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プレミアムメッセージング市場規模、シェア、動向分析レポート：製品別、用途別、地域別、セグメント予測、2025年～2030年

Premium Messaging Market Size, Share & Trends Analysis Report By Product (A2P SMS, A2P MMS, P2A SMS, P2A MMS), By Application (BFSI, Retail, Entertainment & Media, Hospitality, Outsourcing), By Region, And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 100 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
プレミアムメッセージング市場規模、シェア、動向分析レポート：製品別、用途別、地域別、セグメント予測、2025年～2030年
出版日: 2025年03月03日
発行: Grand View Research
ページ情報: 英文 100 Pages
納期: 2～10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

プレミアムメッセージング市場規模と動向

世界のプレミアムメッセージング市場規模は、2024年に754億4,000万米ドルとなり、2025～2030年にかけてCAGR 9.1%で成長すると予測されています。

業務上とマーケティング上のコミュニケーションツールとしてSMSが広く利用され、プレミアムメッセージングサービスのコストが低下していることが、この市場の主要促進要因となっています。プレミアムメッセージングサービスは、顧客関係管理（CRM）戦略の継続的なシフトにより、複数のビジネスセグメントで普及しています。スマートフォンの普及がプラス成長を続ける中、これらのデバイスがサポートする、より先進的メッセージングフォーマットの利用も急増しています。プレミアムメッセージングサービスはユーザーフレンドリーで、企業が提供するサービスへの関心を高め、すべての利害関係者に大きな価値を提供するため、顧客はプレミアムメッセージングサービスを好みます。

プレミアムメッセージングは、ブランド化されたシームレスな方法で顧客と直接つながることができるため、企業の間で大きな魅力を持っています。リッチメディアメッセージ（画像や動画）やリアルタイムで顧客とコミュニケーションできる機能を含む機能は、パーソナライズされた体験を生み出す上で非常に重要であると考えられています。2023年に発表されたMobile Text Alertsのレポートによると、消費者の64％が、企業はSMSを通じてもっと頻繁に連絡を取るべきだと考えています。さらに、75％のユーザーが特別オファーを含むテキストメッセージを望んでおり、ブランドがビジネスの認知度を高めるためにメッセージを適応させる機会が増えていることを強調しています。Sender in 2023のによるレポートによると、消費者の98%が、受信したテキストメッセージはすべてやりとりすると回答しており、クリックスルー率は11.0%に近いです。このため、プッシュ通知、限定オファー、モバイルデバイスに直接配信される期限付きプロモーションなど、対象を絞ったマーケティングキャンペーンを狙うブランドにとって、メッセージングサービスの利用は非常に効果的な戦略となっています。

プレミアムメッセージングサービス、特にSMSは、注文確認、取引アラート、配送追跡、マーケティングオファーなど、一刻を争うメッセージを配信するための即時かつ信頼性の高いチャネルを記載しています。特にBFSIやeコマースなどのセグメントでは、不正警告やリアルタイムの取引モニタリングは、顧客の信頼を維持するために不可欠です。A2Pメッセージングにより、企業は疑わしい活動、不正な取引、詐欺の可能性に関するアラートを即座に送信し、顧客に情報を提供し、潜在的な損失を最小限に抑えることができます。プレミアムメッセージングサービスは、決済の成功/失敗、取引金額、デジタルウォレットのアクティビティに関するアラートなど、安全な通知を送信するために不可欠であるため、デジタル取引ツールの継続的な普及が、市場の前向きな開拓をさらに後押ししています。このセグメントにおけるプレミアムメッセージングの顕著な用途は、二要素認証（2FA）です。企業は、ログイン時や、銀行振込の開始、口座情報の更新、購入などの重要なアクションを実行する際に、ユーザーの身元を確認するために、SMSやMMSでワンタイムパスワードを送信することがよくあります。これにより、関係者のセキュリティとプライバシーが確保され、不正アクセスが防止されます。

