市場調査レポート

商品コード

1538978

米国の乳製品と代替品市場

Dairy Products and Alternatives in the US

出版日: 2024年08月14日
発行: Euromonitor International
ページ情報: 英文 79 Pages
納期: 即日から翌営業日

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概要

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米国では、乳製品や代替品に単価が最も大きく影響しており、小売の現在の販売額は2024年に上昇する一方、小売量はほとんどのカテゴリーで減少または停滞すると見込まれています。牛乳は、すべての乳製品カテゴリーの中で小売量ベースで最も顕著な減少が見込まれており、この傾向は10年以上続いています。ただし、市場と生産データはより複雑な物語を語っています。

当レポートでは、米国の乳製品と代替品市場について調査し、ベビーフード、バターとスプレッド、チーズ、飲用乳製品、ヨーグルトと乳酸製品、植物由来乳製品の市場規模と構造を分析・予測し、市場の主要参入企業の動向など、戦略的な分析を行っています。

In the US, unit prices have been impacting dairy products and alternatives in a most significant way, as retail current value sales are set to rise in 2024, while retail volumes are expected to decline or stagnate in most categories. Milk is set to see one of the starkest declines in retail volume terms out of all dairy categories, a trend that has been ongoing for over a decade. However, the market and production data tell a more complex story. While retail volumes of milk might be seeing conti...

Euromonitor International's Dairy Products and Alternatives in USA report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Dairy Products and Alternatives market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

List Of Contents And Tables

EXECUTIVE SUMMARY

Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?

MARKET DATA

Table 1 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 5 Penetration of Private Label by Category: % Value 2019-2024
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

Summary 1 Research Sources

BABY FOOD IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

Natural, premium feeding presses down on volumes
Accelerating of weaning, and slowing birth rate challenge growth in milk formula
Manufacturers compete in a limited market as Abbott experiences a rebound

PROSPECTS AND OPPORTUNITIES

Niche consumer base to pose challenges in growing-up formula
Shift to premium segment to remain sluggish, hampering growth
Regulatory and electoral changes to challenge growth

CATEGORY DATA

Table 9 Sales of Baby Food by Category: Volume 2019-2024
Table 10 Sales of Baby Food by Category: Value 2019-2024
Table 11 Sales of Baby Food by Category: % Volume Growth 2019-2024
Table 12 Sales of Baby Food by Category: % Value Growth 2019-2024
Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2019-2024
Table 14 NBO Company Shares of Baby Food: % Value 2020-2024
Table 15 LBN Brand Shares of Baby Food: % Value 2021-2024
Table 16 Distribution of Baby Food by Format: % Value 2019-2024
Table 17 Forecast Sales of Baby Food by Category: Volume 2024-2029
Table 18 Forecast Sales of Baby Food by Category: Value 2024-2029
Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029
Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029

BUTTER AND SPREADS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

Divergent paths emerge for butter and margarine
Culinary trends fluctuate between at-home and foodservice
Butter solidifies its place in wellness culture

PROSPECTS AND OPPORTUNITIES

Novel food technology to lead product innovation
Local producers could benefit from demand for plant-based and premium butters
Social media and influencer culture will prove a volatile driver of trends

CATEGORY DATA

Table 21 Sales of Butter and Spreads by Category: Volume 2019-2024
Table 22 Sales of Butter and Spreads by Category: Value 2019-2024
Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
Table 24 Sales of Butter and Spreads by Category: % Value Growth 2019-2024
Table 25 NBO Company Shares of Butter and Spreads: % Value 2020-2024
Table 26 LBN Brand Shares of Butter and Spreads: % Value 2021-2024
Table 27 Distribution of Butter and Spreads by Format: % Value 2019-2024
Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029
Table 29 Forecast Sales of Butter and Spreads by Category: Value 2024-2029
Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029
Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029

CHEESE IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

Cheese remains resilient in 2023-2024
Processed cheese struggles as consumers lean into "natural"
Trading up with soft and artisanal cheese

PROSPECTS AND OPPORTUNITIES

Unit prices anticipated to rise as costs increase
Sustainability pressures set to impact cheese
Premiumisation expected to continue in cheese

CATEGORY DATA

Table 32 Sales of Cheese by Category: Volume 2019-2024
Table 33 Sales of Cheese by Category: Value 2019-2024
Table 34 Sales of Cheese by Category: % Volume Growth 2019-2024
Table 35 Sales of Cheese by Category: % Value Growth 2019-2024
Table 36 Sales of Spreadable Cheese by Type: % Value 2019-2024
Table 37 Sales of Soft Cheese by Type: % Value 2019-2024
Table 38 Sales of Hard Cheese by Type: % Value 2019-2024
Table 39 NBO Company Shares of Cheese: % Value 2020-2024
Table 40 LBN Brand Shares of Cheese: % Value 2021-2024
Table 41 Distribution of Cheese by Format: % Value 2019-2024
Table 42 Forecast Sales of Cheese by Category: Volume 2024-2029
Table 43 Forecast Sales of Cheese by Category: Value 2024-2029
Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
Table 45 Forecast Sales of Cheese by Category: % Value Growth 2024-2029

