Product Code: A01906
According to a new report published by Allied Market Research, titled, "Retail Analytics Market," The retail analytics market was valued at $7.8 billion in 2022, and is estimated to reach $58.4 billion by 2032, growing at a CAGR of 22.6% from 2023 to 2032.
Additionally, there are several areas of the retail business that can be useful for data analytics. In addition, retail analytics can be used to provide a comprehensive view of the business and evaluate the efficiency of business processes. Businesses can use predictive analytics to adjust inventory based on consumer purchasing trends and reduce waste and associated costs. In addition, retail analytics can significantly enhance marketing strategies by identifying the ideal customer based on information obtained about the location, age, interests, buying patterns, and other important criteria of current and previous customers.
In addition, businesses in retail industries are increasingly adopting retail analytics solutions, as there is a surge in data generation of customers in online shopping platforms and other retail activities, which further create lucrative opportunities for the global market. Customers are increasingly using their mobile phones for online shopping, with customers purchasing through mobile applications or mobile-optimized websites. These mobile transactions' generated data offer important insights into consumer behavior, preferences, and purchasing trends. Consequently, retail analytics solutions are gaining significant adoption to increase the use of IT and control systems among retail operators. These factors positively impact the growth of the market in the forecast period. Moreover, the increasing need for optimization in inventory and supply chain operations further creates numerous opportunities for the growth of the retail analytics market. Additionally, the growing trend of digital marketing and online advertising and marketing strategies are major factors driving the market growth. Meanwhile, numerous public and private enterprises are adopting several strategies such as collaboration, partnership, and product launch to expand their product portfolio in retail analytics solutions, which is anticipated to accelerate the market demand and hence, drive global market growth.
Also, the retail Analytics market is witnessing significant growth, owing to several key factors including the expansion of online shopping mediums. Moreover, the surge in continuous advancements in technology, such as big data analytics, cloud computing, machine learning, and artificial intelligence, has made retail analytics more accessible to users. Such factors further help organizations to enhance the customer experience, hence, are anticipated to drive global market growth.
Furthermore, the growing proliferation of smartphones and the increase in the growth of e-commerce industries in several countries positively impact the growth of the market in the future. In addition, the surge in adoption of cloud-based solutions is expected to boost market growth. However, a lack of technical expertise is expected to hamper market growth. In addition, data privacy concerns can deter the adoption of these technologies in businesses. Furthermore, the increase in integration of data analytics in the retail sector is expected to provide numerous opportunities for the growth of the global market. Moreover, the rise in penetration of digital technologies in businesses is expected to offer remunerative opportunities for the expansion of the global market during the forecast period.
The retail analytics market is segmented into component, deployment mode, organization size, business function, and region. By component, it is bifurcated into solution and service. By deployment mode, it is divided into on-premise and cloud. By organization size, the market is classified into large enterprises and small and medium-sized enterprises. By business function, the market is segregated into customer management, in-store operation, strategy and planning, supply chain management, marketing and merchandizing, and others Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The market players operating in the retail analytics market are Amazon Web Services, Inc., HCL Technologies Limited, IBM Corporation, Microsoft Corporation, MicroStrategy Incorporated, Oracle Corporation, Salesforce.com Inc., SAP SE, SAS Institute Inc., and Teradata Corporation. These major players have adopted various key development strategies such as business expansion, new product launches, and partnerships, which help to drive the growth of the retail analytics market globally.
Key Benefits for Stakeholders
- The study provides an in-depth analysis of the retail analytics market forecast along with the current and future trends to explain the imminent investment pockets.
- Information about key drivers, restraints, and opportunities and their impact analysis on retail analytics market trends is provided in the report.
- The Porter's five forces analysis illustrates the potency of the buyers and suppliers operating in the industry.
- The quantitative analysis of the retail analytics market from 2022 to 2032 is provided to determine the market potential.
Additional benefits you will get with this purchase are:
- Quarterly Update and* (only available with a corporate license, on listed price)
- 5 additional Company Profile of client Choice pre- or Post-purchase, as a free update.
- Free Upcoming Version on the Purchase of Five and Enterprise User License.
