デフォルト表紙
市場調査レポート
商品コード
1375887

クラウド広告市場規模、シェア、動向分析レポート:サービス別、チャネル別、展開別、企業規模別、用途別、最終用途産業別、地域別、セグメント別予測、2023年~2030年

Cloud Advertising Market Size, Share & Trends Analysis Report By Service, By Channel, By Deployment, By Enterprise Size, By Application, By End-use Industry, By Region, And Segment Forecasts, 2023 - 2030


出版日
ページ情報
英文 100 Pages
納期
2~10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
クラウド広告市場規模、シェア、動向分析レポート:サービス別、チャネル別、展開別、企業規模別、用途別、最終用途産業別、地域別、セグメント別予測、2023年~2030年
出版日: 2023年10月05日
発行: Grand View Research
ページ情報: 英文 100 Pages
納期: 2~10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

クラウド広告市場の成長と動向:

Grand View Research, Inc.の最新レポートによると、世界のクラウド広告市場規模は2030年までに143億1,000万米ドルに達すると予測されています。

同市場は2023年から2030年にかけてCAGR 18.1%で成長すると予測されます。クラウド広告の世界市場は、データプライバシーやコンプライアンス規制への注目が高まり、クラウド広告の需要が高まっていることから、予測期間中に成長が見込まれます。

広告主は、一般データ保護規則(GDPR)やカリフォルニア州消費者プライバシー法(CCPA)などのプライバシー規制を遵守することに関心を高めています。クラウド広告プラットフォームは高度なデータ保護とコンプライアンス機能を提供し、広告主はパーソナライズされた広告を配信しながら、ユーザーデータのセキュリティとプライバシーを確保できます。データプライバシーに関する懸念が消費者や規制機関の間で広まるにつれて、この推進力が注目を集めています。

クラウド広告市場のレポートハイライト

  • サービス別では、PaaS(Platform as a Service)分野が2022年に53.2%の主要収益シェアを占め、予測期間中も優位性を維持すると予測されます。イノベーションと顧客体験の向上に対する需要が、PaaSベースのクラウド広告の採用を後押ししています。広告主は、ターゲットとなる視聴者と関わり、パーソナライズされたインタラクティブで没入感のある広告体験を提供するための斬新な方法を常に模索しています。PaaSプラットフォームは、新しい広告フォーマット、テクノロジー、チャネルを試すために必要なインフラとツールを提供し、広告キャンペーンの革新性と創造性を促進します。SaaS(Software as a Service)セグメントは、セルフサービスと自動化されたマーケティングソリューションへのシフトにより、予測期間中に21.6%という最も高い成長率を記録すると予想されます。
  • チャネル別では、アプリ内セグメントが予測期間中の2022年に33.6%と最大の収益シェアを占めました。モバイルゲームは近年飛躍的に成長しており、多くのユーザーベースが様々なゲームアプリに関与しています。クラウド広告によって、広告主はゲーム体験の中に関連性の高い、押し付けがましくない広告を統合することで、この有利な市場に参入することができます。広告主はクラウドプラットフォームを活用することで、エンゲージメントの高いユーザーにリーチし、ターゲットを絞ったプロモーションやリワード、アプリ内課金を提供することができるため、ゲーム環境を効果的に収益化することができます。ソーシャルメディア分野は、予測期間中に20.5%という最も高いCAGRを記録すると予想されています。クラウド広告により、広告主はソーシャルメディアキャンペーンを迅速に適応させ、広告クリエイティブを調整し、急速に変化する動向やユーザーの嗜好に合わせてターゲティングパラメータを変更することができます。このような柔軟性は、動向や会話が急速に変化するソーシャルメディアマーケティングでは貴重です。
  • 展開の面では、ハイブリッド・クラウド・セグメントが市場を席巻し、2022年には43.3%という最高の売上シェアを獲得しました。データのプライバシーとコンプライアンスへの配慮は、ハイブリッド・クラウドの設定におけるクラウド広告にとって極めて重要です。広告主は、パーソナライズされた広告を配信する一方で、規制要件を乗り越え、消費者データを保護しなければならないです。プライベートクラウドは、プライベートクラウド環境におけるクラウドコンピューティングの成長により、予測期間中に20.4%という高い成長率が見込まれています。
  • 企業規模別では、大企業が2022年に56.8%と大きな収益シェアを獲得しており、予測期間中もその優位性が続くと予測されています。クラウド広告によって、大企業は広告業務を効率的に管理し、合理化することができます。これらの企業は、複数の部門、地域、ブランドを持つことが多く、一貫性と効率性のために広告管理の一元化が重要となっています。中小企業セグメントは、予測期間中に19.7%と最も高いCAGRで成長すると予測されています。クラウド広告は堅牢な追跡・測定機能を提供するため、中小企業はキャンペーンのパフォーマンスをリアルタイムで監視できます。
  • アプリケーション別では、キャンペーン管理が2022年に28.9%の主要収益シェアを獲得し、予測期間中もその優位性が続くと予測されています。クラウドプラットフォームは、AIとMLの可能性を活用するために必要な計算能力とインフラを提供し、広告主がキャンペーンを最適化し、視聴者に合わせたメッセージを配信することを可能にします。リアルタイム・エンゲージメント分野は、予測期間中にCAGR 22.6%と最も高い成長が見込まれています。パーソナライズされ、文脈化された体験に対する需要の高まりが、広告におけるリアルタイム・エンゲージメントの必要性を煽っています。
  • 最終用途産業に基づいて、BFSIセグメントは、2022年に14.8%の主要な収益シェアを有していました。BFSIセクターは急速なデジタル変革を目の当たりにしており、金融機関は業務と顧客体験を強化するためにクラウド技術をますます取り入れています。クラウド広告は、これらの金融機関に、ターゲットを絞ったパーソナライズされた広告を顧客に配信するためのスケーラビリティと俊敏性を提供します。製造業は、予測期間中にCAGR 19.9%の成長が見込まれています。患者とのエンゲージメントや教育に対する需要が、ヘルスケア分野におけるクラウド広告の導入に拍車をかけています。クラウドベースの広告ソリューションは、ヘルスケア組織に関連性の高い有益なコンテンツを患者に配信する機会を提供し、患者が自分の健康について十分な情報を得た上で意思決定できるようにします。
  • 北米は2022年に33.1%と最も高い市場シェアを占め、ビッグデータとアナリティクスの台頭により予測期間中の成長が見込まれています。インターネットユーザーの増加、モバイルデバイスの利用、オンラインプラットフォームの普及に伴い、広告主はデジタル広告戦略を最適化する必要性を認識しています。クラウド広告により、広告主は複数のチャネルやデバイスにキャンペーンを効率的に配信することができ、北米の視聴者への最大限のリーチとエンゲージメントを確保できます。
  • 予測期間中、アジア太平洋地域のCAGRは22.5%と最も高い成長が見込まれています。ソーシャルメディアやオンラインプラットフォームの人気が高まっているため、アジア太平洋地域ではクラウド広告に大きなビジネスチャンスが生まれています。Facebook、Instagram、WeChat、LINE、KakaoTalkのようなプラットフォームは、地域の大規模なユーザーベースを持っており、広告主に広範なリーチとエンゲージメントの可能性を提供しています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 クラウド広告業界の展望

  • 市場系統の見通し
  • 市場規模、普及率、成長見通しのマッピング
  • 規制シナリオ
  • クラウド広告市場-市場力学
  • クラウド広告市場- ポーターのファイブフォース分析
  • クラウド広告市場-PEST分析
  • COVID-19によるクラウド広告市場への影響

第4章 クラウド広告サービスの展望

  • サービス別のクラウド広告市場シェア、2022年
  • Software as a Service(IaaS)としてのインフラストラクチャ
  • ソフトウェア・アズ・ア・サービス(SaaS)
  • サービスとしてのプラットフォーム(PaaS)

第5章 クラウド広告チャネルの展望

  • チャネル別のクラウド広告市場シェア、2022年
  • メールマーケティング
  • アプリ内
  • ソーシャルメディアマーケティング
  • 会社のウェブサイト
  • その他

第6章 クラウド広告導入展望

  • 導入別のクラウド広告市場シェア、2022年
  • 公共
  • プライベート
  • ハイブリッド

第7章 クラウド広告の企業規模展望

  • 企業規模別のクラウド広告市場シェア、2022年
  • 大規模企業
  • 中小企業(SME)

第8章 クラウド広告アプリケーションの展望

  • アプリケーション別のクラウド広告市場シェア、2022年
  • キャンペーン管理
  • 顧客管理
  • エクスペリエンス管理
  • 分析と洞察
  • リアルタイムのエンゲージメント

第9章 クラウド広告の企業規模展望

  • 企業規模別のクラウド広告市場シェア、2022年
  • ITと通信
  • BFSI
  • ヘルスケア
  • 旅行とホスピタリティ
  • 製造業
  • 自動車
  • 小売および消費財
  • メディアとエンターテイメント
  • その他

第10章 クラウド広告の地域別展望

  • 地域別のクラウド広告市場シェア、2022年
  • 北米
    • 米国
    • カナダ
  • 欧州
    • 英国
    • ドイツ
    • イタリア
    • フランス
    • スペイン
    • オランダ
  • アジア太平洋地域
    • 中国
    • インド
    • 日本
    • オーストラリア
    • シンガポール
  • ラテンアメリカ
    • ブラジル
    • メキシコ
    • チリ
    • アルゼンチン
  • 中東・アフリカ
    • サウジアラビア
    • アラブ首長国連邦
    • 南アフリカ

第11章 競合分析

  • 主要企業のヒートマップ分析、2022年
  • 主要市場参入企業による最近の動向と影響分析
  • 少数のプレイヤーのリスト
  • ベンダー情勢

第12章 競合情勢

  • Google LLC
    • 会社概要
    • 財務実績
    • 製品のベンチマーク
    • 戦略的取り組み
  • Oracle
    • 会社概要
    • 財務実績
    • 製品のベンチマーク
    • 戦略的取り組み
  • IBM Corporation
    • 会社概要
    • 財務実績
    • 製品のベンチマーク
    • 戦略的取り組み
  • Amazon Web Services, Inc.
    • 会社概要
    • 財務実績
    • 製品のベンチマーク
    • 戦略的取り組み
  • Adobe
    • 会社概要
    • 財務実績
    • 製品のベンチマーク
    • 戦略的取り組み
  • Salesforce, Inc.
    • 会社概要
    • 財務実績
    • 製品のベンチマーク
    • 戦略的取り組み
  • Wipro
    • 会社概要
    • 財務実績
    • 製品のベンチマーク
    • 戦略的取り組み
  • The Nielsen Company(US), LLC.
    • 会社概要
    • 財務実績
    • 製品のベンチマーク
    • 戦略的取り組み
  • Viant Technology LLC
    • 会社概要
    • 製品のベンチマーク
    • 戦略的取り組み
  • Cavai
    • 会社概要
    • 製品のベンチマーク
    • 戦略的取り組み
  • Kubient
    • 会社概要
    • 製品のベンチマーク
    • 戦略的取り組み
  • Imagine Communications
    • 会社概要
    • 製品のベンチマーク
    • 戦略的取り組み

