市場調査レポート

商品コード

1743344

ゲームにおけるメタバース市場規模、シェア、成長分析、コンポーネント別、技術別、ゲームジャンル別、地域別-2025年～2032年産業予測

Metaverse in Gaming Market Size, Share, and Growth Analysis, By Component (Hardware, Software), By Technology (Augmented Reality (AR), Virtual Reality (VR)), By Game Genre, By Region - Industry Forecast 2025-2032

出版日: 2025年06月04日
発行: SkyQuest
ページ情報: 英文 197 Pages
納期: 3～5営業日

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全表示
概要
目次

概要

サンプル依頼リストに入れる

世界のゲームにおけるメタバース市場規模は、2023年に227億米ドルと評価され、2024年の316億2,000万米ドルから2032年には4,483億2,000万米ドルに成長し、予測期間中（2025年～2032年）のCAGRは39.3％で成長する見通しです。

ゲーム分野におけるメタバースの成長は、最先端技術、多額の投資、デジタル領域と物理領域の融合が原動力となっており、これらはすべて強固なインターネット接続によって促進されています。複合現実（MR）、拡張現実（AR）、拡張現実（XR）、仮想現実（VR）の革新は、没入型のゲームプレイ体験を再構築しています。開発者や技術リーダーからの多額の資金援助が技術革新を後押しし、インタラクティブでリアルな仮想世界が実現しています。非代替性トークン（NFT）は、デジタル所有と収益化の新たなパラダイムを確立することで、ゲーム内経済を変革しています。プレイヤーは仮想資産を売買・取引できるようになり、その価値がさまざまなプラットフォームで持続することで、エンゲージメントが向上し、開発者とゲーマーの双方に新たな収益源がもたらされています。

市場概要
ハードウェア
- ARデバイス
- VRデバイス
- MRデバイス
- ディスプレイ
ソフトウェア
- 拡張現実ソフトウェア
- ゲームエンジン
- メタバースプラットフォーム
- 金融プラットフォーム
サービス
- クラウドゲームサービス
- 仮想世界とゲームホスティング
- ゲーム分析サービス
- 開発および設計サービス
- メタバースプラットフォーム統合サービス
- 保守およびサポートサービス
- 支払いと取引

ゲームにおけるメタバース市場規模：技術別& CAGR（2025年～2032年）

市場概要
拡張現実（AR）
バーチャルリアリティ（VR）
複合現実（MR）
ブロックチェーン
人工知能（AI）
非代替性トークン（NFT）
拡張現実（XR）

ゲームにおけるメタバース市場規模：ゲームジャンル別& CAGR（2025年～2032年）

市場概要
アクション
アドベンチャー
ロールプレイングゲーム（RPG）
シミュレーション
スポーツとレース
戦略
サンドボックス
カードゲームとカジノゲーム
その他

ゲームにおけるメタバース市場規模& CAGR（2025年～2032年）

北米
- 米国
- カナダ
欧州
- ドイツ
- スペイン
- フランス
- 英国
- イタリア
- その他の欧州
アジア太平洋
- 中国
- インド
- 日本
- 韓国
- その他のアジア太平洋
ラテンアメリカ
- ブラジル
- その他のラテンアメリカ
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他の中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2024年）
主な市場企業が採用した戦略
最近の市場動向
企業の市場シェア分析（2024年）
主要企業の企業プロファイル
- 企業の詳細
- 製品ポートフォリオ分析
- 企業のセグメント別シェア分析
- 収益の前年比比較（2022年～2024年）

主要企業プロファイル

Meta Platforms Inc.（U.S.）
Microsoft Corporation（U.S.）
Epic Games Inc.（U.S.）
Roblox Corporation（U.S.）
Unity Technologies（U.S.）
Tencent Holdings Ltd.（China）
NVIDIA Corporation（U.S.）
Sony Group Corporation（Japan）
Google LLC（U.S.）
Apple Inc.（U.S.）
Samsung Electronics Co., Ltd.（South Korea）
HTC Corporation（Taiwan）
Valve Corporation（U.S.）
Niantic Inc.（U.S.）
Decentraland Foundation（Estonia）
The Sandbox（Hong Kong）
Animoca Brands（Hong Kong）
ByteDance Ltd.（China）
Electronic Arts Inc.（U.S.）
Ubisoft Entertainment SA（France）

結論と提言

Product Code: SQMIG25N2016

Global Metaverse in Gaming Market size was valued at USD 22.7 billion in 2023 and is poised to grow from USD 31.62 billion in 2024 to USD 448.32 billion by 2032, growing at a CAGR of 39.3% during the forecast period (2025-2032).

