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市場調査レポート

スマートウォッチの世界市場:2019年~2023年

Smartwatch Market by Type, OS, and Geography - Forecast and Analysis 2019-2023

発行 TechNavio (Infiniti Research Ltd.) 商品コード 912060
出版日 ページ情報 英文 164 Pages
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スマートウォッチの世界市場:2019年~2023年 Smartwatch Market by Type, OS, and Geography - Forecast and Analysis 2019-2023
出版日: 2019年09月20日 ページ情報: 英文 164 Pages
概要

世界のスマートウォッチ市場は、半導体産業の技術的進歩、通信ネットワークインフラストラクチャーへの投資の拡大、低価格のスマートウォッチの急増などが成長促進要因となり、予測期間中に16%のCAGRで拡大する見込みです。ただし、データセキュリティとプライバシー問題の増加、製品設計の課題、およびスマートウォッチの高コストなどの要因により、予測期間中のスマートウォッチ業界の成長が妨げられる可能性があります。

当レポートでは、世界のスマートウォッチ市場について調査分析し、市場規模および成長率、市場動向、市場促進要因・課題、市場機会について検証するほか、主要ベンダーなどについて、体系的な情報を提供しています。

目次

第1章 エグゼクティブサマリー

第2章 調査範囲

  • イントロダクション1
  • イントロダクション2
  • 米ドルの通貨換算レート

第3章 市場状況

  • 市場のエコシステム
  • 市場の特徴
  • 市場セグメンテーション分析

第4章 市場規模

  • 市場の定義
  • 市場規模(2018年)
  • 市場規模および予測(2018年~2023年)

第5章 ファイブフォース分析

  • バイヤーの交渉力
  • サプライヤーの交渉力
  • 新規参入の脅威
  • 代替品の脅威
  • 競争相手の脅威
  • 市況

第6章 市場セグメンテーション:タイプ別

  • 市場セグメンテーション:タイプ別
  • タイプ別比較:市場規模および予測(2018年~2023年)
  • 統合型
  • スタンドアロン型
  • 市場機会:タイプ別

第7章 顧客情勢

第8章 市場セグメンテーション化:OS別

  • 市場セグメンテーション:OS別
  • OS別比較:市場規模および予測(2018年~2023年)
  • watchOS
  • Tizen
  • Wear OS
  • その他
  • 市場機会:OS別

第9章 地域別情勢

  • 地域別セグメンテーション
  • 地域別比較:市場規模および予測(2018年~2023年)
  • 北米
  • アジア太平洋地域
  • 欧州
  • 南米
  • 中東・アフリカ地域
  • 主要国
  • 市場機会

第10章 意思決定の枠組み

第11章 成長要因と課題

  • 市場成長要因
  • 市場の課題

第12章 市場動向

  • スマートウォッチメーカーによる特許出願件数の増加
  • 非接触型決済のためのスマートウォッチ選好の高まり
  • パートナーシップと戦略的提携の増加

第13章 ベンダー情勢

  • 概要
  • 創造的破壊の状況
  • 競争シナリオ

第14章 ベンダー分析

  • 対象ベンダー
  • ベンダー分類
  • ベンダーの市場ポジショニング
  • Apple Inc.
  • Fitbit Inc.
  • Fossil Group Inc.
  • Garmin Ltd.
  • Huami Corp.
  • Huawei Investment & Holding Co. Ltd.
  • Lenovo Group Ltd.
  • LG Electronics, Inc.
  • Mobvoi Information Technology Company Ltd.
  • Samsung Electronics Co. Ltd.

第15章 付録

  • 調査方法
  • 略語のリスト
  • ベンダーの市場ポジショニングの定義

第16章 TECHNAVIOについて

目次
Product Code: IRTNTR32076

About this market

Technavio's smartwatch market analysis considers sales from standalone and integrated type. Our analysis also considers the sales of the smartwatch in APAC, Europe, North America, South America, and MEA. In 2018, the integrated segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as the growing demand for integrated smartwatches due to the penetration of low-cost smartwatches in emerging economies will play a significant role in the integrated segment to maintain its market position. Also, our global smartwatch market report looks at factors such as technological advances in the semiconductor industry, growing investments in telecommunication network infrastructure, and proliferation of low-cost smartwatches. However, the increasing data security and privacy concerns, product design challenges, and high cost of smartwatches may hamper the growth of the smartwatch industry over the forecast period.

Overview

Proliferation of low-cost smartwatches

The penetration of economical smartwatches in emerging economies such as Brazil, India, and China has increased with the emergence of low-cost smartwatches. Many smartwatch manufacturers are creating awareness about the benefits of using these devices to attract more customers. Also, many companies are entering the market and offering premium products at minimal cost and competitive prices. The increasing purchase volume of these devices will lead to the expansion of the global smartwatch market. The market will post a CAGR of 16% during the forecast period.

