サンプル依頼リスト カート
  • English
表紙：ミール・リプレースメント・ドリンクの世界市場-2023年～2030年
市場調査レポート
商品コード
1372132

ミール・リプレースメント・ドリンクの世界市場-2023年～2030年

Global Meal Replacement Drinks Market - 2023-2030
出版日: | 発行: DataM Intelligence | ページ情報: 英文 203 Pages | 納期: 約2営業日

● お客様のご希望に応じて、既存データの加工や未掲載情報（例：国別セグメント）の追加などの対応が可能です。　 詳細はお問い合わせください。

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=155.11円
ミール・リプレースメント・ドリンクの世界市場-2023年～2030年
出版日: 2023年10月18日
発行: DataM Intelligence
ページ情報: 英文 203 Pages
納期: 約2営業日
ご注意事項 :
本レポートは最新情報反映のため適宜更新し、内容構成変更を行う場合があります。ご検討の際はお問い合わせください。
  • 全表示
  • 概要
  • 目次
概要

概要

世界のミール・リプレースメント・ドリンク市場は、2022年に50億米ドルに達し、2023年から2030年にかけてCAGR 7.6%で成長し、2030年には90億米ドルに達すると予測されています。

ミール・リプレースメント・ドリンクは、消費者の通常の食事パターンを、より少ないカロリーで必須栄養素が詰まった健康食品で置き換えることを目的に高度に設計されています。消費者のフィットネス活動への参加の増加は、市場成長にプラスの影響を与えます。これらの製品は食欲を管理し、高カロリー摂取につながる食事の摂取量を減らすのに役立ちます。

世界肥満連盟（World Obesity Federation 2022）によると、世界全体でほぼ23億人の子供と大人が肥満と向き合っています。一方、国際糖尿病連合によると、2021年には5億3,700万人の成人が糖尿病を患っています。これらの疾患の有病率を低下させ、健康的なライフスタイルを送るために、消費者は摂取カロリーをコントロールし、必須栄養素を加えた食事代替製品を選んでいます。

市場における食事代替飲料の需要の増加は、メーカーが新しい製造施設を設置することを奨励しています。例えば、2023年8月、GC Ingredientsの栄養部門であるPrimaria Nutritionは、アトランタの新しい製造施設の開発に投資しました。これらの製品施設には、食事代替製品の製造も含まれています。

ダイナミクス

ビーガンで自然な食事代替飲料の入手可能性

ミール・リプレースメント・ドリンクは現在、健康的な摂取を維持しようとする健康志向の消費者に広く採用されています。ビーガン人口の増加は、このカテゴリーにおける植物性製品のニーズを促進し、メーカーが植物性で栄養価の高いミール・リプレースメント・ドリンクの製造に注力する動機となっています。

これらの製品の製造に専門家が多く関与していることが、消費者の関心をこれらの製品に向けることにつながっています。例えば、2021年9月、Novagevity Incorporatedは、新しい植物ベースの食事代替飲料Sperriを発売しました。この製品は医師と栄養士のチームによって設計され、カナダ初のオーガニックかつ非遺伝子組み換えの植物性食事代替飲料であると謳われています。

同様に、2022年11月、ニューヨークを拠点とするフード・テックの新興企業、レヴァナ・ナリッシュメンツ（Levana Nourishments）は、次世代の栄養シェイクを市場に投入しました。この製品は完全な食事代替食品として使用されます。この栄養シェイクは植物由来の原料で作られており、その自然でクリーンなラベルにより幅広い人気を集めています。

ミール・リプレースメント・ドリンクの栄養的で便利な利点

ミール・リプレースメント・ドリンクは、すべての必須栄養素を含む限られたカロリーを維持するために、食事の摂取量を完全にコントロールしようと決意している健康志向の人々に非常に好まれています。これらの製品は、すぐに飲めるタイプとシェイク・プレミックス・タイプがあるため、消費者は便利な形態の製品を選ぶようになり、消費者への製品リーチが拡大します。風味の選択肢が多いことも、市場の幅広い拡大に役立っています。

