ココナッツウォーターの市場規模、シェア、成長分析、タイプ別、フレーバー別、形状別、パッケージング別、流通チャネル別、地域別 - 産業予測 2025～2032年

ココナッツウォーター市場規模は2023年に81億米ドルと評価され、2024年の90億6,000万米ドルから2032年には222億8,000万米ドルに成長し、予測期間（2025～2032年）のCAGRは11.9％で成長する見通しです。

ココナッツウォーター市場は、砂糖入り飲料に代わる健康的で自然な飲料を求める消費者の需要の高まりによって成長しています。世界的に健康志向が高まる中、ココナッツウォーターは水分補給、電解質補給、抗酸化作用が認められ、人気を牽引しています。しかし、ココナッツの入手可能な地域が限られていることや、腐りやすいという性質から加工・流通時に製品の品質を維持する必要があるなどの課題に直面しています。こうしたハードルにもかかわらず、特に機能性飲料やフレーバー飲料のベースとしてココナッツウォーターを活用することに大きな成長機会が存在します。さらに、未開拓の地理的市場に進出することで、市場の範囲を拡大することができます。全体として、米国のココナッツウォーター市場は今後1年間、安定した成長が見込まれます。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 貿易分析
• 顧客と購買基準の分析

ココナッツウォーター市場規模：タイプ別

• 市場概要
• 加糖
• 無糖

ココナッツウォーター市場規模：フレーバー別

• 市場概要
• プレーン
• フレーバー付き

ココナッツウォーター市場規模：形状別

• 市場概要
• ココナッツウォーター
• ココナッツウォーターパウダー

ココナッツウォーター市場規模：パッケージング別

• 市場概要
• カートン
• ボトル
• その他

ココナッツウォーター市場規模：流通チャネル別

• 市場概要
• スーパーマーケットとハイパーマーケット
• コンビニエンスストア
• オンライン小売店
• その他

ココナッツウォーター市場規模

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022～2024年）

主要企業プロファイル

• Vita Coco（United States）
• C2O Coconut Water（United States）
• Celebes Coconut Corporation（Philippines）
• Taste Nirvana International, Inc.（United States）
• Harmless Harvest（United States）
• Vaivai SAS（France）
• FAL Food and Beverages（Australia）
• Goya Foods, Inc.（United States）
• Wichy Plantation Company（Pvt）Ltd（Sri Lanka）
• ITC Limited（India）
• Coco Libre（United States）
• Pure Brazilian Coconut Water（Brazil）
• FOCO Coconut Water（Thailand）
• Blue Monkey Coconut Collection（Canada）
• Chi Coconut Water（United Kingdom）
• GraceKennedy Limited（Jamaica）
• Rubicon Exotic（United Kingdom）
• Amy & Brian Naturals（United States）
• Cocofina（United Kingdom）

結論と提言

Coconut Water Market size was valued at USD 8.1 billion in 2023 and is poised to grow from USD 9.06 billion in 2024 to USD 22.28 billion by 2032, growing at a CAGR of 11.9% during the forecast period (2025-2032).

The coconut water market is thriving due to rising consumer demand for healthy and natural beverage alternatives to sugary drinks. As health consciousness increases globally, coconut water is recognized for its hydration benefits, electrolyte replenishment, and antioxidant properties, driving its popularity. However, the market faces challenges such as limited coconut availability in certain regions and the need to maintain product quality during processing and distribution, given its perishable nature. Despite these hurdles, significant growth opportunities exist, particularly in leveraging coconut water as a base for functional and flavored beverages. Additionally, venturing into underexploited geographic markets can enhance the market's reach. Overall, the US coconut water market is expected to witness steady growth in the coming forecast year.

Top-down and bottom-up approaches were used to estimate and validate the size of the Coconut Water market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Coconut Water Market Segments Analysis

Global Coconut Water Market is segmented by Type, Flavour, Form, Packaging, Distribution Channel and region. Based on Type, the market is segmented into Sweetened and Unsweetened. Based on Flavour, the market is segmented into Plain and Flavoured. Based on Form, the market is segmented into Coconut Water and Coconut Water Powder. Based on Packaging, the market is segmented into Carton, Bottles and Others. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Convenience Stores, Online Retail Stores and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Coconut Water Market

The coconut water market has experienced significant growth, primarily fueled by the rising health and wellness focus among consumers. In 2022, demand for natural and healthier beverage options soared, positioning coconut water as a favored choice thanks to its exceptional hydrating qualities, rich electrolyte content, and numerous perceived health advantages. As many consumers actively sought alternatives to sugary and carbonated drinks, coconut water gained popularity as a more nutritious and natural solution. This trend underscores a broader shift in consumer preferences towards health-oriented beverages, further driving the expansion of the coconut water market.

Restraints in the Coconut Water Market

A significant constraint affecting the coconut water market in 2022 was the volatility in raw material prices, particularly coconuts. Various elements, including climate change, natural disasters, and geopolitical tensions, disrupted the supply and availability of coconuts, resulting in unpredictable price shifts. These fluctuations consequently influenced the production expenses and pricing strategies for coconut water producers, which could adversely affect their profit margins. This challenge highlights the broader vulnerabilities within the supply chain, emphasizing the need for manufacturers to adopt adaptive strategies to mitigate risks associated with raw material price instability.

Market Trends of the Coconut Water Market

As of October 2023, the coconut water market is experiencing significant growth driven by product diversification and innovation. Brands are increasingly introducing unique flavor combinations, such as coconut water infused with exotic fruits or botanicals, to cater to adventurous consumers seeking novel taste experiences. This trend is complemented by the rise of eco-friendly and convenient packaging solutions, including resealable pouches and single-serve cartons, enhancing consumer convenience and portability. Moreover, health-conscious trends, driven by the perception of coconut water as a natural hydrating beverage, further fuel this market dynamic. Overall, the coconut water segment is evolving rapidly to meet diverse consumer demands and enhance market appeal.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Trade Analysis
• Customer & Buying Criteria Analysis

Global Coconut Water Market Size by Type & CAGR (2025-2032)

• Market Overview
• Sweetened
• Unsweetened

Global Coconut Water Market Size by Flavour & CAGR (2025-2032)

• Market Overview
• Plain
• Flavoured

Global Coconut Water Market Size by Form & CAGR (2025-2032)

• Market Overview
• Coconut Water
• Coconut Water Powder

Global Coconut Water Market Size by Packaging & CAGR (2025-2032)

• Market Overview
• Carton
• Bottles
• Others

Global Coconut Water Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets and Hypermarkets
• Convenience Stores
• Online Retail Stores
• Others

Global Coconut Water Market Size & CAGR (2025-2032)

• North America (Type, Flavour, Form, Packaging, Distribution Channel)
  • US
  • Canada
• Europe (Type, Flavour, Form, Packaging, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Flavour, Form, Packaging, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Flavour, Form, Packaging, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Flavour, Form, Packaging, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Vita Coco (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• C2O Coconut Water (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Celebes Coconut Corporation (Philippines)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Taste Nirvana International, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Harmless Harvest (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vaivai SAS (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FAL Food and Beverages (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Goya Foods, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wichy Plantation Company (Pvt) Ltd (Sri Lanka)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ITC Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coco Libre (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pure Brazilian Coconut Water (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FOCO Coconut Water (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blue Monkey Coconut Collection (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chi Coconut Water (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GraceKennedy Limited (Jamaica)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rubicon Exotic (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amy & Brian Naturals (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cocofina (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations