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eコマース包装の世界市場規模：製品タイプ別、用途別、材料別、地域範囲別、予測

Global E-Commerce Packaging Market Size By Product Type (Mailers, Tapes), By Application (Fashion, Cosmetics), By Material (Paper And Paperboards, Plastics), By Geographic Scope And Forecast

出版日
ページ情報
英文 202 Pages
納期
2～3営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.76円
eコマース包装の世界市場規模：製品タイプ別、用途別、材料別、地域範囲別、予測
出版日: 2025年05月02日
発行: Verified Market Research
ページ情報: 英文 202 Pages
納期: 2～3営業日
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  • 概要
  • 目次
概要

eコマース包装の市場規模と予測

eコマース包装市場規模は、2024年に780億3,000万米ドルと評価され、2026年から2032年にかけてCAGR 7%で成長し、2032年には1,190億7,000万米ドルに達すると予測されています。

  • eコマース包装とは、オンラインストアでの配送やマテリアルハンドリング時に製品を保護するために使用される材料を指します。箱、メーラー、保護材、緩衝材などが含まれ、廃棄物を減らしながら安全な配送を保証することを目的としています。環境に優しいソリューションが人気を集めています。
  • eコマース包装の主な目的は、輸送中の危害から物を守り、顧客の満足度を高めることです。また、ブランディングにおいても重要な役割を果たしており、多くの企業が特徴的なデザインやロゴを使用しています。効率的な梱包は輸送コストを下げ、スペースと重量を減らすことで物流を改善します。
  • 将来、eコマース包装は、生分解性素材やリサイクル可能な素材を使用することで、持続可能性を優先する可能性が高いです。自動化とスマート包装技術は、追跡と消費者体験を向上させる可能性があります。オンラインショッピングが成長するにつれ、デザインと機能性の進歩は市場の需要を満たすために進化し続けると思われます。

世界のeコマース包装市場力学

世界のeコマース包装市場を形成している主な市場力学は以下の通り：

主な市場促進要因：

  • eコマースの急速な台頭がパッケージング分野を促進している：オンラインショッピングの増加がeコマース包装市場を牽引しています。米国では、2021年のeコマース売上高は8,708億米ドルで、2020年から14.2%増加しました。この増加は包装ソリューションの需要を直接的に増加させる。
  • 持続可能な包装ソリューションへの需要の高まり：消費者は環境に優しい包装を求める傾向が強まっており、企業はより持続可能な慣行を採用するようになっています。Trivium Packagingの調査によると、消費者の74%は環境に優しいソリューションに追加料金を支払うことを望んでおり、これが持続可能なeコマース包装の革新と成長を促進しています。

主な課題

  • 配送費の増加：燃料価格が上昇し、配送への期待が高まるにつれ、eコマース企業は配送コストの増加に直面することになります。これは収益性に影響を与え、製品価格の上昇を招く可能性があり、競争や顧客の購買行動に影響を与える可能性があります。
  • 保護と持続可能性のバランス：eコマース包装は、環境への影響を抑えつつ製品を保護する必要があります。多くの保護材は環境にやさしくないため、このバランスをとるのは難しく、顧客の不満やブランドイメージの問題につながる可能性があります。
  • 返品とリバース・ロジスティクスの管理：返品率の高さはeコマース包装戦略の妨げとなります。返品された製品を梱包の完全性を保ちながら効率的に管理することは、運営コストを引き上げ、サプライチェーン管理を複雑にし、収益性と顧客ロイヤルティを危うくする可能性があります。

主要動向：

  • 生分解性素材の使用増加：eコマース企業は、消費者の持続可能性への要求に応えるため、生分解性包装を採用するケースが増えています。植物由来のプラスチックや堆肥化可能なソリューションの人気が高まっており、環境への影響を減らし、環境意識の高い消費者にアピールしています。この動向はブランドイメージを向上させるだけでなく、世界の持続可能性の目標にも合致しています。
  • ユニークなパッケージの台頭：パーソナライズされたパッケージは、企業が消費者体験を向上させようとする中で人気が高まっています。個人の購入に適したカスタムデザイン、感情、サイズは、世界にひとつだけの開梱体験を提供し、消費者のロイヤリティを高める。この動向は、個人レベルで消費者に語りかけるパッケージング・ソリューションへの投資を企業に促しています。
  • スマート包装技術の採用：QRコードやNFC対応素材などのスマート包装技術は、eコマースでますます普及しています。これらの進歩により、顧客は商品情報、追跡情報、キャンペーン情報を得ることができます。この動向は、顧客エンゲージメントを高め、透明性を向上させ、ブランドがターゲットを絞ったマーケティング戦略のための貴重なデータを収集するのに役立ちます。