2021年6月、Arla Food IngredientsはRTD飲料、高タンパク質バー、プロテインシェイクを含む新製品ラインの発売を発表しました。これらの製品には、タンパク質、炭水化物、脂質などの必須栄養素が詰まっています。また、ビタミンやミネラルも豊富に含まれています。カゼイン・プロテインやホエイ・プロテインなど、栄養価の高い成分を豊富に含む食事代替食品を消費者に提供するため、手早く調理でき、摂取も簡単です。

高いコストと認識不足

ミール・リプレースメント・ドリンクの存在とその健康効果に関する消費者の適切な認識が不足していることが、市場の大きな抑制要因となっています。ほとんどの人々、特にフィットネス愛好家やアスリートは、必要なタンパク質含有量を満たすために、ワークアウトやフィジカルトレーニング中にプロテインシェイクの使用を採用しています。しかし、ほとんどの人は、食事代替飲料をプロテインシェイクと同じだと思い込んでいます。このような誤解は、プロテインシェイクの方に注目が集まり、市場の成長を妨げています。

ミール・リプレースメント・ドリンクには、朝食、昼食、夕食といった通常の食事と同レベルの栄養効果を維持するために必要な必須栄養素がすべて含まれています。このような栄養状態を維持するために、これらの製品は追加の工程を経ることになり、メーカーにとっては製造コストが加算され、結果として製品のコストが高くなります。低・中所得層の消費者は高コストの製品を手に入れようとしないため、こうした飲料の高コストも阻害要因となりうる。

目次

第1章 調査手法と調査範囲

第2章 定義と概要

第3章 エグゼクティブサマリー

第4章 市場力学

  • 影響要因
    • 促進要因
      • ビーガンで自然なミール・リプレースメント・ドリンクの入手可能性
      • 栄養価が高く便利なミール・リプレースメント・ドリンクの利点
      • コストの高さと認知度の低さ
    • 抑制要因
      • 大豆アレルギー
    • 機会
    • 影響分析

第5章 産業分析

  • ポーターのファイブフォース分析
  • サプライチェーン分析
  • 価格分析
  • 規制分析

第6章 COVID-19分析

第7章 タイプ別

  • レディ・トゥ・ドリンク
  • シェイクプレミックス

第8章 フレーバー別

  • バニラ
  • チョコレート
  • ストロベリー
  • バナナ
  • その他

第9章 流通チャネル別

  • スーパーマーケット、ハイパーマーケット
  • ドラッグストア・薬局
  • コンビニエンスストア
  • eコマース

第10章 地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • イタリア
    • スペイン
    • その他欧州
  • 南米
    • ブラジル
    • アルゼンチン
    • その他南米
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • オーストラリア
    • その他アジア太平洋地域
  • 中東・アフリカ

第11章 競合情勢

  • 競合シナリオ
  • 市況/シェア分析
  • M&A分析

第12章 企業プロファイル

  • Amway International Inc
    • 会社概要
    • 製品ポートフォリオと説明
    • 財務概要
    • 主な発展
  • Abbott Laboratories
  • Trinkkost GmbH
  • Perrigo Company Plc
  • Herbalife International of America, Inc.
  • Nestle S/A
  • INLIFE Pharma Private Limited
  • Huel Inc
  • Atkins US
  • USANA Health Sciences Inc

第13章 付録

目次
Product Code: FB7281

Overview

Global Meal Replacement Drinks Market reached US$ 5 billion in 2022 and is expected to reach US$ 9 billion by 2030, growing with a CAGR of 7.6% during the forecast period 2023-2030.

Meal replacement drinks are highly designed to substitute regular meal patterns of consumers with health products that are packed with essential nutrients with fewer calories. The increasing consumer participation in physical fitness activities positively impacts the market growth. These products help in managing appetites and help in reducing the meal intake that leads to higher calorie intake.

