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市場調査レポート
商品コード
1736656
通信サービス保証市場:展開モード別、事業者タイプ別、エンドユーザー別、地域別、2026年~2032年Telecom Service Assurance Market By Deployment Mode (On-Premises, Cloud-Based), By Operator Type (Mobile Operators, Fixed-Line Operators), By End-User (Telecom Service Providers, Managed Service Providers (MSPs), Enterprises), & Region For 2026-2032 |
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通信サービス保証市場:展開モード別、事業者タイプ別、エンドユーザー別、地域別、2026年~2032年 |
出版日: 2025年05月06日
発行: Verified Market Research
ページ情報: 英文 202 Pages
納期: 2~3営業日
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通信サービス保証業界は、モニタリング、管理、トラブルシューティングソリューションを通じて、通信サービスの最高のパフォーマンスと信頼性を保証することを目的としています。同市場は、高品質で中断のないサービスに対する需要の高まりと、通信ネットワークの複雑化によって牽引されています。これにより、市場規模は2024年に68億3,000万米ドルを突破し、2032年までには約143億米ドルに達する見込みです。
通信ネットワークへの投資が増加し、効率的なサービス提供が求められるようになったことで、この業界は成長しています。主要企業は、人工知能や機械学習などの最新技術に投資してサービス品質や業務効率を向上させており、市場の成長を大きく促進しています。通信サービス保証に対する需要の高まりは、2026年から2032年までのCAGR9.67%での市場の成長を可能にしています。
通信サービス保証市場定義/概要
通信サービス保証には、通信サービスの品質と信頼性を確保するための戦術と技術が含まれます。これには、ユーザーの期待に応えるサービスパフォーマンスの監視、維持、最適化が含まれます。
これには、ネットワークパフォーマンスをリアルタイムで監視し、問題を診断し、サービス低下を防ぐための修正を実施することが含まれます。これにより、消費者は常に信頼性の高い通信サービスを受けることができ、サービスの中断を減らし、顧客満足度を高めることができます。
将来的には、通信サービス保証は、問題が発生する前にそれを検出し処理するために、AIと機械学習にますます依存するようになると思われます。この進化は、サービスの信頼性と運用効率を高め、高品質の通信サービスに対する需要の高まりに応えることを意図しています。
顧客体験管理の重要性の高まりは、通信サービス保証業界の成長を大幅に促進すると予想されます。解約を防ぎ、ロイヤルティを高めるために、通信事業者は消費者の体験を優先しています。Analysys Masonの調査によると、顧客体験を向上させることで、離職率を最大27%削減する一方、収益を最大14%増加させることができるといいます。このように顧客の満足度を重視することで、ネットワークの問題をプロアクティブに検出・修復し、よりシームレスなユーザー体験をもたらすサービス保証技術の強化に対する需要が高まっています。電気通信事業者がサービス品質を向上させ、顧客の期待に応えるための新しいソリューションを導入するにつれ、サービス保証の市場は拡大し、電気通信セクターの競争力と収益性を高めることになると思われます。
訓練を受けた人材の不足が、通信サービス保証市場の拡大を阻害すると予想されています。Korn Ferryの分析では、2030年までにハイテク、メディア、電気通信分野で430万人の労働力不足が生じると予測しています。この不足は、洗練されたサービス保証システムの導入と管理の成功を妨げ、企業が先端技術を導入し利用することを困難にしています。適切な労働力プールがなければ、通信会社は変化するネットワークパフォーマンスや顧客体験の要件に対応するのに苦労し、技術革新やサービス品質向上の能力が制限される可能性があります。その結果、このスキルギャップは事業の成長を制限し、このセクターの市場変化への対応能力を制限する可能性があります。このような問題に対処するため、電気通信事業者は研修・開発プログラムに投資し、競合情勢の中で複雑化するサービス保証ソリューションをサポートできる有能な人材を育成する必要があります。
The Telecom Service Assurance industry is concerned with assuring the best performance and dependability of telecom services via monitoring, management and troubleshooting solutions. The market is being driven by rising demand for high-quality, uninterrupted services and the increasing complexity of communication networks. This is likely to enable the market size surpass USD 6.83 Billion valued in 2024 to reach a valuation of around USD 14.3 Billion by 2032.
The industry is growing due to increasing telecom network investments and the demand for efficient service delivery. Key companies are investing in modern technologies such as artificial intelligence and machine learning to improve service quality and operational efficiency, hence driving considerable market growth. The rising demand for Telecom Service Assurance is enabling the market grow at a CAGR of 9.67% from 2026 to 2032.
Telecom Service Assurance Market: Definition/ Overview
Telecom service assurance encompasses the tactics and technology used to ensure the quality and dependability of telecommunications services. It includes monitoring, maintaining and optimizing service performance to satisfy user expectations.
This entails real-time monitoring of network performance, diagnosing problems and implementing fixes to prevent service deterioration. This guarantees that consumers receive constant and dependable communication services, reducing disruptions and increasing customer satisfaction.
In the future, telecom service assurance will increasingly rely on AI and machine learning to detect and handle issues before they arise. This evolution intends to increase service dependability and operational efficiency, hence meeting the growing demand for high-quality telecom services.
