市場調査レポート
商品コード
1304479

スムージーの世界市場-2023年~2030年

Global Smoothies Market - 2023-2030

出版日: | 発行: DataM Intelligence | ページ情報: 英文 195 Pages | 納期: 約2営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
スムージーの世界市場-2023年~2030年
出版日: 2023年07月07日
発行: DataM Intelligence
ページ情報: 英文 195 Pages
納期: 約2営業日
ご注意事項 :
本レポートは最新情報反映のため適宜更新し、内容構成変更を行う場合があります。ご検討の際はお問い合わせください。
  • 全表示
  • 概要
  • 目次
概要

市場概要

世界のスムージー市場は、2022年に115億米ドルに達し、2030年には221億米ドルに達し、有利な成長が予測されています。予測期間2023-2030年のCAGRは8.5%と予測されます。

スムージーは、さわやかな味と栄養価の高さで知られる人気の飲料です。様々な新鮮な果物を使ったフルーツスムージーは、天然の甘味を楽しみながら必須ビタミンや抗酸化物質を摂取できる美味しい方法です。一方、野菜スムージーは、栄養豊富な緑黄色野菜と野菜を食生活に取り入れるユニークな方法を提供し、全体的な健康とウェルネスを促進します。

スムージー市場は、健康的で便利な飲料オプションに対する消費者の関心の高まりによって大きな成長を遂げています。栄養価が高く風味豊かなブレンド飲料に対する需要の高まりが市場を後押ししています。多様なフレーバー、カスタマイズされたオプション、革新的なレシピも市場の成長を支えています。爽やかな味わいと栄養価の高さで、スムージーは健康志向の消費者の注目を集め続けており、スムージー市場の拡大に寄与しています。

市場力学

ブレンド飲料の人気の高まりと多様な原料がスムージー市場の成長を牽引

スムージー市場の分析によると、スムージー市場の動向は、ブレンド飲料の人気の高まりと、多様なスムージー原料が利用可能であることが牽引しています。スムージーを含むブレンド飲料は、健康的で便利な飲み物の選択肢を求める消費者の間で人気を集めています。スムージーは、果物、野菜、その他の栄養価の高い素材を便利でおいしい形で摂取できる、さわやかな方法を提供しています。

新鮮な果物、葉物野菜、ヨーグルト、植物性ミルクなどのスムージー原料は、さまざまな風味、食感、健康効果をもたらします。チアシード、プロテインパウダー、ナッツバターなどのスーパーフードや機能性素材をスムージーに取り入れる動向も、市場の成長に寄与しています。風味豊かで栄養価の高いブレンド飲料に対する需要の高まりと、スムージー原料の多用途性が、スムージー市場シェア拡大の原動力となっています。

スムージーのレシピと調理法における革新性と多様性の欠如が市場成長の妨げに

スムージー市場の抑制要因の1つは、スムージーのレシピや調理方法に革新性や多様性がないことです。スムージーは味や食材を試すことができる汎用性の高いプラットフォームであるが、単調で選択肢が限られるリスクがあります。消費者はスムージーのレシピの繰り返しや一般的なレシピに飽き飽きし、関心の低下や市場の飽和につながる可能性があります。さらに、ユニークで魅力的なスムージーの調理法は限られており、市場の成長可能性を制限しています。

スムージー市場の分析によると、業界プレイヤーは新しくエキサイティングなスムージーレシピの開拓と普及に注力し、多様な食材を取り入れ、革新的な調理法を探求することができます。幅広い選択肢を提供し、創造性を奨励することで、スムージー市場はこの抑制要因を克服し、消費者を引き付け、魅了し続けることができます。

COVID-19インパクト分析

COVID-19分析には、COVID前シナリオ、COVIDシナリオ、COVID後シナリオに加え、価格力学(COVID前シナリオと比較したパンデミック中およびパンデミック後の価格変動を含む)、需給スペクトラム(取引制限、封鎖、およびその後の問題による需要と供給のシフト)、政府の取り組み(政府機関による市場、セクター、産業を活性化させる取り組み)、メーカーの戦略的取り組み(COVID問題を緩和するためにメーカーが行ったことをここで取り上げる)が含まれます。

目次

第1章 調査手法と調査範囲

第2章 定義と概要

第3章 エグゼクティブサマリー

第4章 市場力学

  • 影響要因
    • 促進要因
    • 抑制要因
    • 機会
    • 影響分析

第5章 産業分析

  • ポーターのファイブフォース分析
  • サプライチェーン分析
  • 価格分析
  • 規制分析

第6章 COVID-19分析

第7章 タイプ別

  • フルーツベーススムージー
  • 乳製品ベースのスムージー

第8章 消費別

  • 家庭外
  • 家庭内

第9章 地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • イタリア
    • スペイン
    • その他欧州
  • 南米
    • ブラジル
    • アルゼンチン
    • その他南米
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • オーストラリア
    • その他アジア太平洋地域
  • 中東・アフリカ

第10章 競合情勢

  • 競合シナリオ
  • 市況/シェア分析
  • M&A分析

第11章 企業プロファイル

  • Jamba Juice
    • 会社概要
    • グレード・ポートフォリオと概要
    • 財務概要
    • 主な発展
  • Smoothie King
  • Innocent Drinks
  • Naked Juice
  • Odwalla
  • Bolthouse Farms
  • Happy Planet
  • Suja Juice
  • Evolution Fresh
  • Daily Harvest

第12章 付録

目次
Product Code: FB1837

Market Overview

The Global Smoothies Market reached US$ 11.5 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 22.1 billion by 2030. The market is expected to exhibit a CAGR of 8.5% during the forecast period 2023-2030.

Smoothies are a popular beverage choice known for their refreshing taste and nutritional benefits. Fruit smoothies, made with various fresh fruits, are a delicious way to enjoy a burst of natural sweetness while providing essential vitamins and antioxidants. Vegetable smoothies, on the other hand, offer a unique way to incorporate nutrient-rich greens and vegetables into one's diet, promoting overall health and wellness.

The smoothies market is experiencing significant growth driven by increasing consumer interest in healthy and convenient beverage options. The rising demand for nutritious and flavorful blended beverages fuels the market. The availability of diverse flavors, customized options, and innovative recipes also support the market growth. With their refreshing taste and nutritional benefits, smoothies continue to capture the attention of health-conscious consumers, contributing to the expansion of the smoothies market.

Market Dynamics

Growing Popularity of Blended Beverages and Diverse Ingredients Drives Smoothies Market Growth

According to the smoothies market analysis, the smoothies market trend is driven by the increasing popularity of blended beverages and the diverse range of smoothie ingredients available. Blended beverages, including smoothies, have gained traction among consumers seeking healthy and convenient drink options. They offer a refreshing way to consume fruits, vegetables, and other nutritious ingredients in a convenient and delicious form.

Smoothie ingredients such as fresh fruits, leafy greens, yogurt, and plant-based milk alternatives provide a variety of flavors, textures, and health benefits. The trend of incorporating superfoods and functional ingredients like chia seeds, protein powders, and nut butters in smoothies has also contributed to the market's growth. The growing demand for flavorful and nutrient-rich blended beverages and the versatility of smoothie ingredients are driving the expansion of the smoothies market share.

Lack of Innovation and Variety in Smoothie Recipes and Preparation Methods Hinders Market Growth

One restraint of the smoothies market is the lack of innovation and variety in smoothie recipes and preparation methods. While smoothies offer a versatile platform to experiment with flavors and ingredients, there is a risk of monotony and limited options. Consumers may grow weary of repetitive or generic smoothie recipes, leading to a decline in interest and market saturation. Additionally, the availability of unique and appealing smoothie preparation methods is limited, limiting the market's growth potential.

The smoothies market analysis indicates that industry players can focus on developing and promoting new and exciting smoothie recipes, incorporating diverse ingredients, and exploring innovative preparation techniques. By offering a wider range of options and encouraging creativity, the smoothies market can overcome this restraint and continue to attract and engage consumers.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global Smoothies market is segmented based on type, consumption, and region.

Dairy-Based Smoothies Segment Held Significant Share with Fresh and Frozen Variants, Fueled by Customization Trend

According to the smoothie's market analysis, dairy-based smoothies hold a significant share in the smoothie market, with fresh smoothies accounting for approximately 55% of the segment. Frozen smoothies, on the other hand, comprise around 40% of the dairy-based smoothie market. The demand for smoothie bases, which include milk, yogurt, and ice cream, has been steadily growing, representing approximately 70% of the dairy-based smoothie market.