- 16 analyst hours of support* (post-purchase, if you find additional data requirements upon review of the report, you may receive support amounting to 16 analyst hours to solve questions, and post-sale queries)
- 15% Free Customization* (in case the scope or segment of the report does not match your requirements, 20% is equivalent to 3 working days of free work, applicable once)
- Free data Pack on the Five and Enterprise User License. (Excel version of the report)
- Free Updated report if the report is 6-12 months old or older.
- 24-hour priority response*
- Free Industry updates and white papers.
Possible Customization with this report (with additional cost and timeline talk to the sales executive to know more)
- Investment Opportunities
- Technology Trend Analysis
- Regulatory Guidelines
- Strategic Recommedations
- Additional company profiles with specific to client's interest
- SWOT Analysis
Key Market Segments
By Component
By Deployment Mode
By Organization Size
- Large Enterprises
- Small and Medium-sized Enterprises
By Business Function
- Customer Management
- In-store Operation
- Strategy and Planning
- Supply Chain Management
- Marketing and Merchandizing
- Others
By Region
- North America
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Rest of Asia-Pacific
- LAMEA
- Latin America
- Middle East
- Africa
Key Market Players:
- Amazon Web Services, Inc.
- HCL Technologies Limited
- IBM Corporation
- Microsoft Corporation
- MicroStrategy Incorporated
- Oracle Corporation
- Salesforce.com Inc.
- SAP SE
- SAS Institute Inc.
- Teradata Corporation
TABLE OF CONTENTS
CHAPTER 1: INTRODUCTION
- 1.1. Report description
- 1.2. Key market segments
- 1.3. Key benefits to the stakeholders
- 1.4. Research Methodology
- 1.4.1. Primary research
- 1.4.2. Secondary research
- 1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
- 3.1. Market definition and scope
- 3.2. Key findings
- 3.2.1. Top impacting factors
- 3.2.2. Top investment pockets
- 3.3. Porter's five forces analysis
- 3.3.1. Moderate-to-high bargaining power of suppliers
- 3.3.2. Low--to-high threat of new entrants
- 3.3.3. Moderate-to-high threat of substitutes
- 3.3.4. Moderate intensity of rivalry
- 3.3.5. Moderate bargaining power of buyers
- 3.4. Market dynamics
- 3.4.1. Drivers
- 3.4.1.1. Growing proliferation of smartphones
- 3.4.1.2. Growing adoption of cloud-based solutions
- 3.4.1.3. Increase in growth of e-commerce industries in several countries
- 3.4.2. Restraints
- 3.4.2.1. Lack of technical expertise
- 3.4.2.2. Data privacy concerns
- 3.4.3. Opportunities
- 3.4.3.1. Increasing integration of data analytics in the retail sector
- 3.4.3.2. Rising penetration of digital technologies in businesses
- 3.5. COVID-19 Impact Analysis on the market
CHAPTER 4: RETAIL ANALYTICS MARKET, BY COMPONENT
- 4.1. Overview
- 4.1.1. Market size and forecast
- 4.2. Solution
- 4.2.1. Key market trends, growth factors and opportunities
- 4.2.2. Market size and forecast, by region
- 4.2.3. Market share analysis by country
- 4.3. Service
- 4.3.1. Key market trends, growth factors and opportunities
- 4.3.2. Market size and forecast, by region
- 4.3.3. Market share analysis by country
CHAPTER 5: RETAIL ANALYTICS MARKET, BY DEPLOYMENT MODE
- 5.1. Overview
- 5.1.1. Market size and forecast
- 5.2. On-premise
- 5.2.1. Key market trends, growth factors and opportunities
- 5.2.2. Market size and forecast, by region
- 5.2.3. Market share analysis by country
- 5.3. Cloud
- 5.3.1. Key market trends, growth factors and opportunities
- 5.3.2. Market size and forecast, by region
- 5.3.3. Market share analysis by country
CHAPTER 6: RETAIL ANALYTICS MARKET, BY ORGANIZATION SIZE
