医療向け仮想現実 (VR) 市場レポート：動向、予測、競合分析 (2031年まで)

世界の医療向け仮想現実 (VR) 市場の将来性は、調査・診断、研究所、病院・診療所、研究機関、製薬会社市場における機会で有望視されています。世界の医療向け仮想現実 (VR) 市場は、2025年から2031年までのCAGRが9.1%で、2031年までに推定53億米ドルに達すると予想されます。この市場の主な促進要因は、健康状態の蔓延、革新的な需要の高まりと導入の増加、ウェアラブル技術の拡大です。

• Lucintel社によると、用途別では、医療治療やリハビリにおける拡張現実・仮想現実の採用増加により、患者ケア管理が予測期間中最大のセグメントであり続けると予測しています。
• 最終用途別は、病院とクリニックが最大セグメントであり続けると思われます。これは、外科医が手術中に補助するために病院でバーチャルリアリティを使用するケースが増えているためです。
• 地域別では、北米は多数の医療施設が存在し、高度な医療インフラが整備されていることから、予測期間中も最大地域であり続けると思われます。

医療向け仮想現実 (VR) 市場の戦略的成長機会

医療向け仮想現実 (VR) 市場は、いくつかの戦略的成長機会を提供する様々なアプリケーションを持つ新興分野の1つです。特に、外科教育の改善、心理療法技術への参入、疼痛緩和のさらなる開発、遠隔カウンセリングにおける活動の活発化、個別リハビリテーションプログラムの作成などの機会が挙げられます。

• 外科教育強化の展望：VRによる外科トレーニングの強化は大きな成長機会となります。最新のVRトレーニングシステムは、複雑な外科手術を習得するための忠実度の高い環境を提供し、その結果、外科医の専門的トレーニングが向上し、患者の治療効果が高まります。VR手術トレーナーを統合することで、外科教育を改善し、手術ミスを減らし、全体的な外科手術のパフォーマンスを向上させることができます。
• メンタルヘルス治療への拡大：VRを利用したメンタルヘルス療法の拡大には、魅力的な成長機会があります。これには、曝露療法や認知行動療法など、革新的な方法でPTSDやうつ病などの症状に対処するのに役立つ、メンタルヘルス障害の治療用VRアプリケーションの展開が含まれます。この成長機会により、治療アプローチの幅を広げる新たな治療モデルの開発が可能になり、患者のメンタル医療の質が向上します。
• 疼痛管理の進歩：疼痛管理のためのVRの進歩は、痛みを和らげる非薬物的な手段を提供することで人々の幸福感を高めるため、戦略的な成長機会となります。例えば、VRはゲームプレイに集中することで、オピオイド投薬が維持されている患者であっても、疼痛管理に役立つインタラクティブな活動に参加者を没頭させることができます。このような機会は、効果的で安全な疼痛緩和に対する需要の高まりに対応し、新たな疼痛緩和技術の創造に向けてより多くのリソースを割り当てる助けとなります。
• 遠隔相談サービスの成長：VR技術を利用した遠隔相談サービスの成長は、医療へのアクセスを改善することを目的とした重要な開発分野です。例えば、VRを利用することで、患者は仮想現実を通して予約に参加することができ、そこで様々な医療コンサルタントが遠隔医療セッションを実施します。この成長機会は、遠隔診療の有効性を高め、医療システムへの患者の参加を促進し、特に医療が届きにくい地域におけるサービス範囲を改善します。

医療向け仮想現実 (VR) 市場のさらなる戦略的成長機会には、外科手術の訓練や実践のための身体マッピングや空間追跡、遠隔および局所的な心理治療、疼痛緩和アプリケーションへのVRや身体マッピングの使用、相談、運動療法への技術の応用などが含まれます。これらの機会は、様々な健康面におけるVR技術の活用と患者の受容に関する成長動向を総合したものです。

医療向け仮想現実 (VR) 市場の促進要因・課題

医療向け仮想現実 (VR) 市場の発展には、その拡大と進化に影響を与えるいくつかの促進要因・課題があります。主な促進要因としては、技術革新、双方向学習や治療管理に対するニーズの高まり、支持的な規制枠組み、医療技術への投資の増加、治療の質向上への期待などが挙げられます。課題としては、高い開発コスト、規制上のハードル、データプライバシーに関する懸念、技術的限界、市場開拓の障壁などが挙げられます。