DRINKING MILK PRODUCTS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

A shift back to full fat is seen in milk
A decline in milk consumption
Flavoured milk and goat milk maintain consumer interest

PROSPECTS AND OPPORTUNITIES

Sustainability goals to strain dairy production costs
Production stability and consumption shifts
Competition with plant-based milk likely to continue

CATEGORY DATA

Table 46 Sales of Drinking Milk Products by Category: Volume 2019-2024
Table 47 Sales of Drinking Milk Products by Category: Value 2019-2024
Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024
Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024
Table 50 NBO Company Shares of Drinking Milk Products: % Value 2020-2024
Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024
Table 52 Distribution of Drinking Milk Products by Format: % Value 2019-2024
Table 53 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029
Table 54 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029
Table 55 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029
Table 56 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029

YOGHURT AND SOUR MILK PRODUCTS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

Kefir secures leading the retail volume growth rate for sour milk products
Popularity of private label grows as consumers seek value
Plain yoghurt sees limited volume growth as price growth sees a minimal slowdown

PROSPECTS AND OPPORTUNITIES

Women's health trends to contribute to popularity of high protein claims
Competition between dairy categories to fracture consumer demand
Price point and flavour to remain ultimate bottom lines for consumer demand

CATEGORY DATA

Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024
Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2019-2024
Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2020-2024
Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2021-2024
Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2019-2024
Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2024-2029
Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2024-2029
Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2024-2029
Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2024-2029

OTHER DAIRY IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

Price rises persist even as inflation slows
Protein obsession clears the way for growth for cottage cheese
Coffee whiteners brave plant-based and wellness trends

PROSPECTS AND OPPORTUNITIES

Unit price stabilisation remains uncertain
Indulgence will favour convenience and premium products
Functional benefits, exciting flavours, and personalisation will drive growth

CATEGORY DATA

Table 69 Sales of Other Dairy by Category: Volume 2019-2024
Table 70 Sales of Other Dairy by Category: Value 2019-2024
Table 71 Sales of Other Dairy by Category: % Volume Growth 2019-2024
Table 72 Sales of Other Dairy by Category: % Value Growth 2019-2024
Table 73 Sales of Cream by Type: % Value 2019-2024
Table 74 NBO Company Shares of Other Dairy: % Value 2020-2024
Table 75 LBN Brand Shares of Other Dairy: % Value 2021-2024
Table 76 Distribution of Other Dairy by Format: % Value 2019-2024
Table 77 Forecast Sales of Other Dairy by Category: Volume 2024-2029
Table 78 Forecast Sales of Other Dairy by Category: Value 2024-2029
Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029
Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029

PLANT-BASED DAIRY IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

Plant-based milk remains the largest plant-based dairy category
Cheese struggles to increase volumes as unit prices rise
Minimal innovation in 2023-2024 hampers growth

PROSPECTS AND OPPORTUNITIES

Reimagined product claims
Unit prices to impact retail volumes in the long term
Increasing maturity will lead to consolidation

CATEGORY DATA

Table 81 Sales of Plant-Based Dairy by Category: Value 2019-2024
Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2019-2024
Table 83 Sales of Other Plant-Based Milk by Type: % Value 2021-2024
Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2020-2024
Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2021-2024
Table 86 Distribution of Plant-Based Dairy by Format: % Value 2019-2024
Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2024-2029
Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2024-2029

米国の乳製品と代替品市場

Dairy Products and Alternatives in the US

目次

エグゼクティブサマリー

市場データ

免責事項

情報源

米国のベビーフード

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

米国のバターとスプレッド

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

米国のチーズ

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

米国における乳製品の飲用

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

米国のヨーグルトと酸乳製品

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

米国のその他の乳製品

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

米国の植物由来乳製品

主なデータ結果

2024年の発展

展望と機会

カテゴリーデータ

Why buy this report?

TABLE OF CONTENTS

EXECUTIVE SUMMARY

MARKET DATA

DISCLAIMER

SOURCES

BABY FOOD IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

BUTTER AND SPREADS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

CHEESE IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

DRINKING MILK PRODUCTS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

YOGHURT AND SOUR MILK PRODUCTS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

OTHER DAIRY IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

PLANT-BASED DAIRY IN THE US

KEY DATA FINDINGS