- 6.1. Overview
- 6.1.1. Market size and forecast
- 6.2. Large Enterprises
- 6.2.1. Key market trends, growth factors and opportunities
- 6.2.2. Market size and forecast, by region
- 6.2.3. Market share analysis by country
- 6.3. Small and Medium-sized Enterprises
- 6.3.1. Key market trends, growth factors and opportunities
- 6.3.2. Market size and forecast, by region
- 6.3.3. Market share analysis by country
CHAPTER 7: RETAIL ANALYTICS MARKET, BY BUSINESS FUNCTION
- 7.1. Overview
- 7.1.1. Market size and forecast
- 7.2. Customer Management
- 7.2.1. Key market trends, growth factors and opportunities
- 7.2.2. Market size and forecast, by region
- 7.2.3. Market share analysis by country
- 7.3. In-store Operation
- 7.3.1. Key market trends, growth factors and opportunities
- 7.3.2. Market size and forecast, by region
- 7.3.3. Market share analysis by country
- 7.4. Strategy and Planning
- 7.4.1. Key market trends, growth factors and opportunities
- 7.4.2. Market size and forecast, by region
- 7.4.3. Market share analysis by country
- 7.5. Supply Chain Management
- 7.5.1. Key market trends, growth factors and opportunities
- 7.5.2. Market size and forecast, by region
- 7.5.3. Market share analysis by country
- 7.6. Marketing and Merchandizing
- 7.6.1. Key market trends, growth factors and opportunities
- 7.6.2. Market size and forecast, by region
- 7.6.3. Market share analysis by country
- 7.7. Others
- 7.7.1. Key market trends, growth factors and opportunities
- 7.7.2. Market size and forecast, by region
- 7.7.3. Market share analysis by country
CHAPTER 8: RETAIL ANALYTICS MARKET, BY REGION
- 8.1. Overview
- 8.1.1. Market size and forecast By Region
- 8.2. North America
- 8.2.1. Key trends and opportunities
- 8.2.2. Market size and forecast, by Component
- 8.2.3. Market size and forecast, by Deployment Mode
- 8.2.4. Market size and forecast, by Organization Size
- 8.2.5. Market size and forecast, by Business Function
- 8.2.6. Market size and forecast, by country
- 8.2.6.1. U.S.
- 8.2.6.1.1. Key market trends, growth factors and opportunities
- 8.2.6.1.2. Market size and forecast, by Component
- 8.2.6.1.3. Market size and forecast, by Deployment Mode
- 8.2.6.1.4. Market size and forecast, by Organization Size
- 8.2.6.1.5. Market size and forecast, by Business Function
- 8.2.6.2. Canada
- 8.2.6.2.1. Key market trends, growth factors and opportunities
- 8.2.6.2.2. Market size and forecast, by Component
- 8.2.6.2.3. Market size and forecast, by Deployment Mode
- 8.2.6.2.4. Market size and forecast, by Organization Size
- 8.2.6.2.5. Market size and forecast, by Business Function
- 8.3. Europe
- 8.3.1. Key trends and opportunities
- 8.3.2. Market size and forecast, by Component
- 8.3.3. Market size and forecast, by Deployment Mode
- 8.3.4. Market size and forecast, by Organization Size
- 8.3.5. Market size and forecast, by Business Function
- 8.3.6. Market size and forecast, by country
- 8.3.6.1. UK
- 8.3.6.1.1. Key market trends, growth factors and opportunities
- 8.3.6.1.2. Market size and forecast, by Component
- 8.3.6.1.3. Market size and forecast, by Deployment Mode
- 8.3.6.1.4. Market size and forecast, by Organization Size
- 8.3.6.1.5. Market size and forecast, by Business Function
- 8.3.6.2. Germany
- 8.3.6.2.1. Key market trends, growth factors and opportunities
- 8.3.6.2.2. Market size and forecast, by Component
- 8.3.6.2.3. Market size and forecast, by Deployment Mode
- 8.3.6.2.4. Market size and forecast, by Organization Size
- 8.3.6.2.5. Market size and forecast, by Business Function
- 8.3.6.3. France
- 8.3.6.3.1. Key market trends, growth factors and opportunities
- 8.3.6.3.2. Market size and forecast, by Component