第13章 KoLの解説

  • KoLの解説
図表

List of Tables

  • TABLE 1 Cloud advertising market - Industry snapshot & key buying criteria, 2018 - 2030
  • TABLE 2 Global cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 3 Global cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 4 Global cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 5 Global cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 6 Global cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 7 Global cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 8 Global cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 9 Global cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 10 Infrastructure as a Service (IaaS) cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 11 Infrastructure as a Service (IaaS) cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 12 Software as a Service (SaaS) cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 13 Software as a Service (SaaS) cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 14 Platform as a Service (PaaS) cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 15 Platform as a Service (PaaS) cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 16 Email marketing cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 17 Email marketing cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 18 In-app market cloud advertising, 2018 - 2030 (USD Million)
  • TABLE 19 In-app marke cloud advertising t, by region, 2018 - 2030 (USD Million)
  • TABLE 20 Social media marketing cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 21 Social media marketing cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 22 Company website cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 23 Company website cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 24 Others cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 25 Others cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 26 Public cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 27 Public cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 28 Private cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 29 Private cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 30 Hybrid cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 31 Hybrid cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 32 Cloud advertising for large size enterprises market, 2018 - 2030 (USD Million)
  • TABLE 33 Cloud advertising for large size enterprises market, by region, 2018 - 2030 (USD Million)
  • TABLE 34 Cloud advertising for small and medium sized enterprises (SMEs) market, 2018 - 2030 (USD Million)
  • TABLE 35 Cloud advertising for small and medium sized enterprises (SMEs) market, by region, 2018 - 2030 (USD Million)
  • TABLE 36 Cloud advertising campaign management market, 2018 - 2030 (USD Million)
  • TABLE 37 Cloud advertising campaign management market, by region, 2018 - 2030 (USD Million)
  • TABLE 38 Cloud advertising customer management market, 2018 - 2030 (USD Million)
  • TABLE 39 Cloud advertising customer management market, by region, 2018 - 2030 (USD Million)
  • TABLE 40 Cloud advertising experience management market, 2018 - 2030 (USD Million)
  • TABLE 41 Cloud advertising experience management market, by region, 2018 - 2030 (USD Million)
  • TABLE 42 Cloud advertising analytic and insights market, 2018 - 2030 (USD Million)
  • TABLE 43 Cloud advertising analytic and insights market, by region, 2018 - 2030 (USD Million)
  • TABLE 44 Cloud advertising real-time engagement market, 2018 - 2030 (USD Million)
  • TABLE 45 Cloud advertising real-time engagement market, by region, 2018 - 2030 (USD Million)
  • TABLE 46 IT & telecommunications cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 47 IT & telecommunications cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 48 BFSI cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 49 BFSI cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 50 Healthcare cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 51 Healthcare cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 52 Travel and hospitality cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 53 Travel and hospitality cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 54 Manufacturing cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 55 Manufacturing cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 56 Automotive cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 57 Automotive cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 58 Retail & consumer goods cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 59 Retail & consumer goods cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 60 Media & entertainment cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 61 Media & entertainment cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 62 Others cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 63 Others cloud advertising market, by region, 2018 - 2030 (USD Million)
  • TABLE 64 North America cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 65 North America cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 66 North America cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 67 North America cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 68 North America cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 69 North America cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 70 North America cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 71 U.S. cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 72 U.S. cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 73 U.S. cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 74 U.S. cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 75 U.S. cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 76 U.S. cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 77 U.S. cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 78 Canada cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 79 Canada cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 80 Canada cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 81 Canada cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 82 Canada cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 83 Canada cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 84 Canada cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 85 Europe cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 86 Europe cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 67 Europe cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 88 Europe cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 89 Europe cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 90 Europe cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 91 Europe cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 92 U.K. cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 93 U.K. cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 94 U.K. cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 95 U.K. cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 96 U.K. cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 97 U.K. cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 98 U.K. cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 99 Germany cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 100 Germany cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 101 Germany cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 102 Germany cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 103 Germany cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 104 Germany cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 105 Germany cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 106 Italy cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 107 Italy cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 108 Italy cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 110 Italy cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 111 Italy cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 112 Italy cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 113 Italy cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 114 Spain cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 115 Spain cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 116 Spain cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 117 Spain cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 118 Spain cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 119 Spain cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 120 Spain cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 121 France cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 122 France cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 123 France cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 124 France cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 125 France cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 126 France cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 127 France cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 128 Netherlands cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 129 Netherlands cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 130 Netherlands cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 131 Netherlands cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 132 Netherlands cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 133 Netherlands cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 134 Netherlands cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 135 Asia Pacific cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 136 Asia Pacific cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 137 Asia Pacific cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 138 Asia Pacific cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 139 Asia Pacific cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 140 Asia Pacific cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 141 Asia Pacific cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 142 China cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 143 China cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 144 China cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 145 China cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 146 China cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 147 China cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 148 China cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 149 India cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 150 India cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 151 India cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 152 India cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 153 India cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 154 India cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 155 India cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 156 Japan cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 157 Japan cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 158 Japan cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 159 Japan cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 160 Japan cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 161 Japan cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 162 Japan cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 163 Australia cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 164 Australia cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 165 Australia cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 167 Australia cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 168 Australia cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 169 Australia cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 170 Australia cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 171 Australia cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 172 Singapore cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 173 Singapore cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 174 Singapore cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 175 Singapore cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 176 Singapore cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 177 Singapore cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 178 Latin America cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 179 Latin America cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 180 Latin America cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 181 Latin America cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 182 Latin America cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 183 Latin America cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 184 Latin America cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 185 Brazil cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 186 Brazil cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 187 Brazil cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 188 Brazil cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 189 Brazil cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 190 Brazil cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 191 Brazil cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 192 Mexico cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 193 Mexico cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 194 Mexico cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 195 Mexico cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 196 Mexico cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 197 Mexico cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 198 Mexico cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 199 Chile cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 200 Chile cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 201 Chile cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 202 Chile cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 203 Chile cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 204 Chile cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 205 Chile cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 206 Argentina cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 207 Argentina cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 208 Argentina cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 209 Argentina cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 210 Argentina cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 211 Argentina cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 212 Argentina cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 213 MEA cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 214 MEA cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 215 MEA cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 216 MEA cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 217 MEA cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 218 MEA cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 219 MEA cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 220 Saudi Arabia cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 221 Saudi Arabia cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 222 Saudi Arabia cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 223 Saudi Arabia cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 224 Saudi Arabia cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 225 Saudi Arabia cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 226 Saudi Arabia cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 227 UAE cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 228 UAE cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 229 UAE cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 230 UAE cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 231 UAE cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 232 UAE cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 233 UAE cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)
  • TABLE 234 South Africa cloud advertising market, 2018 - 2030 (USD Million)
  • TABLE 235 South Africa cloud advertising market, by service, 2018 - 2030 (USD Million)
  • TABLE 236 South Africa cloud advertising market, by channel, 2018 - 2030 (USD Million)
  • TABLE 237 South Africa cloud advertising market, by deployment, 2018 - 2030 (USD Million)
  • TABLE 238 South Africa cloud advertising market, by enterprise size, 2018 - 2030 (USD Million)
  • TABLE 239 South Africa cloud advertising market, by application, 2018 - 2030 (USD Million)
  • TABLE 240 South Africa cloud advertising market, by end-use industry, 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Market segmentation & scope
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research process
  • Fig. 5 Market formulation and data visualization
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot
  • Fig. 8 Competitive landscape snapshot
  • Fig. 9 Cloud advertising market - Industry Value Chain Analysis
  • Fig. 10 Cloud advertising software market - Market dynamics
  • Fig. 11 Cloud advertising market: PORTER's Analysis
  • Fig. 12 Cloud advertising market: PESTEL Analysis
  • Fig. 13 Cloud advertising market, by service: Key Takeaways
  • Fig. 14 Cloud advertising market, by service: Market Share, 2022 & 2030
  • Fig. 15 Cloud advertising Infrastructure as a S market estimates & forecasts, 2018 - 2030
  • Fig. 16 Cloud advertising Software as a Service market estimates & forecasts, 2018 - 2030
  • Fig. 17 Cloud advertising Platform as a Service market estimates & forecasts, 2018 - 2030
  • Fig. 18 Cloud advertising market, by channel: Key Takeaways
  • Fig. 19 Cloud advertising market, by channel: Market Share, 2022 & 2030
  • Fig. 20 Cloud advertising email marketing market estimates & forecasts, 2018 - 2030
  • Fig. 21 Cloud advertising social media marketing market estimates & forecasts, 2018 - 2030
  • Fig. 22 Cloud advertising company website market estimates & forecasts, 2018 - 2030
  • Fig. 23 Cloud advertising others market estimates & forecasts, 2018 - 2030
  • Fig. 24 Cloud advertising market, by deployment: Key Takeaways
  • Fig. 25 Cloud advertising market, by deployment: Market Share, 2022 & 2030
  • Fig. 26 Cloud advertising public market estimates & forecasts, 2018 - 2030
  • Fig. 27 Cloud advertising private market estimates & forecasts, 2018 - 2030
  • Fig. 28 Cloud advertising hybrid market estimates & forecasts, 2018 - 2030
  • Fig. 29 Cloud advertising market, by enterprise size: Key Takeaways
  • Fig. 30 Cloud advertising market, by enterprise size: Market Share, 2022 & 2030
  • Fig. 31 Cloud advertising large size enterprises market estimates & forecasts, 2018 - 2030
  • Fig. 32 Cloud advertising small and medium sized enterprises market estimates & forecasts, 2018 - 2030
  • Fig. 33 Cloud advertising market, by application: Key Takeaways
  • Fig. 34 Cloud advertising market, by application: Market Share, 2022 & 2030
  • Fig. 35 Cloud advertising campaign management market estimates & forecasts, 2018 - 2030
  • Fig. 36 Cloud advertising customer management market estimates & forecasts, 2018 - 2030
  • Fig. 37 Cloud advertising experience management market estimates & forecasts, 2018 - 2030
  • Fig. 38 Cloud advertising analytic and insights market estimates & forecasts, 2018 - 2030
  • Fig. 39 Cloud advertising real-time engagement market estimates & forecasts, 2018 - 2030
  • Fig. 40 Cloud advertising market, by end-use industry: Key Takeaways
  • Fig. 41 Cloud advertising market, by end-use industry: Market Share, 2022 & 2030
  • Fig. 42 Cloud advertising IT and telecommunication market estimates & forecasts, 2018 - 2030
  • Fig. 43 Cloud advertising BFSI market estimates & forecasts, 2018 - 2030
  • Fig. 44 Cloud advertising healthcare market estimates & forecasts, 2018 - 2030
  • Fig. 45 Cloud advertising travel and hospitality market estimates & forecasts, 2018 - 2030
  • Fig. 46 Cloud advertising manufacturing market estimates & forecasts, 2018 - 2030
  • Fig. 47 Cloud advertising automotive market estimates & forecasts, 2018 - 2030
  • Fig. 48 Cloud advertising retail & consumer goods market estimates & forecasts, 2018 - 2030
  • Fig. 49 Cloud advertising media & entertainment market estimates & forecasts, 2018 - 2030
  • Fig. 50 Cloud advertising others market estimates & forecasts, 2018 - 2030
  • Fig. 51 Cloud advertising market revenue, by region, 2022 & 2030 (USD Million)
  • Fig. 52 Regional marketplace: Key takeaways
  • Fig. 53 North America Cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 54 U.S. cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 55 Canada cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 56 Europe cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 57 U.K. cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 58 Germany cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 59 France cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 60 Italy cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 61 Spain cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 62 Netherlands cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 63 Asia Pacific cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 64 China cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 65 India cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 66 Japan cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 67 Australia cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 68 Singapore cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 69 Latin America cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 70 Brazil cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 71 Mexico cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 72 Chile cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 73 Argentina cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 74 Middle East & Africa cloud advertising market estimates & forecast, 2018 - 2030(USD Million)
  • Fig. 75 UAE cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 76 Saudi Arabia cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 77 South Africa cloud advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 78 Key company categorization
  • Fig. 79 Strategic framework
目次
Product Code: GVR-4-68040-132-5