Smoothie customization is a key trend, with consumers seeking the freedom to personalize their smoothies with added fruits, vegetables, protein powders, and sweeteners. Approximately 80% of dairy-based smoothie consumers prefer customizable options. The versatility and flexibility of dairy-based smoothies make them popular among consumers looking for a refreshing and customizable beverage option, further contributing to the growth of the smoothies market share.

Geographical Analysis

Growing Demand for Fruit-Based Smoothies Drives Asia Pacific Market Expansion

By region, the Global Smoothies Market is segmented into North America, South America, Europe, Asia-Pacific, and Middle-east & Africa.

The Asia Pacific smoothies market is witnessing significant growth, with a projected market share of fruit-based variants reaching around 70%. Japan and China contribute significantly to the market, with an estimated consumption rate of 1.5 billion liters and 2 billion liters, respectively. According to the smoothies' market analysis, the market is expected to grow at a steady pace of 6% annually. Among the consumer segments, millennials and young professionals account for approximately 40% of smoothie consumers in the region.

The demand for functional smoothies with added health benefits is on the rise, with an anticipated growth rate of 8% over the forecast period. Additionally, online sales of smoothies have surged by 20% in the past year, indicating the increasing popularity of e-commerce platforms for smoothie purchases. These statistics highlight the positive smoothies market trend and growing consumer interest in the Asia Pacific smoothies' market.

Competitive Landscape

The major global players include: Jamba Juice, Smoothie King, Innocent Drinks, Naked Juice, Odwalla, Bolthouse Farms, Happy Planet, Suja Juice, Evolution Fresh, and Daily Harvest.

Why Purchase the Report?

  • To visualize the Global Smoothies Market segmentation based on type, consumption, and region and understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of smoothies' market-level with all segments.
  • The PDF report includes a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as Excel consisting of key products of all the major players.

The Global Smoothies Market Report Would Provide Approximately 53 Tables, 49 Figures And 195 pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Consumption
  • 3.3. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID-19
    • 6.1.2. Scenario During COVID-19
    • 6.1.3. Scenario Post COVID-19 and its Future Impact
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During the Pandemic
  • 6.5. Manufacturers' Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Fruit-Based Smoothies*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Dairy-Based Smoothies

8. By Consumption

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Consumption
    • 8.1.2. Market Attractiveness Index, By Consumption
  • 8.2. Out-Of-Home*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. At-Home

9. By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America
    • 9.2.1. Introduction
    • 9.2.2. Key Region-Specific Dynamics
    • 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Consumption
    • 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.2.5.1. The U.S.
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. Europe
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Consumption
    • 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.3.5.1. Germany
      • 9.3.5.2. The U.K
      • 9.3.5.3. France
      • 9.3.5.4. Italy
      • 9.3.5.5. Spain
      • 9.3.5.6. Rest of Europe
  • 9.4. South America
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Consumption
    • 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.4.5.1. Brazil
      • 9.4.5.2. Argentina
      • 9.4.5.3. Rest of South America
  • 9.5. Asia-Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Consumption
    • 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.5.5.1. China
      • 9.5.5.2. India
      • 9.5.5.3. Japan
      • 9.5.5.4. Australia
      • 9.5.5.5. Rest of Asia-Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Consumption

10. Competitive Landscape

  • 10.1. Competitive Scenario
  • 10.2. Market Positioning/Share Analysis
  • 10.3. Mergers and Acquisitions Analysis

11. Company Profiles

  • 11.1. Jamba Juice
    • 11.1.1. Company Overview
    • 11.1.2. Grade Portfolio and Description
    • 11.1.3. Financial Overview
    • 11.1.4. Key Developments
  • 11.2. Smoothie King
  • 11.3. Innocent Drinks
  • 11.4. Naked Juice
  • 11.5. Odwalla
  • 11.6. Bolthouse Farms
  • 11.7. Happy Planet
  • 11.8. Suja Juice
  • 11.9. Evolution Fresh
  • 11.10. Daily Harvest

LIST NOT EXHAUSTIVE

12. Appendix

  • 12.1. About Us and Services
  • 12.2. Contact Us