医療向け仮想現実 (VR) 市場を牽引する要因は以下の通りです：

• 技術進歩：技術の進歩はVR医療産業の成長における重要な要因です。VR機器、コンピュータプログラム、ハンズオン技術の開発により、臨床環境でのVR利用が大幅に改善されます。このような開発により、没入型エンゲージメントのためのより効果的なツールが促進され、治療的アプローチが強化され、新たな機能領域が創出されます。市場の拡大と競争力の維持には、常に最新の技術を導入することが不可欠です。
• 没入型トレーニングとセラピーへの需要の高まり：没入型トレーニングやセラピーへの意欲の高まりは、VR医療業界を刺激します。医療従事者も患者も、より高度なインタラクティブ・トレーニングや治療施設を求めています。手術トレーニング、精神疾患治療、リハビリ治療におけるVRアプリケーションは、医療提供の進化するニーズに応え、日々の患者ケアを向上させます。
• 支持的な規制環境：医療市場におけるVRの急速な成長には、VR機器の使用に関する政策の立案と施行を支援する規制環境の整備が重要です。規制当局の支援により、VR技術の安全性、有効性、品質が保証されるため、企業は製品を市場に投入しやすくなります。規制を遵守することは、同意を得て医療専門家や患者からの信頼を得るために不可欠です。

医療向け仮想現実 (VR) 市場の課題は以下の通りです：

• 患者転帰改善の必要性：患者の転帰を改善することが、医療におけるVR技術の採用を促進しています。VRは、トレーニングの強化、治療の効率化、最適なリハビリの提供に有益であり、患者のケアと回復の向上につながります。臨床結果の改善に対する要求から、VR技術の統合は医療提供の強化における優先事項となっています。
• 高い開発コスト：開発コストの高さは、VR医療市場における大きな障壁となっています。VR技術の調査、提供、製造にはコストがかかり、収益性に影響を与え、市場参入を制限する可能性があります。特に新しいVRソリューションの開発とマーケティングには、多額の事業資金が必要となります。
• 規制上のハードル：規制上の課題は、VR技術の受容と活用を阻みます。このような複雑な要件に対応し、承認を求めることは、時間とリソースを要するため、製品の発売を遅らせ、市場参入の課題を増大させます。企業は規制の最新情報を常に把握し、市場参入を強化するために規制当局と関わる際には効果的な戦略を採用しなければなりません。

医療向け仮想現実 (VR) 市場は、技術的変化、没入型ソリューションに対する需要の高まり、有利な市場規制、投資の増加、患者の転帰を改善する必要性など、さまざまな促進要因・課題によって特徴付けられています。課題には、高い開発コスト、技術革新と成長の障壁、プライバシーの問題、市場開拓を制約する技術的課題などがあります。

医療向け仮想現実 (VR) 市場：企業一覧

同市場に参入している企業は、提供する製品の品質で競争しています。この市場の主要企業は、製造施設の拡大、研究開発投資、インフラ開拓、バリューチェーン全体にわたる統合機会の活用に注力しています。このような戦略により、医療向け仮想現実 (VR) 市場の企業は、需要の増加に対応し、競争力を確保し、革新的な製品と技術を開発し、生産コストを削減し、顧客基盤を拡大しています。本レポートで紹介している医療向け仮想現実 (VR) 市場の企業には以下のようなものがあります。

• Koninklijke Philips
• Samsung Electronics
• EON Reality
• CAE Healthcare
• Oculus Rift
• Medical Realities
• XRHealth USA
• Amelia
• HTC Corporation
• Sony Corporation

目次

第1章 エグゼクティブサマリー

第2章 世界の医療向け仮想現実 (VR) 市場：市場力学

• イントロダクション、背景、分類
• サプライチェーン
• 業界の促進要因と課題

第3章 市場動向と予測分析 (2019年～2031年)

