their dogs.

Product Types Covered:

• Beef
• Chicken
• Fish
• Pork
• Other Product Types

Pet Types Covered:

• Cats
• Dogs
• Guinea Pigs
• Other Pet Types

Packaging Types Covered:

• Pouches
• Cans
• Jars
• Other Packaging Types

Distribution Channels Covered:

• Pet Stores
• Departmental Stores
• Online Retail
• veterinary Clinics
• Supermarkets
• Other Distribution Channels

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Emerging Markets
• 3.8 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Pet Jerky Treat Market, By Product Type

• 5.1 Introduction
• 5.2 Beef
• 5.3 Chicken
• 5.4 Fish
• 5.5 Pork
• 5.6 Other Product Types

6 Global Pet Jerky Treat Market, By Pet Type

• 6.1 Introduction
• 6.2 Cats
• 6.3 Dogs
• 6.4 Guinea Pigs
• 6.5 Other Pet Types

7 Global Pet Jerky Treat Market, By Packaging Type

• 7.1 Introduction
• 7.2 Pouches
• 7.3 Cans
• 7.4 Jars
• 7.5 Other Packaging Types

8 Global Pet Jerky Treat Market, By Distribution Channel

• 8.1 Introduction
• 8.2 Pet Stores
• 8.3 Departmental Stores
• 8.4 Online Retail
• 8.5 Veterinary Clinics
• 8.6 Supermarkets
• 8.7 Other Distribution Channels

9 Global Pet Jerky Treat Market, By Geography

• 9.1 Introduction
• 9.2 North America
  • 9.2.1 US
  • 9.2.2 Canada
  • 9.2.3 Mexico
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 Italy
  • 9.3.4 France
  • 9.3.5 Spain
  • 9.3.6 Rest of Europe
• 9.4 Asia Pacific
  • 9.4.1 Japan
  • 9.4.2 China
  • 9.4.3 India
  • 9.4.4 Australia
  • 9.4.5 New Zealand
  • 9.4.6 South Korea
  • 9.4.7 Rest of Asia Pacific
• 9.5 South America
  • 9.5.1 Argentina
  • 9.5.2 Brazil
  • 9.5.3 Chile
  • 9.5.4 Rest of South America
• 9.6 Middle East & Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 UAE
  • 9.6.3 Qatar
  • 9.6.4 South Africa
  • 9.6.5 Rest of Middle East & Africa

10 Key Developments

• 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 10.2 Acquisitions & Mergers
• 10.3 New Product Launch
• 10.4 Expansions
• 10.5 Other Key Strategies

11 Company Profiling

• 11.1 Mars Petcare Inc.
• 11.2 Big Heart Pet Brands
• 11.3 Nestle
• 11.4 Dogswell
• 11.5 Rocco & Roxie Supply
• 11.6 TDBBS
• 11.7 Blue Buffalo Co., Ltd.
• 11.8 The J.M. Smucker Company
• 11.9 Hill's Pet Nutrition, Inc.
• 11.10 WellPet LLC
• 11.11 Merrick Pet Care, Inc.
• 11.12 Diamond Pet Foods, Inc.
• 11.13 Nutro Products, Inc.
• 11.14 Natural Balance Pet Foods, Inc.
• 11.15 Zuke's LLC
• 11.16 Plato Pet Treats
• 11.17 Redbarn Pet Products, LLC
• 11.18 True Chews (Tyson Pet Products, Inc.)