According to the World Obesity Federation 2022, almost 2.3 billion children and adults are dealing with obesity globally. On the other hand, according to the International Diabetes Federation, 537 million adults were suffering from diabetes in 2021. To decrease the prevalence of these diseases and to live a healthy lifestyle, consumers are opting for meal replacement products that are packed with controlled calorie intake and added essential nutrients.

Increasing demand for meal replacement drinks in the market encourages manufacturers to set up new manufacturing facilities. For instance, in August 2023, the nutrition division of GC Ingredients, Primaria Nutrition, invested in the development of a new manufacturing facility in Atlanta, that helps in the manufacturing of food, supplements and value-added products in powder and liquid forms. These product facilities also include meal replacement product productions.

Dynamics

Availability of Vegan and Natural Meal Replacement Drinks

Meal replacement drinks are now popularly adopted by various health-conscious consumers who are determined to maintain a healthy intake. The increasing vegan population is driving the need for plant-based products in this category motivating manufacturers to focus on plant-based and nutritious meal replacement drinks production.

The high involvement of specialists in the production of these products is positively attracting the consumer's focus towards these products. For instance, in September 2021, Novagevity Incorporated, launched Sperri, a new plant-based meal replacement beverage. The product is designed by a team of doctors and dieticians and it is claimed to be Canada's first organic and non-GMO plant-based meal replacement.

Similarly, in November 2022, Levana Nourishments, a New York-based food tech startup, introduced a next-generation nutritional shake into the market. The product is used as a complete meal replacement. The nutritional shake is formulated with plant-based ingredients and is gaining wide popularity due to its natural and clean-label nature.

Nutritional and Convenient Benefits of Meal Replacement Drinks

Meal replacement drinks are highly preferred by health-conscious people who are determined to have complete control over their food intake to maintain limited calories with all essential nutrients. The availability of these products in ready-to-drink and shake premix types makes the consumer choose their convenient form of product expanding product reach to consumers. High flavor choices help in the wide expansion of the market.

In June 2021, Arla Food Ingredients announced the launch of a new product line including RTD beverages, high-protein bars and protein shakes. These products are packed with essential nutrients including proteins, carbohydrates and lipids. The products are also rich in vitamins and minerals. They are quick to prepare and easy to consume providing consumers with meal replacements that are rich in nutritional ingredients such as casein and whey proteins.

High Costs and Lack of Awareness

The lack of proper consumer awareness about the existence of meal replacement drinks and their health benefits acts as a major restraining factor for the market. Most people especially fitness enthusiasts and athletes are now adopting the use of protein shakes during their workouts and physical training to meet the required protein content. But most people assume meal replacement drinks same as protein shakes. This misinterpretation is hindering the market growth as it draws most attention towards protein shakes.

Meal replacement drinks are packed with all essential nutrients that are necessary to maintain the same level of nutritional benefits as regular meals such as breakfast, lunch and dinner. To maintain such nutritional status, these products will be going through additional processes that add productional costs for the manufacturers, resulting in high cost of the product. The high costs of these drinks can be another hindering factor as low and moderate-economy consumers refuse to obtain high-cost products.

Segment Analysis

The global meal replacement drinks market is segmented based on type, flavor, distribution channel and region.

Convenience and Versatility of Ready-to-Drink Products

The global meal replacement drinks market is segmented based on the ready-to-drink and shake premix types. The ready-to-drink segment accounted for the largest share of the global meal replacement drinks market. The convenience and versatility of the ready-to-drink drive the segment's growth. The grab-and-go nature of this product helps the customer readily meet their daily dietary requirements replacing the actual meals.

The new product launches in this category fuel the market growth. For instance, in August 2022, Optimum Nutrition, a global leader in sports nutrition, introduced its new Gold Standard Protein Shake. This ready-to-drink format of this drink is formulated with 24 gr of protein per serving and provides delicious and nutritious choices for the consumers. The product is available in two regular flavours including chocolate and vanilla.