顧客に包括的で充実したブランド体験を提供する必要性から、プレミアムメッセージングを他のマーケティングチャネルと統合することの重要性が浮き彫りになっています。プレミアムメッセージングは、オムニチャネルマーケティング戦略の重要な一部と考えられており、小売業者はEメール、ソーシャルメディア、モバイルアプリ、実店舗など、さまざまなプラットフォームで一貫したメッセージングを実現しています。例えば、顧客は販促用のSMSを受け取った後、Eメールやアプリの通知を通じてパーソナライズされたフォローアップを受けることができます。プレミアムメッセージング産業の拡大を促すもう1つの要因は、ビジネスのグローバリゼーションの進展と、異なる国や地域のオーディエンスを取り込むための国境を越えたキャンペーンの利用です。SMSとMMSは、地域を超えて機能する普遍的なツールであるため、ローカライズされた適切なコンテンツで国際的な顧客にリーチするのに理想的です。また、プレミアムメッセージングサービスは多言語コミュニケーションにも対応しており、複数の国や地域で事業を展開する小売業者にとって非常に重要です。顧客の現地語でパーソナライズされたメッセージは、メッセージの関連性を高め、エンゲージメント率を向上させます。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 プレミアムメッセージング市場の変数、動向、範囲

  • 市場系統の展望
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
    • 産業の課題
  • プレミアムメッセージング市場分析ツール
    • ポーター分析
    • PESTEL分析

第4章 プレミアムメッセージング市場：製品別、推定・動向分析

  • セグメントダッシュボード
  • プレミアムメッセージング市場：製品変動分析、100万米ドル、2024年と2030年
  • A2P SMS
  • A2P MMS
  • P2A SMS
  • P2A MMS

第5章 プレミアムメッセージング市場：用途別、推定・動向分析

  • セグメントダッシュボード
  • プレミアムメッセージング市場：用途変動分析、100万米ドル、2024年と2030年
  • BFSI
  • エンターテインメントとメディア
  • ホスピタリティ
  • アウトソーシング
  • 小売
  • その他

第6章 プレミアムメッセージング市場：地域別、推定・動向分析

  • プレミアムメッセージング市場シェア（地域別、2024年と2030年、100万米ドル）
  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • 英国
    • ドイツ
    • フランス
  • アジア太平洋
    • 中国
    • 日本
    • インド
    • 韓国
    • オーストラリア
  • ラテンアメリカ
    • ブラジル
  • 中東・アフリカ
    • アラブ首長国連邦
    • サウジアラビア
    • 南アフリカ

第7章 競合情勢

  • 企業分類
  • 企業の市場ポジショニング
  • 企業ヒートマップ分析
  • 企業プロファイル
    • Deutsche Telekom AG
    • Orange Business
    • NTT DOCOMO
    • China Telecom Corporation Limited
    • Twilio Inc.
    • AT& T Intellectual Property
    • Vodafone Limited
    • Sinch
    • SoftBank Corp.
    • China Unicom（香港）Limited
    • Vonage America, LLC
    • KDDI CORPORATION
図表