Growing preference for smartphones for contactless payments

NFC technology is gaining traction as it enables contactless payments through a POS terminal. This wireless technology is being integrated into smartwatches to enable contactless payments by a direct tap. Vendors are also launching their payment applications to facilitate consumers with payment modes. The integration of NFC technology has enhanced the functionality of smartwatches, leading to the incorporation of features that enable contactless payments, tag reading, and data transfer capabilities. This enhanced functionality of smartwatches is expected to have a positive impact on the overall market growth.

For the detailed list of factors that will drive the global smartwatch market during the forecast period 2019-2023, view our report.

Competitive Landscape

With the presence of a few major players, the global smartwatch market is concentrated. Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smartwatch manufacturers, that include Apple Inc., Fitbit Inc., Fossil Group Inc., Garmin Ltd., Huami Corp., Huawei Investment & Holding Co. Ltd., Lenovo Group Ltd., LG Electronics Inc., Mobvoi Information Technology Company Ltd., and Samsung Electronics Co. Ltd.

Also, the smartwatch market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1 Preface
  • 2.2 Preface
  • 2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY TYPE

  • Market segmentation by type
  • Comparison by type
  • Integrated - Market size and forecast 2018-2023
  • Standalone - Market size and forecast 2018-2023
  • Market opportunity by type

PART 07: CUSTOMER LANDSCAPE

PART 08: MARKET SEGMENTATION BY OS

  • Market segmentation by OS
  • Comparison by OS
  • watchOS - Market size and forecast 2018-2023
  • Tizen - Market size and forecast 2018-2023
  • Wear OS - Market size and forecast 2018-2023
  • Others - Market size and forecast 2018-2023
  • Market opportunity by OS

PART 09: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • North America - Market size and forecast 2018-2023
  • APAC - Market size and forecast 2018-2023
  • Europe - Market size and forecast 2018-2023
  • South America - Market size and forecast 2018-2023
  • MEA - Market size and forecast 2018-2023

Key leading countries

  • Market opportunity

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 12: MARKET TRENDS

  • Increasing number of patent filings by smartwatch manufacturers
  • Growing preference for smartwatches for contactless payment
  • Rising number of partnerships and strategic alliances

PART 13: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 14: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Apple Inc.
  • Fitbit Inc.
  • Fossil Group Inc.
  • Garmin Ltd.
  • Huami Corp.
  • Huawei Investment & Holding Co. Ltd.
  • Lenovo Group Ltd.
  • LG Electronics, Inc.
  • Mobvoi Information Technology Company Ltd.
  • Samsung Electronics Co. Ltd.

PART 15: APPENDIX

  • Research methodology
  • List of abbreviations
  • Definition of market positioning of vendors

PART 16: EXPLORE TECHNAVIO

LIST OF EXHIBITS:

  • Exhibit 01: Product offerings
  • Exhibit 02: Global electronics market
  • Exhibit 03: Segments of global electronics market
  • Exhibit 04: Market characteristics
  • Exhibit 05: Market segments
  • Exhibit 06: Market definition - Inclusions and exclusions checklist
  • Exhibit 07: Market size 2018
  • Exhibit 08: Global market: Size and forecast 2018-2023 ($ millions)
  • Exhibit 09: Global market: Year-over-year growth 2019-2023 (%)
  • Exhibit 10: Five forces analysis 2018
  • Exhibit 11: Five forces analysis 2023
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2018
  • Exhibit 18: Type - Market share 2018-2023 (%)
  • Exhibit 19: Comparison by type
  • Exhibit 20: Integrated - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 21: Integrated - Year-over-year growth 2019-2023 (%)
  • Exhibit 22: Standalone - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 23: Standalone - Year-over-year growth 2019-2023 (%)
  • Exhibit 24: Market opportunity by type
  • Exhibit 25: Customer landscape
  • Exhibit 26: OS - Market share 2018-2023 (%)
  • Exhibit 27: Comparison by OS
  • Exhibit 28: watchOS - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 29: watchOS - Year-over-year growth 2019-2023 (%)
  • Exhibit 30: Tizen - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 31: Tizen - Year-over-year growth 2019-2023 (%)
  • Exhibit 32: Wear OS - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 33: Wear OS - Year-over-year growth 2019-2023 (%)
  • Exhibit 34: Others - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 35: Others - Year-over-year growth 2019-2023 (%)
  • Exhibit 36: Market opportunity by OS
  • Exhibit 37: Market share by geography 2018-2023 (%)
  • Exhibit 38: Geographic comparison
  • Exhibit 39: North America - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 40: North America - Year-over-year growth 2019-2023 (%)
  • Exhibit 41: APAC - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 42: APAC - Year-over-year growth 2019-2023 (%)
  • Exhibit 43: Europe - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 44: Europe - Year-over-year growth 2019-2023 (%)
  • Exhibit 45: South America - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 46: South America - Year-over-year growth 2019-2023 (%)
  • Exhibit 47: MEA - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 48: MEA - Year-over-year growth 2019-2023 (%)
  • Exhibit 49: Key leading countries
  • Exhibit 50: Market opportunity
  • Exhibit 51: Impact of drivers and challenges
  • Exhibit 52: Vendor landscape
  • Exhibit 53: Landscape disruption
  • Exhibit 54: Vendors covered
  • Exhibit 55: Vendor classification
  • Exhibit 56: Market positioning of vendors
  • Exhibit 57: Apple, Inc. - Vendor overview
  • Exhibit 58: Apple, Inc. - Product segments
  • Exhibit 59: Apple, Inc. - Organizational developments
  • Exhibit 60: Apple, Inc. - Geographic focus
  • Exhibit 61: Apple, Inc. - Segment focus
  • Exhibit 62: Apple, Inc. - Key offerings
  • Exhibit 63: Fitbit Inc. - Vendor overview
  • Exhibit 64: Fitbit Inc. - Product segments
  • Exhibit 65: Fitbit Inc. - Organizational developments
  • Exhibit 66: Fitbit Inc. - Geographic focus
  • Exhibit 67: Fitbit Inc. - Key offerings
  • Exhibit 68: Fossil Group Inc. - Vendor overview
  • Exhibit 69: Fossil Group Inc. - Product segments
  • Exhibit 70: Fossil Group Inc. - Organizational developments
  • Exhibit 71: Fossil Group Inc. - Geographic focus
  • Exhibit 72: Fossil Group Inc. - Key offerings
  • Exhibit 73: Garmin Ltd. - Vendor overview
  • Exhibit 74: Garmin Ltd. - Business segments
  • Exhibit 75: Garmin Ltd. - Organizational developments
  • Exhibit 76: Garmin Ltd. - Geographic focus
  • Exhibit 77: Garmin Ltd. - Segment focus
  • Exhibit 78: Garmin Ltd. - Key offerings
  • Exhibit 79: Huami Corp. - Vendor overview
  • Exhibit 80: Huami Corp. - Business segments
  • Exhibit 81: Huami Corp. - Organizational developments
  • Exhibit 82: Huami Corp. - Segment focus
  • Exhibit 83: Huami Corp. - Key offerings
  • Exhibit 84: Huawei Investment & Holding Co. Ltd. - Vendor overview
  • Exhibit 85: Huawei Investment & Holding Co. Ltd. - Business segments
  • Exhibit 86: Huawei Investment & Holding Co. Ltd. - Organizational developments
  • Exhibit 87: Huawei Investment & Holding Co. Ltd. - Geographic focus
  • Exhibit 88: Huawei Investment & Holding Co. Ltd. - Segment focus
  • Exhibit 89: Huawei Investment & Holding Co. Ltd. - Key offerings
  • Exhibit 90: Lenovo Group Ltd. - Vendor overview
  • Exhibit 91: Lenovo Group Ltd. - Business segments
  • Exhibit 92: Lenovo Group Ltd. - Organizational developments
  • Exhibit 93: Lenovo Group Ltd. - Geographic focus
  • Exhibit 94: Lenovo Group Ltd. - Segment focus
  • Exhibit 95: Lenovo Group Ltd. - Key offerings
  • Exhibit 96: LG Electronics Inc. - Vendor overview
  • Exhibit 97: LG Electronics Inc. - Business segments
  • Exhibit 98: LG Electronics Inc. - Organizational developments
  • Exhibit 99: LG Electronics Inc. - Geographic focus
  • Exhibit 100: LG Electronics Inc. - Segment focus
  • Exhibit 101: LG Electronics Inc. - Key offerings
  • Exhibit 102: Mobvoi Information Technology Company Ltd. - Vendor overview
  • Exhibit 103: Mobvoi Information Technology Company Ltd. - Product segments
  • Exhibit 104: Mobvoi Information Technology Company Ltd. - Organizational developments
  • Exhibit 105: Mobvoi Information Technology Company Ltd. - Key offerings
  • Exhibit 106: Samsung Electronics Co. Ltd. - Vendor overview
  • Exhibit 107: Samsung Electronics Co. Ltd. - Business segments
  • Exhibit 108: Samsung Electronics Co. Ltd. - Organizational developments
  • Exhibit 109: Samsung Electronics Co. Ltd. - Geographic focus
  • Exhibit 110: Samsung Electronics Co. Ltd. - Segment focus
  • Exhibit 111: Samsung Electronics Co. Ltd. - Key offerings
  • Exhibit 112: Validation techniques employed for market sizing
  • Exhibit 113: Definition of market positioning of vendors
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