- 8.3.6.3.3. Market size and forecast, by Deployment Mode
- 8.3.6.3.4. Market size and forecast, by Organization Size
- 8.3.6.3.5. Market size and forecast, by Business Function
- 8.3.6.4. Italy
- 8.3.6.4.1. Key market trends, growth factors and opportunities
- 8.3.6.4.2. Market size and forecast, by Component
- 8.3.6.4.3. Market size and forecast, by Deployment Mode
- 8.3.6.4.4. Market size and forecast, by Organization Size
- 8.3.6.4.5. Market size and forecast, by Business Function
- 8.3.6.5. Spain
- 8.3.6.5.1. Key market trends, growth factors and opportunities
- 8.3.6.5.2. Market size and forecast, by Component
- 8.3.6.5.3. Market size and forecast, by Deployment Mode
- 8.3.6.5.4. Market size and forecast, by Organization Size
- 8.3.6.5.5. Market size and forecast, by Business Function
- 8.3.6.6. Rest of Europe
- 8.3.6.6.1. Key market trends, growth factors and opportunities
- 8.3.6.6.2. Market size and forecast, by Component
- 8.3.6.6.3. Market size and forecast, by Deployment Mode
- 8.3.6.6.4. Market size and forecast, by Organization Size
- 8.3.6.6.5. Market size and forecast, by Business Function
- 8.4. Asia-Pacific
- 8.4.1. Key trends and opportunities
- 8.4.2. Market size and forecast, by Component
- 8.4.3. Market size and forecast, by Deployment Mode
- 8.4.4. Market size and forecast, by Organization Size
- 8.4.5. Market size and forecast, by Business Function
- 8.4.6. Market size and forecast, by country
- 8.4.6.1. China
- 8.4.6.1.1. Key market trends, growth factors and opportunities
- 8.4.6.1.2. Market size and forecast, by Component
- 8.4.6.1.3. Market size and forecast, by Deployment Mode
- 8.4.6.1.4. Market size and forecast, by Organization Size
- 8.4.6.1.5. Market size and forecast, by Business Function
- 8.4.6.2. Japan
- 8.4.6.2.1. Key market trends, growth factors and opportunities
- 8.4.6.2.2. Market size and forecast, by Component
- 8.4.6.2.3. Market size and forecast, by Deployment Mode
- 8.4.6.2.4. Market size and forecast, by Organization Size
- 8.4.6.2.5. Market size and forecast, by Business Function
- 8.4.6.3. India
- 8.4.6.3.1. Key market trends, growth factors and opportunities
- 8.4.6.3.2. Market size and forecast, by Component
- 8.4.6.3.3. Market size and forecast, by Deployment Mode
- 8.4.6.3.4. Market size and forecast, by Organization Size
- 8.4.6.3.5. Market size and forecast, by Business Function
- 8.4.6.4. Australia
- 8.4.6.4.1. Key market trends, growth factors and opportunities
- 8.4.6.4.2. Market size and forecast, by Component
- 8.4.6.4.3. Market size and forecast, by Deployment Mode
- 8.4.6.4.4. Market size and forecast, by Organization Size
- 8.4.6.4.5. Market size and forecast, by Business Function
- 8.4.6.5. South Korea
- 8.4.6.5.1. Key market trends, growth factors and opportunities
- 8.4.6.5.2. Market size and forecast, by Component
- 8.4.6.5.3. Market size and forecast, by Deployment Mode
- 8.4.6.5.4. Market size and forecast, by Organization Size
- 8.4.6.5.5. Market size and forecast, by Business Function
- 8.4.6.6. Rest of Asia-Pacific
- 8.4.6.6.1. Key market trends, growth factors and opportunities
- 8.4.6.6.2. Market size and forecast, by Component
- 8.4.6.6.3. Market size and forecast, by Deployment Mode
- 8.4.6.6.4. Market size and forecast, by Organization Size
- 8.4.6.6.5. Market size and forecast, by Business Function
- 8.5. LAMEA
- 8.5.1. Key trends and opportunities
- 8.5.2. Market size and forecast, by Component
- 8.5.3. Market size and forecast, by Deployment Mode
- 8.5.4. Market size and forecast, by Organization Size
- 8.5.5. Market size and forecast, by Business Function
- 8.5.6. Market size and forecast, by country