Cloud Advertising Market Growth & Trends:

The global cloud advertising market size is anticipated to reach USD 14.31 billion by 2030, according to a new report by Grand View Research, Inc.. The market is expected to grow at a CAGR of 18.1% from 2023 to 2030. The global market for cloud advertising is expected to experience growth in the forecast period owing to the increasing focus on data privacy, and compliance regulations, which has bolstered the demand for cloud advertising.

Advertisers are increasingly concerned about adhering to privacy regulations, such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). Cloud advertising platforms offer advanced data protection and compliance features, enabling advertisers to ensure the security and privacy of user data while delivering personalized ads. This driver has gained prominence as data privacy concerns have become more prevalent among consumers and regulatory bodies.

Cloud Advertising Market Report Highlights:

  • By service, the platform as a service (PaaS) segment accounted for the major revenue share of 53.2% in 2022 and is anticipated to maintain its dominance over the forecast period. The demand for innovation and enhanced customer experiences fuels the adoption of PaaS-based cloud advertising. Advertisers constantly seek novel ways to engage with their target audience and deliver personalized, interactive, and immersive advertising experiences. PaaS platforms provide the necessary infrastructure and tools to experiment with new ad formats, technologies, and channels, facilitating innovation and creativity in advertising campaigns. The software as a service (SaaS) segment is expected to witness the highest growth rate of 21.6% during the forecast period due to a shift towards self-service and automated marketing solutions
  • In terms of channel, the in-app segment held the largest revenue share of 33.6% in 2022 over the forecast period. Mobile gaming has grown exponentially in recent years, with a large user base engaging in various gaming apps. Cloud advertising allows advertisers to tap into this lucrative market by integrating relevant and non-intrusive ads within gaming experiences. Advertisers can leverage cloud platforms to reach highly engaged users, offering targeted promotions, rewards, or in-app purchases, thus effectively monetizing the gaming environment. The social media segment is expected to witness the highest CAGR of 20.5% during the forecast period. Cloud advertising enables advertisers to quickly adapt their social media campaigns, adjust ad creatives, and modify targeting parameters to keep up with rapidly changing trends and user preferences. This flexibility is precious in social media marketing, where trends and conversations can evolve rapidly
  • In terms of deployment, the hybrid cloud segment dominated the market and captured the highest revenue share of 43.3% in 2022. Data privacy and compliance considerations are critical for cloud advertising in hybrid cloud setups. Advertisers must navigate regulatory requirements and protect consumer data while delivering personalized ads. The private cloud segment is anticipated to witness the highest growth rate of 20.4% during the forecast period owing to the growth of cloud computing in private cloud environments
  • Based on the enterprise size, the large-size enterprise captured the major revenue share of 56.8% in 2022 and is expected to continue its dominance over the forecast period. Cloud advertising enables large-sized enterprises to manage and streamline their advertising operations effectively. These enterprises often have multiple departments, regions, and brands, making centralized advertising management crucial for consistency and efficiency. The small and medium-sized enterprise segment is anticipated to grow at the highest CAGR of 19.7% during the forecast period. Cloud advertising offers robust tracking and measurement capabilities, allowing SMEs to monitor the performance of their campaigns in real-time
  • Based on the application, the campaign management captured the major revenue share of 28.9% in 2022 and is expected to continue its dominance over the forecast period. Cloud platforms provide the computational power and infrastructure needed to harness the potential of AI and ML, enabling advertisers to optimize their campaigns and deliver tailored messages to their audience. The real-time engagement segment is anticipated to grow at the highest CAGR of 22.6% during the forecast period. Growing demand for personalized and contextualized experiences has fueled the need for real-time engagement in advertising
  • Based on the end-use industry, the BFSI segment had a major revenue share of 14.8% in 2022. The BFSI sector has witnessed a rapid digital transformation, with financial institutions increasingly embracing cloud technology to enhance their operations and customer experiences. Cloud advertising gives these institutions the scalability and agility to deliver targeted and personalized ads to their customers. The manufacturing industry is expected to grow at a CAGR of 19.9% during the forecast period. The demand for patient engagement and education has fueled the adoption of cloud advertising in the healthcare segment. Cloud-based advertising solutions provide opportunities for healthcare organizations to deliver relevant and informative content to patients, empowering them to make informed decisions about their health
  • North America held the highest market share of 33.1% in 2022 and is anticipated to grow over the forecast period owing to the rise of big data and analytics. With the increasing number of internet users, mobile device usage, and online platforms' popularity, advertisers recognize the need to optimize their digital advertising strategies. Cloud advertising allows advertisers to efficiently deliver their campaigns across multiple channels and devices, ensuring maximum reach and engagement with the North American audience
  • Asia Pacific is expected to grow at the highest CAGR of 22.5% during the forecast period. The increasing popularity of social media and online platforms has created vast opportunities for cloud advertising in the Asia Pacific. Platforms like Facebook, Instagram, WeChat, LINE, and KakaoTalk have massive regional user bases, offering advertisers extensive reach and engagement potential