• マクロ経済動向 (2019～2024年) と予測 (2025～2031年)
• 世界の医療向け仮想現実 (VR) 市場の動向 (2019～2024年) と予測 (2025～2031年)
• 世界の医療向け仮想現実 (VR) 市場：コンポーネント別
  • ハードウェア
  • ソフトウェア
  • コンテンツ
• 世界の医療向け仮想現実 (VR) 市場：用途別
  • 患者ケア管理
  • 教育・トレーニング
  • フィットネス管理
  • 薬局経営
  • 手術
  • 疼痛管理
  • リハビリテーション・治療処置
  • 心的外傷後ストレス障害 (PTSD)
• 世界の医療向け仮想現実 (VR) 市場：最終用途別
  • 研究・診断
  • 研究所
  • 病院・クリニック
  • 研究機関
  • 製薬企業

第4章 地域別の市場動向と予測分析 (2019年～2031年)

• 世界の医療向け仮想現実 (VR) 市場：地域別
• 北米の医療向け仮想現実 (VR) 市場
• 欧州の医療向け仮想現実 (VR) 市場
• アジア太平洋の医療向け仮想現実 (VR) 市場
• その他地域の医療向け仮想現実 (VR) 市場

第5章 競合分析

• 製品ポートフォリオ分析
• 運用統合
• ポーターのファイブフォース分析

第6章 成長機会と戦略分析

• 成長機会分析
  • 世界の医療向け仮想現実 (VR) 市場の成長機会：コンポーネント別
  • 世界の医療向け仮想現実 (VR) 市場の成長機会：用途別
  • 世界の医療向け仮想現実 (VR) 市場の成長機会：最終用途別
  • 世界の医療向け仮想現実 (VR) 市場の成長機会：地域別
• 世界の医療向け仮想現実 (VR) 市場の新たな動向
• 戦略的分析
  • 新製品の開発
  • 世界の医療向け仮想現実 (VR) 市場の生産能力拡大
  • 世界の医療向け仮想現実 (VR) 市場における企業合併・買収 (M&A)、合弁事業
  • 認証とライセンシング

第7章 主要企業のプロファイル

• Koninklijke Philips
• Samsung Electronics
• EON Reality
• CAE Healthcare
• Oculus Rift
• Medical Realities
• XRHealth USA
• Amelia
• HTC Corporation
• Sony Corporation

The future of global virtual reality (VR) in the healthcare market looks promising with opportunities in the research and diagnostic, laboratories, hospitals & clinics, research organizations, and pharmaceutical company markets. The global virtual reality (VR) in the healthcare market is expected to reach an estimated $5.3 billion by 2031 with a CAGR of 9.1% from 2025 to 2031. The major drivers for this market are the growing health condition prevalence, rising demand for innovative and increasing adoption, and expansion of wearable technology.

• Lucintel forecasts that, within the application category, patient care management will remain the largest segment over the forecast period due to the increasing adoption of augmented reality and virtual reality in healthcare therapies and rehabilitation.
• Within the end use category, hospitals & clinics will remain the largest segment due to the growing usage of virtual reality in hospitals by surgeons to assist them during surgeries.
• In terms of regions, North America will remain the largest region over the forecast period due to the existence of a large number of healthcare facilities and the availability of advanced healthcare infrastructure in the region.

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Emerging Trends in the Virtual Reality (VR) in the Healthcare Market

Virtual reality (VR) in the healthcare market is undergoing several changes that influence and shape its applications. With the improved availability of mature technologies, trends such as more immersive training methods, individualized treatment for patients, incorporation of artificial intelligence into processes, an increase in telehealth services, and high cost-effectiveness have emerged.

• Advancements in Immersive Training: Immersive training using virtual reality (VR) is gaining prevalence in the field of medicine as an improvement over traditional training methods. Brain surgery simulations sometimes include virtual scenarios where patients undergo surgeries. This trend improves skills acquisition, procedural knowledge, and overall competency, ensuring that healthcare providers are well-prepared and patients do not suffer from poor healthcare delivery.
• Personalized Patient Therapies: Increasingly, such patient therapies are provided through virtual reality, which offers an individualized approach to treatment. Each set of VR games and scenarios can be designed for a specific patient, providing particular movement exercises, mental health treatments, or pain reduction techniques. Patients experience this as an enhancement of their treatment, as the various modes of rehabilitation are matched with their exact requirements, thereby improving health and garnering satisfaction.
• Integration with Artificial Intelligence (AI): As a new trend, the addition of virtual reality (VR) and computational power is enhancing what VR systems can do. AI models are also used to analyze data developed from VR treatments and make recommendations, predict patient behavior, or schedule therapeutic sessions. Such integration enhances the effectiveness and invasiveness of VR applications, optimizing the treatment of various diseases and improving therapy in the health sector.
• Expansion into Telemedicine: The extension of VR into telemedicine practices exemplifies the solutions offered. Remote counseling and therapy sessions are now more efficient than ever using this technology. The patient is in a virtual setting where they can communicate with the healthcare practitioner to receive diagnoses, treatment, and follow-ups. It has also been found that this trend will enhance healthcare services, especially in hard-to-reach regions, thus improving the overall efficiency of telehealth services.

Virtual reality (VR) in the healthcare space is seeing emerging trends such as improved immersive training, personalized therapy, incorporation of AI, development of telemedicine, and more cost-effective approaches. These changes are consistent with the increasing use of VR technology in improving medical education, treating patients, and conducting medical interventions. Over time, these trends will trigger more innovations and the adoption of VR technologies in healthcare, making it more efficient and affordable.

Recent Developments in the Virtual Reality (VR) in the Healthcare Market

The virtual reality (VR) in the healthcare market has significantly improved with various new expansions and ideas in many applications. These improvements are reshaping the fields of surgical education, patient care, and rehabilitation. Recent developments include the use of VR for the education and training of surgeons, new methods for pain relief, a focus on patient treatment with VR, improvements in rehabilitation, and the application of VR for telemedicine consultations.

• Integration of VR for Surgical Training: Important discoveries have been made in the application of VR in nursing procedures related to surgical operations since surgical nursing involves very active practice. CneVR, an interactive team training platform, allows surgeons to rehearse complex procedures through an interactive 3-D environment, significantly lowering the risk of error due to the inclusion of numerous exercises. This development positively impacts the education and training of surgeons, contributing to the readiness of medical professionals and successful patient outcomes.
• Advancements in Pain Management Therapies: D-Zowned is a spine and musculoskeletal rehabilitation clinic with an address in Fort Greely, Alaska. Recent trends in pain management therapies have witnessed new developments in virtual reality that fully distract patients to manage pain. Goals achieved by VR systems include creating virtual worlds that assist in controlling chronic pain and even reducing the use of opioid medication. These advancements provide a non-invasive approach to alleviating pain, thereby enhancing existing pain relief policies and boosting the comfort of patients undergoing therapy.
• Use of VR for Mental Health Treatment: Virtual reality is regarded as an auxiliary treatment for patients with mental disorders, providing more effective therapeutic experiences. Applications include virtual reality games used in exposure therapy, particularly for PTSD and other anxiety disorders, allowing patients to control their environment and confront their fears. This advancement increases the effectiveness of treatment for patients suffering from mental health issues by providing unique pathways for therapy.
• Improvements in Rehabilitation Processes: Advancements in processes are positively changing how rehabilitation is conducted via an engaging approach to physical therapy. Some features of gyrokinesis include VR systems now involved in physical activities toward patient recovery, incorporating exciting interactive games. These advancements have made rehabilitation processes entertaining and effective through dedicated exercise interventions that can be adjusted according to the patient's exercise tolerance, thereby maximizing recovery.

Emerging trends in virtual reality (VR) in the healthcare market are greatly impacting patient-oriented medical activities such as training and education, pain management, treatment of mental health disorders, rehabilitation, and provision of remote consultations. Furthermore, these advances will enhance the effectiveness of medical procedures, provide more treatment options, and improve patient health.

Strategic Growth Opportunities for Virtual Reality (VR) in the Healthcare Market

Virtual reality (VR) in the healthcare market is one of the emerging sectors with various applications offering several strategic growth opportunities. In particular, opportunities include the improvement of surgical education, entry into psychotherapeutic techniques, further development in pain relief, increased activity in remote counseling, and the creation of individualized rehabilitation programs.

• Prospects for Enhancement of Surgical Training: Enhancing surgical training through VR presents a significant growth opportunity. Modern VR training systems offer high-fidelity environments for mastering complicated surgical operations, resulting in better professional training for surgeons and higher effectiveness in patient treatment. The integration of VR surgical trainers can improve surgical education, reduce surgical errors, and enhance overall surgical practice performance.
• Expansion into Mental Health Therapies: There is a tantalizing growth opportunity in expanding mental health therapies using VR. This includes deploying VR applications for treating mental health disorders, such as exposure therapy and cognitive behavioral therapy, which help address conditions like PTSD and depression through innovative methods. This growth opportunity allows for the development of new therapeutic models that widen the scope of treatment approaches, improving the quality of mental healthcare for patients.
• Advancements in Pain Management: Advancements in VR for pain management present a strategic growth opportunity as they enhance people's well-being by providing non-pharmaceutical means of relieving pain. For example, VR can immerse participants in interactive activities that help manage their pain by focusing on gameplay, even for patients who have been maintained on opioid medications. This opportunity assists in allocating more resources toward the creation of new pain relief technologies, meeting the rising demand for effective and safe pain relief.
• Growth in Remote Consultation Services: The growth in remote consultation services using VR technology is a critical area of development aimed at improving healthcare access. For instance, VR allows patients to attend appointments through virtual reality, where various healthcare consultants conduct telemedicine sessions. This growth opportunity increases the efficacy of remote care provision, enhances patient participation in the healthcare system, and improves service coverage, especially in hard-to-reach regions.

Further strategic growth opportunities in the virtual reality (VR) in the healthcare market include body mapping and spatial tracking for surgical training and practices, remote and local psychological treatments, use of VR and body mapping for pain relief applications, consultations, and application of technology in exercise therapy, among others. These opportunities synthesize growing trends related to the utilization of VR technology in various health aspects and patient acceptance.

Virtual Reality (VR) in the Healthcare Market Driver and Challenges

The development of virtual reality (VR) in the healthcare market is subject to several drivers and challenges that affect its expansion and evolution. Key drivers include technological innovations, increasing needs for interactive learning and treatment management, supportive regulatory frameworks, increased investment in healthcare technologies, and expectations for better quality of care. Challenges include high development costs, regulatory hurdles, data privacy concerns, technological limitations, and market adoption barriers.

Factors driving the virtual reality (VR) in the healthcare market include:

• Technological Advancements: Technological advancement is a key factor in the growth of the VR healthcare industry. The development of VR equipment, computer programs, and hands-on technology provides significant improvements in VR use in clinical environments. Such developments facilitate more effective tools for immersive engagement, enhance therapeutic approaches, and create new areas of function. Staying current with technology is essential for market expansion and maintaining a competitive edge.
• Increased Demand for Immersion Training and Therapy: The growing appetite for immersive training and therapy stimulates the VR healthcare industry. Both medical professionals and patients are seeking more advanced interactive training and treatment facilities. VR applications in surgical training, mental illness treatment, and rehabilitative therapies meet the evolving needs of healthcare delivery and enhance daily patient care.
• Supportive Regulatory Environments: Supportive regulatory environments are important for the rapid growth of the VR in the healthcare market as they help draft and enforce policies for the use of VR devices. Regulatory support ensures that VR technologies are safe, effective, and of high quality, making it easier for companies to introduce their products to the market. Adhering to regulations is essential for receiving consent and gaining trust from health specialists and patients.

Challenges in virtual reality (VR) in the healthcare market include:

• Need for Improved Patient Outcomes: Improved patient outcomes are driving the adoption of VR technologies in healthcare. VR is beneficial for providing enhanced training, greater efficiency in therapies, and optimal rehabilitation, leading to better patient care and recovery. The demand for improved clinical results has made the integration of VR technologies a priority in enhancing healthcare delivery.
• High Development Costs: High development costs are significant barriers in the VR healthcare market. The research, delivery, and manufacturing of VR technology can be costly, impacting profitability and limiting market entry. Substantial business capital is needed, particularly for developing and marketing new VR solutions.
• Regulatory Hurdles: Regulatory barriers challenge the acceptance and use of VR technologies. Navigating these complex requirements and seeking approvals can be time-consuming and resource-intensive, delaying product launches and increasing market entry challenges. Companies must keep track of regulatory updates and employ effective strategies when engaging with regulatory agencies to enhance market access.

The virtual reality (VR) in the healthcare market is characterized by various drivers and challenges, including technological changes, growing demand for immersive solutions, favorable market regulations, increased investments, and the need to improve patient outcomes. Challenges include high development costs, barriers to innovation and growth, privacy issues, and technological challenges that constrain market development.

