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カスタマーエンゲージメントソリューション市場レポート：2030年までの動向、予測、競合分析

Customer Engagement Solution Market Report: Trends, Forecast and Competitive Analysis to 2030
出版日: | 発行: Lucintel | ページ情報: 英文 150 Pages | 納期: 3営業日

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カスタマーエンゲージメントソリューション市場レポート：2030年までの動向、予測、競合分析
出版日: 2023年10月31日
発行: Lucintel
ページ情報: 英文 150 Pages
納期: 3営業日
ご注意事項 :
本レポートは最新情報反映のため適宜更新し、内容構成変更を行う場合があります。ご検討の際はお問い合わせください。
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  • 概要
  • 目次
概要

カスタマーエンゲージメントソリューションの動向と予測

世界のカスタマーエンゲージメントソリューション市場は、2024年から2030年までのCAGRが10.5%で、2030年までに推定404億米ドルに達すると予測されます。この市場の主な促進要因は、顧客解約率の低減を目的としたカスタマーエンゲージメントソリューション導入の急増と、eコマースおよびmコマースプラットフォームの普及拡大です。世界のカスタマーエンゲージメントソリューション市場の将来は、クラウド市場とオンプレミス市場にビジネスチャンスがあり、有望視されています。

カスタマーエンゲージメントソリューション市場の洞察

Lucintelの予測によると、ソリューションは、物理的、モバイル、Webベースの広範なプラットフォームで、顧客に合わせたコネクテッドエンカウンターを提供することを目的としているため、予測期間中に高い成長が見込まれます。

この市場の中では、クラウドは将来的な拡張性、適応性、強化されたモビリティを提供するため、より高い成長が見込まれます。

北米は、様々な最終用途産業で人工知能とIoTの採用が拡大していることと、同地域に著名な業界リーダーが存在することから、予測期間を通じて最大の地域であり続けると思われます。

本レポートでは、以下の11の主要な質問に回答している：

  • Q.1.市場セグメントのうち、最も有望かつ高成長な機会は何か？
  • Q.2.どのセグメントがより速いペースで成長するのか、またその理由は？
  • Q.3.今後成長が加速すると思われる地域とその理由は？
  • Q.4.市場力学に影響を与える主な要因は何か？市場における主な課題とビジネスリスクは？
  • Q.5.この市場におけるビジネスリスクと競合の脅威は？
  • Q.6.この市場における新たな動向とその理由は？
  • Q.7.市場における顧客の需要の変化にはどのようなものがありますか？
  • Q.8.この市場における新たな開発と、その開発をリードしている企業は？
  • Q.9.この市場における主要企業は？主要企業は事業成長のためにどのような戦略的取り組みを進めているのか？
  • Q.10.この市場における競合製品にはどのようなものがあり、材料や製品の代替による市場シェア低下の脅威はどの程度ありますか？
  • Q.11.過去5年間にどのようなM&Aが行われ、業界にどのような影響を与えましたか？

目次

第1章 エグゼクティブサマリー

第2章 世界のカスタマーエンゲージメントソリューション市場：市場力学

  • イントロダクション、背景、分類
  • サプライチェーン
  • 業界の促進要因と課題

第3章 2018年から2030年までの市場動向と予測分析

  • マクロ経済動向（2018～2023年）と予測（2024～2030年）
  • 世界のカスタマーエンゲージメントソリューション市場動向（2018～2023年）と予測（2024～2030年）
  • コンポーネント別の世界のカスタマーエンゲージメントソリューション市場
    • ソリューション
    • サービス
  • 組織規模別の世界のカスタマーエンゲージメントソリューション市場
    • 中小企業
    • 大企業
  • 展開モード別の世界のカスタマーエンゲージメントソリューション市場
    • クラウド
    • オンプレミス
  • 最終用途別の世界のカスタマーエンゲージメントソリューション市場
    • 銀行・金融サービス・保険（BFSI）
    • ヘルスケア・ライフサイエンス
    • 通信・IT
    • 自動車
    • 輸送・物流
    • 小売・消費財
    • メディア・エンターテインメント
    • 旅行・ホスピタリティ