目次

第1章 世界のeコマース包装市場の導入

  • 市場イントロダクション
  • 調査範囲
  • 前提条件

第2章 エグゼクティブサマリー

第3章 VERIFIED MARKET RESEARCHの調査手法

  • データマイニング
  • バリデーション
  • 一次資料
  • データソース一覧

第4章 世界のeコマース包装市場の展望

  • 概要
  • 市場力学
    • 促進要因
    • 抑制要因
    • 機会
  • ポーターのファイブフォースモデル
  • バリューチェーン分析

第5章 eコマース包装の世界市場：製品タイプ別

  • 概要
  • ボックス
  • メーラー
  • テープ
  • 保護包装
  • ラベル

第6章 eコマース包装の世界市場：材料別

  • 概要
  • 段ボール
  • 紙・板紙
  • プラスチック

第7章 eコマース包装の世界市場、用途別

  • 概要
  • エレクトロニクス
  • 飲食品
  • ファッション
  • 化粧品

第8章 eコマース包装の世界市場：地域別

  • 概要
  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • その他欧州
  • アジア太平洋
    • 中国
    • 日本
    • インド
    • その他アジア太平洋地域
  • 世界のその他の地域
    • ラテンアメリカ
    • 中東・アフリカ

第9章 世界のeコマース包装市場の競合情勢

  • 概要
  • 各社の市場ランキング
  • 主な発展戦略

第10章 企業プロファイル

  • Amazon
  • Alibaba Group
  • Walmart
  • eBay
  • JD
  • Shopify
  • Rakuten
  • Etsy
  • Best Buy
  • Target

第11章 主な発展

  • 製品上市／開発
  • 合併と買収
  • 事業拡大
  • パートナーシップと提携

第12章 付録

  • 関連調査
目次
Product Code: 35560

E-Commerce Packaging Market Size And Forecast

E-Commerce Packaging Market size was valued at USD 78.03 Billion in 2024 and is projected to reach USD 119.07 Billion by 2032 growing at a CAGR of 7% from 2026 to 2032.

  • E-commerce packaging refers to the materials used to protect products during delivery and handling in online stores. It includes boxes, mailers, bubble wrap and cushioning materials that are intended to assure safe delivery while reducing waste. Eco-friendly solutions are gaining popularity.
  • The major purpose of e-commerce packaging is to protect things from harm during transit, which increases customer happiness. It also plays an important role in branding, with many businesses using distinctive designs and logos. Efficient packaging lowers shipping costs and improves logistics by reducing space and weight.
  • In the future, e-commerce packaging will most likely prioritize sustainability by using biodegradable or recyclable materials. Automation and smart packaging technology could improve tracking and consumer experience. As online shopping grows, advancements in design and functionality will continue to evolve to satisfy market demands.

Global E-Commerce Packaging Market Dynamics

The key market dynamics that are shaping the global E-Commerce Packaging Market include:

Key Market Drivers:

  • The Rapid Rise of E-Commerce is Propelling the Packaging Sector: The increase in online shopping is driving the e-commerce packaging market. In the United States, e-commerce sales were USD 870.8 Billion in 2021, up 14.2% from 2020. This rise directly increases demand for packaging solutions.
  • Growing Demand for Sustainable Packaging Solutions: Consumers are increasingly looking for environmentally friendly packaging, which is driving firms to adopt more sustainable practices. According to Trivium Packaging research, 74% of consumers are willing to pay extra for environmentally friendly solutions, which is driving innovation and growth in sustainable e-commerce packaging.

Key Challenges:

  • Increasing Shipping Expenses: As fuel prices rise and delivery expectations grow, e-commerce enterprises will confront increasing shipping costs. This has an influence on profitability and may result in higher product prices, which may affect competition and customer purchasing behavior.
  • Balancing Protection and Sustainability: E-commerce packaging must protect products while reducing environmental impact. Striking this balance can be difficult because many protective compounds are not environmentally friendly, potentially leading to customer discontent and brand image issues.
  • Manage Refunds and Reverse Logistics: High return rates hamper e-commerce packaging strategies. Efficiently managing returned products while preserving packing integrity can raise operational costs and complicate supply chain management, jeopardizing profitability and customer loyalty.