The metaverse's growth in the gaming sector is driven by cutting-edge technology, significant investments, and the fusion of digital and physical realms, all facilitated by robust internet connectivity. Innovations in mixed reality (MR), augmented reality (AR), extended reality (XR), and virtual reality (VR) are reshaping immersive gameplay experiences. Substantial financial backing from developers and tech leaders is pushing innovation, resulting in interactive, lifelike virtual worlds. A key factor in this surge is the rise of non-fungible tokens (NFTs), which are transforming in-game economies by establishing new paradigms of digital ownership and monetization. Players can now buy, sell, and trade virtual assets, ensuring their value persists across various platforms, enhancing engagement, and unlocking fresh revenue streams for developers and gamers alike.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Metaverse in Gaming market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Metaverse in Gaming Market Segments Analysis

Global Metaverse in Gaming Market is segmented by Component, Technology, Game Genre and region. Based on Component, the market is segmented into Hardware, Software and Services. Based on Technology, the market is segmented into Augmented Reality (AR), Virtual Reality (VR), Mixed Reality (MR), Blockchain, Artificial Intelligence (AI), Non-Fungible Tokens (NFTs) and Extended Reality (XR). Based on Game Genre, the market is segmented into Action, Adventure, Role-Playing Games (RPGs), Simulation, Sports and Racing, Strategy, Sandbox, Card and Casino Games and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Metaverse in Gaming Market

The Global Metaverse in Gaming market is being significantly driven by the integration of Artificial Intelligence, which is revolutionizing the gaming experience through hyper-personalization. AI algorithms meticulously analyze player behaviors, preferences, and interactions to customize game settings, NPC dialogues, and challenges. This level of dynamic personalization fosters greater player engagement, resulting in a more immersive and interactive gaming environment. Companies such as Roblox and Inworld AI are at the forefront of this transformation, utilizing AI to develop unique storylines and gameplay elements that adapt in real time, thereby boosting player retention and enhancing monetization opportunities within the metaverse.

Restraints in the Global Metaverse in Gaming Market

The Global Metaverse in Gaming market faces significant challenges due to the high costs associated with integrating artificial intelligence. The reliance on advanced computational resources, such as powerful GPUs and cloud-based AI frameworks necessary for deep learning, real-time AI processing, and generative algorithms, makes it financially burdensome for developers. This situation particularly affects smaller gaming studios, which may find it difficult to bear such expenses, ultimately hindering the broader implementation of AI-enhanced gaming experiences. Consequently, the financial barriers associated with these technologies may slow down innovation and limit access to cutting-edge gaming developments in the metaverse.

Market Trends of the Global Metaverse in Gaming Market

The global metaverse in gaming is witnessing a transformative trend marked by the rise of AI-powered virtual companions, which are redefining player interaction and engagement. Companies like Inworld AI are pioneering the creation of intelligent non-playable characters (NPCs) that possess memory, emotions, and adaptability, fostering deeper connections with players. This evolution not only enhances gameplay experiences but also allows for personalized companionship, making virtual worlds feel more immersive and lifelike. As the demand for innovative, emotionally responsive gaming experiences grows, this trend is expected to significantly shape the future of metaverse gaming, driving investment and development in this sector.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Case Studies
Technological Analysis

Global Metaverse in Gaming Market Size by Component & CAGR (2025-2032)

Market Overview
Hardware
- AR Devices
- VR Devices
- MR Devices
- Displays
Software
- Extended Reality Software
- Gaming Engines
- Metaverse Platforms
- Financial Platforms
Services
- Cloud Gaming Services
- Virtual Worlds and Game Hosting
- Gaming Analytics Services
- Development and Design Services
- Metaverse Platform Integration Services
- Maintenance and Support Services
- Payment and Transaction

Global Metaverse in Gaming Market Size by Technology & CAGR (2025-2032)

Market Overview
Augmented Reality (AR)
Virtual Reality (VR)
Mixed Reality (MR)
Blockchain
Artificial Intelligence (AI)
Non-Fungible Tokens (NFTs)
Extended Reality (XR)

Global Metaverse in Gaming Market Size by Game Genre & CAGR (2025-2032)

Market Overview
Action
Adventure
Role-Playing Games (RPGs)
Simulation
Sports and Racing
Strategy
Sandbox
Card and Casino Games
Others

Global Metaverse in Gaming Market Size & CAGR (2025-2032)

North America (Component, Technology, Game Genre)
- US
- Canada
Europe (Component, Technology, Game Genre)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Component, Technology, Game Genre)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Component, Technology, Game Genre)
- Brazil
- Rest of Latin America
Middle East & Africa (Component, Technology, Game Genre)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Meta Platforms Inc. (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Microsoft Corporation (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Epic Games Inc. (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Roblox Corporation (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Unity Technologies (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tencent Holdings Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NVIDIA Corporation (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sony Group Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Google LLC (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Apple Inc. (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Samsung Electronics Co., Ltd. (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
HTC Corporation (Taiwan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Valve Corporation (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Niantic Inc. (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Decentraland Foundation (Estonia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Sandbox (Hong Kong)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Animoca Brands (Hong Kong)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ByteDance Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Electronic Arts Inc. (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ubisoft Entertainment SA (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments