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市場調査レポート
商品コード
1304479
スムージーの世界市場-2023年~2030年Global Smoothies Market - 2023-2030 |
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カスタマイズ可能
適宜更新あり
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スムージーの世界市場-2023年~2030年 |
出版日: 2023年07月07日
発行: DataM Intelligence
ページ情報: 英文 195 Pages
納期: 即日から翌営業日
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世界のスムージー市場は、2022年に115億米ドルに達し、2030年には221億米ドルに達し、有利な成長が予測されています。予測期間2023-2030年のCAGRは8.5%と予測されます。
スムージーは、さわやかな味と栄養価の高さで知られる人気の飲料です。様々な新鮮な果物を使ったフルーツスムージーは、天然の甘味を楽しみながら必須ビタミンや抗酸化物質を摂取できる美味しい方法です。一方、野菜スムージーは、栄養豊富な緑黄色野菜と野菜を食生活に取り入れるユニークな方法を提供し、全体的な健康とウェルネスを促進します。
スムージー市場は、健康的で便利な飲料オプションに対する消費者の関心の高まりによって大きな成長を遂げています。栄養価が高く風味豊かなブレンド飲料に対する需要の高まりが市場を後押ししています。多様なフレーバー、カスタマイズされたオプション、革新的なレシピも市場の成長を支えています。爽やかな味わいと栄養価の高さで、スムージーは健康志向の消費者の注目を集め続けており、スムージー市場の拡大に寄与しています。
スムージー市場の分析によると、スムージー市場の動向は、ブレンド飲料の人気の高まりと、多様なスムージー原料が利用可能であることが牽引しています。スムージーを含むブレンド飲料は、健康的で便利な飲み物の選択肢を求める消費者の間で人気を集めています。スムージーは、果物、野菜、その他の栄養価の高い素材を便利でおいしい形で摂取できる、さわやかな方法を提供しています。
新鮮な果物、葉物野菜、ヨーグルト、植物性ミルクなどのスムージー原料は、さまざまな風味、食感、健康効果をもたらします。チアシード、プロテインパウダー、ナッツバターなどのスーパーフードや機能性素材をスムージーに取り入れる動向も、市場の成長に寄与しています。風味豊かで栄養価の高いブレンド飲料に対する需要の高まりと、スムージー原料の多用途性が、スムージー市場シェア拡大の原動力となっています。
スムージー市場の抑制要因の1つは、スムージーのレシピや調理方法に革新性や多様性がないことです。スムージーは味や食材を試すことができる汎用性の高いプラットフォームであるが、単調で選択肢が限られるリスクがあります。消費者はスムージーのレシピの繰り返しや一般的なレシピに飽き飽きし、関心の低下や市場の飽和につながる可能性があります。さらに、ユニークで魅力的なスムージーの調理法は限られており、市場の成長可能性を制限しています。
スムージー市場の分析によると、業界プレイヤーは新しくエキサイティングなスムージーレシピの開拓と普及に注力し、多様な食材を取り入れ、革新的な調理法を探求することができます。幅広い選択肢を提供し、創造性を奨励することで、スムージー市場はこの抑制要因を克服し、消費者を引き付け、魅了し続けることができます。
COVID-19分析には、COVID前シナリオ、COVIDシナリオ、COVID後シナリオに加え、価格力学(COVID前シナリオと比較したパンデミック中およびパンデミック後の価格変動を含む)、需給スペクトラム(取引制限、封鎖、およびその後の問題による需要と供給のシフト)、政府の取り組み(政府機関による市場、セクター、産業を活性化させる取り組み)、メーカーの戦略的取り組み(COVID問題を緩和するためにメーカーが行ったことをここで取り上げる)が含まれます。
The Global Smoothies Market reached US$ 11.5 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 22.1 billion by 2030. The market is expected to exhibit a CAGR of 8.5% during the forecast period 2023-2030.
