レジャーコート市場レポート：2031年までの動向、予測、競合分析

世界のレジャーコート市場の将来は、男性市場と女性市場における機会があり、有望視されています。世界のレジャーコート市場は、2025～2031年にかけてCAGR 5.6％で成長すると予想されます。この市場の主な促進要因は、快適で実用的な衣料品に対する需要の高まりと、アウトドアレクリエーション活動の拡大です。

• Lucintelの予測によると、タイプ別ではウィンターコートが予測期間中に最も高い成長を遂げる見込みです。
• 用途別では、男性用コートが高い成長を遂げると予測されています。
• 地域別では、アジア太平洋地域が予測期間中に最も高い成長が見込まれます。

レジャーコート市場の戦略的成長機会

レジャーコート市場は、消費者の嗜好の進化と技術の進歩により、主要な用途においていくつかの戦略的成長機会を提示しています。

• アーバンファッション：都市化の進展は、都市生活向けにデザインされたレジャーコートの機会を生み出します。スタイルと機能性を融合させた革新的なデザインは、多用途でファッショナブルなアウターウェアを求める都市部の消費者にとって魅力的です。
• アウトドア活動：アウトドア活動用に作られたレジャーコートの需要が増加しています。耐候性、耐久性、快適性などの特徴は、ハイキング、旅行、その他のアウトドア活動用にデザインされたコートの主な成長分野です。
• 持続可能なファッション：持続可能性を求める動向は、環境に優しい素材を使ったレジャーコートの成長機会を開いています。倫理的な生産慣行と持続可能な素材を優先するブランドは、環境意識の高い消費者層を取り込むことができます。
• カスタマイズサービス：レジャーコートのカスタマイズオプションの提供は成長機会となります。消費者は個別化された製品を求めるようになっており、カスタムデザインや機能を提供するブランドは市場で差別化を図ることができます。
• 技術統合：レジャーコートにスマートテクノロジーを取り入れることは、新たな成長の道を開きます。内蔵ヒーター、コネクティビティ、パフォーマンストラッキングなどの機能は、ハイテクに精通した消費者に対応し、レジャーウェアの機能性を高めます。

こうした成長機会は、製品ラインナップの拡大、消費者の需要への対応、技術革新の推進によってレジャーコート市場に影響を与えています。

レジャーコート市場の促進要因・課題

レジャーコート市場は、成長と発展に影響を与える技術的、経済的、規制的要因を含む様々な促進要因・課題によって形成されています。

レジャーコート市場を牽引する要因は以下の通りです：

• 都市化の進展：都市化の進展は、スタイリッシュで機能的なレジャーコートの需要を促進しています。都市部の消費者は、ファッション性と実用性を融合させた汎用性の高いアウターウエアを求めており、市場の成長を後押ししています。
• ファッション意識の高まり：消費者のファッション意識の高まりがレジャーコートの需要を押し上げています。ファッションやパーソナルスタイルの動向が購買決定に影響を与え、デザインや機能の革新を促しています。
• 技術の進歩：生地と製造技術の進歩がレジャーコートの機能性と品質を高めています。スマート機能や高度な素材などのイノベーションは、ハイテクに敏感な消費者を惹きつけています。
• 持続可能性の動向：持続可能性への関心の高まりは、環境に優しい素材や生産方法の採用を後押ししています。環境への責任を重視するブランドは、環境意識の高い消費者に支持されています。
• 可処分所得の増加：可処分所得の増加は、レジャーウェアへの支出の増加に寄与しています。購買力の高い消費者は、高級でファッショナブルなレジャー用コートに投資しています。

レジャーコート市場の課題は以下の通りです：

• 高い生産コスト：原材料と製造コストの上昇はレジャーコートの値ごろ感に影響を与えます。企業は競争力を維持するため、生産コストと消費者価格のバランスを取る必要があります。
• 市場の飽和：レジャーコート市場は多数のブランドや製品で飽和状態になりつつあります。激しい競争に直面している企業にとって、商品の差別化と市場シェアの維持は困難です。
• サプライチェーンの混乱：遅延や混乱などのサプライチェーンの問題は、レジャーコートの供給や配送に影響を与える可能性があります。企業はサプライチェーンのリスクを管理し、タイムリーな製品供給を確保する必要があります。
• 規制の遵守：製品の安全性と品質に関する規制基準の遵守は複雑な場合があります。ブランドは、コンプライアンスを確保し、潜在的な法的問題を回避するために、多様な規制をナビゲートしなければなりません。
• 消費者の嗜好の変化：消費者の嗜好や動向の変化は、レジャーコートの需要に影響を与える可能性があります。ブランドは、消費者ニーズの変化に対応するため、市場力学の変化に機敏に対応する必要があります。