List of Tables

  • Table 1 Global Premium Messaging Market, By Region 2018 - 2030 (USD Million)
  • Table 2 Global Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 3 Global Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 4 North America Premium Messaging Market, By Country 2018 - 2030 (USD Million)
  • Table 5 North America Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 6 North America Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 7 U.S. Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 8 U.S. Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 9 Canada Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 10 Canada Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 11 Mexico Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 12 Mexico Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 13 Europe Premium Messaging Market, By Country 2018 - 2030 (USD Million)
  • Table 14 Europe Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 15 Europe Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 16 U.K. Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 17 U.K. Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 18 Germany Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 19 Germany Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 20 France Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 21 France Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 22 Asia Pacific Premium Messaging Market, By Country 2018 - 2030 (USD Million)
  • Table 23 Asia Pacific Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 24 Asia Pacific Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 25 China Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 26 China Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 27 Japan Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 28 Japan Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 29 India Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 30 India Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 31 South Korea Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 32 South Korea Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 33 Australia Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 34 Australia Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 35 Latin America Premium Messaging Market, By Country 2018 - 2030 (USD Million)
  • Table 36 Latin America Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 37 Latin America Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 38 Brazil Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 39 Brazil Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 40 MEA Premium Messaging Market, By Country 2018 - 2030 (USD Million)
  • Table 41 MEA Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 42 MEA Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 43 UAE Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 44 UAE Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 45 Saudi Arabia Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 46 Saudi Arabia Premium Messaging Market, By Application 2018 - 2030 (USD Million)
  • Table 47 South Africa Premium Messaging Market, By Product 2018 - 2030 (USD Million)
  • Table 48 South Africa Premium Messaging Market, By Application 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Premium messaging market segmentation
  • Fig. 2 Market research process
  • Fig. 3 Information procurement
  • Fig. 4 Primary research pattern
  • Fig. 5 Market research approaches
  • Fig. 6 Value chain-based sizing & forecasting
  • Fig. 7 Parent market analysis
  • Fig. 8 Market formulation & validation
  • Fig. 9 Premium messaging market snapshot
  • Fig. 10 Premium messaging market segment snapshot
  • Fig. 11 Premium messaging market competitive landscape snapshot
  • Fig. 12 Market research process
  • Fig. 13 Market driver relevance analysis (Current & future impact)
  • Fig. 14 Market restraint relevance analysis (Current & future impact)
  • Fig. 15 Premium messaging market: Product outlook key takeaways (USD Million)
  • Fig. 16 Premium messaging market: Product movement analysis (USD Million), 2024 & 2030
  • Fig. 17 A2P SMS premium messaging market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 18 A2P MMS premium messaging market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 19 P2A SMS premium messaging market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 20 P2A MMS premium messaging market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 21 Premium messaging market: Application outlook key takeaways (USD Million)
  • Fig. 22 Premium messaging market: Application movement analysis (USD Million), 2024 & 2030
  • Fig. 23 Premium messaging in BFSI market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 24 Premium messaging in entertainment & media market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 25 Premium messaging in hospitality market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 26 Premium messaging in outsourcing market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 27 Premium messaging in retail market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 28 Premium messaging in other applications market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 29 Regional marketplace: Key takeaways
  • Fig. 30 Premium messaging market: Regional outlook, 2024 & 2030, USD Million
  • Fig. 31 North America premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 32 U.S. premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 33 Canada premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 34 Mexico premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 35 Europe premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 36 UK premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 37 Germany premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 38 France premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 39 Asia Pacific premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 40 Japan premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 41 China premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 42 India premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 43 South Korea premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 44 Australia premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 45 Latin America premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 46 Brazil premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 47 Middle East & Africa premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 48 UAE premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 49 Saudi Arabia premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 50 South Africa premium messaging market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 51 Strategy framework
  • Fig. 52 Company categorization
目次
Product Code: 978-1-68038-162-7

Premium Messaging Market Size & Trends:

The global premium messaging market size was valued at USD 75.44 billion in 2024 and is projected to grow at a CAGR of 9.1% from 2025 to 2030. Extensive use of SMS as a business communication tool for operational and marketing communications and decreasing costs of premium messaging services are major drivers of this market. Premium messaging has become popular across several business sectors due to continued shifts in Customer Relationship Management (CRM) strategies. As smartphone adoption continues to witness positive growth, the use of more advanced messaging formats that these devices can support has also increased sharply. Customers prefer premium messaging services as they are user-friendly, generate interest in the services offered by a business, and provide significant value to every stakeholder.

Premium messaging holds a substantial appeal among businesses, allowing them to connect directly with customers in a branded, seamless manner. Features including rich media messages (images and videos) and the ability to communicate with customers in real-time are considered critical in creating personalized experiences. According to a report by Mobile Text Alerts published in 2023, 64% of consumers believe that businesses should contact them more frequently through SMS. Furthermore, 75% of users want text messages that contain special offers, highlighting more opportunities for brands to adapt their messages to boost the visibility of their business. Another report by Sender in 2023 found that 98% of consumers stated that they interact with every received text message, with the click-through rate being close to 11.0%. This has made the use of messaging services a highly effective strategy for brands aiming to use targeted marketing campaigns, including push notifications, exclusive offers, and time-bound promotions delivered directly to mobile devices.

Premium messaging services, particularly SMS, provide an immediate and reliable channel to deliver time-sensitive messages, such as order confirmations, transaction alerts, delivery tracking, and marketing offers. Fraud alerts and real-time transaction monitoring are critical to maintaining customer trust, particularly in sectors such as BFSI and e-commerce. A2P messaging allows businesses to send immediate alerts about suspicious activities, unauthorized transactions, or potential fraud, keeping customers informed and minimizing potential losses. The continued rise in the adoption of digital transaction tools has further helped shape positive developments in the market, as premium messaging services are integral for sending secure notifications regarding payment success/failure, transaction amounts, and alerts for digital wallet activity. A prominent application of premium messaging in this segment is Two-Factor Authentication (2FA). Businesses often send one-time passwords via SMS or MMS to verify the identity of users during login or when performing sensitive actions, such as initiating a bank transfer, updating account information, or making a purchase. This ensures extra security and privacy for the involved parties and prevents unauthorized access.