Geographical Penetration

Increasing Health Concerns is Driving the Need for Healthy Meal Substitutes

North America dominated the global meal replacement drinks market with the increasing need for low calorie and healthy food products. According to Trust for America's Health's 19th annual report on the nation's obesity crisis, the organization reported that in 19 states the obesity rates are over 35 % in 2021. Similarly, according to the Centers for Disease and Prevention, about 11.3 % of U.S. population are living with diabetes in 2022.

The increasing prevalence of various lifestyle disorders such as obesity and diabetes are driving consumers to focus on a healthy and nutritious diet that is low in calories to maintain ideal weight and health conditions. Meal replacement drinks are ideally adopted by consumers of this region to deal with these diseases, driving the regional market growth. In addition, increasing the purchasing power of consumer boost the market growth.

The availability of major global market players in this region and the active participation of local companies in the expansion of meal replacement drinks in the region is positively affecting the market growth. For instance, in March 2022, Southern Charm Nutrition, the sister club of Southern Belle Nutrition in White Hall, introduced its outlet in downtown Fairmont. The store serves various products including meal replacement shakes in a variety of flavors that are low in calories and rich in proteins.

Competitive Landscape

The major global players in the market include: Amway International Inc, Abbott Laboratories, Trinkkost GmbH, Perrigo Company Plc, Herbalife International of America, Inc., Nestle SA, INLIFE Pharma Private Limited, Huel Inc, Atkins US and USANA Health Sciences Inc.

COVID-19 Impact Analysis:

The outbreak of the COVID-19 pandemic had a mixed impact on the global meal replacement drinks market. The market initially faced several challenges due to low consumer awareness and less demand in the global market. In addition, the disrupted supply chain activities impacted the production of these products with difficulties in raw material sourcing and less labor availability. The strict regulations from the government resulted in the shutdown of many manufacturing industries. The distribution channel disruptions also made it hard for the product to reach the consumer as there was a shutdown of all offline stores.

However, the improved accessibility and popularity of the e-commerce sector and the wide availability of these products in online sales improved the market sales. The high consumer awareness regarding the maintenance of health and immunity increased the demand for health and wellness products.

According to the early surveillance data that was reported to the CDC from January to May 2020, COVID-19 hospitalizations and deaths were 6-12 times higher in case people suffering from diabetes and other health issues. The increased risk for obesity and diabetic patients in the pandemic situation motivated people to choose meal replacement drinks and products to have control over their disease to protect themselves from deadly disease.

Russia- Ukraine War Impact

The Russia-Ukraine war had a negative impact on many industrial sectors, including food. The war resulted in the increase in prices of all food and non-food products. The interrupted demand-supply chains negatively impact the market growth. The disruption in the trade transitions in terms of import and export categories held the product supplies to limited areas. The political and economic uncertainty created due to the war had a negative impact on the meal replacement drinks market.

By Type

  • Ready-to-Drink
  • Shake Premix

By Flavor

  • Vanilla
  • Chocolate
  • Strawberry
  • Banana
  • Others

By Distribution Channel

  • Supermarket/Hypermarket
  • Drug Stores & Pharmacies
  • Convenience Stores
  • E-Commerce

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Russia
    • Rest of Europe
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia-Pacific
    • China
    • India
    • Japan
    • Australia
    • Rest of Asia-Pacific
  • Middle East and Africa

Key Developments

  • In June 2022, the fast-growing meal replacement brand, CTRL, which provides meal replacement shakes, announced the expansion of functional food product lines, with the launch of On-To-Bars, that conveniently used to provide consumers with the required nutrition.
  • In January 2021, Herbalife, expanded their product offerings in the functional food range, with the launch of a mix to convert meal replacement shakes into nutrition-dense baked goods.
  • In October 2020, Happy Family, a U.S.-based organic and baby food company, announced the launch DrMiow Professor Meal, a new nutritious meal replacement product. The company claims that one sachet of this product is equal to a meal. The product is produced with high-quality rice albumin and whey proteins that are easy to digest and provide health benefits.