Key Trends:

  • Increasing Use of Biodegradable Materials: E-commerce enterprises are increasingly using biodegradable packaging to suit consumer sustainability demands. Plant-based plastics and compostable solutions are becoming increasingly popular, decreasing environmental impact and appealing to environmentally aware consumers. This trend not only improves brand image but is also consistent with global sustainability objectives.
  • The Rise of Unique Packaging: Personalized packaging is growing popularity as firms seek to improve consumer experience. Custom designs, sentiments and sizes suited to individual purchases provide a one-of-a-kind unpacking experience, increasing consumer loyalty. This trend drives firms to invest in packaging solutions that speak to consumers on a personal level.
  • Adoption of Smart Packaging Technology: Smart packaging technologies, such as QR codes and NFC-enabled materials, are increasingly popular in e-commerce. These advances provide customers with product information, tracking details and promotional offers. This trend enhances customer engagement, improves transparency and helps brands gather valuable data for targeted marketing strategies.

Global E-Commerce Packaging Market Regional Analysis

Here is a more detailed regional analysis of the global E-Commerce Packaging Market:

North America:

  • According to Verified Market Research, North America is expected to dominate the global E-Commerce Packaging Market.
  • The North American e-commerce market is rapidly expanding, resulting in increasing need for e-commerce packaging. According to the US Census Bureau, e-commerce sales will reach $870.8 billion in 2021, up 14.2% from 2020. This expansion needs specific packing solutions for online retail shipments. Furthermore, growing environmental concerns are boosting consumer demand for sustainable packaging. According to Sustainable Packaging Coalition research published in 2022, 86% of U.S. customers choose items with minimum or environmentally friendly packaging. This trend is encouraging e-commerce companies to innovate and use eco-friendly packaging solutions, hence supporting market growth in the region.

Asia Pacific:

  • According to Verified Market Research, Asia Pacific is fastest growing region in global E-Commerce Packaging Market.
  • The Asia Pacific area is seeing large increases in internet penetration and smartphone usage, both of which are critical for e-commerce growth. The Internet and Mobile Association of India (IAMAI) estimated 692 million internet users in India in 2020, representing a 13% increase. The GSMA predicts that by 2025, the region will have 3.1 billion smartphone connections, accounting for 80% of all connections. This digital development promotes e-commerce while increasing packing requirements.
  • Additionally, a growing middle class increases purchasing power. The World Economic Forum predicts that Asia's middle class will grow to 3.5 billion by 2030, considerably increasing demand for online shopping and e-commerce packaging.

Global E-Commerce Packaging Market: Segmentation Analysis

The Global E-Commerce Packaging Market is segmented based Product Type, Application, Material and Geography.

E-Commerce Packaging Market, By Product Type

  • Boxes
  • Mailers
  • Tapes
  • Protective Packaging
  • Labels

Based on Product Type, the Global E-Commerce Packaging Market is separated into Boxes, Mailers, Tapes, Protective Packaging, and Labels. Boxes are the most common product type in the worldwide e-commerce packaging market, accounting for a sizable portion due to their adaptability and capacity to fit a wide range of products. Their sturdy form provides protection throughout transit, making them the favored choice for many online companies looking to improve customer happiness.

E-Commerce Packaging Market, By Material

  • Corrugated Boards
  • Paper And Paperboards
  • Plastics

Based on Material, Global E-Commerce Packaging Market is divided into Corrugated Boards, Paper and Paperboards, and Plastics. Corrugated boards dominate the global e-commerce packaging industry due to its durability, lightweight nature and capacity to be recycled. They successfully protect products during delivery and are inexpensive, making them a popular choice among many e-commerce enterprises. This material's versatility and sustainability strengthen its market position.

E-Commerce Packaging Market, By Application

  • Electronics
  • Food And Beverages
  • Fashion
  • Cosmetics

Based on Application, Global E-Commerce Packaging Market is divided into Electronics, Food and Beverages, Fashion, and Cosmetics. The electronics industry dominates the global e-commerce packaging market due to the high value and fragility of electronic products. As online electronics shopping becomes more popular, the demand for specialized packaging solutions that assure product safety and integrity during delivery stays strong, propelling market expansion in this category.

Key Players

  • The Global E-Commerce Packaging Market study report will provide valuable insight with an emphasis on the global market. The major players in the market are Amazon, Alibaba Group, Walmart, eBay, JD, Shopify, Rakuten, Etsy, Best Buy, Target.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share and market ranking analysis of the above-mentioned players globally.