The need to provide a comprehensive and well-rounded brand experience for customers has highlighted the importance of integrating premium messaging with other marketing channels. Premium messaging is considered a vital part of the omnichannel marketing strategy, where retailers ensure consistent messaging across different platforms, such as email, social media, mobile apps, and physical stores. For example, customers can receive a promotional SMS and then have a personalized follow-up through an email or app notification. Another factor encouraging the expansion of the premium messaging industry is the increasing globalization of businesses and the use of cross-border campaigns to engage audiences in different countries or regions. SMS and MMS are universal tools that work across geographies, making them ideal for reaching international customers with localized, relevant content. Premium messaging services also support multilingual communication, which is crucial for retailers operating in multiple countries or regions. Personalized messaging in the local language of customers increases the relevance of the message and improves engagement rates.

Global Premium Messaging Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global premium messaging market report based on product, application, and region:

  • Product Outlook (Revenue, USD Million, 2018 - 2030)
  • A2P SMS
  • A2P MMS
  • P2A SMS
  • P2A MMS
  • Application Outlook (Revenue, USD Million, 2018 - 2030)
  • BFSI
  • Entertainment & Media
  • Hospitality
  • Outsourcing
  • Retail
  • Others
  • Regional Outlook (Revenue, USD Million, 2018 - 2030)
  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • U.K.
    • France
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
  • Latin America
    • Brazil
  • Middle East & Africa
    • Saudi Arabia
    • South Africa
    • UAE

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation and Scope
  • 1.2. Research Methodology
    • 1.2.1. Information Procurement
  • 1.3. Information or Data Analysis
  • 1.4. Methodology
  • 1.5. Research Scope and Assumptions
  • 1.6. Market Formulation & Validation
  • 1.7. Country Based Segment Share Calculation
  • 1.8. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
  • 2.3. Competitive Insights

Chapter 3. Premium Messaging Market Variables, Trends, & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Market Dynamics
    • 3.2.1. Market Drivers Analysis
    • 3.2.2. Market Restraints Analysis
    • 3.2.3. Industry Challenges
  • 3.3. Premium Messaging Market Analysis Tools
    • 3.3.1. Porter's Analysis
      • 3.3.1.1. Bargaining power of the suppliers
      • 3.3.1.2. Bargaining power of the buyers
      • 3.3.1.3. Threats of substitution
      • 3.3.1.4. Threats from new entrants
      • 3.3.1.5. Competitive rivalry
    • 3.3.2. PESTEL Analysis
      • 3.3.2.1. Political Landscape
      • 3.3.2.2. Economic and Social Landscape
      • 3.3.2.3. Technological Landscape
      • 3.3.2.4. Environmental Landscape
      • 3.3.2.5. Legal Landscape

Chapter 4. Premium Messaging Market: Product Estimates & Trend Analysis

  • 4.1. Segment Dashboard
  • 4.2. Premium Messaging Market: Product Movement Analysis, USD Million, 2024 & 2030
  • 4.3. A2P SMS
    • 4.3.1. A2P SMS Premium Messaging Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.4. A2P MMS
    • 4.4.1. A2P MMS Premium Messaging Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.5. P2A SMS
    • 4.5.1. P2A SMS Premium Messaging Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.6. P2A MMS
    • 4.6.1. P2A MMS Premium Messaging Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 5. Premium Messaging Market: Application Estimates & Trend Analysis

  • 5.1. Segment Dashboard
  • 5.2. Premium Messaging Market: Application Movement Analysis, USD Million, 2024 & 2030
  • 5.3. BFSI
    • 5.3.1. Premium Messaging in BFSI Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.4. Entertainment & Media
    • 5.4.1. Premium Messaging in Entertainment & Media Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.5. Hospitality
    • 5.5.1. Premium Messaging in Hospitality Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.6. Outsourcing
    • 5.6.1. Premium Messaging in Outsourcing Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.7. Retail
    • 5.7.1. Premium Messaging in Retail Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.8. Others
    • 5.8.1. Premium Messaging in Other Applications Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. Premium Messaging Market: Regional Estimates & Trend Analysis