これらの促進要因・課題は、成長機会、市場力学、戦略的意思決定に影響を与え、レジャーコート市場を形成しています。

目次

第1章 エグゼクティブサマリー

第2章 世界のレジャーコート市場：市場力学

• イントロダクション、背景、分類
• サプライチェーン
• 業界の促進要因と課題

第3章 市場動向と予測分析（2019～2031年）

• マクロ経済動向（2019～2024年）と予測（2025～2031年）
• 世界のレジャーコート市場の動向（2019～2024年）と予測（2025～2031年）
• 世界のレジャーコート市場：タイプ別
  • ウィンターコート
  • サマーコート
  • スプリングコート
• 世界のレジャーコート市場：用途別
  • 男性
  • 女性
  • その他

第4章 地域別の市場動向と予測分析（2019～2031年）

• 世界のレジャーコート市場：地域別
• 北米のレジャーコート市場
• 欧州のレジャーコート市場
• アジア太平洋のレジャーコート市場
• その他地域のレジャーコート市場

第5章 競合分析

• 製品ポートフォリオ分析
• 運用統合
• ポーターのファイブフォース分析

第6章 成長機会と戦略分析

• 成長機会分析
  • 世界のレジャーコート市場の成長機会：タイプ別
  • 世界のレジャーコート市場の成長機会：用途別
  • 世界のレジャーコート市場の成長機会：地域別
• 世界のレジャーコート市場の新たな動向
• 戦略分析
  • 新製品開発
  • 世界のレジャーコート市場の生産能力拡大
  • 世界のレジャーコート市場における合併、買収、合弁事業
  • 認証とライセンシング

第7章 主要企業の企業プロファイル

• Cole Haan
• Orolay
• Canada Goose
• Everlane
• Wantdo
• The North Face
• 32 Degrees

The future of the global leisure coat market looks promising with opportunities in the men and women markets. The global leisure coat market is expected to grow with a CAGR of 5.6% from 2025 to 2031. The major drivers for this market are the rising demand for comfortable and practical clothing, as well as the expansion of outdoor recreation activities.

• Lucintel forecasts that, within the type category, winter coat is expected to witness the highest growth over the forecast period.
• Within this application category, men are expected to witness higher growth.
• In terms of regions, APAC is expected to witness the highest growth over the forecast period.

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Emerging Trends in the Leisure Coat Market

The leisure coat market is shaped by several emerging trends that reflect changes in consumer behavior, technological advancements, and fashion industry dynamics.

• Sustainability: There is a growing emphasis on sustainable materials and ethical production practices in leisure coats. Brands are adopting eco-friendly fabrics and reducing waste, driven by increasing consumer demand for environmentally responsible products.
• Tech-Enhanced Fabrics: Advances in fabric technology are leading to the development of leisure coats with features like moisture-wicking, temperature regulation, and water resistance. These innovations enhance comfort and functionality, meeting the needs of active consumers.
• Customization: The trend toward personalized fashion is impacting the leisure coat market. Consumers are seeking customizable options, allowing them to choose designs, colors, and features that reflect their style and preferences.
• Smart Clothing: The integration of smart technologies into leisure coats is emerging, with features such as built-in heating elements, connectivity, and performance tracking. These innovations cater to tech-savvy consumers looking for enhanced functionality.
• Minimalist Designs: Minimalist fashion is influencing leisure coat designs, with a focus on clean lines, simple silhouettes, and versatile styles. This trend appeals to consumers seeking understated elegance and practicality in their leisure wear.

These trends are reshaping the leisure coat market by driving innovation, enhancing functionality, and aligning products with evolving consumer preferences.

Recent Developments in the Leisure Coat Market

Recent developments in the leisure coat market reflect changes in fashion trends, technology, and consumer preferences, impacting product offerings and market dynamics.