Smoothies are a popular beverage choice known for their refreshing taste and nutritional benefits. Fruit smoothies, made with various fresh fruits, are a delicious way to enjoy a burst of natural sweetness while providing essential vitamins and antioxidants. Vegetable smoothies, on the other hand, offer a unique way to incorporate nutrient-rich greens and vegetables into one's diet, promoting overall health and wellness.
The smoothies market is experiencing significant growth driven by increasing consumer interest in healthy and convenient beverage options. The rising demand for nutritious and flavorful blended beverages fuels the market. The availability of diverse flavors, customized options, and innovative recipes also support the market growth. With their refreshing taste and nutritional benefits, smoothies continue to capture the attention of health-conscious consumers, contributing to the expansion of the smoothies market.
According to the smoothies market analysis, the smoothies market trend is driven by the increasing popularity of blended beverages and the diverse range of smoothie ingredients available. Blended beverages, including smoothies, have gained traction among consumers seeking healthy and convenient drink options. They offer a refreshing way to consume fruits, vegetables, and other nutritious ingredients in a convenient and delicious form.
Smoothie ingredients such as fresh fruits, leafy greens, yogurt, and plant-based milk alternatives provide a variety of flavors, textures, and health benefits. The trend of incorporating superfoods and functional ingredients like chia seeds, protein powders, and nut butters in smoothies has also contributed to the market's growth. The growing demand for flavorful and nutrient-rich blended beverages and the versatility of smoothie ingredients are driving the expansion of the smoothies market share.
One restraint of the smoothies market is the lack of innovation and variety in smoothie recipes and preparation methods. While smoothies offer a versatile platform to experiment with flavors and ingredients, there is a risk of monotony and limited options. Consumers may grow weary of repetitive or generic smoothie recipes, leading to a decline in interest and market saturation. Additionally, the availability of unique and appealing smoothie preparation methods is limited, limiting the market's growth potential.
The smoothies market analysis indicates that industry players can focus on developing and promoting new and exciting smoothie recipes, incorporating diverse ingredients, and exploring innovative preparation techniques. By offering a wider range of options and encouraging creativity, the smoothies market can overcome this restraint and continue to attract and engage consumers.
The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
The global Smoothies market is segmented based on type, consumption, and region.
According to the smoothie's market analysis, dairy-based smoothies hold a significant share in the smoothie market, with fresh smoothies accounting for approximately 55% of the segment. Frozen smoothies, on the other hand, comprise around 40% of the dairy-based smoothie market. The demand for smoothie bases, which include milk, yogurt, and ice cream, has been steadily growing, representing approximately 70% of the dairy-based smoothie market.
Smoothie customization is a key trend, with consumers seeking the freedom to personalize their smoothies with added fruits, vegetables, protein powders, and sweeteners. Approximately 80% of dairy-based smoothie consumers prefer customizable options. The versatility and flexibility of dairy-based smoothies make them popular among consumers looking for a refreshing and customizable beverage option, further contributing to the growth of the smoothies market share.
By region, the Global Smoothies Market is segmented into North America, South America, Europe, Asia-Pacific, and Middle-east & Africa.
The Asia Pacific smoothies market is witnessing significant growth, with a projected market share of fruit-based variants reaching around 70%. Japan and China contribute significantly to the market, with an estimated consumption rate of 1.5 billion liters and 2 billion liters, respectively. According to the smoothies' market analysis, the market is expected to grow at a steady pace of 6% annually. Among the consumer segments, millennials and young professionals account for approximately 40% of smoothie consumers in the region.
The demand for functional smoothies with added health benefits is on the rise, with an anticipated growth rate of 8% over the forecast period. Additionally, online sales of smoothies have surged by 20% in the past year, indicating the increasing popularity of e-commerce platforms for smoothie purchases. These statistics highlight the positive smoothies market trend and growing consumer interest in the Asia Pacific smoothies' market.
The major global players include: Jamba Juice, Smoothie King, Innocent Drinks, Naked Juice, Odwalla, Bolthouse Farms, Happy Planet, Suja Juice, Evolution Fresh, and Daily Harvest.
The Global Smoothies Market Report Would Provide Approximately 53 Tables, 49 Figures And 195 pages.
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