Table of Contents

Chapter 1 Methodology and Scope

  • 1.1 Research Methodology
  • 1.2 Research Scope and Assumptions
  • 1.3 List of Data Sources
  • 1.4 Market Segmentation and Scope

Chapter 2 Executive Summary

  • 2.1 Cloud Advertising Market - Industry Snapshot & Key Buying Criteria, 2018 - 2030
  • 2.2 Global Cloud Advertising Market, 2018 - 2030
    • 2.2.1 Global Cloud Advertising Market, by Region, 2018 - 2030
    • 2.2.2 Global Cloud Advertising Market, by Service, 2018 - 2030
    • 2.2.3 Global Cloud Advertising Market, by Channel, 2018 - 2030
    • 2.2.4 Global Cloud Advertising Market, by Deployment, 2018 - 2030
    • 2.2.5 Global Cloud Advertising Market, by Enterprise size, 2018 - 2030
    • 2.2.6 Global Cloud Advertising Market, by Application, 2018 - 2030
    • 2.2.7 Global Cloud Advertising Market, by End-use industry, 2018 - 2030

Chapter 3 Cloud Advertising Industry Outlook

  • 3.1 Market Lineage Outlook
    • 3.1.1 Parent market outlook
  • 3.2 Market Size, Penetration, and Growth Prospect Mapping
  • 3.3 Regulatory Scenario
  • 3.4 Cloud Advertising Market - Market Dynamics
    • 3.4.1 Market driver analysis
      • 3.4.1.1 Rise in adoption of cloud services
      • 3.4.1.2 Emergence of personalized marketing
    • 3.4.2 Market restraint/challenge analysis
      • 3.4.2.1 Increasing concerns about the security and privacy of data
    • 3.4.3 Market opportunity analysis
      • 3.4.3.1 Accelerating user engagement on digital platforms
  • 3.5 Cloud Advertising Market- Porter's Five Forces Analysis
  • 3.6 Cloud Advertising Market - PEST Analysis
  • 3.7 COVID-19 Impact on the Cloud Advertising Market

Chapter 4 Cloud Advertising Service Outlook

  • 4.1 Cloud Advertising Market Share By Service, 2022
  • 4.2 Infrastructure as a Software as a Service (IaaS)
    • 4.2.1 Cloud advertising Infrastructure as a Software as a Service (IaaS) market, 2018 - 2030
  • 4.3 Software as a Service (SaaS)
    • 4.3.1 Cloud advertising Software as a Service (SaaS) market, 2018 - 2030
  • 4.4 Platform as a Service (PaaS)
    • 4.4.1 Cloud advertising Platform as a Service (PaaS) market, 2018 - 2030

Chapter 5 Cloud Advertising Channel Outlook

  • 5.1 Cloud Advertising Market Share By Channel, 2022
  • 5.2 Email Marketing
    • 5.2.1 Cloud advertising email marketing market, 2018 - 2030
  • 5.3 In-App
    • 5.3.1 Cloud advertising in-app market, 2018 - 2030
  • 5.4 Social Media Marketing
    • 5.4.1 Cloud advertising social media marketing market, 2018 - 2030
  • 5.5 Company Website
    • 5.5.1 Cloud advertising company website market, 2018 - 2030
  • 5.6 Others
    • 5.6.1 Cloud advertising others market, 2018 - 2030

Chapter 6 Cloud Advertising Deployment Outlook

  • 6.1 Cloud Advertising Market Share By Deployment, 2022
  • 6.2 Public
    • 6.2.1 Public cloud advertising market, 2018 - 2030
  • 6.3 Private
    • 6.3.1 Private cloud advertising market, 2018 - 2030
  • 6.4 Hybrid
    • 6.4.1 Hybrid cloud advertising market, 2018 - 2030

Chapter 7 Cloud Advertising Enterprise Size Outlook

  • 7.1 Cloud Advertising Market Share By Enterprise Size, 2022
  • 7.2 Large Size Enterprises
    • 7.2.1 Cloud advertising for large size enterprises market, 2018 - 2030
  • 7.3 Small and Medium Sized Enterprises (SMEs)
    • 7.3.1 Cloud advertising for small and medium sized enterprises (SMEs) market, 2018 - 2030

Chapter 8 Cloud Advertising Application Outlook

  • 8.1 Cloud Advertising Market Share By Application, 2022
  • 8.2 Campaign Management
    • 8.2.1 Cloud advertising campaign management market, 2018 - 2030
  • 8.3 Customer Management
    • 8.3.1 Cloud advertising customer management market, 2018 - 2030
  • 8.4 Experience Management
    • 8.4.1 Cloud advertising experience management market, 2018 - 2030
  • 8.5 Analytic and Insights
    • 8.5.1 Cloud advertising analytic and insights market, 2018 - 2030
  • 8.6 Real-Time Engagement
    • 8.6.1 Cloud advertising real-time engagement market, 2018 - 2030