List of Virtual Reality (VR) Companies in the Healthcare Market

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies virtual reality (VR) companies in the healthcare market cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the virtual reality (VR) companies in the healthcare market profiled in this report include-

• Koninklijke Philips
• Samsung Electronics
• EON Reality
• CAE Healthcare
• Oculus Rift
• Medical Realities
• XRHealth USA
• Amelia
• HTC Corporation
• Sony Corporation

Virtual Reality (VR) in the Healthcare by Segment

The study includes a forecast for the global virtual reality (VR) in the healthcare market by component, application, end use, and region

Virtual Reality (VR) in the Healthcare Market by Component [Analysis by Value from 2019 to 2031]:

• Hardware
• Software
• Content

Virtual Reality (VR) in the Healthcare Market by Application [Analysis by Value from 2019 to 2031]:

• Patient Care Management
• Education & Training
• Fitness Management
• Pharmacy Management
• Surgery
• Pain Management
• Rehabilitation and Therapy Procedures
• Post-Traumatic Stress Disorder

Virtual Reality (VR) in the Healthcare Market by End Use [Analysis by Value from 2019 to 2031]:

• Research and Diagnostics
• Laboratories
• Hospitals & Clinics
• Research Organizations
• Pharmaceutical Companies

Virtual Reality (VR) in the Healthcare Market by Region [Analysis by Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Virtual Reality (VR) in the Healthcare Market

Technological changes in virtual reality (VR) in the healthcare market continue to rise. The growth of VR and its applications in various sectors is notable in many countries, including the United States, China, Germany, India, and Japan, where VR technologies are increasingly used in surgical education, physical rehabilitation, and psychological treatments.

• United States: In the U.S. market, VR is developing and being utilized in surgical training, pain control, and mental health. Advanced medical centers conduct complex operations with the assistance of VR alongside traditional surgeries. Additionally, VR is employed for chronic pain treatment and for addressing mental health issues such as post-traumatic stress disorder (PTSD) and anxiety, utilizing reconstructive methods and providing supportive therapeutic spaces for recovery.
• China: China has made advances in the application of virtual reality in rehabilitation and medical education. In physical therapy, VR aids patient recovery by providing interactive virtual exercises. In medical education, VR replicates complex processes, enhancing the training of medical practitioners. These improvements result from government programs and increased expenditure on healthcare technology aimed at improving medical utilities and patient treatment.
• Germany: Germany's interest lies in applying virtual reality for planning surgical procedures and patient care. VR generates detailed replicas of body structures to prepare for surgical interventions, enhancing procedural outcomes. Development of VR technology in Germany is also influenced by an effective healthcare system and active research initiatives.
• India: There is increasing acceptance of VR technology for medical training and rehabilitation in India. The use of VR simulations is becoming common among patients, as it realistically represents situations and enhances practitioners' skills. In physical rehabilitation, VR provides virtual activities for patients. There is also a growing focus on using VR for treating mental disorders, such as depression and anxiety, where technology might improve current therapies.
• Japan: In Japan, various VR innovations aimed at pain control, recovery, and education are advancing the field. The country is applying virtual reality to develop facilities for pain relief and to facilitate recovery from injuries. In medical procedures, VR simulators enhance the skills and knowledge required for surgical tasks. Japan's technology and health research are improving VR capabilities for treatment and training.

Features of virtual reality (VR) in the global healthcare market

Market Size Estimates: Virtual reality (VR) in the healthcare market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Virtual reality (VR) in the healthcare market size by component, application, end use, and region in terms of value ($B).

Regional Analysis: Virtual reality (VR) in the healthcare market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different components, applications, end uses, and regions for global virtual reality (VR) in the healthcare market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of global virtual reality (VR) in the healthcare market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for global virtual reality (VR) in the healthcare market by component (hardware, software, and content), application (patient care management, education & training, fitness management, pharmacy management, surgery, pain management, rehabilitation & therapy procedures, and post-traumatic stress disorder), end use (research and diagnostics, laboratories, hospitals & clinics, research organizations, and pharmaceutical companies), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Virtual Reality (VR) in the Global Healthcare Market: Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