第4章 2018年から2030年までの地域別の市場動向と予測分析

  • 地域別の世界のカスタマーエンゲージメントソリューション市場
  • 北米のカスタマーエンゲージメントソリューション市場
  • 欧州のカスタマーエンゲージメントソリューション市場
  • アジア太平洋のカスタマーエンゲージメントソリューション市場
  • その他地域のカスタマーエンゲージメントソリューション市場

第5章 競合分析

  • 製品ポートフォリオ分析
  • 運用上の統合
  • ポーターのファイブフォース分析

第6章 成長機会と戦略的分析

  • 成長機会分析
    • コンポーネント別の世界カスタマーエンゲージメントソリューション市場の成長機会
    • 組織規模別の世界のカスタマーエンゲージメントソリューション市場の成長機会
    • 展開モード別の世界のカスタマーエンゲージメントソリューション市場の成長機会
    • 最終用途別の世界のカスタマーエンゲージメントソリューション市場の成長機会
    • 地域別の世界カスタマーエンゲージメントソリューション市場の成長機会
  • 世界のカスタマーエンゲージメントソリューション市場の新たな動向
  • 戦略的分析
    • 新製品の開発
    • 世界のカスタマーエンゲージメントソリューション市場の能力拡大
    • 世界のカスタマーエンゲージメントソリューション市場における合併、買収、合弁事業
    • 認証とライセンシング

第7章 有力企業の企業プロファイル

  • Avaya
  • IBM
  • Microsoft
  • NICE Systems
  • Oracle
  • Salesforce
  • SAP
目次

Customer Engagement Solution Trends and Forecast

The future of the global customer engagement solution market looks promising with opportunities in the cloud and on-premise markets. The global customer engagement solution market is expected to reach an estimated $40.4 billion by 2030 with a CAGR of 10.5% from 2024 to 2030. The major drivers for this market are surge in customer engagement solution adoption for reduction of customer churn rates and growing prevalence of ecommerce and mcommerce platforms.

A more than 150-page report is developed to help in your business decisions.

Customer Engagement Solution by Segment

The study includes a forecast for the global customer engagement solution by component, organization size, deployment mode, end use, and region.

Customer Engagement Solution Market by Component [Shipment Analysis by Value from 2018 to 2030]:

  • Solutions
  • Services

Customer Engagement Solution Market by Organization Size [Shipment Analysis by Value from 2018 to 2030]:

  • Small and Medium Sized Enterprises
  • Large Enterprises

Customer Engagement Solution Market by Deployment Mode [Shipment Analysis by Value from 2018 to 2030]:

  • Cloud
  • On-Premises

Customer Engagement Solution Market by End Use [Shipment Analysis by Value from 2018 to 2030]:

  • Banking, Finance Services, and Insurance (BFSI)
  • Healthcare and Life Sciences
  • Telecom and IT
  • Automotive
  • Transportation and Logistics
  • Retail and Consumer Goods
  • Media and Entertainment
  • Travel and Hospitality
  • Other

Customer Engagement Solution Market by Region [Shipment Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of Customer Engagement Solution Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies customer engagement solution companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the customer engagement solution companies profiled in this report include-

  • Avaya
  • IBM
  • Microsoft
  • NICE Systems
  • Oracle
  • Salesforce
  • SAP

Customer Engagement Solution Market Insights

Lucintel forecasts that solution is expected to witness the higher growth over the forecast period as it aims at delivering customers with tailored connected encounters across an extensive array of physical, mobile, and web-based platforms.

Within this market, cloud is expected to witness the higher growth as it offers prospective expansion, adaptability, and enhanced mobility.

North America will remain the largest region over the forecast period due to growing adoption of artificial intelligence and internet of things across variou end use industries and existence of prominent industry leaders in the region.

Features of the Global Customer Engagement Solution Market

Market Size Estimates: Customer engagement solution market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Customer engagement solution market size by various segments, such as by component, organization size, deployment mode, end use, and region in terms of value ($B).

Regional Analysis: Customer engagement solution market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different components, organization sizes, deployment modes, end uses, and regions for the customer engagement solution market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the customer engagement solution market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q1. What is the customer engagement solution market size?

Answer: The global customer engagement solution market is expected to reach an estimated $40.4 billion by 2030.

Q2. What is the growth forecast for customer engagement solution market?

Answer: The global customer engagement solution market is expected to grow with a CAGR of 10.5% from 2024 to 2030.