  • 6.1. Premium Messaging Market Share, By Region, 2024 & 2030, USD Million
  • 6.2. North America
    • 6.2.1. North America Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.2.2. U.S.
      • 6.2.2.1. U.S. Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.2.3. Canada
      • 6.2.3.1. Canada Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.2.4. Mexico
      • 6.2.4.1. Mexico Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.3. Europe
    • 6.3.1. Europe Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.3.2. UK
      • 6.3.2.1. UK Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.3.3. Germany
      • 6.3.3.1. Germany Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.3.4. France
      • 6.3.4.1. France Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.4. Asia Pacific
    • 6.4.1. Asia Pacific Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.2. China
      • 6.4.2.1. China Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.3. Japan
      • 6.4.3.1. Japan Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.4. India
      • 6.4.4.1. India Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.5. South Korea
      • 6.4.5.1. South Korea Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.6. Australia
      • 6.4.6.1. Australia Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.5. Latin America
    • 6.5.1. Latin America Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.5.2. Brazil
      • 6.5.2.1. Brazil Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.6. Middle East and Africa
    • 6.6.1. Middle East and Africa Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.6.2. UAE
      • 6.6.2.1. UAE Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.6.3. Saudi Arabia
      • 6.6.3.1. Saudi Arabia Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.6.4. South Africa
      • 6.6.4.1. South Africa Premium Messaging Market Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 7. Competitive Landscape

  • 7.1. Company Categorization
  • 7.2. Company Market Positioning
  • 7.3. Company Heat Map Analysis
  • 7.4. Company Profiles
    • 7.4.1. Deutsche Telekom AG
      • 7.4.1.1. Participant's Overview
      • 7.4.1.2. Financial Performance
      • 7.4.1.3. Product Benchmarking
      • 7.4.1.4. Recent Developments/ Strategic Initiatives
    • 7.4.2. Orange Business
      • 7.4.2.1. Participant's Overview
      • 7.4.2.2. Financial Performance
      • 7.4.2.3. Product Benchmarking
      • 7.4.2.4. Recent Developments/ Strategic Initiatives
    • 7.4.3. NTT DOCOMO
      • 7.4.3.1. Participant's Overview
      • 7.4.3.2. Financial Performance
      • 7.4.3.3. Product Benchmarking
      • 7.4.3.4. Recent Developments/ Strategic Initiatives
    • 7.4.4. China Telecom Corporation Limited
      • 7.4.4.1. Participant's Overview
      • 7.4.4.2. Financial Performance
      • 7.4.4.3. Product Benchmarking
      • 7.4.4.4. Recent Developments/ Strategic Initiatives
    • 7.4.5. Twilio Inc.
      • 7.4.5.1. Participant's Overview
      • 7.4.5.2. Financial Performance
      • 7.4.5.3. Product Benchmarking
      • 7.4.5.4. Recent Developments/ Strategic Initiatives
    • 7.4.6. AT&T Intellectual Property
      • 7.4.6.1. Participant's Overview
      • 7.4.6.2. Financial Performance
      • 7.4.6.3. Product Benchmarking
      • 7.4.6.4. Recent Developments/ Strategic Initiatives
    • 7.4.7. Vodafone Limited
      • 7.4.7.1. Participant's Overview
      • 7.4.7.2. Financial Performance
      • 7.4.7.3. Product Benchmarking
      • 7.4.7.4. Recent Developments/ Strategic Initiatives
    • 7.4.8. Sinch
      • 7.4.8.1. Participant's Overview
      • 7.4.8.2. Financial Performance
      • 7.4.8.3. Product Benchmarking
      • 7.4.8.4. Recent Developments/ Strategic Initiatives
    • 7.4.9. SoftBank Corp.
      • 7.4.9.1. Participant's Overview
      • 7.4.9.2. Financial Performance
      • 7.4.9.3. Product Benchmarking
      • 7.4.9.4. Recent Developments/ Strategic Initiatives
    • 7.4.10. China Unicom (Hong Kong) Limited
      • 7.4.10.1. Participant's Overview
      • 7.4.10.2. Financial Performance
      • 7.4.10.3. Product Benchmarking
      • 7.4.10.4. Recent Developments/ Strategic Initiatives
    • 7.4.11. Vonage America, LLC
      • 7.4.11.1. Participant's Overview
      • 7.4.11.2. Financial Performance
      • 7.4.11.3. Product Benchmarking
      • 7.4.11.4. Recent Developments/ Strategic Initiatives
    • 7.4.12. KDDI CORPORATION
      • 7.4.12.1. Participant's Overview
      • 7.4.12.2. Financial Performance
      • 7.4.12.3. Product Benchmarking
      • 7.4.12.4. Recent Developments/ Strategic Initiatives