Why Purchase the Report?

  • To visualize the global meal replacement drinks market segmentation based on on type, flavor, distribution channel and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of meal replacement drinks market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as excel consisting of key products of all the major players.

The global meal replacement drinks market report would provide approximately 61 tables, 59 figures and 203 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Flavor
  • 3.3. Snippet by Distribution Channel
  • 3.4. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Availability of Vegan and Natural Meal Replacement Drinks
      • 4.1.1.2. Nutritional and Convenient Benefits of Meal Replacement Drinks
      • 4.1.1.3. High Costs and Lack of Awareness
    • 4.1.2. Restraints
      • 4.1.2.1. Soy Allergy
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID
    • 6.1.2. Scenario During COVID
    • 6.1.3. Scenario Post COVID
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Ready-to-Drink
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Shake Premix

8. By Flavor

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 8.1.2. Market Attractiveness Index, By Flavor
  • 8.2. Vanilla
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Chocolate
  • 8.4. Strawberry
  • 8.5. Banana
  • 8.6. Others

9. By Distribution Channel

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.1.2. Market Attractiveness Index, By Distribution Channel
  • 9.2. Supermarkets and Hypermarkets
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Drug Stores & Pharmacies
  • 9.4. Convenience Stores
  • 9.5. E-commerce

10. By Region

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 10.1.2. Market Attractiveness Index, By Region
  • 10.2. North America
    • 10.2.1. Introduction
    • 10.2.2. Key Region-Specific Dynamics
    • 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.2.6.1. U.S.
      • 10.2.6.2. Canada
      • 10.2.6.3. Mexico
  • 10.3. Europe
    • 10.3.1. Introduction
    • 10.3.2. Key Region-Specific Dynamics
    • 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.3.6.1. Germany
      • 10.3.6.2. U.K.
      • 10.3.6.3. France
      • 10.3.6.4. Italy
      • 10.3.6.5. Spain
      • 10.3.6.6. Rest of Europe
  • 10.4. South America
    • 10.4.1. Introduction
    • 10.4.2. Key Region-Specific Dynamics
    • 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.4.6.1. Brazil
      • 10.4.6.2. Argentina
      • 10.4.6.3. Rest of South America
  • 10.5. Asia-Pacific
    • 10.5.1. Introduction
    • 10.5.2. Key Region-Specific Dynamics
    • 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.5.6.1. China
      • 10.5.6.2. India
      • 10.5.6.3. Japan
      • 10.5.6.4. Australia
      • 10.5.6.5. Rest of Asia-Pacific
  • 10.6. Middle East and Africa
    • 10.6.1. Introduction
    • 10.6.2. Key Region-Specific Dynamics
    • 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

  • 11.1. Competitive Scenario
  • 11.2. Market Positioning/Share Analysis
  • 11.3. Mergers and Acquisitions Analysis

12. Company Profiles

  • 12.1. Amway International Inc
    • 12.1.1. Company Overview
    • 12.1.2. Product Portfolio and Description
    • 12.1.3. Financial Overview
    • 12.1.4. Key Developments
  • 12.2. Abbott Laboratories
  • 12.3. Trinkkost GmbH
  • 12.4. Perrigo Company Plc
  • 12.5. Herbalife International of America, Inc.
  • 12.6. Nestle S/A
  • 12.7. INLIFE Pharma Private Limited
  • 12.8. Huel Inc
  • 12.9. Atkins US
  • 12.10. USANA Health Sciences Inc

LIST NOT EXHAUSTIVE

13. Appendix

  • 13.1. About Us and Services
  • 13.2. Contact Us