The growing importance of customer experience management is expected to considerably drive growth in the telecom service assurance industry. To prevent churn and build loyalty, telecom providers prioritize the consumer experience. According to Analysys Mason research, improving the customer experience can reduce turnover by up to 27% while increasing revenue by up to 14%. This emphasis on client happiness fuels demand for enhanced service assurance technologies that proactively detect and repair network issues, resulting in a more seamless user experience. As telecom providers embrace new solutions to improve service quality and fulfill customer expectations, the market for service assurance is likely to grow, boosting the telecom sector's competitiveness and profitability.
The shortage of trained personnel is expected to stifle expansion in the telecom service assurance market. A Korn Ferry analysis predicts a 4.3 million workforce shortage in the tech, media and telecom sectors by 2030. This deficiency impedes the successful deployment and management of sophisticated service assurance systems, making it difficult for businesses to adopt and use advanced technology. Without a suitable labor pool, telecom companies may struggle to meet changing network performance and customer experience requirements, limiting their capacity to innovate and improve service quality. As a result, this skills gap could restrict business growth and limit the sector's ability to respond to market changes. To address these problems, telecom businesses must invest in training and development programs, cultivating a qualified staff to support the increasing complexities of service assurance solutions in a competitive landscape.
The growing requirement to ensure network uptime and improve service quality is propelling growth in the telecom service provider's market. Factors such as increasing demand for seamless connectivity, the proliferation of IoT devices and the spread of 5G networks all contribute to this trend. Furthermore, customer expectations for uninterrupted service are increasing, necessitating proactive network monitoring and management. As competition heats up, telecom service providers are forced to invest in advanced service assurance solutions to preserve operational efficiency and provide improved client experiences.
As a result, the emphasis on improving network dependability and service quality is projected to spur investments in innovative technology. These technologies are used to monitor network performance in real time, identify potential problems and take corrective action quickly. By prioritizing these aspects, telecom service providers are being positioned to improve customer satisfaction and retain a competitive edge in the evolving market landscape.
The growing demand for improved service assurance solutions is likely to fuel expansion in the mobile operator market. Rising data traffic, the proliferation of connected devices and the desire for better customer experiences all contribute to this trend. Furthermore, the implementation of 5G technology necessitates improved service assurance procedures to assure peak performance and dependability. As customer expectations for uninterrupted connectivity rise, mobile operators are pushed to employ innovative solutions capable of proactively identifying and resolving issues, hence enhancing service quality and satisfaction.
As a result, the demand for advanced service assurance solutions is expected to increase dramatically within the mobile operator industry. Enhanced analytics, automation and AI-driven insights are increasingly sought to provide real-time network performance monitoring and troubleshooting. By investing in these advanced solutions, mobile operators aim to remain competitive, optimize operational efficiency and effectively meet the evolving needs of their customers.
High smartphone adoption and data usage are expected to drive the telecom service assurance market in North America. The region has one of the highest smartphone adoption rates internationally, resulting in significant network traffic and growing demand for dependable connectivity. According to Ericsson's Mobility Report, North America's average monthly data traffic per smartphone is predicted to reach 55 GB by 2027, making it the most in the world.
This extraordinary increase in data consumption emphasizes the urgent need for enhanced service assurance solutions to ensure network availability and improve user experiences. To address these concerns, telecom operators are likely to invest in strong service assurance solutions that proactively monitor and handle network issues. This focus on service quality and reliability will drive the market expansion in North America, as operators strive to meet the growing expectations of consumers for seamless and high-quality mobile experiences.
The rapid development in mobile subscriber numbers and data usage is predicted to greatly boost the Asia Pacific telecom service assurance industry. According to the GSMA's The Mobile Economy Asia Pacific 2022 research, the area is expected to add 400 million new mobile consumers by 2025, bringing the total to 3.2 billion. This spike in mobile users will result in an exponential growth in data flow, driving the demand for improved service assurance solutions.
As mobile operators try to maintain network resilience and service quality in the face of an expanding user base, sophisticated monitoring and management technologies become increasingly important. Enhanced service assurance technologies will be sought to proactively address network issues and preserve smooth connectivity, hence boosting overall market expansion in the region. Consequently, telecom providers are likely to invest in innovative solutions to meet the rising expectations of consumers for high-quality and reliable mobile experiences.
The telecom service assurance market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions and political support. The organizations are focusing on innovating their product line to serve the vast population in diverse regions.
Some of the prominent players operating in the telecom service assurance market include:
NEC Corporation, Telefonaktiebolaget LM Ericsson, Nokia, Amdocs, NETSCOUT, Broadcom, Huawei Technologies Co., Ltd., Comarch SA, Spirent Communications, and TEOCO.
In March 2024, ServiceNow expanded their partnership with NVIDIA, concentrating on offering industry-specific GenAI to telecoms. Their inaugural service, Now Assist for Telecommunications Service Management (TSM), leverages NVIDIA AI on the Now Platform to streamline AI-driven and automated operations, particularly in crucial telecom use cases such as network management assurance.
In February 2024, MYCOM OSI released new features for its Experience Assurance and Analytics (EAA) service assurance suite. These changes are intended to speed up the identification, diagnosis and resolution of network issues on mobile and fixed lines.