Chapter 9 Cloud Advertising Enterprise Size Outlook

  • 9.1 Cloud Advertising Market Share By Enterprise Size, 2022
  • 9.2 IT & Telecommunications
    • 9.2.1 IT & telecommunications cloud advertising market, 2018 - 2030
  • 9.3 BFSI
    • 9.3.1 BFSI Cloud advertising market, 2018 - 2030
  • 9.4 Healthcare
    • 9.4.1 Healthcare cloud advertising market, 2018 - 2030
  • 9.5 Travel and Hospitality
    • 9.5.1 Travel and hospitality cloud advertising market, 2018 - 2030
  • 9.6 Manufacturing
    • 9.6.1 Manufacturing cloud advertising market, 2018 - 2030
  • 9.7 Automotive
    • 9.7.1 Automotive cloud advertising market, 2018 - 2030
  • 9.8 Retail & Consumer Goods
    • 9.8.1 Retail & consumer goods cloud advertising market, 2018 - 2030
  • 9.9 Media & Entertainment
    • 9.9.1 Media & entertainment cloud advertising market, 2018 - 2030
  • 9.10 Others
    • 9.10.1 Others cloud advertising market, 2018 - 2030

Chapter 10 Cloud Advertising Regional Outlook

  • 10.1 Cloud Advertising Market Share By Region, 2022
  • 10.2 North America
    • 10.2.1 North America cloud advertising market, 2018 - 2030
    • 10.2.2 North America cloud advertising market, by Service, 2018 - 2030
    • 10.2.3 North America cloud advertising market, by channel, 2018 - 2030
    • 10.2.4 North America cloud advertising market, by deployment, 2018 - 2030
    • 10.2.5 North America cloud advertising market, by enterprise size, 2018 - 2030
    • 10.2.6 North America cloud advertising market, by application, 2018 - 2030
    • 10.2.7 North America cloud advertising market, by end-use industry, 2018 - 2030
    • 10.2.8 U.S.
      • 10.2.8.1 U.S. cloud advertising market, 2018 - 2030
      • 10.2.8.2 U.S. cloud advertising market, by service, 2018 - 2030
      • 10.2.8.3 U.S. cloud advertising market, by channel, 2018 - 2030
      • 10.2.8.4 U.S. cloud advertising market, by deployment, 2018 - 2030
      • 10.2.8.5 U.S. cloud advertising market, by enterprise size, 2018 - 2030
      • 10.2.8.6 U.S. cloud advertising market, by application, 2018 - 2030
      • 10.2.8.7 U.S. cloud advertising market, by end-use industry, 2018 - 2030
    • 10.2.9 Canada
      • 10.2.9.1 Canada cloud advertising market, 2018 - 2030
      • 10.2.9.2 Canada cloud advertising market, by service, 2018 - 2030
      • 10.2.9.3 Canada cloud advertising market, by channel, 2018 - 2030
      • 10.2.9.4 Canada cloud advertising market, by deployment, 2018 - 2030
      • 10.2.9.5 Canada cloud advertising market, by enterprise size, 2018 - 2030
      • 10.2.9.6 Canada cloud advertising market, by application, 2018 - 2030
      • 10.2.9.7 Canada cloud advertising market, by end-use industry, 2018 - 2030
  • 10.3 Europe
    • 10.3.1 Europe cloud advertising market, 2018 - 2030
    • 10.3.2 Europe cloud advertising market, by service, 2018 - 2030
    • 10.3.3 Europe cloud advertising market, by channel, 2018 - 2030
    • 10.3.4 Europe cloud advertising market, by deployment, 2018 - 2030
    • 10.3.5 Europe cloud advertising market, by enterprise size, 2018 - 2030
    • 10.3.6 Europe cloud advertising market, by application, 2018 - 2030
    • 10.3.7 Europe cloud advertising market, by end-use industry, 2018 - 2030
    • 10.3.8 U.K.
      • 10.3.8.1 U.K. cloud advertising market, 2018 - 2030
      • 10.3.8.2 U.K. cloud advertising market, by service, 2018 - 2030
      • 10.3.8.3 U.K. cloud advertising market, by channel, 2018 - 2030
      • 10.3.8.4 U.K. cloud advertising market, by deployment, 2018 - 2030
      • 10.3.8.5 U.K. cloud advertising market, by enterprise size, 2018 - 2030
      • 10.3.8.6 U.K. cloud advertising market, by end-use industry, 2018 - 2030
    • 10.3.9 Germany
      • 10.3.9.1 Germany cloud advertising market, 2018 - 2030
      • 10.3.9.2 Germany cloud advertising market, by service, 2018 - 2030
      • 10.3.9.3 Germany cloud advertising market, by channel, 2018 - 2030
      • 10.3.9.4 Germany cloud advertising market, by deployment, 2018 - 2030
      • 10.3.9.5 Germany cloud advertising market, by enterprise size, 2018 - 2030
      • 10.3.9.6 Germany cloud advertising market, by application, 2018 - 2030
      • 10.3.9.7 Germany Cloud advertising market, by end-use industry, 2018 - 2030
    • 10.3.10 Italy
      • 10.3.10.1 Italy cloud advertising market, 2018 - 2030
      • 10.3.10.2 Italy cloud advertising market, by service, 2018 - 2030
      • 10.3.10.3 Italy cloud advertising market, by channel, 2018 - 2030
      • 10.3.10.4 Italy cloud advertising market, by deployment, 2018 - 2030
      • 10.3.10.5 Italy cloud advertising market, by enterprise size, 2018 - 2030
      • 10.3.10.6 Italy cloud advertising market, by application, 2018 - 2030
      • 10.3.10.7 Italy cloud advertising market, by end-use industry, 2018 - 2030
    • 10.3.11 France
      • 10.3.11.1 France cloud advertising market, 2018 - 2030
      • 10.3.11.2 France cloud advertising market, by service, 2018 - 2030
      • 10.3.11.3 France cloud advertising market, by channel, 2018 - 2030
      • 10.3.11.4 France cloud advertising market, by deployment, 2018 - 2030
      • 10.3.11.5 France cloud advertising market, by enterprise size, 2018 - 2030
      • 10.3.11.6 France cloud advertising market, by application, 2018 - 2030
      • 10.3.11.7 France cloud advertising market, by end-use industry, 2018 - 2030
    • 10.3.12 Spain
      • 10.3.12.1 Spain cloud advertising market, 2018 - 2030
      • 10.3.12.2 Spain cloud advertising market, by service, 2018 - 2030
      • 10.3.12.3 Spain cloud advertising market, by channel, 2018 - 2030
      • 10.3.12.4 Spain cloud advertising market, by deployment, 2018 - 2030
      • 10.3.12.5 Spain cloud advertising market, by enterprise size, 2018 - 2030
      • 10.3.12.6 Spain cloud advertising market, by application, 2018 - 2030
      • 10.3.12.7 Spain cloud advertising market, by end-use industry, 2018 - 2030
    • 10.3.13 Netherlands
      • 10.3.13.1 Netherlands cloud advertising market, 2018 - 2030
      • 10.3.13.2 Netherlands cloud advertising market, by service, 2018 - 2030
      • 10.3.13.3 Netherlands cloud advertising market, by channel, 2018 - 2030
      • 10.3.13.4 Netherlands cloud advertising market, by deployment, 2018 - 2030
      • 10.3.13.5 Netherlands cloud advertising market, by enterprise size, 2018 - 2030
      • 10.3.13.6 Netherlands cloud advertising market, by application, 2018 - 2030
      • 10.3.13.7 Netherlands cloud advertising market, by end-use industry, 2018 - 2030
  • 10.4 Asia Pacific
    • 10.4.1 Asia Pacific cloud advertising market, 2018 - 2030
    • 10.4.2 Asia Pacific cloud advertising market, by service, 2018 - 2030
    • 10.4.3 Asia Pacific cloud advertising market, by channel, 2018 - 2030
    • 10.4.4 Asia Pacific cloud advertising market, by deployment, 2018 - 2030
    • 10.4.5 Asia Pacific cloud advertising market, by enterprise size, 2018 - 2030
    • 10.4.6 Asia Pacific cloud advertising market, by application, 2018 - 2030
    • 10.4.7 Asia Pacific cloud advertising market, by end-use industry, 2018 - 2030
    • 10.4.8 China
      • 10.4.8.1 China cloud advertising market, 2018 - 2030
      • 10.4.8.2 China cloud advertising market, by service, 2018 - 2030
      • 11.4.8.3 China cloud advertising market, by channel, 2018 - 2030
      • 11.4.8.4 China cloud advertising market, by deployment, 2018 - 2030
      • 11.4.8.5 China cloud advertising market, by enterprise size, 2018 - 2030