- 8.5.6.1. Latin America
- 8.5.6.1.1. Key market trends, growth factors and opportunities
- 8.5.6.1.2. Market size and forecast, by Component
- 8.5.6.1.3. Market size and forecast, by Deployment Mode
- 8.5.6.1.4. Market size and forecast, by Organization Size
- 8.5.6.1.5. Market size and forecast, by Business Function
- 8.5.6.2. Middle East
- 8.5.6.2.1. Key market trends, growth factors and opportunities
- 8.5.6.2.2. Market size and forecast, by Component
- 8.5.6.2.3. Market size and forecast, by Deployment Mode
- 8.5.6.2.4. Market size and forecast, by Organization Size
- 8.5.6.2.5. Market size and forecast, by Business Function
- 8.5.6.3. Africa
- 8.5.6.3.1. Key market trends, growth factors and opportunities
- 8.5.6.3.2. Market size and forecast, by Component
- 8.5.6.3.3. Market size and forecast, by Deployment Mode
- 8.5.6.3.4. Market size and forecast, by Organization Size
- 8.5.6.3.5. Market size and forecast, by Business Function
CHAPTER 9: COMPETITIVE LANDSCAPE
- 9.1. Introduction
- 9.2. Top winning strategies
- 9.3. Product Mapping of Top 10 Player
- 9.4. Competitive Dashboard
- 9.5. Competitive Heatmap
- 9.6. Top player positioning, 2022
CHAPTER 10: COMPANY PROFILES
- 10.1. Amazon Web Services, Inc.
- 10.1.1. Company overview
- 10.1.2. Key Executives
- 10.1.3. Company snapshot
- 10.1.4. Operating business segments
- 10.1.5. Product portfolio
- 10.1.6. Business performance
- 10.1.7. Key strategic moves and developments
- 10.2. HCL Technologies Limited
- 10.2.1. Company overview
- 10.2.2. Key Executives
- 10.2.3. Company snapshot
- 10.2.4. Operating business segments
- 10.2.5. Product portfolio
- 10.2.6. Business performance
- 10.2.7. Key strategic moves and developments
- 10.3. IBM Corporation
- 10.3.1. Company overview
- 10.3.2. Key Executives
- 10.3.3. Company snapshot
- 10.3.4. Operating business segments
- 10.3.5. Product portfolio
- 10.3.6. Business performance
- 10.3.7. Key strategic moves and developments
- 10.4. Microsoft Corporation
- 10.4.1. Company overview
- 10.4.2. Key Executives
- 10.4.3. Company snapshot
- 10.4.4. Operating business segments
- 10.4.5. Product portfolio
- 10.4.6. Business performance
- 10.4.7. Key strategic moves and developments
- 10.5. MicroStrategy Incorporated
- 10.5.1. Company overview
- 10.5.2. Key Executives
- 10.5.3. Company snapshot
- 10.5.4. Operating business segments
- 10.5.5. Product portfolio
- 10.5.6. Business performance
- 10.5.7. Key strategic moves and developments
- 10.6. Oracle Corporation
- 10.6.1. Company overview
- 10.6.2. Key Executives
- 10.6.3. Company snapshot
- 10.6.4. Operating business segments
- 10.6.5. Product portfolio
- 10.6.6. Business performance
- 10.6.7. Key strategic moves and developments
- 10.7. Salesforce.com Inc.
- 10.7.1. Company overview
- 10.7.2. Key Executives
- 10.7.3. Company snapshot
- 10.7.4. Operating business segments
- 10.7.5. Product portfolio
- 10.7.6. Business performance
- 10.7.7. Key strategic moves and developments
- 10.8. SAP SE
- 10.8.1. Company overview
- 10.8.2. Key Executives
- 10.8.3. Company snapshot
- 10.8.4. Operating business segments
- 10.8.5. Product portfolio
- 10.8.6. Business performance
- 10.8.7. Key strategic moves and developments
- 10.9. SAS Institute Inc.
- 10.9.1. Company overview
- 10.9.2. Key Executives
- 10.9.3. Company snapshot
- 10.9.4. Operating business segments
- 10.9.5. Product portfolio
- 10.9.6. Key strategic moves and developments
- 10.10. Teradata Corporation
- 10.10.1. Company overview
- 10.10.2. Key Executives
- 10.10.3. Company snapshot
- 10.10.4. Operating business segments
- 10.10.5. Product portfolio
- 10.10.6. Business performance
- 10.10.7. Key strategic moves and developments