• Eco-Friendly Materials: The adoption of sustainable materials in leisure coat production is on the rise. Brands are using recycled fabrics and eco-friendly dyes to appeal to environmentally conscious consumers, aligning with broader sustainability goals.
• Advanced Fabric Technologies: Innovations in fabric technologies, such as moisture-wicking and thermal regulation, are enhancing the functionality of leisure coats. These advancements improve comfort and performance, catering to active and outdoor lifestyles.
• Customization Options: The increased availability of customizable leisure coats is meeting consumer demand for personalized fashion. Brands are offering options for custom colors, patterns, and features, allowing consumers to create unique garments.
• Smart Features: The integration of smart technologies, such as built-in heating elements and connectivity features, is expanding the functionality of leisure coats. These innovations appeal to tech-savvy consumers seeking enhanced performance and convenience.
• Global Expansion: Brands are expanding their presence in emerging markets, such as India and China, to capitalize on growing demand. Increased retail distribution and local production are helping to meet the needs of diverse consumer bases.

These developments are influencing the leisure coat market by enhancing product offerings, expanding consumer choices, and addressing emerging market needs.

Strategic Growth Opportunities for Leisure Coat Market

The leisure coat market presents several strategic growth opportunities across key applications, driven by evolving consumer preferences and technological advancements.

• Urban Fashion: Growing urbanization creates opportunities for leisure coats designed for city living. Innovative designs that blend style with functionality are appealing to urban consumers seeking versatile and fashionable outerwear.
• Outdoor Activities: The demand for leisure coats tailored for outdoor activities is increasing. Features such as weather resistance, durability, and comfort are key growth areas for coats designed for hiking, travel, and other outdoor pursuits.
• Sustainable Fashion: The trend toward sustainability is opening growth opportunities for leisure coats made from eco-friendly materials. Brands that prioritize ethical production practices and sustainable materials can capture the growing segment of environmentally conscious consumers.
• Customization Services: Offering customization options for leisure coats presents growth opportunities. Consumers are increasingly seeking personalized products, and brands that provide custom designs and features can differentiate themselves in the market.
• Technological Integration: Incorporating smart technologies into leisure coats provides new growth avenues. Features such as built-in heating, connectivity, and performance tracking cater to tech-savvy consumers and enhance the functionality of leisure wear.

These growth opportunities are influencing the leisure coat market by expanding product offerings, addressing consumer demands, and driving innovation.

Leisure Coat Market Driver and Challenges

The leisure coat market is shaped by various drivers and challenges, including technological, economic, and regulatory factors that impact growth and development.

The factors responsible for driving the leisure coat market include:

• Increasing Urbanization: The rise in urbanization is driving demand for stylish and functional leisure coats. Consumers in urban areas seek versatile outerwear that blends fashion with practicality, fueling market growth.
• Growing Fashion Consciousness: Rising fashion consciousness among consumers is boosting demand for leisure coats. Trends in fashion and personal style are influencing purchasing decisions and driving innovation in designs and features.
• Technological Advancements: Advances in fabric and manufacturing technologies are enhancing the functionality and quality of leisure coats. Innovations such as smart features and advanced materials are attracting tech-savvy consumers.
• Sustainability Trends: The increasing focus on sustainability is driving the adoption of eco-friendly materials and production practices. Brands that emphasize environmental responsibility are gaining favor with environmentally conscious consumers.
• Rising Disposable Income: Higher disposable income levels are contributing to increased spending on leisure wear. Consumers with greater purchasing power are investing in premium and fashionable leisure coats.

Challenges in the leisure coat market are:

• High Production Costs: Rising costs of raw materials and manufacturing can impact the affordability of leisure coats. Companies must balance production costs with consumer pricing to remain competitive.
• Market Saturation: The leisure coat market is becoming saturated with numerous brands and products. Differentiating offerings and maintaining market share can be challenging for companies facing intense competition.
• Supply Chain Disruptions: Supply chain issues, such as delays and disruptions, can affect the availability and delivery of leisure coats. Companies need to manage supply chain risks to ensure timely product availability.
• Regulatory Compliance: Adhering to regulatory standards for product safety and quality can be complex. Brands must navigate diverse regulations to ensure compliance and avoid potential legal issues.
• Changing Consumer Preferences: Evolving consumer preferences and trends can impact demand for leisure coats. Brands need to stay agile and responsive to changing market dynamics to meet shifting consumer needs.