      • 11.4.8.6 China cloud advertising market, by application, 2018 - 2030
      • 11.4.8.7 China cloud advertising market, by end-use industry, 2018 - 2030
    • 10.4.9 India
      • 10.4.9.1 India cloud advertising market, 2018 - 2030
      • 10.4.9.2 India cloud advertising market, by service, 2018 - 2030
      • 10.4.9.3 India cloud advertising market, by channel, 2018 - 2030
      • 10.4.9.4 India cloud advertising market, by deployment, 2018 - 2030
      • 10.4.9.5 India cloud advertising market, by enterprise size, 2018 - 2030
      • 10.4.9.6 India cloud advertising market, by application, 2018 - 2030
      • 10.4.9.7 India cloud advertising market, by end-use industry, 2018 - 2030
    • 10.4.10 Japan
      • 10.4.10.1 Japan cloud advertising market, 2018 - 2030
      • 11.4.10.2 Japan cloud advertising market, by service, 2018 - 2030
      • 11.4.10.3 Japan cloud advertising market, by channel, 2018 - 2030
      • 11.4.10.4 Japan cloud advertising market, by deployment, 2018 - 2030
      • 11.4.10.5 Japan cloud advertising market, by enterprise size, 2018 - 2030
      • 11.4.10.6 Japan cloud advertising market, by application, 2018 - 2030
      • 11.4.10.7 Japan Cloud advertising market, by end-use industry, 2018 - 2030
    • 10.4.11 Australia
      • 10.4.11.1 Australia cloud advertising market, 2018 - 2030
      • 10.4.11.2 Australia cloud advertising market, by service, 2018 - 2030
      • 10.4.11.3 Australia cloud advertising market, by channel, 2018 - 2030
      • 10.4.11.4 Australia cloud advertising market, by deployment, 2018 - 2030
      • 10.4.11.5 Australia cloud advertising market, by enterprise size, 2018 - 2030
      • 10.4.11.6 Australia cloud advertising market, by application, 2018 - 2030
      • 10.4.11.7 Australia cloud advertising market, by end-use industry, 2018 - 2030
    • 10.4.12 Singapore
      • 10.4.12.1 Singapore cloud advertising market, 2018 - 2030
      • 10.4.12.2 Singapore cloud advertising market, by service, 2018 - 2030
      • 10.4.12.3 Singapore cloud advertising market, by channel, 2018 - 2030
      • 10.4.12.4 Singapore cloud advertising market, by deployment, 2018 - 2030
      • 10.4.12.5 Singapore cloud advertising market, by enterprise size, 2018 - 2030
      • 10.4.12.6 Singapore cloud advertising market, by application, 2018 - 2030
      • 10.4.12.7 Singapore cloud advertising market, by end-use industry, 2018 - 2030
  • 10.5 Latin America
    • 10.5.1 Latin America cloud advertising market, 2018 - 2030
    • 10.5.2 Latin America cloud advertising market, by service, 2018 - 2030
    • 10.5.3 Latin America cloud advertising market, by channel, 2018 - 2030
    • 10.5.4 Latin America cloud advertising market, by deployment, 2018 - 2030
    • 10.5.5 Latin America cloud advertising market, by enterprise size, 2018 - 2030
    • 10.5.6 Latin America cloud advertising market, by application, 2018 - 2030
    • 10.5.7 Latin America cloud advertising market, by end-use industry, 2018 - 2030
    • 10.5.8 Brazil
      • 10.5.8.1 Brazil cloud advertising market, 2018 - 2030
      • 10.5.8.2 Brazil cloud advertising market, by service, 2018 - 2030
      • 10.5.8.3 Brazil cloud advertising market, by channel, 2018 - 2030
      • 10.5.8.4 Brazil cloud advertising market, by deployment, 2018 - 2030
      • 10.5.8.5 Brazil cloud advertising market, by enterprise size, 2018 - 2030
      • 10.5.8.6 Brazil cloud advertising market, by application, 2018 - 2030
      • 10.5.8.7 Brazil cloud advertising market, by end-use industry, 2018 - 2030
    • 10.5.9 Mexico
      • 10.5.9.1 Mexico cloud advertising market, 2018 - 2030
      • 10.5.9.2 Mexico cloud advertising market, by service, 2018 - 2030
      • 10.5.9.3 Mexico cloud advertising market, by channel, 2018 - 2030
      • 10.5.9.4 Mexico cloud advertising market, by deployment, 2018 - 2030
      • 10.5.9.5 Mexico cloud advertising market, by enterprise size, 2018 - 2030
      • 10.5.9.6 Mexico cloud advertising market, by application, 2018 - 2030
      • 10.5.9.7 Mexico cloud advertising market, by end-use industry, 2018 - 2030
    • 10.5.10 Chile
      • 10.5.10.1 Chile cloud advertising market, 2018 - 2030
      • 10.5.10.2 Chile cloud advertising market, by service, 2018 - 2030
      • 10.5.10.3 Chile cloud advertising market, by channel, 2018 - 2030
      • 10.5.10.4 Chile cloud advertising market, by deployment, 2018 - 2030
      • 10.5.10.5 Chile cloud advertising market, by enterprise size, 2018 - 2030
      • 10.5.10.6 Chile cloud advertising market, by application, 2018 - 2030
      • 10.5.10.7 Chile cloud advertising market, by end-use industry, 2018 - 2030
    • 10.5.11 Argentina
      • 10.5.11.1 Argentina cloud advertising market, 2018 - 2030
      • 10.5.11.2 Argentina cloud advertising market, by service, 2018 - 2030
      • 10.5.11.3 Argentina cloud advertising market, by channel, 2018 - 2030
      • 10.5.11.4 Argentina cloud advertising market, by deployment, 2018 - 2030
      • 10.5.11.5 Argentina cloud advertising market, by enterprise size, 2018 - 2030
      • 10.5.11.6 Argentina cloud advertising market, by application, 2018 - 2030
      • 10.5.11.7 Argentina cloud advertising market, by end-use industry, 2018 - 2030
  • 10.6 MEA
    • 10.6.1 MEA cloud advertising market, 2018 - 2030
    • 10.6.2 MEA cloud advertising market, by service, 2018 - 2030
    • 10.6.3 MEA cloud advertising market, by channel, 2018 - 2030
    • 10.6.4 MEA cloud advertising market, by deployment, 2018 - 2030
    • 10.6.5 MEA cloud advertising market, by enterprise size, 2018 - 2030
    • 10.6.6 MEA cloud advertising market, by application, 2018 - 2030
    • 10.6.7 MEA cloud advertising market, by end-use industry, 2018 - 2030
    • 10.6.8 Saudi Arabia
      • 10.6.8.1 Saudi Arabia cloud advertising market, 2018 - 2030
      • 10.6.8.2 Saudi Arabia cloud advertising market, by service, 2018 - 2030
      • 10.6.8.3 Saudi Arabia cloud advertising market, by channel, 2018 - 2030
      • 10.6.8.4 Saudi Arabia cloud advertising market, by deployment, 2018 - 2030
      • 10.6.8.5 Saudi Arabia cloud advertising market, by enterprise size, 2018 - 2030
      • 10.6.8.6 Saudi Arabia cloud advertising market, by application, 2018 - 2030
      • 10.6.8.7 Saudi Arabia cloud advertising market, by end-use industry, 2018 - 2030
    • 10.6.9 UAE
      • 10.6.9.1 UAE cloud advertising market, 2018 - 2030
      • 10.6.9.2 UAE cloud advertising market, by service, 2018 - 2030
      • 10.6.9.3 UAE cloud advertising market, by channel, 2018 - 2030
      • 10.6.9.4 UAE cloud advertising market, by deployment, 2018 - 2030
      • 10.6.9.5 UAE cloud advertising market, by enterprise size, 2018 - 2030
      • 10.6.9.6 UAE cloud advertising market, by application, 2018 - 2030
      • 10.6.9.7 UAE cloud advertising market, by end-use industry, 2018 - 2030
    • 10.6.10 South Africa
      • 10.6.10.1 South Africa cloud advertising market, 2018 - 2030
      • 10.6.10.2 South Africa cloud advertising market, by service, 2018 - 2030
      • 10.6.10.3 South Africa cloud advertising market, by channel, 2018 - 2030
      • 10.6.10.4 South Africa cloud advertising market, by deployment, 2018 - 2030
      • 10.6.10.5 South Africa cloud advertising market, by enterprise size, 2018 - 2030
      • 10.6.10.6 South Africa cloud advertising market, by application, 2018 - 2030
      • 10.6.10.7 South Africa cloud advertising market, by end-use industry, 2018 - 2030