  • Global E-Commerce Packaging Market Recent Developments
  • In March 2022 - DS Smith introduces a corrugated cardboard box made with a single material. The package offers superior protection for medical devices and their components, although being simpler than the original packing. Because the item was marketed online, the packaging needed to endure the demands of mail delivery. The new container is simple to recycle and provides greater environmental Protection throughout the supply chain.
  • In January 2022 - Amcor plc launched AmFiberTM, a new line of paper-based packaging goods designed to Provide improved features and functional benefits. The new platform seeks to change traditional paper. packaging and deliver more sustainable packaging options to satisfy the changing needs of consumers.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL E-COMMERCE PACKAGING MARKET

  • 1.1 Introduction of the Market
  • 1.2 Scope of Report
  • 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

  • 3.1 Data Mining
  • 3.2 Validation
  • 3.3 Primary Interviews
  • 3.4 List of Data Sources

4 GLOBAL E-COMMERCE PACKAGING MARKET OUTLOOK

  • 4.1 Overview
  • 4.2 Market Dynamics
    • 4.2.1 Drivers
    • 4.2.2 Restraints
    • 4.2.3 Opportunities
  • 4.3 Porters Five Force Model
  • 4.4 Value Chain Analysis

5 GLOBAL E-COMMERCE PACKAGING MARKET, BY PRODUCT TYPE

  • 5.1 Overview
  • 5.2 Boxes
  • 5.3 Mailers
  • 5.4 Tapes
  • 5.5 Protective Packaging
  • 5.6 Labels

6 GLOBAL E-COMMERCE PACKAGING MARKET, BY MATERIAL

  • 6.1 Overview
  • 6.2 Corrugated Boards
  • 6.3 Paper And Paperboards
  • 6.4 Plastics

7 GLOBAL E-COMMERCE PACKAGING MARKET, BY APPLICATION

  • 7.1 Overview
  • 7.2 Electronics
  • 7.3 Food And Beverages
  • 7.4 Fashion
  • 7.5 Cosmetics

8 GLOBAL E-COMMERCE PACKAGING MARKET, BY GEOGRAPHY

  • 8.1 Overview
  • 8.2 North America
    • 8.2.1 U.S.
    • 8.2.2 Canada
    • 8.2.3 Mexico
  • 8.3 Europe
    • 8.3.1 Germany
    • 8.3.2 U.K.
    • 8.3.3 France
    • 8.3.4 Rest of Europe
  • 8.4 Asia Pacific
    • 8.4.1 China
    • 8.4.2 Japan
    • 8.4.3 India
    • 8.4.4 Rest of Asia Pacific
  • 8.5 Rest of the World
    • 8.5.1 Latin America
    • 8.5.2 Middle East & Africa

9 GLOBAL E-COMMERCE PACKAGING MARKET COMPETITIVE LANDSCAPE

  • 9.1 Overview
  • 9.2 Company Market Ranking
  • 9.3 Key Development Strategies

10 COMPANY PROFILES

  • 10.1 Amazon
    • 10.1.1 Overview
    • 10.1.2 Financial Performance
    • 10.1.3 Product Outlook
    • 10.1.4 Key Developments
  • 10.2 Alibaba Group
    • 10.2.1 Overview
    • 10.2.2 Financial Performance
    • 10.2.3 Product Outlook
    • 10.2.4 Key Developments
  • 10.3 Walmart
    • 10.3.1 Overview
    • 10.3.2 Financial Performance
    • 10.3.3 Product Outlook
    • 10.3.4 Key Developments
  • 10.4 eBay
    • 10.4.1 Overview
    • 10.4.2 Financial Performance
    • 10.4.3 Product Outlook
    • 10.4.4 Key Developments
  • 10.5 JD
    • 10.5.1 Overview
    • 10.5.2 Financial Performance
    • 10.5.3 Product Outlook
    • 10.5.4 Key Developments
  • 10.6 Shopify
    • 10.6.1 Overview
    • 10.6.2 Financial Performance
    • 10.6.3 Product Outlook
    • 10.6.4 Key Developments
  • 10.7 Rakuten
    • 10.7.1 Overview
    • 10.7.2 Financial Performance
    • 10.7.3 Product Outlook
    • 10.7.4 Key Developments
  • 10.8 Etsy
    • 10.8.1 Overview
    • 10.8.2 Financial Performance
    • 10.8.3 Product Outlook
    • 10.8.4 Key Developments
  • 10.9 Best Buy
    • 10.9.1 Overview
    • 10.9.2 Financial Performance
    • 10.9.3 Product Outlook
    • 10.9.4 Key Developments
  • 10.10 Target
    • 10.10.1 Overview
    • 10.10.2 Financial Performance
    • 10.10.3 Product Outlook
    • 10.10.4 Key Developments

11 KEY DEVELOPMENTS

  • 11.1 Product Launches/Developments
  • 11.2 Mergers and Acquisitions
  • 11.3 Business Expansions
  • 11.4 Partnerships and Collaborations

12 Appendix

  • 12.1 Related Research