These drivers and challenges are shaping the leisure coat market by influencing growth opportunities, market dynamics, and strategic decisions.

List of Leisure Coat Companies

Companies in the market compete based on product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies, leisure coat companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the leisure coat companies profiled in this report include-

• Cole Haan
• Orolay
• Canada Goose
• Everlane
• Wantdo
• The North Face
• 32 Degrees

Leisure Coat by Segment

The study includes a forecast for the global leisure coat market by type, application, and region.

Leisure Coat Market by Type [Analysis by Value from 2019 to 2031]:

• Winter Coat
• Summer Coat
• Spring Coat

Leisure Coat Market by Application [Analysis by Value from 2019 to 2031]:

• Men
• Women
• Others

Leisure Coat Market by Region [Analysis by Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Leisure Coat Market

Major players in the market are expanding their operations and forming strategic partnerships to strengthen their positions. The below image highlights recent developments by major leisure coat producers in key regions: the USA, China, India, Japan, and Germany.

• United States: In the U.S., recent developments include a surge in sustainable fashion trends, with brands incorporating eco-friendly materials into leisure coats. Innovations such as water-resistant and multifunctional designs are gaining popularity, catering to both urban and outdoor lifestyles.
• China: China's leisure coat market is experiencing rapid growth due to increased disposable income and changing fashion preferences. Key advancements include the adoption of advanced manufacturing techniques and the rise of local brands offering trendy, high-quality leisure coats at competitive prices.
• Germany: In Germany, there is a strong focus on high-quality, durable leisure coats made from sustainable materials. Developments include the integration of advanced fabric technologies and eco-friendly production processes, aligning with the country's environmental and quality standards.
• India: India is seeing growth in the leisure coat market driven by rising urbanization and a growing middle class. Recent developments include the expansion of retail chains and increased availability of affordable leisure coats with contemporary designs and functional features.
• Japan: Japan's market for leisure coats is characterized by a blend of traditional craftsmanship and modern innovation. Recent developments include the introduction of high-tech fabrics and designs that blend functionality with aesthetics, catering to Japan's unique fashion sensibilities.

Features of the Global Leisure Coat Market

Market Size Estimates: Leisure coat market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Leisure coat market size by type, application, and region in terms of value ($B).

Regional Analysis: Leisure coat market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the leisure coat market.

Strategic Analysis: This includes M&A, new product development, and the competitive landscape of the leisure coat market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers the following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the leisure coat market by type (winter coat, summer coat, and spring coat), application (men, women, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Leisure Coat Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Leisure Coat Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Leisure Coat Market by Type
  • 3.3.1: Winter Coat
  • 3.3.2: Summer Coat
  • 3.3.3: Spring Coat
• 3.4: Global Leisure Coat Market by Application
  • 3.4.1: Men
  • 3.4.2: Women
  • 3.4.3: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Leisure Coat Market by Region
• 4.2: North American Leisure Coat Market
  • 4.2.1: North American Leisure Coat Market by Type: Winter Coat, Summer Coat, and Spring Coat
  • 4.2.2: North American Leisure Coat Market by Application: Men, Women, and Others
• 4.3: European Leisure Coat Market
  • 4.3.1: European Leisure Coat Market by Type: Winter Coat, Summer Coat, and Spring Coat
  • 4.3.2: European Leisure Coat Market by Application: Men, Women, and Others
• 4.4: APAC Leisure Coat Market
  • 4.4.1: APAC Leisure Coat Market by Type: Winter Coat, Summer Coat, and Spring Coat
  • 4.4.2: APAC Leisure Coat Market by Application: Men, Women, and Others
• 4.5: ROW Leisure Coat Market
  • 4.5.1: ROW Leisure Coat Market by Type: Winter Coat, Summer Coat, and Spring Coat
  • 4.5.2: ROW Leisure Coat Market by Application: Men, Women, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Leisure Coat Market by Type
  • 6.1.2: Growth Opportunities for the Global Leisure Coat Market by Application
  • 6.1.3: Growth Opportunities for the Global Leisure Coat Market by Region
• 6.2: Emerging Trends in the Global Leisure Coat Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Leisure Coat Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Leisure Coat Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Cole Haan
• 7.2: Orolay
• 7.3: Canada Goose
• 7.4: Everlane
• 7.5: Wantdo
• 7.6: The North Face
• 7.7: 32 Degrees