Chapter 11 Competitive Analysis

  • 11.1 Key Company Heat Map Analysis, 2022
  • 11.2 Recent Developments & Impact Analysis, By Key Market Participants
  • 11.3 List of Few Players
  • 11.4 Vendor Landscape

Chapter 12 Competitive Landscape

  • 12.1 Google LLC
    • 12.1.1 Company overview
    • 12.1.2 Financial performance
    • 12.1.3 Product benchmarking
    • 12.1.4 Strategic initiatives
  • 12.2 Oracle
    • 12.2.1 Company overview
    • 12.2.2 Financial performance
    • 12.2.3 Product benchmarking
    • 12.2.4 Strategic initiatives
  • 12.3 IBM Corporation
    • 12.3.1 Company overview
    • 12.3.2 Financial performance
    • 12.3.3 Product benchmarking
    • 12.3.4 Strategic initiatives
  • 12.4 Amazon Web Services, Inc.
    • 12.4.1 Company overview
    • 12.4.2 Financial performance
    • 12.4.3 Product benchmarking
    • 12.4.4 Strategic initiatives
  • 12.5 Adobe
    • 12.5.1 Company overview
    • 12.5.2 Financial performance
    • 12.5.3 Product benchmarking
    • 12.5.4 Strategic initiatives
  • 12.6 Salesforce, Inc.
    • 12.6.1 Company overview
    • 12.6.2 Financial performance
    • 12.6.3 Product benchmarking
    • 12.6.4 Strategic initiatives
  • 12.7 Wipro
    • 12.7.1 Company overview
    • 12.7.2 Financial performance
    • 12.7.3 Product benchmarking
    • 12.7.4 Strategic initiatives
  • 12.8 The Nielsen Company (US), LLC.
    • 12.8.1 Company overview
    • 12.8.2 Financial performance
    • 12.8.3 Product benchmarking
    • 12.8.4 Strategic initiatives
  • 12.9 Viant Technology LLC
    • 12.9.1 Company overview
    • 12.9.2 Product benchmarking
    • 12.9.3 Strategic initiatives
  • 12.10 Cavai
    • 12.10.1 Company overview
    • 12.10.2 Product benchmarking
    • 12.10.3 Strategic initiatives
  • 12.11 Kubient
    • 12.11.1 Company overview
    • 12.11.2 Product benchmarking
    • 12.11.3 Strategic initiatives
  • 12.12 Imagine Communications
    • 12.12.1 Company overview
    • 12.12.2 Product benchmarking
    • 12.12.3 Strategic initiatives

Chapter 13 KoL Commentary

  • 13.1 KoL Commentary