• 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
• 3.2. Virtual Reality (VR) in the Global Healthcare Market Trends (2018- 2023) and Forecast (2024-2030)
• 3.3: Virtual Reality (VR) in the Global Healthcare Market by Component
  • 3.3.1: Hardware
  • 3.3.2: Software
  • 3.3.3: Content
• 3.4: Virtual Reality (VR) in the Global Healthcare Market by Application
  • 3.4.1: Patient Care Management
  • 3.4.2: Education & Training
  • 3.4.3: Fitness Management
  • 3.4.4: Pharmacy Management
  • 3.4.5: Surgery
  • 3.4.6: Pain Management
  • 3.4.7: Rehabilitation and Therapy Procedures
  • 3.4.8: Post-Traumatic Stress Disorder
• 3.5: Virtual Reality (VR) in the Global Healthcare Market by End Use
  • 3.5.1: Research and Diagnostics
  • 3.5.2: Laboratories
  • 3.5.3: Hospitals & Clinics
  • 3.5.4: Research Organizations
  • 3.5.5: Pharmaceutical Companies

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

• 4.1: Virtual Reality (VR) in the Global Healthcare Market by Region
• 4.2: Virtual Reality (VR) in the North American Healthcare Market
  • 4.2.1: Virtual Reality (VR) in the North American Healthcare Market by Application: Patient Care Management, Education & Training, Fitness Management, Pharmacy Management, Surgery, Pain Management, Rehabilitation and Therapy Procedures, and Post-Traumatic Stress Disorder
  • 4.2.2: Virtual Reality (VR) in the North American Healthcare Market by End Use: Research and Diagnostics, Laboratories, Hospitals & Clinics, Research Organizations, and Pharmaceutical Companies
• 4.3: Virtual Reality (VR) in the European Healthcare Market
  • 4.3.1: Virtual Reality (VR) in the European Healthcare Market by Application: Patient Care Management, Education & Training, Fitness Management, Pharmacy Management, Surgery, Pain Management, Rehabilitation and Therapy Procedures, and Post-Traumatic Stress Disorder
  • 4.3.2: Virtual Reality (VR) in the European Healthcare Market by End Use: Research and Diagnostics, Laboratories, Hospitals & Clinics, Research Organizations, and Pharmaceutical Companies
• 4.4: Virtual Reality (VR) in the APAC Healthcare Market
  • 4.4.1: Virtual Reality (VR) in the APAC Healthcare Market by Application: Patient Care Management, Education & Training, Fitness Management, Pharmacy Management, Surgery, Pain Management, Rehabilitation and Therapy Procedures, and Post-Traumatic Stress Disorder
  • 4.4.2: Virtual Reality (VR) in the APAC Healthcare Market by End Use: Research and Diagnostics, Laboratories, Hospitals & Clinics, Research Organizations, and Pharmaceutical Companies
• 4.5: Virtual Reality (VR) in the ROW Healthcare Market
  • 4.5.1: Virtual Reality (VR) in the ROW Healthcare Market by Application: Patient Care Management, Education & Training, Fitness Management, Pharmacy Management, Surgery, Pain Management, Rehabilitation and Therapy Procedures, and Post-Traumatic Stress Disorder
  • 4.5.2: Virtual Reality (VR) in the ROW Healthcare Market by End Use: Research and Diagnostics, Laboratories, Hospitals & Clinics, Research Organizations, and Pharmaceutical Companies

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for Virtual Reality (VR) in the Global Healthcare Market by Component
  • 6.1.2: Growth Opportunities for Virtual Reality (VR) in the Global Healthcare Market by Application
  • 6.1.3: Growth Opportunities for Virtual Reality (VR) in the Global Healthcare Market by End Use
  • 6.1.4: Growth Opportunities for Virtual Reality (VR) in the Global Healthcare Market by Region
• 6.2: Emerging Trends of Virtual Reality (VR) in the Global Healthcare Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of Virtual Reality (VR) in the Global Healthcare Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures of Virtual Reality (VR) in the Global Healthcare Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Koninklijke Philips
• 7.2: Samsung Electronics
• 7.3: EON Reality
• 7.4: CAE Healthcare
• 7.5: Oculus Rift
• 7.6: Medical Realities
• 7.7: XRHealth USA
• 7.8: Amelia
• 7.9: HTC Corporation
• 7.10: Sony Corporation