Q3. What are the major drivers influencing the growth of the customer engagement solution market?

Answer: The major drivers for this market are surge in customer engagement solution adoption for reduction of customer churn rates and growing prevalence of ecommerce and mcommerce platforms.

Q4. What are the major segments for customer engagement solution market?

Answer: The future of the customer engagement solution market looks promising with opportunities in the cloud and on-premise markets.

Q5. Who are the key customer engagement solution market companies?

Answer: Some of the key customer engagement solution companies are as follows:

  • Avaya
  • IBM
  • Microsoft
  • NICE Systems
  • Oracle
  • Salesforce
  • SAP

Q6. Which customer engagement solution market segment will be the largest in future?

Answer: Lucintel forecasts that solution is expected to witness the higher growth over the forecast period as it aims at delivering customers with tailored connected encounters across an extensive array of physical, mobile, and web-based platforms.

Q7. In customer engagement solution market, which region is expected to be the largest in next 5 years?

Answer: North America will remain the largest region over the forecast period due to growing adoption of artificial intelligence and internet of things across variou end use industries and existence of prominent industry leaders in the region.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the customer engagement solution market by component (solutions and services), organization size (small and medium sized enterprises and large enterprises), deployment mode (cloud and on-premises), end use (banking, finance services, and insurance (BFSI), healthcare and life sciences, telecom and IT, automotive, transportation and logistics, retail and consumer goods, media and entertainment, travel and hospitality, and other), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Customer Engagement Solution Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

  • 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
  • 3.2. Global Customer Engagement Solution Market Trends (2018-2023) and Forecast (2024-2030)
  • 3.3: Global Customer Engagement Solution Market by Component
    • 3.3.1: Solutions
    • 3.3.2: Services
  • 3.4: Global Customer Engagement Solution Market by Organization Size
    • 3.4.1: Small and Medium Sized Enterprises
    • 3.4.2: Large Enterprises
  • 3.5: Global Customer Engagement Solution Market by Deployment Mode
    • 3.5.1: Cloud
    • 3.5.2: On-premises
  • 3.6: Global Customer Engagement Solution Market by End Use
    • 3.6.1: Banking, Finance services, and Insurance (BFSI)
    • 3.6.2: Healthcare and Life Sciences
    • 3.6.3: Telecom and IT
    • 3.6.4: Automotive
    • 3.6.5: Transportation and Logistics
    • 3.6.6: Retail and Consumer Goods
    • 3.6.7: Media and Entertainment
    • 3.6.8: Travel and Hospitality

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

  • 4.1: Global Customer Engagement Solution Market by Region
  • 4.2: North American Customer Engagement Solution Market
    • 4.2.2: North American Customer Engagement Solution Market by Deployment Mode: Cloud and On-premises
  • 4.3: European Customer Engagement Solution Market
    • 4.3.1: European Customer Engagement Solution Market by Component: Solutions and Services
    • 4.3.2: European Customer Engagement Solution Market by Deployment Mode: Cloud and On-premises
  • 4.4: APAC Customer Engagement Solution Market
    • 4.4.1: APAC Customer Engagement Solution Market by Component: Solutions and Services
    • 4.4.2: APAC Customer Engagement Solution Market by Deployment Mode: Cloud and On-premises
  • 4.5: ROW Customer Engagement Solution Market
    • 4.5.1: ROW Customer Engagement Solution Market by Component: Solutions and Services
    • 4.5.2: ROW Customer Engagement Solution Market by Deployment Mode: Cloud and On-premises

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global Customer Engagement Solution Market by Component
    • 6.1.2: Growth Opportunities for the Global Customer Engagement Solution Market by Organization Size
    • 6.1.3: Growth Opportunities for the Global Customer Engagement Solution Market by Deployment Mode
    • 6.1.4: Growth Opportunities for the Global Customer Engagement Solution Market by End Use
    • 6.1.5: Growth Opportunities for the Global Customer Engagement Solution Market by Region
  • 6.2: Emerging Trends in the Global Customer Engagement Solution Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global Customer Engagement Solution Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Customer Engagement Solution Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: Avaya
  • 7.2: IBM
  • 7.3: Microsoft
  • 7.4: NICE Systems
  • 7.5: Oracle
  • 7.6: Salesforce
  • 7.7: SAP